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FINAL ASSIGNMENT

Length: maximum 10 pages

PART 1: ESSAY (3 points)


Choose one out of two topics as follows:

(1) As our world has become more globalized and digitalized, will culture
differences decline as a roadblock to international management, or will they
continue to be a major barrier? Defense your answer and provide some
examples of MNCs management practice.
(2) Analyze and provide examples of how difference in culture between countries
can affect international management?

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PART 2: CASE STUDY ANALYSIS (5 points)

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“P&G again ranks among top companies for diversity” (Kingery, 2019)

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Last year, P&G – a large employer of about 95,000 employees has landed a spot on
DiversityInc’s Top 50 Companies list (Kingery, 2019). This giant’s global workforce is
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an amalgamation of individuals from over 145 countries. The ability to uphold strong
values of diversity and multiculturalism within its own organization allows P&G to
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be more innovative and gain competitive advantages (Vji, 2018). John Pepper, former
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CEO of Procter & Gamble once said that “Our success as a global company is a direct
result of our diverse and talented workforce. Our ability to develop new consumer
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insights and ideas and to execute in a superior way across the world is the best possible
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testimony to the power of diversity any organisation could ever have” (Procter
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&Gamble, 1998).
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Based on what you’ve learnt from the course and what you could search from the
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internet about P&G*, answer the following questions:


1. Analyze the advantages and problems associated with managing a diverse and
multicultural workforce.
2. What is P&G doing to develop and support a diverse workplace?
* Use the most updated information.

PART 3. COURSE REFLECTION (2 points)


This is a reflective piece of writing. It will focus on what’ve learnt from the course,
both knowledge and skills and how you intend to apply in your life and your future
career.
The key questions I would like you to reflect on and, more specifically, reflect critically
on are:

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• What did you learn from the course? How do you intend to apply this
knowledge in the future?
• How did your group organize group assignment? How did you divide up
tasks? How did you interact with your group colleagues? Did you work
cohesively? How did you rate your performance, particularly in comparison
with your group members? What would you have done differently?
• What did you learn from learning online?
• Do you have any recommendation to the lecturer? If yes, please specify.

Bibliography

Kingery, N. (2019). P&G again ranks among top companies for diversity. Retrieved May,
2020 from Cincinnati Business Courrier:

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https://www.bizjournals.com/cincinnati/news/2019/05/09/p-g-again-
ranks-among-top-companies-for-diversity.html
Procter &Gamble. (1998). Diversity. Retrieved May, 2020 from

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https://www.pg.com/content/pdf/01_about_pg/01_about_pg_homepage/a
bout_pg_toolbar/download_report/diversity.pdf
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Vji, V. (2018, November 19). How P&G Prioritizes Diversity, Inclusion and Gender Equality
to Create Global Impact. Retrieved May, 2020 from Triple Pundit:
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https://www.triplepundit.com/story/2018/how-pg-prioritizes-diversity-
inclusion-and-gender-equality-create-global-impact/55431
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COURSE:
INTERNATIONAL MANAGEMENT:
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MANAGING ACROSS CULTURES
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(INE - 3223E*)
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FINAL ASSIGNMENT
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Instructor: MSc. Nguyen Thi Thanh Mai


Name of student:
Date of birth:
Student ID:

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Hanoi, 2020

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Course: International Management: Managing Across Cultures
(INE - 3223E*)

Student
Name (Student ID: …..)

Word count

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……. (Excluding Title Page, Table of Contents and Bibliography)

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Module coordinator ng
MSs. Nguyen Thi Thanh Mai
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Date of submission:
…..
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Plagiarism statement
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“I confirm that this assignment is entirely my own work and has not been submitted
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in full or in part for any other course within or outside UEB. I confirm that all
references are duly acknowledged.”

Signature: ….

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Format instruction:
Times New Roman font, size 13
Line spacing 1.3, spacing before and after: 3pt; Indentation – Hanging 1.27 cm
Page set up: Margin - Top 2 cm, bottom 2 cm, left 3 cm, right 2 cm,
In A4 and Word format.

How to cite references:

1. Book: Last name, First name, year, Tittle of the book, Publishing house.
In-text citations: Musgrave (1973)
Trần Anh Tài (2007)
Smith et al. (2009);
In the Reference List:
Musgrave, Richard A., 1973, Public Finance in Theory and Practice, Fifth edition,
McGraw Hill Book Company.

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Trần Anh Tài, Quản trị học, NXB. Đại học Quốc gia Hà Nội, Hà Nội, 2007.
Smith, Adam, David Ricardo and James S. Mill, 2009, ....

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2. Article in the journal:
Name of the author, year, “Tittle of the article,” Name of journal, Vol/No. of journal,
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page number.
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In-text citations: Guilhot (2010)
In the Reference List:
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Guilhot, L., 2010, “Assessing the impact of the main East-Asian free trade
agreements using a gravity model”, Economics Bulletin, Vol. 30(1), 282-291.
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4. Conference Paper
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In-text citations: Nguyen Thi Thu Hang (2009)


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In the Reference List:


Nguyen Thi Thu Hang, 2009, "Economic growth in Vietnam," Discourse of Vietnam
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Economic Outlook 2010, Central Theoretical Council and UNDP, Tuan Chau,
Quang Ninh, 23-23 / 1 / 2009.
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5. Chapter in a book:
In-text citations: Đinh Tuan Minh (2009)
In the Reference List:
Đinh Tuan Minh, 2009, "Policy on interest rate support in Vietnam," Chapter 3 of
Nguyen Duc Thanh (ed), 2009, Vietnam Annual Economic Report, Tri Thuc
Publishing House, Hanoi.

6. Daily article:
In-text citations: Hai Ly (2009)
In the Reference List:
Hai Ly, 2009, "The gold market is going up," Saigon Marketing, June 15, 2009.

7. Article on the Internet


In-text citations: International Monetary Fund (2011)
In the Reference List:

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International Monetary Fund, 2011, “World Economic Outlook 2011”,
http://www.imf.org/external/pubs/ft/weo/2011/01/pdf/text.pdf
(accessed Nov 12, 2011)

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