Change Blindness
” Change blindness is a phenomenon of visual perception that occurs when a stimulus
undergoes a change without this being noticed by its observer. To date, the effect has been
produced by changing images displayed on screen as well as changing people and objects in an
individual's environment.”
Factors Influencing Change Blindness
Attention
Age
How objects are presented
The use of psychoactive drugs
Focused attention and limited resources
Expectations and past experiences
Explanation
Change blindness is basically a failure to detect that an object has moved or disappeared
and is the opposite of change detection. The phenomenon of change blindness can be
demonstrated even when the change in question is large.
According to researchers Daniel Simons and Daniel Levin, our attention is limited. We
have to pick and choose what we focus on. We can only focus on a limited number of
objects at any given time, and it's those few objects that we pay attention to in great
detail. Large volumes of information simply pass by our awareness because we lack the
resources to attend to it.
Change Blindness in Real World
Air Traffic Control:
Disasters and even fatalities could result if an air traffic controller failed to detect changes
when monitoring take-offs, landings, and flight paths.
Driving:
Failure to detect changes in the environment while you are driving can lead to dire, even
fatal, consequences. Researchers have found that distractions like talking on the phone or texting
while you drive can impact attention and lead to increased change blindness.
Eyewitness Testimony:
Researchers have found that change blindness can affect an eyewitness's ability to
recount the details of a crime or to correctly identify the perpetrator.
Social Interactions:
Change blindness can affect our day-to-day social interactions. For example, making a
relatively minor slip-up like asking the wrong waiter for the check when you're dining out.