Professional Documents
Culture Documents
CLASS : AP2254C
DECLARATION:
I declare that no part of this assignment has been copied from other person’s work except
where due acknowledgement is made in text, and no part of this assignment has been written
for me by any other person except where such collaboration has been authorized by the
lecturer concerned.
A lecturer/tutor has and may exercise a right not to mark this assignment if the above
declaration has not been signed.If the above declaration is found to be false, no mark will be
awarded for this assignment.
TABLE OF CONTENT
Executive Summary 2
I. Acknowledgement 3
II. Introduction 4
V. Objective of Study 4
16.0 Conclusion 83
17.0 Reference 84
18.0 Appendices 85
EXECUTIVE SUMMARY
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I. ACKNOWLEDGEMENT
Alhamdulillah, firstly, thank you to Allah SWT for his blessing and mercy which we able to
complete our assignment before the due date successfully as RES551, Development
Appraisal within the time submission given. Thank you so much to our lecturer, madam Fatin
binti Aziz for guiding us through all the time in finishing our assignment. Without her guidance
and help, we would unable to complete this assignment it as perfectly as she wanted. Without
her assistance, our group may not be able to do this assignment but, she leads us by
explaining all of the points in the task and providing us with references.
We would also like to thanks to our parents because they always support us all the time
such as give us moral support in order to complete this assignment until we manage to
complete it.
Thank you and congratulations to each of our group members for giving good effort and
full cooperation to finish the works. Without effort and commitment from each of the group
members we could never finish this task successfully.
Lastly, thanks to our fellow classmates also which they have help us by giving idea and
information in order to finish this task during completing this assignment. We would like to
express our appreciation for their time and patience throughout the entire process.
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II. INTRODUCTION
In this task, lecturer assigned us the scope of development which must be located in
Sepang District. We've been hired as a consultant and market researcher to undertake an in-
depth study in order to assist a local development firm on the best development project and
an option to purchase the property. The proposed land is 7.317 acre and it is a mixed
development project. Therefore, we carry investigation to completed the feasibility report and
assessing the viability of property development project.
This market and feasibility study is carried out for proposed project of mixed development
consisting of residential scheme and commercial. The proposed site is located at Lot 126,
Mukim of Dengkil, District of Sepang, state of Selangor Darul Ehsan.
The date of inspection for the proposed site was on 26th May 2019.
V. OBJECTIVE OF STUDY
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The company was established in 1990 and served professional service to clients on
valuation, property management, property consultant and estate agency. The years of
company experience had offers skillful experts and expanded throughout time to become a
well-known and respected professional real estate firm in the country.
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Company no : SA-325658D
Email : partheumconsultant@gmail.com
1.2 Mission
1.3 Vision
Becoming Selangor's leading consultancy and property expert firm, as well as a well-known
property-oriented firm throughout Malaysia.
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1.5 Methodology
There are several methods and research need to be done before making any
development to obtain information and data that relates to the proposed development for the
area. However, due to Pandemic of Covid-19 we did not manage to go out collecting data and
may refer to online sources only. The methodology of collecting data is as below:
We obtain data regarding the demographic of the population in the proposed site.
At JPPH, we obtain sales evidences as comparable of our subject property to seek for
the land value.
Besides from obtaining information from the authorities and site inspection of proposed
development, we also take another initiative by refer to Iproperty, Property Guru, Mudah.my,
Brickz to know the market value at the surrounding neighborhood. We also collect data by
refer to Road, Drainage and Building Act 1974, Uniform Building by Laws 1984, and Planning
Standard from Jabatan Perancangan Bandar dan Desa State of Selangor.
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ITEM DETAILS
PA No. PA52234
Mukim Dengkil
District Sepang
State Selangor
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Our chosen subject property is located at lot 126, Mukim Dengkil, district of Sepang,
state of Selangor Darul Ehsan. The land size of the chosen land is 73,170 sqm and equal to
7.137 acres. This land holds the Freehold title and the title number is GRN 225418. This site
is a pentagon in shape while the topography is flat and rolling terrain plus it is not in line with
the main road. This proposed development land is road frontage due to it is located at the first
layer and facing the Persiaran Rimba Permai road. Hence, it has high of accessibility rate.
This land is under the administrative of Sepang Municipal Council and according to the local
authority, the use of land for the proposed development site is agriculture. Therefore, the
conversion on the use of land is necessary since the proposed development is to develop a
mix development project. It consists of residential and commercial type of property.
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This chosen site located in a strategic location due to it has high of accessibility rate
and surround by various types of development such as residential, commercial and facilities.
For example, the travel distance from the Sepang Municipal Council to arrive at the proposed
development site only take 4 km. Other than that, there are various of accommodation near to
the chosen site such as Apartment PR1MA and Sejati Residences. On the part of commercial
development, in 3 km to the north-east there is Malakat Mall and DPULZE shopping centre.
There are tons of facilities provided such as, 3 km to the north-west there is new development
which is Cyberjaya Hospital that expected to operate in this year while in 2 km to the south-
west there is Cyberjaya Police Station. Besides, the subject property also surrounds by
academic institutional such as Sekolah Kebangsaan Cyberjaya, Sekolah Menengah
Kebangsaan Cyberjaya and Multimedia University Cyberjaya. Figures below shows the
surrounding developments within the radius of 5 km from the proposed development site.
1. Residential
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2. Commercial
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4. Utilities
In Mukim of Dengkil, district of Sepang, there are various of utilities that have been
provided. For instance, Syarikat Bekalan Air Selangor Sdn. Bhd. (SYABAS) is the organization
that responsible to supply water to the community. While, the electricity will be supply by the
Tenaga Nasional Berhad (Putrajaya & Cyberjaya) plus the party that provide the
communication line is Telekom Malaysia TM Cyberjaya 2 @CBJ2. Furthermore, there also
drainage provided by the local authority. In addition, the waste and sewerage system will be
treated by the local authority in the area of Sepang.
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0
2014 2015 2016 2017 2018 2019
Figure 20: Gross Domestic Product Growth Rate (%) in Selangor from 2014 to 2019
Based on the bar chart above, the bar shows the Gross Domestic Product (GDP)
Growth Rate of Selangor state from 2014 to 2019. The data and information are been taken
from the Department of Statistic Malaysia (DOSM).
The bar chart shows that growth rate in 2014 is 6.8%, and for the next 2 years
witnessed the gradual declining in 2015 and 2016 with growth rate is 5.8% and 4.8%
respectively. Then, the next year the total growth rate dramatically increase with 7.1% in 2017.
After that, bar chart show that the growth rate in 2018 and 2019 were slightly decrease which
is 6.8% and 6.7%.
In addition, there have an article that stated that Selangor government has expect that
the GDP growth rate will lower than previous years. It is due to the impact of COVID-19
pandemic which has plagued the whole country since as early as March.
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30,000
20,000
10,000
0
2015 2016 2017 2018 2019
Based on bar chart above shows the Gross Development Product (GDP) in Selangor
from 2015 to 2019. The data has been taken from Department of Statistic Malaysia (DOSM).
GDP per capita in Selangor recorded about 42,611 in 2015 as well. Then, its shows
positive performance in 4 years ahead with constant increased with 44,616, 48,091, 51,528
and 54,995. But, the GDP per capita in Selangor will totally being affected due to pandemic
situation in 2020 and 2021 respectively. But recently the performance of GDP show increase
2021 compare than in 2020 due to there are many industrial and other sectors start operates
gradually.
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4
3.8
3
2 2.08
1 0.97
0.66
0
2016 2017 2018 2019 2020
-1 -1.14
-2
The inflation rate is annual rate of increase of a price index or percentage increase or
decrease in prices during a specified period in annual basis.
The line graph above shows that the inflation rate in 2016 is 2.08 and then increased to
3.8 in 2018. It is a good performance during 2 years. Anyway in 2018, the inflation rate has
been decreasing dramatically with 0.97 then slightly decline for another year with 0.66. the
inflation rate in Malaysia been getting worse by 2020 with -1.14 due to pandemic. However,
the inflation still remains stable even with negative performance.
The capability in purchasing a house or property been influenced by inflation rate. When
the inflation recorded with high rate, so the capability of purchaser also increasing.
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4.81
4.226
3.307
2.826
0.799
The line graph above shows the real interest rate in Malaysia from 2015 to 2019. The
data of real interest rate has been taken from the World Bank.
A real interest rate is an interest rate that has been modified to remove the impacts of
inflation in order to reflect the borrower's real cost of funds and the lender's or investor's real
yield. The line graph above shows that the real interest rate in 2015 recorded about 3.307
then it slightly declining in 2016 with 2.826 and drop dramatically in 2017 with 0.799 as well.
However, real interest rate shows positive performance in 2018 which rose sharply with 4.226
then continuing rose in 2019 with 4.81.
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The bar chart and table above show the employment and unemployment rate in
Selangor from 2015 to 2019. These data were obtained from Department of Statistic Malaysia.
Based on data that has been provided above shows that the number of labour force
were going up continuously from 2015 to 2019. Then, the number of employments also
increase year by year while number of unemployment record volatile amounts each year.
These shows that the employment rate and the number of labour force in Selangor was in a
stable state even showing volatile rates each year.
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6.53
6.47
6.38
6.29
6.18
Population
3.2 3.13
3.11
3.1 3.06
3.02
3
2.9
2.8
2016 2017 2018 2019
Male Female
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The bar chart and table above show the number of population and gender in Selangor
from 2015 to 2019. The number of populations in Selangor record positive performance which
population was continuously increasing every year. While, the number of male genders was
leading ahead compared than female.
Ethnic
Group Year
2016 2017 2018 2019 2020
Total 6,291.5 6,380.7 6,475.0 6,506.1 6,538.1
Bumiputera 3,325.8 3,387.5 3,460.4 3,530.7 3,597.2
Chinese 1,544.0 1,553.4 1,560.3 1,567.1 1,573.8
Indian 719.6 724.0 727.8 731 733.8
Others 45.2 47.4 49.1 50.6 52.1
Non-
Malaysia 656.9 668.4 677.5 626.7 581.1
Citizens
Table 3: Ethnicity Group
The table above shows the number of citizens in Malaysia accordance to ethnicities
from 2016 to 2020. It is shows that Bumiputera were majority citizen in Selangor then been
follow with Chinese, Indian and others. The number of populations in every ethnicity were
continuously rose year by year.
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Figure 26: Median monthly household income by state , Malaysia, 2014 and 2016
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The figure below shows the mean in come by state in Malaysia. Selangor recorded in
top 3 in the list which is below Wilayah Persekutuan Kuala Lumpur and Wilayah Persekutuan
Putrajaya. The mean income in Selangor is 8.1% with RM 8,252 in 2014 while in 2016 with
6.8% which is about RM 9,463. Even though the percentage were decline in 2016 but Selangor
still recorded the highest mean monthly household income in Malaysia which is exceed the
national growth rate.
Figure 27: Mean monthly household income by state , Malaysia, 2014 and 2016
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The figure above shows the median and mean household income by state in Malaysia
in 2019. Selangor recorded median income about RM 8,210 with 4.3% in average growth
annual while the mean income is RM 10,827 with 4.5% in average growth annual in 2019.
Selangor still has the recorded the highest amount which is as top 3 in the list with the other
states.
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District of Sepang is the selected site for this proposed development. Based on the
figure above, Sepang recorded the highest in median monthly household income among the
other district in Selangor with RM8,174 in 2016 then increase to RM8,937 in 2019. However,
the mean monthly household income in Sepang was recorded about RM10,121 in second
place in 2016. Then, it is increase to RM12,254 in 2019 as second district with highest mean
monthly household income in Selangor.
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Planning standard is the guideline for developer in order to develop in the certain area
and it is necessary to follow the planning standard in the development project as required by
the authorities. In this development project will come out with the mixed development which is
combination between residential and commercial purpose. The serviced apartment and the
open space must follow the guidelines of planning standard that has been authorized.
Plinth Area
Accordance to Manual Guideline and Selangor Planning Standard, the plinth area is
not more than 60% of the total land area for the proposed project. In this proposed
development will use 60% for plinth area while another 40% used for open space. The
calculation of allowable plinth area as shows below: -
= 7.317 acres
= 318,728.52 sq.ft
= 191,237.11 sq.ft
The plinth area of our proposed development is about 191,237.11 square feet. The
entire of the total plinth area will be used to develop the serviced apartment as to maximize
the utilization of land resources as to meet principle of highest and best use in this proposed
development. The number of units for proposed development plots as shows below: -
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Corner 30’70’ 2
4 Total 191,100 59.96
The rest of balance 60% for plinth area which is 137.11 sqft (0.04%) will be used for
open space since this proposed development use green concept and Guarded and Gated.
So, these concepts will incur more space to be implemented.
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DRY KITCHEN
BEDROOM
DINING
BEDROOM
PORCH
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6'-0"
UTILITY AREA
STORE
STORE
12'-0"
KITCHEN
5'-0"
TOILET
W.C
OFFICE DISPENSING
BATH
7'-0"
ROOM COUNTER
9'-0"
BEDROOM
DINING
10'-0"
BEDROOM
70'-0"
SHOP AREA
LIVING
17'-0"
44'-0"
BATH/W.C
17'-0"
MASTER BEDROOM
8'-0"
WALKWAY 5'-0"
BALCONY
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Open Space
For open space area will used about 40% of the land area in this proposed
development. The open space will be consisting of facilities, utilities and landscaping as well.
The utilities will be providing with electrical substations (TNB), water supply, sewerage system
and phone lines for usage of the proposed building. The other facilities also included car parks,
playground, road reserved, landscape and pedestrian walk.
= 7.317 acres
= 318,728.52 sq.ft
= 127,491.41 sq.ft
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2. Water Tank
The total demand of treated water for all units of residential and commercial is 172,800
liter per day for usage of all buildings. So, the dimension that will be used to construct the
water tank is 190’ x 220’ with a depth 170 feet. This water tank is quite enough accommodating
the amount of treated water for this proposed development.
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3. Guard House
As for our proposed development come up with Guarded and Gated concept, so the
existence of guard house is necessary in this development. It is function as a place for the
guards that on duty to patrol and survey of inbound and outbound movements inside the
residential area. The standard size of guard house will depend on guard that been in charge
on certain place. So, the dimension for guard house that will be used in this development is
12’x9’ that located at entrance of residential area.
4. Parking Lot
As for the parking lot for residential unit already been provided together in their residential
area. The dimension of parking lot that need to be provided for commercial unit according to
Selangor state Planning Guidelines and Standards Manual (Third Edition) is minimum 8’ x 16’.
The number of parking lot that need to be provided in this area is about 17 bays and being
plus with 20% of total number of parking lot. Every 500 sqft of gross floor area must provide
with 1 unit of parking lot. For OKU parking additional 2% of parking lot with ramp facilities.
Then, for motorcycle parking lot need to be provide with 1 unit for every 905 sqft of gross floor
area.
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5. Play Lot
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According to Open Space and Recreational Area Planning Guidelines by Town and
Country Planning Department, Ministry of Housing and Local Government, the playground
that will be develop minimum 0.5-1.5 acres of the total land area in site. So, for playground
area will incurred of 165’ x 140’ with total land area about 23,100 sqft. The playground
installation is an obligation that needs to be provided by the developer in residential
development.
6. Road Reserved
Road reserve is defined the designated area of land that been develops with public
street or private road, footpaths and associated features maybe be constructed for public
travel. This may be defined by cadastral boundaries. The road reserve consists of Main
Collector Road, Small Collector Road and Local Road. In this proposed development for road
reserved will only construct Small Collector Road, Local Road and pedestrian path as this
proposed site already located in front of main road Persiaran Rimba Permai.
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Small Collector Road is function to connect main road with the local road in housing
scheme that will give an accessibility to access to this area. The width for this road is about
12.19m – 15.24m (40-50 ft) that been provided with two hallways. Every hallway has width
with 2.75m and together with ditch 1.0m on left and right side of road. The pedestrian and
bicycle path usually 3.75m on left and right side of the road.
b) Local Road
As for Local Road, the width must in 12m – 15m (40 ft– 50 ft) and need to be provided
with pedestrian and bicycle path with width of 2.75 meters on left and right side of the road.
the long of this road usually 50m to 150m which depend of type of development. The existence
of ditch also necessary for drainage system with 1.0m.
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On the back of a more positive economic outlook, the property market is largely
projected to begin recovering in 2021. A more hopeful prognosis is supported by a resurgence
in global demand and a reversal in public and private sector expenditure, according to Bank
Negara Malaysia (BNM), as well as sustained policy assistance. Despite low market
sentiment, the Malaysian stock market outperformed expectations in 2020, putting it in a
strong position to achieve substantial gains in the coming year, albeit at a slow and cautious
pace. According to Malaysia's Valuation & Property Services Department (JPPH), the property
market saw 295,968 transactions worth RM119.08 billion in 2019, down 9.9% in volume and
15.8% in value from the previous year.
According to PropertyGuru Market Index, the Malaysia Property Market Index, the
overall median asking price per square feet in four main Malaysian markets – Kuala Lumpur,
Selangor, Penang, and Johor – fell by 1.79% year-on-year in the first quarter of 2021,
according to a study that measures asking prices in primary and secondary property markets
on a quarterly basis quarter 1 2021. Despite an optimistic performance in the preceding
quarter that pointed at stabilization, asking prices resumed a declining trend in quarter 1 2021,
falling 0.84% to 87.86 points. The global median asking price per square foot remained same
in quarter 4 2020, at 88.60 points, as it had been in quarter 3. The unexpected increase in
COVID-19 in January and February of this year is likely to have influenced consumer mood
and put downward pressure on asking prices, demonstrating that the market remains sensitive
to pandemic-related developments.
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The Malaysia Property Market Index, a quarterly study that measures asking prices in
primary and secondary property markets, revealed that in the first quarter of 2021, the total
median asking price per square feet in five main Malaysian markets — Kuala Lumpur,
Selangor, Penang, and Johor – fell by 1.79 percent year-on-year (YoY) (Q1 2021). To prevent
overbuilding, the government has implemented a number of policies aimed at limiting
speculation and discouraging developers from overbuilding. On properties valued more
beyond MYR 1 million, stamp duty was raised from 3% to 4%. The government also increased
the real property gains tax (RPGT) by 5% on sales of properties owned for more than six
years.
The property market report (PMR) is useful for learning about the trends in different
types of property in Malaysia, such as single-story terrace houses, double-story shop houses,
apartments, and so on. On a yearly basis, we may learn about the correlation between
demand and supply of mixed developments that contain residential units from the Property
Market Report (PMR). We're looking at a 3-year period from now, from 2018 to 2020. In order
to determine the current demand and supply, we must first identify the existing stock in the
market, the properties that have been completed, and the planned and incoming supply of
properties. We may learn about the performance of various types of properties involved in
development, particularly in the state of Selangor, from the Property Market Report. By looking
at the number of transactions that occur each year, we can determine which properties have
the highest demand. When the number of transactions is high throughout the year, it indicates
that there is a significant demand for the type of dwelling.
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50,000
40,000
30,000
20,000
10,000
0
Residential Commercial Agricultural Industrial Dev land Others
OTHER 0 0 0 0 0 0.0
Table 5: Number of transactions by price range for the main property sub-sectors of
residential, commercial, industrial, agricultural, development land, and others in Selangor
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From 2018 to 2020, the graph above depicts the number of transactions by price range
for the main property sub-sectors of residential, commercial, industrial, agricultural,
development land, and others in Selangor. The information above was taken from the Property
Market Report prepared by Valuation & Property Service Department (JPPH). The
performance of the property market in Selangor for all categories of property can be seen
clearly in the chart above, whether it is expanding, falling, or remaining steady.
Residential property is the most common type of transaction in Selangor. From 2018
to 2019, the number of transactions has been steadily increasing. However, the number of
residential property transactions decreased somewhat in 2019, from 51,981 to 44,034 units.
From 2018 to 2020, we can see that there are only minor variations in the trend for residential
units. Between 2018 and 2020, the average percentage of residential property transactions
was 78.5 percent.
According to the graph above, commercial property is the second most common type
of transaction in Selangor. The flow of commercial property transactions is similar to that of
residential property, where the number of transactions has increased from 2018 to 2019, with
a minor reduction in 2020 from 6,394 to 4,779 units. From 2018 to 2020, the average
percentage for the business sector was 9.03percent.
To summarise, according to the Property Market Report, the number of residential and
commercial property transactions increased from 2018 to 2019, but there was a slight
decrease in 2019, with residential transactions increasing from 51,981 to 44,034 units and
commercial transactions decreasing from 6,394 to 4,779 units.
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1200
1000
800
600
400
200
0
2018 2019 2020
Vacant Plot 568 437 438
Single Storey Terrace 203 262 315
2-3 Storey Terrace 795 1,326 1,176
Single Storey Semi-Detach 114 107 211
2-3 Storey Semi-Detach 143 159 185
Detach 84 125 70
Condominium/ Appartment 283 329 299
Cluster House 108 118 58
Town House 58 65 68
Low Cost House 111 108 86
Low-Cost Flat 57 56 71
Others 0 0 0
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According to the graph above, the most common type of residential property
transaction in Sepang from 2018 to 2020 was a 2-3 storey terrace house. Even if the number
of transactions for 2-3 storey terrace houses is falling in 2020, the total number of transactions
is still deemed substantial. The second most common type of residential property transaction
is a condominium/ apartment. Between 2018 and 2019, the condominium or apartment trend
is slightly increase. Then the graph shows a decline in the number of condominium/ apartment
transactions from 2019 to 2020 which are 329 to 299 units respectively.
According to the line graph, single storey terrace house transactions accounted for the
third greatest number of residential property transactions in Sepang from 2018 to 2020.
According to the graph, the number of single storey terrace house shows an increasing trend
from 2018 to 2020. This indicates that there was a great demand for apartment/ condominiums
in every year.
Despite the fact that the number of residential property transactions in Sepang is
displaying an uncertain trend in the graph for all of these categories of residential, demand
remains strong, indicating that these forms of residential have a future in the property market.
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120
100
80
60
40
20
0
2018 2019 2020
Vacant Plot 19 20 10
Pre-war Shop 3 1 1
1-1 1/2 Storey Shop 7 12 7
2-2 1/2 Storey Shop 84 75 43
3-3 1/2 Storey Shop 27 46 34
4-4 1/2 Storey Shop 5 3 4
5-5 1/2 Storey Shop 1 0 0
6-6 1/2 Storey Shop 0 1 0
Shop Unit/ Retail Lot 41 18 26
Office Lot 40 60 20
Shopping Complex 0 0 0
Purpose Built Office 1 0 0
Service Appartment 54 82 131
Hotel/ Leisure 6 4 0
Others 1 24
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The line graph above depicts the split of the number of commercial property
transactions in Sepang by type between 2018 and 2020. The most common commercial
property transaction in Sepang is service apartment, followed by a 2-2 ½ storey shop, a 3-3
½ storey shop, and an office lot. The number of transactions for 2service apartment has
increased slightly from 54 units in 2018 to 82 units in 2019. However, in year 2020, the
number of transactions increased sharply from 82 to 131 units.
We can deduct from the graph that there is a considerable demand for 2-2 1/2 storey
shop houses in Sepang. Even while the number of property transactions decreased from 2018
to 2020, but 2-2 1/2 storey retail houses is stay among the top two most demand commercial
property in Sepang.
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Supply Analysis
8,500
8,400
8,300
8,200
8,100
8,000
7,900
7,800
7,700
Existing Supply
2018 7,977
2019 8,451
2020 8,467
The graph above depicts a supply and demand analysis single storey terrace houses
from 2018 to 2020. From 2018 to 2019, the existing supply rise sharply from 7,977 to 8,451
units. Last but not least, the existing supply in 2020 was reported to be 8,467 units which
shows slight increase. In summary, the highest current supply was recorded in 2020, at 8,467
units, and the lowest existing supply was recorded from 2018, at 7,977 units.
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a.ii) Completion
50
40
30
20
10
0
Completion
2018 20
2019 52
2020 16
The graph above shows the completion of a single storey terrace houses supply study
from 2018 to 2020. The total number of units completed in 2018 was 20 units. In 2019, the
total number of units completed increased sharply which 52 units. Then in 2020, the number
of completions deep to on 16 units. The maximum completion, 52 units, was reported in 2019,
and the lowest, 16 units, was recorded in 2020.
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600
500
400
300
200
100
0
Incoming Supply
2018 654
2019 180
2020 196
The graph above depicts the incoming supply of single storey terrace housing supply
analysis from 2018 to 2020. In 2018, the incoming supply was recorded at 654 units and it
drop sharply to 180 units in 2019. However, in 2020, the incoming supply increased slightly to
196 units. The highest number of units, 654 units, were reported in 2018.
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a.iv) Starts
16
14
12
10
0
Starts
2018 16
2019 0
2020 0
The graph above depicts the starts of single storey terrace house from 2018 to 2020.
In 2018, the number of starts was recorded 16 units. The starts in 2019 and 2020 was recorded
the same number which is 0 unit. The highest number of units was recorded in year 2018
which was 16 units.
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200
150
100
50
0
Planned Supply
2018 108
2019 174
2020 220
The graph above depicts the planned supply of single storey terrace house from 2018
to 2020. In the year 2018, the planned supply was 108 units. Following that, the planned
supply for 2019 was 174 units. Last, the planned supply in 2020 was 220 units. As a result,
the chart shows that the greatest projected supply was 220 units in 2020, while the lowest
starts was 108 units in 2018. This show the bar graph of the planned supply is increasing.
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16
14
12
10
0
New Planned Supply
2018 16
2019 0
2020 10
The graph above shows the new planned supply of single storey terrace house
between 2018 and 2020. The new planned supply in 2018 was recorded about 16 units. Next,
in year 2019 was recorded at 0 unit. Last, the new planned supply was recorded 10 units in
2020. The highest number of new planned supply was recorded at 16 units in 2018 and the
lowest in 2019 at 0 unit.
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23,000
22,000
21,000
20,000
19,000
18,000
Existing Supply
2018 19,903
2019 21,880
2020 23,164
The graph above shows the existing supply of double storey terrace house supply
analysis from 2018 to 2020. From 2018 to 2020, the existing supply shows an increasing
number. The existing supply was recorded at 19,903 units in 2018. Then in 2019, the existing
supply was recorded at 21,880 units. In 2020, it was recorded at 23,164 units. The highest
number of existing supplies was recorded in 2020 at 23,164 and the lowest was recorded in
2018 at 19,903 units.
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b.ii) Completion
1000
800
600
400
200
0
Completion
2018 360
2019 221
2020 1,071
The graph above reflects the completion of a double storey terrace house supply
analysis from 2018 to 2020. The total number of units completed in 2018 was 360. In 2019,
the total number of units completed was 221. And the total number of units completed in 2020
is 1,071. The biggest number of units completed was 1,071 in 2020, while the lowest number
of units completed was 360 in 2018.
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7,000
6,000
5,000
4,000
3,000
2,000
1,000
0
Incoming Supply
4,893 4,893
2019 5620
2020 7141
The graph above depicts the incoming supply of double storey terrace house supply
analysis from 2018 to 2020. In 2018, there were 4,893 units in the incoming supply. Following
that, the incoming supply in 2019 was 5,620 units. In 2020, 7,141 units of incoming supplies
were registered. As a result, the graph shows that incoming supply increased from 2018 to
2020. The highest number of units was recorded in 2017, with 7,141 units while the lowest
was recorded in 2018 at 4,893.
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b.iv) Starts
1400
1200
1000
800
600
400
200
0
Starts
2018 53
2019 1364
2020 997
The graph above illustrates the starts of double storey terrace house from 2018 to
2020. The starts in 2018 was recorded at 53 units and it increased sharply to 1,364 units in
2019. Then, in 2020, the number of starts decreased slightly to 997 unit. The highest number
of starts was in 2019 at 1,364 and the lowest number of starts was in 2018 at 53 units.
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6,000
5,000
4,000
3,000
2,000
1,000
0
Planned Supply
2018 5,102
2019 6,089
2020 6,176
The graph above represents the planned supply of double storey terrace house from
2018 to 2020. In the year 2018, the planned supply was 5,102 units. Following that, the
planned supply for 2019 was 6,089 units. Last, the number of planned supplies in 2020 was
6,176 units. To conclude, the highest number of planned supplies was in 2020 and the lowest
was 2018 which are 6,176 and 5,102 respectively.
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1200
1000
800
600
400
200
0
New Planned Supply
2018 475
2019 1,210
2020 997
The graph above depicts the fresh supply of double storey terrace house from 2018 to
2020. In 2018, 475 units of new planned supply were registered. Following that, in 20191,210
units were recorded. In 2020, the number of new planned supply decreased to 997 units. In a
nutshell, the highest number of new planned supply for double storey terrace house was in
2019 at 1,210 units and the lowest was in 2018 at 475 units.
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1,720
1,710
1,700
1,690
1,680
1,670
1,660
1,650
1,640
Existing Stock
2018 1,669
2019 1,678
2020 1,718
The graph above displays a supply and demand analysis of double storey shophouse
within 2018 to 2020. In 2018, the existing supply was recorded at 1,669 units. Aside from that,
the existing supply was recorded at 1,678 units in 2019. Following that, the existing supply in
2020 was 1,718 units. In a nutshell, the bar chart shows the increasing number of existing
supplies from 2018 to 2020. The highest number of existing supplies was in 2020 at 1,718
units while the lowest number was in 2018 at 1,669 units.
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a.ii) Completion
90
80
70
60
50
40
30
20
10
0
Completion
2018 86
2019 0
2020 0
The graph above depicts the completion of a double storey shophouse supply analysis
within 2018 to 2020. The total number of units completed in 2018 was 86 units. The number
of completions in 2019 and 2020 remained the same which is zero. The highest number of
completions was in 2018 at 86 units.
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104
102
100
98
96
94
92
90
Incoming Supply
2018 105
2019 96
2020 96
The graph above depicts the incoming supply of double storey shophouse supply
analysis within 2018 to 2020. In 2018, there were 105 units in the incoming supply. While the
number of incoming supplies remained the same in 2019 and 2020 which was 96 units. To
conclude, the highest number of incoming supplies was in 2018 at 105 units and the lowest
was in 2019 and 2020 at 96 units respectively.
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a.iv) Starts
0.9
0.8
0.7
0.6
0.5
0.4
0.3
0.2
0.1
0
Starts
2018 0
2019 0
2020 0
The figure above shows the number of starts for doble storey shophouse in 2018 to
2020. The number of starts were remained same from 2018 to 2020 which are zero.
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280
275
270
265
260
255
250
Planned Supply
2018 263
2019 277
2020 281
The figure above shows the number of planned supplies for double storey shophouse
within 2018 to 2020. In 2018, the number of planned supplies was recorded at 263 units in
2018. Next, 277 units of planned supply number was recorded in 2019. In 2020, the number
of planned supplies was recorded at 281 units. The highest number of planned supplies was
recorded in year 2020 and the lowest was 2018 which are 263 units and 281 units respectively.
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14
12
10
0
New Planned Supply
2018 1
2019 14
2020 0
The figure above shows the number of new planned supply for double storey
shophouse within 2018 to 2020. In 2018, the number of new planned supply was recorded at
1 unit. Then it increased to 14 units in 2019. In 2020, the number of new planned supply was
recorded at 0 unit. In a nutshell, the highest number of new planned supply was in 2019 and
the lowest was in 2020 which are 14 units and 0 unit respectively.
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Partheum Consultant Sdn Bhd, working as a consultant and advisor, has carried out a
more detailed analysis on the Market Feasibility of the developer's proposed development.
The project, which is located in Sepang, is a mixed development that includes both residential
and business units. The proposed development covers roughly 2.9610848 hectares (7.317
acres) of land.
The most significant aspect of any company's property marketing strategy is their
target market. Selangor has a population of over 6.57 million people, making it the most
populous state in Malaysia. Selangor has the highest population density due to its strategic
location, which provides business opportunities, employment, and economic growth. As a
result, many people prefer to migrate to Selangor in order to improve their level of living. They
wish to improve their lives by seeking a better work offer outside of their current location.
Because our development will be developed in the Sepang area, our target market will
be in Sepang. The target market will be a certain group of people who have the financial
means to own or buy a home, as determined by employed people, competition, and household
income. As a result, finding the owner or purchasers for the property that has been presented
in that location will be easier. In terms of the target market's demographic, Selangor's
population has grown steadily throughout the years. Selangor has a population of 6,380.8
thousand people in 2017. Selangor's population grew at an average yearly rate of 2.19 percent
from 5,249.7 thousand in 2008 to 6,380.8 thousand in 2017. We can assess the level of
economic development based on the surrounding area and determine if it is favourable or
unfavourable for the new development.
According to the 2019 Household Income and Basic Needs Survey Report that has
been stated in 2019, Malaysia's median income was RM5,873 in 2019, while the mean income
was RM7,901 in 2019. In terms of annual growth, Malaysia's median income increased by 3.9
percent in 2019 compared to 6.6 percent in 2016. Furthermore, median income increased by
4.2 percent in 2019. Homeowners with an income range of low to middle earners are the target
population. Developers must focus on idea and design based on the clients' and social
preferences when developing residential and commercial units. The developers must also
inform future clients and buyers on the affordability of the properties as planned.
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Apart from the target market in Sepang, the areas such as Petaling Jaya, Shah Alam,
Ampang, and Kajang may also be our target market, since they may migrate to Sepang and
be interested in purchasing properties, as our development will be a mixed development with
residential and commercial structures. Furthermore, the area surrounding Sepang already has
a plethora of job prospects for new migrants to begin their careers.
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A SWOT analysis should be performed at the start of the strategic planning process or
during a strategy refresh. Because they should be able to see across the organization and
offer insight into the competitive environment or business landscape.
9.1 STRENGTH.
9.1.1 Financial strengths: Reliable source of financial growth from the bank loan. The
target rate of return is viable.
9.1.2 Buyer strengths: Customer growth coming from the buyers and investors due to
the suitable price to compare to the residential areas in the surroundings. Our gated and
guarded concept is being attraction to the buyers.
9.1.3 Internal strengths: Fast development for the residential. The operations will
ongoing and will be completed on time. Experienced professionals involved in the whole
project.
9.2 WEAKNESSES.
9.2.1 Financial weaknesses: The target rate of return percentage could be higher. The
proposed development should maximize the profit.
9.2.2 Buyer weaknesses: The targeted customers are from middle income and high-
income categories although the age categories are open. This is due to the price of the
units that caused the buyers’ loans to a limit.
9.2.3 Internal weaknesses: The development is using sell then build (STB) concept
which is harder for the appointed estate agent to convince the buyers.
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9.3 OPPORTUNITIES.
9.3.1 Financial opportunities: Choose the suitable bank that is available in Malaysia
that offer low interest rate as to pay back the loan.
9.3.2 Buyer opportunities: By choosing the same category, middle income and high
income, the marketing need to be widened to get more engagements and get more
buyers.
9.3.3 Internal opportunities: Appoint more estate agents to promote and assist the
selling process. Other than that, offer more promotions such as cashback value to the
potential buyers to attract them to buy the units.
9.4 THREATS.
9.4.1 Financial threats: The sell-then-build (STB) concept is quite risky to gain trust from
the buyers and the investors to invest their money first into the development.
9.4.2 Buyer threats: The buyers have options to buy either a unit from this development
and other competitors that offer a quiet same property types and a better promotion to the
buyers.
9.4.3 Internal threats: The estate agents might not take their job professionally. The
potential buyers also not attracted to the promotions that being offer as they are taking
other matters into the considerations.
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The land is being evaluated and it is possible to use the land as 60% of the total land
area is being used as plinth area while 40% is for open space. It is proved that the subject
property which is the land is being used on its maximum ability.
The land is physically possible despite the initial use of land is agricultural, later the
development converted it to residential and commercial to develop further the suitable
buildings on the land. The topography, lot size, condition and soil type make the development
possible.
The potential use is legally permissible and involves legal considerations. The
proposed used is allowed by zoning regulations as well. The proposed development does not
violate any rules from the Majlis Daerah as the land use is being converted according to the
suitable land use.
This proposed use generates a much higher internal rate of return. The risk of the
project is high but the return is high as well which is viable to the development. The most
importantly, the highest internal rate of return and net present value of the proposed
development is the maximally productive use.
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The development concept is important as to deliver the initial idea to start the
development. The concept that being applied to this proposed development is green concept
and symmetrical in order. There will also be gated and guarded as for safety reasons to the
residents. The green concept is the design of the nature base and garden landscape. The
ratio of 60:40 of the plinth area and open space which is the open space will be applied for the
green concept.
In addition, the symmetrical concept is the arrangement of the buildings and it can be
seen on the layout plan. The purpose of the symmetrical concept is to make sure that every
unit of the residential is systematically efficient which is easily accessible in any possible ways.
It would be convenient for the residents to move around.
The gated and guarded concept is a typical concept in Malaysia as for safety purpose
to avoid theft or any criminals. It prevents the outsiders to enter the residential areas without
permissions or pass from the guard at the entrance. The residents can easily enter the
residential area with vehicles once they are provided a pass.
This proposed development will be using sell-then-build (STB) method. The buyers
bear the majority of the risk associated with property development, while developers enjoy the
profits.
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LAYOUT PLAN
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This part will explain about the financial analysis of the project based on the project
cost, projected gross development value, projected total cost of development, sensitivity
analysis, profitability statement and conclusion. All the calculations are provided in the
appendices sheet.
1 Land Cost RM 35.45 per sqft. The land cost derives after used comparison
method based on sale transaction in Mukim
Dengkil.
2 Acquisition Cost 3% This percent from the land cost and it includes
stamp duty and other cost to acquire the land.
7 Survey and RM350 per unit The total amount will be based on total unit
Subdivision that will be developed.
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10 Building cost This is the cost used for the construction of the
psqft building. This cost refers to the JUBM &
1) Single Storey RM 70 per sqft. Arcadis Construction Cost Handbook.
Terrace House
2) Double Storey RM 80 per sqft.
Shop house
3) Double Storey RM 80 per sqft.
Shop House
16 Finance cost 5.4% The interest of finance cost gets from the
based lending rate that has been made by the
BNM and MAYBANK. It used STB concept.
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We assess the total projected GDV for this project at RM65,492,000 (Ringgit Malaysia Sixty-
Five Million Four Hundred Ninety-Two Thousand Only).
We assess the projected total cost of development of residual method for this project at
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From the above, all variable is not sensitive to the developer profits.
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1. Residual Method
Developer Profit RM22,868,408
(Ringgit Malaysia Twenty-Two Million Eight Hundred
Sixty-Eight Thousand Four Hundred and Eight Only)
Profit As % of GDV 34.92%
Profit As % of TDC 53.65%
2. Cashflow Method
Developer Profit RM24,156,736
(Ringgit Malaysia Twenty-Four Million One Hundred
Fifty-Six Thousand Seven Hundred and Thirty-Six Only)
Profit as % of GDV 36.89%
Profit as % of TDC 61.20%
Based on both methods, the developer profit achieve is viable because the profit achieved
the minimum profit percentage of GDV and TDC which is 20% and 30% respectively.
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We also had come out with few marketing strategies which is digital advertisement and
conventional advertisement to advertise and promote this proposed development. We also
believe the proposed development will give a good return on investment which are good
and viable. This proposed development also has achieved the highest and best use
concept.
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16.0 CONCLUSION
Most developers and consultants have applied the residual method as a criterion for
judging the feasibility of a proposed project. The residual method derives the residual value in
which from the total amount of development (GDV) minus the total cost of development (GDC).
We, Partheum Consultant Sdn. Bhd. completed a market feasibility report. Therefore,
we recommend this as a client driving this proposed development, as this study has shown
that this development has achieved the concept of its highest and best use.
Also, as explained in the SWOT analysis, the likelihood of this development reaffirms
that risks are appropriately reduced, contributing to the success of the proposed project. It is
very important for students of Real Estate Management to learn how to derive market
feasibility reports using accurate and up-to-date residual method elements. This knowledge
equips students with the information they need to provide future real-world industries.
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17.0 REFERENCE
1. Department of Statistic Malaysia – Gross Domestic Product Growth Rate, GDP Per
Capita of Selangor, Employment, Population, Ethnicity, Median and Mean income.
2. World Bank - Inflation Rate of Malaysia. Real Interest Rate of Malaysia
3. Guidebook Electrical Substation Design Standards by Distribution Division, TNB –
Substation
4. Infrastructure and Utility Planning Guidelines by the Planning Department Towns and
Villages of Peninsular Malaysia – Water Tank
5. Selangor State Planning Guidelines and Standards Manual (Third Edition) – Parking
Lot, Play lot
6. Housing Planning Guidelines (GP 001-A) – Road Reserved.
7. National Property Information Centre at https://napic.jpph.gov.my/portal
https://www.sciencedirect.com/science/article/pii/S1877042815062552
9. How To Determine The Highest and Best Use of a Property. (2019, July 23).
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18.0 APPENDICES
LAND VALUE
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RESIDUAL METHOD
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SENSITIVITY ANALYSIS
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