Veaceslav Mir

Raport individual de cercetare

luna August

Propunerea mea de articol pentru conferinta NISPAcee a fost acceptata fara nicio
solicitare de schimbare din partea organizatorilor.

In luna august in cadrul cercetării, la etapa actuală, am identificat principalele

indicatori relevante pentru un City Soft Power Index. Am obtinut datele necesare de la
Institutul National de Statistica, precum si de la cateva primarii. Am inceput sa dezvolt un
chestionar pentru validarea Indexului propus, dar mai trebuie schimbat.

Per 1000 citizens – formulas will be applicable for any city/town.

Cluster Indicators
city diplomacy 1. Total number of tourist arrivals
2. Number of twin towns
3. Number of consulates / honorific
consulates
4. Number of Facebook followers of
majors
5. Digital presence of the city (official
accounts in social media, official site of
the city, accessibility in international
languages, quality of information)
6. Number of national organizations city
takes part of (per 1000 citizens)
7. Number international organizations city
takes part of (per 1000 citizens)
8. Number of permanent missions of
multilateral organizations (per 1000
citizens)
9. Multicultural vector and democratic
values perception (tolerance) - mosaiq
10. City brand perseption
city government 1. Number of Online Public Services
2. Usability of Online Public Services
3. Participation on local elections (%)
4. Heritage administration perception
5. Number of EU programs and projects
city takes part of (per 1000 citizens)
6. Coeficienţii de criminalitate
cultural sector 1. Annual museum attendance (per 1000
citizens)
2. Number of cultural institutions (per
1000 citizens)
3. Number of national festivals and events
(per 1000 citizens)
4. Number of international festivals and
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events (per 1000 citizens)
5. Number of heritage objects (per 1000
citizens)
6. City brand cultural event/s perception
educational sector 1. Number of schools presented in
National ratings with high score (per
1000 citizens)
2. Number of universities/extensions
presented in International ratings (per
1000 citizens)
3. Number of faculties and universities
extensions presented in National
ratings with high score (per 1000
citizens)
4. Number of schoolers (per 1000 citizens)
5. Number of students (per 1000 citizens)
6. City brand educational offer perception
business and innovation sector 1. Number of employees with higher
education (per 1000 citizens) – coduri
caen
2. Number of business incubators (per
1000 citizens)
3. Numarul companiilor noi inregistrate
(per 1000 citizens)
4. Numarul companiilor din IT si Innovare
inregistrate (per 1000 citizens)
5. Numarul companiilor care ofera servicii
(per 1000 citizens)
6. Perceptia asupra dezvoltarii start-
upurilor

Stage 1 (pentru NISPAcee) – chestionarul aplicat la aprox. 300 de locuitori din Cluj, Bistrita,
Sibiu (Facebook ads, target audience, chestionar desfasurat in google forms)
Stage 2 (dupa NISPAcee) – chestionarul pentru stakeholderii din domenii de interes aplicat la
aprox. 30 specialisti

Normalizarea variabilei dupa formula min max

Chestionar populatia generala (anonym)

1 – foarte rau / nu
10 – foarte bine

Date respondenti
Oras Introduceti orasul in care sunteti stabilit
Grupa Young adult (18-39) Middle-aged Adults Elderly population (60+)
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varsta (40-59)
(conform
WHO)
Cluster Indicator Intrebare / raspuns
City tourist arrivals Cat de des ati intalnit turistii sau straini in orasul Dvs?
diplomacy 1 2 3 4 5 6 7 8 9 10 NS/NR
consulates / 1) Cat de utila este activitatea
honorific ambasadelor/consulatelor straini in orasul Dvs?
consulates 1 2 3 4 5 6 7 8 9 10 NS/NR
Digital 2) Cat de utile sunt informatii postate pe profilul
presence of Facebook al primarului pentru Dvs?
the city 1 2 3 4 5 6 7 8 9 10 NS/NR
3) Cat de des accesati site-ul official al
orasului/primariei sau profilul official pe
Facebook?
1 2 3 4 5 6 7 8 9 10 NS/NR
4) Cat de utile si accesibile sunt informatii postate
pe site-ul official al orasului/primariei sau profilul
official pe Facebook?
1 2 3 4 5 6 7 8 9 10 NS/NR
Number of 5) Cat de bine stiti informatii despre activitatea
organizations organizatiilor nationale si international in orasul
city takes part Dvs?
of 1 2 3 4 5 6 7 8 9 10 NS/NR
Multicultural 6) Cat de tare acceptati idea unui oras
vector and multicultural?
democratic 7) Cat de tare va deranjeaza minoritatile de orice
values fel?
perception 1 2 3 4 5 6 7 8 9 10 NS/NR

City brand 8) Orasul Dvs este deosebit de altele? Va puteti

perception numi un (sau mai multe) evinement sau calitatile
lui deosebite?
NU DA: Eveniment / calitate NS/NR
City Number of 9) Cat de des apelaci la serviciile publice online?
government Online Public 1 2 3 4 5 6 7 8 9 10 NS/NR
Services
Usability of 10) Cat de accesibile si solicitate sunt serviciile
Online Public publice online dupa parerea Dvs?
Services 1 2 3 4 5 6 7 8 9 10 NS/NR
Participation 11) Cat de tare sunteti intresesati in politica locala?
on local 1 2 3 4 5 6 7 8 9 10 NS/NR
elections
Heritage 12) Cat de bine orasul valorifica obiecte de
administration patrimonial cultural?
perception 1 2 3 4 5 6 7 8 9 10 NS/NR
Number of EU 13) Cum apreciati spijinul acordat de EU pentru
programs and orasul Dvs?
projects city 1 2 3 4 5 6 7 8 9 10 NS/NR
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takes part of
Coeficienţii de 14) Cat de sigur vi se pare orasul?
criminalitate 1 2 3 4 5 6 7 8 9 10 NS/NR
Cultural Annual 15) Cat de des vizitati institutii culturale din orasul
sector museum Dvs?
attendance 1 2 3 4 5 6 7 8 9 10 NS/NR
Number of 16) Cat de diversificata este viata culturala in orasul
cultural Dvs?
institutions 1 2 3 4 5 6 7 8 9 10 NS/NR
and events
Number of 17) Cat de multe obiecte de patrimonial cultural le
heritage puteti sfatui pentru o vizitare?
objects 1 2 3 4 5 6 7 8 9 10 NS/NR
City brand 18) Orasul Dvs are vreun eveniment cultural (sau mai multe)
cultural deosebite?
event/s NU DA: Eveniment (e) NS/NR
perception
Educational Number of 19) Cat de bune sunt scolile in orasul Dvs?
sector schools 1 2 3 4 5 6 7 8 9 10 NS/NR
presented in
National
ratings with
high score /
Number of
schoolers

Number of 20) Cat de bune sunt facultatile din orasul Dvs?

faculties and 1 2 3 4 5 6 7 8 9 10 NS/NR
universities
extensions
presented in
National
ratings with
high score /
Number of
students
City brand 21) Cat de tare institutiile de invatamant superior afecteaza si
educational influenteaza orasul?
offer 1 2 3 4 5 6 7 8 9 10 NS/NR
perception
Business Number of 22) Cat de multe, dupa parerea Dvs, specialisti sunt in orasul
and employees Dvs?
innovation
sector with higher
education 1 2 3 4 5 6 7 8 9 10 NS/NR
Numarul 23) Cat de activa este situatia business in orasul Dvs?
companiilor 1 2 3 4 5 6 7 8 9 10 NS/NR
noi
inregistrate
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Numarul 24) Dupa parerea Dvs, cat de multe companii IT sau de
companiilor inovare activeaza in orasul?
din IT si 1 2 3 4 5 6 7 8 9 10 NS/NR
Innovare
inregistrate
Numarul 25) Cat de usor este sa gasiti servicii dorite de calitate?
companiilor 1 2 3 4 5 6 7 8 9 10 NS/NR
care ofera
servicii
Perceptia 26) Dupa parerea Dvs., cat de usor este sa dezvoltati afacerea
asupra noua sis a primiti sprijinul / consultanta specializata in
dezvoltarii domeniul?
start- 1 2 3 4 5 6 7 8 9 10 NS/NR
upurilor /
Number of
business
incubators