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16.sales Process
16.sales Process
Pentax
Sales Process
Note: The following entire presentation is for internal use only! © 2011
Some of the contents may be subject to copyright.
Do not copy nor distribute any of the content outside PENTAX Life Care!
The Buying Funnel Lifecare
Business
getting knowin
g
known
convincing
asking
supporting
Customer is
evaluating
Customer relationship
Customer is deciding
is evaluating
Customer
is contacting
Customer
is searching
for solutions
Customer
recognises a
need
Business
getting
knowing
known
convincing
asking
supporting
Customer
Customer is deciding
Customer is
is evaluating
Customer
is searching contacting
Customer for
recognises solutions
a need
Quantity Quality
Business
getting
knowing
known
convincing
asking
supporting
Customer is
evaluating
Customer relationship
is deciding
Customer
is evaluating
Customer
is contacting
Customer
is searching
for solutions
Customer
recognises a
need
AFTER-SALES
PRE-SALES: SALES
Consolidation &
Conditioning PROCESS
Expansion
(Continuous) (Project Related)
(Continuous)
Lifecare
After Sales
Lifecare
11
Lifecare
12
Lifecare
Thank You
13