Shivam Verma

301 600 1 ST NE, Calgary, AB T2E3B3 | 587-973-0494 | shivverma4494@gmail.com |

Summary of Highlights

With over 5 years of experience in business development, sales, and marketing, I am a skilled and goal-driven professional. My
expertise includes lead generation, conversion, advertising, client service, media relations, and content creation. Moreover, I
opened the Central zone of India markets through personal networking, generating 1 million dollars in year-to-date sales and
strengthened Central India's client base to 183 key accounts averaging 100k per door. As a solution-oriented team player, I
curated written text proposals, sales quotations, and speech writing drafts for stakeholders. My growth-driven approach has
led to a 40% increase in revenue, and I have facilitated monthly sales presentations to audiences of up to 200 people.

Skills
New Business Development | Marketing Communications - Internal & External | Sales Management | Customer Relationship |
Event Marketing | Client Coordination & Relationship Building | Advertising | Lead Generation | Strategic Planning | Public
Speaking | Negotiation | Microsoft Office | Attention to Detail | Time Management | Business-to-Business (B2B) | Critical
Thinking | Attention to Detail | Salesforce | CRM platforms | Team Player | Self Motivated | Finance | Product Development |
Analytics | Business Planning | SAP

Work Experience

Client Service Representative Apr 2023 – Present

ATB Financial - Calgary, AB
● Transforming the client experience by introducing clients to experts and educating them on digital banking tools and
resources. Processing cash and clearing transactions, abiding by current policies.
● Deepening relationships with our clients by having conversations to understand their needs and help them reach goals
● Developing and building internal partner relationships with other ATB departments, supporting branch operations to meet
customer service requirements and to assist with resolving issues or concerns.
● Promoting Occupational Health & Safety awareness, reporting incidences, conducting workplace inspections, providing
advice to correct hazards, and making recommendations to the central team.
● Creating and delivering comprehensive weekly presentations to keep the entire team informed about crucial updates and
necessary information about latest developments in our bank, financial news, and pertinent articles in the banking field.

Sales Team Lead Jan 2023 – Feb 2023

Fitter International Inc. - Calgary, AB
● Resolved queries of clients from renowned and recognizable government, medical and military organizations. Hosted them,
educated about the product unique selling propositions and translated leads into sales orders.
● Developed knowledge of the products to meet sales targets and achieve growth including working knowledge of the
environment and competition in their industry to effectively implement sales strategy.

Marketing Officer - Business Development & Sales Jan 2018 – Dec 2022
Ultratech Cement Ltd, Aditya Birla Group - Noida, India
● Coordinated, promoted and communicated sales targets, including collection via alliance-based prioritized outlets by
reviewing sales, developing new areas,and assisting customers.
● Heightened business volume by 45% in the industrial fixative segment solely and developed relationships with more than
150 clients, over the tenure. Generated $200-300k in additional sales by organizing workshops. ● Enhanced customer base by
20% as a consequence of carrying out Information Sharing Programs in the construction segment for external stakeholders.
Conducted consumer surveys and analyzed purchasing trends.
● Attained 70% of customer purchases through creating route-to-market plans including developing marketing communication,
product sampling, constant market tours and distributing promotional materials.
● Collated information on market trends, competitors, prices, and activities in terms of reports, presentations, and narratives
to help management take appropriate action and to ensure the system confirmation complies with all
internal controls, price band study, and market intelligence system.
● Administered the communication of commercial schemes and business/product-related information material in coordination
with all clients and cross functional departments.
● Corresponded vendors like Advertisement/Print agencies for developing, implementing, and evaluating marketing strategies,
and dealing with financial transactions & negotiations with third-party agencies.
● Partnered with top management and third parties to execute marketing, logistics and program management for over more
than 100 events. Furthermore, augmented brand awareness through event marketing, demonstrations, sales and brand
promotion to gain market insights.

Marketing Intern Aug 2017 – Nov 2017

Comedy Munch - Delhi, India
● Responsible for outbound marketing efforts towards corporate clientele to organize stand up comedy shows in their events
and parties.
● Performed administrative tasks by actively assisting in marketing and advertising promotional activities with strong desire to
learn along with professional drive.

Marketing Intern June 2017 – July 2017

AuthBridge Research Services - Gurgaon, India
● Trained in the Client Account Team to perform tasks like queries handling,, updates on cases, increase of business from
existing clients, revenue generation and revenue realization, turnaround time adherence. ● Involved in the process of creating
and maintaining a sturdy working rapport with each customer.

Education

MBA: Marketing May 2018

Dayalbagh Educational Institute – Agra, India
Evaluated and verified by Comparative Education Service, UoT as equivalent to a Canadian MBA

Bachelor of Commerce April 2015

University of Delhi – Delhi, India
Evaluated and verified by World Education Services as equivalent to a Canadian B.com.