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REPORT

Analysis of “Refurbished Phones” market for EasyPhones.

Introduction

Refurbished phones are used mobile devices that have undergone a thorough
inspection, repair, and restoration process to bring them back to like-new
condition. These phones provide consumers with a cost-effective alternative by
providing dependable performance and functionality at a fraction of the price of
brand-new gadgets. They are a sustainable option that encourages a more
environmentally friendly use of technology and reduces electronic waste.

Few platforms:

• Cashify: Cashify is a prominent platform in India that not only buys


used smartphones but also sells certified refurbished phones from
top brands.
• Amazon Renewed: Amazon's Renewed program is available in India
as well, offering a range of refurbished electronics, including
smartphones.
• ShopClues: ShopClues features a refurbished mobile section where
you can find certified pre-owned smartphones.
• 2GUD by Flipkart: 2GUD is Flipkart's platform for refurbished
products, including mobile phones, which are thoroughly tested and
certified.
• Quikr: Quikr is known for its classifieds, and they also have a section
dedicated to selling refurbished smartphones.

Market in India:
Interest by subregion

Interest over time of 5 years

1
The current trending thing which in happening in the Indian Market about the
refurbished phones.

India led the global refurbished smartphone market in 2022 with 19% YoY
growth, followed closely by LATAM with 18% YoY growth. In terms of brands,
Apple's global volumes grew 16% YoY in 2022, taking its secondary market
share to over 49%.

2
Condition of refurbished phones:

1. Superb
2. Good
3. Fair-condition
4. Open Box

Refurbished VS Used Phones

Criteria Refurbished Phones Used Phones

Condition Usually restored to like-new condition Sold as-is with varying levels of
through repairs and testing. wear and tear.
Quality Thoroughly inspected and tested to meet Generally, not tested or certified by a
Assurance specific quality standards. third party.
Warranty Often comes with a limited warranty, Typically sold without a warranty,
ranging from a few months to a year. unless specified by the seller.

Source Can be refurbished by the manufacturer or Previously owned by individuals and


reputable third-party companies. sold in their existing condition.
Price Generally priced higher due to Typically priced lower, but can vary
refurbishment costs and quality assurance. widely based on condition.
Reliability More reliable, as they have been repaired Reliability can vary widely
and tested for functionality. depending on the previous owner's
usage.
Cosmetic Often restored to near-perfect cosmetic May have visible signs of wear and
Condition condition, with minimal or no visible cosmetic imperfections.
defects.
Accessories May include original or aftermarket May or may not include original
accessories, depending on the seller. accessories; varies by seller.
Return Often comes with a return policy or Return policies vary by seller and
Policy satisfaction guarantee for a limited time. may be less generous.
Certification Some are certified by manufacturers or Generally not certified, and
reputable refurbishment companies. condition is subjective.
Availability Limited to models currently being Wide availability of various models
of Models refurbished by the manufacturer or third and generations.
parties.
Risk of Lower risk, as they are typically repaired Higher risk of hidden problems, as
Hidden and tested for known issues. they are sold in their existing
Issues condition.

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