Professional Documents
Culture Documents
Cover Page Entrep
Cover Page Entrep
SNAXX N’ SIP
BUSINESS PLAN
Christian L. Andrade
Jade C. Reyes
Krystle Jade O. Traje
Ma. Diorelyn D. Merencilla
Bea Jayne M. Evangelio
Anthony John L. Julian
Princess Djanelle B. Magbanwa
Applied Entrepreneurship
Grade: 12
Second Semester, 2023
TABLE OF CONTENTS
I. Introductory Page
II. Business Description
III. Environmental and Industry Analysis
IV. Marketing Plan
V. Organization Plan
VI. Production
VII. Operation Plan
VIII. Financial Projection
IX. Appendices
Introductory Page
Snaxx N’ Sip is a small business that offers affordable, delicious, crunchy and unique
food products, located at New Washington National Comprehensive High School.
The Shake with bread rolls offered by Snaxx N’ Sip is considered one of its best sellers
because of the crunchy and healthy fruit shake. Since everyone deserves a sip with each
snack that the company sells, the name "Snaxx N' Sip" was inspired by the words "snacks and
sip." Every snack we sell needs a drink that can repel, according to the company's tagline,
"Every Snaxx deserves a Sip." The company Snaxx N' Sip is a partnership business.
Snaxx N’ Sip aims to introduce and sell appetizing snacks and shakes to satisfy the
needs and desires of students, faculty, and staff of New Washington National Comprehensive
High School.
The business started with amount P 1,000.00 as the capital. With a total of 7 operations.
II
Business Description
Vision
To be one of the top milkshake and bread roll businesses in the Philippines that will
continuously serve Filipinos with delicious and affordable milkshakes and bread rolls.
Mission
To serve the best-tasting, real, unique-flavored milkshakes and bread rolls that will lead to
happy and healthy people.
Snaxx N’ Sip was conceived and developed to partially fulfill Entrepreneurship and
Business Organization subject. Snaxx N’ Sip was owned, managed and founded by General
Academic Strand (GAS) Aries students of the year 2022-2023 establishes, manages and owns
the business. It focuses on selling foods and drinks like fruit shake, milkshake and bread rolls.
The purpose of this business is to introduce several street food and healthy fruit shake that
even students can afford to buy the different product that the business offers and to meet their
satisfaction about the pro sells ducts that they will purchase.
Snaxx N’ Sip offers a healthy fresh fruit shake and crunchy bread rolls. This will fill
the thirstiness and hungriness of our potential customers. Fruit shake with bread rolls is ideal
to market especially today because of our hot weather. Students and teacher will especially
love our product besides of our healthy fruit shake we also have a crunchy and delicious
bread rolls that can satisfy their hunger.
Snaxx N’ Sip is a small business enterprise that offers crunchy, delicious and healthy
products, located at New Washington National Comprehensive High School. The owner of
this small business is Christian L. Andrade, who has experience making and selling
milkshakes since 2019
. III
Environmental & Industry Analysis
a. Internal Analysis
SWOT ANALYSIS
Strengths
Healthier compare to traditional milkshake it doesn’t contain lactose and cholesterol.
Vast pool with highly trained and qualified manpower available to the industry.
Weaknesses
The process of producing and the brand itself is unknown.
Opportunities
Employment generation.
Growing demand for fruit shake and bread rolls product.
Threats
Competitive competitors
b. External Analysis
Environmental Scanner
Political
The manufacture, delivery, of products are subject to many federal regulations, like
the Food, Drug Act. Snaxx N’ Sip follow restrictions because quality is our prime concern.
Economic
The products made by the raw materials, natural fruits used less manufacturing and
less traveling cost of products.
Social
Lifestyle has great influence on the use of products people of New Washington
National Comprehensive High School prefer crunchy and healthy food.
Technology
Focus on the latest distribution techniques, and other technologicak advances in
industry.
IV
Organizational Plan
a. Type of Ownership
b. Business Name
c. Business Address
d. Tagline
e. Organizational Chart
SNAXX N’ SIP
ORGANIZATIONAL CHART
CHRISTIAN L. ANDRADE
OWNER
Marketing Manager – increasing brand awareness and market share. Coordinating marketing
strategies with the sales, financial, public relations, and production departments. Developing
and managing the marketing department's budget. Overseeing branding, advertising, and
promotional campaigns.
General Manager – responsible for improving efficiency and increasing departmental profits
while managing the company’s overall operations.
Production Manager – oversees the production process and coordinates all activities to ensure
enough resources on hand.
Office Manager – the person in charge of making sure everything runs smoothly and
overseeing administrative support.
Assistant Manager – in charge of the daily business operations. They verify employee
schedules and ensure new hires understand their roles and duties.
V
Marketing Plan
a. Competitive Analysis
Due to the current huge demand of foods, many food stands, small food businesses,
street food vendors and carinderias are established.
In the case of the business, there are many competitors surrounding the target market
including the school canteen, street food vendors beside the school, and carinderias. Even our
classmates are also one of the competitors, including the WowFull, Flip N’ Fluffy,
Turontastic, Scramble Overload, Sweet Delight, Churrolicious and the Saucy Dog. These
businesses promote their products through direct selling to customers and through posting
online. The products that the business sells are also available to other businesses such as the
shake which is offered by the canteen, and the bread rolls that the street vendor sell beside the
campus.
Although the business is not much common in selling specific products, it was still
challenging for it to sell goods with the same purpose and the same target market. Street
foods vendors beside the school are very efficient today in terms of demand and in attracting
customer that the business considers them as one of the strong competitors in the present.
b. Supply and Demand Analysis
The demand for affordable food and snacks in New Washington national
Comprehensive High School is increasing along with the student population. As a result, the
demand for foods and snacks is increasing. Therefore Snaxx N’ Sip will fill the loophole by
introducing products that are fresh from the ideas and budget friendly. Consequently, Snaxx
N’ Sip makes sure that the supplies are enough to avoid shortage. The objectives for a one
day operation are taken into consideration acquisition of raw materials.
c. Description of Target Market
The target market of Snaxx N’ Sip business are all the students of New Washington
National Comprehensive High School as well as the teachers, but focuses more to the
students of High School department, from grades 7 to 12, age ranging from 11 to 22 years
old. Students more than a thousand in population are our target market whereas both male
and female are the focus of our product and everyone else who are in thirst, hunger or even
just craving.
d. Product
Snaxx N’ Sip introduces products that are available for sale. The main products of the
business are milkshake, fruit shake and bread rolls.
e. Promotion
In promoting the product, we decided to create a social media page for our Snaxx N’
Sip business, where we will be displaying our products, prices, and other offers. Aside from
that, we will also promote our product by means of flyers and word-of-mouth.
f. Place
The business is located at New Washington National Comprehensive High School.
Interested customers can visit the Facebook page “Snaxx N’ Sip.”
VI
Production Plan
A. Production Process
Bread Rolls
Ingredients:
Tasty Bread
Breadcrumbs
Hot dog
Egg
Cooking oil
Cheese
Evaporated milk
Procedure:
3. Put the hot dog and the cheese on the top of the flattened bread, then roll it.
4. In the mixing bowl, put egg as much as how you need it and add an evaporated
milk then mix it well.
5. Put breadcrumbs in a plate where you're able to dip the bread rolls.
6. Dip the whole bread roll in the egg with milk. After that, roll it on the breadcrumbs.
Shake
Ingredients:
Sugar
Evaporated milk
Condensed milk
Ice
Procedure:
4. Then add evaporated milk, condensed milk and sugar to add the flavor.
TOTAL P 75.00
VII
Operation Plan
The best quality and most affordable pricing were guaranteed for the supplies and raw
materials that were bought. To preserve the freshness of the raw materials, the company
makes its purchases the day before each operation.
Supplies
TOTAL P 917.00
Distribution Flow
Inventoring and
estimation of
the number of
shake and bread
rolls to be
produced
Purchasing of
Selling of the
Ingredients
production
and Materials
Producing,
blending of
Packing of the
shake and
products
frying of
bread rolls.
Every Tuesday and Thursday from 1pm-3pm. The product will be sold at school and
will also available for online ordering.
VIII
Financial Projection
The president of the business, Christian L. Andrade, will handle day-to-day operations
of the plan and work collaboratively to ensure the success of the business.
The decided start-up costs will be P 1,000.00 (including raw materials and supplies,
machineries and equipment, and related expenses). The start-up costs are to be financed in
equal portions by the owner and staffs (personal fund).
IX
Appendices