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The Global

Crypto
Classification
Standard
Table of Contents Foreword
We are psyched to release the Global Crypto Classification Standard (GCCS)
04 Foreword developed by 21Shares and CoinGecko. This initiative serves as an industry
05 Executive Summary taxonomy to demystify the misconceptions about cryptoassets and shed light
on commonalities and differences of this burgeoning asset class. It also helps
06 Introduction and Methodology provide clear categorization of the various projects and cryptoassets within the
07 Level 1: The Crypto Stack space so that users and investors can tell at a glance what a project does, and
where they sit as part of the larger crypto stack.
15 Level 2: Market Mapping by (A) Sectors and (B) Industries Numerous changes may occur over the years to fine-tune sectors, industries,
25 Level 3: Taxonomy of Cryptoassets or industry groups. Still, we hope this classification standard will help guide the
global tech and financial community.
30 Conclusion
31 Appendix, References, Disclaimer 1 https://21shares.com/ 2 https://www.coingecko.com/

3 CoinGecko 4
Executive Introduction and
Summary Methodology
There are three levels of categorization: Unlike tradi- (protocols or networks), while “sector” describes a large This paper aims to provide a standard classification for the Let us consider MakerDAO as an example. On Level 1, we
tional asset classes, cryptoassets can vary dramatically segment of the crypto-economy. crypto industry. To achieve this task, we introduce three would categorize MakerDAO as a decentralized application
in nature, both as it relates to the asset (token) itself and levels of categorization. (dApp). On Level 2, it would fit in the ‘Credit/Lending’
the protocol behind it. We propose three levels of cat- Level 3 – Taxonomy of Cryptoassets: Lastly, we propose industry under the ‘Decentralized Finance’ (DeFi) sector.
egorization to provide a standard classification for the a taxonomy of cryptoassets and classify them according At the protocol level: As we can observe, the term industry refers to a much more
crypto industry. to the asset “superclass” to which they belong. For in- Level 1: The Crypto Stack specific group of companies or businesses (protocols). In
stance, Uniswap is a dApp (Level 1) that falls in the De- Level 2A: Market Mapping by Sectors contrast, the term sector describes a large segment of the
Level 1 – The Crypto Stack: We only refer to networks or centralized Exchange industry under the Decentralized Level 2B: Market Mapping by Industries crypto-economy.
protocols in the first two levels instead of the underlying Finance sector (Level 2). On the other hand, the protocol’s Lastly, Level 3 provides a ‘Taxonomy of Cryptoassets’
cryptoasset (token). The first level of categorization token UNI is a governance token, which makes it a capital At the token level: that attempts not only to categorize every type of token
refers to the types of cryptoassets that make up crypto’s asset (Level 3). Level 3: Taxonomy of Cryptoassets but classify them according to the asset superclass to
universe. Examples include cryptocurrencies, smart which they belong. For example, MakerDAO employs a two-
contract platforms, and decentralized applications Application and Limitations: The rationale behind We only refer to networks or protocols in the first two token model composed of MKR and DAI. On Level 3, we
(dApps). our methodology is to create pick-and-shovel tools to levels instead of the underlying cryptoasset (token). For could categorize MKR as a ‘governance token’ and DAI as a
categorize individual protocols and their underlying instance, instead of referring to ether (ETH), ‘the asset,’ we ‘stablecoin.’ As they relate to the three asset superclasses,
Level 2 – Market Mapping by Sectors and Industries: token(s) along these three levels. In the Appendix, will refer to Ethereum, ‘the network.’ Level 1 – the ‘Crypto governance tokens are capital assets, while stablecoins are
The second level of categorization classifies protocols by we apply the proposed methodology to the top 100 Stack’ refers to the various layers that encompass crypto’s store-of-value assets.
sectors and industries as introduced by S&P in 1999 and cryptoassets by market cap. It’s crucial to emphasize that infrastructure, while Level 2 – ‘Market Mapping by Sectors The rationale behind this methodology is to create pick-
used by the global financial community. “Industry” refers the list provided in all Levels 1 to 3 is non-exhaustive and and Industries’ – categorizes the different segments that and-shovel tools to categorize individual protocols and
to a more specific group of companies or businesses subject to change. make up the crypto-economy. their underlying token(s) along these three levels.

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Level 1: The Crypto Stack
The key technology behind crypto is the blockchain. This To simplify the segmentation of the Crypto Stack, in Table
append-only, decentralized ledger allows multiple parties to 1, we identify the various layers that compose it and lay
store data (such as transaction history) and operate under out the terminology. Every layer is compared to a physical
shared assumptions in a trustless manner. Bitcoin’s Genesis world analogy to better understand its scope and nature. As
Block was mined on January 3rd, 2009. Since then till date, mentioned in the methodology, we only refer to networks
a plethora of other cryptoassets have emerged – each with or protocols in the Crypto Stack instead of the underlying
its unique value proposition – and crypto has grown into a cryptoasset (digital token):
trillion-dollar asset class.

Figure 1 - Level 1: The Crypto Stack

App-Specific Blockchains cApps Interoperability


Blockchains built for one specific Web and mobile applications Blockchains designed for
function such as data storage linked to centralized entities Inter-blockchain communication
Cryptocurrencies Smart Contract Platforms

Money, either digital cash or Filecoin Arweave Coinbase OpenSea Cosmos Polkadot Blockchains with built-in
digital commodities general purpose programabiliy

Bitcoin Litecoin Ethereum Solana

Oracles dApps Scaling


Any data source for reporting Web and mobile applications to Transactions are signed
information external to blockchain access crypto products and services and aggregated off-chain
Monero Zcash Cardano Algorand

Chainlink UMA Aave Uniswap StarkWare Arbitrum

Source: 21Shares and CoinGecko

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Table 1 - The Crypto Stack

The Crypto Stack Terminology Definition Networks or Protocols Physical World Analogy

Cryptocurrencies / Blockchains or protocols specialized in transferring value. The demand Bitcoin, Litecoin, What? Money, either Digital Cash or Digital Commodities, especially precious
Crypto-commodities for cryptocurrencies can stem from their utility as a means of exchange, Monero, Zcash metals like gold.
unit of account, and store of value.
Why? Despite their minimal base-chain feature set, they may be surrounded
by a rich ecosystem of clients, exchanges, miners, scaling solutions,
sidechains, etc., to extend the on-chain use cases.

Smart Contract Platforms A smart contract platform is a base blockchain with built-in general-purpose Ethereum, Cardano, Solana What? From a social point of view, they are like digital nation-states or startup
(or Settlement Blockchains) programmability that allows developers to write smart contracts and launch ecosystems. They could also be analogous to Fedwire, the settlement layer of
decentralized applications (dApps). These platforms can also function as a the US financial system. From a technical point of view, they are decentralized
data availability layer, where all transactions are ultimately settled (hence why app stores.
they’re also called settlement blockchains).
Why? From a social point of view, each smart contract platform is like a digital
While the term “distributed ledger” is used to describe blockchains like the nation with its native currency, which secures the network and drives economic
Bitcoin blockchain, whose specific purpose is to transfer value (see above), activity.
smart contract platforms such as Ethereum are more accurately described as
“distributed state machines.” This is because the data structure of these chains From a technical point of view, they are virtual computers that run on top
holds not only all accounts and balances but a “machine state,” which changes of networks of physical computers where everyone can build and use
from block to block according to a predefined set of rules. In turn, these rules permissionless and censorship-resistant dApps.
are defined and executed by a virtual machine.

Scaling Protocols A term describing a specific set of scaling solutions for blockchains. At its core, StarkWare, Polygon, What? Scaling protocols are like skyscrapers that relieve congestion in the
(or Execution Blockchains) a scaling protocol is a separate blockchain that helps augment the network Arbitrum settlement blockchain (“digital nation”) on top of which they are built. Following
capacity of a settlement blockchain by orders of magnitude while inheriting the US financial system analogy, scaling protocols are analogous to commercial
the security guarantees of the latter. Examples include “rollups,” which banks before settling transactions on Fedwire.
bundle or ‘roll up’) hundreds of transactions into a single transaction on
the base layer, removing congestion in the settlement blockchain. Why? Transactions are signed and aggregated off the base chain (settlement
blockchain), which removes the constraints of fixed block size and block rate,
similar to how skyscrapers relieve congestion in a city.

Interoperability Protocols Networks specialized in inter-blockchain connectivity allow chains to Cosmos, Polkadot, What? They are like Coalitions or Shipping Routes. Another analogy is to
communicate with each other by transmitting states or messages. These Avalanche consider them as the WhatsApp of value transfer, where any device, in this
networks come in cross-chain bridge networks or hub-and-spoke models case, any blockchain, can communicate in one environment.
where hubs connect spokes of application-specific blockchains.
Why? On some interoperability protocols, connected blockchains have shared
security, hence the Coalition analogy.

All interoperability protocols are Shipping Routes because they facilitate the
transfer of information or value between connected blockchains.

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Table 1 - The Crypto Stack

The Crypto Stack Terminology Definition Networks or Protocols Physical World Analogy

Application-Specific App-specific blockchains are standalone blockchains built to serve specific Celestia, Arweave, What? From a social point of view, App-Specific Blockchains are Specialized
Blockchains or Hybrid Layer use cases, such as cloud storage and IoT devices. Instead of creating a Filecoin, Helium Cities.
decentralized application on top of a smart contract platform like Ethereum,
developers build their own customized blockchain from the ground up to Why? Some teams may hesitate to build a Decentralized Application (dApp)
operate a single application. on top of an underlying smart contract platform like Ethereum because,
among other reasons, they have to submit to certain limitations from using a
generalized base chain. Instead, developers can build a sovereign blockchain
from the ground up, providing more flexibility to perform the intended use case
more efficiently.

Oracles Middleware solutions bring off-chain data directly to blockchains like Chainlink, UMA What? Oracles are bridging data from the off-chain world onto blockchains.
traditional asset price feeds or the weather. A shortcoming of blockchain
protocols is that they are isolated from the world outside their ledger, which Why? Blockchains are isolated from the world outside their ledger; oracles help
reduces the utility of a smart contract platform. This circumstance is known by reporting external information to the blockchain.
as the oracle problem.

Centralized Applications Centralized web and mobile applications to access Web 3 products and OpenSea, Centralized What? cApps are the end products and services in the crypto-economy.
(cApps) services - cApps are operated by traditional organizational structures (private Exchanges and
and public companies, foundations, etc.). cApps have at least one of the Stablecoin Issuers Why? cApps are traditional software applications that allow users to interact
following characteristics: (1) users interact with them in a custodial fashion, with the crypto-economy.
and (2) centralized entities behind them maintain the right to censor accounts.

Decentralized Applications dApps refer to web and mobile applications to access Web 3 products, Uniswap, MakerDAO What? dApps are the end products and services, similar to apps built on an
(dApps) services, or data. We also consider Decentralized Autonomous Organizations app store, except dApps are permissionless and censorship-resistant. DAOs, in
(DAOs) as a structure for dApps, as their use case is typically to organize turn, are the structure for crypto-native businesses.
communities towards a common goal through blockchain technologies.
Many dApps are also run and managed by DAOs. Why? dApps are like traditional software applications, but they live on a
decentralized Smart Contract Platform, which allows users to encode rules
of any transaction in a trustless manner and create scarce digital assets with
specific functionalities.

Additional to the
classification presented in
Table 1, other key pieces
in the Crypto stack are not
necessarily crypto-native:

Blockchain Development Environments: Internet Protocol Suite: Operating Systems: Hardware: Miners:
developer tools to build dApps, run tests, protocols to transfer files, emails, and data system software that manages computer personal computers, smartphones, tablets. operators securing Proof-of-Work-based
and debug code. over the internet. hardware and resources and provides networks by solving a computationally
Non-crypto native standard services for computer programs. intensive lottery to determine which block
Non-crypto native of transactions to add.

*Disclaimer: The list provided in Table 1 is non-exhaustive and 21Shares / CoinGecko maintains the right to append, remove, and amend it as appropriate.

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In Figure 2 below, we lay out the Crypto Stack described in Table 1 and its traditional analogues. Figure 2 – The Crypto Stack and its Traditional Analogues

The Crypto Stack and Traditional Analogues

Crypto World
Physical World DAOs Internet-native businesses Cryptocurrencies Commodities
like Gold

Stablecoins that integrate


with smart contracts

App-Specific
Blockchains dApps Products and
cApps
Services

Scaling Scaling Scaling Scaling Skyscrapers

Provide data
Smart Contract Smart Contract
Oracles from Nations or
Platforms Platforms
physical world Cities

Interoperability Protocols Shipping


Routes

Source: 21Shares and CoinGecko

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Figure 3 – How Traditional Sectors and Industries Could be Applied to the Crypto-Economy

App. Development Metaverse


Software Development A digital world parallel to our physical one, designed to foster social interaction. Infrastructure
Foundation Layers

Level 2:
NFT Play-to-Earn / Content Sports / Fan
VR and AR
Marketplaces GameFi Creation Platforms
Developer Data Analytics /
Tooling Management Smart Contract Scaling
Platforms Protocols

Market
Mapping by
Auditing and Big Decentralized Finance Interoperability
Security Data Organization: DAOs Bridges Protocols

(A) Sectors Credit / Lending Seignorage Index


Providers
Self-Custody
Wallets
Insurance Privacy
Preserving

and (B)
Internet of Things
Communication and Services
Centralized Finance
Traditional Markets (Corporations)

Industries
Decentralized Derivative Yield Payments Launchpad
Liquid Staking Internet of
Exchange (DEX) Marketplaces Aggregator
Things (IoT)
Centralized Centralized
Stablecoin Exchanges
Issuers (CEXs)
In the previous section, we laid out the infrastructure of
the crypto space. This section categorizes protocols by
sectors and industries — and compares them with their
traditional peers. Entertainment / Leisure Identity Storage Interactive Media
Centralized Consumer Discretionary FAANG, Digital Identity Decentralized Storage Digital Advertising
Payment
Credit
(A) Sector: A large segment of the crypto-economy. Providers
Platforms
(B) Industry: A specific group of companies or businesses
(protocols or networks). Prediction Meme
Identity Data Storage
Market Tokens
Advertising
Some protocols might fit into multiple industries. We at-
tempt to place them in the most relevant category in such
cases. We only refer to networks and protocols in market
mapping instead of the underlying cryptoassets.
Source: 21Shares and CoinGecko

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Crypto Sectors
Market Mapping
Table 2A – Level 2A: Market Mapping by Sectors

Crypto-Native Sector Definition Traditional Sector Crypto-Native Sector Definition Traditional Sector

Application Developer tools and protocols to build dApps, run tests, Information Interactive Media Interactive media refers to blockchain-based digital Communication
Development and debug code. Technology advertising that focuses on users’ data protection and and Services
rewards them for their interaction with ads. (Digital
Advertising)
Centralized Crypto-native financial infrastructure that relies on Financials
Finance (CeFi) intermediaries. CeFi protocols fulfill at least one of the
following characteristics: (1) users interact with them in a Internet of Things(IoT) Decentralized connection and data exchange with other Information
custodial fashion, and (2) centralized entities behind them devices.
maintain the right to blacklist accounts.
Metaverse Protocols that foster a collection of virtual experiences Social Networks,
Decentralized Internet-native financial infrastructure that does not rely Financials parallel to our physical world, designed to promote social Gaming, Gig
Finance (DeFi) on a centralized institution such as a bank, broker, and interaction. Economy
similar intermediaries.
Storage Decentralized storage providers that serve the same Information
Entertainment / A multi-faceted combination of protocols ranging from Consumer functionality as cloud storage providers in Web 2. Technology
Leisure prediction markets (gambling) to meme tokens. Discretionary (Cloud Storage)
(Gambling,
Entertainment)

Identity Decentralized protocols that facilitate registration and Information


verification of digital credentials. Instead of relying Technology
on a centralized intermediary like Google, users can (Digital Identity)
authenticate and control their digital identity with their
self-custody wallet or other blockchain-based storage
technologies.

Infrastructure The infrastructure sector encompasses Smart Contract Information


Platforms, Scaling Protocols, Interoperability Protocols, Technology
and bridges. Some cryptocurrencies, such as Bitcoin, have (AWS)
a rich ecosystem of applications built around them that
could add smart contract functionality. In this case, they
should be classified in the infrastructure sector.

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Crypto Industry
Market Mapping
Table 2B – Level 2B: Market Mapping by Industries

Crypto-Native Crypto-Native Definition Traditional Industry Crypto-Native Crypto-Native Definition Traditional Industry
Industry Sector Industry Sector

Developer Tooling Application Developer tools to build dApps, Industry: Software Centralized Exchange Centralized A centralized exchange (CEX) Industry: Capital Markets -
Development run tests, and debug code. Development (CEX) Finance (CeFi) is a platform that provides Brokerage Trading
fiat on and off-ramps and the Platforms
Example: Hardhat, Truffle ability to swap and store tokens
in a custodial fashion. Example: Coinbase,
Binance, Kraken,
Data Analytics / Application Includes developer indexing Industry: Traditional Web
Crypto.com
Management Development protocols and decentralized APIs
API providers.
Example: The Graph Payment Platform Centralized Payment platforms refer Industry: Payments
Finance (CeFi) to blockchains that aim
to complement traditional Example: Ripple, Stellar
Auditing and Security Application Refers to auditing firms or Industry: Cybersecurity,
payments – such as inter-bank
Development protocols that help address and Audit Software
transfers involving regulated
mitigate smart contract risk.
financial intermediaries.
Example: Quantstamp,
Trail of Bits, Forta Network
Credit/Lending Decentralized Financial infrastructure that Industry: (Decentralized)
Finance (DeFi) does not rely on a centralized Banks and other Financial
Block Explorer Application A block explorer is a search Industry: Web Browsers
institution like a bank. Lending Institutions
Development engine that allows users
and borrowing occur in a peer-
to view and verify data on Example: etherscan
to-peer fashion on a Smart Example: MakerDAO,
the blockchain. Sometimes
Contract Platform. Aave, Compound
the platform also offers API
services.
Seigniorage Decentralized Decentralized protocols that Industry: Fractional
Finance (DeFi) issue partially collateralized Reserve
Big Data Application Big data includes oracles, Industry: Web APIs
or non-collateralized Banking
Development defined as any data source for
stablecoins. These protocols
reporting information external Example: Chainlink, API3
use algorithmic expansion and Example: Frax Finance,
to the blockchain.
supply contraction to maintain Ampleforth
the peg.
Centralized Centralized Refers to centralized entities Industry: Banks or Money
Stablecoin Issuers Finance (CeFi) that issue fiat-collateralized Transfer Operators
Decentralized Decentralized A decentralized exchange Industry: Capital Markets -
stablecoins, i.e., stablecoins
Exchange (DEX) Finance (DeFi) (DEX) is a platform that (Decentralized) Brokerage
backed by an off-chain reserve Example: Circle and Tether
facilitates token swaps on a Trading Platforms
of US dollars or another Limited
smart contract platform in a
target asset. The inherent
non-custodial fashion. The Example: Uniswap on
risk to these tokens is that
primary mechanism for DEX Ethereum, Orca on Solana
the entities behind them
liquidity is an Automated
maintain the right to blacklist
Market Maker (AMM), an
accounts, which defeats the
algorithm where trades are
censorship resistance ethos of
executed in an equal-weighted
cryptoassets.
basket of two tokens called a
liquidity pool.

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Crypto-Native Crypto-Native Definition Traditional Industry Crypto-Native Crypto-Native Definition Traditional Industry
Industry Sector Industry Sector

Asset Decentralized Asset management protocols Industry: Asset Management Yield Decentralized Protocols that pay users a reward Industry: Fixed-income
Management Finance (DeFi) tokenize a basket or other Providers Finance (DeFi) for staking or being liquidity security providers
investment strategies analogous to Example: Amun Index Tokens providers (LP) on their platform.
an Exchange Traded Fund (ETF) in Example: Convex Finance,
traditional finance. Tokemak

Derivative Decentralized Perpetuals or “perps”, which refer Industry: Derivative Yield Decentralized Platforms that aggregate yield from Industry: Fixed-income asset
Marketplaces Finance (DeFi) to future contracts without an Marketplaces like Chicago Aggregator Finance (DeFi) a variety of other applications. management
expiration date, are an important Mercantile Exchange
innovation of this industry. Example: Yearn Finance,
Example: Yield Protocol, Rari Capital
dYdX.
Insurance Decentralized Protocols that provide financial Industry: Insurance
Crowdfunding Decentralized Crowdfunding protocols focus on Industry: Venture Capital, Finance (DeFi) protection or reimbursement
Finance (DeFi) funding or supporting startups and Investment Banking against losses to users. Example: Armor, Nexus Mutual
non-profit organizations.
Example: BitDAO,
Payments Decentralized Protocols in the payments industry Industry: Payments
ConstitutionDAO,
Finance (DeFi) are designed exclusively to facilitate
FlamingoDAO
money transfers in a peer-to-peer Example: Flexa (AMP),
fashion. Lightning Network
Tokenization Decentralized Tokenization refers to building a Industry: Fund / Asset
Finance (DeFi) wrapper to track the performance Management
Privacy- Decentralized Privacy-enhancing networks that Industry: Offshore and Private
of an off-chain asset (often referred
Preserving Finance (DeFi) hide transaction details. Banking
to as “real-world asset”) on-chain. Example: Wrapped Bitcoin and
Mirror tokenized stock.
Example: Tornado Cash,
Aztec, could also include
Liquid Staking Decentralized In proof-of-stake networks, Industry: Capital Markets cryptoassets like Monero and
Finance (DeFi) validators must lock their tokens to Zcash
be eligible to confirm transactions Example: Lido, Rocket Pool
on the blockchain and receive a
Launchpad Decentralized Platforms that facilitate the launch Industry: SPACs or Incubators
recurrent stream of rewards in the
Finance (DeFi) of new projects. These protocols
native token of the network. Liquid
usually follow a take-rate-based Example: StarLaunch
staking providers let users stake
business model. As a result, new
their crypto - without locking assets
entrants to the industry benefit
or maintaining infrastructure - while
from the already-established
participating in on-chain activities
investor base on these platforms.
such as lending.

Prediction Entertainment / Refers to protocols where users Industry: Traditional


Self-Custody Decentralized Self-custody wallets, analogous to Industry: Private Banking
Markets Leisure can trade self-enforced contracts Prediction
or Personal Finance (DeFi) a safe, allow users to interact with
that pay based on the outcomes of Markets, Online Gambling
Wallets a blockchain. The primary function Example: Metamask,
unknown future events. Platforms
of a wallet is to transfer and store Ledger, Argent
cryptoassets without any third
Example: Augur, Gnosis
party.

Meme Tokens Entertainment / Tokens that do not hold intrinsic Industry: Penny Stocks
Rebase Decentralized Tokens of which the supply is Industry: Foreign Reserves,
Leisure value are often launched on the
Protocols Finance (DeFi) adjusted algorithmically and Reserve Currency
back of humourous figures or Example: Dogecoin, Shiba Inu
periodically, for example, once a day
memes copied and spread rapidly
to meet a target price or maintain Example: Olympus (OHM),
by internet users via social media.
the peg with other cryptoassets. Redacted Cartel (BTRFLY),
Wonderland (TIME)

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Crypto-Native Industry Crypto-Native Sector Definition Traditional Industry Crypto-Native Industry Crypto-Native Sector Definition Traditional Industry

Identity Identity Protocols that facilitate Industry: Digital Virtual Reality (VR) Metaverse Protocols that create a Industry: Social
registration and verification Identity and Augmented simulated experience. VR Networks
of digital credentials. Instead Reality (AR) and AR protocols are crucial
of relying on a centralized Example: Ethereum pieces of the Metaverse, Example:
intermediary like Google, Name Service, which entails a collection of Decentraland, The
users can authenticate and login.xyz, Civic, virtual worlds parallel to our Sandbox
control their digital identity Proof of Humanity physical world, designed to
with their self-custody wallet. foster social interaction.

Infrastructure Infrastructure The infrastructure sector Industry: Cloud, Marketplaces Metaverse Apps allowing users to buy Industry: Brokers of
encompasses Smart Contract FAANG (NFTs, Digital Art, etc.) and sell digital items such as fine and decorative
Platforms, Scaling Protocols, (AWS) Non-Fungible Tokens (NFTs). art, and auction
and Interoperability Protocols. houses
Example: Ethereum,
Solana, Polygon, Example: OpenSea,
Cosmos LooksRare

Advertising Interactive Media Blockchain-based digital Industry: Digital Play-to-Earn / Move-to- Metaverse Blockchain-based games Industry: Gaming
advertising focuses on users’ Advertising Earn / Game-Fi where players earn a token Industry
data protection and rewards reward with real monetary
them for interacting with ads. Example: Brave’s value. They combine different Example: Axie
model with BAT components, like NFTs, Infinity,
gaming, and Augmented STEPN
Reality.
IoT Internet of Things (IoT) Decentralized connection Industry: Wireless
and data exchange with other Telecommunication
devices on the Internet. Services Content Creation Metaverse Content creation protocols Industry: Video
(Video and Music) allow artists, musicians, and Music
Example: Helium and any content creator Entertainment
Network to distribute their content (Centralized
directly to users by leveraging Platforms like
blockchain technology, Spotify)
Bridges Interoperability Middleware solutions allow Industry: Cross-
especially NFTs.
independent blockchains to Border Remittance
Example: Theta
communicate with each other Payments
Network, sounds.
to transfer assets by creating
xyz, Royal.io
a wrapper backed by an asset Example: Wormhole
sitting on another blockchain.
Sports Metaverse Blockchain-based fan Industry: Sports
engagement & reward Industry
Cross-chain Interoperability Cross-chain decentralized Industry: Capital
platforms.
Decentralized exchanges provide liquidity Markets -
Example: Socios.
Exchanges and facilitate transfer across Brokerage Trading
com, Top Shot,
different chains in a non- Platforms
Sorare
custodial fashion.
Example:
THORChain, Data Storage Storage Decentralized storage Industry: Cloud
Osmosis providers that serve the Storage
same functionality as AWS or
Microsoft Azure. Example: Arweave,
Filecoin, Sia.tech

*Disclaimer: The list of sectors and industries provided in Table 2 is non-exhaustive, and 21Shares / CoinGecko maintains the right to append, remove, and amend it as appropriate.

23 CoinGecko 24
Level 3: Taxonomy of
Figure 5 – Level 3: Taxonomy of Cryptoassets

Cryptoassets Cryptocurrency
Cryptocurrency
BTC, XMR,
BTC,
ZEC
Fiat
XMR, ZECCollateralized
Stablecoins
Fiat
Collateralized
USDC, USDT
Stablecoins
USDC, USDT
Derivative
Derivative
Token Token
SOLI, m

In his 2019 work “Value Capital & Quantification: is an Asset Class Anyway?”, he categorized cryptoassets
Cryptocapital vs Cryptocommodities,” Chris Burniske across three ‘superclasses’: In Table 3, we propose a
discussed the most appropriate valuation methodologies taxonomy of cryptoassets and classify them according to
for cryptoassets. Following Robert Greer’s 1997 paper “What the asset superclass to which they belong.

Anchored Anchored
Native Native Stablecoins
Stablecoins Governance
Governance
ETH, SOL,
ETH,
AVAX
SOL, AVAX DAI DAI MKR, U
CurrencyCurrency (Exogenous
(Exogenous Token Token
Collateral)
Collateral)

Capital Assets (CA): Consumable/Transformable Store of Value Assets (SoV):


“An ongoing source of something Assets (C/T): “They cannot be consumed, nor can
of value.” “You can consume it. You can they generate income. Yet they do
ReflexiveReflexive
transform it into another asset. It has have value.”
Staked Staked staked Ether,
staked Ether, Stablecoins
Stablecoins
economic value. But it does not yield FRAX FRAX Utility Token
Utility Token SNX, L
an ongoing stream of value.” CurrencyCurrencystaked SOL
staked SOL (Partial or(Partial
Non- or Non-
Collateralized)
Collateralized)

Figure 4 – Asset Superclasses

Fiat
Table 1 - Categorization of Traditional Asset Classes by their Superclass Fiat Royalty Royalty
Derivative
Derivative Ownership
Ownership
rights torights to
Cryptocurrency
Cryptocurrency
BTC, XMR,
BTC, XMR, ZEC Collateralized
ZEC Collateralized
USDC, USDT
USDC, USDT WBTC WBTC Generating
SOLI, mAPPL,
SOLI, mAPPL, Generating
Token Token song, video,
song,etc.
video, etc.
Stablecoins
Stablecoins NFTs NFTs
Capital Assets Consumable/ Store of Value Assets
“Ongoing source of some- Transformable Assets “Cannot be consumed;
thing of value...valued on the “You can consume it. You nor can it generate in-
basis of net present value of can transform it into another come. Nevertheless, it
its expected returns.” asset. It has economic value. has value; it is a store
But it does not yield an ongo- of value asset.”

AnchoredAnchored
ing stream of value.”

Native Native Stablecoins


Stablecoins Governance
Governance Collectibles
Collectibles
- Crypto
- Punks,
Crypto Bored
Punks, Bored
Equities X ETH, SOL,
ETH,AVAX
SOL, AVAX DAI DAI MKR,
MKR, UNI, UNI, LDO
LDO
CurrencyCurrency (Exogenous
(Exogenous Token Token NFT NFT Apes Apes
Bonds X Collateral)
Collateral)
Income-Producing Real Estate X

Physical Commodities
X
(e.g., grains or energy products)

Precious Metals
X Reflexive
XReflexive
(e.g., gold) Consumable
Consumable
or or
Staked Staked staked Ether,
staked Ether, Stablecoins
Stablecoins Deeds to a car,totickets
Deeds a car, to
tickets to
Currency X FRAX FRAX Utility Token
Utility Token SNX,ZRX
SNX, LINK, LINK, ZRX Redeemables
Redeemables
Currency
Currency staked SOL
staked SOL (Partial (Partial
or Non-or Non- an event,
anetc.
event, etc.
NFTs NFTs
Fine Art Collateralized)
Collateralized)
X

Source: 2016 ARK and Coinbase new asset class white paper. Source: 21Shares and CoinGecko

25 CoinGecko 26
Table 3 - Taxonomy of Cryptoassets

Cryptoasset Taxonomy Definition Superasset Class Examples Cryptoasset Taxonomy Definition Superasset Class Examples

Cryptocurrency Cryptoasset that resembles money in Store of Value BTC, XMR, ZEC, Reflexive Stablecoins Reflexive stablecoins are only partially Store of Value UST, FRAX
the form of (1) Digital Cash or (2) Digital (SoV) Assets DOGE, SHIBA (Partially or Non- backed by exogenous collateral or (SoV) Assets (LUNA was
Commodities (especially precious Collateralized) nothing at all. In other words, no endogenous to
metals like gold). asset is sitting outside the system, Terra, while FXS
reinforcing the value of the stablecoin. is endogenous
For instance, UST maintained the peg to to Frax
Native Currency The native currency of blockchains is Consumable / ETH, SOL, ADA
$1 by the monetary dynamics of LUNA, Finance)
similar to a unit of gas or energy. If you Transformable
now LUNC, which was endogenous to
want to participate in the Ethereum Assets
Terra, which is to say it was backed
ecosystem, you need to buy ETH; to
by nothing at all. Due to their nature,
interact with the Solana ecosystem, you
reflexive stablecoins are easier to
need to buy SOL, etc.
scale. However, they are very pro-
cyclical, meaning they are vulnerable in
Additionally, the native currency
contraction periods, potentially leading
represents a stake in the flourishing
to a “death spiral,” such as UST.
economy.
Other stablecoins have a blended
Staked Currency In Proof-of-Stake networks, validators Capital Assets staked ether endogenous/exogenous profile, i.e.,
must lock their capital (the “stake”) to (stETH), etc. partially collateralized, such as Frax.
gain access to a recurring value stream Same as above There is still much research to be done
of native tokens generated by the examples but with these types of stablecoins.
network. Notably, a staked currency staked.
remains in escrow by a smart contract
Derivative Token A derivative token represents either: Capital Assets Ondo Finance’s
and is subject to slashing to ensure that
(a) ownership of an underlying asset, Tokenized US
validators behave honestly.
either on or off-chain, with possible Treasury Bills
fractional ownership, or (b) a composite and Bonds,
Fiat-Collateralized Stablecoins maintain price parity with a Store of Value USDC, USDT token with a pool of constituents. Wrapped
Stablecoins target asset, usually the US dollar. (SoV) Assets (the US dollars An advantage of derivative tokens is Bitcoin: WBTC
and treasury that they make fractional ownership a
(Collateral is the Fiat-collateralized stablecoins are bills backing possibility or unlock liquidity were there
Target Asset) backed by a reserve of the target these was previously none. For instance, in
asset (US dollars) or extremely liquid stablecoins are traditional finance, one cannot buy a
collateral from the money market, such exogenous to fraction of stock – with a derivative
as treasury bills. The risk of de-pegging Circle Pay and token, this is a possibility.
is minimal. Tether)
Utility or Network Utility Tokens drive the economics of a Consumable / SNX, LINK, ZRX
Anchored Stablecoins Anchored stablecoins are backed by Store of Value DAI (wBTC Token system. In other words, they enable the Transformable
(Exogenous Collateral) exogenous collateral, i.e., the collateral (SoV) Assets and ETH are use of a protocol as its only feature. Assets
represents value outside the system via exogenous to
a basket of different assets to maintain MakerDAO)
the peg to $1. This mechanism ensures
that the ability of the stablecoin to
maintain the peg is independent of the
issuing protocol’s native governance
token. For example, DAI is backed
by an overcollateralized amount of
USDC, ETH, and other cryptoassets
independent of MakerDAO.

27 CoinGecko 28
Cryptoasset Taxonomy Definition Superasset Class Examples

Governance Token A Governance Token represents voting Capital Assets MKR, UNI, LDO
rights. The owners of a governance
token have pro rata voting rights for
implementing any change allowed by
smart contracts that govern the given
platform.

Collectible NFTs or A Non-Fungible Token (NFT) represents Store of Value Crypto Punks,
Digital Art unique or fractional ownership of (SoV) Assets Bored Apes,
a unitary asset. In the context of game objects,
collectibles, they bridge the financial Proof of
and non-financial world via digital Attendance
scarcity, allowing users to create, own
and distribute a piece of art, video,
music, etc.

Consumable or Redeemable NFTs represent ownership Consumable / Deeds to a


Redeemable NFTs of real (physical) world items. Transformable car, tickets to
Assets an event, legal
documents,
signatures,
etc.

Royalty-Generating An NFT that automatically pays out Capital Assets Ownership


NFTs royalties to their creators when they rights to a
are sold. This way, creators can retain song, book,
ownership rights over their work and video, etc.
claim resale royalties directly to the
user.

Conclusion
In this paper, we proposed a standard classification of the crypto industry composed of three
levels of categorization:

At the protocol level:


Level 1: Crypto Stack
Level 2A: Market Mapping by Sectors
Level 2B: Market Mapping by Industries

At the token level:


Level 3: Taxonomy of Cryptoassets

As crypto is still in the growth phase of its life cycle, it’s important to mention that the lists provided
in all Levels 1-3 are non-exhaustive, and 21Shares / CoinGecko maintains the right to append,
remove, and amend them as appropriate.
*Disclaimer: The list provided in Table 3 is non-exhaustive, and 21Shares / CoinGecko maintains the right to append, remove, and amend it as appropriate.

29 CoinGecko 30
# Top 100 Ticker Level 1: Level 2: Level 2: Level 3: Token
CoinGecko Crypto Stack Sector Industry Taxonomy

1 Bitcoin BTC Cryptocurrencies Infrastructure Payments Cryptocurrency

2 Ethereum ETH Smart Contract Infrastructure Infrastructure Native Currency


Platform

3 Tether USDT cApps Centralized Centralized Exogenous/An-


Finance (CeFi) Stablecoin Issuers choredStablecoin

4 USD Coin USDC cApps Centralized Centralized Exogenous/An-


Finance (CeFi) Stablecoin Issuers choredStablecoin

5 BNB BNB Smart Contract Infrastructure Infrastructure Native Currency


Platform

6 Binance USD BUSD cApps Centralized Centralized Exogenous/An-


Finance (CeFi) Stablecoin Issuers choredStablecoin

7 Cardano ADA Smart Contract Infrastructure Infrastructure Native Currency


Platform

8 XRP XRP App-Specific Centralized Payment Platform Native Currency


Blockchains Finance (CeFi)

9 Solana SOL Smart Contract Infrastructure Infrastructure Native Currency


Platform

10 Polkadot DOT Interoperability Infrastructure Infrastructure Native Currency

11 Dogecoin DOGE Cryptocurrencies Entertainment/Lei- Meme Tokens Cryptocurrency


sure

12 Dai DAI dApps Decentralized Fi- Credit/Lending Exogenous/An-


nance (DeFi) choredStablecoin

13 Wrapped Bit- WBTC dApps Decentralized Fi- Tokenization Derivative Token


coin nance (DeFi)

14 TRON TRX Smart Contract Infrastructure Infrastructure Native Currency


Platform

15 Lido Staked STETH dApps Decentralized Fi- Liquid Staking Derivative Token
Ether nance (DeFi)

16 Shiba Inu SHIB Cryptocurrencies Entertainment/Lei- Meme Tokens Cryptocurrency


sure

Appendix 17

18
LEO Token

Avalanche
LEO

AVAX
cApps

Smart Contract
Centralized
Finance (CeFi)

Infrastructure
Centralized Exchanges
(CEXs)

Infrastructure
Utility Token

Native Currency
In this section, we apply the proposed methodology to the Top 100 cryptoassets on CoinGecko as Platform
of June 15, 2022. When there is an overlap between two categories, we attempt to place the cryp- 19 FTX FTT cApps Centralized Centralized Utility Token
toasset in the most relevant one. Finance (CeFi) Exchanges (CEXs)

References 20 Litecoin LTC Cryptocurrencies DeFi Payments Cryptocurrency


1. Fidelity: https://eresearch.fidelity.com/eresearch/markets_sectors/sectors/sectors_in_market.jhtml
2. International Labor Organization: https://www.ilo.org/global/industries-and-sectors/lang--en/index.htm
21 Cronos CRO Smart Contract Infrastructure Infrastructure Utility Token
3. LinkedIn: https://blog.linkboost.co/linkedin-industries-full-list-analysis-and-rankings-2019-2021/
Platform
4. CoinGecko Categories: https://www.coingecko.com/en/categories

31 CoinGecko 32
28 Bitcoin Cash BCH Cryptocurrencies DeFi Payments Cryptocurrency

22 Polygon MATIC Smart Contract Infrastructure Infrastructure Native Currency 46 Axie Infinity AXS dApps Metaverse Play-to-Earn/ Governance Token
Platform GameFi
23 Chainlink LINK Oracles Decentralized Fi- Big Data Utility Token 47 The Sandbox SAND dApps Metaverse VR and AR Utility Token
nance (DeFi)
24 OKB OKB cApps Centralized Centralized Utility Token 48 ApeCoin APE Cryptocurrencies Entertainment / Meme Token Cryptocurrency
Finance (CeFi) Exchanges (CEXs) Leisure
25 Chain XCN App-Specific DeFi Payments Native Currency 49 cUSDC CUSDC dApps Decentralized Fi- Credit/Lending Derivative Token
Blockchains nance (DeFi)
26 Stellar XLM App-Specific CeFi Payment Platform Native Currency 50 Elrond EGLD Smart Contract Infrastructure Infrastructure Native Currency
Blockchains Platform
27 Monero XMR Cryptocurrencies DeFi Privacy-Preserving Cryptocurrency 51 EOS EOS Smart Contract Infrastructure Infrastructure Native Currency
Platform
28 Bitcoin Cash BCH Cryptocurrencies DeFi Payments Cryptocurrency 52 Huobi HT cApps Centralized Centralized Utility Token
Finance (CeFi) Exchanges (CEXs)
29 NEAR Protocol NEAR Smart Contract Infrastructure Infrastructure Native Currency 53 HuobiBTC HBTC cApps Centralized Tokenization Derivative Token
Platform Finance (CeFi)
30 Algorand ALGO Smart Contract Infrastructure Infrastructure Native Currency 54 Pax Dollar USDP cApps Centralized Centralized Exogenous/An-
Platform Finance (CeFi) Stablecoin Issuers chored Stablecoin
31 Ethereum ETC Smart Contract Infrastructure Infrastructure Native Currency 55 Bitcoin SV BSV Cryptocurrencies DeFi Payments Cryptocurrency
Classic Platform
32 Cosmos Hub ATOM Interoperability Infrastructure Infrastructure Native Currency 56 cETH CETH dApps Decentralized Fi- Credit/Lending Derivative Token
nance (DeFi)
33 Theta Fuel TFUEL App-Specific Metaverse Content Creation Utility Token 57 Zcash ZEC Cryptocurrencies Decentralized Fi- Privacy Preserving Cryptocurrency
Blockchains nance (DeFi)
34 VeChain VET Smart Contract Infrastructure Infrastructure Native Currency 58 Aave AAVE dApps Decentralized Fi- Credit/Lending Governance Token
Platform nance (DeFi)
35 Flow FLOW App-Specific Metaverse Content Creation Native Currency 59 Helium HNT App-Specific Internet of Things Internet of Things (IoT) Utility Token
Blockchain Blockchains
36 Uniswap UNI dApps Decentralized Fi- Decentralized Governance Token 60 The Graph GRT dApps App. Data Analytics/ Utility Token
nance (DeFi) Exchanges (DEXs) Development Management
37 Frax FRAX dApps Decentralized Fi- Seigniorage Endogenous/Re- 61 NeutrinoUSD USDN dApps Decentralized Fi- Seigniorage Endogenous/Re-
nance (DeFi) flexive Stablecoin nance (DeFi) flexive Stablecoin
38 Hedera HBAR Smart Contract Infrastructure Infrastructure Native Currency 62 BitTorrent BTT dApps Storage Data Storage Utility Token
Platform
39 Tezos XTZ Smart Contract Infrastructure Infrastructure Native Currency 63 DeFiChain DFI Scaling Infrastructure Infrastructure Native Currency
Platform
40 Internet Com- ICP Smart Contract Infrastructure Infrastructure Native Currency 64 eCash XEC Cryptocurrencies DeFi Payments Cryptocurrency
puter Platform
41 Decentraland MANA dApps Metaverse VR and AR Utility Token 65 IOTA MIOTA Smart Contract Infrastructure Infrastructure Native Currency
Platform
42 TrueUSD TUSD cApps Centralized Centralized Exogenous/An- 66 NEO NEO Smart Contract Infrastructure Infrastructure Native Currency
Finance (CeFi) Stablecoin Issuers chored Stablecoin Platform
43 Theta THETA App-Specific Metaverse Content Creation Native Currency 67 USDD USDD dApps Decentralized Fi- Credit/Lending Crypto-Collateral-
Network Blockchains nance (DeFi) ized Stablecoin
44 Filecoin FIL App-Specific Storage Data Storage Native Currency 68 Maker MKR dApps Decentralized Fi- Credit/Lending Governance Token
Blockchains nance (DeFi)
45 KuCoin KCS cApps Centralized Centralized Utility Token 69 Klaytn KLAY App-Specific Metaverse Content Creation Native Currency
Finance (CeFi) Exchanges (CEXs) Blockchains

33 CoinGecko 34
70 Quant QNT dApps Interoperability Developer Tooling Utility Token 94 Celo CELO Smart Contract Infrastructure Infrastructure Native Currency
Platform
71 cDAI dApps dApps Decentralized Fi- Credit/Lending Derivative Token 95 Synthetix Net- SNX dApps Decentralized Fi- Derivatives Utility Token
nance (DeFi) work nance (DeFi)
72 Gate GT cApps Centralized Centralized Utility Token 96 Fei USD FEI dApps Decentralized Fi- Seigniorage Algorithmic Stable-
Finance (CeFi) Exchanges (CEXs) nance (DeFi) coin
73 Radix XRD App-Specific Decentralized Fi- Decentralized Native Currency 97 Stacks STX Scaling Infrastructure Infrastructure Native Currency
Blockchain nance (DeFi) Finance (DeFi)
74 Fantom FTM Smart Contract Infrastructure Infrastructure Native Currency 98 Decred DCR Cryptocurrencies DeFi Payments Cryptocurrency
Platform
75 PAX Gold PAXG cApps Centralized Tokenization Derivative Token 99 STEPN GMT dApps Metaverse Play-to-Earn/ Governance Token
Finance (CeFi) GameFi
76 THORChain RUNE App-Specific Interoperability Cross-Chain Decentral- Native Currency
Blockchain ized Exchanges 100 Holo HOT App. Specific Internet of Things IoT Utility Token
Blockchain
77 Chiliz CHZ Cryptocurrency Metaverse Sports/Fan Platforms Cryptocurrency

78 cUSDT CUSDT dApps Decentralized Fi- Credit/Lending Derivative Token


nance (DeFi)
79 Zilliqa ZIL Smart Contract Infrastructure Infrastructure Native Currency
Platform
80 PancakeSwap CAKE dApps Decentralized Fi- Decentralized Governance Token
nance (DeFi) Exchanges (DEXs)
81 BitDAO BIT dApps Decentralized Fi- Crowdfunding Governance Token
nance (DeFi)
82 Waves WAVES Smart Contract Infrastructure Infrastructure Native Currency
Platform
83 Arweave AR App-Specific Storage Data Storage Native Currency
Blockchains
84 Loopring LRC Scaling Infrastructure Infrastructure Native Currency

85 FLEX Coin FLEX cApps Centralized Centralized Utility Token


Finance (CeFi) Exchanges (CEXs)

Disclaimer
86 Dash DASH Cryptocurrencies DeFi Payments Cryptocurrency

87 NEXO NEXO dApps Centralized Credit/Lending Utility Token


Finance (CeFi)
This report has been prepared and issued by 21Shares AG and Gecko Labs Pte. Ltd. for publication globally. All information used in the publication of this
88 Gala GALA dApps Metaverse Content Creation Utility Token
report has been compiled from publicly available sources that are believed to be reliable. However, we do not guarantee the accuracy or completeness
of this report. Cryptoasset trading involves a high degree of risk. The cryptoasset market is new to many and unproven and may have the potential to
89 Tether Gold XAUT cApps Centralized Tokenization Derivative Token not grow as expected.
Finance (CeFi)
21Shares AG and Gecko Labs Pte. Ltd. reserve the right to make changes to the report at any time without prior notice. If any changes are made, the
90 Amp AMP dApps Decentralized Fi- Payments Utility Token
updated report will be posted on this website.
nance (DeFi)
91 Enjin Coin ENJ dApps Metaverse Content Creation Cryptocurrency There is currently relatively little use of cryptoassets in the retail and commercial marketplace compared to relatively large use by speculators, thus con-
tributing to price volatility that could adversely affect an investment in cryptoassets. In order to participate in the trading of cryptoassets, you should be
92 Basic BAT dApps Interactive Media Advertising Utility Token capable of evaluating the merits and risks of the investment and be able to bear the economic risk of losing your entire investment. Nothing in this report
Attention does or should be considered as an offer by 21Shares AG or Gecko Labs Pte. Ltd. and/or its affiliates to sell or solicitation by 21Shares AG or its parent or
Gecko Labs Pte. Ltd. of any offer to buy bitcoin or other cryptoassets or derivatives. This report is provided for information and research purposes only
93 Kusama KSM Interoperability Infrastructure Infrastructure Native Currency
and should not be construed or presented as an offer or solicitation for any investment. The information provided does not constitute a prospectus or any
offering and does not contain or constitute an offer to sell or solicit an offer to invest in any jurisdiction.

35 CoinGecko 36

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