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    The document discusses key lessons for authors from The Hedgehog Concept book, including developing a strategy, building a team, discipline, and managing expectations. It recommends that authors find a niche to focus on and stick to it. It also emphasizes that writing a book requires more than just drafting the content - authors need beta readers, editors, graphic designers, and to build an audience. Finally, it discusses the importance of the Stockdale Paradox of maintaining optimism while also managing expectations realistically.

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    The document discusses key lessons for authors from The Hedgehog Concept book, including developing a strategy, building a team, discipline, and managing expectations. It recommends that authors find a niche to focus on and stick to it. It also emphasizes that writing a book requires more than just drafting the content - authors need beta readers, editors, graphic designers, and to build an audience. Finally, it discusses the importance of the Stockdale Paradox of maintaining optimism while also managing expectations realistically.

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    8 views1 page

    Good G

    Uploaded by

    yassin
    The document discusses key lessons for authors from The Hedgehog Concept book, including developing a strategy, building a team, discipline, and managing expectations. It recommends that authors find a niche to focus on and stick to it. It also emphasizes that writing a book requires more than just drafting the content - authors need beta readers, editors, graphic designers, and to build an audience. Finally, it discusses the importance of the Stockdale Paradox of maintaining optimism while also managing expectations realistically.

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    © All Rights Reserved
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    of 1

    That should resonate with authors.

    I don't know any authors that want their books


    to disappear without their presence? We have the benefit of creating products that
    at the very least will never go out of style. Innovations may change the way we
    read but they will never eliminate books altogether. What we write will last and
    it's our responsibility to build something from it so people actually give a damn
    about our work long after we are gone.

    The lessons in this book teach a person how to develop a strategy, how to build a
    team, the importance of being disciplined, and the importance of managing
    expectations.

    The Hedgehog Concept is something creatives should be able to maneuver to their


    advantage. It's all about finding what you can be best at, passionate about, and
    quantifying how to measure your success. For an author maybe that's finding a niche
    and having the discipline to stick with it rather than chasing the latest genre
    fad.

    For building a team, again think about how many people it takes to make a book. You
    don't just write a draft and publish it on KDP. If you do, and are successful than
    I am jealous but most of us can't write perfection the first go around. You need
    beta readers to give you general feedback on what's working and what's not; you
    need an editor (or two) to make sure it's readable; you need a top-notch book cover
    (some authors can make their own, some need to add a graphic designer to their
    team) and finally you need to build your audience, because they're the most
    important part of the team.

    Though there are a lot of lessons in this book the final thing I'm gonna touch on
    is the Stockdale Paradox. It's all about managing expectations. You can truly
    believe you are going to find success, while also managing that expectation.
    Stockdale was a POW in Vietnam who knew he would return home but kept his sanity
    because he knew it would be a while, while other soldiers in the camp were overly
    optimistic, thought they would get home by Christmas, only to be heartbroken when
    their expectations failed.

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