Rivaldi Zandhika

1C1220007 - MANAGEMENT A
Report Text

Product Sales
"Pocari Sweat"

Good afternoon everyone. First of all let me introduce myself, l’m Mulyati Eka
Saputri from data science. In the next 4 minutes later, I will present my beverage product
which is Pocari Sweat.
Most of our body is made up of fluids. In babies the amount of fluid is about 77% of
the total body weight. In adult males the amount of fluid is about 50%-60% of the total body
weight. While in adult women the amount of fluid is around 45%-50% of the total body
weight. If the amount of fluid is less than the amount that has been stated, it is certain that the
body does not feel fit. Therefore, Pocari Sweat is suitable for adding fluids in the body.
Pocari Sweat is one of the most popular soft drinks and sports drinks in Japan
produced by Otsuka Pharmaceutical Incorporated (OPPI). The drink was first sold in 1980 in
Japan, and now Pocari Sweat is enjoyed by consumers in 14 countries around the world,
including Korea, Indonesia, Malaysia, Hong Kong, China, Thailand and the United Arab
Emirates.
Pocari Sweat has a mild taste, is non-carbonated and is advertised as a "drink that
replaces ions in the body". This isotonic drink contains sodium, magnesium, and chlorides
that can replace the fluid lost in the body. The ingredients of its composition are water, sugar,
citric acid, sodium chloride, potassium chloride, calcium lactate, magnesium carbonate and
flavorings.
Pocari Sweat has the highest position at the top of mind level. While in brand recall
the highest position is occupied by the Mizone brand. Pocari Sweat has more advantages than
other brands, namely from the attributes of benefits, safe for health, eliminating dehydration,
taste, and restoring stamina.
Now you don't need to hesitate anymore to drink Pocari Sweat. By knowing the
ingredients and benefits in Pocari Sweat, hopefully you will be smarter in choosing isotonic
drinks. But you need to note that consuming isotonic drinks should stick to the recommended
amount. Too much fluid entering the body will actually aggravate the work of the kidneys in
filtering the incoming fluid.
I think that’s all of my presentation today. Thank you for your attention. See you.