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JERR PLC - STRATEGIC PLAN PREPARATION

DATA COLLECTION INSTRUMENTS FOR INTERNAL PRIMARY DATA


BNB CONSULTING PLC

I. Interview Guide - MANAGER, CONSTRUCTION MACHINERY


RENTAL UNIT
 The focus points of interview are listed as follows:

1. Functional & Strategic Activities of Const. Machinery Rental Manager of


JERR
2. Nature and scope of relationships with various stakeholders
3. Core competence of the Const. Machinery Rental Manager(uniqueness)
4. Strengths and problems/gaps of the Const. Machinery Rental Unit elated to
a. Equipment/asset management policies, systems & manuals
b. Machinery inventory and general status (mix)
c. Equipment capacity & efficiency - E.g., down time management
d. Equipment quality & safety management
e. Management of technology (knowledge/skill, utilization, & upgrading)
f. Internal (construction div.) & external (rental) customer service
g. Revenue and cost management
h. Maintenance resources & facilities
i. Communication & Information systems
j. Planning and control
k. Staffing & training and development practices
l. Documentation & records management

5. What triggers (internal/external forces) the strategic planning process in Const.


Machinery Rental Unit? Please focus on the relevant favourable & unfavourable
factors.
6. What should be the future vision, mission, values, and major strategic issues (goals)
of the Const. Machinery Rental Unit?
7. Future direction of the Purchasing & Supplies division
a. Planned/new markets
b. Planned/new products/equipment & services
c. Planned/new Systems & technology
d. New resources & facilities

8. Bases for future competition (quality, cost, differentiation, specialist or what?)


9. Other additional information
RECORDING SHEET OF ANSWERS & EXPLANATIONS

Qs ANSWERS & EXPLANATIONS


1 Functional & Strategic Activities of Const. Machinery Rental Manager of JERR

2 Stakeholders & Relationships

3 Core competence of the Const. Machinery Rental Unit (uniqueness)

4 STRENGTHS PROBLEMS/GAPS

5 FAVOURABLE UNFAVOURABLE
6 VISION:

MISSION:

VALUES:

STRATEGIC DIRECTIONS/GOALS:

7 PLANNED/NEW MARKETS (CUSTOMERS)

PLANNED/NEW PRODUCTS/EQUIPMENT & SERVICES

NEW SYSTEMS & TECHNOLOGIES

PLANNED/NEW RESOURCES & FACILITIES

8 Bases for future competition (technology, cost control, return maximization or what?)

9 Other additional information

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