Stakeholder analysis

LEADERSHIP AND PROFESSIONAL PERSPECTIVES 2022

Stakeholder analysis
What is a ‘stakeholder’?

‘…organizations and individuals that are involved in a

specific activity because they participate in producing,
consuming, managing, regulating or evaluating the activity.’

‘… a person who has something to gain or lose through the

outcomes of a planning process or project.’
Stakeholder analysis
Not ‘one’ tool – different approaches to analysis, mapping
and strategizing are possible
Primary vs. secondary sources
How identify? Start by brainstorming relevant groups, then
use snowballing technique.
You’re never ‘done’ – revisit regularly during…
– planning
– implementation
– evaluation
And: be aware of bias when you select and interact with
stakeholders!
Identifying stakeholders
Brief recommendations in LFA handbook:
Include representatives of the key stakeholder groups in the
planning process:
A. Target group/beneficiaries (capture disadvantaged subgroups)
B. Implementers/project owners and project groups
C. Decision makers (central and local, as well as informal)
D. Experts in the area or subject matter
E. Financiers

(Hyder et al. describe 11 categories, p.162)

Analyzing stakeholders
Recommended approach in Hyder, p.162 (simplified):
1. For each stakeholder, rate the current level of
power/influence. What type of influence does the
stakeholder have over your proposed intervention?
(opinion leader, decision maker, etc.)
2. Then, rate the level of agreement with the proposal.
Identify the main concerns they may have.
3. Classify/map the stakeholders into 5 categories
(see next page)
4. Identify appropriate (and cost-effective) engagement
strategies)
5. Plan for regular updates of your analysis
 Map stakeholders into 5 categories
AGREEMENT / INTEREST

SUPPORTERS DRIVERS

ABSTAINERS

BYSTANDERS BLOCKERS

POWER / INFLUENCE
Strategies for engaging stakeholders
Empower DRIVERS by providing resources and opportunities
for influence
Defend against BLOCKERS – or move them to become
abstainers or bystanders
Involve SUPPORTERS in dialogue and technical steps
Monitor BYSTANDERS and ABSTAINERS to identify
opportunities for moving them into more favourable positions

Use resources wisely – where they will have the most impact
on the success of your project.
Use a stakeholder table – and revisit it!

This is simply one example – online, you can find other ways of setting up a matrix!
Two sessions Thursday, November 3
09.00 – 10.45
Country settings:
Brazil, New Zealand, Madagascar, Kyrgyzstan

11.00 – 12.45
Country settings:
Pakistan, Timor Leste, Indonesia and USA