About Us:

SBO GLOBAL EDUCATION has been established in 2005 with an aim to empower youth to
take part in the economic and all round growth of India. SBO global education AUTHORIZED
BY UGC and AICTE Approved universities. SBO is the greatest place to learn, directing your
talent, sharpening your skills, exploring opportunities in various field. We provide excellent
quality education and an extensive range of educational opportunities offering a Platform
for students to display that latent talent and make them successful.
We aim to offer comprehensive assessment facilities for a variety of courses which lends
a supportive hand to the young aspiring individuals and help them secure a bright and
prosperous living.

SBO Global Education Marketing Channels :

SBO Global is a globally recognized educational institution offering a wide range of programs to
students from Middle East, India and Sri Lanka. We are also expanding our operations in many
other countries. We have accreditations to various education boards such as Supreme
Education Council, Nebosh, IOSH, CPM and many more. We give training programs and degree
programs to both students and working professionals for their career enhancement. We have
state of art infrastructure for training students in our premises. The various marketing channels
we have for acquiring students are as follows:

1. Google Search Ads

We run Pay per Click campaigns in Google Search for acquiring relevant leads for our
programs.

2. Facebook Display Ads

We run Facebook Leads campaign and Display campaigns for lead generation process.

3. Youtube Video Ads

We run Youtube Video Ad campaigns in targeted channels and demographic groups for
acquiring our students.

4. Common Entrance Exam and Scholarship Test

For few of our elite programs, we offer scholarship test for students. Hundreds of
students enroll for this entrance test and we shortlist the best students based on the
test scores and we offer merit based scholarship for our programs based on their
background and qualification.
5. Email Marketing Campaign
We have our own Email servers with more than 1 million target audience who have
subscribed to our Email Newsletters. Whenever we have a new program or offering, we
send our periodical email newsletters for our subscribers. This generates tremendous
traffic in our website and we get fresh enquiries from the same.

6. Chatbot and Live Agents

Whenever we run campaigns through our website, we deploy both chatbots and live
agents on our website. We have an expert in house team who manages live enquiries
and send the students for counselling sessions.

7. Recommended by a Group of Churches and Educational Trusts

We are proud Christian Institution who are offering educational services to students
across the world. We offer a lot of charity and we liaison with many churches and trusts
on a periodic basis. This has built up a great level of public relations and good will for
our institution. We get about twenty percent of our admissions only from such public
relations with many educational and charitable institutions.

8. Newspaper and Radio Ads

We also occasionally give ads on Newspapers and radio stations when we are having a
substantial requirement of students for a specific program. Most of the seats gets filled
during our initial email and online marketing campaigns. If our volume of seats is fairly
high then we also go for such mass media marketing.

9. Word of mouth marketing

As we are in the education industry for more than two decades now, we have got
tremendous number of patrons who are always involved in word of mouth marketing
for us. We have always observed that there is no better marketing strategy than word of
mouth marketing as this is a testimonial from many of our satisfied students who have
taken up courses from us in the past. More than half of our admissions happen though
referral and word of mouth marketing itself.

10. Quora Display Ads

Students are always curious to get answers for their questions. Google is often a listing
platform which gives a series of relevant links for their queries. But Quora is a far more
effective platform for students as they get answers for their questions from industry
experts and individuals who are capable for answering their questions. We have an in
house team of content writers and experts who answer to relevant questions on Quora
and we also run Quora Display ads campaign for reaching our target students.
UG Far Distance Program Projections :

Approximate number of students for 2023 : 50 to 75 students

Approximate number of students for 2024 : 100 to 120 students

PG Far Distance Program Projections :

Approximate number of students for 2023 : 100 to 120 students

Approximate number of students for 2024 : 150 to 200 students

Time frame required for onboarding students for UG program : 6 months

Time frame required for onboarding students for PG program : 5 months

Requirements from your University :

1. University Infrastructure Tour for our team

2. Details about Placement assistance from your university
3. Historical record of placement from your university
4. Companies who come for recruitment from your university
5. Mean salaries for each course
6. Visa process for students
7. Official Agreement for Far Reach Program for both UG and PG
8. Payment Terms and Tuition fee details for the first two years of the program when we
offer education in our premises.
9. Global Recognition of your degree
10. Do you have options for capital investment for marketing your programs with us
11. Other perks and incentives for us for marketing your programs under our banner.
12. Local point of contact and global point of contact for operations and admission process.
13. Fee Structure for all your programs.
14. Periodic Online and Offline support regarding your current and upcoming programs

Looking for a long-standing partnership and cordial relationship with your university for a win-
win scenario for both our institutions. Thank you.