We

Filipinos aren't used to consuming large amounts of food at specific times of the day.

We ate whatever we could get our hands on at the moment.

Our business brand is named Delinacks. “Pandan” is the lush-growing plants that

grew on the hilly terrain where the Mapandan was initially established. "Deli" comes

from the word "Native Delicacy," and "Nacks" comes from the word "Snacks."

Our snack keeps us from becoming extremely hungry between meals and then

overeating at the next meal. Instead, consume a modest healthy snack to help you get

through the day. We named our product Inutak de Pandan. Don’t be fooled by the less-

than-palatable name of inutak, a tasty delicacy named for its gooey, "brain-like"

consistency. And the charred coconut cream topping looks like a charred brain. We

combine a pandan, with this kind of delicacy, because it is a rich source of beta

carotene, a precursor to vitamin A, and it’s important to eye health as well as to our

immune system.
Mission and Vision

Mission

Delinacks' mission is to provide Mapandan residents, and tourists with a variety

of pandan snacks that have numerous health benefits with a great value, and to earn

profit at the same time meet customer's needs, wants, and expectations.

We also intend to combine menu variety, atmosphere, and friendly staff to create

a sense of place.

To promote our best delicacy, and to bring attention to the importance of eating

healthy while enjoying the snacks we provide.

Create a positive work environment and treat one another with dignity and

respect, and ensuring that negativity is replaced with love and joy.

Continually develop delightedly satisfied customers. People come first, then by

profits.

To be known as one of the most productive businesses that produce healthy but

economical products.

Vision

Make our business the most popular, respected, and most well-known "Pandan

Delinacks" sellers and meet our sales objective.

Bring people together who have a variety of interests and backgrounds. We can

be whoever you want us to be.

Benefits

People can now dine not just on exceptional occasions, but also regularly or daily

because there are many advantages/benefits of inutak de pandan, and these are:
a. It is a healthy snack, nutritious, and affordable;

b. It can help increase intake of protein, carbs, fiber, iron, calcium, potassium, etc.;

c. It is easy to make and some of the ingredients are easy to find in the market;

d. Low in calories;

e. A rich source of beta carotene;

f. It can help our energy boost;

g. High in vitamins and antioxidants; and

h. Help prevent cancer, heart disease, and diabetes.

Packaging
 We decided to use banana leaves for our product to be practical and help our

environment. Biodegradable and eco-friendly packaging provide our customers with a

much sturdier and stronger solution over the traditional plastic comes from the

environmental impact it will help to lessen the pollution and production of plastics which

are not good for our environment.

The flexibility of the leaves makes it perfect for packaging. It's waterproof, don't

leach any chemicals onto the food and once the customer is done with the packaging,

the leaves are easily recyclable and are known to be environmentally-friendly,

significantly reducing the need for single use plastics.

BRANDING STRATEGY

In keeping with our business’s distinctiveness, we created a tagline “Come

Hungry, Leave Happy,” which simply means that when you come into our store to buy,

you will be satisfied and delighted with our well-prepared products and services.