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Table of Contents
INTRODUCTION ..................................................................................................................................................... 4
STEP ONE: SHIFT YOUR PARADIGM........................................................................................................................ 8
STEP TWO: PRAY MORE AND PRAY MORE INTENTIONALLY ................................................................................. 12
STEP THREE: SEEK TO LIVE OUT THE FRUIT OF THE SPIRIT .................................................................................... 17
STEP FOUR: PREPARE YOUR PERSONAL TESTIMONIES ......................................................................................... 20
STEP FIVE: EMPHASIZE EXCELLENCE ..................................................................................................................... 23
WHERE TO NOW? ................................................................................................................................................ 27
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Introduction
The real work of the Kingdom, or so the idea was, happens inside the
institutional church, and is only done by pastors and missionaries and those who
support and train them. Business was thought of as a necessary ‘secular’ activity
whose real purpose was to make money to support the religious establishment.
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The BAM concept is now morphing into BIM – Business is Ministry. The
BIM concept realizes that business – your business – can be a powerful entity in
the Kingdom, regardless of what it does or where it exists. Business doesn’t have
to be an arm of a mission movement, business is ministry all by itself.
When I was researching the scriptures for The Good Book on Business, I
discovered an even higher principle. Not only is business a ministry, but business
is and was the priority for God to interact with his people, the primary place where
He builds leaders, and the most powerful place to build faith among His people.
Business was established before Eve was created, before scripture was written,
before prophets, priests, churches or pastors.
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4. They are the first venue for the application of spiritual gifts.
That’s a short list. The full list is in The Good Book on Business.
Because you are reading this little book, you are already positively
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disposed to the idea that your business can be more. There is more spiritual
potential in your business than you realize. You can transform your business and
begin to achieve that potential.
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Where do we start?
The Apostle Paul gave us the direction:
And do not be conformed to this world, but be transformed by the renewing of your mind, so
that you may prove what the will of God is, that which is good and acceptable and perfect.
Romans 12:2 (NIV)
If we are going to make a difference in the world, it has to start in our minds.
First, we think it, then we do it. In 21 st Century, Western civilization terms, that means a
paradigm shift.
One dictionary defines “paradigm: as a standard, perspective, or set of ideas. A
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ignorant.
The paradigm that says Christianity is about church has to change. When we
shift that paradigm and begin to see that Christianity is about every aspect of our lives in
subjection to Jesus Christ, that new paradigm frees us from the idea that holds us to an
institution and allows us to think more clearly and more creatively about the
marketplace. When the blinders come off, we’ll see opportunities all around us.
Until we make that paradigm shift,-- that Christianity is about every aspect of our
lives, including our business and career -- our efforts to live our Christianity in the day-
to-day practices of the marketplace will be like paddling a canoe upstream. We can
make some temporarily progress, but we are ultimately doomed to be overtaken by the
forces around us.
If we are going to live out our Christianity in the marketplace, we must first
change our paradigm.
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The Christian life is a journey, and we focus one step at a time. It’s like walking through
a forest at night, with just a small flashlight to light your way. You can’t see more than
a few feet ahead, and the light illuminates only the next few steps.
That analogy provides us a perspective on the question. The answer to the
question today may be different than it will be just a bit down the road. Because our
circumstances vary, the opportunities and relationships that we have today will be
different than what we encounter further down the path. So, the specific answers to that
question in some part depends on the details of the situation in which you find yourself.
What’s important is that you keep asking the question. Today’s answer is just today’s
answer, and not necessarily a lifetime prescription.
Having said that, there is a body of knowledge about some principles and
practices that extend beyond the specific details of our current situation. These are
principles and practices that apply regardless of the circumstances.
Here’s one: Pray more and pray more intentionally. In other words,
intentionally add depth and breadth to your prayer practices. First, let’s establish a
couple Biblical principles upon which this practice is based.
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Christ Jesus. “When we look at our lives, there are few areas which bring more anxiety,
more worry and more dread than the marketplace. In the ebb and flow of countless
business decisions, with consequences impacting hordes of others, our activity in the
marketplace calls out for peace like no other. The source of that peace is not success,
but relationship with God through prayer.
3. Prayer promotes a closer relationship with God.
As we bring Him our hopes, our opportunities, our challenges and our decisions,
we naturally grow closer to Him. We hear from Him and we see Him operate in our
lives. Our work in the marketplace is a perfect venue for this constant interaction with
God. Every day presents a swirling stream of decisions clamoring for our attention. As
Richard Swensen said in the book Margin, “we must now deal with more things per
person than at any other time in history.” More things per person means a never-ending
set of concerns and requests to bring to God. It is as if God created our turbulent times
just for the purpose of bringing us closer to him through prayer.
Very truly I tell you, my Father will give you whatever you ask in my name. John 16:23
(NIV)
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in the marketplace. Having said that, we can paint a picture of what the ideal situation
would be.
If you were to fully implement this practice, you’d
• Invest in an annual personal retreat in which you methodically prayed over
every aspect of your business, career for the year.
• Pray before every planning session, personal or business, to invite the Holy
Spirit into the planning process.
• Pray before and after every major event to invite Him to do His will through
this event.
• Pray before and after every encounter with people – employees, co-workers,
customers, and vendors.
• Seek opportunities to pray for and with people.
• Pray methodically for all the people with whom you interact.
• Pray for business and career success, profitability, excellence and ever-
growing impact.
The specific itineration of each of these practices will vary from person to person
and situation to situation. One of the members of my CBIG groups, for example, prays
for each of the employees in his company. He keeps index cars for each, notes some
personal things about them, and records his prayers for them. He prays through those
cards every Friday.
You may have some unique expressions of what it means to pray in the
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marketplace. Feel free to share them with us in the eXcellence & Influence Community.
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In this chapter, I’m unpacking the third: Seek to live out the fruit of the spirit.
Let’s begin by understanding the fruit of the spirit. They are listed in Galatians,
chapter five:
22
But the fruit of the Spirit is love, joy, peace, patience, kindness, goodness, faithfulness,23
gentleness, self-control; against such things there is no law. Galatians 5:22, 23 (NIV)
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This is readily apparent when the passage is viewed in context with the rest of
the chapter. Paul first tells us how NOT to act by describing the worldly approach:
19
Now the deeds of the flesh are evident, which are: immorality, impurity,
sensuality,20 idolatry, sorcery, enmities, strife, jealousy, outbursts of anger, disputes,
dissensions, factions,21 envying, drunkenness, orgies and the like. I warn you, as I did
before, that those who live like this will not inherit the kingdom of God. Galatians 5:19-
21 (NIV)
He then positions the fruit of the spirit as the Godly prescription for us:
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22
But the fruit of the Spirit is love, joy, peace, patience, kindness, goodness,
faithfulness,23 gentleness, self-control; against such things there is no law. Galatians
5:22, 23 (NIV)
The fruit of the Spirit, then, function to attract and soften the people around us. If
we lived alone on a desert island, there would be no need for love, peace, patience, etc.
As such the fruit of the spirit are a prescription for significant interpersonal
success in the marketplace. They are the result of a relationship with Christ and model
his character in our lives. Just as Christ attracted people and impacted them, so too we
attract and impact people by displaying His character through the fruit.
It is interesting to note that Paul asserts, “against such things there is no law.”
These traits are so universally valued and admired that no law stands against them.
But is it bigger than just a law? Can the ‘cancel culture’ squads object to joy,
peace and love? Can the hordes of anonymous social media detractors find something
objectionable in kindness, goodness and self-control? Can a super-sensitive, easily
offended atheist find fault with you for practicing kindness, gentleness and patience?
Probably not, at least not without showing themselves as fools.
If you ask the Holy Spirit to manifest the fruit of the spirit in your marketplace
activities, you will have embraced a bulletproof strategy for living your faith in the
marketplace. You’ll be protected from criticism and reflect the attractive, impactful
character of our Lord.
22
But the fruit of the Spirit is love, joy, peace, patience, kindness, goodness,
faithfulness,23 gentleness, self-control; against such things there is no law.
Galatians 5:22-23 (NIV)
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In the first chapter, I identified the first of five simple steps to integrate your Christian
faith with day-to-day business practices Shift Your Paradigm.. In the next, I unpacked
the second: Pray more and pray more intentionally. The third is: Seek to live out the
fruit of the spirit. In this fourth chapter, we are going to look at the next key practice:
Prepare your personal testimonies.
Always be prepared to give an answer to everyone who asks you to give the
reason for the hope) that you have. But do this with gentleness and
respect, 16 keeping a clear conscience, so that those who speak maliciously
against your good behavior in Christ may be ashamed of their slander. I Peter
3:15,16 (NIV)
This is God’s system for attracting people to the Kingdom. As we exhibit the
Fruit of the Spirit to an ever-greater degree, we naturally attract people to want what we
have. If we are obedient to Peter’s command, above, we will have prepared a response
for those inevitable inquiries. When we
manifest the fruit of the spirit in our marketplace lives, some people will take notice. The
Holy Spirit will prompt some of the people around you, attracted by your Christian
character and curious about your faith, to ask you about it. At that point, you’ll need to
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explain your faith, and what God has done for you, your family, and your business or
profession. This situation – someone asking you about your faith – is so likely to happen
that the Lord directs us to prepare for it. All of us have two
parts to our stories about our relationship with God, and we need to prepare both parts
of the story. First is our conversion experience – how God intervened in our lives and
brought us into a relationship with Him.
The second is just as important – how
God has worked with us, to mold our
character and improve our lives since
our conversion. If we are going to
be obedient to Peter’s direction, we
need to prepare both parts of that story.
Some people will write out a page or two
of personal testimony in preparation.
The act of writing it out forces some
precision on your part, gives you the
opportunity to edit it and embeds it more soundly into your mind – making it easier for
you to bring it to the surface and find the words when you need to share them.
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to convey. Follow the same guidelines – a page or two, written out, and then practiced a
few times. Your outline should be something like this:
Having done that, you will have complied with Peter’s direction, and take a huge
step toward living your faith out in the marketplace.
This simple approach to living out your faith in the marketplace will provide you a
platform upon which to add more specific practices as you grow in your influence. It is
Biblical, and within the scope of everyone reading this. If only a percentage of the
people reading this would apply it, we could turn the world upside down!
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I’m assuming, of course, that you have matured enough in your spiritual walk to
even consider the question. The vast majority of Christian business people have never
considered the question because they have not yet made the paradigm shift to go from
compartmentalized thinking – “My Christian faith is about going to church on Sundays
and my life Monday – Friday life has
nothing to do with it”-- to understanding
that your career and your business
belongs to God, that he provided them to
you and that he should be the general
partner of your business and the
immediate supervisor of your career.
If you haven’t yet made that
paradigm shift, then the question is
irrelevant to you. If, however, you are a
Christian, active in the marketplace at a
professional level – salesperson, manager, executive, professional -- and you
understand that your
job/business/career is your ministry or, that you should at least be trying to integrate
your Christian faith with your day-to-day work, then you are searching for ways in which
to do that.
Once you’ve made that big shift in your paradigms and come to understand that
your business or career is not yours, but rather belong to God, you are faced with an
immediate problem: “ How do you focus on living out your Christian faith when the world
(and your employer and customers) demand results?”
This is the next in this series of things I’ve learned about integrating my faith with
my day-to-day job in the marketplace: Focus on process, not results. Here’s how I
first discovered this principle. In my earlier life, I was a salesperson and actually had
seven different sales positions. I was successful in all of them – twice becoming the
number one salesperson in the nation for two different companies in two distinctly
different selling situations. And, in almost all of those positions, I was given quotas and
goals which were designed to motivate me to produce the results the company’s
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wanted.
But here’s the secret – I never paid any attention to them. OK. I looked at how I
was doing from time to time for financial planning purposes, but as far as being
motivated by them – I was oblivious. Instead, I focused on doing everything I could
ever better. While I didn’t have the sophistication of thought back then, what I was
doing, albeit subconsciously, was focusing on the process, not the result.
In one job, where a million-dollar territory was the difference between the men
and the boys, I had a million-dollar year increase, and after five years had a five-million-
dollar territory. And I never paid the least attention to the quotas provided me by my
manager.
I wasn’t motivated by hitting the results – I was motivated by the sense of
fulfillment I got when I did everything right – created the relationship with the customers,
uncovered the opportunities, dug deeper into understanding them, presented attractive
proposals, serviced the business well – and did that with an ever-growing set of
customers. It was the nuts and bolts of B2B selling.
In my next career as a sales consultant and sales guru, I had the time to reflect
on some of my experience and draw lessons from them. It occurred to me that one of
the reasons I was successful in every sales job was that I focused on the process, not
the end result, and by continually focusing on doing the right things, and doing them
well, I produced exceptional results.
Today, looking at that same
experience through with my Christian
world view, I realize that God had
given me at least a partial answer to
that early prayer. One of the ways
that you can integrate your
Christianity with your day-to-day
activities in the marketplace is to
focus on the processes and let God
take care of the results.
Do the right things and do them well. That’s a lifetime challenge for every
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professional position. Your boss will be pleased with you, your customers will reward
you and you will be fulfilling one of the guidepost scriptures for businesspeople in the
market:
Whatever you do, work at it with all your heart, as working for the Lord, not for
men, since you know that you will receive an inheritance from the Lord as a
reward. It is the Lord Christ you are serving. Colossians 3: 23,24:
(NIV)
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Where to now?
Sooner or later, you must do it. There is only so much you can learn,
intellectually.
You know that if you implemented these practices you’d eventually have a
radically different business. You know, in your heart, that this is the ministry for
which God created you.
If you’d like to dig deeper into the ideas expressed here, I’d recommend
you purchase a copy of The Good Book on Business. Not only will you see the
scriptural underpinning for much of what we’ve come to understand, but you’ll
also see profiles of several Biblical businesses. Your views on business will never
be the same.
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Dave has authored 13 books, including his most recent book The Good Book
on Business. Other popular titles are, Question Your Way to Sales Success, 11 Secrets
of Time Management for Salespeople, and How to Sell Anything to Anyone Anytime.
His books have been translated into 8 languages and are available in 20 countries.
He has trained or consulted for over 459 individual companies. When he isn’t
helping sales teams reach new heights, he and his wife, Coleen split their time
between Grand Rapids, Michigan and Sarasota, Florida. He is a father, foster
father, adoptive father and grandfather to 14 grandchildren. He has authored 13 books,
including The Good Book on Business. Sign up for his weekly messages here.
www.davekahle.com.
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