SIMPLE CREATIVE BRIEF TEMPLATE

PROJECT TITLE
CLIENT NAME
BRAND
PRODUCT
POINT OF CONTACT
PHONE
NAME

EMAIL MAILING
ADDRESS

PROJECT
Purpose and
opportunity
OBJECTIVE
What does the project
work to achieve?
TARGET AUDIENCE
Who are we trying to
reach?
ATITUDE
Style and tone
MESSAGE
What is teh key idea
to be remembered?
DELIVERABLE &
FORMAT
Describe key pieces
to be produced
SCHEDULE
Projected timeline,
important dates,
deadline, etc.

BUDGET

COMMENTS
SIMPLE CREATIVE BRIEF TEMPLATE

JUDUL PROYEK
NAMA KONSUMEN
BRAND / MEREK
PRODUK
ALAMAT
PHONE

EMAIL MAILING
ADDRESS

PROJECT
Tujuan pembuatan
proyek?
OBJECTIVE
Apa yang ingin
dicapai oleh proyek
tersebut?
TARGET AUDIENCE
Target sasaran yang
akan
dicapai/jangkau?
ATITUDE
Style and tone
MESSAGE
What is teh key idea
to be remembered?
DELIVERABLE &
FORMAT
Describe key pieces
to be produced
SCHEDULE
Projected timeline,
important dates,
deadline, etc.

BUDGET

COMMENTS