CIE QUESTION PAPER - SE PG

ಗ್ಲ ೋಬಲ್ ಅಕಾಡೆಮಿ ಆಫ್ ಟೆಕಾಾ ಲಜಿ, ಬೆಂಗಳೂರು

Globa l Aca de my of Te c hnolog y , Bengaluru
Department of Management Studies & RC (Batch 2022-24) I IA Test
Date 22/08/2023 Semester II USN
Subject Name Technology for Business Subject Code 22MBAC24
Note
Time: 90 Mins. 1. Answer any 2 full questions from Q. No. 1 to 3. Max. Marks: 50
2. Q. No. 4 is compulsory

Note: Answer any two full questions from Section ‘A’ and Section ‘B’ is Compulsory

Main Sub- Marks RBT

Question
Ques Que Level
Part A
What do you mean by Data Warehouse?
A data warehouse, or enterprise data warehouse (EDW), is a system that
aggregates data from different sources into a single, central, consistent data
A) store to support data analysis, data mining, artificial intelligence (AI), and 3 1
machine learning. A data warehouse system enables an organization to run
powerful analytics on huge volumes (petabytes and petabytes) of historical
data in ways that a standard database cannot.
Differentiate: Data Warehouse, Data Base, Data Lake and Data Mart
Data warehouse, database, data lake, and data mart are all terms that tend
to be used interchangeably. While the terms are similar, important
differences exist:
Data warehouse vs. data lake
A data warehouse gathers raw data from multiple sources into a central
repository, structured using predefined schemas designed for data
analytics. A data lake is a data warehouse without the predefined schemas.
As a result, it enables more types of analytics than a data warehouse.
Data lakes are commonly built on big data platforms such as Apache
1. B) 7 4
Hadoop
A data mart is a subset of a data warehouse that contains data specific to a
particular business line or department. Because they contain a smaller
subset of data, data marts enable a department or business line to discover
more-focused insights more quickly than possible when working with the
broader data warehouse data set.
A data mart is a data warehouse that serves the needs of a specific team or
business unit, like finance, marketing, or sales. It is smaller, more focused,
and may contain summaries of data that best serve its community of users.
A data mart might be a portion of a data warehouse, too
Summarize the various types of OLAPs.
Online analytical processing
Online analytical processing (OLAP) is software technology you can use
C) to analyze business data from different points of view. Organizations 10 3
collect and store data from multiple data sources, such as websites,
applications, smart meters, and internal systems.
Relational Online Analytical Processing
 It is a type of OLAP (Online Analytical Processing) database architecture
used for organizing and analyzing large volumes of data in a
multidimensional way.
Multidimensional OLAP
It is a type of OLAP (Online Analytical Processing) database architecture
used for organizing and analyzing data in a multidimensional format.
Unlike ROLAP (Relational OLAP), which stores data in traditional
relational databases, MOLAP systems use multidimensional cubes to store
data
Hybrid Online Analytical Processing
HOLAP is a hybrid approach that combines the benefits of both MOLAP
(Multidimensional OLAP) and ROLAP (Relational OLAP) database
architectures to address their respective limitations
Define : Data Mining
Data mining, also known as knowledge discovery in data (KDD), is the
process of uncovering patterns and other valuable information from large
A) data sets. Given the evolution of data warehousing technology and the 3 1
growth of big data, adoption of data mining techniques has rapidly
accelerated over the last couple of decades, assisting companies by
transforming their raw data into useful knowledge.
Discuss the various components of Technological Intelligence.
1. Technology Monitoring
2. Technology Scanning
3. Competitor Analysis
4. Trend Analysis
B) 5. Market Assessment 7 2
6. Intellectual Property Analysis
2.
7. Collaboration and Partnerships
8. Risk Assessment
9. Strategic Planning
10. Innovation Management
Illustrate the KDD Process with diagrammatic representation

C) 10 4

Write a brief note on any 3 emerging technology trends in Management

1. Block Chain
A) 3 1
2. Artificial Intelligence (AI) and Machine Learning (ML)
3. IoT
Summarize the Technology Management in Practice

3.

B) 7 3

C) Evaluate the different kinds of technological forecasting methods 10 4

 Part B
Case Study: Leveraging Technological Intelligence for Healthcare
Diagnostics
Question:
A. How does MediDiag HealthTech utilize technological
intelligence to enhance healthcare diagnostics? 3 4
Ans: MediDiag HealthTech leverages technological intelligence through
AI-enhanced imaging analysis, predictive analytics for disease
identification, and virtual health assistants.
B. How does the AI-enhanced imaging analysis work? – Evaluate 4 4
4. Ans: The AI algorithms developed by MediDiag HealthTech analyze
medical images like X-rays and MRIs, accurately detecting and diagnosing
various medical conditions, aiding radiologists and clinicians in making
more accurate assessments.
C. How does the implementation of technological intelligence 3 4
position MediDiag HealthTech in the healthcare industry?
Ans: By incorporating technological intelligence, MediDiag HealthTech
establishes itself as a pioneer in advanced diagnostics, contributing to
improved patient outcomes, reduced medical errors, and enhanced
healthcare efficiency.

Faculty Member HOD