1

FORD
MUSTANG
VS
CHEVROLET
CAMARO
Taylor, T. (n.d.). 2024 Mustang Camaro 1
THE CAR GUIDE. (n.d.). Chevrolet
THE ESCALATING

1
Content
Checklist
WHAT WE'LL COVER IN THIS
PRESENTATION

Mustang and Camaro rivalry

Transformations over the decades
Visual and Mechanical Differences
Sales
Development from the rivalry

2
1960 1980 1990
2000
1970 1990
1990

3
1960

4
 FIRST GENERATION:
THE ENTRANCE OF TWO BEASTS IN THE COMPETITION

1960 Ford T5 entered in the market at 1964

1970
Camaro was poised to take the
throne as the top pony car
1980

The Camaro entered in the market

1990 as the competitor
of mustang lineup at 1967

2000

Taylor, T. (n.d.). 2024 Mustang Camaro

4
 THE CHILD OF CARROLL SHELBY

1960
7 liter V8 Cobra Jet
1970

Lightened body
1980
Produces 355 hp

1990

2000

Dellis, N. (n.d.). Medium Gray 1967 Ford Mustang

5
 REPLY FROM THE CAMARO

1960
7L V8 big block L72 engine
1970

First convertible muscle car

1980
Produces 435 hp

1990

2000

Mecum Auction. (n.d.). 1967 CHEVROLET CAMARO RS/SS CONVERTIBLE

6
 THE COBRA JET KILLER

1960
Lighter
ZL1
1970

1980
Faster

1990 THE
COBRA More power
2000 JET (22% more HP)

Hakim, D. (n.d.). Lethal Venom- The Heart of the Super Cobra Jet
KIRBY, C. (n.d.). Camaro ZL1’s engine.
7
 MUSTANG CAMARO

Jr., R. N. (n.d.). 1993 Chevrolet Camaro Z28

Karr, J. (n.d.). Mustang Saleen
8
 MUSTANG CAMARO

9 8
Jr., R. N. (n.d.). 1993 Chevrolet Camaro Z28
Karr, J. (n.d.). Mustang Saleen
8
1970

9
 CARRYING THE MOMENTUM FROM THE 60S

MUSTANG CHEVROLET
1960
MACH 1 CAMARO SS
1970
1971 1969
1980
Coyote 5.0-liter V8 F Body Type

Bumped up 20HP to 480HP Split Bumper Design

1990

It's as potent as any Mustang gets Top 10 Best Cars in the world by
right now, short of the GT500 Road and Track in 1971
2000

Skwarczek, M. (n.d.). 1971 Ford Mustang Mach 1 | Ford.

LS1-Powered 1969 Chevy Camaro SS
9
 THE ACE

Completely Outsold
1960 The Camaro

1970 1974
1980

1990

2000
Available With or Without V8

CAR AND DRIVER. (n.d.). 1974 Ford Mustang II Mach I 10

 THE
OIL CRISIS

11
 STAGFLATION

1960
Oil Crisis and Stagflation

1970

1980

1990

2000 Recession graph in the US Oil refiner acquisition costs,

1973-75 1968-2006

Energy Information Administration. (n.d.). Imported crude oil refiner acquisition costs, 1968-2006 11
JayHenry. (n.d.). A graph of the recession in the United States from 1973-75
 THE SALES

1960

1970

1980

1990

2000

SEAMAN, K. (n.d.). 50 Years of Camaro vs. Mustang Sales Numbers in Living Color 12
 MUSTANG CAMARO

9 8
Jr., R. N. (n.d.). 1993 Chevrolet Camaro Z28
Karr, J. (n.d.). Mustang Saleen
13
 MUSTANG CAMARO

15 15
Jr., R. N. (n.d.). 1993 Chevrolet Camaro Z28
Karr, J. (n.d.). Mustang Saleen
13
1980

14
 THIRD GENERATION:
COMPETITION INTENSIFIES

1960

1970 Commencement of Reconstruction

Ford Switches to the Fox Platform

1980
FOX BODY The Camaro Gets Lean

MUSTANG
1990

2000

DYER, E. (n.d.). 1979–93 Ford Mustang 5.0 15

 THIRD GENERATION:
COMPETITION INTENSIFIES

1960
CAMARO Z28 MUSTANG SSP
1970
1982 1982

1980
Smaller and more Agile Special Service Package
1990
New Suspension ! Used by the US Air Force

New Bodywork ! Chosen over Camaro in pursuits

2000

CAR SPECS A-Z. (n.d.). Chevrolet Camaro Z28

sv1ambo. (n.d.). 1982 Ford Mustang
16
 THIRD GENERATION:
COMPETITION INTENSIFIES

1989 1989
1960

1970

THE CAMARO IROCZ FORD MUSTANG

1980
LX 5.0L
5.7L V8 5.0L V8
1990
0-60 mph in 6.7 sec 0-60 mph in 6.4 sec

Automatic Transmission (4 gear) Manual Transmission (5 gear)

2000

DeKuyper, H. Z. (n.d.). 1989 Chevrolet Camaro IROC Z28

MUSTANG SPECS. (n.d.). 1989 Ford Mustang
17
 THE SALES

1960

1970

1980

1990

2000

17
SEAMAN, K. (n.d.). 50 Years of Camaro vs. Mustang Sales Numbers in Living Color
 MUSTANG CAMARO

15 15
Jr., R. N. (n.d.). 1993 Chevrolet Camaro Z28
Karr, J. (n.d.). Mustang Saleen
18
 MUSTANG CAMARO

23 24
Jr., R. N. (n.d.). 1993 Chevrolet Camaro Z28
Karr, J. (n.d.). Mustang Saleen
18
1990

19
 THE "SS" WAR

THE FOX FOUR

1960 CAMARO SS MUSTANG SS
1993 1982
1970

1980

Hard -top, T-top or convertible The single overhead cam 4.6L

V8 was making 215 HP
1990 LT1 V8 was making 275 HP

SS Models with LT4 motor was SS models with GT was making

2000
making 330 HP. 100 HP.
Jr., R. N. (n.d.). 1993 Chevrolet Camaro Z28 20
Karr, J. (n.d.). Mustang Saleen
 THE "SS" WAR

1960 CORVETTE C5 SVT COBRA

1970

1980

SVT (Special Vehicle Team)

Switched Camaro's V8 option to
1990 Mustang was transformed into
the C5 Corvettes, all aluminum
SVT Cobra.
LS1
2000
4th Gen got 4.6L V8 which made
305 HP
Teague, C. (n.d.). C5 Corvette 21
EDELSTEIN, S. (n.d.). 2000 Ford Mustang SVT Cobra
 RIVARY & TOUGHNESS

1960

Rivals began to trade blows again

1970

1980
VS Each of the cars got stronger and stronger

1990 90's bought back affordable but powerful

muscle car

2000

22
 RETIREMENT OF THE FOX BODY

1960

Camaro realized they were in bad shape

1970

Slowing sales in shrinking market

1980

1990 F-Body Camaro produced since 1967 was

retired in 2002.

2000

23
 MUSTANG CAMARO

23 24
Jr., R. N. (n.d.). 1993 Chevrolet Camaro Z28
Karr, J. (n.d.). Mustang Saleen
24
 MUSTANG CAMARO

32 32
Jr., R. N. (n.d.). 1993 Chevrolet Camaro Z28
Karr, J. (n.d.). Mustang Saleen
24
2000

25
 MODERN REVOLUTION

1960

1970 Ford comes with new Design

1980
Camaro's Comeback

1990
The Never-Ending Rivalry

2000
25
 FORD'S RETRO-FUTURISM

1960

5TH GEN
1970

1980

1990

2000
2005
MUSTANG SPECS. (n.d.). The 5th Generation Ford Mustang – Muscle
Car Performance Is Back
26
 FORD'S RETRO-FUTURISM

1960

1970

1980 281 Modular V8

1990

304 hp 1565 – 1685 kg Top Speed 230 km/h

2000 4.6L V8 Manual Transmission 0-100 kph in 5.5s
MUSTANG SPECS. (n.d.). The 5th Generation Ford Mustang – Muscle
Car Performance Is Back
26
 FORD'S STEADY RUNS

1960

1970

1980

1990
2010
2000
Niculescu, A. (n.d.). 2010 Ford Mustang RTR
27
 FORD'S STEADY RUNS

1960

1970

1980 Modular SOHC V8

1990

319 hp 1 565 kg Top Speed 240 km/h

2000 4.6L V8 Manual/ Automatic 0-100 kph in 5.5s
Niculescu, A. (n.d.). 2010 Ford Mustang RTR
27
 THE BUMBLEBEE

1960

1970

1980

1990
2010

2000
THE CAR GUIDE. (n.d.). Chevrolet Camaro Bumblebee
28
 THE BUMBLEBEE

1960

1970

1980
1LT V6

1990

400 hp 1700 kg Top Speed 250 km/h

2000 3.6L V6 Hydra-Matic 0-100 kph in 5.2s
THE CAR GUIDE. (n.d.). Chevrolet Camaro Bumblebee
28
 THE BUMBLEBEE

1960

1970

1980
LS3 V8

1990

426 hp 1718 kg Top Speed 275 km/h

2000 6.2L V8 Manual 0-100 kph in 4s
THE CAR GUIDE. (n.d.). Chevrolet Camaro Bumblebee
28
 THE 5.0 BADGE

1960
COYOTE
1970

1980

1990

2011
2000
Niculescu, A. (n.d.). 2011 Ford Mustang Coyote
29
 THE 5.0 BADGE

1960

1970

1980
Coyote V8

1990

412 hp 1635 kg Top Speed 260 km/h

2000 5L V8 Manual 0-100 kph in 4.2s
Niculescu, A. (n.d.). 2011 Ford Mustang Coyote
29
 SALES BATTLE

YEARLY SALES FIGURE

1960
US Chevrolet Camaro US Ford Mustang US Dodge Challenger
180,000

160,000
1970
140,000

120,000

100,000

1980 80,000

60,000

40,000

20,000
1990 0

2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021

2000
SEAMAN, K. (n.d.) Camaro vs. Mustang Sales Numbers
30
 THE PERFECT DUEL

1960

1970

1980

1990

ZL1 1LE Coyote V8 (GT 500)

2000
Okula, C. (n.d.). Shelby GT500. STOKLOSA, A. (n.d.). Chevrolet Camaro ZL1 1LE.
31
 MUSTANG CAMARO

32 32
Jr., R. N. (n.d.). 1993 Chevrolet Camaro Z28
Karr, J. (n.d.). Mustang Saleen
31
 MUSTANG CAMARO

40 38
Jr., R. N. (n.d.). 1993 Chevrolet Camaro Z28
Karr, J. (n.d.). Mustang Saleen
31
 THE MECHANICAL
POINT OF VIEW

IMPACT ON THE AUTOMOBILE INDUSTRY

THE SPARK OF INNOVATION !

PRESSURE TO DELIVER

COMPETITIVE RIVALRIES DEFINE THE AUTOMOTIVE

INDUSTRY

Jr., R. N. (n.d.). 1993 Chevrolet Camaro Z28

Karr, J. (n.d.). Mustang Saleen
33
Porter's
5 Forces Threat of New Entrants
of The Automotive Industry
Competition from substitutes

Bargaining Power of Suppliers

Bargaining Power of Buyers

Rivalry Among Competitors

34
Group Wasew Sadab Nafew 2020 02 08 091

Niloy Biswas 2020 02 08 092

6 Shafwan Kabir 2020 02 08 174

Siyam Rahman 2020 02 08 172

Saad Abdullah Faruk 2020 02 08 177

Fiaz Rabbi 2020 02 08 097

Fahmid Zaman Adnan 2020 02 08 130

35
References Software Used -
Canva
Esperdy, G. (n.d.). The Twilight of Autopia. Retrieved from
https://placesjournal.org/article/the-twilight-of-autopia/?cn-reloaded=1#0
Kluczyk, B. (n.d.). Next Wave of Collectible Camaros. Retrieved from
Images -
https://www.motortrend.com/features/next-wave-collectible-camaros-1980- 1960s
1.Taylor, T. (n.d.). 2024 Mustang Camaro
chevrolet-camaro-z28-1989-chevrolet-camaro-iroc-z/ 2.Dellis, N. (n.d.). Medium Gray 1967 Ford Mustang.
3.Mecum Auction. (n.d.). 1967 CHEVROLET CAMARO RS/SS
Smith, A. (n.d.). MUSTANG VS CAMARO: BATTLE OF THE PONY CARS. Retrieved CONVERTIBLE.
4.Hakim, D. (n.d.). Lethal Venom- The Heart of the Super Cobra Jet.
from https://www.cjponyparts.com/resources/camaro-vs-mustang? 5.KIRBY, C. (n.d.). Camaro ZL1’s engine.

fbclid=IwAR0g0kIcDWrW8gw2JruKoJXR3IULNmF0WcPCWh8jrdEVeRtkG2FShYvDB 1970s

u4 1.Skwarczek, M. (n.d.). 1971 Ford Mustang Mach 1 | Ford.

2.LS1-Powered 1969 Chevy Camaro SS
U.S. Energy Information Administration. (n.d.). Top Oil Producing Countries. 3. CAR AND DRIVER. (n.d.). 1974 Ford Mustang II Mach I.

Retrieved from 1980s

1.DYER, E. (n.d.). 1979–93 Ford Mustang 5.0.
https://www.eia.gov/totalenergy/data/monthly/archive/00351705.pdf 2.CAR SPECS A-Z. (n.d.). Chevrolet Camaro Z28. Retrieved from
https://www.carfolio.com/chevrolet-camaro-z28-702009
UKEssays. (n.d.). Porters Five Forces of the Automotive Industry. Retrieved from 3.sv1ambo. (n.d.). 1982 Ford Mustang.

https://www.ukessays.com/essays/marketing/five-forces-of-the-automotive- 4.DeKuyper, H. Z. (n.d.). 1989 Chevrolet Camaro IROC Z28.

5.MUSTANG SPECS. (n.d.). 1989 Ford Mustang.
industry-marketing-essay.php?fbclid=IwAR1JrEceFwBMZwuSwrYw-Htl28-
1990s
nSCym9f1AxnWAT8un3hjbUs_b-P3bHoo 1.Jr., R. N. (n.d.). 1993 Chevrolet Camaro Z28.
2.Karr, J. (n.d.). Mustang Saleen.
White, M. C. (n.d.). . "This Recession Was Brought to You by the Letters U, V and L". 3.Teague, C. (n.d.). C5 Corvette .

Zal, P. (n.d.). 1989 Ford Mustang. Retrieved from https://www.automobile-

4.EDELSTEIN, S. (n.d.). 2000 Ford Mustang SVT Cobra .

catalog.com/car/1989/869690/ford_mustang_lx_5_0l_sport_2- 2000s

door_hatchback.html?fbclid=iwar23htajoeroc7dgt5jqfrzustsh8mgvqdttcl- 1.MUSTANG SPECS. (n.d.). The 5th Generation Ford Mustang – Muscle
Car Performance Is Back.
39vfyjh13y_fjlsh7p8m#gsc.tab=0 2.Niculescu, A. (n.d.). 2010 Ford Mustang RTR .
3.THE CAR GUIDE. (n.d.). Chevrolet Camaro Bumblebee. 36