Professional Documents
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Welcome
On behalf of the Maastricht School of Management (MSM) we welcome you to The Netherlands.
For the upcoming week, we have compiled a busy and interesting programme for you on small
(agri)business development in emerging economies.
We are confident that the programme will be dynamic, positive, and fruitful, and we hope that you
will have an inspiring visit to the Netherlands.
Through its Expert Centre on Emerging Economies (ECEE), MSM provides capacity strengthening for a
multitude of different clients worldwide. In addition, MSM offers Master of Arts in Management, MBA and
Executive PhD degree programmes, as well as short executive courses. MSM delivers its practice-oriented
degree programmes on location in Maastricht and through partnerships around the world.
MSM’s management programmes provide a diverse and stimulating learning experience with students
coming from many countries, professional backgrounds and areas of interest.
MSM also offers global custom programmes that are dynamic and powerful learning experiences, fully
tailored to the needs of the client organisation.
3. The programme
With this program, you will get a better understanding of how the private sector in emerging
economies can be developed. It will offer considerable space to reflect upon and discuss past
and present PSD development efforts, both from an aid perspective as well as through local
avenues of private sector development such as micro-finance, impact investments and
business development services. The program takes a strong practice-oriented approach,
providing you with examples from practitioners in various countries.
Maastricht School of Management |Small Business Development in Emerging Economies – Executive Education |
09 – 13 October 2023 4
What to expect in the modules:
This course puts local MSME’s in emerging markets centre stage and shines a light on how they
actually work and how they relate to their external environment. It takes an unorthodox view,
as it will demonstrate that there is a huge gap between “what is” and “what ought” and
between Western management thinking and the realities on the ground, which are often ill
understood.
Rather than focusing on theoretical and academic literature and losing ourselves in semantics,
the course offers a rich menu of practical insights and facts, which may allow the students to
look at the critical topic of private sector development from a fresh and unorthodox
perspective. In view of the broad nature of the topic, the various modules will be high-speed
and cover a lot of ground in a few days-time, in an attempt to be both comprehensive and
insightful, but constantly from the perspective of MSME’s. Rather than being prescriptive, the
course intends to open up our minds and leave you with a lot of food for thought. There will
also be much opportunity for discussion and debate.
Topics
✓ MSME’s/SGB’s and small business; a typology
✓ MSME’s in emerging markets; a context analysis
✓ Entrepreneurship
✓ Business strategy, market entry and growth
✓ Leadership and ownership, shareholders and stakeholders
✓ Family businesses vs. large businesses/MNC’s
Maastricht School of Management |Small Business Development in Emerging Economies – Executive Education |
09 – 13 October 2023 5
Topics
✓ Governance and management
✓ Operational management and quality assurance
✓ HR management and the situation of the labour market
✓ Financial Management
✓ Marketing
✓ Innovation and R&D
✓ Risk management
Learning Objectives
• Understand the legal and normative frameworks that regulate MSME behavior
• Learn about the concept of Informal Business Practices (IBP)
• Reflect upon ethical issues faced by businesses
• Learn about impact investments and ESG criteria
Topics
✓ Legal frameworks, special focus on tax and regulatory compliance
✓ Normative frameworks; Corporate Social Responsibility, SDG’s, Human Rights based
approach
✓ Green Growth
✓ Triple Bottom Line, which comes first?
✓ Informal Business Practices, rule or exception?
Learning Objectives
• Learn about the importance of Business partnerships and networks
• Understand the concept of a market system
• Familiarize with three common models of LED; value chains, clusters and triple helix
• Understand the concept of value addition
Topics
✓ Local Economic Development approaches such as corridors, Export processing zones
(EPZ’s) and industrial clusters
✓ B to B partnerships, collaboration and organization, the power of networks
✓ Business round tables and government relations
✓ Public Private Partnerships with a special focus on infrastructure
✓ Triple Helix Collaboration in research and vocational education
Maastricht School of Management |Small Business Development in Emerging Economies – Executive Education |
09 – 13 October 2023 6
Topic 5: MSME’S AND THE ENABLING ENVIRONMENT
Learning Objectives
• Learn about the actual policy and regulatory environment of small businesses
• Understand the concept of business cycles
• Learn about the impact of macro-economic and fiscal policies on the performance of small
businesses
• Understand the concept of Good Governance and the Rule of Law and how it matters for
small businesses
• Reflect and discuss basic government policies for a conducive business climate for private
sector development
Topics
✓ Political stability and security
✓ Macro-economic and fiscal policies
✓ Inflation
✓ Regulatory environment
✓ Good Governance and the Rule of Law
✓ Infrastructure
Topics
✓ Competitiveness
✓ Local and regional markets, special focus on ASEAN and EAC
✓ Global markets and free trade agreements, focus on the Everything But Arms trade
agreements with the EU (EBA), closer look at conditions such as Rules of Origin
✓ Product and safety standards, certification
✓ Non-tariff barriers and market protection
✓ Global supply chains
✓ Fair Trade schemes
✓ Trade facilitation
Maastricht School of Management |Small Business Development in Emerging Economies – Executive Education |
09 – 13 October 2023 7
5. Your Trainer
Maastricht School of Management |Small Business Development in Emerging Economies – Executive Education |
09 – 13 October 2023 8
6. Timetable
Hours 09:00 - 12:30 & 13:30 - 17:00
Day Date Small Business Development Trainer Classroom
08:00-09:00 hrs: Self-study of suggested literature for today’s topic
Mr. Diederik de Boer
09:00-10:00 hrs: Orientation at MSM, Introduction to the program
B.0004A
10:15-11:30 hrs: MSME’s, A particular kind of Business, Presentation
Mr. Drs. Andre Dellevoet
11:30-12:30 hrs: Group work, case study family business
09-
Monday 13:30-14:30 hrs: Group reporting and discussion
Oct Mr. Drs. Andre Dellevoet
14:30-15:15hrs: Disadvantaged groups and business; online discussion
B.0004A
15:30-17:00 hrs Q&A, what to do with the lessons of today? Ms Mulu Hundera on
“Women owned and
managed business”
08:00-09:00 hrs: Self-study of suggested literature for today’s topics
09:00-11:00 hrs: MSME Development, Presentation Mr. Drs. Andre Dellevoet B.0004A
10- 11:30-12:30 hrs: Assignment, MSME critical steps for growth
Tuesday
Oct 13:30-14:30 hrs: Reporting back to full group
14:30-15:30 hrs: Direct technical and financial support to MSME’s, Mr. Drs. Andre Dellevoet B.0004A
15:45-17:00 hrs. Q&A, what to do with the lessons of today?
08:00-09:00 hrs: Self-study of suggested literature for today’s topic
09:00-10:00 hrs: Legal, ethical, social and environmental boundaries
to business. Presentation, surveys and discussions Mr. Drs. Andre Dellevoet
Maastricht School of Management |Small Business Development in Emerging Economies – Executive Education | 09 – 13 October 2023 10
7. Course information
Course Materials
Presentations, documents, reading materials etc. will be send via email everyday.
Teaching Methodology
Each module of the programme utilizes various teaching and learning methods.
Considering the learning objectives of this programme, a combination of teaching methods
will be used such as:
➢ Lectures
➢ Case studies
➢ Video comments by practitioners
➢ Group discussions, exercises, and presentations
➢ Individual and group assignments
In the program, there is a strong emphasis on participation and involvement. Participants are
expected to share experiences during classes with others and with the trainers, in this way
creating more synergy than in traditional training programs.
The training methodology is meant to inspire, encourage and involve and is based on the
principles of Adult Learning.
Maastricht School of Management |Small Business Development in Emerging Economies – Executive Education |
09 – 13 October 2023 11
Participation and class attendance
Participants are responsible for their own learning process and need to plan their
activities well ahead of time.
Participants are required to attend all classes and are expected to come to class on
time and prepared (incl. finished preparatory readings that were provided ahead of
class) in order to participate actively in discussions. Although copies of slides, on paper
or electronically, may be provided in class, these are meant only as an aid to note-
taking during lectures and cannot be seen as a sufficient replacement of attendance
and participation in class. The active support of the learning of classmates is of critical
importance.
Needless to say, a professional attitude, including treating the shared information with
respect and confidentiality, is expected of all participants.
Absenteeism
The assessment of an individual participant’s performance in the program requires full
time class attendance and participation in all class activities throughout the program.
Thus class attendance is compulsory and any absence from the class requires
permission granted by the Program Manager.
Any form of absenteeism from class is to be reported by the participant - prior to the
absence- to the Education Operations department in writing (by sending an email to
MSM-executiveprogrammes@maastrichtuniversity.nl with a cc to the responsible
Programme Manager). Any verification documents should be added.
Unannounced and frequent class absence will generally be considered as failure to
meet the attendance requirement as stated above and can result into not granting a
certificate. Exceptions to the above rule due to medical or personal reasons can be
discussed with the Program Manager.
Fox. L, T.P. Sohnesen/World Bank (2012), “Household Enterprises in Sub-Sahara Africa, why they matter
for growth, jobs and livelihoods”, Policy Research Working Paper 6184.
Benjamin Nancy, Ahmadou Aly Mbaye, The Informal Sector in Francophone Africa, World Bank,
Washington DC (2012)
N.M. Scarborough and G. Cornwall, Essentials of Entrepreneurship and Small Business Management,
8th global edition (2016)
DCED, Private Sector Development Synthesis Note, Current Debates on Small Enterprise Development,
November 2018.
Dellevoet Andre, Stephanie Jones, Informal Business Practices, Exception or the Norm? MSM Working
Paper, Maastricht, 1 December 2021
P. Cook et al, Privatization, Enterprise Development and Economic Reform, experiences of Developing
and Transitional Economies (1998)
N. Yoshino and F. Taghizadeh-Hesary, Major Challenges Facing Small and Medium-sized Enterprises in
Asia and Solutions for Mitigating Them, ADB Working Paper nr. 564 (2016)
E. Zevallos, Micro, Small and Medium-Sized Enterprises in Latin America, Cepal Review 79,April 2003
Petty J.W. et al. Managing Small Business, an entrepreneurial emphasis, 16th International Edition (2012).
Limburg
Limburg is a remarkable province. It is rich in nature, culture, history, and possesses an
innovative business sector. The province unites tradition with progress. Of the 12
provinces in the Netherlands, Limburg is the most European in character. Limburg
shares a longer border with Belgium and Germany than it does with the rest of the
Netherlands. Everyday life in Limburg has always involved contact with regions that are
located outside the national borders. Limburg’s geographical location and history mean
that cross-border cooperation is a must. Limburg is a member of four different Euro-
regions. Together with its German and Belgian neighbors, Limburg is taking on
challenges in a variety of fields. It is Limburg’s ambition to continue to develop as a
model European region within the European Union. After all, this is a region where
people visit family and friends across the border, where people shop, go to school, enter
hospital, and find a job in another country.
City of Maastricht
Maastricht is the oldest city of the Netherlands and the capital of Limburg. Maastricht’s
history, like that of its surrounding region, goes back to Roman times when the Romans
chose the spot as the best place to cross the river on their way from Cologne to the
French coast. Remains of the Roman forum on the site of the “Onze Lieve Vrouwe plein”
can still be viewed in the Cellar Museum of Hotel Derlon. At the end of the Roman
period, Maastricht’s history is characterized by its religious role within the Christian
Church. Maastricht became a bishopric in the 4th century. In Carolingian times, the
bishopric moved from Maastricht to Tongres and Liège. By the 13th century, Maastricht
had become a city with two masters, often enemies: on the one hand, the Duke of
Brabant and on the other, the Prince Bishop of Liège. This situation was to endure until
the end of the French Ancien Régime in 1795. Despite a measure of political stability,
Maastricht remained from 16th to the 19th century an attractive place. The city was
conquered by the Spaniards in 1579 and by the Dutch Republic in 1632. The Dutch
Republic replaced the Spanish King as Duke of Brabant while Liège retained its
privileges.
During the reign of the French king Louis XIV, the city was once more subjected to the
rigors of siege warfare. It was at this time that d’Artagnan, the musketeer made famous
by Alexandre Dumas, was killed here. Following the depredations of World War II and
the German occupation, the city rose to European eminence in the 1990s, becoming
the site of the famous Treaty of Maastricht (also known as the Treaty on European Union
responsible for the creation of the European Union).
The Basilica of St Servatius on the Vrijthof square and the Onze Lieve Vrouw basilica
on the Onze Lieve Vrouw square and many other churches, including the Protestant
Commercial banks
On weekdays, most commercial banks are open from 9.00 a.m. to 5.00 p.m.
At the Central Station in Maastricht, you will find a so-called Grens Wisselkantoor (GWK)
where you can change money. The GWK is open from Monday until Thursday from 9.00
a.m. to 6.00 p.m., on Friday from 9.00 a.m. to 7.00 p.m. and on Saturdays and Sundays
from 10.00 a.m. until 5.00 p.m.
We advise you to bring approximately € 200 in cash, credit cards and/or traveler cheques
for the first days. Please be aware that bank notes of € 100 or € 200 are not accepted in
stores. We advise you to bring bank notes of € 50 or smaller.
Shops
Opening hours
General shop opening hours in Maastricht are as follows:
Monday 1.00 p.m. - 6.00 p.m.
Tuesday 10.00 a.m. - 6.00 p.m.
Wednesday 10.00 a.m. - 6.00 p.m.
Thursday 10.00 a.m. - 9.00 p.m.
Friday 10.00 a.m. - 6.00 p.m.
Saturday 10.00 a.m. - 6.00 p.m.
Sunday 12:00 p.m. - 5.00 p.m.
Supermarkets
Dutch supermarkets offer a wide range of products. The main national chains are Albert
Heijn, Jumbo, Spar, Aldi and Lidl. Aldi and Lidl are the cheapest supermarkets. Most
supermarkets are open from 08.00 a.m. – 10.00 p.m.
Stores
Bijenkorf
Up market department store (Achter Het Vleeshuis 26). Clothes, food, furniture, books,
cosmetics, etc.
HEMA
Small department store situated in the city center Grote Staat 10 and in the Brusselse
Poort 54. Much cheaper than Bijenkorf.
Kruidvat
The Kruidvat is an excellent drugstore to find all kinds of products, mainly related to
personal hygiene. There are several shops in Maastricht: Grote Staat, Markt, Mosae
Forum shopping center and Wyckerbrugstraat.
ETOS
Drugstore where you can buy everything you need for personal hygiene, such as
shampoos and deodorants, but also cosmetics and over the counter drugs such as
painkillers. There are several Etos shops in Maastricht including on: Spilstraat,
Scharnerweg, Brusselse Poort and Dorpstraat.
Media Markt
Large store for all kind of electronic devices (mobile phones, computers, TVs, household
equipment etc). Location Franciscus Romanusweg 2
Shopping center
The designer outlet center is situated in Roermond and can be easily reached by train.
It offers big discounts on over 170 designer brands. More information about Designer
Outlet Roermond can be found at:
https://www.mcarthurglen.com/en/outlets/nl/designer-outlet-roermond/
Restaurants
A few examples of good and reasonably priced restaurants:
Café Charlemagne
Good dishes, such as the Salad Charlemagne and the Satéhtje Marcus (sate), set it
apart from the rest. Onze Lieve Vrouweplein 24. www.cafecharlemagne.nl
Eetcafé de Branding
Great Indonesian food for a very reasonable price. Also Surinam Roti. Koestraat 5.
La Bodega
The only real Spanish tapas bar in the center of Maastricht, with the atmosphere of
Spain, delicious main and side dishes and exquisite Spanish wines and beers.
Platielstraat 9. www.labodega-maastricht.nl
Reitz
Reitz once won the “best fries in Europe” award and continues to serve fresh, cheap,
delicious and undeniably Belgian fries at the marketplace on a daily basis. Be prepared
to wait in line. Markt 75. www.reitz.nl/en/
Café Ipanema
Ipanema is a relatively new and trendy café, beautifully situated on the riverside of the
river Meuse on the ground floor of the Bonnefanten Museum. In addition to its good
breakfast and lunch menu, this café also serves fine tapas. You can also sit outside on
the terrace. Avenue Céramique 250.
Café Sjiek
This is a bistro, where you can eat delicious regional and other dishes. During the
summer, you can sit outside on the terrace located across the street from the restaurant.
It is not possible to make reservations. Sint Pieterstraat 13.
Café Zuid
This bar is situated in the Céramique area, near the Public Library. Here you can have
nice drinks and tapas. During the summer months, it is a perfect place to relax and have
a drink, as they have a nice terrace facing the Meuse River. Plein 1992-15.
Café Zondag
This popular, trendy bar is situated in Wyck. During the weekend, this place features a
superb atmosphere, great parties, and attracts many people. Wycker Brugstraat 42.
Café Falstaff
De Falstaff has a relaxed atmosphere and is ideal if you just want to sit down and chat
with your friends. They proudly serve a large assortment of specialty beers and even
have a beer menu. St. Amorsplein 6.
De Gouverneur
Bookstore Dominicanen
This bookstore is situated in a 700 year’s old converted Dominican church in Maastricht
and is one of the most beautiful bookstores in the world. Dominicanerkerkstraat 1,
www.libris.nl/dominicanen
River cruises
Rederij Stiphout arranges a large number of scheduled cruises that sail according to a
fixed timetable www.stiphout.nl
Transport
OV-chipkaart
The OV-chipkaart is a single card for all the public transport (train, bus, tram or metro)
in the Netherlands. The OV-chipkaart is the new means
Taxis
All regular Dutch taxis use meters and all charge roughly the same rate. When you use
a taxi, the meter will already show a balance of several Euros.
This ensures the driver of a minimum fare. It is customary to give taxi drivers a tip, by
rounding up the amount to be paid. If you need a taxi, you can either
call or go to a taxi stand where taxis are stationed. Taxi stands can be found for example
at the market square or the train station in Maastricht. Please note that taxis in the
Netherlands are quite expensive, and cannot be stopped on the street!
Must-have apps
NS Reisplanner Xtra
With Reisplanner Xtra, you always have access to up to date
travel information for public transport.
Android | iPhone
OV-chip checker
Maastricht School of Management |Small Business Development in Emerging Economies – Executive
Education | 09 – 13 October 2023 20
You’ll use the OV-chip card to pay for public transport in
the Netherlands. The official OV-chip card app enables you to
view your online transaction overview easily and securely. Android | iPhone
Maastricht
Read local news, check out the local events and visit the
most beautiful places in Maastricht.
Android | iPhone
Tripadvisor
TripAdvisor makes it easy to find the lowest airfare, best hotels,
great restaurants, and fun things to do.
Android | iPhone
Buienradar
Weather in the Netherlands is very unpredictable and this rain
radar app is as essential as an umbrella.
Android | iPhone
Google Translate
Translations you make with this app are not trustworthy, but it
can definitely be a life saver.
Android | iPhone
Duolingo
Learn Dutch (or another language) completely for free with
Duolingo.
Android | iPhone
Thuisbezorgd
Hungry but don’t want to cook? With the Thuisbezorgd app you
can order food for home delivery
Maastricht School of Management |Small Business Development in Emerging Economies – Executive
Education | 09 – 13 October 2023 21