Professional Documents
Culture Documents
1complete AN Guide
1complete AN Guide
Find clients
Free:
Hunter plug in for google – shows email addresses linked to the website
Google maps – local businesses
Groupon – find them on here then email them to do so for free
Facebook groups – Cheltenham “niche” join and add people who post
myIP.ms – search shopify 300-6,000 visitors/day
Facebook ads – reach out to people who run ads and tell them you can work
with them to help get their desired results. Aim for ads with bad images,
witty jokes, short adverts, lack of variation and if they have an Instagram
post that is boosted.
Instagram – follow accounts that you could work with, follow and then also
follow recommended accounts
Kickstarter – select your niche and put 100%, then find what they are
missing and offer it to them
Paid:
D7leadfinder – best for local businesses, starter package is fine
VA guidelines – tell them your ideal client, niche, how far you are along
(unless you are early doors), expect 10p-20p per lead
Storing and organising your leads:
Trello – watch video 11:50 to learn how to use
UpWork – use the two plug and plays to find people who want Facebook ads,
message them off the website to get them into a meeting with you, can also
use fiverr, you can also just search up the person on Facebook/email them,
to help search www. after what you already put to find people with websites
that may have their personal info on
Ideal clients
Have to have ticket price above £1,000 e.g. law firms, pool installation, home
renovation, pest control, solar energy so you only need to get them 3 or 4
clients for them to double their investment
Find companies that make £50k monthly or have big email lists/big
audiences/organic traffic
Reach out to clients
Sell the meeting, not the service – temp them into a casual business call
Stand out and be innovative – copy what others are doing ROUGHLY and
add your own twist to it e.g. be more humorous
Outflow = inflow so keep reaching out
Track outreach using the tracker on the tools section to predict the future
Cold email – don’t try to be witty and don’t beg for the email, imagine you
know them and act like you want to help them, put yourself on the same
level as those you reach out to, use problem-solution, use a simple
signature, don’t include many links, warm up email using LemWarm and
sign up to newsletters.
Cold email script:
Say hello to the person
Give context as to how you found them and express a common value
e.g. I like the youtuber too that you follow (how you found them)
Pivot to an opportunity e.g. I saw you aren’t currently running ads or
your ads aren’t very good (make it seem not their fault though)
Give them a solution e.g. I’m sure a few ads will help your sales
increase, I found some good ad campaigns that work for other
companies and recorded a quick video breaking them down for you
Send them the loom that you made for all different clients finding
good ads on the Facebook “search ads” function
Ask them if they would be willing to have a zoom meeting with them
about working together
Send these messages as one message each so that they don’t look to
copy and pasted
Automated email – LemList, use a warmed up email address and create your
script using plug and play, you need a domain for LemList, use the plug and
play for how to set up a campaign
LinkedIn – use word document to set up account, can use plug and play
further into journey as £50 monthly
Who to outreach to – look for followers of entrepreneur influencers and find
people who have good stats in their bio e.g. CEO of a company or £5m in
sales on shopify. You can also do this with the followers of shopify or
Facebook groups