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    BOA has grown through offering consumer and corporate banking services like accepting deposits and lending at interest, private wealth management and custodian services, and expanding through acquisitions like Merrill Lynch. BOA's vision is to create prosperity for clients and employees by being a committed team, as conceived by its founder Giannini. This vision has contributed to BOA's growth by guiding its operations and development as one of the leading financial institutions in the US.

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    BOA has grown through offering consumer and corporate banking services like accepting deposits and lending at interest, private wealth management and custodian services, and expanding through acquisitions like Merrill Lynch. BOA's vision is to create prosperity for clients and employees by being a committed team, as conceived by its founder Giannini. This vision has contributed to BOA's growth by guiding its operations and development as one of the leading financial institutions in the US.

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    7 views1 page

    PDF1 4

    Uploaded by

    yunicenje
    BOA has grown through offering consumer and corporate banking services like accepting deposits and lending at interest, private wealth management and custodian services, and expanding through acquisitions like Merrill Lynch. BOA's vision is to create prosperity for clients and employees by being a committed team, as conceived by its founder Giannini. This vision has contributed to BOA's growth by guiding its operations and development as one of the leading financial institutions in the US.

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    ORGANIZATIONAL VISION

    Development Pillars of BOA

    To achieve the current state of being one of the successful financial institutions in USA,

    the Bank of America has grown by following similar paths that other banks follow in their

    investment. For instance, since its inception;

    a) BOA has been offering consumer banking and corporate banking services. This involves

    accepting deposits from its clients which the bank then uses to loan third parties at a

    slightly higher interest rate,

    b) The bank has been engaging itself in private wealth management as a trustee whereby it

    charges an agreed amount of money due to its professional custodian services, and

    c) Expanding its empires through acquisition of other banking institutions such as the Merril

    Lynch & Co. Inc in the year 2008 among other revenue generation avenues.

    Contribution of the Vision Statement of BOA to its Growth

    BOA’s official website https://www.ambankqc.com/a_vision.htm indicates that the

    institution’s vision statement is to be a team that is committed to creating prosperity for its

    clients and each another. The statement was conceived by Giannini, the founder of BOA, when

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