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et Feature

Extreme Sports
in the Land of
the Pharaohs
68 AUGUST 2019
Feature et
Offering a tourism experience exceeding every adventurer’s wildest dreams,
Skydive Egypt has the ambitious, exciting goal of making the Pyramids, and Egypt
at large, an accessible skydiving destination.
By Yasmin El-Beih

I
n mid-2018, announcements of a skydiving event over the
Pyramids had adventurers on the edge of their seats. As
extreme sports, particularly skydiving, are virtually non-
existent in Egypt, conducting such an event over and in
the vicinity of the most recognizable wonder of the ancient world
seemed distant, almost surreal, particularly given a misperception
that going against the grain in the most populous Arab country
comes with overwhelming obstacles. “We really went through a
lot to make the first event happen,” says Skydive Egypt founder
Mahmoud Sharaf. “We had to rent the planes from the military,
which is a lot more expensive than civilian planes, we had to re-
ceive approvals from several government entities, including the
Ministry of Youth and Sports, the Ministry of Antiquities and
the Ministry of Tourism. There are also separate approvals that
we always need to get from the army of course, but for sure, par-
ticularly for the foreigners attending to jump, doing so over the
pyramids is something many could only dream of. The Pyramids
are definitely a major selling point; skydiving is of course an ex-
tremely fantastic sport for anyone to take up, but to do so over a
global wonder, that’s something few people have ever done. In the
case of the Pyramids, no one had done so before; the June 2018
Jump Like a Pharaoh event was the first of its kind,” Sharaf tells
Egypt Today. The event was so successful, that Jump Like a Pha-

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et Feature

raoh Vol.2 was held merely months therafter, in February 2019.


The only events that come anywhere near being up to par
with such an experience, in his view, is skydiving over the Grand
Canyon or Mountain Everest, both iconic spots, reserved for the
truly adventuresome, and can set skydivers back hundreds, or
even thousands of dollars, per jump.
As tourist inflows to Egypt once again pick up this year and
with the third SkyDive Egypt event slated for 2020, the com-
pany’s exciting plans are both pertinent and promising, explains
Sharaf. The ingenious travel entrepreneur, who juggles the
groundbreaking business alongside his daytime job as an engi-
neer, says the company actually started in 2015 with the purpose
of developing Egypt’s skydiving community and building local
interest in the team sport. Initially, they would go skydiving
in nearby countries such as Morocco and Kenya, given their
proximity and pleasant year-round weather. Since permanently
active skydiving “drop zones,” an area where skydivers can land
after taking off from a nearby base, are nonexistent in Egypt,
locals actually practicing the sport—with few exceptions—resort
to scheduling their skydiving adventures abroad. There are over
100 certified skydivers in Egypt at the moment, many of whom
first took up the sport after connecting with SkyDive Egypt.
Sharaf and co-founder Moustafa Saeed struggled to ad-
equately publicize the first SkyDive Egypt event in June 2018
and generate enough signups to make it successful. Globally,
skydiving hoaxes are common, so it isn’t unheard of that a
skydiver would submit a payment to an international bank
account for a prospective event that, in actuality, turns out to be
a scam. For a skydiving event to successfully gain traction, con-
ventionally, it needs to be reputable, renowned among the global

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skydiving community, and have a few online supporters—pref- ventures,” Sharaf says.
erably prominent instructors—vouching for it. Despite Sharaf In one video he flaunts of the Jump Like a Pharaoh events,
and Saeed’s efforts, until almost the last minute, registrations amputee and freestyle skydiving champion Alistair Hodgson—
weren’t enough for the team to effectively break even. “At some who has reportedly successfully completed over 7,000 jumps—
point, we had just 45 people registered in the weeks prior to the jumps off an Egyptian air force plane, leaping down effortlessly,
June 2018 event whereas we needed at least 60 to break even, pay with the Pyramids in the background. Jump Like a Pharaoh Vol.
the cost of renting the planes and receiving approvals, and so 2 was also featured on an episode of the MBC reality TV show
on. Fortunately, just as we were deliberating how we could make Wein Hein, following the adventures and misadventures of
things work despite the prospective losses, a group of almost 15 three young Saudi Arabians travelling around the globe. Other
skydivers joined through an instructor contact I had abroad,” international shows, publications and media outlets have also
Sharaf recounts. featured Skydive Egypt, arguably serving Egypt’s image and the
Held in February 2019, Jump Like a Pharaoh Vol. 2 had a revival of its tourism industry. Friends and family often attend
turnout of more than double the prior event; over 130 partici- the event to watch, creating a separate revenue stream for tourist
pants signed up for the second multi-jump event. Many partici- attractions in the area.
pants from the first event attended the second as well, striving To further develop skydiving as a sport in Egypt, from al-
for one more epic jump. While the resources Sharaf and Saeed lowing more frequent participation by Egyptian nationals to
have on hand only allow for certified skydivers to jump, many generating year-round tourism skydiving revenues, Sharaf and
less experienced skydivers even separately signed up through ac- Saeed are planning to establish an active drop zone, essentially
companying instructors to do a “tandem” jump, where they are a skydiving center, in Egypt. “The infrastructure regionally [for
attached to an instructor guiding the student through the entire skydiving as a sport] is still very minimal . . . in France alone,
jump. Since there are no active drop zones in Egypt (the Giza there are 70 drop zones, whereas in the Middle East or Africa
Pyramids complex only becomes a skydiving spot for the course you might only have a couple of drop zones in the countries that
of the two-day infrequent event that Skydive Egypt hosts), there do have one. Dubai is a great skydiving destination, but they are
are few active instructors available to conduct such a jump in not active May through October given the heat there during the
Egypt; conducting a tandem jump as a Jump Like a Pharaoh summer, whereas in Europe the market is almost dead during
participant could cost upwards of a few thousand dollars. The the winter months due to the cold, unpredictable weather. This
price tag for attending the Jump Like a Pharaoh event alone is gives Egypt a lot of opportunity if we do establish a drop zone
just over $1,000. here; the weather is great all year round, so in the months when
Upwards of 90 percent of participants at both Jump Like a other skydiving drop zones aren’t active, we would probably be
Pharaoh events were foreigners, which is positive in altering working,” Sharaf explains.
Egypt’s image internationally as a destination that’s stable, safe, According to Sharaf, several renowned resort managers have
and with ample attractions available to the visitors it welcomes. expressed an interest in establishing the drop zone on their
“For the second event, we really had people attending from every premises once the relevant approvals are acquired, as it would
corner of the earth: USA, UK, Netherlands, Mexico, Argentina, lead to both an indirect and direct touristic revenue stream. The
Sri Lanka, Thailand, Saudi Arabia, Germany, France, Denmark, Red Sea’s Marsa Alam and El Gouna are both being considered
Sweden, Austria, Dominican Republic, and other places even. . as potential spots for the drop zones, but finalizing the relevant
. . We’re also hoping to soon partner with the Ministry of Tour- prior processes and approvals is still in the works.
ism in our prospective events, especially since [the Minister]
Dr. Rania El-Mashat is super active in supporting touristic For more information, visit skydivehigh.com

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