Company Overview :

Square Consumer Products Limited has begun its adventure in 2000 as an individual from

Square Group, the main corporate house in Bangladesh. Inside a limited capacity to focus time,

it has possessed the capacity to make a solid a dependable balance in the market through its

quality items and client administrations. For its fixation on quality administration, the

organization had acquired the universal quality standard ISO 9001 in 2005. Solid responsibility

to quality, reception of cutting edge innovation, weight on human asset advancement,

concentrate on consistent change and presentation of new items for the developing markets

has given the organization a definitive position in the business. In 2010, the organization

accomplished ISO 22000 for its nourishment wellbeing administration framework. Over 10 years

after the fact, in first September 2014 it reexamined as Square Food and Beverage Ltd. Square

Food and Beverage Ltd. has presented three prevalent brands in the market to be specific

Radhuni, Ruchi and Chashi. Radhuni is the leader brand of the organization. Soon after its

presentation, Radhuni drew the consideration of housewives who requested accommodation

and efficient cooking. The item scope of Radhuni is enhanced with fundamental flavors, blended

flavors, oats and heartbeats based items and eatable oil. Then again, Ruchi is giving prepared

to-eat snacks like Chanachur, Fried Dal, Banana Chips, Potato Crackers, Muri, Jhalmuri, Sauce,

Ketchup, Jhuribhaja, Peanut, Chutney, Pickles and Honey. Ruchi has won the heart of the

youths for its solid, wonderful and creative noteworthy items. The new brand of the

organization, Chashi is the historic point of those items which are gathered specifically from the

agriculturists having the indigenous embodiment and freshness. Square presented Chopstick

moment noodles with a view to convey the put stock in taste to its shopper. Square Food and

Beverage Ltd trusts that Chopstick Instant noodles will surely win the heart of its objective

gathering and make a decent market of moment noodles with its new image. The organization

guarantees to take care of the expanding demand for quality items both at home and abroad.
The items with global guidelines are being sent out to 30 nations. Commitment to quality,

imaginative items, client benefit and sensible cost has given the organization an interesting

position in the sustenance business. In 2000 Square Food and Beverage Limited presented

"RADHUNI" with a dream to give quality "prepared to-cook" sustenance elements for the
housewives. Inside a limited capacity to focus time "RADHUNI" drew consideration of present
day housewives the individuals who had an idle interest for accommodation and efficient
cooking. Devotion to quality has given "RADHUNI" one of a kind position in the market.
(Source: Square Food and Beverage Ltd, 2017)

Company Brands :

Other brands from the same company

1.Radhuni:

*Basic Spices

*Ready mix

*Pulses and Cereals

*Edible Oil

2.Ruchi:

*Muching Range

*Chewing Range

3.Chashi:

*Chashi Aromatic Chinigura Rice

4.Chopstic:

*Instant Noodles

5.Aram:

*Beverages
Milestones :

Square Food & Beverage Ltd. has accomplished a number of noteworthy feats since its journey
began. These are listed below:

Year 2001 ;

Square Food & Beverage Ltd. introduced Radhuni and Ruchi in July, 2001 in the market.
Products at the time of launching were Chilli Powder, Turmeric Powder, Coriander Powder and
Ruchi Chanachur (Regular).

Year 2005:

The company obtained ISO 9001:2000 certification for its Quality Management System. ,SME
Award 2005 for Best Medium / Corporate Management.

Year 2010:

The company obtained ISO 22000 certification for its food safety management systems r

Year 2012:

Won D&B Best Corporate Award 2nd time in 2012 from Dun & Bradstreetequirement for
organization in the food chain.

Year 2014:

Radhuni won “Best Local Brand”, “Best Spice Brand” & 3rd Best Brand awards given by
Bangladesh Brand Forum

Year 2019:

Won the 2nd Prize of “National Productivity & Quality Excellence Award 2018” In Large
Enterprise Category