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Chinachem

Group
Student: Tong Ming, Adrian 20228678

Koo Pak Hin Kobe, Kobe 21238049

Cheng Ho Lam, Wayne 21236577


Table Of content

1. Executive summary & Team profile

2. Innovative ideas and proposed solutions to tackle the challenge

3. Social impacts and Benefits

4. Business model demonstrating the financially viable and self-sustainable


solution
Executive Summary
1. Current Situation
● Recently, the government has begun to develop country park land to build houses.
● Teens also more and more interested in outing.
● Through using NFT blockchain Technology → allow public to get close to the nature on the Web3.0

2. Solutions
● Sponsoring Chinachem environmental protection using wood fossils NFTs
● As NFTs generated from every photo of an wood fossils are unique, when photos are updated to
remark their growth every period in the past, a new NFT will be created and the data keep remain,
which are useful for tracking fundings records.
● Breaking the time and space constraints
Innovative ideas and proposed solutions to tackle
the challenge
❖ “Rug Pulling” is a common fraud in the NFT world.
● This project cannot be shut down easily.

→ Since each NFT is generated from the photo of those Wood Fossils which is not randomly
generated.

→ It links up the supply of NFT with the number of wood fossils

● Led by ChinaChem

→ Has a global internal audit department that provides independent audits and professional
advice to institutions.

→ Conducting risk-oriented independent internal audits, consulting, and providing professional


opinions
Innovative ideas and proposed solutions to tackle the
challenge

Physical application on the world

● Collaboration with Casetify will be established

● Only holders can use their NFT to customize their Casetify cases
(after vertifying from the blockchain wallets of NFT holders)

● In this way, strong sense of recognition can be developed

● A real world product owned by NFT holders is useful for promoting Nina Park
Social impacts and Benefits
1. Virtual World
● We proposed an NFT fundraising project called WoodFossilsNFT. The person who
decides to sponsor the wood fossils will pay by debit or credit card for purchasing an NFT.
● They will get an NFT membership as a warrant of identity.
● For donors, the most important thing is to maintain a long-lasting and friendly
relationship with chinachem environmental protection.
● The price of a child NFT $270 to $500 depend to age and preciousness of fossil wood.
● The advantages of receiving wood fossil NFT instead of ordinary physical photos are
immutable and permanent.
● The wood fossil NFT sent to donors are going to store on the blockchain forever and
cannot be deleted by others and the wood fossil growth records will also be stored in
NFT.
Physical World
● A webinar will hold annually for NFT holders in order to discuss strategies to help wood
fossils more effectively.
● Donor participation in the Chinachem Sponsored program remains donor status. But they
are the stakeholders in the project when they hold WoodFossilsNFT.
● This webinar is a meeting for the NFT holders’ community to raise their idea.
● Chinachem can make good use of the opinions of these stakeholders and implement them
to benefit local environment protection in need.
● People who are eager to help woodfossils may have different ideas in their minds to help
them further than monetary donations.
● NFT becomes a tool to prove that donors are in the community and make them feel a
sense of belonging. In addition to donating money, they continue to stay in the community
and contribute their ideas to make the whole program and community better.
Business model demonstrating the financially viable
and self-sustainable solution
❖ Key Resources ❖ Key Partnership
● Smart contracts ● Bored Ape Yacht Club

→ BAYC is a star NFT project in the early stage of NFT


→ The conditions of the agreement between
industry.
the buyer and seller are directly encoded
into lines of code, making it a self-executing → Its community is full of stakeholders from all over the
contract. world.

→ Build good fame to ensure the NFT can be sold out.


● IT technicians
● Doctor Sniffy NFT
→ Recruit IT professionals such as
Engineers, Programmers, and blockchain → A Hong Kong-based NFT aim to help poor animals
developers. through public awareness-raising.

→ We will give out 20 whitelist quotas to these two NFT


communities for them to be our preferred buyers.
Customer Relationships
● Interact with potential donors through different communicational channels, such as emails and
social media.

→ Email reminders of offline activities, and replying to donors’ further inquiries.

→ Every interaction with those potential donors, such as the feedback, preferences of offline activities,
engagement rate of every social media post, etc.,

→Regular offline activities are held, such as annual dinners, discussions on Discord, and webinars.

● A collaboration with Casetify

→ Only donors can use their NFTs of the woodfossils who are sponsored by them to customize their
Casetify cases after certifying from the wallets of NFT holders that the donors really own their NFTs.

→ Make unique products, such as social media woodfossils icons, water bottles.
❖ Customers Segments ❖ Channels
● Separated by age, geographic and ● Discord
income.
→ Compared Whatsapp, Discord is more
→ Google Feed Trends shows that Hong suitable for NFT community which can
separate channels for gathering with the
Kong ranks 3rd out of 70 regions in terms of
common interested topics more easily.
keyword search volume for NFTs and
non-convertible token topics. → Setting up a Discord account and a
community server do not require
→ The majority (48%) of those interested in complicated procedures
NFTs are between the ages of 18 and 24. This
is followed by 25-34 year olds, with 32% of ● Instagram
respondents interested in NFTs.
→ Invite some key opinion leaders
→ CIVIC science survey revealed that those e.g. Strong positive image of charity KOLs ,
earning less than $25,000 (low income) such as Lo Ka Ying, Lisa Wang
invested in NFTs, equivalent to those earning
more than $150,000 per year (high income). → Changing social media icons to grab
Both demographers said they had invested in people's attention.
non-fungible tokens.

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