Subject Code: BARC1-754

Personality
Development

Semester-VII (Lecture - 1)
Presented By:
Ar. Hargobind Singh
SWOT ANALYSIS
What?
Why?
How?
 What is SWOT Analysis?

A personal SWOT analysis is a tried and tested method of evaluating

one's internal strengths and weaknesses and for examining external
opportunities and threats .

SWOT stands for strengths, weaknesses, opportunities, and threats.

The purpose of a SWOT analysis is not just to list down these things,
but to also expand upon them to improve your personal and career
growth.
STRENGTHS ?

An internal resource or
capability helpful to achieve
the desired goals
WEAKNESSES ?

An internal attribute or
barrier to achieve the desired
goal.
OPPORTUNITIES ?

An external condition that

could provide a competitive
advantage. (If properly
leveraged)
THREATS ?

An external condition which

could damage the scope for
attaining objectives.
SWOT ANALYSIS

What?
Why?
How?
SELF - ANALYSIS
You were born to win,
But to be a winner,
You must plan to win,
Prepare to win,
And expect to win,

~ Zig Ziglar
Why we do analysis?
1. To take better decisions
2. 2. To focus on strengths
3. 3. To overcome weakness
4. To minimise threats
5. To take pro-active decisins
SWOT ANALYSIS
What?
Why?
How?
 Strength
Analysis?
1. What unique skills do you have?
2. What do you better than anyone else
3. What unique resources can you access
4. What achievement are you proud of?
5. What values do you believe in?
 Think & list your
strengths

Form Pairs
ACTIVITY 1

Describe to your
partner

Share with Class

Weakness Analysis
1. What skill/ knowledge so you lack?
2. What skills coulld you improve?
3. What you do avoid doing?
4. What do others see as your weakness
5. What resources are you deficient in ?
6. What are your negative work habits?
7. What personality traits hold you back?
 Think & list your
weaknesses

Form Pairs
ACTIVITY 2

Describe to your
partner

Share with Class

 Think & list your
opportunities

Form Pairs
ACTIVITY 3

Describe to your
partner

Share with Class

Opportunities Analysis
1. 1. What opportunities to learn are open
2. What situation can you take advantage of
3. Do you have contacts to help/advise you
4. What other facilities can you explore
5. Have you any solutions to others complaints
 Threats Analysis
1. What obstacles do you currently face?
2. What are your competitors doing
3. Is the demand for your strengths declining?
4. What threats could harm your interests?
5. What threats arise from your weakness
 Think & list your
threats

Form Pairs
ACTIVITY 4

Describe to your
partner

Share with Class

Tips for your
analysis?
1. Be rigorous & be objective
2. View from all perspectives
3. Be realistic and be specific
4. Use verifiable facts only
5. prioritize
SWOT Analysis Template
Thank you