Customers shopping with digitally and customers shopping manually (Target Customers)

• Customers have the option to shop digitally through a smart screen where they can choose their
desired products at the grocery
• Customers still follow the traditional way to shop by roaming and picking products at the
grocery

Customers provide information whenever they are shopping or after using the product (Identify
Undeserved Customer Needs)

• A customer is attracted to a product whenever it fulfils their needs

• They leave traces of information for instance more popular the product, more sales are
guaranteed
• Seller can actually observe the pattern when a customer is buying certain product at a certain
interval of time
• Consumers are also inclined to provide review about their experience with the product

Value Proposition

• Explain how your product solves customers’ problem or improves their situation
• Deliver specific benefits (warranty, servicing, discount offers etc.)
• Tell the ideal customer why they should buy from you and not from the competition

Minimum Viable Product (MVP) feature set

• Grocery Smart Shopping is installed for first phase at the grocery store
• Customers now can select their preferred product by just using the touch screen
• The products are sorted with a special sorting machine
• Employees then pack the products for the customers
• Finally, customer pays the bill
• During the initial phase, customers’ time and delivery of the product using the Grocery Smart
Shopping is compared with the customers who shop manually
• Questionnaires for customers should be provided so that further improvement can be made on
the product
• This way time is properly utilized so that results are productive and everyone can benefit with
the progress.