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  • Ankit Jindal Tutorials 2

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    Ankit Jindal
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    The document analyzes sales data from regular stores and clearance sales for Calvin Klein. It finds that the standard range for regular stores is $45-135 and for clearance sales is $30-90. Most products from both the store and clearance sale were bought by customers in the $45-90 segment. Therefore, to maximize brand value and customer loyalty, Calvin Klein should focus on releasing most of their future products within the $45-90 price range which has the highest customer demand.

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    Applied Statistics and Decision Making

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    The document analyzes sales data from regular stores and clearance sales for Calvin Klein. It finds that the standard range for regular stores is $45-135 and for clearance sales is $30-90. Most products from both the store and clearance sale were bought by customers in the $45-90 segment. Therefore, to maximize brand value and customer loyalty, Calvin Klein should focus on releasing most of their future products within the $45-90 price range which has the highest customer demand.

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    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
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    4 views4 pages

    Ankit Jindal Tutorials 2

    Uploaded by

    Ankit Jindal
    The document analyzes sales data from regular stores and clearance sales for Calvin Klein. It finds that the standard range for regular stores is $45-135 and for clearance sales is $30-90. Most products from both the store and clearance sale were bought by customers in the $45-90 segment. Therefore, to maximize brand value and customer loyalty, Calvin Klein should focus on releasing most of their future products within the $45-90 price range which has the highest customer demand.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 4

    Regular Stores Clearence Sales

    mean 90 60
    Standard Deviation 15 10

    From Imperical rule Regular Stores Clearence Sales


    range for 45-135 30-90

    segments 30-45 45-90 90-135


    regular 0.00134989803 0.49865010196837 0.50134989803163
    clearence 0.06680720127 0.93184290069951 0.00134989803163

    regular(30000) - 14960 15040 30000


    clearence(20000) 1336 18637 27 20000

    Calvin Klien can maximimise its Brand value and customer Loyalty, by focusing on their loyal customers w
    the most products bought From both, the store and the clearence sale, lies in the segment 2. So for the f
    on their loyal customers which are the segment 3 people who are puchasing their products at a higher price
    he segment 2. So for the future, calvin Klien Should release the most products from $45 to $90 range which is the segment 2
    is the segment 2

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