SEMESTER- I

Course Code – MH/23C/101 PAPER-1 INTRODUCTION TO BUSINESS MANAGEMENT C

CORE/ELECTIVE/ALLIED CORE 4
PREREQUISITE Completion of any Under Syllabus 2023-2025
Graduation Version Teaching hours 60

LEARNING OBJECTIVES
1. To introduce the students to concepts of Business Management.
2. To understand the evolution of different schools of management thoughts.
3. To impart knowledge about Business and its functionalities.
4. To give them an exposure to the basics of Business policy and strategies related aspects.

Unit Contents Hours COs Cognitive

level
1 Introduction to Basic Managerial Concepts of Management: 12 CO1 K1,K2,K3
Concept of Management - Discipline – people - process, Features of
Management, Definition of Management, Nature of Management,
Management and Administration - differences , Objectives of
management, Need for management, Scope of Management,
Importance of Management, Management Principles – Process,
Functions of management – nature of management functions,
Management Roles – interpersonal role – informational role –
decisional role, Levels of Management – top management – middle
management – lower level management – functions at various levels of
management, Managerial Skills – technical skills –human skills –
conceptual skills – skills required for a effective manager, Challenges
of Management.
2 Development of management thought: 12 CO2 K1,K2,K3
1. Classical Approach: FW Taylor’s and Scientific Management –
elements and tools of scientific management- principles of scientific
management – followers of scientific management – critical analysis
of scientific management, Henry Fayol’s Contribution – general
principle of management, elements of management - relevance of
Henry Fayols’s principles, contribution of Taylor and Fayol: a
comparison - Dissimilarities
2. Neo Classical or Behavioral Approach to Management: Human
Relations Approach, Behavioral Sciences Approach
Modern Approaches to Management: Systems Approach – features of
a system – open and closed system – difference between open and
closed systems – features of management as system implications of
systems approach – limitations of systems approach, Contingency or
Situational Approach – relationship between system and contingency
approaches – implications of contingency approaches – limitations of

15
 contingency approaches, Management Science or Mathematical
Approach.
3 Introduction to Basic Concepts of Business: 12 CO3 K1,K2,K3,K4
Business: Concept - Characteristics of Business, objectives of
business, Components of Business- Industry- commerce-
Trade, Business as a social system – Characteristics of
business as a social system, , Business environment -
International Environment - opportunities and threats.
4 Business policy related aspects: 12 CO4 K1,K2,K3,K4
Business policy related aspects: meaning of policy & its
importance, Organizational tactics – Strategies - Programmes-
Policies – Procedures – Rules, Different types of Policies.
Business Policy in Various Economic Systems: Capitalist
Economy: Economic System of Socialism and mixed
Economic system.
5 Business Strategies related aspects: 12 CO5 K1,K2,K3,K4
Strategy formulation: meaning & definition - business and
objectives, process of strategy formulation, Strategy
implementation- meaning & its importance, process of strategy
implementation, Strategic evaluation and control – its need ,
objectives & importance, Strategic evaluation process, criteria
for evaluation, problems in designing evaluation criteria.
Assignment:
Major Business Policy & Strategies - recent trends in business
policies.

Text Books:
1. Prasad. L.M (2015) ―Principles and practices of Management‖ Published by Sultan
hand & Sons New Delhi, ISBN-13: 978-9351610502.
2. Peter Drucker (2006) ―The Practices of Management‖ Published by Harper Business
publications, ISBN: 9780062005441
3. Azhar Karma (2012) - Business Policy - Tata McGraw Hill Publishing Company
limited. ISBN 978- 0070263628
4. Mamoria and Subba Rao (2014) ―Business Planning and Policy‖ Himalaya
Publishing house. ISBN 978-01470276584

16
 Reference:
1. Hellriegel / Jackson/ Solum, Management (2007) ―A Competency based approach‖
Published by South-Western College Pub Hardcover, ASIN: B008OWHOH8.
2. Allen, L.A., ―Management and organization‖ (2008) Published by Mcgraw Hill
publishing co., ltd.
3. Chandrabose.D (2004) ―Principles of Management and Administration‖ Published
by Prentice Hall India Pvt., Limited.
4. GV Sathya Sekar (2013) - Business Policy & Strategic Management – IK
International Publishing House Pvt limited. ISBN 978-8190777070
5. Subba Rao(2014) ―Business Policy & Strategic Management‖ Himalaya Publishing
house. ISBN 978- 9350975466
6. Thomas Edl (2016) ―Strategic Management‖ Pearson publishing house. ISBN 978-
93325585447
7. Kazmi(2014) ― Strategic Management‖ ‖ Tata McGraw Hill Publishing Company
limited. ISBN 978- 9339221836

CO NO CO Statements Cognitive Level

On completion of this course students would be able to
CO1 To understand the concept of Management and related concepts K1, K2

CO2 To discuss about the evolution of various management theories over the years K1, K2 , K3

CO3 To express the business perspective of the organization and discuss about the K1, K2, K3, K4
concept of business environment and its opportunities and threats
CO4 To examine the concept of business policy and its application over various K1, K2, K3, K4
economic systems.

CO5 To explore and analyze the business organization Strategy and its related K1,K2, K3, K4
aspects.

17
 SEMESTER- I

Course Code – MH/21C/102 PAPER -2 ORGANIZATIONAL BEHAVIOR (OB) C

CORE/ELECTIVE/ALLIED CORE 4
PREREQUISITE Completion of any Under Syllabus 2023-2025
Graduation Version Teaching hours 60

LEARNING OBJECTIVES:
The objective of the course is to develop the perspective of Organizational Behavior. Specifically
the course has the following objectives
1. To introduce the students to human needs and human behavior.
2. To introduce students to the concept and theory of Learning
3. To give them knowledge about leading and motivating people.
4. To give them an exposure to living in groups, issues arising out of it and
addressing such issues.
5. To give them an exposure to the basics of organization culture and
organizational life.

Unit Contents Hours COs Cognitive level

1 Introduction of Organizational Behavior -OB Meaning, 12 CO1 K1,K2,K3,K4,K5
Definition, Nature, Role of OB, Foundations of OB,
Importance of OB, Determinants of OB- People, Structure,
Technology- Emerging Challenges in OB;
Personality - Meaning, Nature, Major personality attributes
that influence Organizational Behavior-Theories of
Personality- Sigmund Frued, Erickson, Sheldon, Big 5 theory;
Perception & Attribution - Meaning, Definition, Factors
influencing Perception, Perceptual Process,
Perceptual grouping, Factors affecting interpretation of data.
2 Learning – Definition, Principles of Learning, Theories of 12 CO2 K1,K2,K3,K4,K5
Learning- Classical conditioning, Operant conditioning,
Cognitive theory and Social Learning Theory. Attitudes and
Values - Meaning, Definition, Nature, Components of
Attitudes, Formation of Attitudes, Functions of Attitudes.
Values- Meaning, Definition, Types of Values-Terminal,
Instrumental, Categories of Values- Theoretical, Economic,
Aesthetic, Social, Political, Religious.

18
 Unit Contents Hours COs Cognitive level
3 Motivation: Definition, Nature of Motivation ,Importance of 12 CO3 K1,K2,K3,K4,K5
Motivation, Motivation in the age of automation and agility,
Theories on Motivation – Content Theories and Process
Theories, Motivation at work-Designing Motivating Jobs.
Leadership-Meaning, Definition, Nature, Styles-
Authorization, Participative, Free-rein style, Likert’s Four
Style, Theories of Leadership-trait, Behavioral and
Contingency theories.
4 Group Dynamics-Meaning of Group, Nature of Groups, 12 CO4 K1,K2,K3,K4,K5
Group Characteristics, Types of Groups, Reasons for Group
Formation, Stages of Group Development, Functions of
Groups, Benefits of groups in organizations, Disadvantages of
Group Formation, Determinants of Group Behavior, Group
decision making- Advantages and Disadvantages, Techniques
of Group decision making. Team-Meaning, Nature, Benefits,
Types, Challenges, essentials for effective teamwork, Team
Vs Group.
Organizational Conflict- Meaning, Definition, Nature,
Causes, Types of Conflicts, Levels of Conflicts, Stages
/Process of Conflict, Management Conflicts.
5 Power-Meaning, Definition, Types of Power-Reward Power, 12 CO5 K1,K2,K3,K4,K5
Coercive Power, Referent Power, Legitimate Power, Expert
Power. Politics - Meaning, Types of Political Activity.
Organizational Culture –Meaning and Definition, Elements
of Organizational Culture, Types of Organizational Culture,
Strategies for Sustaining culture, Geert Hofstede’s study,
GLOBE study on Organizational Culture- Diversity &
Inclusion-Acculturation –an overview-Organizational
Climate - Meaning, OCTAPACE.
Text Books:
1. Stephen P.Robbins, Organizational Behavior, 15th Edition Personal education, New
Delhi, 2013.
2. Fred Luthans, Organization behavior, 12th edition, TATA McGraw Hill.
Reference Books
1. Hell Reigel, Slocum and Woodman, organization behavior, south western, Thomson
learning, 9th Edition.
2. R.S.Dwivdi, Human Relations and Organizational Behavior, 5th edition, Englewood
Cliffs, Prentice Hall 1995.
3. Staw, B.M.Psychological Dimensions of Organizational Behavior, 3rd edition, Engle
wood Cliffs, Prentice Hall 1995.
4. Steven L.Mc.Shane, Mary Ann von Glinow, Organizational Behavior, 7th edition, Tata
Mc.Graw Hill.
5. Hersey & Blanchard: Management of Organizational Behavior, 10th Edition, and PHI.

19
CO NO CO Statements Cognitive Level
On completion of this course students would be able to
CO1 Understand organizational behavioral issues in the context of K2
organizational behavior theories, models and concepts
CO2 Summarize and discuss perceptions, learning, individual attitudes K2
and values
CO3 To understand the concepts and theories of motivation & Leadership K2
at the workplace
CO4 To explain group dynamics and demonstrate skills required for K3
working in groups and team building
CO5 To analyze the role of Power and Politics in the Organization K4

20
 SEMESTER- I

Course Code – MH/21C/103 Paper 3 STRATEGIC HUMAN RESOURCE MANAGEMENT C

(SHRM)

CORE/ELECTIVE/ALLIED CORE 4
PREREQUISITE Completion of any Under Syllabus 2023-2025
graduation Version Teaching Hours 60
LEARNING OBJECTIVES:
The objective of the course is to develop the perspective of strategic human resource
management. Specifically the course has the following objectives
1. To understand the various concepts and principles of HR.
2. To distinguish the strategic approach to human resources from the traditional
functional approach.
3. To identify the relationship of HR strategy with overall corporate strategy.
4. To understand the strategic role of specific HR systems. Appreciate SHRM in the
context of changing forms of organization.

Unit Contents Hours COs Cognitive level

1 HRM - Definition, Objectives, Scope - Role and Qualities of 12 CO1 K1,K2,K3,K4,K5
a HR Manager. Difference between HRM & Talent
Management.
Human Resource Planning - Meaning, Definition,
Importance, Factors affecting HRP, Process involved in
HRP. Job Analysis, Need for Job Analysis, Steps in Job
Analysis. Recruitment - Definition- Importance–Internal
Sources and External sources, Modern sources of
recruitment, Factors governing recruitment, Recruitment
process. Selection – Meaning, Definition, Steps in Selection
process, Barriers to Effective selection - Induction and
Placement.
2 Training and Development – Inputs in Training, Training 12 CO2 K1,K2,K3,K4,K53
Process. Job Evaluation-Meaning, Definition, methods of Job
evaluation; Performance Appraisal-Definition- objectives-
Methods of Performance Appraisal-Process of Performance
Appraisal; Compensation –Nature, Objectives, Components
of Pay Structure, Factors Influencing
Compensation Levels - Employee Engagement - Employee
Separations and Succession Planning.

21
Unit Contents Hours COs Cognitive level
3 Future Workplace redefinitions and its key drivers: Concepts 12 CO3 K1,K2,K3,K4,K5
of Virtual Organization, remote working, hybrid working
model, Holacracy, Flatarchy, Blended workforce, Gig
Economy, Agile Project Management, Block chain, Internet
of things, AI and Augmented Reality.
4 Definition of Strategy, Strategic Human Resource 12 CO4 K1,K2,K3,K4,K5
Management (SHRM), Importance of SHRM, Difference
between Traditional and Strategic Human Resource
Management, ―Best Fit‖ approach Vs. Best practices of
SHRM, Role of HR Strategy & practices in National, Sectoral
and Organizational context, Investment perspective of
SHRM. Emerging business models and HR models; Role of
HR in sustainable business models, Concepts of
Sustainable HRM.
5 Aligning HR Systems with Business Strategy and 12 CO5 K1,K2,K3,K4,K5
Evaluating HR Function:
Sustained Competitive Advantage, How HR Adds value to
the firm, HR as scarce resource, Non- substitutable resource.
Linking HRM practices to Organizational outcomes;
Assessing and Reducing costs, Behavioral impact of HR
practices, Auditing HR practices and Department. Linking
strategy to HRM practices, Corporate HR philosophy and
companywide HR standards, HRM leading strategy
formulation. Alternative HR Systems; Universalistic,
Contingency, Configuration, Congruence and Integrated HR
Systems. Evaluation HR function- Approaches to evaluation;
HR Score card, Benchmarking, HR Accounting.

Text Books:
1. Aswathappa. K, Human Resource Management: Text and Cases, Mcgraw Hill Education,
7th Edition, 2013.
2. David A. DeCenzo, Stephen P. Robbins, Susan L. Verhulst, Fundamentals of Human
Resource Management, 12th Edition, 2016.
3. Charles R.Greer, Strategic Human Resource Management, Pearson Education, 2003.
4. Jeffrey A. Mello, Strategic Human Resource Management, Thompson Learning, U.S.A,
2002

22
 Reference Books:
1. Gray Dessler: Human Resource Management, Pearson, 15th Edition, 2015
2. Anuradha Sharma: Strategic Human Resource Management: An Indian
Perspective,2006
3. Kesho Prasad: Strategic Human Resources Management, Macmillan publishers,
2017.
4. Seema Sanghi, Human Resource Management, Macmillan Publishers India Ltd.
(2012).
5. Ghanekar Anjali: Essentials Of Strategic Human Resource Management , 2009
6. Luis R. Gomez-Mejia, David B.Balkin and Robert L.Cardy. Managing Human
Resource, PHI, 2002.
7. C.B.Mammoria, Personnel Management - Himalayan Publishing co, New Delhi.

Web Source:
Biyani’s Think Tank Concept based notes on SHRM published by Biyani Group of Colleges.

CO NO Course Outcomes Taxonomy

On completion of this course students would be able to Level
CO1 Understand the concepts & Acquire the skills of Human Resource K2
Management for an organization.
CO2 Design & develop a Human Resource Plan, Job Analysis and K3
construct its Selection Process
CO3 Evaluate/justify the applicability of various techniques of Training K5
CO4 Identify the performance appraisal process, Job evaluation, Compensation K2
factors and explain the utility of various emerging
trends in HRM.
CO5 Distinguish the strategic approach to human resources from the K4
traditional functional approach & assess the effectiveness of HR functions through
various approaches.

23
 SEMESTER- I
Course Code – MH/20C/104 Paper4 LABOR LEGISLATION- I C

CORE/ELECTIVE/ALLIED CORE 4
PREREQUISITE Completion of any Under Syllabus 2023-2025
graduation Version Teaching Hours 60

Learning Objectives
Students are equipped with the following in terms of knowledge, skills and attitude
1. Working knowledge on overtime, working hours and leave with wages with
regard to working conditions legislation will be dealt by the students
individually.
2. Contributions of ESI & PF will be calculated independently.
3. Formula for Gratuity will be worked out by the students independently.
4. Understanding the difference between minimum wages, fair wages, can derive
the modality between two.

Unit Contents Hours COs Cognitive

level
Concept of Labor Legislation, Need, Principles, Constitution 12 CO1 K1,K2,K3,K
I for Legislation- Directive Principles of State Policy(DPSP)(Art 4,K5
38,39,39A41,42,43,43A47,48), Fundamental rights, Internation
Labour Organization (ILO) and its aim, Principles of Natural
Justice.
Laws related to Working Conditions 12 CO2 K1,K2,K3,K
II The Factories Act, 1948 - Definitions - Approval, Licensing & 4,K5
Registration - The Inspection Staff Provisions regarding the
workers: Health - Safety -Welfare - Working Environment. -
Working hours of Adult and Children- Restrictions on
Employment of Women - Provisions relating to Holidays and
Leave - Extra Wages for Overtime - case laws
III Laws related to Social Security 12 CO3 K1,K2,K3,K
The Employees’ State Insurance Act, 1948 Definitions - ESI 4,K5
Corporation: Administration - Powers - Duties - Standing
Committee - Medical Benefit Council - ESI Fund - Rules
regarding Contribution -Benefits under the Act - Rules regarding
Benefit - Employees Insurance Court - case laws
The Employees’ Provident Funds and Miscellaneous Act, 1952
Definitions Employees Provident Fund Scheme - Constitution of
Central Board and Board of Trustees- Constitution of Executive
Committee - Employee`s Family Pension Scheme - Employees
Deposit linked Insurance Scheme 1976 -
The Payment of Gratuity Act, 1972-Definition - Payment of
Gratuity – Continuous Service- Compulsory Insurance Disputed
claim of Gratuity – Nomination

24
Unit Contents Hours COs Cognitive
level
Laws related to Specific Industries 12 K1,K2,K3,K
The Tamilnadu Shops and Establishment Act 1947- 4,K5
Definitions- Opening and closing hours of shops- Selling outside
shops prohibited after closing hours- Daily and weekly hours of
IV work in shops-Spread over of periods of work-Closing of shops CO4
and grant of holidays. Children not to work in establishments-
Young persons to work only bet- ween 6am and 7pm-Daily and
weekly hours of work for young person-Health and safety-
Holidays and Leave with wages- Wages-Penalty.
The Contract (Regulation and Abolition) Labour Act, 1970-
Definitions-Advisory boards- registration of establishments
employing contract labor-Licensing Of Contractors-Welfare And
Health Of Contract Labour-Penalties And Procedure
Building and other Construction Act,1996-Defintions-The
Advisory Committees And Expert Committees-Registration Of
Establishments-Registration Of Building Workers As
Beneficiaries- Building And Other Construction Workers’
Welfare Boards-Hours Of Work, Welfare Measures And Other
Conditions Of Service Of Building Workers-Safety And Health
Measures- Inspecting Staff-Special Provisions
The TN catering Establishment Act,1955,-Definitions-Catering
establishments to be registered-Procedure for registration of
catering establishments-Daily and weekly hours of work in
catering establishments-Extra wages for overtime work-Interval
for rest-Spread over- Holidays-Notice of periods-Leave with
wages- Dresses to be supplied by employer-Wages during leave
period- payment in advance in certain cases-Notice of discharge
or dismissal- Prohibition of employment of women or young
person during night-Prohibition of employment of children.
The Inter-State Migrant Workmen (Regulation Of
Employment And Conditions Of Service) Act, 1979, -
Definitions-Registration Of Establishment Employing Inter-State
Migrant Workmen- Duties And Obligations Of Contractors-
Wages Welfare And Other Facilities To Be Provided To Inter-
State Migrant Workmen-Miscellaneous

V Laws related to Wages 12 CO5 1,K2,K3,K

The Payments of Wages Act, 1936-Definitions-Responsibility for 4,K5
payment of wages. Fixation of wage-periods Time of payment of
wages-Wages to be paid in current coin or currency notes -

25
 - Deductions which may be made from wages - Fines -Deductions for
absence from duty- Deductions for damage or loss - Deductions for
services rendered -Deductions for recovery of advances - Deductions
for recovery of loans - Deductions for payments to co- operative
societies and insurance schemes-Maintenance of registers and
records-Inspectors -Facilities to be afforded to Inspectors - Claims
arising out of deductions from wages or delay in payment of wages
and penalty for malicious or vexatious claims -Single application in
respect of claims from unpaid group-Appeal - Conditional
attachment of property of employer or other person responsible for
payment of wages
Minimum Wages Act, 1948
Definition - Fixation and Revision of wages - Minimum rate of
wages - Procedure for fixation and revision of Minimum Wages -
Advisory Board - safeguards in payment of Minimum wages -
Powers of Inspectors - Claims - Offences and Penalties - Case laws.

Text Book:
1. Taxman (2017), Labour Laws,Taxmann Publication, ISBN No.:9789350711583
Reference Books:
1. Kapoor N.D. (2011) Handbook of Industrial Law, Sultan Chand & Sons, New
Delhi.
2. Vaidyanathan (2001) The TamilNadu Shops and Establishment Act
1947 and rules, Madras Books Agencies.
3. The Inter-State Migrant Workmen (Regulation Of Employment And
Conditions Of Service) Act, 1979,Madras Law book Agency

CO NO CO Statements Cognitive Level

On completion of this course students would be able to
CO1 Interpret the fundamental rights and duties of individuals provided in K2
the Indian constitution , DPSP with regard to Labor Laws

CO2 Infer various of the factories act provision and implement in to K2

organization

CO3 Develop their application mind to solve the labor issues. K3

CO4 Articulate the wage concepts such as minimum wage and payment of K3
wages

CO5 Develop their competent to defend labor rights and facilitate K2

business process smoothly

26
 SEMESTER- I

Course Code – MH/20ID/105 Paper4 MANAGERIAL ECONOMICS C

CORE/ELECTIVE/ALLIED Interdisciplinary Paper 2
PREREQUISITE Completion of any Under Syllabus 2023-2025
graduation Version Teaching Hours:30

LEARNING OBJECTIVES:
1. To acquaint the students with concepts and techniques used in micro economic theory
and to enable them to apply this knowledge in business decision-making.
2. To give in-depth knowledge in emerging global trends in business environment
and Macroeconomic management.

Unit Contents Hours COs Cognitive

level
1 Fundamentals of Economics 6 CO1 K1,K2
Economics- Meaning, Definitions, Branches of Economics –
Microeconomics and Macroeconomics - differences, Managerial
Economics- Definition, Characteristics, Significance of
managerial Economics, Scope of Managerial Economics: is it
positive or normative – Area of Study – Profits: the central
concept in managerial economics – Relationship of Managerial
Economics with other Disciplines in an Organization, Difference
between Economics and Managerial Economics, Fundamental
Concepts and Methods – What is Decision Making? –
Fundamental concepts that aid decisions- The incremental
concept, The concept of Time Perspective – The Discounting
Principle – The concept of Opportunity cost – The Equi marginal
Principle, Role of Managerial Economist.

Assignment: Types of Economic Systems

2 Demand Analysis & Forecasting: 6 CO2 K1,K2,K3,K4
Demand-Meaning, Law of Demand, Demand Schedule and
Demand Curve, Why Demand Curve Slopes Downward,
Exception to Law of Demand or Perverse Demand Curve,
Difference between Change in Demand and amount demanded,
Factors determining Demand/ Demand Function, Elasticity of
Demand Meaning and Definition, Meaning of Price Elasticity –
factors influencing elasticity of demand- practical importance of
price elasticity of demand – relationship between revenue and
price elasticity of demand, Income Elasticity of demand – role of
income elasticity in business decisions and Cross Elasticity of
Demand (Only Meaning and Symbolic representation no

27
 Problems and methods of calculation) Factors influencing Elasticity of
Demand, Importance of Elasticity of Demand, Demand Forecasting-
Meaning, Definition, Types of Forecasting, Objectives and Purpose of
Forecasting, Importance of Forecasting, Levels of Forecasting
Approaches to be adopted for forecasting demand of new products
Assignment: Demand Forecasting Techniques
3 Supply and Production: 6 CO3 K1,K2
Supply-Meaning, Supply Schedule, Law of Supply, Supply Curve,
Factors determining Supply/ Determinants of Supply, Expansion and
Contraction of Supply Curve, Increase or Decrease in Supply, Elasticity
of Supply- what determines elasticity of supply; Production –Meaning,
Types of Utilities, Factors of Production, Production Function-
Assumptions of production function – use of production function in
decision making, Laws of Production: Laws of Variable Production -
Assumptions of the law – Three Stages of the Law, Laws of Returns to
Scale- Three phases of returns to scale, Economies of Scale Meaning-
Scale of reduction- internal economies of large scale production-
external economies- disadvantages of large scale production-small scale
production- advantages and disadvantages of small scale production,
4 Cost and Revenue Concepts: 6 CO4 K1,K2,K3
Cost: Concepts and classifications – Short run Cost Output Relationship
– Long run Cost Output Relationship , Break Even Analysis-Meaning –
Determination of break-even point – BEP in terms of physical units –
Alternative Methods- BEP in terms of Sales value – Assumptions of
break-even analysis – usefulness of break-even analysis –Safety Margin
– Target profit – Change in price – Limitations of Break Even analysis -
Determinants of BEP, Usefulness and Limitations of Breakeven
Analysis; Revenue – Meaning, Kinds of Revenue – Total Revenue –
Average Revenue – Marginal Revenue- Relationship between price and
revenues under perfect competition – Relationship between price and
revenues under monopoly
5 National Income, Social Accounting Aggregates – Gross National 6 CO5 K1,K2,K3
Product – Net National Product – National Income – Personal Income –
Disposable Personal Income, Computation of National Income,
Business Cycle and Phases, Inflation and Deflation- characteristics of
Inflation- Types of Inflation, Monetary Policy, Central Bank Functions,
RBI Functions, RBI and Credit Control measures used by RBI, Fiscal
Policy-Meaning, Objectives of Fiscal Policy, Instruments of Fiscal
Policy, Limitations of Fiscal Policy. Economic Planning-Definition,
Features, Objectives, Planned Vs Unplanned Economy, Competition act
2002 and Foreign Exchange Management Act 1999,Global Economic
Scenario. International Trade policies, balance of trade and balance of
payment.

28
 Text Books:
1. G S Gupta (2017),‖ Managerial Economics‖ published by McGraw
Hill Education, ISBN-13: 978- 0071067867
2. D.M.Mithani(2016), ―Managerial Economics‖ published by Himalaya
Publication House, ISBN- 13: 978-9352623303
Reference Books:
1. H L Ahuja(2014), ―Managerial Economics‖ published by S chand
Publishing, ISBN- 13: 978- 8121928403
2. Dominick Salvatore(2016), ―Managerial Economics: Principles and
Worldwide Applications‖, published by Oxford University Press, ISBN-13:
978-0199467068
3. D N Dwivedi(2015), ―Managerial Economics‖ published by Vikas
Publishing House, ISBN-13: 978- 9325986688
4. R.L. Varshney(2014), ―Managerial Economics‖ published by Sultan Chand
& Sons, ISBN-13: 978- 8180549144
5. Michael Baye & Jeff Prince (2017), ―Managerial Economics and Business
Strategy‖ published by McGraw Hill Education, SBN-13: 978-9339204068
CO NO CO Statements Cognitive Level
On completion of this course students would be able to
CO1 Understand concepts, fundamentals and principles of microeconomics K1, K2
and aid in decision-making aligning with goals of the firm.

CO2 Summarize and discuss basic concepts of demand and supply and K1, K2, K3, K4
analyze the effects of these factors on business dynamics.
CO3 Identify various forms and dimensions of production function in the K1, K2
organization.
CO4 Understand concepts of break-even analysis and calculate break-even K1, K2, K3
point.
CO5 Enable in decision making within larger framework of K1, K2, K3
macroeconomic management.

29
 SEMESTER- I

Course Code C
MH/22E/106A Paper 6 A CORPORATE GOVERNANCE & SOCIAL
RESPONSIBILITY
CORE/ELECTIVE/ALLIED ELECTIVE 2
PREREQUISITE Completion of any Under Syllabus 2023-2025
graduation Version Teaching Hours 30

LEARNING OBJECTIVES:
1. To develop an understanding among students on ethical issues in business and
good governance practices and to impart skills of analysis and capability of
making business decisions
2. To understand the various concepts and principles of Ethics.
3. To gain knowledge on Advertising Ethics and Environmental Ethics understand the
strategic role of Corporate Social Responsibility
4. To gain insight on good governance practices and to impart skills of analysis and
capability of making business decisions
5. To understand the various initiatives of the Government towards E-Governance.

Unit Contents Hours COs Cognitive level

1 Concept of ethics - sources -- values - codes of conduct - what is 6 CO1 K1,K2,K3,K4,K5
an ethical issue? - Ethical theory and its applications to
business/morality and ethical theory – Ethical management
- love and reverence in work and life - strengthening personal
and organizational integrity - the spiritual core of leadership
2 Advertising and information disclosures - environmental 6 CO2 K1,K2,K3,K4,K5
responsibility - ethics and ecology - employee rights - conflict of
interests - work ethics - professional ethics and
responsibility
3 Corporate Social Responsibility (CSR) - meaning - 6 CO3 K1,K2,K3,K4,K5
promoting corporate responsiveness - managing socially
responsible business
4 Corporate Governance – Meaning and scope -– Origin- Practices 6 CO4 K1,K2,K3,K4,K5
–Shareholders Vs. Stakeholders approach –Board
mechanism, Role and duties of the directors-Chairman-
Governance committees
5 Codes of governance –Birla committee report - E- Governance 6 CO5 K1,K2,K3,K4,K5
in India : National E-Governance Plan (NeGP)- Electronic
Governance under Information Technology Act

30
References
1. A M A, ―Corporate Governance and Business Ethics‖, Excel Books
2. Cannon Tom, ―Corporate responsibility. A textbook on business ethics,
governance, environment: role and responsibilities‖, Pitman, London
3. Hoffman, W. Michael, et, ―Corporate governance and Institutionalizing Ethics‖,
Lexington Books
4. Sutton, Brenda, editor, ―The Legitimate Corporation; Essential Readings
in Business Ethics & Corporate Governance‖, Blackwell Publishers
5. Manual Vela Squez, ―Business Ethics Concepts and Cases‖, Prentice Hall, New
Jersey
6. Kenneth Blanchard and Norman Vincent Peale, ―The Power of Ethical
Management‖, New York, William Morrow & Co.,
7. Sekhar R C, ―Ethical Choices in Business‖, Response Books 8. Kendall,
Nigel, ―Corporate Governance‖, London, Financial Times Pitman
Publishing

CO NO CO Statements Cognitive Level

On completion of this course students would be able to
CO1 To understand the concepts of Ethical theory and Management K2
CO2 To explain about Environmental and Employee responsibility K2
CO3 To discover the concept of CSR K2
CO4 To discover the concept of Corporate Governance K2
CO5 To understand e-Governance K2

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