CHAPTER 4 / THE MEANINGS OF METHODOLOGY 87
CHART 4.2
Science
‘Summary of Positivist Social
1. The purpose of social science is to discover laws.
2, Anessentialistview is that reality is empiically
evident
3, Humans are rational thinking, individualistic
mammal
4, Adeterministc tance is taken regarding human
agency.
5._ Scientific knowledge sdiferent from and superior
toall other knowledge,
6. Explanations are nomothetic and advance via
deductive reasoning.
7, Explanations ae verified using replication by
other researchers.
Socal science evidence requires intersubjectivity.
19, An instrumental orientation is taken toward
knowledge that is used from a technocratic
perspective.
10, Social science should be value free and objective.
precise techniques toward rigorous techniques in a
“value-free” manner modeled on the natural sc
ences, They created careful measures ofthe exter-
nal behavior of individuals to produce quantitative
data that could be subjected to statistical analysis
Objectivism displaced locally based studies that
\were action oriented and largely qualitative, It grew
because competition among researchers for pre
tige and status combined with other pressures, i
cluding funds from private foundations (e.g., Ford
Foundation, Rockefeller Foundation, etc), univer-
sity administrators who wanted to avoid unconven-
tional politics, a desire by researchers for a public
image of serious professionalism, and the informa-
tion needs of expanding government and corporate
bureaucracies, These pressures combined to rede-
fine social research. The less technical, applied local
studies conducted by social reformers (often
women) were often overshadowed by apolitical,
precise quantitative research by male professors in
University departments." Decisions made during a
large-scale expansion of federal government fund-
ing for research after World War II also pushed the
social sciences in a positivist direction,
INTERPRETIVE SOCIAL SCIENCE
Interpretive social science (ISS) can be traced to
German sociologist Max Weber (1864-1920) and.
German philosopher Wilhem Dilthey (1833-1911).
In his major work, Einleitung in die Geisteswis-
senshafien (Introduction to the Human Sciences)
(1883), Dilthey argued that there were two funda-
‘mentally different types of science: Naturwis-
senschaft and Geisteswissenschafi. The former is
based on Erkliirung, or abstract explanation. The
Jatter is rooted in an empathetic understanding, or
Verstehen, of te everyday lived experience of peo-
ple in specific historical settings. Weber argued that
social science needed to study social action with a
purpose. He embraced Verstelen and felt that we
‘must learn the personal reasons or motives that
shape a person’s internal feelings and guide deci-
sions to actin particular ways,
We shall speak of “socal action” wherever human
action is subjectively related in meaning tothe be
havior of others. An unintended collision of rwo cy
lists for example, shall not be called socal action.
Bur we will define as such their possible prior at
tempts to dodge one another
‘not the only kind of action significant for sociolos:
‘cal causal explanation, tit is the primary object
of an “interpretive sociology” (Weber, 1981:159)
Social action is
Interpretive social science is related to
hermeneutics, a theory of meaning that originated
in the nineteenth century. The term comes from a
Interpretative social science (SS). One of three
‘major approaches to social research that emphasizes
‘meaningful social action, socily constructed meaning,
and vale relative,
Verstehien A word from German that means em
pathetic understanding that interpretative social sc-
ence takes as a primary goal for socal research
Hermeneutics A method associated with interpre-
tative socal science that originates in religious and it~
‘rary studies of textual material, in which in-depth
ini into text and relating is parts to the whole can
reveal deeper meanings88 —_PARTONE / FOUNDATIONS
god in Greek mythology, Hermes, who had the job
‘of communicating the desires of the gods to mor-
tals. It“Titerally means making the obscure plain’
(Blaikie, 1993:28), Hermeneutics is largely found in
the humanities (philosophy, art history, religious
studies, linguistics, and literary criticism), Item-
phasizes a detailed reading or examination of tex,
‘which could refer toa conversation, written words,
cor pictures. A researcher conducts “a reading” to
discover meaning embedded within text, Each
reader brings his or her subjective experience to a
text, When studying the text, the researcher/reader
tries to absorb or get inside the viewpoint it presents
‘asa whole, and then develop a deep understanding
‘of how its parts relate to the whole. In other words,
true meaning is rarely obvious on the surface; one
reaches it only through a detailed study of the text,
contemplating its many messages, and seeking the
connections among its parts.!?
‘There are several varieties of interpretive so-
cial science (ISS): hermeneutics, constructionist,
ethnomethodology. cognitive, idealist, phenome
ological, subjectivist, and qualitative sociology."
An interpretive approach is associated with the sym-
bolic interactionist, or the 1920s-1930s Chicago,
school in sociology. Iti often called a qualitative
method of research.
Interpretive researchers often use participant
observation and field research. These techniques re~
quire that researchers spend many hours in direct
personal contact with those being studied. Other ISS.
researchers analyze transcripts of conversations or
study videotapes of behavior in extraordinary de~
tail, looking for subtle nonverbal communication,
tounderstand details of interactions in their context,
‘A positivist researcher will precisely measure se~
lected quantitative details about thousands of peo-
ple and use statistics, whereas an interpretive
researcher may live a year with a dozen people to
gather large quantities of detailed qualitative data
{o acquire an in-depth understanding of how they
create meaning in everyday life.
‘Meaningful socal action Social action in social set
‘ings to which people subjectively attach significance,
and thatinterpretative socal scence treats as beng the
‘most important aspect of social reality.
Interpretive social science is concerned with
how people interact and get along with each other.
In general, the interpretive approach is the system-
atic analysis of socially meaningful action through
the direct detailed observation of people in natural
settings in order to arrive at understandings and in
terpretations of how people create and maintain
their social worlds.
The Questions
1. What isthe ultimate purpose of conducting so~
cial scientific research?
For interpretive researchers, the goal of social
‘esearch i to developan understanding of social life
and discover how people construct meaning in nat-
‘ural settings. An interpretive researcher wants to
learn what is meaningful or relevant to the people
being studied, or how individuals experience daily
life. The researcher does this by getting to know a
particular sociat setting and seeing it from the point
‘of view of those in it. The researcher shares the fee
ings and interpretations ofthe people he or she stud~
ies and sees things through their eyes. Summarizing
the goal of his 10-year study of Willie, arepair shop
‘owner ina rural area, interpretive researcher Harper
(1987:12) said, “The goal of the research was to
share Willie’s perspective:
Interpretive researchers study meaningful so-
cial action, not just the external or observable be
havior of people. Social action isthe action to which
people attach subjective meaning: itis activity with
‘purpose or intent, Nonhuman species lack culture
and the reasoning to plan out things and attach pur-
pose to their behavior; therefore, social Scientists
should study what is unique to human social be-
havior. The researcher must take into account the
social actor’s reasons and the social context of ac-
tion. For example, a physical reflex such as eye
blinking is human behavior that is rarely an inten-
tional social action (.e., done for a reason or with
human motivation) but in some situations, itcan be
such a social action (i.e..2 wink). More than simply
having a purpose, the actions must also be social
and “for aetion to be regarded as social and to be of
interest to the social scientist. the actor must attach
subjective meaning to it and it must be directed to-CHAPTER 4 / THE MEANINGS OF METHODOLOGY 89.
wards the activities of other people” (Blaikie,
1993:37).
Human action has litte inherent meaning, but
it acquires meaning among people who share
‘meaning system that permits them to interpret the
action as a socially relevant sign or action. For ex-
‘ample, raising one finger in a situation with other
people can express social meaning: the specific
‘meaning it expresses (e-g.. a difection, an expres-
sion of friendship, a vulgar sign) depends on the cul-
‘ural meaning system that the social actors share.
2. What is the fundamental nature of social
reality?
‘The interpretive approach sees human social
life as an accomplishment. It is intentionally cre
‘ted out ofthe purposeful actions of interacting so-
cial beings. In contrast to the positivist view that
social life is “out there” waiting to be discovered,
ISS states the social world is largely what people
perceive ito be. Social life exists as people experi
cence it and give it meaning. Its fluid and fragile.
People construct it by interacting with others in on
ocesses of communication and negotiation
‘They operate on the basis of untested assumptions
and taken-for- granted knowledge about people and
‘events around them,
The interpretive approach holds that social life
is based on social interactions and socially con
structed meaning. People possess an internally ex-
perienced sense of reality. This subjective sense of
reality is crucial to grasp human social life. fn I
“access to other human beings is possible, however,
only by indirect means: what we experience initially
are gestures, sound, and aetions and only in the
process of understanding do we take the step
from external signs to the underlying inner lie’
(Bleicher, 1980:9),
In contrast to an essentialist orientation view,
those with a constructionist orientation assume
that the interactions and beliefs of people create re-
ality, There isno inner essence that causes the real-
ity people see; itis a product of social processes,
For example, when you see a chair, there is no
“chaieness” in it; rather, what you see as a chair
arises from what a people of particular soviety de:
Fine, accept. and understand tobe a chair. Wht you
see as solid empirical reality is actually a fluid
process of appearances that you have come to define
as real. In general, what people see and experience
is socially constructed. Do not think that because
‘what people see and experience is social constructed
‘makes it illusionary, immaterial, or unimportant.
Once people accept social creations as being fact
for as real, very real consequences follow. For ex-
ample, if socially constructed reality tells me thatthe
person moving into an apartment next to mine is
‘someone wha has committed violent crimes and car-
riesa gun, [will behave accordingly, whether or not
‘my constructed belief its actual physical reality
Forthe constructionist, people live in, believe,
and accept the constructed reality that is linked to
but distinct from physical reality. Essentialists say
people live in the actual physical reality.
‘A constructionist notes that people take most
things around them “for granted” and act as if they
ere as natural, objective, and part of fixed reality
For example, people accept that a week has 7 days.
Very few people realize that a week could be very
CSS mixes nomothetic and ideographic
approaches, agrees with many of the criticisms the
Interpretive approach directs at PSS, but itxdds some
of its own and disagrees with ISS on some points,
‘This approach is traced to Karl Marx (1818-1883)
Relativism A principle used in interpretative social
science that no single point of view or value postion
better than others, and all are equaly valid for those
whe hod them,
Critical soca science (CS5)_One of three maior ap:
proaches to social research that emphasizes combating
‘suracelevel distortions, multiple levels of reality, and
‘vale-based activism for human empowerment
CHART 4.3. Summary of Interpretative Social
Science
|. The purpose of socal science sto understand
social meaning in context
2. Aconstructionist view that veaiyissocaly
created
3. Humans are interacting social beings who create
and rinforce shared meaning.
4. Avolntoristc stance is taken regarding human
ageng.
5. Scientc knowledge is different from but no
bette: than other forms.
6. Explanations are afographic and advance via
inductive reasoning,
7. Explanations are verified using the postulate of
‘adequacy with people being stu.
8. Social scientific evidence is contingent, context
spectic, and often requires bracketing.
9. Aprectical orientation is taken toward knowledge
thats used from a transcendent perspective.
10. Social science should be relativistic regarding
value positions
and Sigmund Freud (1856-1939), and was elabo-
rated en by Theodor Adorno (1903:
1960), Erich Fromm (1900-1980), and Herbert Mar-
ceuse (1898-1979). Often, CSS is associated with
conflict theory, feminist analysis, and radical psy-
cchotherapy. IC is also tied to critical theory First de~
veloped ky the Frankfurt School in Germany in the
1930. Critical social science criticized positivist
science as being narrow, antidemocratic, and non=
humanist in its use of reason. This was outlined in
Adorno’s essays. “Sociology and Empirical
Research’ (1976a) and “The Logic ofthe Social Sci-
ences” (1976b), The well-known living representa-
tive of the school, Jurgen Habermas (1929),
advanced critical social science in his Knowledge
‘and Hunvan fnterests (1971), Inthe field of educa
tion, Freite’s Pedagogy of the Oppressed (1970) also
{alls within the CSS approach.
Another example is the French sociologist
Pierre Bourdieu (1930-2002).!” Bourdieu rejected