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A brief history of the bank card business (i)


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The first bank cards were credit cards, and were created in the late 1940's and early 1950's on the eastern
coast of the United States. The economic boom following World War II created a huge demand for household
purchases such as refrigerators, cars and washing machines, which needed to be bought on credit.

The banking product for underwriting such credit was the secured instalment loan, which worked like this:

Consumer selects product to purchase

Consumer applies for loan with bank, pledging the product to the bank as security - bank can sell it if
necessary to recover amounts owed
Bank grants loan - consumer can now collect the product

Consumer pays off the loan to the bank in instalments, with interest as agreed

This process was inconvenient for both the consumer and the merchant - the consumer, having chosen a
product, had to wait for the bank to approve the loan; and the merchant had to put merchandise aside for sales
which would not be completed if the loan application was rejected.

file:///D|/pages/1/page04.htm7/5/2008 6:52:01 AM

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