The Bridge

to Success
ALTERNATIVE LENDING FOR START-UPS

How fast can start-ups secure funding?

Stephane Jarbath
 The Bridge to Success: Alternative Lending for Start-ups

Preface

In the ever-changing landscape of nance, the journey of entrepreneurship can seem

daunting, especially for small business owners and minority entrepreneurs who often
face additional hurdles in accessing traditional funding avenues. This ebook, "The
Bridge to Success: Alternative Lending for Start-ups," aims to shine a bright light on the
often-misunderstood world of alternative lending and its transformative potential for
entrepreneurs.
Alternative lending has been shrouded in mystery and misconception, leaving many
entrepreneurs uncertain about its bene ts and how it could be their gateway to
success. This e-book sets out to demystify alternative lending, unveiling its impact on
the nancial landscape and its unique ability to empower those who might otherwise
be excluded from mainstream nancial systems.
 My purpose is to provide you with just enough information that not only clari es the
concept of alternative lending but also highlights its undeniable advantages. Whether
it's overcoming credit barriers, accelerating business growth, or fostering innovation,
alternative lending has emerged as a powerful tool to bridge the gap between ambition
and achievement.
 Armed with this knowledge, you, too, can be equipped to make informed decisions and
secure the nancial support needed to bring your aspirations to life.

Stephane Jarbath ,

Managing Director

Green Jar Investments is an Alternative Lending Firm helping

entrepreneurs get access to a ordable funding for their start-ups

and businesses. 

To learn more go to www.greenjarinvestments.com

The Bridge to Success: Alternative Lending for Star-ups Copyright 2023 by Green Jar Investments, LLC.
All rights reserved.

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The Bridge to Success: Alternative Lending for Start-ups 

Exploring Alternative Lending companies and services

What is an Alternative Lending company?
In today's competitive business landscape, securing funding for a start-up can be a daunting task,
especially for minority and small business entrepreneurs who often face additional barriers.
Traditional lending institutions often have stringent requirements and may be hesitant to provide
loans to entrepreneurs without a strong credit history or collateral. However, there is a growing
alternative to traditional lending that is revolutionizing the way entrepreneurs access capital for
their start-ups – alternative lending companies.

"One of the key advantages of

working with us is the quick
access to a diverse range of
competitive funding options"

An alternative lending company, also known as a lending brokerage rm, is a nancial institution
that specializes in connecting entrepreneurs with non-traditional funding sources. These
companies have emerged as a response to the limitations of traditional lending and have gained
popularity among small businesses due to their exibility and accessibility.
Unlike traditional banks and credit unions, alternative lending companies take a more holistic
approach to evaluating the creditworthiness of borrowers. They consider a wider range of factors,
such as cash ow, business plan, and potential for growth, rather than solely relying on credit
scores and collateral. This approach is particularly bene cial for entrepreneurs who may have
limited credit history or assets to offer as collateral.
One of the key advantages of working with an alternative lending company is the availability of a
diverse range of funding options. These companies have access to a vast network of individual
investors, private lenders, and peer-to-peer lending platforms. This allows them to match
entrepreneurs with the most suitable funding source based on their unique needs and
circumstances.

The Bridge to Success: Alternative Lending for Star-ups                     Copyright 2023 by Green Jar Investments, LLC. 
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The Bridge to Success: Alternative Lending for Start-ups 

Additionally, alternative lending companies

often offer personalized guidance and
support throughout the funding process. They
understand the challenges faced by minority
and small business entrepreneurs and can
provide relevant advice and resources to
maximize the chances of securing funding.
This includes assistance with preparing loan
applications, improving credit scores, and
developing solid business plans.

Bene ts of Using Alternative Lending

company for Start-up Funding
For small business entrepreneurs looking to
secure funding for their start-ups, the world of
traditional lending can often seem
inaccessible and overwhelming. Let’s explore
the bene ts of utilizing an alternative lending
company for start-up funding and how it can
break down barriers for minorities and small
business owners.
2. Streamlined Application Process: Another
1. Increased Access to Capital: One of the
advantage of alternative lending companies is their
primary bene ts of using an alternative
streamlined application process. Traditional lending
lending company is the increased access to
institutions often require extensive paperwork,
capital it provides. Traditional banks often
lengthy approval times, and collateral requirements
have stringent requirements that can be
that can hinder the progress of start-up funding.
di cult for minority entrepreneurs to meet.
Alternative lenders, however, use technology-driven
Alternative lenders, on the other hand,
platforms that simplify the application process,
understand the unique challenges faced by
making it faster and more e cient for minority
minority small business owners and offer
entrepreneurs to obtain the necessary funds.
more exible lending criteria. This allows
minority entrepreneurs to secure the capital
they need to launch and grow their start-ups.

The Bridge to Success: Alternative Lending for Star-ups                     Copyright 2023 by Green Jar Investments, LLC. 
                                                                                                                                                                         All rights reserved.
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 The Bridge to Success: Alternative Lending for Start-ups 

3. Personalized Funding Solutions: 4. Building Credit and Relationships: Using an

Alternative lending companies specialize in alternative lending company for start-up funding
understanding the speci c needs and can also help minority entrepreneurs build their
challenges faced by minority small business credit history and establish relationships within
owners. They offer personalized funding the lending industry. As these lenders often work
solutions that can be customized to suit the with start-ups and minority-owned businesses,
unique circumstances of each entrepreneur. they understand the challenges associated with
Whether it's a start-up loan, equipment building credit and are more willing to extend
credit to those who may not have a long credit
nancing, or a line of credit, these lenders
history.
have the expertise to tailor their offerings to
match the minority entrepreneur's speci c
How Alternative Lending company
requirements.
Connect Minority Entrepreneurs with
lenders
Alternative lending brokerage rms have
extensive networks of lenders who are speci cally
interested in supporting small and minority-
owned businesses. These lenders recognize the
immense potential and value that minority
entrepreneurs bring to the table. They understand
the unique challenges faced by these
entrepreneurs in accessing traditional funding
sources and are committed to promote inclusivity
in the business world.
By partnering with an alternative lending
brokerage rm, minority entrepreneurs gain
access to a wide array of loan options tailored to
their speci c needs. These rms have a deep
understanding of the lending landscape and can
guide entrepreneurs through the complex process
of securing funding. They assist in preparing loan
applications, ensuring all necessary
documentation is in order, and presenting the
entrepreneur's case to the lenders in the most
compelling way possible.

The Bridge to Success: Alternative Lending for Star-ups                     Copyright 2023 by Green Jar Investments, LLC. 
                                                                                                                                                                         All rights reserved.
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The Bridge to Success: Alternative Lending for Start-ups 

Moreover, alternative lending brokerage rms also provide valuable advisory services to help
minority entrepreneurs navigate the nancial intricacies of starting and running a business.
They offer expert advice on nancial planning, budgeting, and cash ow management,
empowering entrepreneurs to make informed decisions that will drive their success.
In addition to fostering nancial connections, alternative lending brokerage rms often support
networking events, conferences, and workshops speci cally designed for minority
entrepreneurs. These platforms provide invaluable opportunities for entrepreneurs to connect
with like-minded individuals, share experiences, and learn from industry experts.
Securing funding for your start-up is no longer an insurmountable challenge for minority
entrepreneurs. Alternative lending companies are here to bridge the gap and connect you
with lenders who believe in your vision and potential. By harnessing the power of these rms,
minority entrepreneurs can access the capital they need to turn their dreams into reality. 

The Bridge to Success: Alternative Lending for Star-ups                     Copyright 2023 by Green Jar Investments, LLC. 
                                                                                                                                                                         All rights reserved.
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 The Bridge to Success: Alternative Lending for Start-ups 

Case Studies: Success Stories of Minority Entrepreneurs Using Alternative Lending Companies
We will explore the inspiring success stories of small entrepreneurs who have achieved their dreams
of starting and growing their own businesses with the help of alternative lending companies. These
stories serve as powerful examples for minority small business entrepreneurs who are seeking
funding for their start-ups.
1. Maria's Artisan Bakery: Maria, a Latina entrepreneur, had always dreamt of opening her own
artisan bakery. However, she faced numerous challenges in securing traditional bank loans due to
limited collateral and credit history. Determined to turn her dream into reality, Maria turned to
alternative lending as we understand the unique needs of minority entrepreneurs. Through our
network of lenders, Maria was able to secure a loan with exible terms and reasonable interest
rates. Today, Maria's Artisan Bakery is thriving, attracting customers from all backgrounds and
contributing to the local economy.
2. Jamal's Tech Solutions: Jamal, an African-American entrepreneur, had an innovative idea for a
tech start-up but struggled to nd funding. Traditional lenders seemed hesitant to invest in his idea,
viewing it as too risky. However, Jamal's determination led him to alternative. Jamal secured the
funding he needed to develop and launch his tech solution. His company has since grown
exponentially, creating job opportunities for minority professionals and gaining recognition in the
industry.
These success stories highlight the transformative power of alternative lending for small business
entrepreneurs. By understanding the unique challenges faced by entrepreneurs, these lenders
provide access to much-needed capital, enabling them to turn their dreams into reality.

The Bridge to Success: Alternative Lending for Star-ups                     Copyright 2023 by Green Jar Investments, LLC. 
                                                                                                                                                                         All rights reserved.
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The Bridge to Success: Alternative Lending for Start-ups 

Navigating the Alternative Funding "Only a minimum of

Process documentation is required
Understanding the simple Application for securing funding
Process for Alternative Funding through our rm to ensure
a smooth and e cient
Traditional lending institutions often have application process,
strict requirements and may not fully enabling quick access to
understand the unique needs and the funds needed for your
challenges that small and especially start-up"
minority-owned businesses face. However,
there is good news – alternative funding 2. Initial Consultation: Once you have
options are available to help you break selected a brokerage rm, schedule an initial
through these barriers and achieve your consultation to discuss your business goals,
entrepreneurial dreams. funding needs, and any speci c challenges
you may face as a entrepreneur. This
We will delve into the simple application consultation will help the rm understand your
process for alternative funding, speci cally unique circumstances and develop a tailored
focusing on funding start-ups using an funding strategy.
alternative lending brokerage rm. This 3. Gathering Required Documentation: There
approach offers a streamlined and e cient is a minimal documentation requirement. The
way to access the capital you need, while brokerage rm will guide you through the
also providing personalized assistance and process of gathering the necessary
support throughout the process. documentation for your loan application. This
1. Look for the Right Brokerage Firm: The may include nancial statements, credit
rst step is to nd the right reputable report, tax returns, and other relevant
alternative lending brokerage rm that information. They will work closely with you to
specializes in funding start-ups. This is a ensure all required documents are in order. If
particular service and it is not offered by all you qualify for pre-approval, your documents
lending companies. Some lenders will view will only be required if you are interested in the
start-ups as high risks and request offers. There is no impact on your credit with a
collateral or simply deny the application. pre-approval.

The Bridge to Success: Alternative Lending for Star-ups                     Copyright 2023 by Green Jar Investments, LLC. 
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The Bridge to Success: Alternative Lending for Start-ups 

4. Application Submission: Once all the required documentation is collected, the brokerage rm will
submit your loan application to their network of alternative lenders. This network consists of
lenders who specialize in funding start-ups, ensuring a higher likelihood of approval.
5. Loan Offer Review: Once your application is reviewed and approved by one or more lenders, the
brokerage rm will present you with the loan offers. They will explain the terms, interest rates,
repayment schedules, and any other relevant details, helping you make an informed decision.
6. Loan Disbursement and Ongoing Support: Upon acceptance of a loan offer, the brokerage rm
will facilitate the disbursement of funds to your business account. Additionally, they will provide
ongoing support, ensuring you have access to resources and guidance to help your start-up
succeed.

In conclusion, utilizing an alternative lending company for start-up funding offers numerous bene ts
for small business entrepreneurs. From increased access to capital and a streamlined application
process to personalized funding solutions and opportunities to build credit, these companies
specialize in breaking down barriers and providing the necessary nancial support for start-ups.

Book your free

consultation!
Learn how much you can qualify for without impacting your
credit by talking to a Funding Manager. We will help you with 
establishing your business to get funding or help you build
business credit. 

Learn more

The Bridge to Success: Alternative Lending for Star-ups                     Copyright 2023 by Green Jar Investments, LLC. 
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