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Objectives

 To identify the actual progress of the work in the company.

This is important because this is where we will know if our company/organization has
improved significantly.

 To facilitate R&D department to improve efficiency.

R&D is very important because it help companies reduce costs and increase efficiency by
identifying ways to streamline processes or develop new technologies that are more cost-
effective.

 To facilitate coordination in the organization.

Coordination is central to the very existence of an organization. It plays a fundamental


role in the organization’s operational activities. Coordination brings harmonious and united
action to achieve the common organizational objectives.

 To measure the actual performance with the set standard.

Checking if the performance matches with the standards is very important. It is an


important step in controlling. In this step, the results are measured with the already set
standards.

 To calculate the actual quantity and quality of the product.

They are both necessary to ensure your marketing campaign succeeds. Quantity has the
potential to increase brand awareness, while quality is important for conversions.

 To eliminate wastage of resources.

It is very important because with this, you can save money through more efficient use of
raw materials, packaging and technology. It allows you to cut your waste disposal costs.
Compliance with environmental legislation becomes cheaper and more straightforward.

 To meet the deadline of the projects.

Deadlines help us to collaborate toward achieving a shared goal, and to keep complex,
multistage projects on track. To set expectations. It makes clear what we’re expected to deliver
and when. This means that we can take control of our work, free of confusion.

What is the central to the very existence of an organization ?

Give at least one objectives of controlling.

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