The Environmental Commitments of LVMH

LVMH sees environmental protection as more than a responsibility: It is an

imperative!

LVMH environmental policy has been a pillar of our growth strategy for more than 30 years.
LVMH was the first Group among CAC 40 companies (Paris stock market index) to create and
develop an environmental department in 1992.
Since becoming one of the first major corporations to implement an environmental strategy, we
have persistently intensified our efforts to reduce the impact of our business.

LIFE 360
The LVMH approach to environmental responsibility is structured by the LIFE 360 program.
The program has structured the Group’s actions around a unified vision, a collective
commitment and priorities shared by the Maisons, with a long-term perspective.

In the following video, Hélène Valade, the Group's Environment Development Director deep
dives into the LVMH Environmental LIFE 360 program and its four pillars: Creative Circularity,
Biodiversity, Climate, and Traceability & Transparency.

Video:
- Life360 environmental strategy: 4 concrete action plans on circular economy,
traceability and transparency, biodiversity climate w objectives to be reached in
2023, 2026 and 2030
- 1. Circular economy: Eco design products, new innovative raw materials, recycled
fibers, products with second life, repair services and new services. Disrupt codes of
beauty to make the sustainable, desirable.
- 2. Biodiversity, limit impact. Have a positive impact, give back to nature. An
ambitious objective: rehabilitating 5 million hectares in fauna and flora habitat by
20230 by focusing on regenerative agriculture.
- 3. Traceability and transparency: guarantee perfect traceability from finish to start.
Target of 100% of our strategy suppy chains being certified by 2030.
- 4. Climate: limit carbon foorprint. Reduce CO2 emissions from energy consumption
by 50% on 2026. Reduce CO2 emissions from Scope 3 (raw materials and transport)
by 55% by 2030.

Pillar 1 - Creative Circularity 1/3

At Ruinart, sustainable development is a source of creative inspiration.

Since its foundation in 1729, Ruinart has been a symbol of French art de vivre. The Maison has
crafted its exceptional wines by nurturing the roots of the terroir and ancestral savoir-faire. In
the vineyards located in the Montagne de Reims, the cellar masters have witnessed the impact
of climate change. In 1961, the first day of harvest was October 6. In 2020, the first day of
harvest was August 17. Global warming is a reality and it is changing the way Ruinart chooses its
grapes and creates its champagne. One of the major challenges in the coming decades will be
to mitigate and adapt to climate change.

In order to harvest perfect grapes, Ruinart has been deepening its commitment to preserving
the soils that are a source of life. Because the preservation of biodiversity is a top priority,
Ruinart has announced that the Maison is dedicating the entire 40 hectares of the historic Taissy
vineyard to a biodiversity pilot project carried out with Reforest’Action. It attests to the drive to
develop this approach in the years to come and to share it more widely on the scale of the
Champagne region.
Faithful to its pioneering spirit, Ruinart also promotes sustainable energy, like choosing LED
lighting in its cellars. And in terms of commercial transport, 85% of deliveries are made by
sea and 15% by road – not by plane.

With the launch of its Second Skin packaging, Ruinart reinforces its commitment to
promoting sustainable innovation.
One of the first reasons to buy champagne is to give it as a gift, therefore packaging is truly
important. Since 2015, gift boxes have been eco-conceived, but Ruinart has pushed its limits by
challenging its design and development teams to create the second skin case. Two years of
research and development were needed to create this sustainable packaging in every aspect,
from bottle shape to wine protection. This 100% recyclable paper case reduces the bottle’s
packaging carbon footprint by 60%. Its white color and texture are inspired by the Maison’s
historical Crayères, the chalk quarries that store Ruinart Cuvées in optimal conditions.

Maison Ruinart strives to create a more sustainable French art de vivre and conscious luxury
at all levels.

Pillar 1 - Creative Circularity 2/3

 Discover the partnership between Christian Dior and Parley for the Oceans

Discover how creative circularity is transforming the creative process of Maison Christian
Dior Couture.

Nature has always held a special place in the hearts of Christian Dior and his successors, who
have in turn celebrated the beauty of gardens and flowers in their collections. Perpetuating this
deep admiration, the House of Dior today works as a creative laboratory in motion to integrate
Sustainable Development into all the Maison’s professional sectors and areas of expertise,
organized around three pillars:

 the protection of natural resources

 the contribution to the climate effort
 the daily commitment on the part of all the House's collaborators

The encounter between Dior and Parley for the Oceans is a continuation of these virtuous
actions, placed under the signs of sharing, transmission and determination to build a better
future. For the second year in a row, Kim Jones, Artistic Director of Dior’s men's lines, has
teamed up with this environmental organization that takes action against major ocean threats –
with the Parley AIR (Avoid, Intercept, Redesign) strategy. Together, they have
conceived a Beach Capsule made of 96% recycled fabrics, reflecting the Maison's objective to
move towards a more sustainable fashion, thanks to the concept of circularity.

Driven by eco-innovation, in 2019 the two partners initiated joint research work, which gave life to
novel materials made from Parley Ocean Plastic® – created with marine plastic debris and
fishing nets recovered from the coastlines of several countries and islands around the world, then
reworked in Dior’s Ateliers. A challenge for the artisans who, using this recycled fiber as an
alternative to virgin polyester, created high quality fabrics, such as seersucker, silky knit and a
technical fabric punctuated with the Dior Oblique motif.

Fusing durability and desirability, the wardrobe designed for this unique capsule is the fruit of a
new alliance, inviting us to rethink the fashion of tomorrow by transforming the creative process.

Pillar 1 - Creative Circularity 3/3

Nona Source, a veritable innovation in sourcing.

Created by three experts from the LVMH Group – Marie Falguera, Romain Brabo, and Anne
Prieur du Perray, Nona Source is a startup incubated by our DARE intrapreneurial
program (Disrupt, Act, Risk to be an Entrepreneur) to accelerate innovative solutions.
With their expertise in material sourcing and digital transformation, they designed a game-
changing platform to re-use deadstocks, the “sleeping beauties” stored in the warehouses of
exclusive LVMH Fashion & Leather Goods Houses.

Pillar 2 - Biodiversity 1/3

Fundamental importance of preserving the ecosystem

LVMH has been committed to making the protection of biodiversity an absolute priority.
The protection of nature’s ecosystems has always been of utmost importance to LVMH, whose
activity is significantly reliant on natural raw materials (flowers, grapes, cotton, leather, stones
etc.). Therefore, LVMH is taking action and making the protection and regeneration of
biodiversity a key pillar of its LIFE 360 environmental strategy.

Alexandre Capelli is the Environment Deputy Director at LVMH and is leading

the environmental creativity and innovation topics linked to products and raw materials
within the Group.
Let's discover with him how LVMH has structured its strategy around three main objectives to
preserve and regenerate the biodiversity.
Video:
- Biodiversity for LVMH means:
o Impacts and Dependencies this last one being intimate relationship with the
richness and beauty of life, which give the products of the maison its
exceptional character.
Biodiversity strategy: Establish a clear and precise measurement of
biodiversity impact, avoid and reduce impact on ecosystems and regenerate
and preserve ecosystems. 71% of the cotton, 94% of grapes and 91% of
leather are certified. Achieved 1.37 million hectares by implementing
different programs across the world (LVMH for amazon, Lake Chad in Africa).
Our future challenges are deeply linked to our ability to achieve full
traceability of our supply chain. Another challenge: define a scince based
target of reduction of our impact on nature as they already have in climate.

Pillar 2 - Biodiversity 2/3

Parfums Christian Dior protecting biodiversity

“Our mission : Protecting flowers and empowering people to only leave

Beauty as a Legacy.”
Isabelle Sultan, Chief Sustainability Officer at Parfums Christian Dior, talks about how
desirability rhymes with the Maison’s environmental commitments, and the special role Parfums
Christian Dior wants to play when it comes to protecting flowers.
Video:
- Beauty as a legacy.
- Parfum Christian dior (since 1947) environmental strategy: natural prodcuts and
quality products. Reduce negative impacts and crete positive ones. Transitioning
their 42 gardens around the world to regenerative flower farming. Bold commitment
to reduce their full scope of carbon emissions by 46% between 2019 and 2030,
acting at every stage of chain.
- Biodiversity: luxury exists at the intersection of creativity and nature. 50% of the
global economic value created worldwide is linked to services provided by free from
nature. Flowers are getting extinct twice faster than insects, three times faster than
birds, three and a half faster than mammals. Solutions: helping reintroduce flowers
into agricultural ecosystems: drive healthy soils, healthy biodiversity, better
resilience for communities.
 Pillar 2 - Biodiversity 3/3
Louis Vuitton partnering with People For Wildlife NGO

Louis Vuitton launched in September 2020 its sustainable roadmap, called The Committed
Journey.
Learn more about its key pillars with Christelle Capdupuy, Sustainable Development Director
at Louis Vuitton, while focusing on concrete actions to protect and regenerate
biodiversity with the 5-year global conservation agreement with People For Wildlife NGO.

Video:
- September 2020 sustainable roadmap. Goals: responsibly source all our raw
materials, fight against climate change and deploy circular creativity processes.
- Quantified objectives 2025 and life360.
- 100% raw materials recycled or certified by 2025. At 2022 already reached 78%.
Erase single use plastic. By 2022 already 43% down.
- July 2021, validated by de Science based targets initiative to be part od the 1.5
program to decrease our carbon emission. Reduce temperature by 1.5 degrees by
decreasing carbon footprint by 55%.
- At the end of 2022 already 25% in this decrease.
- Equiop all stores in the world using LEDs, run all logisticsd and workshops to on
renewable energy, in 2022 already 71% reached.
- Circular creativity process: 100%% of our categoreties committed to this eco design
process. Measure environmental impact of all of our product by 2025. At the end of
2022 already reached 60%.
- 100% of materiasl for windows, fashion shows, exhibitions are recycled or come
from environmentalyy certified processes. In 2022 already reached 90%
- Signed 5 year global conservation agreement with a ONG, PWF ( People For Wildlife,
creted in 2020), to work together on protecting and regenerating biodiversity in a 1M
acres area (queensland in north of Australia). Restore 5 million hectares of flora and
fauna by 2030, protect 30% endangered areas in the world: support scientific
researcg, monitor wildlife species, contribute to carbon sequestration (controlling
fires and restoring habitats) and work with local community.
-