1.

What is it (definition of the concept )

SMART (Mục tiêu kinh doanh) is an effective goal setting model based on 5
criteria: Specific (Cụ thể), Measurable (Có thể đo lường được), Achievable
(Tính khả thi – khả năng đạt được), Relevant (Sự liên quan), Time-bound (Thời
hạn đạt được mục tiêu). This is the smartest and most applied principle to
building business plan.

2. How it is
For business strategic planners, SMART helps them to put their ideas into
reality, form a plan aimed at the right goals, and use resources rationally and
intelligently. The contribution of the SMART model in business helps you
convince your superiors by presenting your imaginary ideas clearly, with a
scientific and logical analysis model.

9. Conclusion and comments

- The SMART model is an effective goal setting model based on 5 criterias:

Specific, Measurable, Achievable, Relevant, and Time-Bound. This is the smartest
and most applied principle to build business plan.

Questions:

1. What does SMART stand for ?

A. Specific, Measurable, Achievable, Relevant, Time-bound
B. Special, Measurable, Achievable, Relevant, Time-bound
C. Specific, Measurable, Achieve, Relevant, Time-bound
D. Special, Measurable, Achievable, Relevant, Timely-bound

2. Does SMART help us set the right business direction ? A. Yes B. No

3. The ……. of the SMART model in business helps you convince your superiors.

Answer: contribution