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Business Ethics 2.

Assignment of Right Jobs

Taking into consideration the technical and the educational background of


the employees in assigning them to the job where they are good at or
RESPONSIBILITIES AND ACCOUNTABILITIES OF aligned with their skills and abilities. Mismatching of jobs with employee's
ENTREPRENEURS qualification is discouraged.
To Employees, Government, Creditors and Suppliers 3. Create and Maintain an Ergonomic Workplace

Entrepreneurs must also make employees aware of areas in their business


An entrepreneur is one who organizes, manages and assumes the that have a high risk for injury and train their employees in safety
risk of an enterprise. An entrepreneur should be aware of the ethics and procedures to minimize the risk of injury. Working environment that are
social standard follow them. properly ventilated and illuminated improve employee's performance, their
health and well-being.

4. Facilitate Employees' Compensation Insurance


A. Employee
When injuries occur through no fault of their employees. it's their
Employees are the true assets of an organization. They are the ones responsibility to file a claim with their employees' insurance provider.
who contribute effectively towards the success of every business so, in Businesses must treat their injured employee with respect and file the claim
return entrepreneur has responsibilities and accountabilities to fulfill for the without attempting to cause a delay in processing or attempt to deter the
safety and welfare of their employees. worker from filing a claim at all.
The following are the responsibilities and accountabilities of an 5. Support Career Development
entrepreneur to his/her employees.
Career development is providing support and encouragement for employees
to enhance their skills and capabilities as an employee. Provide a human
resources development system that supports the careers of employees, a
1. Pay Wages/Salaries and Taxes
self-development support program, and transfer opportunities for willing
The company should have an attractive compensation packages to attract employees.
more potential talents who can be a help in achieving organization's 6. Train and Educate Employees
long-term goals.
Acquisition of new knowledge and skills through the professional and
Entrepreneurs have the responsibility to pay their employees of their personal development of employees is a pre-requisite and a guarantee of
business at least the minimum hourly wage in their locality. Wages/salaries business's success. Professional development also includes dialogues with
should always be on time and without delay so as the employees can meet colleagues, peer mentoring and peer collaboration for achieving business.
their individual obligations thus, motivates them to stay and do well in the goals.
business.
Every individual wants to develop. So, the responsibility of the entrepreneur
is that he should make all possible efforts for the individual development of
the employees and may impartially provide them equal opportunities for The entrepreneur should provide employment security to the employees of
that. These opportunities include imparting education and training. give his organization, which will cause the sense of satisfaction among them and
timely promotions, transfers at the right time and their participation in the they will work with full interest, dedication, and commitment and will feel
management of the business, etc. free from the apprehensions of losing a job and will have the higher degree
of faith in the employer.
7. Enforce Anti-Discrimination Law
B. Government
Employees cannot be disadvantaged, dismissed, or not given employment
for any reasons mentioned. Any problems or issues that arise with guests or In Business, the responsibilities of entrepreneurs towards the
colleagues from overseas may require involvement of embassies, government, professional institutes, and other business institutions are very
government agencies, local cultural groups, or diplomatic services to help essential. The government sets the targets for the balanced and rapid
resolve them. economic development of the country.

8. Respect Human Rights Responsibilities and accountabilities of entrepreneurs to the


government are:
Business operations are interrelated with a wide range of people and
societies throughout the world and implements and enforces a code of 1. Compliance of government rules
conduct that fosters respect for human rights.
The rules framed by the government for business should be fully complied
9. Give rewards and Benefits with. The entrepreneur should follow the laws regarding obtaining licenses
for a specific business, the operation of the business determination and
Reward employees fairly and attractively. in line with the prevailing production etc.
conditions on the local market. Gather data from the labor market on a
regular basis, ensuring that reward structures remain competitive. 2. Payment of Taxes
Employees are more likely to strive in their work if there is anticipated
reward, they've value, such as salary increase, bonus, and promotion, rather The government imposes various types of taxes, like, income Taxes, sales
than if there is none. fax, excise tax, tariff duties and wealth tax on the entrepreneur and business,
for raising financial resources. Entrepreneurs should honestly pay these
It is also mandated in the Labor Code of the Philippines that entrepreneur taxes.
should pay fringe benefits such as Philhealth, Social Security, PAG-IBIG,
taxes out of employees' wages/salaries for each employee working in their 3. Not to correct the Government Machinery
business. The government appoints the officers to implement its policies. The social
Recognition boosts esteem and morale in which employees feel important, responsibility of the entrepreneur is that he may not correct the government
satisfied, and inspired. Recognizing employees for accomplishments can be officers and employees for getting wrong favors or some Anti-Social
an important reason for employees to stay. purposes.

Providing these benefits motivate many employees to stay and do well in 4. Not to Seek Political Patronage by Unfair Means
the business. The responsibility of the entrepreneurs is that they do not seek political
10. Give security of Employment patronage by providing undue economic help to any political party or
politicians during elections. By giving anti-social activities with political 4. Proper Utilization of Debt Capital
patronage hits the democratic values.
Loans are obtained for particular objectives. Hence, entrepreneurs should
5. Cooperate with Government for Economic Development utilize the loan amount only for the desired objectives. The loan amount
should not be utilized by small entrepreneurs for unproductive activities.
The government sets the targets for the balanced and rapid economic Not only that, but loan capital should also be invested only for objectives
development of the country. For that, the entrepreneur should provide and projects specified for the loans. Loan capital should be utilized with the
cooperation to the government by proper utilization of available resources utmost economy.
in accordance with the government targets.
5. Regular Payment of Installment and Interest
C. Creditors
The entrepreneurs should pay loan installments and interest regularly,
A creditor is an entity (person or institution) that extends credit by according to repayment conditions. If installments and interests are not paid
giving another entity permission to borrow money intended to be repaid in timely, the loan burden goes on increasing and it also has an adverse effect
the future. on the reputation of the business organization.
Various plans are prepared for development and expansion of the D. Suppliers
business and for that various projects are also formulated. For their
completion, capital is the foremost requirement, which is fulfilled through The services of the suppliers are also important for any business
loans from the individuals, Financial Institutions and Banks. because they supply raw materials, machinery, labor, and other materials.
Without them the smooth operation of the business is quite difficult.
Responsibilities and accountabilities of Entrepreneur towards
creditors are: Entrepreneurs' responsibilities and accountabilities towards their
suppliers are the following:
1. Obtain Loans on Reasonable Conditions
1. Pay fair prices of goods at a reasonable time
Some certain conditions are required to be fulfilled to obtain any type of
loan. These conditions should be reasonable, both for the creditors and the The entrepreneurs should pay reasonable prices for the materials purchased
business organization. from the suppliers. Often, the farmers provide cotton, sugarcane, and jute
etc. to various industries, for use as raw materials. However. the
2. Follow Mortgage Rules Industrialists pay them very low prices for these commodities.
The creditors provide loans in secured and unsecured forms. If the creditor Entrepreneurs should pay reasonable prices for this type of raw material.
has provided the secured loan on the mortgaged property, the entrepreneur
should follow the rules of mortgaged property. The responsibility of the entrepreneurs is that payment to the suppliers may
be made in time so that they may not have to face financial difficulties and
3. Follow Business Ethics may carry out their operations efficiently and smoothly.
Both the entrepreneurs and creditors should follow the business ethics in 2. Inform about Changes in Market
providing loans and in repayment of loans. The loan procedures should be
honestly complied with.
The entrepreneurs have the responsibility to provide regular information to
the suppliers regarding changes happening in the demand of the
commodities in domestic or in foreign markets. So that the suppliers may
make necessary changes in their manufacturing projects, according to the
requirements.

3. Give guarantee of Minimum Price

The entrepreneurs should give the guarantee of minimum prices to the


suppliers so that they may feel assured about the certainty of the price and
may continue to maintain their will power.

4. Provide technical Advice

The entrepreneur has the responsibility to provide technical assistance to the


suppliers for the production of a new and substitute or replaces
supplies/commodities. The entrepreneurial organizations and Institutions
and suppliers together should short research projects.

5. Inform Suppliers of Future Developments

The Entrepreneur should provide information about possible future


development to the suppliers so that they will be aware of these
circumstances, thus, develop and become capable of increasing their
resources so as to meet the increasing demand in the future.

6. Promote Healthy Competition

The entrepreneur should not encourage unhealthily and hostile competitions


among the suppliers, for the sake of obtaining goods from them at the
minimum price, only healthy competition should be encouraged. Besides,
encouragement should be provided to individual suppliers and institutional
suppliers.
providing a 'fair' return to the shareholders, 'fair' working conditions and
pay for the employees or 'fair' prices to the suppliers and customers and to
make the business, in general, an asset to the local community and the
LESSON 2 nation." The most important social obligation of an entrepreneur is to
reconcile and balance the various conflicting interests in the best possible
manner.
INTRODUCTION Obligations of the Entrepreneur to the Different Segments of
the Society Employees
This module focuses on the responsibilities and accountabilities of
entrepreneurs towards to consumers, general public, and other stakeholders.

An enterprise must earn profits for its own survival, for expansion,
for bearing the risks and finally for the prestige of its management. But
profit cannot be the sole objective of the entrepreneur. It is a means and not
an end. No enterprise can last long unless along with earning profits, it
continues to fulfill its obligations to the society. The ultimate objective of
every enterprise has to be the good of the people. Business must be run by
the people through the people and for the people.

An entrepreneur must take risks with his or her own capital in


order to sell and deliver products and services while expending greater
energy than the average businessperson in order to innovate. According to Responsibilities and Accountabilities of Entrepreneurs (as cited in
H.R. Brown, an entrepreneur, today, has an obligation 'to pursue those Jerusalem, Palencia & Palencia, 2017)
policies, to make those decisions or to follow those lines of action which are
desirable, in terms of the objectives and values of the society. The A. Responsibilities and Accountabilities to the Consumers
entrepreneur, therefore, has to include his social obligations and social
A business cannot work without the consumer. The survival and growth of a
values as inputs into the decision and action process, along with
business depend on consumer satisfaction, service, and support. The
organizational, economic, technological and other relevant values and
commercial organization should win the confidence of the customers. This
variables. According to Koontz O' Donnell "Social responsibility is the
is possible by sharing a positive attitude towards customers and fulfilling
personal obligation of everyone as he acts for his own interests, to assume
social responsibilities towards them.
that the rights and legitimate interests of all others are not impugned."
1. Ensure Quality of Products and Services
DISCUSSION
Your responsibility is to offer customers the highest quality in your products
According to Earnest Dale. "The manager sees himself as an
and services provide the best care and never lie to get a sale. A good
arbiter among the many interests of 'public affected by the business, the
entrepreneur is honest and gives a good price/benefit. Never Use marketing
stockholders, the employees, the suppliers, the general public and the
to deceive or sell false expectations. Quality goods should be produce and
consumers. It is his duty to divide the returns from the business equitably by
supplied. Distribution system should make goods easily available “to avoid
artificial scarcities and after-sales service should be prompt". Buying would definitely come back to you in near future just because you were
capacity and consumer preferences should be taken into consideration while honest, and guided them correctly. It is pointless to badmouth your
deciding the manufacturing policies. competitors.

2. Ensures Consumer's Health and Safety 7. Attend to Complaints

A key consumer issue is the quality and safety of products. Customers need The consumer complaints must be attended immediately. When major
clear instructions for safe product use including assembly and maintenance. issues, occur, employ a system for making decisions on steps and measures
to take while placing top priority on not convincing the customers.
To avoid customer harm and danger, anticipate potential risks of your
product and services in the design stage and throughout the product 8. Service Even After Sales
lifecycle, from R&D to manufacturing, storage, and distribution, use and
disposal, reuse, and recycling. Whether or not legal safety regulations exist, The company is expected to provide after sale service for maintenance of
products should be safe for their intended use and if misused in a way that goods during the period of warranty. Efficient and effective after sale
can be foreseen. service

3. Provide Free Training helps to establish a good relationship between the customers and the
company.
The commercial organization should arrange to train the customers either
free or for a free. It must be in the case of computers, etc. 9. Respect Customer's Time

4. Be Fair with Prices Respect your customer's time. Do not decide the time and venue as per your
availability and comfort. If the customer wants to meet you at 6 in the
The customer should not be cheated by charging high prices. It is unethical evening. make sure you are there on time. Neither arrives too early nor too
to charge customers with a higher price than the suggested. Thus, fair price late.
converts customer into a permanent customer.
Do not keep your customers waiting. Do not forget that there are several
5. Be Honest in Advertising and Marketing options available in the market. Your loss is someone else's gain.

The customers want to know the facts, features, advantages, side-effects, 10. Treat Customers' well
etc. of the product. The advertisement conveys this information. Thus, the
company must see the advertisement is not being misleading and it must be Treat your customers as kings and do not think of them only when you have
done by providing the true and actual information. a pressure to meet your targets within the stipulated time frame.

6. Be Honest in Dealings Understand that a customer buys your products or services only when he/
she trusts your brand and most importantly believes in you. Understand the
Never lie to your customers. It is foolish to cook false stories. You will be needs and requirements of your clients. Find out as to why they need a
caught. In today's world, where information is just a click away, everyone particular product and how your product would benefit them. You need to
does his/her through research before purchasing something. You will lose build a strong relationship with your customers for them not only to remain
respect in front of them. If you can't deliver something, please mention it your loyal clients but also bring more people along with them. It is the
clearly. They might not invest in that particular product but believe me, responsibility of the organization to give correct suggestions and feedbacks
to customers. Avoid making false promises and commitments which you responsibility of the company to remain accountable to its customers:
yourself know are difficult to fulfill. otherwise, the company will lose its customers and cease to exist.

3. Community Oriented

A company exists because of the customers it serves and the community in


which it is located. The community provides most of the employees for the
B. Responsibilities and Accountabilities to the General Public company. and the community provides all the public services the company
To maintain a positive public image and attract new clients, a company enjoys, such as electricity and firefighting protection. In some cases,
must understand its corporate responsibilities to the public. Ultimately, any companies are given breaks on their utilities and taxes in order to entice
business has responsibilities to the public. them to establish a location within the community. The company has a
responsibility to give back to the community that supports it with tax breaks
1. Be Fiscally Responsible and a labor force. When there is a community event, the company should
contribute volunteers. money, or something that would support the event.
One of the actions prompted failure of companies such as Enron and
The company should use local suppliers as it can help to support local
Adelphia occurred when executives gave themselves loans using company businesses.
funds, according to R Donnelley. While it can be disappointing to
C. Responsibilities and Accountabilities to Other Stakeholders
consumers that companies need legislation to be fiscally responsible, it
would be naive to allow company executives to keep raiding corporate bank 1. Actively protecting the Environment
accounts for their own needs. When a company is caught up in scandal
caused by executive greed, it can be fiscally fatal for that company. That is a. Comply with Environmental Legislation
why a company need s to enact and enforce guidelines for its own that agree
 Comply with the Clean Air Act of 1999
with the law but also apply specifically to the company, to avoid misuse of
 Store waste safely and securely, make sure it is treated
company funds. There is a bond of trust between a consumer and a
appropriately, ensure it is collected.
company that is broken when fiscal fraud occurs. This goes for public or
 Manage your business waste for recycling by segregating it prior to
private companies.
collection.
2. Consider public Input
b. Dispose waste properly
A company should be able to operate under its own rules and ideals, but a
 Appropriate steps should be taken in prevent environmental
company should also take into account the input of its customers to remain
pollution, and to preserve ecological balance.
competitive, according to the World Bank Institute's reported filled "Public
Policy for Corporate Social Responsibility.' A company should reach out to c. Recycle
its customers and benefit from the insight of what customers are looking for
in products improvements.  Business is required to separate the following forms of commercial
waste for re-cycling: paper, card, plastic, metals, and glass
A company that creates an advisory board of a cross-section of its target of
its target audience gathers recommendations on how to keep in touch with d. Conserve and Protect Biodiversity
the customer base and how to improve the company's public image. It is the
 Biodiversity refers to all species of plants and animals, including
any genetic variations within those species and the complex
ecosystem they live in.

e. Prevent and remedy damages to environment.

Every year there are thousands of cases of damage to environment covering:

 damage to species and habitat


 damage to water
 risks to human health from contamination of land

f. Use Scarce Natural Resources Sparingly

 Scarce natural resources should be used very carefully at these are


depleting at a very fast rate.

2. Operating with an Ethical Supply Chain

Stakeholders are increasingly aware of life-cycle issues with


business supply chains and are insisting on ethical sourcing of materials.

For a jewelry company. this can mean taking steps to ensure that
you are not purchasing "blood diamonds", which are jewels from mines
operated in near slave-like conditions and that fund brutal warlords.

Large coffee buyers are increasingly sourcing their coffee from


farms that have been certified to operate sustainably by paying workers a
living wage and avoid clear- cutting rainforests and other forms of habitat
destruction.

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