Professional Documents
Culture Documents
Abrera, Princess C. Bsid-1a...
Abrera, Princess C. Bsid-1a...
• Formal Proposal
- Letter or Memo of Transmittal
- The letter or memo of transmittal is an official greeting and introduction of the document to
the reader. It should accompany a proposal when addressing an external audience and a
memo when addressing an internal audience.
- Title Page
- The title page of a formal proposal should be clear, accurate, complete, and precise, using
white space to make the page attractive.
- Table of Contents
- The table of contents should be designed to be attractive, easy to read, and clear. The words
Table of Contents should be boldfaced and centered at the top of the page. The list of
contents should start at the left margin under the title and visually demonstrate relationships
between ideas.
- List of Illustrations
- The list of illustrations should begin with the words List of Illustrations (using initial caps
and bold-faced type) at the left margin under the last entry in the table of contents. Provide
the label, number, and descriptive title of the graphic on the left and the page on which the
illustration is located on the right.
- Introduction
- The most important details in this text are the introduction, body of discussion, and
conclusion. In long reports, each major section heading may begin a new, separate part of the
formal proposal, with each section starting on a new page with the heading name, such as
Introduction, in all capital letters and boldfaced type centered at the top of the page. In shorter
reports, the entire body may flow from one section to another without page breaks. The
introduction is the framework that prepares readers for the body of the proposal, answering
the questions what and why. It should state the problem and a solution or alternative
solutions, summarize the situation and the proposer’s qualifications, include information
about your company and personnel that will enhance the credibility of your proposal, and
communicate in a way that administrators, managers, technical experts, and financial
managers can understand.
- Glossary
- The most important details in this text are that a glossary should be designed to be easy to
read, with asterisks, italics, and other highlighting techniques used to designate words
appearing in the glossary. A footnote or parenthetical note should be placed beside the first
entry telling readers they can find definitions in the glossary. At the top of the glossary page,
center the title Glossary and make the entry word stand out by using boldface or columns.
Alphabetize all words, acronyms, and symbols, as dictionaries do. Consider the needs of your
readers when choosing the words to defi ne and determine the extent of the definitions. Use
language the readers will understand and consider including graphic aids if they will help
readers understand the proposal.
- Appendixes
- An appendix is material that is not a primary part of the proposal and should be referred to in
the body of the proposal. Each appendix should be labeled with the word Appendix and given
a letter or number and a descriptive title.
- Works Cited
- If your proposal uses ideas or text from a source you need to credit, prepare
works cited or documentation pages according to the guidelines of the style
manual you are using. Consult the style manual your organization or the
RFP requires and follow it precisely.
• Informal Proposal
- Introduction/ Background
- The introduction addresses the “why” in the reader’s mind. It explains why the proposal was
written. You must first recognize the issue. Another crucial feature of the introduction is your
space, equipment, money, or staff).Image Source/Getty Images offered solution to the
problem. This assertion needs to be succinct but clear. Later, in the body, you will provide
further details and justify your proposal. introduction further explains your objectives, or
what you hope to accomplish, and clarifies the value of the work and why it is worth the
investment you seek. You also may need to include a brief background of the problem in this
section.
- Body
- The body of the informal proposal is when you go more specific about your idea after
introducing the issue and potential remedy. The evidence you employ to convince your
audience is the specific information—facts, figures, statistics, dates, locations, and costs.
- Conclusion
- Developing the Conclusion, the conclusion should be simple and succinct. It should urge the
audience to act and may provide a summary of important topics, such as those listed in the
overview section. Include dates, timeframes, and sums in the call to action to make it clear
and specific.