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Strengths Weaknesses

1. Stock price peaked by 8000% 1. Aggressive expansion backed


from its IPO of Php 2.00 by short-term and long-term
loans
2. Partnership with Honeystart 2. DD’s products and services
Holdings Corporation, a are not available for medium
to small enterprises within
holding company owned by highly urbanized areas
Tony Tan Caktiong, founder 3.

of JFC.
3. Joint ventures with other land
owners and property
development companies (e.g.
Ascott Ltd.)
4. Location of development
projects are within the
proximity of business and
entertainment area.
5. One of DoubleDragon’s core
value is promoting sustainable
development through “green”
technology.
6. CentralHub is a fully planned
industrial warehouse complex
that caters to industrial
operators looking for spaces
that can be used for
warehousing, commissary,
cold storage, light
manufacturing and logistics
distribution
7. Community malls in third-tier
cities outside major urban
areas of the country
8. Partnership with ABS-CBN,
SM Group and JFC.
Opportunities SO Strategies WO Strategies
1. Philippine GDP grew by 1. Built community malls in
third-tier cities outside major
6.7% in 2017, one of the
urban areas of the country (S6,
fastest in the world O1)
2. Joint ventures with other land
2. Robust property industry in
owners and property
2018 and the next five years development companies for
anchored on strong real estate projects (S2, O2)
3. The robust performance of DD
economic growth
stocks can entice foreign
3. Growing knowledge process
investors to invest on
outsourcing (KPO) industry,
development projects. (S1, O3)
high infrastructure spending
4. Construction of Central Hub,
and sustained private sector
a fully planned industrial
confidence.
warehouse complex can cater
4. Better partnership with
the expected increase in
neighboring countries, such
demand for warehouse and
as China and Japan, boosting
storage spaces (S6, O4)
the infrastructure investment.
5. Expected increase in demand
for industrial spaces due to
improvemen
6. t in manufacturing
investment
7. Expected increase in demand
for warehouse and storage
spaces
8. Expected increase in demand
for hotels and leisure
segment due to increasing
number of local and foreign
tourists
9.
Threats ST Strategies WT Strategies
1. A supply glut in 2018 is
expected by those who are
monitoring the construction
in Metro Manila, including
those in the reclaimed areas.
2. Top players in the
Philippines are starting to
move along with the boom in
economy by catering to
different target market and
providing a mixture of
products and services (i.e.
SMPH, ALI, MEG, VLL)
3. Unconventional financing
methods, i.e. preselling
condotels in a hotel project
in Fort Bonifacio
4. An increase in real GDP
(i.e., economic growth) will
cause an increase in average
interest rates in an economy.
As interest rates rise, it
discourages potential buyers
or lessee.

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