London Training Course Directory

GLOBAL LEARNING
SETTING A NEW
STANDARD IN
EXCELLENCE
2022-2023 Training Directory
SETTING A NEW STANDARD IN EXCELLENCE
COURSE OUTLINE / LONDONTFE.COM 2
LEARNING SOLUTIONS
COURSE
CATEGORIES
1. Accounting 2. Additive Manufacturing (AM)
3. Administration Secretarial 4. Auditing and Governance, Risk and

Compliance
5. Business Resilience 6. Chemical Engineering
7. Communication and Writing Skills 8. Contracts Management
9. Credit Control and Finance 10. Health, Safety and Environment
11. Human Resources and Training 12. Information Technology and IT

Management (ITIM)
13. Key Accounts and Customer Service 14. Leadership and Management
15. Learning and Development 16. Legal
17. Leisure and Tourism 18. Mechanical Engineering
19. Media and Journalism 20. Oil and Gas
21. Planning and Strategy Management 22. Production and Manufacturing
23. Project Management 24. Public Relation (PR)
25. Quality and Productivity 26. Retail and E- Commerce
27. Sales and Marketing 28. Supply Chain, Purchasing and

Logistics Management
29. Sustainability and csr

COURSES
ACCOUNTING
1. A-Z of Credit Control 2. Accounting and Financial Analysis for

Decision Makers
3. Accounting Treatment of Financial 4. Advanced Compensation and Benefits

Operations Management
5. Advanced Strategies: Accounting, 6. Advanced Strategies: Developing

Financial Control and Appraisals Performance of Accountants and
Auditors
7. Advanced Strategies: Financial Control 8. Budgeting, Forecasting and Planning

and Performance Evaluation
9. Company Financial Valuation 10. Essentials of Business Finance
11. Fast Closing Monthly and Year-End 12. Feasibility Studies Preparation, Analysis
Accounts & Evaluation
13. Finance for Financial Managers 14. Financial Analysis Evaluation, Budgeting
and Decision Making
15. Financial Planning and Budgeting 16. Methods and Skills for Calculating
Economic Indicators
17. Modern Methods: Financial Accounts and 18. Modern Techniques of Financial
Reports Accounting and Reports
19. Modern Techniques of Financial 20. Modern Techniques of Technical Analysis

Accounting and Reports (Two Weeks) for the Stock Market
21. Modern Trends for Increasing the 22. Modern Trends in the Control of
Efficiency of Accountants and Controllers Accounting Payments
23. Planning and Analysis of Financial 24. Refinery Costing (Crude Oil Refining)
Statements, Advanced Accounting and
Preparation of Budgets
25. Skills of Auditing and Internal Control 26. The Essentials of Budgeting

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Accounting
A-Z OF CREDIT CONTROL
Introduction
This course is ideal for new or inexperienced credit controllers, an intensive course that will offer a
broad range of credit control processes. It will enable delegates to get the complete picture. This will
help the participants prioritise and manage their time better between tasks, so that they become more
efficient and effective in collecting cash.
Objectives
By the end of the course, you will be able to:
Understand the importance of effective credit management.

Recognize your potential to increase your organisation’s profitability and control risk.
Understand the basics of a contract.
Understand the legal framework relevant to credit control.
Cover all of aspects of the collections cycle.
Select the best techniques to collect cash through a combination of methods.
Use the telephone to greater effect.
Know when is the right time and how to ‘get tough’ with debtors, including the use of legal language.
Get on top of your ledger and debt collection with greater confidence.
Manage your credit control process more effectively.
Who Should Attend?
This intensive five-day course covers all aspects of the credit controller’s job. It will enable participants
to understand the overall function of credit control so that they not only improve their expertise, but will
also be able to plan their daily tasks in advance and become more organized.

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Accounting
Upcoming Courses
27 - 31 Mar2023 London
15 - 19 May2023 Istanbul
07 - 11 Aug2023 Dubai
14 - 18 Aug2023 London
28 Aug - 01 Sep2023 Istanbul
28 Aug - 01 Sep2023 Amsterdam
18 - 22 Sep2023 Antalya
09 - 13 Oct2023 Antalya

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23 - 27 Oct2023 Istanbul
30 Oct - 03 Nov2023 Athens
20 - 24 Nov2023 Athens
11 - 15 Dec2023 Barcelona

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Accounting
ACCOUNTING AND FINANCIAL ANALYSIS FOR
DECISION MAKERS
Introduction
Effective financial analysis is critical in terms of managing growth and profitability. This course presents
a range of models and techniques which will help delegates keep on top of their organisation's financial
situation and help ensure sustainable growth and success.
Objectives
By the end of this program, you will be able to:
Evaluate your firm's financial performance.

Manage growth through the financial statements.
Highlight problem areas to enable solutions to be found.
Apply concrete techniques that enable management to make truly informed decisions.
Understand capital investment decisions.
Improve your company's profit picture and your stockholders' investment.
Keep on top of your firm's financial situation.
Increase your value to your organisation.
Who Should Attend?

Professionals responsible for their firm's financial future.
CFOs wanting to learn the latest techniques in analysis.
Controllers responsible for determining where the company is financially.
Professionals responsible for their company's financial future or those seeking a refresher in analytical
techniques-including financial analysis.
Accountants, project professionals, budget analysts, vice presidents of finance, controllers and
treasurers.

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Accounting
ACCOUNTING AND FINANCIAL ANALYSIS FOR DECISION
MAKERS
Upcoming Courses
28 Nov - 02 Dec2022 Dubai
05 - 09 Dec2022 London
01 - 05 May2023 Dubai
22 - 26 May2023 Amsterdam
05 - 09 Jun2023 London
05 - 09 Jun2023 Istanbul
12 - 16 Jun2023 Amsterdam
03 - 07 Jul2023 Antalya

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14 - 18 Aug2023 Barcelona
04 - 08 Sep2023 London
04 - 08 Sep2023 Frankfurt
02 - 06 Oct2023 Dubai
16 - 20 Oct2023 Kuala Lumpur
06 - 10 Nov2023 Miami
27 Nov - 01 Dec2023 Milan
18 - 22 Dec2023 Paris

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Accounting
ACCOUNTING TREATMENT OF FINANCIAL OPERATIONS
Introduction
Understanding and interpreting financial operations is essential for all levels of personnel, both within
and outside the finance function, if they are to properly contribute to the success of the business. In this
program you will learn the full scope of financial operations and reporting supported by a foundation of
the important aspects of theory together with practical methods and techniques.
Objectives
By the end of this interactive training programme, you will be able to:
Understand the basic areas of accounting and finance, the terminology and the structure.
Use a range of practical analytical skills for interpreting and handling financial operations.
Understand the key elements of accounting in the context of a practical working environment.
Be more confident about dealing with financial operations, particularly when reviewing other
companies’ financial data.
Read and interpret information presented in financial reports.
Make better decision based on your skills in financial operations.
Who Should Attend?

This program will be particularly useful for staff working where they are required to take on financial
responsibilities alongside an operational role.
Financial staff that need to expand their knowledge beyond their current experience, particularly if
they are considering taking up professional qualifications.
Anyone who needs to acquire a broader understanding of finance to improve their current role or plan
their future career.
All personnel who use financial operations in their job and are called on to make financial decisions.

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Accounting
Upcoming Courses
05 - 09 Dec2022 Dubai
05 - 09 Dec2022 Antalya
12 - 16 Dec2022 Dubai
16 - 20 Jan2023 Cairo
06 - 10 Feb2023 Frankfurt
27 Feb - 03 Mar2023 Frankfurt
20 - 24 Mar2023 Kuala Lumpur

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10 - 14 Apr2023 Malaga
01 - 05 May2023 Marrakesh
22 - 24 May2023 Online
12 - 16 Jun2023 Vienna
06 - 10 Nov2023 London
06 - 10 Nov2023 Istanbul

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Accounting
ADVANCED COMPENSATION AND BENEFITS
MANAGEMENT
Introduction
The programme provides a solid grounding for individuals to learn in-depth the methodology for
designing a motivational rewards system and integrating them with the organisation’s strategic business
direction. It offers a new and wider perspective into the concept of compensation and benefits, both
locally and internationally. In addition, it equips individuals with knowledge and skills to manage
compensation and benefits for the organisation effectively to create positive business results and
flexibility in adjusting the business costs in response to the rapid changing economy.
Who Should Attend?

Experienced Managers
Technical Professionals
HR Staff and Managers

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Accounting
ADVANCED COMPENSATION AND BENEFITS MANAGEMENT
Upcoming Courses
02 - 06 Jan2023 Amsterdam
13 - 17 Feb2023 Amsterdam
06 - 10 Mar2023 Dubai
06 - 10 Mar2023 Milan
27 - 31 Mar2023 Paris

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17 - 21 Apr2023 Prague
01 - 05 May2023 London
08 - 12 May2023 Vienna
14 - 18 Aug2023 Dubai
13 - 17 Nov2023 Dubai

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Accounting
ADVANCED STRATEGIES: ACCOUNTING, FINANCIAL
CONTROL AND APPRAISALS
Introduction
Learning Objectives:
Identify the best practices for the roles of CFO, controller, treasurer, and accountants in the
content of, and relationships between, financial statements (income statement, balance sheet,
and statement of cash flows).
Discuss the use of financial statements to evaluate the financial / strategic performance of an
organization.
Understand best practices in discounted cash flow (DCF) techniques and their application to
financial decision-making.
Identify corporate performance management using key success factors, weak financial signals,
and strong financial signals in various industry sectors.
Define the value creation/destruction process in mergers and acquisitions from the market
perspective and signals to management from the market.
Clarify the roles of directors, auditors, and others in their respective roles in corporate
governance.
Identify the various sources of financial and business data that provide insights into business
and financial strategies.
Identify the details of financial control, risk management, and financial reporting from the
perspectives of the internationally recognized professional associations such as IFAC, IASB,
SEC, OECD, and others.
Objectives
Participants attending the program will:
Identify best practices for the roles of CFO, controller, treasurer, and accountants in the content of,
and relationships between, financial statements (income statement, balance sheet, and statement of
cash flows).
organization.
Understand best practices in discounted cash flow (DCF) techniques and their application to financial
decision-making.

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Identify corporate performance management using key success factors, weak financial signals, and
strong financial signals in various industry sectors.
Identify the various sources of financial and business data that provide insights into business and
financial strategies.
perspectives of the internationally recognized professional associations such as IFAC, IASB, SEC,
OECD, and others.
Who Should Attend?

General Managers who wish to reinforce their knowledge of financial functions/processes
Financial and non-financial managers who wish to test their high performance and high potential
knowledge, skills, and attitudes with other similar individuals.
Functional managers who have recognized their need for a bigger picture and a more integrative
financial view will benefit from the course.
Accounting
Upcoming Courses
28 Nov - 02 Dec2022 London

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04 - 08 Sep2023 Athens
23 - 27 Oct2023 London

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Accounting
ADVANCED STRATEGIES: DEVELOPING PERFORMANCE
OF ACCOUNTANTS AND AUDITORS
Introduction
To gain full knowledge of professional performance of accountants: concept, importance & types.
Recognize the importance of the integral role of accountants in the development of performance
accounting.
Develop the teamwork skills to enhance the performance of accounting.
Provide participants with the expertise, knowledge, and the skills that enable them to plan for the
development of professional performance of different accounting types.
Provide participants with the latest scientific methods for the development of their professional
accounting performance.
Identify advanced methods to develop the professional performance for institutions.
Develop the skills of participants in the examination and analysis to enhance their performance.
Identify different strategies to follow up financial reports, documents, records and automated systems
used in the professional accounting.
Provide participants with the necessary skills to implement the advanced strategies to enhance their
performance.
Objectives
accounting.
Identify advanced methods to develop the professional performance for institutions
Identify different strategies to follow up financial reports, documents, records and automated
systems used in the professional accounting.

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performance.
Provide participants with the skills of using computer in the development of their professional
performance.
Who Should Attend?

Accountants and accounting department supervisors.
Staff of administrative, accounting, statistics, studies and research department.
Consultants and financial analysts.
Accounting
ADVANCED STRATEGIES: DEVELOPING PERFORMANCE OF
ACCOUNTANTS AND AUDITORS
Upcoming Courses
10 - 14 Jul2023 London

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Accounting
ADVANCED STRATEGIES: FINANCIAL CONTROL AND
PERFORMANCE EVALUATION
Introduction
and relationships between, financial statements (income statement, balance sheet, and statement of cash
flows).
organization.
decision-making.
Identify the details of financial control, risk management, and financial reporting from the perspectives
of the internationally recognized professional associations such as IFAC, IASB, SEC, OECD, and others.
Objectives
cash flows).
organization.
decision-making.

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OECD, and others.
Who Should Attend?

Functional managers and controllers who have recognized their need for a bigger picture and a more
integrative financial view will benefit from this course.
General Managers who wish to reinforce their knowledge of financial functions/processes.
knowledge, skills, and attitudes with other similar individuals will find Best Practices attractive.
Accounting
Upcoming Courses
05 - 09 Dec2022 Amsterdam
16 - 20 Jan2023 Antalya

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06 - 10 Feb2023 Cairo
20 - 24 Mar2023 Frankfurt
10 - 14 Apr2023 Madrid
01 - 05 May2023 Madrid
22 - 26 May2023 Manchester
12 - 16 Jun2023 Manchester
03 - 07 Jul2023 Milan
24 - 28 Jul2023 Milan
14 - 18 Aug2023 Paris
04 - 08 Sep2023 Prague
11 - 15 Sep2023 Dubai

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25 - 29 Sep2023 Stockholm
16 - 20 Oct2023 Vienna

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Accounting
BUDGETING, FORECASTING AND PLANNING
Introduction
Managers have financial responsibilities and many have budgets to write and control and face
many decisions that require forecasting and planning i.e. preparing their budgets. Using Oil and gas
industry examples and exercises, this course aims to break down some of the financial barriers in an
entertaining and informative style, with numerous examples. Bring your calculator. It gives an insight into
the world of budgeting for financial and non-financial managers and professionals.
Objectives
Define Planning and its Purpose

Describe the Planning and Budgeting Cycle
Explain the Strategic Planning Process
Describe the Major Elements of the Annual Business Plan
Understand why you must link budgeting and forecasting to planning and performance
Describe and Perform the Basic Steps in Preparing a Comprehensive (Master) Budget
Prepare a Capital Budget
Determine and Investigate Budget Variances
Who Should Attend?

Those who are, or will be, financial decision makers, working with accountants and are involved
in formulating, planning and implementing business strategy
Those with budget responsibilities
Those with expertise in their own fields who need to acquire expertise in budgeting

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Accounting
Upcoming Courses
20 - 24 Mar2023 Dubai
22 - 26 May2023 Amman
12 - 16 Jun2023 Amman
03 - 07 Jul2023 Istanbul
03 - 07 Jul2023 Amsterdam

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14 - 18 Aug2023 Athens
04 - 08 Sep2023 Barcelona
25 - 29 Sep2023 Madrid
16 - 20 Oct2023 Dubai
16 - 20 Oct2023 Malaga
06 - 10 Nov2023 Manchester
27 Nov - 01 Dec2023 Marrakesh
18 - 22 Dec2023 Milan

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Accounting
COMPANY FINANCIAL VALUATION
Introduction
In this course, participants will learn:
Value any kind of firm in any market, using discounted cash flow models (small and large, private and
public)
Value a firm using multiples and comparable firms.
Analyse and critique the use of multiples in valuation.
Value “problem” firms, such as financially troubled firms and start – up firms.
Estimate the effect on value of restructuring a firm
Objectives
Valuation: Introduction to different methods
Introduction to business valuations

Various types of valuation methodologies
Analysis of company and identifying appropriate methodology to be used for valuation
Approach to Asset Value vs. Equity Value
Key pitfalls
Cost of Capital – Equity and Debt
Components of cost of equity and debt

Measurement of risk-free returns
Risk premium for debt and equity and issues in calculating the same
Cash Flow and Valuation
The Discounted Cash Flow Model

Setting up the Model
The Big Picture of DCF Valuation
Valuation Examples
The Discount Rate Question
Risk premiums and Betas
The Cost of Debt
Estimating Cash Flows
Estimating Growth Rates

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Estimating Growth Patterns

The Terminal Value
Closing Thoughts on DCF
valuation
Cash, Cross holdings and other assets

The Value of Control, Synergy and Transparency
The Liquidity Discount
Employee Stock Options Challenges in Valuation
Valuing young, growth companies
Valuation of start-up ventures and negative cash generating companies
Return analysis
Valuing mature companies in transition
Valuing declining and distressed companies
Relative Valuation
Comparable company valuation
Additions:
Discover capital budgeting and appraisals, examine the workings of capital markets, and master the
principles of capital structure.
Explore a range of valuation tools and techniques, including how to apply cash flow analysis, cost of
capital analysis, and risk analysis.
Understand intricacies of illiquidity and optimal financing, including key issues like governance, cross-
border transactions and leverage.
Perform valuations on private companies like Google and Nike, using realworld cases. Learn how to
put a value on any firm in a global context.
Who Should Attend?

Equity research analysts, who are interested in examining alternatives to the multiples that they use or
the linkage to discounted cash flow models.
Corporate financial officers, who want to understand the details of valuation, either because they are
planning acquisitions or are interested in value enhancement strategies for their firms.
Analysts involved in mergers and acquisitions, who would like to acquire a wider repertoire of
valuation skills.
Portfolio Managers who are interested in the effects of corporate restructuring on firm value, and the
implications for portfolio management.
Anyone interested in valuation

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Accounting
COMPANY FINANCIAL VALUATION
Upcoming Courses
12 - 16 Dec2022 Milan
02 - 06 Jan2023 Amman
06 - 10 Mar2023 Antalya
17 - 21 Apr2023 Athens
08 - 12 May2023 Barcelona

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29 May - 02 Jun2023 Cairo
29 May - 02 Jun2023 London
29 May - 02 Jun2023 Istanbul
19 - 23 Jun2023 Dubai
19 - 23 Jun2023 Frankfurt
10 - 14 Jul2023 Frankfurt
31 Jul - 04 Aug2023 Madrid
21 - 25 Aug2023 Manchester
11 - 15 Sep2023 Milan
18 - 22 Sep2023 Istanbul
02 - 06 Oct2023 Paris
23 - 27 Oct2023 Paris
13 - 17 Nov2023 Prague

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04 - 08 Dec2023 Vienna

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Accounting
ESSENTIALS OF BUSINESS FINANCE
Introduction
Every part of day-to-day business life has a financial implication and for employees to be successful, it is
vital that they understand the financial effects of their roles, their actions or their lack of action. This
programme will give you an understanding of the importance of finance in business, by examining:
The recording of financial data

The presentation of financial data, both internally and externally
The use of financial data to understand and manage the business
The purpose and implementation of the planning and budgeting process
Objectives
Understand the way in which financial information is collected, organised and classified within the
financial systems of the organisation
Learn a range of financial analysis skills for enhancing and interpreting the financial data of the
organisation
Understand how planning and budgeting can assist managers in business, and appreciate why many
organisations are replacing budgeting with other management models
Who Should Attend?
If you have responsibility within your organisation for profit, control of cost or capital investment, or are
responsible for any element of financial control within your organisation, this programme will be highly
relevant to you.

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Accounting
Upcoming Courses
06 - 10 Mar2023 Amsterdam
13 - 17 Mar2023 Dubai
27 - 31 Mar2023 Cairo
08 - 12 May2023 Dubai

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04 - 08 Sep2023 Dubai
11 - 15 Dec2023 Dubai

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Accounting
FAST CLOSING MONTHLY AND YEAR-END ACCOUNTS
Introduction
Month and year-end closings are the ultimate processes of finance where the efforts spent during the
period materialise in accurate and timely reports. It is important that such valuable information is
developed at a cost that is justified by the benefits gained. Hence, organisations need to always identify
inefficiencies in the closing process and apply continuous improvement. This course provides several
tools for process analysis and improvements related to closing the books quickly and efficiently.
Objectives
By the end of the course, participants will be able to:
Describe the different types of closing and list the main activities in the closing cycle
Utilise assessment tools to pinpoint the disconnect between finance and internal users
List the steps needed to carry on process improvements in finance and identify the need for closing
process redesign
Practice using process maps to identify closing inefficiencies and present improvement
recommendations
Apply best practices and enhance the monthly closing procedures
Who Should Attend?

Accountants
Bankers
CEOs
CFOs
Business and finance managers
Other managers and supervisors

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Accounting
FAST CLOSING MONTHLY AND YEAR-END ACCOUNTS
Upcoming Courses
16 - 20 Jan2023 Cairo
06 - 10 Feb2023 Madrid
27 Feb - 03 Mar2023 Manchester
20 - 24 Mar2023 Milan

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06 - 10 Nov2023 Dubai

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Accounting
FEASIBILITY STUDIES PREPARATION, ANALYSIS &
EVALUATION
Introduction
A well-developed feasibility study is an essential foundation to allow project analysis and design
activities to commence in a focused manner. It either refines a business case by examining the range of
possible options and potential issues or forms a basis for its development.
Feasibility studies address issues that could influence the success of a potential project and assess the
advantages and disadvantages of each option so they can be ranked. The end product of the study is a
clear, concise report which presents the proposed project’s objectives, with conclusions and
recommendations for the next phase.
Objectives
By the end of this course, participants will be able to:
Employ individual leadership performance by identifying methods of completing feasibility studies

Discover effective project planning for feasibility studies for individuals and teams
Examine project management techniques to plan and organize feasibility studies
Use stakeholder management to involve stakeholders in feasibility studies
Apply useful planning, organization and people management skills
Who Should Attend?

Those who desire to learn practical project management techniques of a feasibility study that will
assist them in completing work and projects
Those who may also be a in position whereby they are required to review, analyse and make
recommendations to Senior Management on the quality of a previously developed feasibility study

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Accounting
EVALUATION
Upcoming Courses
05 - 09 Dec2022 Athens
12 - 16 Dec2022 Milan
23 - 27 Jan2023 Barcelona
13 - 17 Feb2023 Milan
10 - 14 Jul2023 Dubai

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27 Nov - 01 Dec2023 Istanbul

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Accounting
FINANCE FOR FINANCIAL MANAGERS
Introduction
From 1800 to 2000, the world experienced only four global financial unrests, while in the last 15 years,
the frequency of global financial crises has increased dramatically and we have experienced a financial
crisis every seven years. This puts mounting pressure on financial managers across the globe about how
to sustain their companies in this unstable economy.
On the flip side, history proves that financial crises do not come free of opportunities, and many
companies have grown substantially during these challenging periods.
This training aims to sharpen the financial managers' skills in identifying a company's financial
weaknesses and expands their understanding of the optimal solutions to deal with them in a way that
guarantees sustainability and prosperity.
Objectives
At the end of this training programme the trainees should be able to :
Analysis the As Is situation of and company.

Assess the company’s strengths and weaknesses from financial point of view.
Take the corrective decision to bridge the gap between the company current situation and its
anticipated position in the industry.
Set strategies to cut the cost and maximise the profitability.
Approach financing , equity or debt and select the optimal financing technique.
Set the company goals according the risk based budgeting strategy.
Who Should Attend?
Financial Managers and Directores

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Accounting
Upcoming Courses
13 - 17 Feb2023 Dubai
27 Feb - 03 Mar2023 Amsterdam
22 - 26 May2023 Miami
12 - 16 Jun2023 Milan

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03 - 07 Jul2023 Milan
24 - 28 Jul2023 Paris
31 Jul - 04 Aug2023 London
14 - 18 Aug2023 Paris
28 Aug - 01 Sep2023 Dubai
04 - 08 Sep2023 Paris
16 - 20 Oct2023 Stockholm
06 - 10 Nov2023 Zurich
27 Nov - 01 Dec2023 Zurich

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Accounting
FINANCIAL ANALYSIS EVALUATION, BUDGETING AND
DECISION MAKING
Introduction
This programme will challenge delegates to:
Learn how to use financial statements to evaluate the financial / strategic performance of an
organization
Understand discounted cash flow (DCF) techniques and their application to financial decision making
Use ratios to quickly pinpoint areas of concern
Identify key success factors, weak financial signals, and strong financial signals in your own industry
sector
Learn the metrics used by the world’ leading companies, how to use them, & why
Confidently project your firm’s future performance through real-world budgeting
Objectives
Statements (income statement, balance sheet, and statement of cash flows)

organization
Understand discounted cash flow (DCF) techniques and their application to financial decision-making
sector
Understand how EVA® (Economic Value Added), SVA (Shareholder Value Added), RONA (Return On
Net Assets), and more
Define the value creation/destruction process in mergers and acquisitions from the market perspective
and signals to management from the market
Learn how to build a budget that’s works and the variations
Identify sources of financial and business data that provide insights into business and financial
strategies
Use and build EXCEL spreadsheets for financial analysis: from the basics through complex models
Enhance personal networks of similarly minded high potential managers
Who Should Attend?

Financial professionals who wish to test their high performance and high potential knowledge, skills,
and attitudes with other similar individuals will find they need, and can use Financial Analysis,

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Evaluation, and Budgeting.

financial view will benefit from Financial Analysis. Professionals who wish to refresh their financial
knowledge base will find added value in Financial Analysis and beyond.
Accounting
DECISION MAKING
Upcoming Courses
12 - 16 Dec2022 Copenhagen
13 - 17 Feb2023 Athens
06 - 10 Mar2023 Barcelona

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17 - 21 Apr2023 Kuala Lumpur
08 - 12 May2023 Milan
29 May - 02 Jun2023 Paris
19 - 23 Jun2023 Zurich
10 - 14 Jul2023 Zurich
07 - 11 Aug2023 Dubai
21 - 25 Aug2023 Istanbul
09 - 13 Oct2023 Dubai

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Accounting
FINANCIAL PLANNING AND BUDGETING
Introduction
This program provides an overview of the tools and the skills to build world class standards into your
planning, budgeting and reporting system and will discuss new and best practice techniques, explain
how they complement the traditional financial planning tools, and introduce new concepts for planning
and analysis of financial statements , advanced accounting and preparation of budgets.
Objectives
Make budgeting process more cost effectively.

Help delegates understand how to apply different planning, forecasting and analysis techniques.
Organise budget structure to work on during the program.
Implement advanced planning and control techniques into your budgeting process.
Integrate the budgeting process with the development of the company’s long-term strategic vision.
Provide a decision support structure that provides timely and useful information to decision makers.
Successfully build an integrated planning, budgeting and reporting process.
Forecast costs and revenues with greater confidence.
Apply management tools to the budgeting process that contribute to strategic goals.
Effectively manage the budgeting process.
Who Should Attend?
Individuals responsible for budget preparation and management reporting.

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Accounting
FINANCIAL PLANNING AND BUDGETING
Upcoming Courses
04 - 08 Sep2023 Dubai
02 - 06 Oct2023 Amsterdam
23 - 27 Oct2023 Barcelona
13 - 17 Nov2023 Barcelona

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25 - 29 Dec2023 Kuala Lumpur

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Accounting
METHODS AND SKILLS FOR CALCULATING ECONOMIC
INDICATORS
Introduction
To identify the concept and different types of economic indicators.

To familiarize participants with the most important economic indicators.
To familiarize the participants with the rules of economic indicators.
To identify the criteria used in the calculation of economic indicators.
To provide participants with the new skills and methods of calculating the economic indicators.
To identify the factors and constraints and methods of calculating the economic indicators.
To enable participants to formulate effective strategies for calculating the economic indicators.
Objectives

Who Should Attend?
All directors and heads of departments and consultants working in the field of calculating the indicators
of economic institutions and those working in departments and divisions of statistics and research and
studies.

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Accounting
INDICATORS
Upcoming Courses
12 - 16 Dec2022 Istanbul
06 - 10 Feb2023 Milan
27 - 31 Mar2023 Dubai
12 - 16 Jun2023 Dubai

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06 - 10 Nov2023 Dubai

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Accounting
MODERN METHODS: FINANCIAL ACCOUNTS AND
REPORTS
Introduction
This interactive program will develop your understanding of the role played by financial reporting in
communication between the enterprise and its stakeholders and its influence over managerial decisions.
The program will consider the framework imposed by the accounting and financial standard setting
process and the implications of recent and the related developments in the world that affect
organisations worldwide.
Objectives
By the end of the program, participants will be able to:
Identify the role of accounting standards in the communication of financial results.

Apply key accounting standards to their respective enterprises.
Appreciate the need for openness and clarity in financial reporting.
Understand and work with the role of audit.
To gain more confidence in understanding financial position and performance.
To increase their awareness of techniques in financial analysis and financial reporting.
To develops their ability to identify problem areas.
Who Should Attend?

Professionals and CFOs responsible for financial reporting.
treasurers.
Anyone with an interest in financial reporting.

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Accounting
MODERN METHODS: FINANCIAL ACCOUNTS AND REPORTS
Upcoming Courses
12 - 16 Dec2022 Cairo
13 - 17 Feb2023 Antalya
17 - 21 Apr2023 Frankfurt

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08 - 12 May2023 Frankfurt
29 May - 02 Jun2023 Frankfurt
19 - 23 Jun2023 Milan
25 - 29 Dec2023 Dubai

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Accounting
MODERN TECHNIQUES OF FINANCIAL ACCOUNTING
AND REPORTS
Introduction
organizations worldwide.
Objectives

Who Should Attend?

treasurers.

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Accounting
MODERN TECHNIQUES OF FINANCIAL ACCOUNTING AND
REPORTS
Upcoming Courses
12 - 16 Dec2022 Cairo
13 - 17 Feb2023 Milan
06 - 10 Mar2023 Prague

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22 - 26 May2023 Dubai

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Accounting
AND REPORTS (TWO WEEKS)
Introduction
organizations worldwide
Objectives

Contents
Financial reporting and accounting and reporting standards:
The role of accounting in financial reporting.

Business objectives and shareholder wealth maximization.
Users of financial information.
Accounting terminology.
The framework of accounting and financial reporting.
Accounting concepts.
Accounting standards (FRS, IAS, and IFRS).
The nature and purpose of financial statements.
The key financial statements.
Organization financial position reporting – the balance sheet:

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The structure of the balance sheet.

Shareholders’ equity; liabilities; assets.
Current assets and fixed assets.
Current liabilities and non-current liabilities.
Working capital.
Balance sheet preparation.
What does the balance sheet tell us about the organization?
Limitations of the conventional balance sheet.
Working capital analysis:
Working capital and working capital requirement.

Inventory.
Accounts receivable.
Accounts payable.
Cash.
Organization financial performance reporting – the income statement:
What is profit?
The structure of the income statement (profit and loss account).
The categories of income and expenditure in the income statement.
Income statement preparation.
Valuation of assets impact on the income statement and balance sheet.
The links between the income statement, balance sheet and cash flow.
Break-even analysis:
Cost/volume/profit (CVP) relationships.

Break-even analysis.
The impact of cost structure, volume and sales changes.
Limitations of CVP analysis.
Organization financial reporting – the cash flow statement:
What is included in the cash flow statement?

Why is cash flow so important?
The structure of the cash flow statement.
Sources of cash.
Uses of cash.
Cash flow statement preparation.
The links between the cash flow statement, profit and loss account and balance sheet.
Organization valuation:

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The reasons for organization valuation.

Types of valuation methods.
Net assets valuation.
Capitalized earnings valuation.
P/E ratio valuation.
Gordon growth model valuation.
DCF valuation.
Analysis of financial reporting:
Publication of financial statements.

The annual report and accounts.
Tools and techniques of financial reporting: ratios; trends; common size analysis.
The use of financial ratios.
The best performance measure – cash or profit?
Common size (or horizontal) trend analysis of financial statements.
Vertical trend analysis of financial statements.
Segmental analysis of financial statements.
Value added analysis of financial statements.
Financial distress.
Altman's Z-score analysis and its uses.
Integrated financial accounting reporting case studies.
Who Should Attend?

treasurers.
Accounting
REPORTS (TWO WEEKS)
Upcoming Courses

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18 - 29 Sep2023 Amsterdam
30 Oct - 10 Nov2023 Frankfurt

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Accounting
MODERN TECHNIQUES OF TECHNICAL ANALYSIS FOR
THE STOCK MARKET
Introduction
What is technical analysis.

Trend analysis.
Retrenchment analysis.
Chart formation.
Major reversal pattern.
Continuation patterns.
Moving averages.
Oscillators and contrary opinion.
Point and figure charting.
Time Cycle.
Computers and trading systems.
Stock market indicators.
Advanced techniques indicators.
Market Profile.
Fees: $4000 This includes training folders, course material, coffee breaks and Certificates.
Objectives
By the end of the program, participants are expected to be familiar with:

Trend analysis.
Chart formation.
Moving averages.
Time Cycle.

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Market Profile.
Who Should Attend?
All professionals working in stock markets, banks and financial institutions.
Accounting
MODERN TECHNIQUES OF TECHNICAL ANALYSIS FOR THE
STOCK MARKET
Upcoming Courses
27 - 31 Mar2023 Istanbul
25 - 29 Sep2023 Dubai

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06 - 10 Nov2023 Milan

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Accounting
MODERN TRENDS FOR INCREASING THE EFFICIENCY
OF ACCOUNTANTS AND CONTROLLERS
Introduction
Learning Objectives
accounting.
performance.
Identify and apply financial control and audit knowledge and skills.
Analyze the need to identify cost accounting methods and techniques and appreciate their role in
financial control and management.
Understand the need for close control and forecasting of cash flow.
Carry out interpretation of accounting information analyses within the financial control context and
audit.
Appreciate the role of risk management in the financial control context and audit.
Review the role of auditing and financial reporting from the point of view of the financial controller.
Objectives
accounting.

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performance.
audit.
Who Should Attend?

Financial professionals responsible for financial control and treasurers.
Accounting
MODERN TRENDS FOR INCREASING THE EFFICIENCY OF
ACCOUNTANTS AND CONTROLLERS
Upcoming Courses
12 - 16 Dec2022 Frankfurt

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29 May - 02 Jun2023 Manchester
19 - 23 Jun2023 Milan
10 - 14 Jul2023 Vienna
31 Jul - 04 Aug2023 Dubai

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Accounting
MODERN TRENDS IN THE CONTROL OF ACCOUNTING
PAYMENTS
Introduction
Provide participants with the latest scientific and practical methods for the control of accounting
payments and the most important strategies to be followed.
Provide participants with the expertise, knowledge and acquisition of skills that would enable them
to carry out controls on accounting payments.
Familiarize participants how to conduct the necessary follow-up to ensure that there is no major
deviations in accounting payments.
Provide participants with the skills of computer use in the process of accounting payments.
Refine the skills of those involved in the preparation, implementation and follow-up statements of
payment.
Familiarize participants global accounting policies and methods used to control payments
Check and audit the financial and statistical books and records of the institutions to verify its
correctness and consistent with financial instructions and accounting assets and regulations of each
institution.
Analyze the final accounts of institutions to ensure accuracy and regularity.
Identify the systems applied in terms of its coverage of the necessary means of internal controls and
compliance with financial systems and instructions.
Objectives
Provide participants with the latest scientific and practical methods for the control of accounting
payments and the most important strategies to be followed.
Provide participants with the expertise, knowledge and acquisition of skills that would enable them to
carry out controls on accounting payments.
Familiarize participants how to conduct the necessary follow-up to ensure that there is no major
deviations in accounting payments.
Provide participants with the skills of computer use in the process of accounting payments.
Refine the skills of those involved in the preparation, implementation and follow-up statements of
payment.
Familiarize participants global accounting policies and methods used to control payments
Check and audit the financial and statistical books and records of the institutions to verify its
correctness and consistent with financial instructions and accounting assets and regulations of each
institution.

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Analyze the final accounts of institutions to ensure accuracy and regularity.

Identify the systems applied in terms of its coverage of the necessary means of internal controls and
compliance with financial systems and instructions.
Who Should Attend?

This program is designed for accounting and financial executives and managers in every functional
area of responsibility, including private, public and non-profit sectors
Managerial positions at all levels, and workers in various accounting and financial departments and
sections of internal and external control.
Accounting
MODERN TRENDS IN THE CONTROL OF ACCOUNTING
PAYMENTS
Upcoming Courses
12 - 16 Dec2022 Dubai
03 - 07 Jul2023 Dubai

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07 - 11 Aug2023 Amsterdam
28 Aug - 01 Sep2023 Madrid
18 - 22 Sep2023 Manchester
09 - 13 Oct2023 Milan
30 Oct - 03 Nov2023 Milan
11 - 15 Dec2023 Stockholm

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Accounting
PLANNING AND ANALYSIS OF FINANCIAL
STATEMENTS, ADVANCED ACCOUNTING AND
PREPARATION OF BUDGETS
Introduction
and analysis of financial statements, advanced accounting and preparation of budgets.
Objectives

Motivate managers to "buy in" to the budget process.
Organize budget structure to work on during the program.
Who Should Attend?

Professionals responsible for budget preparation and management reporting.
Process owners who require a more in-depth understanding of integrated planning and budgeting
techniques, along with financial planners and cost analysts.
Anyone with direct planning and budgeting responsibility, as well as advisors, accountants and
business consultants.

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Accounting
PLANNING AND ANALYSIS OF FINANCIAL STATEMENTS,
ADVANCED ACCOUNTING AND PREPARATION OF BUDGETS
Upcoming Courses
16 - 20 Oct2023 Dubai
13 - 17 Nov2023 Antalya

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Accounting
REFINERY COSTING (CRUDE OIL REFINING)
Introduction
In the current refining climate, being able to effectively allocate and apportion costs can help improve
your profitability and reduce operational costs. Cost administration is the way you arrange and control
the financial plan of your business. Cost administration can likewise be relevant to refinery
administration frameworks and can be a vital area of the refinery. The most effective method to
effectively control and oversee creation costs is unpredictable yet it can be utilized to screen and control
refinery’s performance.
Objectives
By then end of this course delegates will:
Understand the different procedures of cost of individual streams in the refinery

Use expenses to understand where the potential for blending lower cost, on-demand items
Develop techniques to save energy
Cost management
Who Should Attend?

Process managers/coordinators
All involved in Production, Planning and Scheduling
Financial Analysts

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Accounting
Upcoming Courses
02 - 06 Jan2023 Athens
23 - 27 Jan2023 Kuala Lumpur
13 - 17 Feb2023 Milan

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Accounting
SKILLS OF AUDITING AND INTERNAL CONTROL
Introduction
Learning Objectives
Define internal auditing and internal control.

Identify “high-risk” processes—and build control systems that mitigate the risk.
Develop control-based internal auditing recommendations that effectively help management meet
tactical and strategic objectives.
Focus on the Investment in Internal Audit.
Document and Evaluate Internal Control Systems.
Audit Evidence and Audit Sampling.
Objectives
By the end of this program, participants will be able to:

Who Should Attend?
Accountants, Internal Auditors, controllers and financial managers, New staff accountants and individuals
responsible for safeguarding company assets.

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Accounting
Upcoming Courses
12 - 16 Jun2023 Barcelona
12 - 16 Jun2023 Dubai
03 - 07 Jul2023 Barcelona

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Accounting
THE ESSENTIALS OF BUDGETING
Introduction
Like it or not, the budget is the yardstick that top management uses to measure your actual
performance. And in today’s tight economy, the manager who knows budget planning and how to apply
it effectively wins hands down over the one who doesn’t. So, if you’re a new manager who’s “just a little
nervous” about budget planning…or an experienced one who wants to get a lot more out of the yearly
chore…or if you just want to “hold your own” with financial managers, this seminar is for you.
Objectives
Define Planning and Its Purpose within Your Organization

Perform a Strategic Analysis of Your External and Internal Environment
Explain the Different Types of Budget Preparation Methods and Identify the Most Appropriate One for
Your Organization
Describe and Perform the Basic Steps in Preparing an Operating Budget
Prepare a Departmental Spending Budget
Identify Opportunities for Cost Reduction
Manage Departmental Performance against Your Budget
Who Should Attend?
Every manager with budget responsibilities who is interested in developing or improving their
budget planning skills.

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Accounting
Upcoming Courses
26 - 30 Dec2022 Paris
16 - 20 Jan2023 Paris
24 - 28 Apr2023 London
25 - 29 Sep2023 Dubai

COURSES
ADDITIVE MANUFACTURING
(AM)
1. 3D Printing: The New Industrial

Revolution

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Additive Manufacturing (AM)

3D PRINTING: THE NEW INDUSTRIAL REVOLUTION
Introduction
3D Printing is a technology which is currently changing the landscape of the creative, science,
engineering and manufacturing industries.
This course is for people who want to explore what 3D printing is and the potential it has to change the
future of design and manufacturing. It will enable you to understand how 3D printing works, its benefits
and future possibilities as well as its limitations.
Objectives
By the end of this course you will be able to:
Explain 3D printing principles

Understand how to assess options in terms of 3D printing materials
Reveal possibilities and future prospects
Perform a social analysis for the years to come
Who Should Attend?

Chemical, mechanical engineers
Manufacturers
Investors
Social scientists

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Additive Manufacturing (AM)

3D PRINTING: THE NEW INDUSTRIAL REVOLUTION
Upcoming Courses
16 - 20 Jan2023 Milan
06 - 10 Feb2023 Paris
27 Feb - 03 Mar2023 Paris

COURSES
ADMINISTRATION
SECRETARIAL
1. Advanced Concepts for Total Quality 2. Advanced Skills of Office Management

Management and E-Secretariat
3. Effective Office Management and 4. Excellence Strategies in Management and

Administrator Skills Administration
5. Modern Techniques in Office and 6. Office Management

Document Management
7. Office Management and Executive 8. Office Manager Protocol for Planning VIP
Secretarial Skills Visits

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Administration Secretarial
ADVANCED CONCEPTS FOR TOTAL QUALITY
MANAGEMENT
Introduction
This course is designed to provide office administrators, supervisors of clerical and administrative staff,
executive secretaries and personal assistants the opportunity to review and develop the interpersonal
and professional skills needed to successfully complete work of high quality. It thereby contributes to
their own, their managers and their organisation’s success.
Objectives
By the end of the course, participants will be able to:
Understand their roles and the key contribution they make to organisational success.
Review and improve their working relationships.
Reviewed and develop their personal organisation, communication and interpersonal skills.
Implement an action plan to help themselves, their boss and other colleagues focus on quality and
work in more effective and efficient ways.
Who Should Attend?

Office administrators.
Supervisors of clerical and administrative staff.
Executive secretaries and Personal Assistants.

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ADVANCED CONCEPTS FOR TOTAL QUALITY MANAGEMENT
Upcoming Courses
06 - 10 Feb2023 Dubai
05 - 09 Apr2023 Antalya
17 - 21 May2023 Antalya

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07 - 11 Jun2023 Athens
28 Jun - 02 Jul2023 Barcelona
19 - 23 Jul2023 Cairo
09 - 13 Aug2023 Frankfurt
30 Aug - 03 Sep2023 Frankfurt
04 - 08 Sep2023 Dubai
01 - 05 Nov2023 Madrid
13 - 17 Dec2023 Malaga

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ADVANCED SKILLS OF OFFICE MANAGEMENT AND E-
SECRETARIAT
Introduction
Realise the importance of defining and understanding your crucial role as a secretary or office manager.
Be able to plan, organize and prioritize effectively by using computer.
Use filing and archiving systems by using computer effectively.
Foster a productive and efficient office environment.
Organize and structure processes and procedures by using computer properly.
Better utilize and organize your time by using computer programs.
File and archive your electronic documents easily.
Use office management software effectively.
Objectives
Realise the importance of defining and understanding your crucial role as a secretary or office manager.
Who Should Attend?

Office Managers, Management Assistants, Senior Secretaries.
Anyone becoming an office manager, executive secretary, or taking office- management
responsibilities.
Lecturers, instructors and professionals teaching subjects related to the program title.

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ADVANCED SKILLS OF OFFICE MANAGEMENT AND E-
SECRETARIAT
Upcoming Courses
13 - 17 Feb2023 Dubai
10 - 14 Apr2023 Amsterdam

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03 - 07 Jul2023 Cairo
21 - 25 Aug2023 Dubai
04 - 08 Sep2023 Kuala Lumpur
16 - 20 Oct2023 Manchester
06 - 10 Nov2023 Milan
27 Nov - 01 Dec2023 Paris
04 - 08 Dec2023 Dubai

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EFFECTIVE OFFICE MANAGEMENT AND
ADMINISTRATOR SKILLS
Introduction
This course is designed to excel the skills of the participants as Office Managers, Secretaries, and
Administrators in the esteemed organizations they are working or aspiring to join soon. The program is
abided by all the required tools and advanced techniques to enhance the behavioral and interpersonal
skills of the participants to the highest level. Delegates of this program are ensured to stay in control and
on top of all their responsibilities along with rewards per their performance and credibility.
Objectives
Aware of the competencies in administration domain in the global panorama

Know their Job role and responsibilities
Streamline work responsibilities and work environment
Improve effective communication and win goals
Develop interactions and relationships among team members
Develop both intrapersonal as well as interpersonal skills
Learn Time Management Skills
Improve the organizational and planning methods
Indulge into creative thinking by applying the advanced techniques they will learn
Improve conflict management abilities
Set priorities while scheduling diaries
Overcome stress and balance between personal and professional life
Who Should Attend?
The Effective Office Management and Administrator Skills program is ideal for professionals involved
with running the admin and operations at executive to mid-senior levels. Professionals such as Office
managers, operations managers, administrators, team leaders, supervisors, secretaries, support staff and
personal assistants in corporate and governmental organizations can attend this course for a rewarding
outcome.

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EFFECTIVE OFFICE MANAGEMENT AND ADMINISTRATOR
SKILLS
Upcoming Courses
05 - 09 Jun2023 Dubai
07 - 11 Aug2023 Madrid
28 Aug - 01 Sep2023 Manchester

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18 - 22 Sep2023 Milan
09 - 13 Oct2023 Milan
23 - 27 Oct2023 Dubai
30 Oct - 03 Nov2023 Prague

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EXCELLENCE STRATEGIES IN MANAGEMENT AND
ADMINISTRATION
Introduction
Introducing the modern management concepts in the field of excellence strategies in relation to the
world changes in management, communication and information technologies. The discussions will
revolve around work papers presented during the conference to develop the administrative and
leadership skills through reviewing the management success stories from over the world.
Objectives
• Establish the participants’ knowledge of the modern concepts of administrative

leadership.
• Enable the participants to apply the effective leadership methods in supervising,
instructing and encouraging the staff.
• Develop the participants the behavioural skills in relation to communication and dealing
with others effectively.
• Develop the participants’ creative abilities in processing the problems and making
decisions on scientific basis.
• Activate the participants’ role in managing the meetings and benefiting from the work
time.
• Analyse and evaluate the leadership methods of the participants.
• Providing the participants with the opportunity to exchange opinions and experiences
during the discussion of practical cases from the administrative environment.
Who Should Attend?
Managers and Senior Administrative staff

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EXCELLENCE STRATEGIES IN MANAGEMENT AND
ADMINISTRATION
Upcoming Courses
20 - 24 Mar2023 Dubai
29 May - 02 Jun2023 Amsterdam
03 - 07 Jul2023 Dubai

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31 Jul - 04 Aug2023 Milan
21 - 25 Aug2023 Paris
30 Oct - 03 Nov2023 London
20 - 24 Nov2023 Dubai

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MODERN TECHNIQUES IN OFFICE AND DOCUMENT
MANAGEMENT
Introduction
Understand the key the concepts of document and records management.

Use the concepts of document and records management to deliver business drivers.
Link how document and records management can be implemented across your organisation.
Explore the implications of an Enterprise Content Management (ECM) strategy in conjunction with
document and records management.
Understand document and records management life-cycle
Create a document and records management plan of action to implement in their organization.
Learn from best practice implementations and case studies.
Recognize the best ways and techniques of Document and records management strategies.
Realize the importance of defining and understanding your crucial role as a secretary or office
manager.
Objectives
By the end of the program, you will:
Understand the key the concepts of document and records management.

Use the concepts of document and records management to deliver business drivers.
Explore the implications of an Enterprise Content Management (ECM) strategy in conjunction with
document and records management.
Understand document and records management lifecycle
Create a document and records management plan of action to implement in their organization.
Learn from best practice implementations and case studies.

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Recognize the best ways and techniques of Document and records management strategies.
Realize the importance of defining and understanding your crucial role as a secretary or office
manager.
Who Should Attend?
This program will be useful and productive for all those who are interested in understanding document
and records management. It will be specifically of benefit to:
Technical staff.
Document and Records Management personnel.
Document Management Supervisors.
Solution Providers.
Executives.
Users of Document and Records Management.
Personnel seeking to enhance their skills.
MODERN TECHNIQUES IN OFFICE AND DOCUMENT
MANAGEMENT
Upcoming Courses

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06 - 10 Mar2023 Milan
23 - 27 Oct2023 Dubai

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OFFICE MANAGEMENT
Introduction
Traditionally, managers make up the largest managerial layer in an organization. The Manager is
responsible to those above them and those below them. They head a variety of departments and
projects. In order for a company to operate smoothly, it is essential that those in management be
committed to the goals of the organization and understands how to effectively execute these goals.
It is crucial for businesses to focus on these essential managers and provide them with the opportunities
to succeed. No matter the organisation's structure or size, it will benefit from employing well-trained
managers. Having a manager understand their role in the organization is very important. They are in
communication with a very large percentage of the company, and will have a large impact throughout
the organisation.
Objectives
Define management.
Understand ethics in the workplace.
Manage information and make decisions.
Be familiar with the control process.
Use organizational strategies to facilitate change.
Create structures and processes to manage teams.
Manage as a leader.
Realise the importance of defining and understanding your crucial role as an office manager.
Be able to plan, organize and prioritise effectively.
Better utilisation of time management.
Who Should Attend?

responsibilities.

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OFFICE MANAGEMENT
Upcoming Courses
23 - 27 Jan2023 Istanbul
10 - 14 Jul2023 Dubai

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16 - 20 Oct2023 Frankfurt
06 - 10 Nov2023 Milan
27 Nov - 01 Dec2023 New York
18 - 22 Dec2023 New York

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OFFICE MANAGEMENT AND EXECUTIVE SECRETARIAL
SKILLS
Introduction
This five-day event is designed to increase the skills of Senior Support Personnel across a range of
disciplines. The program identifies and examines the key components of the role and within each
element builds up a range of approaches and techniques for operating an efficient office or support
team. These elements include interpersonal, communication, organisational and time management
competencies.
As can be seen from the course outline below, the event is broken down by the day to broadly reflect the
key components of the role. However, as you will discover when you attend the event, such skills and
techniques will be required in a blended and integrated way as you meet the challenges of your
workplace. Throughout the event, you will practice communication, organisational and planning skills on
an on going and linked basis as you would within your normal working environment.
Objectives
In attending this program, delegates will be able to:
Identify the key components within the job role of the Office Manager/ Executive Assistant.
Understand what makes an effective executive secretary.
Be a strategic partner to his/her boss.
Learn better ways to think on his/her feet with powerful decision-making techniques.
Analyze and maximize the use of time and better manage their time.
Improve their communication skills and enhance team communication skills to a higher level.
Take responsibility and manage crises.
Achieve confidence through assertiveness.
Work under pressure to achieve objectives.
Successfully organize meetings.
Build an approach that suits their own style and workplace.
Develop techniques for using your initiative and ‘Thinking Outside the. Box ’.
Manage difficult people and situations.
Appreciate the range of skills and competencies required to fulfil their job role effectively.
See the benefit of integrating such competencies to provide a proactive support to Managers within
an organisation.
Identify and practice approaches that will be of benefit to them in managing the tensions and
demands of their workplace in such a position.

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Be exposed to and practice techniques in competencies that are essential in the Office Manager /
Executive Support role.
Practice the modern techniques and skills demonstrated on the event.
Discuss experiences with fellow delegates and learn possible techniques for advancement of such
skills in facilitator – led discussions.
Who Should Attend?

Office Administrators of Top Management.
Office Managers and Executive Secretaries of CEO’s.
Supervisors of clerical and administrative staff.
Executive or Personal Assistant to Senior Management.
Individuals with office management experience.
OFFICE MANAGEMENT AND EXECUTIVE SECRETARIAL
SKILLS
Upcoming Courses
27 Feb - 03 Mar2023 London

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06 - 10 Mar2023 Dubai
29 May - 02 Jun2023 Barcelona
21 - 25 Aug2023 New York
11 - 15 Sep2023 New York
02 - 06 Oct2023 Paris

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23 - 27 Oct2023 Paris
30 Oct - 03 Nov2023 Istanbul
04 - 08 Dec2023 Prague

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OFFICE MANAGER PROTOCOL FOR PLANNING VIP
VISITS
Introduction
The Protocol for Office Managers of VIP’s course will train you in the essentials of:
Protocol Officer Skill Competencies, Ethics, and Honor

Personal Leadership, Emotional Intelligence, and Customer Service
Planning and orchestrating V.I.P. visits, meetings, ceremonies, and special events
Precedence, Titles and Forms of Address
Protocol Event Planning Process
Office Management and Administrative Tools
Becoming a strategic asset using your finely honed talents to enhance business relationships.
Objectives
The Protocol for Office Managers of VIP's course will train you in the essentials of:
Protocol Officer Skill Competencies, Ethics, and Honor

Personal Leadership, Emotional Intelligence, and Customer Service
Planning and orchestrating V.I.P. visits, meetings, ceremonies, and special events
Precedence, Titles and Forms of Address.
Protocol Event Planning Process
Office Management and Administrative Tools
Becoming a strategic asset using your finely honed talents to enhance business relationships.
Who Should Attend?
This training is designed for professionals who require competency as an operational protocol officer –
one who holds an office of trust, authority or command who must understand and ensure the
appropriate rules of international protocol and public affairs.
Office managers of CEOs / General managers and executive secretaries at high-ranking staff offices.
Government and Industry Protocol Officers
Embassy Personnel

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Government Relations, International Marketing and Sales Representatives

Meeting and Special Event Planners
International Corporate and Government Representatives
Administrative Professionals
Private Consultants
OFFICE MANAGER PROTOCOL FOR PLANNING VIP VISITS
Upcoming Courses

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COURSES
AUDITING AND
GOVERNANCE, RISK AND
COMPLIANCE
1. ACFE Certified Fraud Examiner 2. Anti Money Laundering
3. Corporate Governance and Business 4. Crisis Management and Effective

Management Decision Making
5. Modern Techniques in Auditing and 6. Risk and Crisis Management

Financial Control
7. Skills of Auditing and Internal Control

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Auditing and Governance, Risk and Compliance

ACFE CERTIFIED FRAUD EXAMINER
Introduction
In this 5-day course you will be trained as a Certified Fraud Examiner (CFE). The CFE certificate is
requested / required by numerous leading organizations around the world. According to the 2015/2016
Compensation Guide for Anti-Fraud Professionals, CFEs earn 23% more than their non-certified
colleagues! The Certified Fraud Examiner (CFE) credential is recognized in the hiring and promotion
policies of numerous leading organizations all over the world. You will master the skills and knowledge
of a Certified Fraud Examiner; investigations fraud, legal aspects related to fraud, fraud schemes and
fraud prevention and deterrence.
Language: English
1 – 12 participants
The CFE training is AFCE accredited.
Who Should Attend?

Fraud managers/analysts/specialists
Auditor
CPA
Investigator
National state and law enforcement officer
Risk and loss management
Insurance managers
Security professionals

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Upcoming Courses

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ANTI MONEY LAUNDERING
Introduction
Money Laundering is one of the most challenging criminal activities facing all nations. Every day the
news is replete with stories of corrupt government officials, drug traffickers and terrorist activity. All are
fueled in some way by money. All have dire consequences for the societies they affect. Governments and
financial institutions share the burden of fighting these ills. Laws, regulations, compliance programs and
automated solutions are the means and tools at hand. Understanding Money Laundering and similar
activities and how to combat them is critical to the future of the worldwide financial system and the
stability of democracies everywhere.
Objectives
To introduce the banking sector to AML, to learn what it is, what it means to a financial institution and
what must be done in this global effort.
Who Should Attend?
Private Sector / Banks and Financial Institutions
Compliance and Risk Management Staff

Senior Management
Professional Services Firms / Forensic Investigators
Interested managers
Government Sector
Regulators
Criminal Investigators
Analysts

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Upcoming Courses
23 - 27 Jan2023 Paris

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CORPORATE GOVERNANCE AND BUSINESS
MANAGEMENT
Introduction
This Corporate Governance training course helps delegates to plan, formulate and implement modern
international corporate governance principles. The topics covered by this programme are blended with
case studies drawn from recent international precedents. Workshop projects that simulate real-life
experiences will help to reinforce key principles of corporate governance.
This course starts by presenting the new role of board committees and directors’ responsibilities and
powers, and continues with best practice in implementation of governance in day-to-day activities. Costs
and benefits of best practice governance are put into perspective, to open the discussion about
stakeholder relationship management. The course will also discuss the challenges of implementing best
practice corporate governance in emerging markets and will include the specific requirements of banks
and financial institutions.
Who Should Attend?
This Corporate Governance training course is addressed to finance professionals such as:
• Directors & Board Members
• Audit Committee members
• Company secretaries and governance professionals
• Corporate counsel
• Senior company management
• Investors and fund managers
• Analysts
• Regulators
• Securities exchange officials
• Lawyers & legislators

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CORPORATE GOVERNANCE AND BUSINESS MANAGEMENT
Upcoming Courses
06 - 10 Mar2023 Dubai
22 - 26 May2023 Dubai
19 - 23 Jun2023 Antalya

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26 - 30 Jun2023 Dubai
31 Jul - 04 Aug2023 Barcelona
04 - 08 Sep2023 Dubai
11 - 15 Sep2023 Miami
02 - 06 Oct2023 New York
23 - 27 Oct2023 Paris
04 - 08 Dec2023 Zurich

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CRISIS MANAGEMENT AND EFFECTIVE DECISION
MAKING
Introduction
Acquire an in-depth knowledge of the key aspects of Strategic Crisis Management.
Learn how to identify incidents and crises so you can cultivate and harness the potential successes of a
crisis.
At the incident site learn how to avoid miss-management and so make a bad situation worse.
Learn how to generate ownership and responsibility by all stakeholders to ensure your organization
responds efficiently and effectively.
Learn how to recognize and prioritize the issues that are most likely to affect corporate reputation
during and after crisis.
Learn the fundamentals of organizing and managing Crisis or Emergency Control Centers.
Learn how to plan and manage multi agency exercises – and make them more rewarding and exciting.
Take away step by step guidance on how to validate plans, to improve staff ownership, to augment
training programs and to raise awareness.
Describe the steps in the decision making process.
Identify the assumptions of the rational decision making model.
Define certainty, risk, and uncertainty as they relate to decision making.
Describe the actions of the bounded rational decision maker.
Identify the two types of decision problems and the two types of decisions that are used to solve
them.
Define heuristics and explain how they affect the decision making process.
Identify four decision making styles .
Describe the advantages and disadvantages of group decisions.
Objectives
By the end of the program, participants are expected to:

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crisis.
Learn how to plan and manage multi-agency exercises - and make them more rewarding and exciting.
Who Should Attend?
This program will be of benefit to those who find themselves responsible for leading on, or implementing
Crisis Management response and recovery mechanisms. In addition, it will raise the awareness of those
Senior Executives who may need to make decisions properly.

CRISIS MANAGEMENT AND EFFECTIVE DECISION MAKING
Upcoming Courses
13 - 17 Feb2023 London
20 - 24 Mar2023 Dubai

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22 - 26 May2023 Athens
03 - 07 Jul2023 Cairo
24 - 28 Jul2023 Madrid
14 - 18 Aug2023 Dubai

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MODERN TECHNIQUES IN AUDITING AND FINANCIAL
CONTROL
Introduction
Appreciate how working capital might be optimized and controlled.
Review a variety of audit techniques and models.
Use budgeting and project financial control methodologies.
audit.
Objectives
audit.
Who Should Attend?

Financial professionals working in other areas who are seeking both to widen and update their
knowledge and skills.

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Non financial professionals working in the area of or responsible for aspects of financial control.
Anyone with direct financial control responsibilities as well as advisors, accountants and business
consultants.

CONTROL
Upcoming Courses
14 - 18 Aug2023 Dubai

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23 - 27 Oct2023 Milan

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RISK AND CRISIS MANAGEMENT
Introduction
There are various risks and crisis circumstances which can put your business under unexpected pressure.
Forces such as economic downturns or natural disasters can have shock effects on global business.
Therefore, assessing and managing these pressures have become necessary lessons.
Objectives
At the end of this program, participants will be able to:

Know what risks and crisis situations may encompass
Become skilled at contingency planning so unexpected situations have minimal impact
Decide whether their business needs a dedicated team to handle emergency situations
Create an effective set of standards to respond to emergency situations
Keep a business running with stability regardless of external impacts
Objectives

Who Should Attend?
This course is designed for owners, managers and supervisors.

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Upcoming Courses
12 - 16 Dec2022 Dubai
13 - 17 Feb2023 Cairo
27 - 31 Mar2023 Paris

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11 - 15 Sep2023 Dubai

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Introduction
Learning Objectives

Objectives
By the end of this program, participants will be able to:

Who Should Attend?
Accountants, Internal Auditors, controllers and financial managers, New staff accountants and individuals
responsible for safeguarding company assets.

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Upcoming Courses
12 - 16 Jun2023 Dubai

COURSES
BUSINESS RESILIENCE
1. Crisis Management and Effective 2. Crisis Management and Emergency

Decision Making Response in Humanitarian Organisation
3. Developing career resilience 4. Developing marketing in a post-

pandemic world
5. Leadership Challenges in Turbulent Times 6. Managing efficiency and productivity in

flexible workers
7. Risk and Crisis Management 8. Stress management in a post pandemic

workplace

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Business Resilience
MAKING
Introduction
crisis.
them.
Objectives

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crisis.
Who Should Attend?
Business Resilience
Upcoming Courses
20 - 24 Mar2023 Dubai

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03 - 07 Jul2023 Cairo
14 - 18 Aug2023 Dubai

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Business Resilience
CRISIS MANAGEMENT AND EMERGENCY RESPONSE IN
HUMANITARIAN ORGANISATION
Introduction
This course focused on improving your ability to organise and co-

ordinate effective responses to a humanitarian crisis. Whether the
crisis is a natural disaster or man-made the effect on communities
can be severe and often it often only the skills of people working in
the Humanitarian sector which stand between survival and
annihilation.
Both natural and manmade disasters require complex solutions to an
often very difficult set of circumstances and this course provides the
opportunity for Humanitarian Organization staff to consider their
own knowledge and skill level enabling them to be better prepared
to cope with these demanding, complex and challenging situation
making life easier for them and the communities struck by a crisis.
Objectives
By the end of this interactive training programme you will be to:
Recognise the impact of humanitarian crisis on people and communities

Understand the life cycle of a crisis
Describe the factors which lead to the Build Stage of a crisis
Outline the impact stage of a crisis
Discuss the actions that need to take at this stage.
Detail the need for a robust supply chain
Recognise when a crisis evolves to the chronic stage
State the different actions needed during the chronic stage
Review how Crisis situations are resolved.
Undertake how we can learn lessons from each crisis intervention
Who Should Attend?
Staff charged with organising and co-ordinating response to a humanitarian crisis

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Business Resilience
Upcoming Courses
06 - 10 Feb2023 Dubai
26 - 30 Jun2023 Dubai
16 - 20 Oct2023 Dubai

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Business Resilience
DEVELOPING CAREER RESILIENCE
Introduction
The world is currently experiencing tough and rapidly changing times, whether they be economic crises,
social unrest or the recent global pandemic. This has inevitably led to the loss of many roles and the
instability of many more. This new course recognises these difficulties and aims to help delegates
develop a long-term strategy which will allow them to withstand any lows and transform setbacks into
exciting new opportunities.
During the course delegates will explore their own individual resilience and learn how to develop career
resilience by focusing on mental and physical health, adopting a 'bounce back' mindset, becoming more
self-sufficient and flexible and establishing strong support networks. They will also reasses their
personal goals in relation to their careers and will leave the course with action plans they can
immediately put into effect to ensure long term career success.
Objectives
By completing this course participants should be able to:
Analyse and identify different challenges that can impact a business

Learn tactics to improve their mental wellbeing and increase self esteem
Rethink how they view setbacks and see them as opportunities
Put precautionary steps in place to expect the unexpected
Who Should Attend?
This course is suitable for senior staff wanting to be prepared for turbulent times or those currently
experiencing work challenges. It is also suitable for individuals looking to develop long term career
resilience and want to be prepared in advance.

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Business Resilience
Upcoming Courses
09 - 13 Oct2023 Athens

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Business Resilience
DEVELOPING MARKETING IN A POST-PANDEMIC
WORLD
Introduction
The covid-19 pandemic has caused global economic chaos with empty offices, growing unemployment
rates and retail shutdowns companies around the world have felt direct or indirect impacts of the virus
on their finances.
Marketing teams have also been affected with spending on ads in the US alone dropping by double
digits. However, the proven correlation between good marketing and increased customers means
organisations looking to reopen are exploring new methods of marketing.
These new methods need to be well researched to target a new and particularly risk averse audience.
This course will help delegates understand the new client/customer mindset, generate bounce-back
plans and target their marketing efforts to maximise return and build/rebuild brand loyalty.
Objectives
By the end of this training course, participants should be able to:
Understand the new client/customers buying mindset

Understand how branding and advertising has the power to bring customers
Know how to generate a bounce-back plan following reduced marketing period
Maximise targeting value and reduce wastage
Build brand loyalty with customers
Who Should Attend?
This course is suitable for marketing employees/managers wishing to develop their work to thrive in a
post-pandemic world. It is also suitable for employees in other departments wanting to learn more about
how implementing marketing can benefit them.

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Business Resilience
DEVELOPING MARKETING IN A POST-PANDEMIC WORLD
Upcoming Courses
18 - 22 Sep2023 Milan
09 - 13 Oct2023 Paris
30 Oct - 03 Nov2023 Paris

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Business Resilience
LEADERSHIP CHALLENGES IN TURBULENT TIMES
Introduction
Challenges that come with a leadership role can be difficult to face in the most stable of periods. When
trying to operate during tough and ever-changing times, whether it be economic crises, social unrest or a
new global pandemic the difficulty can be incredibly more complex. This course will improve participants
abilities to face and overcome challenges using a flexible but holistic approach, maintaining a view of
both the imminent business and wider global threats to stability. It will also allow participants to observe
and acknowledge when changes are occurring in time to adapt their leadership styles accordingly to
achieve lasting business success.
Objectives
Understand different leadership styles and be flexible in when to apply them

Maintain morale and sense of consistency amongst team being lead
Lead a team during turbulent times whilst avoiding being overwhelmed
Who Should Attend?
This course is suitable for leaders and managers wanting to be prepared for turbulent times or those
currently experiencing work challenges. It is also suitable for individuals looking to become leaders in
the future who want to be prepared in advance.

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Business Resilience
Upcoming Courses
12 - 16 Dec2022 Dubai
27 Feb - 03 Mar2023 Dubai
06 - 10 Mar2023 Milan
27 - 31 Mar2023 New York

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03 - 07 Jul2023 Dubai
23 - 27 Oct2023 Dubai

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Business Resilience
MANAGING EFFICIENCY AND PRODUCTIVITY IN
FLEXIBLE WORKERS
Introduction
During this period of pandemic many people have become adept to working from home. Balancing home
and family time with a professional workload has made flexibility the everyday norm for many
employees. Whilst this new way of working has become a preference for a large number of employees it
has also meant happier and healthier staff and the additional space in the workplace has been beneficial
for employers.
Becoming more open to the growing global demand for flexible working can be greatly beneficial with
staff more likely to work harder, to stay loyal to the company and have a healthier wellbeing and mental
health. Effective management of this work has the capacity to create a provide an efficient and highly
productive workforce.
Objectives
By the end of this course, participants should be able to:
Understand the value of employees working flexibly

Develop a flexible working schedule throughout the team
Know which technology is most efficient for different scenarios
Understand how to manage work from afar
Who Should Attend?
This course is designed for managers and team leaders who are interested in developing a flexible
working team. It is also suitable for employees interested in developing a flexible working schedule or
looking to balance work and home life better.

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Business Resilience
MANAGING EFFICIENCY AND PRODUCTIVITY IN FLEXIBLE
WORKERS
Upcoming Courses
04 - 08 Sep2023 Dubai
06 - 10 Nov2023 Malaga

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18 - 22 Dec2023 Milan

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Business Resilience
Introduction
Objectives

Objectives

Who Should Attend?

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Business Resilience
Upcoming Courses
12 - 16 Dec2022 Dubai
13 - 17 Feb2023 Cairo
27 - 31 Mar2023 Paris

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11 - 15 Sep2023 Dubai

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Business Resilience
STRESS MANAGEMENT IN A POST PANDEMIC
WORKPLACE
Introduction
The unprecedented pressure caused by the Covid-19 pandemic, has resulted in many people showing
signs of struggle. Working from home, balancing work and family life and having the increased pressure
of job insecurity has put a strain on their mental health.
This course will help delegates develop an understanding of the signs and symptoms of stress so they
can recognise it in themselves or others. During the course delegates will be introduced to a range of
techniques they can practice to relieve pressure and create a happier and more productive workforce.
Topics covered during the course include:
What is stress and how does it manifest?

How has the Covid pandemic caused additional stress?
Identifying stress in other people
Identifying stress in yourself
How to speak to someone who may be struggling
Techniques to manage stress
Managing a healthy work-life balance
Objectives
Understand what stress is and how it impacts employees

Identify symptoms of stress showing in other people
Help manage the effect of stress on themselves and other employees
Who Should Attend?
This course is designed for managers and team leaders to identify stress in themselves and their
employees. It is also suitable for employees struggling with stress themselves or looking to balance work
and home life better.

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Business Resilience
STRESS MANAGEMENT IN A POST PANDEMIC WORKPLACE
Upcoming Courses
28 Aug - 01 Sep2023 Paris
04 - 08 Dec2023 Dubai

COURSES
CHEMICAL ENGINEERING
1. Advanced Chemical Reactors 2. Advanced Polystyrene Chemistry
3. Advanced Turbo Expander Compressor 4. Applied Chemical Engineering (1 WEEK)

Technology in Ethylene Plants
5. Atomic Absorption Photospectrometry 6. Best Practices for Treatment of Spent

Caustic
7. Carbon Dioxide Capture and Removal 8. Chemical Calculations and Laboratory

Methodologies Advances and Current Operations
Status
9. Chemical Engineering for Non Chemical 10. Chemical Laboratory Instrumentation:

Engineers Operation, Quality and Safety of
Equipment
11. Chemical Reactors Design, Operation and 12. Computational Chemistry Tools
Control
13. Design, Operation and Control of 14. Ethylene Polymerization Reactors

Crystallization Equipment
15. Ethylene Polymerization Technology 16. Functional Description and Settings of

the Turbine Governor
17. Fundamentals of Materials 18. Furnaces: Safe Operation and

Characterization and Selection Optimization
19. Handling and Storage of Toxic and 20. Heat Exchangers (Design, Operation,
Hazardous Materials Maintenance and Inspection)
21. Heat Transfer Fundamentals 22. High Performance Liquid

Chromatography
23. Hydrocarbon Cracking 24. Hydrogen storage as an energy carrier

for on board applications: Methodologies,
Advances and current status
25. Hydrophobic and Oleo Phobic Coatings 26. HyperChem in Chemical Engineering
27. Industrial Air Emissions 28. Introduction to Computational Fluid

Dynamics
29. Introduction to Manufacturing processes 30. Ionic Liquids
31. Lab Techniques and Water Quality 32. Laboratory General Safety
Control
SETTING A NEWSteam
33. Large STANDARD IN EXCELLENCE
Turbine Operations and 34. Lubricants – Materials and Application
COURSE OUTLINE / LONDONTFE.COM
Components Fundamentals 161
35. Mass Transfer Fundamentals 36. MATLAB Programming for Chemical
Engineering
37. Measurement and Sensor Technology 38. Metallurgy for Non-Metallurgists

Including Metal Processes
39. Modelling and Simulation in Chemical 40. Non-destructive Testing

Engineering
41. Polymer Extrusion 42. Polymers Production and Processing
43. Practical Problem Solving in Chemical 44. Predictive Maintenance &

Analysis Troubleshooting of Pumps and
Compressors
45. Preliminary Design through Process 46. Pressure Vessel Systems

Simulation
47. Principles, Design and Operation of 48. Process Engineering

Distillation Techniques
49. Process Safety 50. Process Safety for Petroleum Production
51. Refinery Costing (Crude Oil Refining) 52. Report Writing for Engineers
53. Reverse Osmosis 54. Risk Discovery
55. Separation Processes: Extraction, 56. Shutdown and Turnaround Coordination

Distillation and Absorption
57. Techniques for Polymeric Deposits 58. Theory and Practice of Electrochemical
Reduction and Removal Processes
59. Total Organic Carbon Analyzer (TOC) 60. Unsaturated Polyester Resin
61. Volatile Organic Compounds capture and

removal: Methodologies, Advances and
current status

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Chemical Engineering
ADVANCED CHEMICAL REACTORS
Introduction
This course covers the details and irreversibilities found in real life chemical reactors due to the nature of
design, mass and heat transfer and competing phenomena within the ‘ideal’ vessels. Transport
phenomena, kinetics, thermodynamics, computational chemistry and CFD simulation are used to
accurately represent the real life environment and flows within real reactors.
Objectives
Understand reaction kinetics and reaction thermodynamics

Understand the concepts of governing steps and multi step reaction schemes
Identify types and classifications of chemical reactions and reactors
Explain the fluid flows within vessels
Understand multi phase, multi component flows
Understand the differences of ideal vs real industrial reactors
See how simulation helps to design, optimize and troubleshoot industrial reactors
Understand catalytic reactors
Understand competitive phenomena via dimensionless numbers
Who Should Attend?
This course is a great match for:
Chemists, Chemical Engineers, Industrial Engineers with a background in chemical reactions and
reactors
Academic students and personnel looking to increase their understanding in the field

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ADVANCED CHEMICAL REACTORS
Upcoming Courses
23 - 27 Jan2023 Madrid
13 - 17 Feb2023 Malaga
06 - 10 Mar2023 Malaga
27 - 31 Mar2023 Manchester

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17 - 21 Apr2023 Marrakesh
19 - 21 Jun2023 Online
10 - 14 Jul2023 Paris
31 Jul - 04 Aug2023 Stockholm

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ADVANCED POLYSTYRENE CHEMISTRY
Introduction
Polystyrene is one of the top selling polymers worldwide. Its extended use comes with known issues
such as its non biodegradation. However, ease of manufacture, number of applications and abundance of
raw materials have led to polystyrene becoming one of the most important chemicals of our time. Only a
few are aware of the special chemistry and the real market for new uses of Polystyrene. This course,
besides discussing Polystyrene applications and properties also sheds light into less known applications
and chemistry of Polystyrene.
Objectives
Understand the manufacturing approaches of PS

Explain the chemistry of PS
Identify the current and potential applications of PS
Identify potential future trends for PS
Understand how the degradation issue is being handled
Provide details about different structures, formulations and products
Who Should Attend?
Chemists, Chemical Engineers, Industrial Engineers, mechanical engineers that aim to understand
potential of Polystyrene
Academics, university students, those looking for research opportunities
Investors, management members looking for market chances

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Upcoming Courses
25 - 29 Dec2023 Madrid

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ADVANCED TURBO EXPANDER COMPRESSOR
TECHNOLOGY IN ETHYLENE PLANTS
Introduction
This programme identifies the key areas of chemical engineering that are most commonly encountered
by the non-specialist with examples that will be drawn from a range of process industries including oil
and gas processing, petrochemicals, chemical manufacturing.
Objectives:
In this programme you will:
Acquire in depth knowledge about ethylene production plants

Troubleshoot and analyse how a turboexpander-compressor system works
Identify each part of a turboexpander-compressor system
Analyse the turboexpander-compressor design principles
Read and produce a turboexpander-compressor control system
Objectives

Who Should Attend?
This course is intended for professionals that are working in ethylene production facilities where a
turboexpander-compressor technology is being used or investigated in order to recover ethylene.
In particular this course would be advantageous for: Process Technicians, Chemical Operators, Ethylene
Millwrights, Process Engineers, Project Engineers, Process Improvement Engineers, Engineering
Advisors, Production Team Leaders and Plant Managers.

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ADVANCED TURBO EXPANDER COMPRESSOR TECHNOLOGY
IN ETHYLENE PLANTS
Upcoming Courses

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APPLIED CHEMICAL ENGINEERING (1 WEEK)
Introduction
This seminar presents the scientific principles and applications in the heavy chemical industry such as
refineries, plastics production, and petrochemicals by examining all procedures involved. Sub operations
are described and analyzed with means of both underlying science and applied methodologies. Devices,
materials and procedures are covered in depth and the use of process simulation tools aids the
attendants in fully comprehending principles and applications. This course covers 20 CPD hours.
Objectives
By the end of the course, participants should have:
Knowledge on fluids and fluid flows [single and multi-component] attributes

Knowledge of advanced thermodynamics
Knowledge of using Process Simulators for design, retrofit and optimization purposes
Knowledge of devices and their operation conditions in these industries
Knowledge of advances and future research in the field
Evidenced various cases studies
Who Should Attend?

Chemists, Chemical Engineers, Industrial Engineers
Laboratory personnel/ researchers
Scientists from other fields that require a detailed overview/ introduction to the topic
Operations supervisors/ managers

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APPLIED CHEMICAL ENGINEERING (1 WEEK)
Upcoming Courses
26 - 30 Dec2022 Milan

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ATOMIC ABSORPTION PHOTOSPECTROMETRY
Introduction
Atomic absorption photospectrometry is a popular, accurate, spectro analytical method that allows for
the quantitative determination of chemical elements in compounds and mixtures. The methodology is
based on the interactions between atomized elements and radiation at various energy levels that reveal
their identity. Operational principles, scientific background, applications and alternatives are discussed in
detail in this course.
Variations of the suggested outlines can be prepared on demand (terms and conditions apply)
Objectives
In this program, you will:
refresh the concepts of spectrometry

learn the principles of operation of atomic absorption photospectrometry
understand the applications and advantages of the method
learn about the types and modes of atomic absorption photospectrometry
Who Should Attend?
This course in intended for:
All professionals working in a field of interest that need to enhance their understanding on Atomic
Absorption Spectrophotometry
Management members that need to understand requirements and possibilities in the field
University students (industrial engineers, chemists, chemical engineers, mechanical engineers) looking
for an improved understanding of non-destructive techniques

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ATOMIC ABSORPTION PHOTOSPECTROMETRY
Upcoming Courses

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BEST PRACTICES FOR TREATMENT OF SPENT CAUSTIC
Introduction
During industrial production activities (e.g. production of hydrocarbons), sodium hydroxide (also known
as “caustic”) is widely employed to overcome several environmental and operational issues. This course
will provide a better understanding of principles, practices and regulations related to spent caustic
treatment, in order to accomplish an integrated caustic management system.
Objectives
No Data
Who Should Attend?
This course is intended for professionals working primarily in chemical plants, petrochemical plants and
refineries that require the use of caustic systems, in particular: Process Operators, Process Technicians,
Process Specialists, Production Engineers, Chemical Engineers, Quality Engineers and Production
Supervisors

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BEST PRACTICES FOR TREATMENT OF SPENT CAUSTIC
Upcoming Courses

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CARBON DIOXIDE CAPTURE AND REMOVAL
METHODOLOGIES ADVANCES AND CURRENT STATUS
Introduction
Carbon Dioxide is one of the most important polluters of earth’s atmosphere. CO2 is mainly generated
by human related activities such as combustion, transportation, energy generation, industrial
manufacturing and others. It has proved to greatly contribute to the green house effect and to the
subsequent rising of earth’s atmosphere. CO2 emissions rights are also evolving into a very significant
‘product’ for various countries, efficiently transforming their economies. Carbon Dioxide capture
technologies have been investigated greatly in the last two decades. This course aims at explaining
science, targets, requirements, advances and prospects in the current field.
Objectives
An overview of the advances of the last two decades in carbon dioxide capture and removal
Methodologies/ technologies for CO2 removal from gaseous mixtures
A detailed knowledge of all materials used as separators/ adsorbents for CO2 treatment
A detailed understanding of carbon capture and sequestration approaches
Understanding of different formations, their capacities and properties
Specific applications including transportation, energy generation, industrial applications
Separations membranes
Adsorbents
Understanding of mechanisms involved in the CO2 removal [solubility, diffusivity, adsorption, and
others]
Understanding of all models describing the removal process
Knowledge of all recent advances and breakthroughs
Investing opportunities
Future prospects
Sequestration specifics
Treatment schemes
Who Should Attend?

Chemists, Chemical Engineers, Mechanical Engineers, Environmental Chemists in Oil and Gas,

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Petrochemicals, Chemicals, Manufacturing and related industries

Management members of all above industries
Investors in CCS and other CO2 capture approaches
CARBON DIOXIDE CAPTURE AND REMOVAL
METHODOLOGIES ADVANCES AND CURRENT STATUS
Upcoming Courses

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27 - 31 Mar2023 Stockholm

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CHEMICAL CALCULATIONS AND LABORATORY
OPERATIONS
Introduction
This seminar is addressed to both new and experienced users of chemical laboratories and theoretical
chemists. Its first part deals with chemical calculations required for chemical reactions, balancing
equations, mass and energy balances and every other everyday activity of the chemist. Kinetics,
thermodynamics, chemical reactions, physical processes, pH, hydration, precipitation are included to
show the requirement for efficient calculations by the chemist.
Second part includes an overview of most important chemical and physical processes employed in a
chemical laboratory to achieve cleaning, recognition, measurement, transfer, purification, storage and
reaction of chemicals. It also includes Health and Safety as well as Quality and Environmental
Management procedures to design and maintain a QHSE Management environment. Related topics such
as SDS and GHS systems are also presented. Experimental sessions are included in this course. Course
duration is two weeks.
Objectives
Clear understanding of the various physical and chemical processes in a laboratory environment
Knowledge of the various scientific principles involved
Knowledge on of the sampling, identification, storing, transferring and reaction methods
Knowledge of Standard Operating Procedures
Knowledge of required modern instrumentation
Knowledge of QHSE procedures required
Knowledge of SDS and GHS classification systems
Knowledge of experimental set ups
Attended different live training sessions in academic or private laboratories
Understanding of pH and pOH calculations
Understanding of reaction kinetics and thermodynamics calculations
Understanding of mass and energy balances calculations
Understanding of important digits
Understanding of all critical arithmetical methods used in chemistry
Who Should Attend?

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Chemists, Chemical Engineers

CHEMICAL CALCULATIONS AND LABORATORY OPERATIONS
Upcoming Courses
13 - 17 Nov2023 Dubai
27 Nov - 01 Dec2023 Amman

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CHEMICAL ENGINEERING FOR NON CHEMICAL
ENGINEERS
Introduction
This programme identifies the areas of chemical engineering that are most commonly encountered by
the non-specialist with examples that will be drawn from a range of process industries including oil and
gas processing, petrochemicals, chemical manufacturing.
Objectives
Learn to interpret flow sheets and process flow diagrams

Develop and understand mass and energy balances in process design
Learn about fluid flow, pumps and compressors, and mixing
Discuss heat transfer equipment and their design, including heat exchangers
Understand distillation and separations used in oil and gas processing
Discuss effluent minimization and treatment
Learn how to control processes
Perform a basic economic analysis of a project
Understand the safety and environmental responsibility on process engineers
Objectives
Learn to Interpret flow sheets and process flow diagrams

Develop and understand mass and energy balances in process design
Learn about fluid flow, pumps and compressors and mixing
Discuss hear transfer equipment and their design, including heat exchangers
Understand distillation and separations used in oil and gas processing
Discuss efficient minimization and treatment
Learn how to control processes
Perform a basic economic analysis of a project
Understand the safety and environmental responsibility on process engineers

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Who Should Attend?

All those working in the chemical, petrochemical, oil and process industries with a need to understand
and discuss issues with the chemical engineering specialists.
These will include geo-scientists, petroleum engineers, production engineers, trainee process
engineers, R&D chemists, plant chemists, plant operators and economists. Case studies and examples
will cover a range of levels, making the course also suitable non-technical staff.
CHEMICAL ENGINEERING FOR NON CHEMICAL ENGINEERS
Upcoming Courses

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CHEMICAL LABORATORY INSTRUMENTATION:
OPERATION, QUALITY AND SAFETY OF EQUIPMENT
Introduction
This seminar is addressed to both new and experienced users of chemical laboratories. It includes an
overview of most important chemical and physical processes employed in a chemical laboratory to
achieve recognition, measurement, transfer, purification, storage and reaction of chemicals. It also
includes Health and Safety as well as Quality and Environmental Management procedures to design and
maintain a QHSE Management environment. Related topics such as SDS and GHS systems are also
presented
Objectives
Who Should Attend?

QHSE experts

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CHEMICAL LABORATORY INSTRUMENTATION: OPERATION,
QUALITY AND SAFETY OF EQUIPMENT
Upcoming Courses
27 Feb - 03 Mar2023 Malaga
20 - 24 Mar2023 Marrakesh
01 - 05 May2023 Milan

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CHEMICAL REACTORS DESIGN, OPERATION AND
CONTROL
Introduction
Chemical reactors are considered the core of chemical plants. Hence, their design, operation, and control
have huge consequences on the performance and economy of the overall process. This course will
provide an insight on chemical reaction engineering and will present all the fundamental tools used by
specialists, engineers and managers to deal safely with chemical reactors and enclosed equipment.
Objectives
Advanced principles of reaction engineering

Causes and effects of chemical reactions
Determine and optimize reaction rate
Choosing and making use of catalysts
Chemical Reactors design and specifications
Controling industrial processes involving chemical reactions
Who Should Attend?
This course is intended for professionals dealing with laboratory or industrial reacting systems.
These include: Chemical Reactors Operators, Chemical Operator Assistants, Control Room Operators,
Operation Specialists, Chemical Specialists, Production Technicians, Technical Lab Technicians, Project
Chemists, Chemical Engineers, Process Engineers, Production Engineers and Manufacturing Engineers.

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CHEMICAL REACTORS DESIGN, OPERATION AND CONTROL
Upcoming Courses

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COMPUTATIONAL CHEMISTRY TOOLS
Introduction
This is a novel and unique seminar. Specifically designed to provide a general introduction to
computational chemistry tools and present the theoretical approaches (theories) involved. It aims at
presenting all capabilities of state of the art computational chemistry packages. Specifically designed for
chemists, chemical engineers, physicists and biologists.
Objectives
A broad knowledge of theoretical chemistry approaches

Identified all potential uses of computational tools
Understood all advantages of computational chemistry tools, including the huge time gain due to
minimization of laboratory work and experimentation
Been presented with some of the most efficient computational tools available
Examined ways to calculate physical and chemical properties of substances
Gained insight in model building and physical / chemical processes simulation
Who Should Attend?

Chemists, Chemical Engineers, Physicists, Biologists
Research groups

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COMPUTATIONAL CHEMISTRY TOOLS
Upcoming Courses
06 - 10 Feb2023 Barcelona
27 Feb - 03 Mar2023 Madrid
10 - 14 Apr2023 Milan

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01 - 05 May2023 Milan
22 - 26 May2023 Paris

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DESIGN, OPERATION AND CONTROL OF
CRYSTALLIZATION EQUIPMENT
Introduction
Crystallization is a separation process used in many industrial applications, such as pharmaceuticals and
food industry (sugar and salt). Modelling this process involves the resolution of many equations’ systems
related to mass, energy and population balance. Consequently, crystallization process operation and
equipment design is particularly critical and needs a deep understanding of thermodynamics and
transport phenomena.
Objectives
Understand the basics of crystallization kinetics

Identify parameters involved in crystallization process
Understand how to optimize crystal quality
Read about different industrial crystallizers
Learn about the choice and design of crystallizers
Learn how to develop mass, energy and population balance
Learn about control methodologies used in crystallization
Who Should Attend?
This course is intended for professionals involved in design, control and operation of crystallization
processes. These are in particular process engineers, chemical engineers, material engineers, product
development engineers, research engineers, process operators, control engineers, process specialists,
research scientist and process technologists.

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DESIGN, OPERATION AND CONTROL OF CRYSTALLIZATION
EQUIPMENT
Upcoming Courses
26 - 30 Dec2022 Milan
31 Jul - 04 Aug2023 Istanbul

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ETHYLENE POLYMERIZATION REACTORS
Introduction
This course describes the PE polymerization reaction kinetics and reactor design in detail. The main
focus is found on the actual polymerization reactors and their design and operation. Each different
polymerization scheme is investigated, and the respective reactors are presented in detail. Reaction
kinetics in each type are presented and explained. Phase equilibria, fluid flows and especially
heterogeneous fluid flows and transfer mechanisms are key factors to this course.
Objectives
To understand Ethylene polymerization procedures

To learn Ethylene polymerization reaction schemes
To learn Ethylene polymerization catalytic routes
To understand all Ethylene polymerization reactors and their attributes
To understand control of polymerization reaction kinetics
To understand polymerization reaction thermodynamics
Who Should Attend?
Chemists, Chemical Engineers, Industrial Engineers working in polymerization units

Process Engineers, Chemical engineers looking to increase their understanding of polymerization
processes
Any individual seeking to understand polymerization of ethylene and polymerization reactors

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ETHYLENE POLYMERIZATION REACTORS
Upcoming Courses

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ETHYLENE POLYMERIZATION TECHNOLOGY
Introduction
This course describes the polymerization reaction kinetics and types in detail. It covers all
polymerization mechanisms and is continuously updated to technological advances. It covers different
approaches, catalysts, conditions, reactors, control schemes so that the attendant is presented with all
aspects of Ethylene Polymerization Reactors technology. Solvent types are explained in detail and case
studies are presented. Radical, cationic, anionic and catalytic approaches are investigated and explained
via theory and applications.
Objectives
To understand Ethylene polymerization procedures

To learn Ethylene polymerization reaction schemes
To learn Ethylene polymerization catalytic routes
To understand all Ethylene polymerization reactors and their attributes
To understand control of polymerization reaction kinetics
To learn about solvent effects
To understand hybrid approaches
Who Should Attend?
Chemists, Chemical Engineers, Industrial Engineers working in polymerization units

Process Engineers, Chemical engineers looking to increase their understanding of polymerization
processes
Any individual seeking to understand polymerization of ethylene and polymerization reactors

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ETHYLENE POLYMERIZATION TECHNOLOGY
Upcoming Courses
31 Jul - 04 Aug2023 Athens
21 - 25 Aug2023 Milan

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FUNCTIONAL DESCRIPTION AND SETTINGS OF THE
TURBINE GOVERNOR
Introduction
To develop a solid background in Turbine Governor Functional Description and Settings.

To enable participants to safely operate turbine units.
To enable participants to properly analyze operating problems and take the necessary corrective
action.
To emphasise the operator’s responsibilities with regard to auxiliary systems, operational data taking
and data evaluation.
To develop the skills of interpreting fault annunciation and how to determine if the annunciated fault
can be remedied by operator action or by the assistance of instrumentation and/or maintenance
personnel.
To focus on the starting, loading and specific operator checks of the various turbine support and
auxiliary systems.
To ensure safe and reliable operation of the turbine unit.
To recognise the effect of operation on major mechanical maintenance.
Objectives

action.
personnel.
auxiliary systems.
Who Should Attend?

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This course is ideal for engineers, technicians, supervisors, operations and maintenance personnel.
FUNCTIONAL DESCRIPTION AND SETTINGS OF THE TURBINE
GOVERNOR
Upcoming Courses
22 - 26 May2023 Dubai
03 - 07 Jul2023 Cairo
24 - 28 Jul2023 Kuala Lumpur
14 - 18 Aug2023 Milan

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04 - 08 Sep2023 Milan
25 - 29 Sep2023 Zurich
16 - 20 Oct2023 Zurich

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FUNDAMENTALS OF MATERIALS CHARACTERIZATION
AND SELECTION
Introduction
Material selection is one the most important aspects that engineers and designers have to keep in
mind during the design and production of any work. A good material selection is fundamental to lower
the production costs, to improve product performances (e.g. durability) and to raise customers’
satisfaction, so it is vital to be aware of the characteristics of each material and the way to improve these
characteristics.
Objectives
Learn the fundamentals of materials physics and chemistry

Listen about the classification and application of materials
Learn to identify the most important material properties
Become aware of the advantages and disadvantages of each material
Learn the methods used to predict the material properties
Learn the techniques and equipment used to measure the material properties
Learn some techniques used to improve the material performance
Understand the technical and economic reasons that govern the material selection
Who Should Attend?
This course in intended for all the professionals that are involved in the manufacturing industry,
for example: product engineers, material engineers, mechanical engineers, plant engineers, R&D
chemists, architects, designers, managers and economists. Case studies and examples will cover a range
of levels and an introduction about the physics and chemistry of materials will be provided, making the
course also suitable non-technical staff.

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FUNDAMENTALS OF MATERIALS CHARACTERIZATION AND
SELECTION
Upcoming Courses
13 - 17 Feb2023 Manchester
06 - 10 Mar2023 Milan

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FURNACES: SAFE OPERATION AND OPTIMIZATION
Introduction
Objectives:
To describe industrial combustion phenomena and calculate the air/fuel ratio for optimum combustion.
To identify bad-quality combustion from flue gas analysis and flame study, and implement
corrective steps.
To list and apply the main steps of a furnace start-up procedure.
To recognize the main operating and material constraints for an optimal, safe and reliable
furnace operation.
Objectives
To describe industrial combustion phenomena and calculate the air/fuel ratio for optimum
combustion.
To identify bad-quality combustion from flue gas analysis and flame study, and implement corrective
steps.
To recognize the main operating and material constraints for an optimal, safe and reliable furnace
operation.
Who Should Attend?
Operators, panel operators, supervisors and plant managers of refining, chemical and petrochemical
plants, involved in furnace operation. Engineers and supervisors concerned with various safety,
optimization and operating issues of furnaces.

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Upcoming Courses
30 Oct - 03 Nov2023 Amsterdam
20 - 24 Nov2023 Milan
11 - 15 Dec2023 Milan

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HANDLING AND STORAGE OF TOXIC AND HAZARDOUS
MATERIALS
Introduction
Handling, storing and transportation of toxic and hazardous materials is one of the key processes for any
successful petrochemical, chemical, manufacturing and research organization. Materials that are
classified as toxic or hazardous are part of most processes in these industries, and it is of the highest
importance that we understand their properties, the protective approaches and optimum ways of
handling, storing and transporting them. This course presents in detail all the information required for
the understanding of the nature and properties of such agents along with extensive description of
optimum approaches and practices for the industrial users.
Objectives
In this program you will:
understand the importance of handling, storing and transporting such chemicals with safety
get an overview of classification systems for toxic and hazardous agents
understand how to respond in situations of emergency
familiarize with the physical, chemical and biological properties of most important toxic and hazardous
compounds
familiarize with novel advances in the field and novel substitutes for important industrial toxic and
hazardous compounds
Who Should Attend?
All professionals working in the chemical, petrochemical, oil, manufacturing, research and process
industries with a need to understand the risks of toxic and hazardous compounds
Management members that would like to understand and employ practices for the optimum handling,
storing and transportation of toxic and hazardous compounds in their organizations.

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HANDLING AND STORAGE OF TOXIC AND HAZARDOUS
MATERIALS
Upcoming Courses
17 - 21 Jul2023 Dubai

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HEAT EXCHANGERS (DESIGN, OPERATION,
MAINTENANCE AND INSPECTION)
Introduction
Provides the participants with thorough understanding of the design of heat exchangers. Also to develop
their capabilities in operating and maintaining heat exchangers units in their plants.
Objectives
Who Should Attend?
Plant engineers, qualified technicians, supervisors and foremen whose work is related to the use of heat
exchanges in different types of industrial plants.

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HEAT EXCHANGERS (DESIGN, OPERATION, MAINTENANCE
AND INSPECTION)
Upcoming Courses

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HEAT TRANSFER FUNDAMENTALS
Introduction
Heat transfer is the major topic in each industrial application. Each chemical, mechanical and industrial
topic is designed and operated according to the heat transfer phenomena involved. The properties of
materials, the financial outcome of processes, the safety of operations all rely on optimized heat transfer.
Heat transfer together with mass transfer dominate all known processes and their understanding is of the
greatest important to the engineer / scientist involved in any stage of such a process. This course covers
all mechanisms of heat transfer and includes various examples, case studies and exercises.
Objectives
To understand the mechanisms of heat transfer

To learn all principles and equations of heat transfer
To understand dimensionless factors
To learn how to optimize energy consumption
To learn how to minimize losses
To familiarize with real life industrial cases of heat transfer
To understand the effect of heat transfer on efficiency of a process
To understand the effect of heat transfer on sustainability
Who Should Attend?
Chemical engineers, electrical engineers, environmental engineers, mechanical engineers that need to
understand heat transfer
Academics and university students that need to increase their understanding of the subject

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Upcoming Courses
16 - 20 Jan2023 Milan
06 - 10 Feb2023 Zurich
27 Feb - 03 Mar2023 Zurich
20 - 24 Mar2023 Zurich

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HIGH PERFORMANCE LIQUID CHROMATOGRAPHY
Introduction
Analytical methods play a vital role in any laboratory and any industrial process. They are used as a
means of identifying concentrations and compositions of different phases and mixes under varying
conditions and accuracy requirements. Besides the traditional analytical methods, other versions of them
are currently popular and widespread, such as High performance liquid chromatography [HPLC]. HPLC
offers superb advantages in comparison to classical liquid chromatography as discussed in this scientific
course. Modes of operation, principles, installation are also described in detail.
Objectives
Refresh the analytical methods used today

Understand the basic principles behind major analytical approaches
Understand in detail the features of HPLC and its advantages
Understand how to identify optimum cases for HPLC in the laboratory or in the industry
Who Should Attend?
All professionals working in a field of interest that need to enhance their understanding on HPLC
University students (industrial engineers, chemical engineers, mechanical engineers) looking for an
improved understanding of non-destructive techniques

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HIGH PERFORMANCE LIQUID CHROMATOGRAPHY
Upcoming Courses

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HYDROCARBON CRACKING
Introduction
Hydrocarbon cracking process is a key process used in petroleum refining in order to optimize the
commercial properties of refinery products. During this course the student will acquire important
knowledge and skills related to hydrocarbon technologies.
Who Should Attend?
This course is ideal for engineers, technicians, supervisors, operations and maintenance personnel

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HYDROCARBON CRACKING
Upcoming Courses
06 - 10 Feb2023 Kuala Lumpur
27 Feb - 03 Mar2023 Milan
20 - 24 Mar2023 Paris

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10 - 14 Apr2023 Zurich
01 - 05 May2023 Zurich

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HYDROGEN STORAGE AS AN ENERGY CARRIER FOR ON
BOARD APPLICATIONS: METHODOLOGIES, ADVANCES
AND CURRENT STATUS
Introduction
Hydrogen is the single most important and prominent fuel of our times; its combustion produces just
energy and water, without contributing to global pollution. Hydrogen has a high gravimetric energetic
content and the single obstacle for its use in every on board application is related to its efficient storage.
Hydrogen, in contrast to fossil fuels is abundant. Different methodologies have been investigated in the
last two decades for the storage of hydrogen, resulting to great achievements. This seminar is targeted
at presenting all technological advances, current status and future prospects in the hydrogen storage
field. Engineers, petrochemical companies and potential investors are the target group of this course.
Objectives
An overview of the advances of the last two decades in hydrogen storage literature
A complete understanding of the importance of hydrogen storage in the hydrogen on board
applications
A complete understanding of the major methodologies/ approaches used for the efficient hydrogen
storage for on board applications
A complete overview of all materials used for hydrogen storage
In depth understanding of hydrogen adsorption in various media for on board application
An overview of all recent advances both in hydrogen storage and alternative utilization of hydrogen
that does not require on board storage [NEW]
An overview of computational models used for optimization of storage materials and processes
Who Should Attend?

Chemists, Chemical Engineers, Mechanical Engineers, Environmental Chemists
Petrochemical companies
Investors in new technologies

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HYDROGEN STORAGE AS AN ENERGY CARRIER FOR ON
BOARD APPLICATIONS: METHODOLOGIES, ADVANCES AND
CURRENT STATUS
Upcoming Courses

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HYDROPHOBIC AND OLEO PHOBIC COATINGS
Introduction
Coatings are used in manufacturing to increase the properties of surfaces against aggressive
environments. The single most important case is the preparation of hydrophobic and oleophobic
coatings to provide resistance against water and oils, respectively. Such coatings minimize energy waste
for regular cleaning or maintenance of surfaces while in addition they increase the lifespan of such
surfaces. This course describes all technologies used for the preparation of such protective coatings and
it is of great interest for chemical engineers, mechanical engineers, potential investors, and
manufacturing companies.
Objectives
An overview of protective coatings categories

A detailed knowledge of the chemistry behind hydrophobic and oleophobic coatings [surface energy
minimization, surface roughness increase, etc]
An exhaustive presentation of up to date hydro phobic and oleo phobic approaches
Most important applications [including self cleaning surfaces, corrosion resistance, etc]
Case studies
Understanding of mechanisms involved in hydro and oleo- phobicity
Understanding of Investing opportunities
Future prospects
Who Should Attend?

Transportation manufacturers
Electronics manufacturers

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HYDROPHOBIC AND OLEO PHOBIC COATINGS
Upcoming Courses

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HYPERCHEM IN CHEMICAL ENGINEERING
Introduction
This seminar provides in depth knowledge and expertise in using one of the most powerful
computational tools available. A full presentation of software’s capabilities and potential applications is
provided, including numerous case studies investigations and research insights. This seminar is
specifically focused on Chemistry and Chemical Engineering involved scientists.
Objectives
A complete understanding of HyperChem’s capabilities

Gained expertise in building complex chemical systems
Knowledge on simulating physical and chemical processes
Knowledge on obtaining high accuracy predictions of atomic/ molecular properties
The ability to use HyperChem to generate high quality research results for scientific publications or/
and industrial applications
Built their own chemical models/ systems
Who Should Attend?

Chemists, Chemical Engineers, Physicists
Research groups

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HYPERCHEM IN CHEMICAL ENGINEERING
Upcoming Courses
30 Jan - 03 Feb2023 Istanbul
07 - 11 Aug2023 Antalya

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28 Aug - 01 Sep2023 Antalya
20 - 24 Nov2023 Kuala Lumpur

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INDUSTRIAL AIR EMISSIONS
Introduction
Chemical plants, manufacturing plants, Oil & Gas facilities, power plants have one thing in common:
industrial air emissions. These emissions are critical to controlling the environmental impact and to
optimize the efficiency and sustainability of a plant operation. Environmental emissions range widely
depending on the materials used, the processes involved, and the technology implemented in any plant.
Purification and reduction of those emissions is of the highest importance for any plant.
Objectives
Develop a knowledge of control equipment design and operation.

Apply knowledge of the theories and practices of air pollution control to the design of realistic
particulate matter and gas-phase emission reduction systems.
Understand the regulations and policies.
Who Should Attend?

Chemists, chemical engineers, industrial engineers, process engineers, technicians that aim at
maximizing their knowledge on the subject
Academic that aim at learning about industrial air pollution

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Upcoming Courses
17 - 21 Apr2023 Milan
08 - 12 May2023 Paris

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INTRODUCTION TO COMPUTATIONAL FLUID DYNAMICS
Introduction
Computational Fluid Dynamics (CFD) is a powerful tool used by experts to predict the behaviour of
any type of fluid (i.e.: liquids, gases, particulate solids, multiphase flow, etc.). Due to the rapid
development of the computer capabilities, nowadays CFD is accessible to everyone that has the
necessary knowledge, making this discipline very attractive and valuable.
Objectives
Learn the basic principles of fluid dynamics

Learn about the mathematical models that describe the fluid flow
Learn about the discretization techniques
Understand the principles of meshing
Understand how to choose between different physical models
Use CFD software performing some simple CFD simulations
Learn how to summarize and present CFD simulation results
Who Should Attend?
The contents of this course are suitable for most engineers and other professional involved with design,
in particular: CFD modellers, design engineers, aerospace engineers, chemical engineers, thermal
engineers, hydraulic engineers, fire engineers, environmental engineers, specialists and other roles
related to the design of systems that involves the transport of fluids and energy (e.g.: aircrafts, turbines,
cooling systems, chemical equipment, engines, piping, pollutants release models, etc.).

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Upcoming Courses
20 - 24 Nov2023 Dubai

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INTRODUCTION TO MANUFACTURING PROCESSES
Introduction
Manufacturing processes offer us all commercial products used daily in our lives. Traditional
manufacturing processes have sharply changed during the last twenty years and are expected to
continue changing due to a number of factors that include subtractive manufacturing, environmental
regulations, quantum computers and others. This course offers an overview of traditional and new
manufacturing processes in a detailed way.
Objectives
To understand the principles of traditional manufacturing approaches

To understand the principles of new manufacturing approaches
To understand the requirements of future manufacturing approaches
To understand the classes of materials and the importance of new materials
To familiarize with successful examples
Who Should Attend?
Chemists, Chemical Engineers, Industrial Engineers, mechanical engineers that aim to increase their
understanding and knowledge of manufacturing processes and materials used
Academics, university students, investors, management members that aim to increase their

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Upcoming Courses
29 May - 02 Jun2023 Antalya

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31 Jul - 04 Aug2023 Frankfurt
23 - 27 Oct2023 Madrid
04 - 08 Dec2023 Milan
25 - 29 Dec2023 Paris

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IONIC LIQUIDS
Introduction
Ionic Liquids [ILs] are a relatively new class of materials with extraordinary properties that has led to
their investigation in various scientific fields. In short, ILs are liquid ‘salts’ in room temperature that
exhibit almost zero volatility and extremely desired electric properties for various applications.
They have offered solutions for a range of problems, including green solvents, adsorbents, separation
membranes, bio sensors, electrochemical sensors, electronics, etc. Current seminar presents in detail all
the theoretical background and their full potential for various applications. The 20 hours CPD seminar is
addressed to scientists [chemists, chemical engineers, research staff, academic staff, physicists,
investors, university students] and investors of the oil and gas, plastics, membranes, electronics, sensors,
solvents and other industries.
Objectives
Understanding of the theoretical background

Knowledge of current applications and status
Understanding of future potential
Understanding of the significance of Ionic Liquids in modern industry
Knowledge on developing and manufacturing Ionic Liquids
Knowledge on performing simulations and modelling of processes involving ILs
Who Should Attend?

Chemists, Chemical Engineers, Physicists, Biologists
Research groups

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IONIC LIQUIDS
Upcoming Courses
31 Jul - 04 Aug2023 Amsterdam

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13 - 17 Nov2023 Frankfurt

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LAB TECHNIQUES AND WATER QUALITY CONTROL
Introduction
Familiarize participants with the general concept of water treatment technology.

Introduce participants to the areas of water pollution and treatment methods to get clean water.
Enable participants to take advantage of modern technologies for the local environment.
Familiarize participants with the processes and equipment used in water treatment.
Develop the skills of measurement and control and the mechanism in the treatment Process.
Enable participants to use modern technology in water treatment such as waste water for reuse.
Objectives

Enable participants to use modern technology in water treatment such as wastewater for reuse.
Who Should Attend?

College and university instructors and technicians who are involved in the subject of the program.
All workers in the field of water purification.

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Upcoming Courses

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LABORATORY GENERAL SAFETY
Introduction
Work in a laboratory exposes a person to risk of injury and illness from hazardous materials and
equipment. Regulations and guidelines, however well conceived, are not sufficient to achieve safe
laboratory practice. It is the skill, knowledge and basic common sense of the individual laboratory
worker that is crucial to a safety program.
Laboratory Safety course designed to review the fundamentals of lab safety and assist scientists,
chemists and other personnel working in the laboratory in the development or improvement of their lab
safety program. Participants discuss important laboratory safety problems and find solutions for many of
them. The course emphasizes the need to make health, safety, and the environment an integral and
important part of science education, work, and life.
Who Should Attend?
Laboratory managers, analytical chemists, medical scientists, laboratory supervisors, research and
development scientists, microbiologists, food technologists and quality assurance/control managers.

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Upcoming Courses

20
LARGE STEAM TURBINE OPERATIONS AND
COMPONENTS
Introduction
Steam turbines of several types, which have widely varying configurations and applications. The course
is devoted to operation characteristics and will as such cover the operating principles. With the help of
extensive graphics and animation which provides a virtual exposure on Large Steam Turbines and
Governors and other Control Systems.
Objectives
On completion of this course participants will have gained a thorough understanding of the various
steam turbine configurations. Most important participants will acquire knowledge of operation activities.
This program will focus on Steam Turbine Animation which of course is of immense help in clearly
understanding the steam turbine and it’s working parts.
Who Should Attend?
Operators especially, supervisors, superintendents, senior technicians.

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LARGE STEAM TURBINE OPERATIONS AND COMPONENTS
Upcoming Courses

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20 - 24 Nov2023 Milan
11 - 15 Dec2023 Paris

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LUBRICANTS – MATERIALS AND APPLICATION
FUNDAMENTALS
Introduction
Irrespective of the industry concerned; automotive, aerospace, petrochemical, process, production and
manufacturing, the use of lubricants are a critical and ‘invisible’ component responsible for the smooth
running of either simple or complex machinery, equipment, systems and so forth. Importantly, as
advanced technologies become more and more prevalent the efficiency of lubricants and thus
equipment also becomes critical.
The essential function of any lubricant creates a physical interface between moving parts to provide a
frictionless or more practically a reduction in friction between moving parts of the equipment in
question. A typical example being of automotive valves.
In addition to provide a reduction in friction, lubricants also act in a number of other ways, namely: to
prevent or mitigate wear of moving parts, wear prevention and/or wear, as a cooling medium and to
minimise the effects of internal corrosion and cyclic fatigue.
Objectives
This course presents to delegates the fundamentals of lubricants, wear studies, its production and
manufacture, properties of and lubricant materials characterisations, technical and commercial
considerations for lubricants markets and the effect of lubricants with respect to environmental
considerations.
Who Should Attend?

Plant Engineers & Managers
Operations & Maintenance Engineers, Technicians & Managers
Reliability Engineers
Lubrication Technicians
Condition Monitoring Specialists

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FUNDAMENTALS
Upcoming Courses

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MASS TRANSFER FUNDAMENTALS
Introduction
Mass transfer together with heat transfer govern all chemical, mechanical, industrial and manufacturing
processes. Mass transfer is of greatest importance in chemical reactors, mixing and separation processes
and transfer operations. This course describes in detail all mass transfer principles and combines them
with a significant number or examples and exercises in order to familiarize the attendant with problem
solving process.
Objectives
To understand the mechanisms of mass transfer

To learn all principles and equations of mass transfer
To familiarize with real life industrial cases of mass transfer
To understand the effect of mass transfer on efficiency of a process
Who Should Attend?
understand mass transfer

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MASS TRANSFER FUNDAMENTALS
Upcoming Courses
06 - 10 Nov2023 Milan

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MATLAB PROGRAMMING FOR CHEMICAL ENGINEERING
Introduction
Matlab is a programming environment used extensively by chemical engineers because of its simplicity
and versatility. In particular Matlab is ideal to carry out mathematical modelling related to process
design, control and optimization. This course will give you an overview of the most important
capabilities of Matlab, including case studies and exercises related to chemical engineering.
Objectives
Understand the basics of programming

Familiarize with Matlab graphical user interface
Have an overview of the most used commands in Matlab
Learn how to write, execute and debug a routine in Matlab
Learn how to visualize mathematical functions
Learn how to solve numerically integrals
Learn how to solve ordinary differential equations
Understand how to design process control system through Simulink
Who Should Attend?
This course is intended mainly for professionals working in the field of chemical engineering and
process engineering that have at least some basic knowledge of mathematics. Programming background
is not necessary, because some basic programming concepts will be provided during the course. The
course can be easily attended also by other typologies of engineers (e.g. mechanical
engineers, aeronautics engineers, industrial engineers, etc.), researchers, specialists, managers,
physicists, chemists, mathematicians, etc. that want to understand how to use Matlab to solve
mathematical problems.

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MATLAB PROGRAMMING FOR CHEMICAL ENGINEERING
Upcoming Courses

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27 Nov - 01 Dec2023 Frankfurt
18 - 22 Dec2023 Marrakesh

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MEASUREMENT AND SENSOR TECHNOLOGY
Introduction
Measurement of different properties is the key in any chemical, physical, thermal, electronic, optical or
mechanical process. Accurate and quick measurement allow for identification of errors, explaining of
phenomena and prediction of efficiency of different systems. Measurement has been of great importance
since the beginning of civilization. Nowadays, we have progressed to digital measurement through
sensors and detectors in various fields. This comprehensive course deals with measurement technology,
sensors and detectors in different fields of industrial interest. Due to the vast range of all scientific fields,
each course will comprise about 1/3 of the written contents for a duration of 5 days. Each course will
contain detailed info on the fields of interest.
Objectives
To understand the principles measurements via sensors and detectors

To familiarize with different sensor schemes
To learn the working principles of various detectors
To learn how to choose sensors and detectors
To understand the physical, chemical, electronic and other properties used by sensors and detectors
to acquire accurate measurements
To understand the differences between digital, analogue and smart detectors
To stay updated with current advances in the field
Who Should Attend?
Chemists, Chemical Engineers, Industrial Engineers, physicists, electronics engineers, biochemists, and
others that aim at understanding measurements and sensor technology

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Upcoming Courses
17 - 21 Apr2023 Istanbul
17 - 21 Jul2023 Athens

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METALLURGY FOR NON-METALLURGISTS INCLUDING
METAL PROCESSES
Introduction
This training is designed for engineers and operations personnel of process plants, refineries, it is a basic
course for personnel who have a limited or no knowledge of the basics of Metallurgy and who also want
to learn the basic techniques of various processes as mention above.
Objectives
The objective of this training program of 5 days duration is to impart Training on Basics of Metallurgy
coupled with trouble shooting Metallurgical problems and the various metal processes.
The training covers the basic elements of:
Elements
Atoms/Molecules/Molecular structure
Molecular structure of common metals
Properties of metals
Theory of crystals/crystallography
Chemical equilibrium
Elements of extractive metallurgy
Solid solutions
Metal solidification and properties
Heat treatment of metals
Heat treat of steel
Metal treatment methods and their objectives
Metal failure and measures to avert failures
Metal forming
Metal testing and inspection methods.
Pressings
Mouldings
Castings & Surface Treatment
Extrusions

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Who Should Attend?
Engineers, Operations Personnel of Process plants and refineries.
METALLURGY FOR NON-METALLURGISTS INCLUDING METAL
PROCESSES
Upcoming Courses
20 - 24 Nov2023 Amsterdam
11 - 15 Dec2023 Milan

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MODELLING AND SIMULATION IN CHEMICAL
ENGINEERING
Introduction
Modelling and Simulation of physical and chemical processes are modern accurate tools for the
prediction of properties, optimization of processes, and understanding of nature itself. Today’s
computational power and modern approaches to continuously increase that power has provided with an
unprecedented opportunity for modeling and simulation in demanding fields, such as chemical
engineering. Different approaches of varying accuracy and requirements in time and infrastructure exist
that lead to minimization of research times, discovery of novel compounds and manufacturing pathways,
identification of problematic stages in chemical and power plants, and understanding of physical and
chemical pathways. This scientific seminar includes the presentation of all methods, technologies, means
and tools for modeling and simulation in chemical engineering.
Objectives
An overview of all types of modelling and simulation approaches

Understanding of modeling and simulating physical and chemical processes
Understanding of theories of modeling and simulation
Understanding the mathematical background of each approach
Understanding the physical background of each approach
Understanding of the potential of application of modeling and simulation in chemical engineering and
chemistry
Knowledge on setting up simulations and using computational tools
Knowledge on using information from modeling and simulation
Overview of popular computational chemistry and mathematical tools
Understanding of evaluating time savings from modeling and simulation usage
Knowledge of case studies
Who Should Attend?

Engineers, workers, research scientists
Executives, managers and directors of chemical, manufacturing and power plants

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Investors in chemical, manufacturing and power plants

University professors, students, scientists and teaching personnel
MODELLING AND SIMULATION IN CHEMICAL ENGINEERING
Upcoming Courses
20 - 24 Mar2023 Madrid

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10 - 14 Apr2023 Manchester

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NON-DESTRUCTIVE TESTING
Introduction
Non-destructive testing allows for checking status of materials, material properties and joints of
materials without the actual destruction of any part of the investigated part. Non-destructive testing
plays a major role in numerous industries including petrochemical, oil and gas, food and beverages,
chemicals, manufacturing, and others. Its principle of operation is based on the specific interactions of
one or more bodies/ components with the testing means which can be irradiation, ultrasounds, and
others. Non-destructive testing is recognized as one of the most important parts of modern industrial
practices and is covered in detail in this course.
Objectives
Learn the types of non-destructive testing

Learn the types of non-destructive testing
Understand the interactions of materials and their joining points with non-destructive testing means
Learn how to choose the appropriate non-destructive testing approach
Who Should Attend?
All professionals working in a field of interest that need to enhance their understanding on non-
destructive testing and ultrasound types in particular
University students (industrial engineers, chemical engineers, mechanical engineers) looking for an
improved understanding of non-destructive techniques

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NON-DESTRUCTIVE TESTING
Upcoming Courses
12 - 16 Dec2022 Munich
02 - 06 Jan2023 Milan

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POLYMER EXTRUSION
Introduction
Polymer Extrusion in one of the most important processes in the plastics/ polymers industry. Continuous
improvements of the extrusion technologies allow for more efficient production of plastics and novel
applications. Extrusion requires deep understanding of materials properties, hardware operation and
process analysis. This course covers those fields along with other extrusion attributes such as control and
troubleshooting.
Objectives
To understand extrusion fundamentals

To learn about extrusion machinery and devices
To understand the extrusion process and its sub processes
To learn about extrusion process design, operation and control
Who Should Attend?
Chemists, chemical engineers, industrial engineers, process engineers working or interested to work in
extrusion processes
Academics, university students that aim to understand extrusion processes, machinery, fundamentals
and operation

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POLYMER EXTRUSION
Upcoming Courses
17 - 21 Apr2023 Barcelona

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29 May - 02 Jun2023 Madrid
10 - 14 Jul2023 Manchester
21 - 25 Aug2023 Milan

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POLYMERS PRODUCTION AND PROCESSING
Introduction
Polymeric materials are nowadays employed in a multitude of applications, due to their wide spectrum
of chemical, physical and mechanical properties. For this reason, polymeric materials play an important
role on the chemical industry and more in general on the global economy. This programme provides a
bird’s eye vision about the methods to produce different typologies of polymers and about the
processing techniques used to obtain valuable finished products.
Objectives
Understand the importance of the polymers economics

Learn to infer the properties of the polymeric materials from their chemical structure
Learn the methodologies used to produce polymers from raw materials
Learn the techniques used to produce reinforced resins
Listen about the applications of the most common polymeric materials
Learn the techniques used to form the finished products
Apply the most important equations governing the chemical and mechanical behaviour of polymers
Who Should Attend?
Trainee process engineers, specialists, polymer engineers, material engineers, chemical engineers,
process engineers, chemists, operators, managers and other professionals working within the Polymer
industry that need to build, broaden or update their knowledge about polymer science and
technology. The level of the examples and exercises can be adjusted in order to meet the experience and
requirements of the participants.

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Upcoming Courses
27 Feb - 03 Mar2023 Athens
20 - 24 Mar2023 Athens

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03 - 07 Jul2023 Milan

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PRACTICAL PROBLEM SOLVING IN CHEMICAL
ANALYSIS
Introduction
Almost all analytical courses are technique oriented. Each tends to be reviewed in depth, but in isolation
and without reference to other methods. What distinguishes this course is that it takes an integrated
look at analytical techniques, with emphasis on the strengths and limitations of each in a problem solving
context.
The course is designed to give a practical approach to the solution of method problems and technical
problems that may require multiple technologies. It will cover proper sampling procedures, most of the
various analytical and physical measurement tools available for the problem solving, including separation
methods and classical and instrumental techniques. Additionally, the course will cover the important
computer procedures that can be used in the analysis of the data.
Through the three workshops offered, the instructors and the participants will practice examples of
problems provided by participants themselves.
Objectives
Upon completion of the course, participants will have learned an approach to solving problems in a cost
effective & timely manner; Participants will have acquired an integrated overview of many techniques
and procedures used in modern analytical and physical measurement laboratories for pharmaceuticals,
polymers petrochemical, industrial chemicals and related materials.
Participants will understand the values and limitations of each technique. Then, he/she will be prepared
to make practical choices to apply in the solution of difficult problems. Participants will also have a feel
for the importantly, participant will have an opportunity to get help with his/her own problems in one of
the two scheduled courses.
Who Should Attend?
The course is intended for experienced technicians, chemists, engineers & managers who have
responsibilities or interest in chemical analysis and problem solving. Anyone involved with characterizing
of unknowns and handling difficult analytical problems in research, quality control, plant support,
regulatory compliance or customer support should find this course very useful.

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PRACTICAL PROBLEM SOLVING IN CHEMICAL ANALYSIS
Upcoming Courses
04 - 08 Dec2023 Dubai

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PREDICTIVE MAINTENANCE & TROUBLESHOOTING OF
PUMPS AND COMPRESSORS
Introduction
Pumps and compressors are generally critical machines in any production process, and hence it is vital
that maintenance is most effective for these units. This programme aims to provide delegates with a
comprehensive understanding of how to use a combined predictive and preventive maintenance
approach to achieve maximum reliability and greatest understanding of any deterioration that may
occur.
Objectives
The programme assumes familiarity with the design and construction of pumps and compressors. From
this starting point it adopts an analytical approach to understanding the failure of all types of pumps and
compressors.
From a component-by-component perspective, the programme investigates the root causes of failure,
and relates these to operating conditions and process parameters. Design, installation, lubrication and
wear related failure mechanisms are identified and a detailed understanding of the troubleshooting and
diagnostic methods needed to detect and identify these is developed.
The programme provides participants with the knowledge needed to be effective in the inspection,
monitoring and diagnostics of pumps and compressors, with emphasis placed upon the importance of a
combined condition monitoring and strip-down inspection approach to maintenance.
Who Should Attend?
Engineers, supervisory and technical staff involved in the monitoring, predictive maintenance and
troubleshooting of pumps and compressors.

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Upcoming Courses

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19 - 23 Jun2023 Madrid

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PRELIMINARY DESIGN THROUGH PROCESS SIMULATION
Introduction
Process simulation is a versatile tool used by process engineers to investigate about the feasibility of a
process and to carry out preliminary design of chemical plants. This course will give you the knowledge
necessary to use process simulation software with confidence and efficacy in order to save up money
and time associated with the engineering activities.
Objectives
Identify the field of application of process simulation

Learn to dig out and to use information related to a chemical process
Learn to create a mathematical model of a chemical process
Learn to use the graphical user interface of a process simulation software
Learn to produce and interpret the results of a process simulation
Understand optimization and de-bottlenecking philosophy
Learn to overcome different issues
Use a process simulation software in a guided practical session
Who Should Attend?

Professionals involved in all the engineering stages of a process design (i.e.: Preliminary
Design, Operations, De-bottlenecking, etc.).
These will include chemical engineers, petroleum engineers, production engineers, trainee
process engineers and operator trainers. Case studies and examples will cover a range of levels,
making the course suitable for both experienced and unexperienced professionals.

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Upcoming Courses

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PRESSURE VESSEL SYSTEMS
Introduction
Pressure Vessels are containers which are designed to hold liquids, vapours, or
gases at high pressures, their format may be of spherical, cylindrical form.
Pressure vessels are substantively employed as production and processing
components within the oil and gas industry such as storage tanks, boilers etc.
Pressure vessels commonly work under substantive pressures; any condition

which may occur leading to the release of the stored energy may lead to
benign leaks to catastrophic failures impacting human life, the environment
and business reputation.
In this respect therefore, the design, fabrication, installation, operations as well as and
importantly a robust regime of inspection maintenance and repair are all critical factors to
be considered.
Substantive codes and standards govern these parameters and shall be well
employed in order to ensure the overall safety of such operational assets.
Objectives
This course provides the delegates with a detailed insight of the range of
pressure vessels employed within the oil and gas industry with considerations
of their design, materials used, fabrication, inspection maintenance and
repairs.
Who Should Attend?

Mechanical engineers
Process Engineers
Facilities engineers
Inspection and Maintenance / Operations Engineers

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Upcoming Courses

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PRINCIPLES, DESIGN AND OPERATION OF
DISTILLATION TECHNIQUES
Introduction
Distillation is a technique widely used in refineries, petrochemical plants, chemical plants,

chemistry laboratories and in many other fields. To deepen professional knowledge about distillation
techniques is extremely valuable, because a good distillation design, maintenance and operation
positively increases the profitability and the safety of the process.
Objectives
Learn the basic principles of distillation theory

Understand the advantages and disadvantages of each typology of distillation technique
Learn how to choose and size the equipment used for distillation
Develop and understand distillation process design
Learn how to identify and avoid undesirable distillation operation regimes
Learn how to control distillation processes
Perform a basic economic analysis of a distillation process
Become aware of the safety and environmental risks associated with distillation process
Who Should Attend?
This course in intended of all the professionals working in the chemical, petrochemical, oil and process
These will include petroleum engineers, production engineers, trainee process engineers, R&D
chemists, plant chemists, plant operators and economists. If requested, the programme can be adjusted
to the specific requests of the participants, in particular:
The theory and practice can include more complex case studies and also an introduction to distillation
process simulation, making the course more attractive for more experienced engineers.
Further explanations about chemical engineering principles can be provided during the course, making
the course also suitable for non-technical staff. industries with a need to understand, prevent and
overcome issues related to the distillation process.

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PRINCIPLES, DESIGN AND OPERATION OF DISTILLATION
TECHNIQUES
Upcoming Courses
06 - 10 Mar2023 Milan

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PROCESS ENGINEERING
Introduction
Process engineering is the most vital part of chemical engineering. It involves understanding, setting up
and controlling physical and chemical processes, troubleshooting and optimizing their outcomes and
estimating all costs included in doing so. Process engineering has evolved to a modern field that include
the traditional fields of chemical engineering with the addition of simulation tools [computational
chemistry, CFD and process simulation]. This course includes all the important elements of process
engineering and the most important modern approaches for optimization of processes.
Objectives
Develop both fundamental and practical understanding of central issues in processes used in oil, gas,
petrochemical, chemical, and allied facilities.
Understand the fundamentals of process engineering thereby developing perspective and focus from a
company viewpoint.
Who Should Attend?

maximizing their knowledge on the subject.
Academic that aim at learning about process engineering.
Chemists, chemical engineers, industrial engineers, process engineers that are looking for an
understanding of how novel tools are used in process engineering.

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PROCESS ENGINEERING
Upcoming Courses
26 - 30 Dec2022 Manchester

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PROCESS SAFETY
Introduction
This seminar attempts to improve the understanding of Process Safety for all professionals in the
chemical, manufacturing, oil and gas and other industries. It addresses all aspects of process safety,
approaches of design, control and emergency responses and well as any hazard coming from
mechanical, chemical, biological, electrical and other sources. Environmental effects are discussed and
analyzed. Tools for assessing risks and approaches for minimizing risk and exposure are discussed in
detailed. This seminar covers all information on general process safety and is not targeted towards a
specific industry.
Objectives
An overview of General Process Safety

Knowledge of Risk Based Process Safety
Understanding of Hazards and Risk
Understanding of Process Safety Management
Knowledge of Risk Analysis
Knowledge of Integrity and Reliability
Understanding of Conduct of Operations
Knowledge of emergency management
Knowledge of all basic risks [chemical, mechanical, electrical,…]
Who Should Attend?

Engineers, workers, process engineers
Executives, managers and directors of chemical, manufacturing, oil and gas, and power plants
Investors in chemical, manufacturing, oil and gas, and other plants
Safety managers, Safety officers, department heads

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PROCESS SAFETY
Upcoming Courses

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PROCESS SAFETY FOR PETROLEUM PRODUCTION
Introduction
The Piper Alpha disaster and the Mexico City Refinery accident have highlighted the devastating
consequences of accidents upstream and downstream in the petroleum industry. As a result, most
organizations have adopted a proactive approach based on risk management to prevent the occurrence
of such accidents.
Objectives
Recognize the hazards associated with petroleum production upstream and downstream.
Learn how to evaluate different types of risk.
Develop the skills of applying advanced risk assessment techniques relevant to petroleum
production.
Develop a strategy for planning and implementing risk reduction action plans.
Appreciate the role of commercial software for modeling dispersion, fires and explosion.
Develop a strategy to reduce risks to a level that is as low as reasonably practicable ‘ALARP’.
Who Should Attend?

All Supervisors and line management who need to fulfill their role within HSE-MS.
Production, process, mechanical, control, maintenance and HSE personnel and trainers.
All personnel involved in implementing the Company’s HSE Management System.

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Upcoming Courses
31 Jul - 04 Aug2023 Antalya

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Introduction
Objectives

Cost management
Who Should Attend?

Financial Analysts

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Upcoming Courses
13 - 17 Feb2023 Milan

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REPORT WRITING FOR ENGINEERS
Introduction
Conducting research, designing and operating processes, troubleshooting equipment is only a part of
the engineer’s job. The following part to convey all information to other parties. This information is
delivered through technical, scientific or academic reports that every engineer should be able to write.
This course presents the methodologies for writing such reports and all important aspects to be
considered.
Objectives
To understand the important information that must be included in reports

To learn the structure of technical, academic and other types of reports
To understand numerical methods and approaches
To understand the importance of correlations and comparisons between different approaches
To be able to write technical reports as an engineer
Who Should Attend?

Any engineer [or other scientist] that aims at improving their report writing skills
Any management member that aims at understanding report writing philosophy, targets, importance
and structure

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Upcoming Courses

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REVERSE OSMOSIS
Introduction
Reverse Osmosis is a technology with various applications of tremendous interest; among those
applications, desalination of water is critical for many regions in the world. Reverse Osmosis application
requires understanding of a plethora of scientific and technical principles which are presented in detail in
this scientific seminar.
Objectives
An overview of the types of principles of osmosis

Knowledge of most important processes and devices involved
Understanding of transportation phenomena
Understanding of how to identify problematic processes / devices
Understanding of physical and chemical processes involved
Knowledge of potential applications of RO
Understanding of the effect of various contents of salty water in the reverse osmosis process
Knowledge of organic, inorganic, microbes, bacteria, suspended solids and other chemical content in
water
Understanding of advantages and shortcomings of osmosis and reverse osmosis processes
Understanding of Membrane technology
Knowledge of most important membrane types
Knowledge of water quality principles
Understanding of Reverse Osmosis engineering
Who Should Attend?

Engineers, workers, research scientists
Executives, managers and directors of desalination units
Investors in desalination units

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REVERSE OSMOSIS
Upcoming Courses

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RISK DISCOVERY
Introduction
The management of risk can enable the effective use of limited human and monetary resources. A careful
attention to risk management in early discovery is especially important given that what happens in the
early phases of a project may dictate the course of work for months or years.
A primary goal of the Risk Discovery process is to identify the likely risk of the environment and
effectively build empathy for their present reality.
Objectives
Recognise the difference between hazard, risk

Develop the skills of applying advanced risk discovery techniques.
Discover a variety of communication styles to effectively cope with different. situations.
Create a Plan of Action to implement in their organisation.
Who Should Attend?

All line management who need to fulfill their role within HSE-MS.
Production, process, mechanical, control, maintenance and HSE personnel.

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RISK DISCOVERY
Upcoming Courses
05 - 09 Dec2022 Dubai

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SEPARATION PROCESSES: EXTRACTION, DISTILLATION
AND ABSORPTION
Introduction
Separation processes are some of the most important processes in the chemical, manufacturing and oil
and gas industries. Efficient separation leads to high value end products [purity, energy efficient and
lower energy consumption and emissions for the industry. The most important of these processes
include extraction, adsorption, absorption and distillations. This course provides details of the scientific
principles, design of columns, operation and simulation for the above approaches. Recent advances are
breakthroughs are discussed in detail.
Objectives
Understand the scientific principles for each of the processes presented

Understand the fields of application of each approach
Understand the design, operation and simulation for each approach
Get acquainted with simulation principles in each approach [Computational Chemistry – HyperChem,
and Process Simulation – ASPEN/ DWSIM]
Discuss limitations of each approach
Focus on extractive distillation media and design
Discuss recent advances and breakthroughs in these scientific fields
Who Should Attend?
Chemists, Chemical Engineers, Industrial engineers of any level of experience since the delivery
approach can fit their needs. Scientists with interest in any separation technology or/ and in simulation
approaches. The level of the examples and exercises can be adjusted in order to meet the experience
and requirements of the participants.

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SEPARATION PROCESSES: EXTRACTION, DISTILLATION AND
ABSORPTION
Upcoming Courses

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SHUTDOWN AND TURNAROUND COORDINATION
Introduction
Shutdowns are very complex and expensive projects. Anything can happen, leading to unexpected
situations that interfere with schedules and postpone production start-up. An extra day can result in
losses of millions of dollars. Being well prepared ensures that the planned downtime will not be
exceeded. It significantly improves occupational safety, too.
Scheduled turnarounds are difficult to manage. Managing an surprise shutdown or outage is like
firefighting. Uncertainty and complexity abound when a plant is down. Extra work can appear when
equipment is opened and inspected.
Objectives
Establish targets to ensure support from all facility stakeholders

Develop a robust resource plan and get the resources you need
Analysing, compiling and communicating the initial scope and estimates of a turnaround project
Applying the appropriate shutdown planning and best practices
Developing an effective maintenance plan for shutdowns
Establish turnaround scope selection criteria early
Address key outage constraints and operations interfaces
Develop a robust contracting plan
Measure and control shutdown progress
Who Should Attend?
Appropriate for all personnel involved in shutdowns, turnarounds, and outages—including shutdown
managers, planners, coordinators, contractors, team leaders, engineers, maintenance managers,
tradespersons, safety personnel, finance managers, and operations personnel.

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Upcoming Courses
12 - 16 Dec2022 Dubai
12 - 16 Dec2022 Milan

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TECHNIQUES FOR POLYMERIC DEPOSITS REDUCTION
AND REMOVAL
Introduction
Polymer fouling is an undesired and important circumstance in process industry mainly because of the
huge costs associated with reduction in process performance, deposit removal and, in the worst cases,
equipment damage and replacement. For this reason, it is very profitable for chemical companies to
understand and contrast causes and implications associated to this phenomenon.
Objectives
Understand the importance to minimize polymer fouling

Acquire the fundamental knowledge regarding polymer formation and fouling
Learn how to identify and study different polymer deposits
Investigate the effect of temperature on polymer formation and removal
Understand the real effectiveness of practices for polymer reduction and cleaning
Discuss and compare different methods of polymer reduction and removal
Who Should Attend?
This coursed is recommended for professionals involved in the design, operation and maintenance of
equipment that can be affected by undesired polymer formation and fouling (e.g.: processes treating
hydrocarbons, such as oil&gas facilities, petrochemicals plants, heat exchangers, distillation columns and
chemical reactors).
In particular: Refinery Operators, Plant Operators, Maintenance Technicians, Technology Specialists,

Refinery Specialists, Design Engineers, Chemical Engineers, Process Engineers, Facilities Engineers, Plant
Operations Engineers, Equipment Inspectors, Production Managers and Pipeline Superintendents.

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TECHNIQUES FOR POLYMERIC DEPOSITS REDUCTION AND
REMOVAL
Upcoming Courses

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THEORY AND PRACTICE OF ELECTROCHEMICAL
PROCESSES
Introduction
Electrochemistry is a crucial discipline because of its countless applications. Furthermore, nowadays

the interest of researchers for electrochemistry is rising in an exponential way because of its implications
on new promising fields (e.g.: nanotechnology, membrane technology and hydrogen production),
making the knowledge of electrochemistry highly valuable.
Objectives
Understand the basic principles of electrochemical phenomena

Have an overview of the actual and future electrochemical technology
Acquire the methods used for design an electrochemical process
Understand the principles of material corrosion and its prevention
Understand how to perform electroanalysis in laboratory
Learn about industrial applications of electrochemistry
Learn to perform useful calculations related to practical case studies
Who Should Attend?
This course is intended for every professional that wants to solve practical issues related to
electrochemistry in an industrial or laboratory environment. These will include material engineers,
corrosion engineers, test & validation engineers, chemical engineers, scientists, researchers, chemists,
electrochemists and technicians. Case studies and examples will cover a range of levels, making the
course also suitable non-technical staff.

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THEORY AND PRACTICE OF ELECTROCHEMICAL PROCESSES
Upcoming Courses
03 - 07 Jul2023 Milan

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TOTAL ORGANIC CARBON ANALYZER (TOC)
Introduction
A total carbon analyzer (TOCA) is an analytical instrument used for evaluating the total organic carbon
content in various types of solutions such as – drinking water, ground water, sea water, surface water,
water for injection purposes, high purity water, brine samples and even in effluent waste water. TOC
analysis can be considered as an advanced version and an extension of chemical treatments such as of
Biochemical oxygen demand (BOD) and Chemical oxygen demand (COD).
Objectives
To examine the range of media campaigns and the purposes that they can achieve.
To develop a problem-solving approach to match media campaign strategy to business objectives.
To plan media campaigns to meet need setting clear objectives with behavioral outcomes and
measurable results.
To examine a wide range of successful campaigns to judge the differing strategies and use of channels
and media.
To learn how to evaluate media campaigns to demonstrate success to the business and to develop
campaign methodology.
Who Should Attend?
All professionals whose job needs to deal with this instrument.

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TOTAL ORGANIC CARBON ANALYZER (TOC)
Upcoming Courses

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UNSATURATED POLYESTER RESIN
Introduction
Unsaturated polyester resins are some of the most important polymeric products of our times.
Manufacturing technology is constantly evolving, and its understanding is the key to high efficiency
manufacturing plants, high quality intermediate and end products as well as a constantly increasing
range of applications. To fully understand unsaturated polyester resin one has to comprehend polymer
technology, reactor types and operation, importance of additives, correlation between additives and
manufacturing methodology with end product’s properties, and catalytic chemistry. This course focuses
on all these fields and explains all scientific and technological aspects involved in the process.
Objectives
Learn about the chemistry of polymerization of unsaturated polyester resins

Learn about the reaction kinetics and thermodynamics of polyester resin manufacturing
Learn about all the additives of importance
Learn about fillers and their functionality
Learn about reinforcing resins with fibers of different origin
Who Should Attend?
All professionals working in the chemical, petrochemical, oil and process industries with a need to
understand the chemistry for unsaturated polyester resin manufacturing and applications
University students (industrial engineers, chemical engineers) looking for an improved understanding
of unsaturated polyester resins

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UNSATURATED POLYESTER RESIN
Upcoming Courses
30 Jan - 03 Feb2023 Athens
13 - 17 Mar2023 Milan

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VOLATILE ORGANIC COMPOUNDS CAPTURE AND
REMOVAL: METHODOLOGIES, ADVANCES AND
CURRENT STATUS
Introduction
Carbon Dioxide is one of the most important polluters of earth’s atmosphere. CO2 is mainly generated
by human related activities such as combustion, transportation, energy generation, industrial
manufacturing and others. It has proved to greatly contribute to the green house effect and to the
subsequent rising of earth’s atmosphere. CO2 emissions rights are also evolving into a very significant
‘product’ for various countries, efficiently transforming their economies. Carbon Dioxide capture
technologies have been investigated greatly in the last two decades. This course aims at explaining
science, targets, requirements, advances and prospects in the current field.
Objectives
An overview of the advances of the last two decades in carbon dioxide capture and removal
Methodologies/ technologies for CO2 removal from gaseous mixtures
A detailed knowledge of all materials used as separators/ adsorbents for CO2 treatment
Specific applications including transportation, energy generation, industrial applications
Separations membranes
Adsorbents
Understanding of mechanisms involved in the CO2 removal [solubility, diffusivity, adsorption, and
others]
Understanding of all models describing the removal process
Future prospects
Who Should Attend?


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VOLATILE ORGANIC COMPOUNDS CAPTURE AND REMOVAL:
METHODOLOGIES, ADVANCES AND CURRENT STATUS
Upcoming Courses
24 - 28 Jul2023 Milan

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COURSES
COMMUNICATION AND
WRITING SKILLS
1. Communicate to Negotiate, Influence and 2. Communicating Positively with Team

Persuade Members
3. Effective Communication Skills 4. Management Communication Skills
5. Managing and Leading Strategic 6. Mastering Public Speaking

Communication
7. Present with Impact 8. Report Writing

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Communication and Writing Skills

COMMUNICATE TO NEGOTIATE, INFLUENCE AND
PERSUADE
Introduction
We interact with others on daily basis and our communications can influence different aspects of our
lives. Knowing how to communicate well can have a significant impact on an individual’s success and so
it pays to develop your skills and improve your performance.
This course focusses on three key areas where effective communication can make the difference
between failure and success; negotiating, influencing and persuading.
During the course delegates will have plenty of opportunity to practice various models and techniques
which will help them effectively plan and structure their communication for a wide range of different
situations including managing conflict, negotiating with suppliers, giving corporate presentations and
influencing others to help them achieve their objectives. Immediate feedback will identify delegates'
strengths and build their skills and confidence so they can achieve great results every time.
Objectives
Define the Negotiation Environment.

Access a range of negotiation styles and practices.
Differentiate win/win from win/lose.
Defining the wise agreement.
Use motivation and commitment to your advantage
Prepare your message with an eye to psychology, appeal to emotions to get maximum results
Put your ideas together and organise your content.
Design your presentation and make it appear professional and artistic
Deliver and try to match the greatest speeches ever given in history!
Understand how to structure your communication
Develop different communication styles
Who Should Attend?
All those who want to improve their influencing and persuasion skills.

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COMMUNICATE TO NEGOTIATE, INFLUENCE AND PERSUADE
Upcoming Courses

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COMMUNICATING POSITIVELY WITH TEAM MEMBERS
Introduction
High performing teams all have one thing in common. Highly effective communication.
On this course delegates will explore how different types of communication work from message creation
and transmission through to interpretation. They will also consider the various barriers to
communication and how to overcome them.
During the course, delegates will look at how group dynamics impact communication. Through practical
exercises in a variety of different workplace scenarios, delegates will have the opportunity to use
different techniques and approaches and discover what works best for them.
Objectives
Communicate more effectively with your boss and co-workers.

Feel at ease in any business setting: meetings, client lunches and social functions.
Deal with difficult conversations and tough situations calmly and confidently.
Keep your attitude positive and your motivation high.
Communicate assertively and confidently, without coming across as overly aggressive.
Make a dynamic first impression with everyone you meet.
Double the amount of information you receive by using active listening skills.
Improve work relationships by building rapport with co-workers up and down the ladder.
Earn the reputation of an effective communicator who’s a highly valuable asset to the organization.
Who Should Attend?

HR Personnel
Help Desk Staff
Frontline staff
Administrative assistants
Sales Personnel
Customer service personnel
IT professionals
Team leaders

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COMMUNICATING POSITIVELY WITH TEAM MEMBERS
Upcoming Courses
01 - 05 May2023 Dubai
19 - 23 Jun2023 Paris
10 - 14 Jul2023 Prague
31 Jul - 04 Aug2023 Stockholm
21 - 25 Aug2023 Vienna

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EFFECTIVE COMMUNICATION SKILLS
Introduction
This course develops delegates understanding of how we communicate and presents several easy-to-use
soft skills techniques can improve their ability to establish rapport with others, strengthen relationships
and avoid common conversational traps.
In particular, the course covers areas such as listening, probing and understanding other people’s
perceptions as well as understanding intentions and their impact. The course also looks at the
importance of taking responsibility and avoiding the blame cycle. Delegates will learn to manage their
emotions so that they don’t derail conversations. They will practice techniques to effectively manage
difficult conversations and express themselves clearly and positively.
Objectives
establish rapport and build strong relationships

understand how perceptions and intentions influence behaviour
avoid blaming others when things go wrong
manage your own feelings and emotions
successfully handle difficult conversations
move forward by focussing on underlying issues or concerns
Who Should Attend?
For everyone, at every level, looking to improve their communication skills with others.

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EFFECTIVE COMMUNICATION SKILLS
Upcoming Courses
13 - 17 Feb2023 Dubai

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01 - 05 May2023 Paris
22 - 26 May2023 Prague
29 May - 02 Jun2023 Dubai
12 - 16 Jun2023 Prague
18 - 22 Sep2023 Dubai

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MANAGEMENT COMMUNICATION SKILLS
Introduction
Clear and effective communication is critical in today’s complex and competitive business world. It is
the foundation on which companies and careers are built.
Whether the audience is an entire organization or a single individual, effective communication requires
bringing together different point-of-views and relaying that information without losing clarity or focus.
Whether it’s a face-to-face conversation, an email exchange, a presentation or a team meeting,
meaningful messaging entails establishing a connection that leaves a powerful impression.
This course will help you develop a truly engaging and responsive communication style, leading to
positive results for you and your organization.
Objectives
Communicate more effectively with your boss and co- workers.

Build stronger working relationships with co- workers up and down the ladder.
Feel at ease in any business setting: meetings, client lunches and social functions.
Deal with difficult co -workers and tough situations calmly and confidently.
Keep your attitude positive and your motivation high.
Communicate assertively and confidently, without coming off as overly aggressive.
Work more effectively with co -workers or bosses who’ve been difficult in the past.
Master “the new business etiquette” and feel at ease in all workplace situations.
Make a dynamic first impression with everyone you meet.
Double the amount of information you receive by using active listening skills.
Improve work relationships by building rapport with co -workers up and down the ladder.
Use the power of your voice to convey an authoritative image.
Earn the reputation of an effective communicator who’s a highly valuable asset to the organization.
Keep yourself motivated – every day.
Who Should Attend?

HR Personnel.
Help Desk Staff.
Frontline staff.
Administrative assistants.

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Sales Personnel.
Customer service personnel.
IT professionals.
Team leaders.

MANAGEMENT COMMUNICATION SKILLS
Upcoming Courses
22 - 26 May2023 Dubai

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14 - 18 Aug2023 Dubai
25 - 29 Dec2023 Dubai
25 - 29 Dec2023 Milan

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MANAGING AND LEADING STRATEGIC
COMMUNICATION
Introduction
To communicate effectively we need to be self-aware and understand the impact of our style on other
people. We need to use a range of skills in different situations based on different personalities. This
highly practical course helps delegates to understand their strengths and develop their own
communication style through group exercises and interactive content.
Delegates will improve their communication skills in the key areas of active listening, rapport building,
adopting a tone and style relevant to their audience and overcoming various barriers to effective
communication. These skills will be put into practice in various scenarios ranging from inspiring high
team performance to managing the communications around corporate change programmes.
Objectives
Use systematic methods to evaluate what you know about yourself and what you know about
others.
Communicate more effectively with others.
Demonstrate advanced communication skills, both verbally and non-verbally.
Use simple empathic techniques to construct sentences based on what you hear from others.
Understand established theories of change management and reasons for failure.
Who Should Attend?
Managers
Leaders
Department Heads
Senior Officers

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MANAGING AND LEADING STRATEGIC COMMUNICATION
Upcoming Courses
30 Oct - 03 Nov2023 Dubai
13 - 17 Nov2023 Milan
25 - 29 Dec2023 Paris

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MASTERING PUBLIC SPEAKING
Introduction
Public speaking is often viewed as a daunting task but it doesn't have to be. With careful preparation
and planning even the most nervous speakers can successfully engage even large audiences.
This course provides delegates with techniques they can use to calm their nerves and speak with
confidence to audiences of all sizes. Delegates will learn how to project their voices and make skillful
use of intonation, pitch, pace, stress and articulation to fully engage their audiences. They will also
consider the impact of body language and non verbal communication as well as how to strengthen their
presentation through the use of visual aids.
Finally, delegates will use a step by step approach to planning and structuring their speeches and
presentations to ensure they are tailored to their audiences' needs and expectations.
Objectives
At the end of this programme, you will be able to:
Develop the confidence to speak to large crowds of people

Develop key skills of public speaking
Use body language to communicate effectively
Prepare points in advance to discuss in the process of public speaking
Understand how to change communication styles for different situations
Present to potentially large numbers of people calmly and effectively
Be able to speak to an audience who will stay interested and engaged throughout
Who Should Attend?
This course is suitable for all

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MASTERING PUBLIC SPEAKING
Upcoming Courses
11 - 15 Sep2023 Dubai
23 - 27 Oct2023 Milan
13 - 17 Nov2023 New York

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25 - 29 Dec2023 Paris

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PRESENT WITH IMPACT
Introduction
Presenting is a necessity in many job roles today and the ability to present with impact is critical. We all
want to give interesting, effective and memorable presentations. On this course delegates will learn how
to do just that through the skillful use of psychology, art & design, IT, story telling, verbal and non verbal
communication and, of course, their own specialist knowledge.
In addition delegates will learn useful techniques for calming their nerves, establishing a quick rapport
with their audience, handing questions or interruptions, and closing their presentations on a high note.
Learning will be put into practice as delegates will present many times during the course. Immediate
feedback on delivery will improve both their confidence and performance as presenters.
Objectives
Prepare your message with an eye to psychology

Appeal to emotions to get maximum results
Use latest IT tools and technology
Deliver with style and impact
Who Should Attend?

Team Leaders
Managers
Salespeople
Directors
Anyone who would like to improve their ability to deliver high impact presentations

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PRESENT WITH IMPACT
Upcoming Courses
06 - 10 Nov2023 Dubai

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REPORT WRITING
Introduction
A well-written and structured report can be a very influential document. They are a key business tool and
skilled report writers tend to progress in their careers faster than less skilled writers.
Delegates will be exposed to a wide range of reporting styles and will get plenty of practice in key areas
like; setting report objectives, selecting and effectively structuring relevant information, proofreading for
grammar and spelling, adopting a tone and style relevant to their audience, layout, and vocabulary
choices. Developing these skills will ensure their reports meet their readers' needs and expectations in a
clear, well presented and persuasive way.
Objectives
Plan and prepare documents quickly and efficiently.

Produce effective minutes and reports.
Avoid the pitfalls of written communications.
Produce persuasive communications to get better results in the workplace.
Compose grammatically correct documents.
Produce professional reports.
Write persuasive communications.
Who Should Attend?

Heads of Departments.
Office Heads.
Secretarial Staff.
Those whose jobs include writing reports and/or memos.

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REPORT WRITING
Upcoming Courses

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17 - 21 Apr2023 Milan
26 - 30 Jun2023 Dubai

COURSES
CONTRACTS MANAGEMENT
1. Advanced Skills of the Bid and Tender 2. Advanced Warehouse Management and
Management Process Inventory Control
3. Contract Administration, Claims 4. Contract Management and Formulation

Management and Negotiating Win-Win
Settlements
5. International Contract Negotiation 6. Managing Tenders, Specifications &

Contracts
7. Mastering Tenders and Contract 8. Negotiation Mastery

Management
9. Purchasing and Suppliers Management 10. Purchasing Techniques, Negotiation and

Cost Reduction

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Contracts Management
ADVANCED SKILLS OF THE BID AND TENDER
MANAGEMENT PROCESS
Introduction
This course has been designed to assist procurement specialists in the development of realistic and
measurable evaluation criteria, thus allowing them to evaluate and differentiate between bids while
ensuring the process is complete and fair.
Objectives
Identifies the various policies and directive applicable to bid evaluation

Enables the participant to understand the essential elements of a Statement of Work (SOW)
Provides a list of the roles, responsibilities and accountabilities of individuals in the various phases of
evaluation
Explains the difference between mandatory and weighted evaluation criteria
Introduces the minimum elements of an evaluation plan/strategy
Identifies the various contractor selection methodologies
Describes points of concern when debriefing bidders
Who Should Attend?
Every member of the project and contract delivery team including:
Project managers
Compliance managers
Business development managers
Contract administrator
Commercial officer
Sales manager
Contracts managers
Commercial managers

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ADVANCED SKILLS OF THE BID AND TENDER MANAGEMENT
PROCESS
Upcoming Courses
12 - 16 Dec2022 Brussels
12 - 16 Dec2022 Dubai
06 - 10 Mar2023 Cairo
13 - 17 Mar2023 Dubai

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08 - 12 May2023 Malaga
19 - 23 Jun2023 Marrakesh
03 - 07 Jul2023 Dubai
10 - 14 Jul2023 Miami
31 Jul - 02 Aug2023 Online

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20 - 24 Nov2023 Dubai

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ADVANCED WAREHOUSE MANAGEMENT AND
INVENTORY CONTROL
Introduction
This program has a clear focus on warehousing operations. It is sector neutral and suggests solutions
based on product behaviours like pick frequency, weight, etc. The program will lend itself to major
Warehouse Management Systems and will allow the participants to derive maximum advantage from
such software tools. The program has been designed for the new age decision makers. The warehouse
operations are presented by viewing the warehouse as an entity in the supply chain rather than an end in
itself.
In addition, this will familiarize the participants with the demand forecasting and inventory management
techniques and strategies. They would also come to appreciate the pros and cons of the newly emerging
approaches, and what it takes to implement them.
The course would also enable the participants to appreciate the important role the demand forecasting
and inventory management functions play in effective supply-chain management of their companies.
Objectives
Through an analysis of these two critical links in the supply chain, the course provides participants with
an advanced understanding of:
The warehouse and its place in the supply chain

The operations associated with warehouses
Inventory management within the supply chain
The people aspect of warehouse management & resource planning
The course will thus better equip candidates to balance the core interrelated issues of customer
satisfaction, inventory levels and costs.
Who Should Attend?
Mid level and senior decision makers from Operations, warehousing and logistics departments,

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warehouse managers, warehouse owners. Inventory, Materials Management and Purchasing executives in
the electronics, semiconductor, or any discrete-part manufacturing company.
ADVANCED WAREHOUSE MANAGEMENT AND INVENTORY
CONTROL
Upcoming Courses
05 - 09 Dec2022 Dubai
05 - 09 Jun2023 Dubai

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07 - 11 Aug2023 Kuala Lumpur
28 Aug - 01 Sep2023 Milan
18 - 22 Sep2023 Milan
09 - 13 Oct2023 Dubai
09 - 13 Oct2023 Paris

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CONTRACT ADMINISTRATION, CLAIMS MANAGEMENT
AND NEGOTIATING WIN-WIN SETTLEMENTS
Introduction
This program provides a comprehensive practical briefing on the issues and details of effective contract
administration, claims management and negotiating settlements . Through proper understanding on contract
document and contract administration during design, tender and construction stages, the parties to the
contract can avoid unnecessary cost overruns and disputes. Cost control is important for any project.
Therefore it is necessary to have good knowledge on contract, claims and dispute resolution when you involve
in a construction project.
Objectives
By program end the participant should be able to:
Introduction to contract administration

Learn the Contract administration process during design stage, tender stage and construction stage.
Gain knowledge on handling contract claims.
Understand the Dispute resolution methods in construction contracts
Learn how to cost control better with proper contract administration
Know the Mistakes to avoid in contract administration process
Understand the essentials for proper contract administration
Know how to effectively negotiate for successful contract administration
Who Should Attend?

All those involved in any aspect of implementing, managing or administering contracts; also those
involved in any step of contract preparation and award for them to realize the importance of a well-
prepared contract.
Contracts managers and specialists
Personnel responsible for managing contracts to ensure their company achieves maximum benefit
from the contract terms

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CONTRACT ADMINISTRATION, CLAIMS MANAGEMENT AND
NEGOTIATING WIN-WIN SETTLEMENTS
Upcoming Courses

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CONTRACT MANAGEMENT AND FORMULATION
Introduction
Objectives
By the end of this program, the participant will be able to:
Understand the role and scope of the contract management

Understand and employ suitable contracting methods
Be familiar with the different types of contracts
Select the right type of contracts
Be able to provide better outcomes from contracts
Review contract administration techniques
Explore contract monitoring techniques
Learn how to get fair treatment in contract changes
Know how to analyze contracts
Handle difficult contract management problems
Discuss contract termination issues
Learn how to deal with financial problems and their practical solutions.
How to prepare for claims and disputes
Objectives
By the end of this program, the participant will be able to:
Understand the role and scope of the contract management

Understand and employ suitable contracting methods
Be familiar with the different types of contracts
Select the right type of contracts
Be able to provide better outcomes from contracts
Review contract administration techniques
Explore contract monitoring techniques
Learn how to get fair treatment in contract changes
Know how to analyze contracts
Handle difficult contract management problems

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Discuss contract termination issues

Learn how to deal with financial problems and their practical solutions.
How to prepare for claims and disputes
Who Should Attend?

Contract Administrators, Project Coordinators and Contracts Officers and Managers.
Engineering Project Managers, Construction Managers and Tenders Managers.
Buyers, Purchasing Managers and Project Managers.
CONTRACT MANAGEMENT AND FORMULATION
Upcoming Courses
27 - 31 Mar2023 Dubai

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15 - 19 May2023 Dubai
21 - 25 Aug2023 Dubai
21 - 25 Aug2023 Paris

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04 - 08 Dec2023 Dubai

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INTERNATIONAL CONTRACT NEGOTIATION
Introduction
Contract negotiation is the life-blood of commerce and in today’s global business environment it is
essential for business managers and company professionals to be able to fully understand the
fundamental principals of international contract law when developing the skills to negotiate deals and
agreements in the international business environment.
This seminar focuses on the development of international business negotiation skills by providing
a fundamental understanding of the key aspects of international contract law and the distinctive features
of international business negotiation.
Objectives
To provide an understanding of the key principles of international contract law.

To identify the distinctive features of international business negotiations.
To practically apply this knowledge to develop and improve skills and confidence when negotiating
agreements in an international business environment.
How to understand and recognise the key features of an international contract
How to plan effectively for international business negotiations
How to structure international business negotiations
How to add value and negotiate win: win outcomes in an international environment
How to recognise and adapt to cross cultural issues
How to resolve disputes when the contractual relationship breaks down
Who Should Attend?
Contract professionals, commercial professionals, sales and marketing professionals, project

professionals and anyone involved in the negotiation and management of commercial business
contracts.

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INTERNATIONAL CONTRACT NEGOTIATION
Upcoming Courses
19 - 23 Dec2022 Dubai
13 - 17 Feb2023 Dubai

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28 Jun - 02 Jul2023 Milan
19 - 23 Jul2023 Paris
09 - 13 Aug2023 Prague
18 - 22 Dec2023 Dubai

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MANAGING TENDERS, SPECIFICATIONS & CONTRACTS
Introduction
A major portion of every organization’s operating cost is spent on outside goods and services. Based on
this fact, executive management everywhere is determining that Managing Tenders, Specifications,
and Contracts must emerge as a critical core competency if organizations are to increase revenue.
This programme is designed to explore many of the best practices in the initial phases of contracting so
that
participants will be able to implement the steps needed to create maximum total value for their
organization.
Objectives
Discuss Elements of Good Procurement Process

Develop methods of Contractor Performance Measurement
Learn methods of Tender Evaluation
Review Contract Strategies
Explore steps in Developing Performance Based Service Contracts
See examples of important commercial Contract Clauses
Be presented the Essential Elements Of A Contract
Be given examples of Contract Checklist
Who Should Attend?

Contracts, Purchasing, and Project personnel
Engineering, Operational, and Maintenance personnel
All others who are involved in the planning, evaluation, preparation and management of
tenders, specifications, awards, and contracts that cover the acquisition of materials, equipment, and
services and who are in organizations whose leadership want high levels of competency in those
involved in these activities

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MANAGING TENDERS, SPECIFICATIONS & CONTRACTS
Upcoming Courses

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MASTERING TENDERS AND CONTRACT MANAGEMENT
Introduction
Conduct an End-to-End procurement process

Use the different procurement tools and techniques
Be better negotiators
Identify which type of contract to use, and when
Have better command of Contract Management
Better manage bidding and tendering processes
Objectives

Who Should Attend?

Procurement Managers
Purchasing Managers
Logistics Managers
Project Managers
Sourcing Managers
Staff wishing to move to the above positions
Corporate Sales Managers
Corporate Sales persons

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Upcoming Courses
16 - 20 Jan2023 Milan
06 - 10 Feb2023 Paris
20 - 24 Mar2023 Dubai
24 - 28 Jul2023 Dubai

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NEGOTIATION MASTERY
Introduction
Negotiation is a process by which compromise or agreement is reached while avoiding argument and
dispute. Individuals understandably aim to achieve the best possible outcome for their position.
However, the principles of fairness, seeking mutual benefit and maintaining a relationship are the keys to
a successful outcome.
This course aims to enhance delegates' negotiation skills by applying best practice in a real-world
context. Delegates will learn and practice negotiating in a variety of contexts and styles. Areas covered
on the course include:
The impact of organizational culture.

Differentiating win/win from win/lose.
Defining and building the wise agreement.
Principled negotiation
Efficient and ethical negotiation approaches.
Successful negotiation planning.
Building psychological readiness.
Recognizing hidden agendas.
Knowing when to Agree, Bargain, Control or Delay (ABCD).
Negotiation tactics for effective outcomes.
Identifying Emotional Intelligence (E.I.).
Moving from one-to-one to inter-team negotiations.
Conducting resource matrix problem solving.
By the end of the course, delegates will be able to conduct principled negotiations that result in wise
agreements and successful outcomes for the organisation.
Objectives
By the end of the training program, each participant will be able to:
Conduct principled negotiations that result in wise agreements.

Incorporate a process approach into your negotiation skill set.
Formulate communication strategies based on various situations.
Develop a confident negotiating style to deflect "hardball" tactics.
Apply psychology principles to negotiate effectively.

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Enhance your negotiation skills by applying best practices in a real-world setting.
Who Should Attend?
This program is valuable for anyone responsible for negotiating the best possible terms of an agreement
for their organization or those who desire to sharpen their negotiating skills.
NEGOTIATION MASTERY
Upcoming Courses

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PURCHASING AND SUPPLIERS MANAGEMENT
Introduction
A five day intensive program aimed at developing / strengthening the understanding of the crucial role-
played by the supplier in delivering customer satisfaction through an effective supply chain. Participants
will learn how to evaluate the performance of both potential and current suppliers. Asses the factors that
comprise and effective tender and conduct effective negotiations that bring long term value to the
organization.
The key highlights of the seminar are:
Planning.
Tendering.
Negotiation.
Supplier Management.
Measuring Performance.
Communication.
Objectives
Identify and reduce procurement risk through development of a plan of action.

Enable improved performance from your existing suppliers through evaluation and performance
measurement.
Understand and strengthen your supply chain.
Improve operating relationships within your organization.
Award contracts on the basis of measured performance / criteria.
Provide a working understanding of the Negotiation process.
Who Should Attend?

Purchasing professionals.
Those involved in defining the specification and evaluating supplier performance.
Those involved in preparing and analyzing bids.
Those with an involvement in supplier relationships.

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Those whose role involves negotiation with outside agencies.
Upcoming Courses
10 - 14 Jul2023 Dubai
30 Oct - 03 Nov2023 Barcelona

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20 - 24 Nov2023 Dubai

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PURCHASING TECHNIQUES, NEGOTIATION AND COST
REDUCTION
Introduction
In the world today it is not unusual for more than 50% of an organization’s revenue to be spent on
goods and services; everything from raw materials to overnight mail. So, when the goal is to increase
earnings by lowering costs, World-class organizations look closely at their purchasing strategies.
Success in purchasing is
dependent not only on an awareness of the potential opportunities, but more importantly, and the focus
of this seminar, the knowledgeable implementation of the, methods, processes, and techniques that
should be utilized in order to become a leader in obtaining real supply management savings.
Objectives
Learn to win in negotiations.

Taught by a consultant with years of actual experience in negotiations with suppliers and buyers as
well as an expert in the implementation of cost reduction programs.
A Fast paced course with group and individual exercises to provide experience with the techniques
presented.
Receive a cost reduction reporting procedure and a template for a purchased material/service
strategic plan.
Who Should Attend?

Contracts, Purchasing, and Procurement personnel,
Engineering, Operational, Project, and Maintenance personnel,
All others who are involved in the planning, evaluation, preparation and management of purchasing,
tenders, and contracts that cover the acquisition of materials, equipment, and services, and who are in
organizations whose leadership want high levels of competency in those involved in these activities.

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REDUCTION
Upcoming Courses
19 - 23 Jun2023 Dubai
28 Aug - 01 Sep2023 Barcelona
04 - 08 Sep2023 Dubai

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20 - 24 Nov2023 Paris
11 - 15 Dec2023 Paris

COURSES
CREDIT CONTROL AND

FINANCE
1. A-Z of Credit Control 2. Accounting and Financial Analysis for

Decision Makers
3. Accounting Treatment of Financial 4. ACFE Certified Fraud Examiner

Operations
5. Advanced Strategies: Accounting, 6. Advanced Strategies: Developing

Financial Control and Appraisals Performance of Accountants and
Auditors
7. Advanced Strategies: Financial Control 8. Anti Money Laundering

and Performance Evaluation
9. Budgeting, Forecasting and Planning 10. Commercial Awareness
11. Data Analysis with Pivot Tables 12. Effective Investor Relations
13. Essentials of Business Finance 14. Feasibility Studies Preparation, Analysis

& Evaluation
15. Finance for Financial Managers 16. Finance for Non-Financial Managers
17. Finance for Strategic HR Management 18. Financial & Economic Supplier Evaluation
19. Financial Analysis Evaluation, Budgeting 20. Financial Management for Project
and Decision Making Development
21. Financial Modelling in Excel 22. Methods and Skills for Calculating
Economic Indicators
23. Modern Methods: Financial Accounts and 24. Modern Techniques in Auditing and
Reports Financial Control
25. Modern Techniques of Financial 26. Modern Techniques of Financial

Accounting and Reports Accounting and Reports (Two Weeks)
27. Modern Techniques of Technical Analysis 28. Modern Trends for Increasing the
for the Stock Market Efficiency of Accountants and Controllers
29. Planning and Analysis of Financial 30. The Essentials of Budgeting

Statements, Advanced Accounting and
Preparation of Budgets

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Credit Control and Finance

Introduction
This course is ideal for new or inexperienced credit controllers, an intensive course that will offer a
broad range of credit control processes. It will enable delegates to get the complete picture. This will
help the participants prioritise and manage their time better between tasks, so that they become more
efficient and effective in collecting cash.
Objectives
By the end of the course, you will be able to:
Understand the importance of effective credit management.

Recognize your potential to increase your organisation’s profitability and control risk.
Understand the basics of a contract.
Understand the legal framework relevant to credit control.
Cover all of aspects of the collections cycle.
Select the best techniques to collect cash through a combination of methods.
Use the telephone to greater effect.
Know when is the right time and how to ‘get tough’ with debtors, including the use of legal language.
Get on top of your ledger and debt collection with greater confidence.
Manage your credit control process more effectively.
Who Should Attend?
This intensive five-day course covers all aspects of the credit controller’s job. It will enable participants
to understand the overall function of credit control so that they not only improve their expertise, but will
also be able to plan their daily tasks in advance and become more organized.

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Upcoming Courses
07 - 11 Aug2023 Dubai

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30 Oct - 03 Nov2023 Athens

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ACCOUNTING AND FINANCIAL ANALYSIS FOR
DECISION MAKERS
Introduction
Effective financial analysis is critical in terms of managing growth and profitability. This course presents
a range of models and techniques which will help delegates keep on top of their organisation's financial
situation and help ensure sustainable growth and success.
Objectives
By the end of this program, you will be able to:
Evaluate your firm's financial performance.

Manage growth through the financial statements.
Highlight problem areas to enable solutions to be found.
Apply concrete techniques that enable management to make truly informed decisions.
Understand capital investment decisions.
Improve your company's profit picture and your stockholders' investment.
Keep on top of your firm's financial situation.
Increase your value to your organisation.
Who Should Attend?

Professionals responsible for their firm's financial future.
CFOs wanting to learn the latest techniques in analysis.
Controllers responsible for determining where the company is financially.
Professionals responsible for their company's financial future or those seeking a refresher in analytical
techniques-including financial analysis.
treasurers.

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ACCOUNTING AND FINANCIAL ANALYSIS FOR DECISION
MAKERS
Upcoming Courses
01 - 05 May2023 Dubai

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02 - 06 Oct2023 Dubai
06 - 10 Nov2023 Miami
18 - 22 Dec2023 Paris

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Introduction
Understanding and interpreting financial operations is essential for all levels of personnel, both within
and outside the finance function, if they are to properly contribute to the success of the business. In this
program you will learn the full scope of financial operations and reporting supported by a foundation of
the important aspects of theory together with practical methods and techniques.
Objectives
Understand the basic areas of accounting and finance, the terminology and the structure.
Use a range of practical analytical skills for interpreting and handling financial operations.
Understand the key elements of accounting in the context of a practical working environment.
Be more confident about dealing with financial operations, particularly when reviewing other
companies’ financial data.
Read and interpret information presented in financial reports.
Make better decision based on your skills in financial operations.
Who Should Attend?

This program will be particularly useful for staff working where they are required to take on financial
responsibilities alongside an operational role.
Financial staff that need to expand their knowledge beyond their current experience, particularly if
they are considering taking up professional qualifications.
Anyone who needs to acquire a broader understanding of finance to improve their current role or plan
their future career.
All personnel who use financial operations in their job and are called on to make financial decisions.

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Upcoming Courses
05 - 09 Dec2022 Dubai
12 - 16 Dec2022 Dubai
16 - 20 Jan2023 Cairo

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12 - 16 Jun2023 Vienna

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Introduction
In this 5-day course you will be trained as a Certified Fraud Examiner (CFE). The CFE certificate is
requested / required by numerous leading organizations around the world. According to the 2015/2016
Compensation Guide for Anti-Fraud Professionals, CFEs earn 23% more than their non-certified
colleagues! The Certified Fraud Examiner (CFE) credential is recognized in the hiring and promotion
policies of numerous leading organizations all over the world. You will master the skills and knowledge
of a Certified Fraud Examiner; investigations fraud, legal aspects related to fraud, fraud schemes and
fraud prevention and deterrence.
Language: English
1 – 12 participants
The CFE training is AFCE accredited.
Who Should Attend?

Fraud managers/analysts/specialists
Auditor
CPA
Investigator
National state and law enforcement officer
Risk and loss management
Insurance managers
Security professionals

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Upcoming Courses

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Introduction
Identify the best practices for the roles of CFO, controller, treasurer, and accountants in the
content of, and relationships between, financial statements (income statement, balance sheet,
and statement of cash flows).
organization.
Understand best practices in discounted cash flow (DCF) techniques and their application to
financial decision-making.
Identify corporate performance management using key success factors, weak financial signals,
and strong financial signals in various industry sectors.
Clarify the roles of directors, auditors, and others in their respective roles in corporate
governance.
Identify the various sources of financial and business data that provide insights into business
and financial strategies.
perspectives of the internationally recognized professional associations such as IFAC, IASB,
SEC, OECD, and others.
Objectives
cash flows).
organization.
decision-making.

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OECD, and others.
Who Should Attend?

General Managers who wish to reinforce their knowledge of financial functions/processes
knowledge, skills, and attitudes with other similar individuals.
financial view will benefit from the course.

Upcoming Courses

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ADVANCED STRATEGIES: DEVELOPING PERFORMANCE
OF ACCOUNTANTS AND AUDITORS
Introduction
accounting.
Identify advanced methods to develop the professional performance for institutions.
performance.
Objectives
accounting.
Identify different strategies to follow up financial reports, documents, records and automated
systems used in the professional accounting.

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performance.
performance.
Who Should Attend?

Staff of administrative, accounting, statistics, studies and research department.

ADVANCED STRATEGIES: DEVELOPING PERFORMANCE OF
ACCOUNTANTS AND AUDITORS
Upcoming Courses

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Introduction
and relationships between, financial statements (income statement, balance sheet, and statement of cash
flows).
organization.
decision-making.
Identify the details of financial control, risk management, and financial reporting from the perspectives
of the internationally recognized professional associations such as IFAC, IASB, SEC, OECD, and others.
Objectives
cash flows).
organization.
decision-making.

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OECD, and others.
Who Should Attend?

Functional managers and controllers who have recognized their need for a bigger picture and a more
integrative financial view will benefit from this course.
General Managers who wish to reinforce their knowledge of financial functions/processes.
knowledge, skills, and attitudes with other similar individuals will find Best Practices attractive.

Upcoming Courses

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06 - 10 Feb2023 Cairo
03 - 07 Jul2023 Milan
24 - 28 Jul2023 Milan
14 - 18 Aug2023 Paris
11 - 15 Sep2023 Dubai

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Introduction
Money Laundering is one of the most challenging criminal activities facing all nations. Every day the
news is replete with stories of corrupt government officials, drug traffickers and terrorist activity. All are
fueled in some way by money. All have dire consequences for the societies they affect. Governments and
financial institutions share the burden of fighting these ills. Laws, regulations, compliance programs and
automated solutions are the means and tools at hand. Understanding Money Laundering and similar
activities and how to combat them is critical to the future of the worldwide financial system and the
stability of democracies everywhere.
Objectives
To introduce the banking sector to AML, to learn what it is, what it means to a financial institution and
what must be done in this global effort.
Who Should Attend?
Private Sector / Banks and Financial Institutions
Compliance and Risk Management Staff

Senior Management
Professional Services Firms / Forensic Investigators
Interested managers
Government Sector
Regulators
Criminal Investigators
Analysts

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Upcoming Courses
23 - 27 Jan2023 Paris

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Introduction
Managers have financial responsibilities and many have budgets to write and control and face
many decisions that require forecasting and planning i.e. preparing their budgets. Using Oil and gas
industry examples and exercises, this course aims to break down some of the financial barriers in an
entertaining and informative style, with numerous examples. Bring your calculator. It gives an insight into
the world of budgeting for financial and non-financial managers and professionals.
Objectives
Define Planning and its Purpose

Describe the Major Elements of the Annual Business Plan
Understand why you must link budgeting and forecasting to planning and performance
Describe and Perform the Basic Steps in Preparing a Comprehensive (Master) Budget
Prepare a Capital Budget
Determine and Investigate Budget Variances
Who Should Attend?

Those who are, or will be, financial decision makers, working with accountants and are involved
in formulating, planning and implementing business strategy
Those with budget responsibilities
Those with expertise in their own fields who need to acquire expertise in budgeting

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Upcoming Courses
20 - 24 Mar2023 Dubai
22 - 26 May2023 Amman
12 - 16 Jun2023 Amman

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16 - 20 Oct2023 Dubai
16 - 20 Oct2023 Malaga
18 - 22 Dec2023 Milan

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COMMERCIAL AWARENESS
Introduction
Commercial awareness at its core is about understanding how your business and industry function and
make a profit. Developing sound commercial awareness will improve your business productivity and
future career prospects.
During the course delegates will learn how to assess competition through competitor analysis as well as
how to identify potential opportunities and threats in their sector. The course also covers the important
area of business networks and how to map your business to deepen your understanding of its role within
your industry. Using the price-value model delegates will also learn how to increase the profitability of
their business.
Objectives
After completing this course, you should be able to:
Understand the value of your business and how to increase that value
Develop methods for keeping up to date with industry standards
Identify how you interact through different networks
Think about your business within a wider global framework
Who Should Attend?
This course is suitable for managers and team leaders wanting to improve their own commercial
awareness. It has been designed to guide participants to better understand both the businesses they
work in and the industry that surrounds them. It is also suitable for employees wanting to develop an
understanding of commercial awareness to better their own career prospects.

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Upcoming Courses
27 Feb - 03 Mar2023 Barcelona

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22 - 26 May2023 Milan
12 - 16 Jun2023 Dubai
12 - 16 Jun2023 Milan
03 - 05 Jul2023 Online
24 - 28 Jul2023 Paris
14 - 18 Aug2023 Paris
20 - 24 Nov2023 Dubai

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DATA ANALYSIS WITH PIVOT TABLES
Introduction
Advances in technology have made it possible to store ever increasing amounts of data. Along with this,
the need to analyse that data and gain actionable insight is greater than ever. Being able to harness the
power of advanced PivotTable features and create Pivot Charts will help you to gain a competitive edge.
You will not only be able to summarize data for you to analyse, but also organize the data in a way that
can be meaningfully presented to others. This leads to data-driven business decisions that have a better
chance for success for everyone involved.
Objectives
Upon successful completion of this course, you will be able to use Excel advanced PivotTable
functionality to analyse your raw data.
You will:
Prepare data for PivotTable reporting and create PivotTables from various data sources
Analyse Data Using PivotTables
Work with Pivot Charts
Who Should Attend?

Managers and staff taking this course are experienced Excel users who are seeking to advance their
data analysis capabilities by using PivotTables.

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DATA ANALYSIS WITH PIVOT TABLES
Upcoming Courses
25 - 29 Dec2023 Dubai

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EFFECTIVE INVESTOR RELATIONS
Introduction
The profession of Investor Relations (IR) has developed rapidly in recent years. This programme
provides the key concepts and practices in IR with a range of practical tools, applications and research.
Topics include regulations, compliance, communications and IR practices.
Investor relations are the communication of the relevant and necessary information by which the
investment community can consistently make an informed judgement about the fair value of a
company's shares and securities.
Objectives
Understand the capital markets, the context for your financial communications
Learn to implementing and evaluating investor relations strategy
Understand communications and disclosure, annual report analysis, due diligence and challenges of
implementing investor relations
See how investors and analysts evaluate investment opportunities
Learn how to tell your company’s investment story convincingly
Appreciate the role of Investor Relations, Analyst Communications and Media Relations
Be in a position to implement best practice financial communications
Who Should Attend?

Investor Relations Personnel
Analyst Communications and Media Relations.

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EFFECTIVE INVESTOR RELATIONS
Upcoming Courses
20 - 24 Mar2023 Dubai
27 - 31 Mar2023 Cairo

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08 - 12 May2023 Milan
29 May - 02 Jun2023 Milan
10 - 14 Jul2023 Dubai
25 - 29 Sep2023 Dubai

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Introduction
Every part of day-to-day business life has a financial implication and for employees to be successful, it is
vital that they understand the financial effects of their roles, their actions or their lack of action. This
programme will give you an understanding of the importance of finance in business, by examining:
The recording of financial data

The presentation of financial data, both internally and externally
The use of financial data to understand and manage the business
The purpose and implementation of the planning and budgeting process
Objectives
Understand the way in which financial information is collected, organised and classified within the
financial systems of the organisation
Learn a range of financial analysis skills for enhancing and interpreting the financial data of the
organisation
Understand how planning and budgeting can assist managers in business, and appreciate why many
organisations are replacing budgeting with other management models
Who Should Attend?
If you have responsibility within your organisation for profit, control of cost or capital investment, or are
responsible for any element of financial control within your organisation, this programme will be highly
relevant to you.

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Upcoming Courses
13 - 17 Mar2023 Dubai
27 - 31 Mar2023 Cairo
08 - 12 May2023 Dubai

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04 - 08 Sep2023 Dubai
11 - 15 Dec2023 Dubai

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EVALUATION
Introduction
Objectives

Who Should Attend?


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EVALUATION
Upcoming Courses
12 - 16 Dec2022 Milan
13 - 17 Feb2023 Milan
10 - 14 Jul2023 Dubai

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Introduction
From 1800 to 2000, the world experienced only four global financial unrests, while in the last 15 years,
the frequency of global financial crises has increased dramatically and we have experienced a financial
crisis every seven years. This puts mounting pressure on financial managers across the globe about how
to sustain their companies in this unstable economy.
On the flip side, history proves that financial crises do not come free of opportunities, and many
companies have grown substantially during these challenging periods.
This training aims to sharpen the financial managers' skills in identifying a company's financial
weaknesses and expands their understanding of the optimal solutions to deal with them in a way that
guarantees sustainability and prosperity.
Objectives
At the end of this training programme the trainees should be able to :
Analysis the As Is situation of and company.

Assess the company’s strengths and weaknesses from financial point of view.
Take the corrective decision to bridge the gap between the company current situation and its
anticipated position in the industry.
Set strategies to cut the cost and maximise the profitability.
Approach financing , equity or debt and select the optimal financing technique.
Set the company goals according the risk based budgeting strategy.
Who Should Attend?
Financial Managers and Directores

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Upcoming Courses
13 - 17 Feb2023 Dubai
22 - 26 May2023 Miami
12 - 16 Jun2023 Milan

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03 - 07 Jul2023 Milan
24 - 28 Jul2023 Paris
14 - 18 Aug2023 Paris
04 - 08 Sep2023 Paris
27 Nov - 01 Dec2023 Zurich

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FINANCE FOR NON-FINANCIAL MANAGERS
Introduction
This course is designed to explore the world of finance for middle to senior managers, working in non-
financial areas within different sectors of an organisation. Non-financial managers are often valued for
their technical or operational excellence, but many who don’t hail from a financial background often face
obstacles in their typical career progression. Attending this course is ideal for managers to enhance their
financial knowledge and skills to allow them greater opportunities to thrive in the current business
market.
Objectives
By completing the course, participants will be able to:
Assess and understand financial statements

Comprehend with fluency finance terminology
Develop a clear idea of analysis techniques and financial terms
Identify the linkage between financial objectives and organizational strategy
Understand profit making by using numbers when decision-making
Create an Action Plan based on the finances of a business and potential profits
Who Should Attend?
Managers and leaders handling non-financial arenas often need to enhance their financial acumen for a
better understanding of the business world they reside in. This course is designed for these managers
contributing in the non-financial sectors with limited knowledge or experience with finance related areas.
Leaders and managers from both private and public sectors would benefit from attending.

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FINANCE FOR NON-FINANCIAL MANAGERS
Upcoming Courses
25 - 29 Sep2023 Dubai

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27 Nov - 01 Dec2023 Barcelona

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FINANCE FOR STRATEGIC HR MANAGEMENT
Introduction
This course will address how firms can manage human resources (HR) as a source of competitive
advantage. We will consider a wide array of strategic HR perspectives and how they apply in a variety of
business contexts.
Lecture, discussion, and case analysis will be the primary methods used to examine models, structures,
techniques, and processes for:
managing HR
building HR budgets,
selecting the right metrics and meaningful KPIs to create value and positively impact corporate
performance
strategic planning for manpower and training
montitoring and evaluation
assessing ROI (return on investment)
Having a deeper understanding of the financial side of business, HR managers can gain valuable insight
into company strategy and transform the HR function to assume a more strategically central role in the
organisation.
Objectives
At the end of this course, delegates will have the knowledge and confidence to:
Describe how a business operates and define key financial terms and concepts
Determine how to build an HR budget
Describe the link between financial measures and shareholder value
Define key components of the income statement and balance sheet
Identify ways to positively impact corporate performance
Who Should Attend?
This course is suitable for:
HR professionals
HR managers

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HR directors
HR business partners

Upcoming Courses
17 - 21 Apr2023 Paris
08 - 12 May2023 Paris

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FINANCIAL & ECONOMIC SUPPLIER EVALUATION
Introduction
The aim of this course is to provide knowledge and operative tools on financial and economic evaluation
of suppliers/contractors. Starting from a general framework on relationships with suppliers the module
will go in depth in analysing balance sheet information in order to understand economic and financial
supplier profile. Models for evaluating the complementary competitive supplier profile will be provided
too. Participants will continuously be involved with cases and simulations.
Objectives
The aim of this course is to provide knowledge and operative tools on financial and economic evaluation
of suppliers/contractors. Starting from a general framework on relationships with suppliers the module
will go in depth in analysing balance sheet information in order to understand economic and financial
supplier profile. Models for evaluating the complementary competitive supplier profile will be provided
too. Participants will continuously be involved with cases and simulations.
Who Should Attend?
The course is addressed to all individuals, more or less directly involved, in transactions relating to the provision of
products, goods, services and therefore – more specifically – to those who operate within the area of procurement,
logistics, investments, management control, legal and contracts department of the supply chain and who wish to learn
update logics regarding methods and techniques to be used in the evaluation of providers reliability; this can be
checked within related companies and groups from a financial and economic point of view and not only by reviewing
performances connected to the different characteristics of the product, good and service purchased.

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FINANCIAL & ECONOMIC SUPPLIER EVALUATION
Upcoming Courses
18 - 22 Sep2023 Paris

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DECISION MAKING
Introduction
This programme will challenge delegates to:
organization
Understand discounted cash flow (DCF) techniques and their application to financial decision making
Use ratios to quickly pinpoint areas of concern
sector
Learn the metrics used by the world’ leading companies, how to use them, & why
Confidently project your firm’s future performance through real-world budgeting
Objectives
Statements (income statement, balance sheet, and statement of cash flows)

organization
Understand discounted cash flow (DCF) techniques and their application to financial decision-making
sector
Understand how EVA® (Economic Value Added), SVA (Shareholder Value Added), RONA (Return On
Net Assets), and more
Define the value creation/destruction process in mergers and acquisitions from the market perspective
and signals to management from the market
Learn how to build a budget that’s works and the variations
Identify sources of financial and business data that provide insights into business and financial
strategies
Use and build EXCEL spreadsheets for financial analysis: from the basics through complex models
Enhance personal networks of similarly minded high potential managers
Who Should Attend?

Financial professionals who wish to test their high performance and high potential knowledge, skills,
and attitudes with other similar individuals will find they need, and can use Financial Analysis,

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Evaluation, and Budgeting.

financial view will benefit from Financial Analysis. Professionals who wish to refresh their financial
knowledge base will find added value in Financial Analysis and beyond.

DECISION MAKING
Upcoming Courses
12 - 16 Dec2022 Copenhagen

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08 - 12 May2023 Milan
19 - 23 Jun2023 Zurich
07 - 11 Aug2023 Dubai
09 - 13 Oct2023 Dubai

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FINANCIAL MANAGEMENT FOR PROJECT
DEVELOPMENT
Introduction
This course will provide you with a systematic understanding of financial approaches to Project
development and the role of finance and financial institutions. Students will be able to evaluate the
merits of the various mechanisms of financing development and to understand the bases for financial
policy. During the course you will develop the skills required for the analysis of Project development, and
to understand and develop expertise on Planning and Budgeting, Project Management Basics, Annual
reports writing and related economic matters. Additionally, students have the opportunity to study a
range of options covering project and programme management, Monitoring, Auditing and Internal
Control and development policy.
Objectives
Develop forecasts and monitor and control costs on projects

Appreciate cash-flow and profit and how they are managed
Differentiate between types of costs and costing methods
State the principles of Value Management and Through Life Costing
Assess the economic viability and commercial profitability of projects through investment appraisal
Assess financial stability, profitability by preparing and analysing profit and loss accounts and
balance sheets
Who Should Attend?

Managers
Financial and Accountants officers
Auditors
Anyone interested and wanted to develop his performance in financial management in
project development

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FINANCIAL MANAGEMENT FOR PROJECT DEVELOPMENT
Upcoming Courses
05 - 09 Dec2022 Paris
16 - 20 Jan2023 Paris
25 - 29 Dec2023 Dubai

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FINANCIAL MODELLING IN EXCEL
Introduction
Number crunching is one the most important aspects of any job in the world of finance. Unlike other
businesses, professionals in the finance industry have to work with large amounts of numbers. There is
thus a need for people who have a good knowledge of MS Excel to create financial projections, analyse
competition and markets and make financial models. A mastery over Excel is actually a way to excel in
the finance world, as it ensures accuracy, speed and can give you that edge over your peers.
Our courses are aimed at both intermediate and experienced staff – it is expected that all participants
will have a good grasp of Excel prior to attending our courses.
Objectives
Numerous practical, hands-on exercises are performed to illustrate all the basic excel features and
functionality, from basic navigation through to more complex 'lookup' functions. There is a mix of
following the instructor on the screen, and exercises designed to help you work the answer out for
yourself.
Who Should Attend?

Accountants
Finance Director
Financial Analyst
CFO
Financial planner

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FINANCIAL MODELLING IN EXCEL
Upcoming Courses
13 - 17 Nov2023 Dubai

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INDICATORS
Introduction

Objectives

Who Should Attend?
All directors and heads of departments and consultants working in the field of calculating the indicators
of economic institutions and those working in departments and divisions of statistics and research and
studies.

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INDICATORS
Upcoming Courses
06 - 10 Feb2023 Milan
27 - 31 Mar2023 Dubai
12 - 16 Jun2023 Dubai

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06 - 10 Nov2023 Dubai

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MODERN METHODS: FINANCIAL ACCOUNTS AND
REPORTS
Introduction
organisations worldwide.
Objectives

Who Should Attend?

treasurers.

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MODERN METHODS: FINANCIAL ACCOUNTS AND REPORTS
Upcoming Courses
12 - 16 Dec2022 Cairo

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19 - 23 Jun2023 Milan
25 - 29 Dec2023 Dubai

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CONTROL
Introduction
audit.
Objectives
audit.
Who Should Attend?

Financial professionals working in other areas who are seeking both to widen and update their
knowledge and skills.

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Non financial professionals working in the area of or responsible for aspects of financial control.
Anyone with direct financial control responsibilities as well as advisors, accountants and business
consultants.

CONTROL
Upcoming Courses
14 - 18 Aug2023 Dubai

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23 - 27 Oct2023 Milan

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AND REPORTS
Introduction
organizations worldwide.
Objectives

Who Should Attend?

treasurers.

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REPORTS
Upcoming Courses
12 - 16 Dec2022 Cairo
13 - 17 Feb2023 Milan

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22 - 26 May2023 Dubai

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AND REPORTS (TWO WEEKS)
Introduction
organizations worldwide
Objectives

Contents
Financial reporting and accounting and reporting standards:
The role of accounting in financial reporting.

Business objectives and shareholder wealth maximization.
Users of financial information.
Accounting terminology.
The framework of accounting and financial reporting.
Accounting concepts.
Accounting standards (FRS, IAS, and IFRS).
The nature and purpose of financial statements.
The key financial statements.
Organization financial position reporting – the balance sheet:

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The structure of the balance sheet.

Shareholders’ equity; liabilities; assets.
Current assets and fixed assets.
Current liabilities and non-current liabilities.
Working capital.
Balance sheet preparation.
What does the balance sheet tell us about the organization?
Limitations of the conventional balance sheet.
Working capital analysis:
Working capital and working capital requirement.

Inventory.
Accounts receivable.
Accounts payable.
Cash.
Organization financial performance reporting – the income statement:
What is profit?
The structure of the income statement (profit and loss account).
The categories of income and expenditure in the income statement.
Income statement preparation.
Valuation of assets impact on the income statement and balance sheet.
The links between the income statement, balance sheet and cash flow.
Break-even analysis:
Cost/volume/profit (CVP) relationships.

Break-even analysis.
The impact of cost structure, volume and sales changes.
Limitations of CVP analysis.
Organization financial reporting – the cash flow statement:
What is included in the cash flow statement?

Why is cash flow so important?
The structure of the cash flow statement.
Sources of cash.
Uses of cash.
Cash flow statement preparation.
The links between the cash flow statement, profit and loss account and balance sheet.
Organization valuation:

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The reasons for organization valuation.

Types of valuation methods.
Net assets valuation.
Capitalized earnings valuation.
P/E ratio valuation.
Gordon growth model valuation.
DCF valuation.
Analysis of financial reporting:
Publication of financial statements.

The annual report and accounts.
Tools and techniques of financial reporting: ratios; trends; common size analysis.
The use of financial ratios.
The best performance measure – cash or profit?
Common size (or horizontal) trend analysis of financial statements.
Vertical trend analysis of financial statements.
Segmental analysis of financial statements.
Value added analysis of financial statements.
Financial distress.
Altman's Z-score analysis and its uses.
Integrated financial accounting reporting case studies.
Who Should Attend?

treasurers.

REPORTS (TWO WEEKS)
Upcoming Courses

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MODERN TECHNIQUES OF TECHNICAL ANALYSIS FOR
THE STOCK MARKET
Introduction

Trend analysis.
Chart formation.
Moving averages.
Time Cycle.
Market Profile.
Fees: $4000 This includes training folders, course material, coffee breaks and Certificates.
Objectives
By the end of the program, participants are expected to be familiar with:

Trend analysis.
Chart formation.
Moving averages.
Time Cycle.

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Market Profile.
Who Should Attend?
All professionals working in stock markets, banks and financial institutions.

MODERN TECHNIQUES OF TECHNICAL ANALYSIS FOR THE
STOCK MARKET
Upcoming Courses
25 - 29 Sep2023 Dubai

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06 - 10 Nov2023 Milan

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MODERN TRENDS FOR INCREASING THE EFFICIENCY
OF ACCOUNTANTS AND CONTROLLERS
Introduction
Learning Objectives
accounting.
performance.
audit.
Objectives
accounting.

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performance.
audit.
Who Should Attend?


MODERN TRENDS FOR INCREASING THE EFFICIENCY OF
ACCOUNTANTS AND CONTROLLERS
Upcoming Courses

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19 - 23 Jun2023 Milan

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PLANNING AND ANALYSIS OF FINANCIAL
STATEMENTS, ADVANCED ACCOUNTING AND
PREPARATION OF BUDGETS
Introduction
and analysis of financial statements, advanced accounting and preparation of budgets.
Objectives

Motivate managers to "buy in" to the budget process.
Organize budget structure to work on during the program.
Who Should Attend?

Professionals responsible for budget preparation and management reporting.
Process owners who require a more in-depth understanding of integrated planning and budgeting
techniques, along with financial planners and cost analysts.
Anyone with direct planning and budgeting responsibility, as well as advisors, accountants and
business consultants.

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PLANNING AND ANALYSIS OF FINANCIAL STATEMENTS,
ADVANCED ACCOUNTING AND PREPARATION OF BUDGETS
Upcoming Courses
16 - 20 Oct2023 Dubai

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Introduction
Like it or not, the budget is the yardstick that top management uses to measure your actual
performance. And in today’s tight economy, the manager who knows budget planning and how to apply
it effectively wins hands down over the one who doesn’t. So, if you’re a new manager who’s “just a little
nervous” about budget planning…or an experienced one who wants to get a lot more out of the yearly
chore…or if you just want to “hold your own” with financial managers, this seminar is for you.
Objectives
Define Planning and Its Purpose within Your Organization

Perform a Strategic Analysis of Your External and Internal Environment
Explain the Different Types of Budget Preparation Methods and Identify the Most Appropriate One for
Your Organization
Describe and Perform the Basic Steps in Preparing an Operating Budget
Prepare a Departmental Spending Budget
Identify Opportunities for Cost Reduction
Manage Departmental Performance against Your Budget
Who Should Attend?
Every manager with budget responsibilities who is interested in developing or improving their
budget planning skills.

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Upcoming Courses
26 - 30 Dec2022 Paris
16 - 20 Jan2023 Paris
25 - 29 Sep2023 Dubai

COURSES
HEALTH, SAFETY AND

ENVIRONMENT
1. Chemical Laboratory Instrumentation: 2. Emergency Response Planning

Operation, Quality and Safety of
Equipment
3. Energy Efficiency in The Building Sector: 4. Industrial Air Emissions

Design, Control and Retrofit
5. Industrial Occupational Health Monitoring 6. Lab Techniques and Water Quality

& Management Control
7. Laboratory General Safety 8. Maintenance Management- Best Practices
9. Pollution Control and Environmental 10. Process Safety

Inspection
11. Process Safety for Petroleum Production 12. Risk Discovery
13. Solar Energy Fundamentals 14. Techniques for Polymeric Deposits

Reduction and Removal

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Health, Safety and Environment

CHEMICAL LABORATORY INSTRUMENTATION:
OPERATION, QUALITY AND SAFETY OF EQUIPMENT
Introduction
This seminar is addressed to both new and experienced users of chemical laboratories. It includes an
overview of most important chemical and physical processes employed in a chemical laboratory to
achieve recognition, measurement, transfer, purification, storage and reaction of chemicals. It also
includes Health and Safety as well as Quality and Environmental Management procedures to design and
maintain a QHSE Management environment. Related topics such as SDS and GHS systems are also
presented
Objectives
Who Should Attend?

QHSE experts

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CHEMICAL LABORATORY INSTRUMENTATION: OPERATION,
QUALITY AND SAFETY OF EQUIPMENT
Upcoming Courses
27 Feb - 03 Mar2023 Malaga
01 - 05 May2023 Milan

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EMERGENCY RESPONSE PLANNING
Introduction
Many activities taking place at hydrocarbon facilities are of a hazardous nature which may impact human
life, assets and the environment in the event of upset conditions occurring. Consequently, the facility and
other parties must be prepared for any emergency situation arising at any of its facilities and thereby
restrict the consequential losses that can be incurred.
Emergency Response (ER) Management is identified as a core Health and Safety (HSE) process, within
the HSE Management System. The ER programme shall inter-relate with other core HSE processes, such
as Hazard and Effects Management Process (HEMP) and Incident Investigation and Reporting (IIR)
Process Framework.
It is of prime importance that these Emergency Response Procedures are understood by all those
concerned, so that each individual involved will fulfil his role effectively and efficiently.
Objectives
This course will describe in detail the levels of emergencies, emergency preparedness and responses,
organisational structures, crisis management, ER preparation and planning, incident investigation and
reporting.
This comprehensive course is aimed at personnel who are expected to respond to any incident involving
a pipeline. The course will cover the Company Representative responsible for liaison with the
emergency and other services at the scene as well as those responsible for co-ordinating the Company
response at both Tactical and Strategic levels.
Who Should Attend?

Project engineers and managers
Process Engineers
HSE Engineers and Managers
3rd Parties – Fire, Civil Defence

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Communications Personnel

Upcoming Courses
06 - 10 Nov2023 Dubai

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ENERGY EFFICIENCY IN THE BUILDING SECTOR:
DESIGN, CONTROL AND RETROFIT
Introduction
Energy consumption in the building sector accounts for 20-50% of the total energy consumption in
developed countries. Its minimization is of the highest priority in order to assure sustainable
development and financial savings. Methodologies, regulations and international agreements have
targeted at the goal of achieving ‘zero energy consumption buildings’ all over the world.
Objectives
A clear understanding of Energy Efficiency requirements

Acquired knowledge on designing, controlling and retrofitting energy efficient systems in the building
sector
Understanding of energy consumption and energy generation pathways
Understanding of heat pumps and solar panels working principles
Understanding of energy consumption building classification
Understanding of interactions between various energy consuming / generating equipment
Understanding of additional benefits of energy efficient systems
Who Should Attend?

Engineers, workers, operators of energy saving systems
Scientists and personnel involved in the energy efficiency for the building sector
Energy saving systems designers
Investors in the energy efficiency of building sector

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ENERGY EFFICIENCY IN THE BUILDING SECTOR: DESIGN,
CONTROL AND RETROFIT
Upcoming Courses
06 - 10 Feb2023 Milan
18 - 22 Dec2023 Dubai

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Introduction
Chemical plants, manufacturing plants, Oil & Gas facilities, power plants have one thing in common:
industrial air emissions. These emissions are critical to controlling the environmental impact and to
optimize the efficiency and sustainability of a plant operation. Environmental emissions range widely
depending on the materials used, the processes involved, and the technology implemented in any plant.
Purification and reduction of those emissions is of the highest importance for any plant.
Objectives
Develop a knowledge of control equipment design and operation.

Apply knowledge of the theories and practices of air pollution control to the design of realistic
particulate matter and gas-phase emission reduction systems.
Understand the regulations and policies.
Who Should Attend?

maximizing their knowledge on the subject
Academic that aim at learning about industrial air pollution

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Upcoming Courses
17 - 21 Apr2023 Milan
08 - 12 May2023 Paris

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INDUSTRIAL OCCUPATIONAL HEALTH MONITORING &
MANAGEMENT
Introduction
Occupational health is a multifaceted activity, which deals with the two-way interaction between health
and work with the aim to prevent ill health in employed populations. This requires input from various
occupational health professionals and the provision of effective occupational health services. A key
component of the service provision and current health and safety legislation is the need to
systematically assess and manage significant health risks. This requires an evidence-based approach
enabling the identification of risks, individuals at risk as well implementation of cost effective control
measures. In this program you will learn how to:
Provide a framework for assessing and managing occupational health risks irrespective of the hazards
encountered in different industrial sectors
Key components of the framework are discussed with emphasis on monitoring exposure levels,
assessment of controls and surveillance of health status
Objectives
Systematically identify a range of occupational health hazards in different industrial setting using a
range techniques and data sources
Explain the role of different health & professionals and their contribution to the prevention of adverse
ill health effects from industrial exposures
Explain the basis of occupational limits and their interpretation
Understand different occupational health management models and need to justify services and their
effectiveness
Assess the need and appropriateness of health surveillance, pre-employment assessment and fitness
for work
Describe range of routine health surveillance and biological monitoring techniques and their
limitations
Calculate and interpret occupational exposure data for a range of physical, chemical and biological
hazards
Explain techniques and instrumentation used to evaluate exposure and units of measurements
Understand legal frameworks and their requirements for compliance including data reliability, record

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keeping, competence and suitability of assessments

Explain principles and strategies for collection occupational exposure data
Justify selection of control measures (engineering, personal protection, administrative) and
understanding of tests used to assess suitability and effectiveness of systems used to minimize
exposure
Develop and evaluate risk assessment programs.
Work more effectively with other occupational and safety professionals
Who Should Attend?
Occupational health and safety professionals and those working in related disciplines with
responsibilities for providing or collating data used for decision making in occupational health.
Any individual (engineers, toxicologists, occupational hygienists, safety professionals, physicians and
nurses) who are either directly or indirectly involved in assessing health risks arising from work activities.

INDUSTRIAL OCCUPATIONAL HEALTH MONITORING &
MANAGEMENT
Upcoming Courses
05 - 09 Dec2022 Dubai

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Introduction

Enable participants to use modern technology in water treatment such as waste water for reuse.
Objectives

Enable participants to use modern technology in water treatment such as wastewater for reuse.
Who Should Attend?

College and university instructors and technicians who are involved in the subject of the program.
All workers in the field of water purification.

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Upcoming Courses

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Introduction
Work in a laboratory exposes a person to risk of injury and illness from hazardous materials and
equipment. Regulations and guidelines, however well conceived, are not sufficient to achieve safe
laboratory practice. It is the skill, knowledge and basic common sense of the individual laboratory
worker that is crucial to a safety program.
Laboratory Safety course designed to review the fundamentals of lab safety and assist scientists,
chemists and other personnel working in the laboratory in the development or improvement of their lab
safety program. Participants discuss important laboratory safety problems and find solutions for many of
them. The course emphasizes the need to make health, safety, and the environment an integral and
important part of science education, work, and life.
Who Should Attend?
Laboratory managers, analytical chemists, medical scientists, laboratory supervisors, research and
development scientists, microbiologists, food technologists and quality assurance/control managers.

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Upcoming Courses

20

MAINTENANCE MANAGEMENT- BEST PRACTICES
Introduction
Learning Effective Reliability and Maintenance Management Best Practices are critical for every
successful individual and company. This course delivers many practical and new Maintenance and
Reliability Best Practices concepts and tools. You will discuss these concepts and practice using
practical tools in case studies and discussion groups.
The costs associated with equipment downtime and reduced production can be significant. Learning
how to effectively manage all aspects of your industrial facility is a must.
Objectives
• Overview of planned maintenance techniques

• Learn how you better manage and utilize your assents
• Apply Life Cycle cost and risk planning to your facility assets.
• Target Maintainability and/or Reliability in the development of your facility maintenance plans.
• Learn the plan, do, review cycle of continuous improvement.
• Identify better maintenance’s key performance indicators
• different ways
• Apply the theory of this session using practical case studies.
Who Should Attend?
• Maintenance Supervisors and Managers

• Operations Supervisors
• Planners
• Engineers
• Reliability Engineers

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Upcoming Courses
05 - 09 Dec2022 Dubai

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POLLUTION CONTROL AND ENVIRONMENTAL
INSPECTION
Introduction
As concern grows for continually improving the quality of the environment, organizations of all types
and sizes are increasingly turning their attention to the environmental impacts of their activities,
products and services. The environmental performance of an organization is of importance to internal
and external interested parties. Achieving sound environmental performance requires organizational
commitment to a systematic planning process and, to continual improvement of it.
The purpose of this program is to provide delegates with the opportunity of gaining the skills and
knowledge to develop implement and/or improve an Environmental planning and pollution control
process effectively.
Objectives
Understand the different types of environmental aspects and their environmental impacts.
Understand the requirements of the environmental management standard ISO 14001:2004.
Develop and implement an environmental planning process effectively.
Prepare a plan for controlling pollution effectively.
Identify all the waste stream types and, the opportunities for recycling of waste.
Better understand the nature of environmental aspects and the associated impacts within the
organization's operational activities.
Understand the purpose and role of the international standard for environmental management ISO
14001:2004 and pollution control.
Who Should Attend?

All line professionals, supervisors and those who are involved with environmental matters.
Production, maintenance and process engineers and all environmental personnel.

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POLLUTION CONTROL AND ENVIRONMENTAL INSPECTION
Upcoming Courses

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PROCESS SAFETY
Introduction
specific industry.
Objectives

Who Should Attend?


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PROCESS SAFETY
Upcoming Courses

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Introduction
of such accidents.
Objectives
production.
Who Should Attend?


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Upcoming Courses

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RISK DISCOVERY
Introduction
The management of risk can enable the effective use of limited human and monetary resources. A careful
attention to risk management in early discovery is especially important given that what happens in the
early phases of a project may dictate the course of work for months or years.
A primary goal of the Risk Discovery process is to identify the likely risk of the environment and
effectively build empathy for their present reality.
Objectives
Recognise the difference between hazard, risk

Develop the skills of applying advanced risk discovery techniques.
Who Should Attend?

All line management who need to fulfill their role within HSE-MS.

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RISK DISCOVERY
Upcoming Courses
05 - 09 Dec2022 Dubai

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SOLAR ENERGY FUNDAMENTALS
Introduction
Solar energy is recognized as the cleanest, most abundant form of energy we can use. Currently we
experience a boom in solar energy related investments, both in mid and large scale. Both are
consequences of the technological advances of the last decade that led to huge increases in utilization
efficiency and the reduction of the cost of PV panels worldwide. This course explains solar energy
principles, applications, research and the various solar energy technologies used.
Objectives
To understand solar energy principles

To understand the role of solar energy in sustainability
To learn all solar energy technologies
To learn PV [photo voltaic] technology
To understand the alternative methods for solar energy utilization
Who Should Attend?
Chemists, chemical engineers, electrical engineers that need to understand solar energy and PV
technology
Investors, management members that need to understand solar energy and PV technology in terms of
investment opportunities
Academics, active citizens that need to learn the latest developments and future trends of solar energy
and PV technology

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SOLAR ENERGY FUNDAMENTALS
Upcoming Courses
27 - 31 Mar2023 Milan

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TECHNIQUES FOR POLYMERIC DEPOSITS REDUCTION
AND REMOVAL
Introduction
Polymer fouling is an undesired and important circumstance in process industry mainly because of the
huge costs associated with reduction in process performance, deposit removal and, in the worst cases,
equipment damage and replacement. For this reason, it is very profitable for chemical companies to
understand and contrast causes and implications associated to this phenomenon.
Objectives
Understand the importance to minimize polymer fouling

Acquire the fundamental knowledge regarding polymer formation and fouling
Learn how to identify and study different polymer deposits
Investigate the effect of temperature on polymer formation and removal
Understand the real effectiveness of practices for polymer reduction and cleaning
Discuss and compare different methods of polymer reduction and removal
Who Should Attend?
This coursed is recommended for professionals involved in the design, operation and maintenance of
equipment that can be affected by undesired polymer formation and fouling (e.g.: processes treating
hydrocarbons, such as oil&gas facilities, petrochemicals plants, heat exchangers, distillation columns and
chemical reactors).
In particular: Refinery Operators, Plant Operators, Maintenance Technicians, Technology Specialists,

Refinery Specialists, Design Engineers, Chemical Engineers, Process Engineers, Facilities Engineers, Plant
Operations Engineers, Equipment Inspectors, Production Managers and Pipeline Superintendents.

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TECHNIQUES FOR POLYMERIC DEPOSITS REDUCTION AND
REMOVAL
Upcoming Courses

COURSES
HUMAN RESOURCES AND

TRAINING
1. Business Etiquette and Professional 2. CERTIFIED Performance Management

Conduct
3. Change Management 4. Change Management and Organisational

Development
5. Competency-Based Recruitment and 6. Conducting Effective Performance

Interviewing Appraisals
7. Creative Training Management and 8. Developing career resilience

Maximising the Return from Training
9. Emotional Intelligence: The Key to Great 10. Employee Engagement and Motivation
Leadership
11. Employment Law in Practice 12. Finance for Strategic HR Management
13. Handling Difficult Situations and 14. HR Administration Essentials

Confrontations
15. HR Essentials 16. Human Resource Management (HRM)
17. Human Resources (HR) Mini MBA 18. Managing Training and Development
19. Mentoring at Work 20. Organisational Development (ODV) in

Practice
21. Recruitment and Selection Essentials 22. Strategic Human Resources Management
23. Strategic Learning and Development 24. Strategic Recruitment and Selection
Management
25. Strategy and Planning for High Impact 26. Stress Management
Training
27. Stress management in a post pandemic 28. Succession Planning

workplace
29. Talent Management 30. The Art of Coaching
31. The Art of Human Resource Management 32. The Training Analyst Mini MBA
33. Train the Trainer 34. Train the Trainer Essentials
35. Training Administration Essentials 36. Training Analysis and Planning Essentials
37. Training and Development Essentials

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Human Resources and Training

BUSINESS ETIQUETTE AND PROFESSIONAL CONDUCT
Introduction
Good etiquette is crucial in today's workplace as it can promote productivity, harmony and peace in the
working environment. This course provides the knowledge and skills to keep you calm, confident and
courteous in any business or social setting.
During the course delegates will learn how to make a great first impression paying attention to
appearance, communication and behaviour. Delegates will learn many useful techniques, for example
how to remember people's names or how to ensure conversations flow smoothly and by practising these
techniques in different scenarios such as team meetings or client presentations they will build their skills
and confidence.
The course also covers written and online ettiquette (netiquette), cross cultural considerations when
doing business internationally, dealing with ethical dilemmas and other challenging situations.
Objectives
In this course participants will:
Understand why business etiquette matters and how to improve business etiquette culture
Understand the three components of business etiquette - appearance, communication, and behaviour
Know how to make a great first impression and how to dress appropriately
Understand how to read body language
Understand the intricacies of introducing people in business contexts and how to remember
people’s names
Understand the art of conversation both in person and on the phone
Understand how your personal style influences how you communicate
Know the right way to behave online in a business context
Explore the do's and don'ts of email etiquette
Explore the business etiquette of different cultures and countries
Know how to behave in business social contexts
Understand the etiquette of how to deal with ethical dilemmas, personal issues, and difficult people
Understand how to conduct a successful meeting
Who Should Attend?
Entrepreneurs, HR managers, Executive Assistants, Image Consultants, Sales and Marketing Executives

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and Special Event Planners

Upcoming Courses
06 - 10 Mar2023 Dubai

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31 Jul - 04 Aug2023 Kuala Lumpur

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02 - 06 Oct2023 Dubai
13 - 17 Nov2023 Milan
04 - 08 Dec2023 Milan
25 - 29 Dec2023 Paris

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CERTIFIED PERFORMANCE MANAGEMENT
Introduction
Performance Management is much wider than simple performance appraisal. It refers to activities, tools,
processes, and programmes that manage the performance of individual employees, teams, departments,
and other organizational units.
Delegates will practice designing effective job descriptions using KPIs (key performance indicators) to
clarify performance expectations. Preparation and delivery of Performance Appraisals will also be
covered.
The course will develop degates' ability to conduct ongoing performance coaching and help them give
clear and actionable feedback to continually improve performance. Poor performance will also be
addressed using tools like Personal Development plans and Performance Improvement plans. Delegates
will be shown how to conduct an LTD (Learning, Training and Development) needs analysis for the
organsisation and how to manage wider learning programmes across departments.
By the end of the course delegates will have the knowledge and skills needed to bring out the best in
people ensuring that organisational and individual goals are met in an effective and efficient manner.
Objectives
Enhance the effectiveness of your performance management systems

Identify and apply a range of performance management tools
Plan and manage a Learning, Training and Development (LTD) needs analysis
Support employee development and career planning
Assess how well your organisation is managing performance
Who Should Attend?

Line managers
Team leaders
HR professionals responsible for performance management policies and procedures
Operational managers

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CERTIFIED PERFORMANCE MANAGEMENT
Upcoming Courses
06 - 10 Feb2023 Dubai

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10 - 14 Jul2023 Malaga
31 Jul - 04 Aug2023 Malaga
11 - 15 Sep2023 Milan
02 - 06 Oct2023 Paris

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23 - 27 Oct2023 Paris
13 - 17 Nov2023 Paris
25 - 29 Dec2023 Dubai

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CHANGE MANAGEMENT
Introduction
Change management is a structured approach to transitioning individuals, teams and businesses from a
current state to a desired future state.
During the course delegates will learn how to design a change programme which allows for each stage
of the Change Curve. They will consider how change is likely to impact indivduals and why adopting a
people focused change management plan is critical to success. Delegates will practice identifying
stakeholders and crafting messages that positively influence them and minimise disruption.
Most changes mean people will need to learn new skills or ways of doing things, so the course also
covers education and learning support for change in the form of coaching, counselling and training.
Other areas covered during the course include:
Building organisational readiness for change

Preparing for resistance
Embedding the change
Measuring progress
By the end of the course delegate will not only understand change, but they will be ready to lead others
in successfully embracing changes in the business environment.
Objectives
By the end of this interactive programme, you will be able to:
Recognise that businesses are unique, multi-faceted and dependent on external factors
Understand some of the changes taking place in business and management today
Appreciate how changes can allow your business to grow
Understand how you/your business need to adapt to respond to changes
Understand why members of staff may want the business to remain as it is
Work on restructuring your business to remain successful in the face of unknown changes

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Who Should Attend?

Business owners
Managers
Supervisors
Team leaders
Project managers
Programme managers
HR professionals

CHANGE MANAGEMENT
Upcoming Courses
13 - 17 Feb2023 Dubai

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05 - 09 Jun2023 Dubai
28 Jun - 02 Jul2023 Frankfurt
30 Aug - 03 Sep2023 Miami
20 - 24 Sep2023 Milan
25 - 29 Sep2023 Dubai
11 - 15 Oct2023 Prague

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22 - 26 Nov2023 Stockholm

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CHANGE MANAGEMENT AND ORGANISATIONAL
DEVELOPMENT
Objectives
Awaken the role of the modern commander in the management process.

Enhance the skills for the implementation of the objectives of the foundation.
Develop the awareness of the most important challenges facing the leader in this rapidly changing
world particularly in the area of information technologies and means of modern communication.
Enable participants to carry out any new burdens assigned to them, recognize how to fill leadership
positions in the new future.
Outline the most important elements that must be in available in outstanding leader for change called
for in his institution.
Who Should Attend?

Managers working in leadership positions or who are expected to occupy such sites in the future.
All officials in general who are responsible for the planning, organization and follow-up activities of
the units that oversee and evaluate the work of the staff and the continued development of their
performance.

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DEVELOPMENT
Upcoming Courses
11 - 15 Dec2023 Dubai
18 - 22 Dec2023 Paris

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COMPETENCY-BASED RECRUITMENT AND
INTERVIEWING
Introduction
Organisations that can clearly define their competency requirements and attract and select those
candidates who match the needs of the business will always get the best return from their investment in
people.
This highly participative course will provide you with a solid grounding in defining and expressing
competency requirements, finding people who meet those requirements and then selecting those who
are the most competent or who have the potential to be so.
Objectives
Understand what competencies are and why the approach is needed

Identify new approaches to attracting and selecting staff
Establish links between competencies and roles within the business
Plan a recruitment and selection process based on competencies
Design an interview framework based on the competency approach
Conduct a competency-based interview
Design your selection processes
Identify, record and judge evidence of competence through exercises
Who Should Attend?

HR specialists with responsibility for recruitment
Managers at all levels with responsibility for recruitment
Recruitment consultants
Recruiting managers

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COMPETENCY-BASED RECRUITMENT AND INTERVIEWING
Upcoming Courses
08 - 12 May2023 Dubai
07 - 11 Aug2023 Miami

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18 - 22 Sep2023 Paris
30 Oct - 03 Nov2023 Stockholm

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CONDUCTING EFFECTIVE PERFORMANCE APPRAISALS
Introduction
This course will help both new and more experienced line managers prepare for and run successful
performance appraisals.
During the course delegates will clarify their role and responsibilites as appraisers, aligning appraisals to
organisational success. The course will guide delegates through the appraisal process from preparation
and planning for the review meeting using a fair and equitable systematic approach, to establishing
rapport and open communication during the review, assessing performance and then following up with
an appraisal report, personal development plans and Performance Improvement plans where needed.
By the end of the course even new managers will be more confident and skilled in supporting,
challenging and developing their staff through effective performance appraisals.
Objectives
Recognise the benefits of review meetings

Confidently plan and help staff prepare for a successful review
Improve communication skills to optimise the meeting
Deal fairly and consistently with staff
Develop honest and open communication during the meeting
Understand how to structure a review
Agree clear objectives and understand when to review progress
Who Should Attend?

those new to conducting performance appraisals
managers with limited experience of appraisals
newly appointed line managers
recent graduates

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CONDUCTING EFFECTIVE PERFORMANCE APPRAISALS
Upcoming Courses
18 - 22 Dec2023 Dubai

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CREATIVE TRAINING MANAGEMENT AND MAXIMISING
THE RETURN FROM TRAINING
Introduction
This course introduces delegates to the concept of the training process and develops their skills in using
the latest methods to effectively manage training programmes.
This comprehensive course covers the key areas for running and managing a successful training function
which delivers real value both to the individual employee and the organisation:
Training needs analysis

Preparation of training plans and budgets
assessing the effectiveness training programs using Kirkpatrick's four level model of evaluation
measuring the return on investment of training
Objectives
Introduce participants to the concept and importance of the training process and management
training
Develop the skills to use modern methods in the management of training.
Provide participants with the foundations and the scientific methods for the preparation of plans and
training budgets.
Develop their skills in the use of modern methods and face the problems and obstacles efficiently and
effectively.
Identify the styles of modern and practical in measuring the return on investment of training.
Recognition on the process of assessing the training programs of the training process in the
integrated system of training and career development.
Enable participants to apply and practice the assessment process through the identification of four
levels for evaluating training programs.
Identify ways to design models of training evaluation and measurement of effectiveness of the return
on training investment effectively, and how the application in practice in order to maximize the return
on the return from training.
Identify some of the experiences in the areas of training evaluation and measurement of efficiency
and revenue.
Identify the scientific and practical methods to measure training effectiveness and measurement of
return in order to venerate.

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Who Should Attend?
All employees in the area of human resources and training, personnel, planning, development and follow-
up studies.

CREATIVE TRAINING MANAGEMENT AND MAXIMISING THE
RETURN FROM TRAINING
Upcoming Courses
20 - 24 Feb2023 Dubai

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12 - 16 Jun2023 Dubai
14 - 18 Aug2023 Milan
18 - 22 Sep2023 Dubai
20 - 24 Nov2023 Dubai

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Introduction
Objectives

Who Should Attend?

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Upcoming Courses

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EMOTIONAL INTELLIGENCE: THE KEY TO GREAT
LEADERSHIP
Introduction
Emotional intelligence or EQ is the ability to understand and manage your own emotions, and those of
the people around you. Emotional intelligence is essential for leaders who want to promote harmonious
relationships between colleagues, enhance workplace performance and communication, and motivate
both themselves and their teams to deliver their best.
This course will improve delagates' leadership skills by showing them how to:
understand how EQ influences the way they respond to others and themselves
effectively apply emotions as a source of motivation, information and influence
assertively handle conflicts
use Emotional Resilience to manage the performance of their team
Influence and persuade others to handle stress the high EQ way
Understanding and developing your Emotional Intelligence is essential to your success and leadership
potential.
Objectives
Sense, understand and effectively apply emotions as a source of motivation, information and influence
Understand how EQ influences the way you respond to others and yourself
Apply EQ in the workplace to enhance leadership and teamwork
Understand why and how individuals get into conflicts and what can be done to prevent and resolve
conflicts effectively
Apply people skills in the workplace to enhance performance
Who Should Attend?

Managers
Team Leaders
Heads of Department

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Supervisors
Directors

LEADERSHIP
Upcoming Courses
24 - 28 Jul2023 Dubai

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EMPLOYEE ENGAGEMENT AND MOTIVATION
Introduction
Employees who have good quality jobs and are managed well, will not only be happier and more
fulfilled, but are also likely to perform better. Motivation and effective leadership lie at the heart of
employee engagement.
This course examines the nature of employee engagement and explains how to build a motivated,
engaged workforce by understanding the principles behind employee engagement. Delegates will cover
a wide range of topics including:
Effective channels for employee voice

Gaining the support of senior leaders and line managers
Reinforcing purpose and vision
Leadership behaviours which engage and motivate
Empowering employees to shape their jobs
Inspiring changes in behaviour
Supporting team development
Measuring and reporting employee engagement
Delegates will leave the course with clear action plans that they can immediately implement to engage
and motivate their teams to achieve their full potential.
Objectives
Understand leadership models and styles, and their impact on engagement and motivation
Understand the importance of motivation and commitment
Apply different motivational techniques to increase engagement
Who Should Attend?

Managers
Team leaders
Project Managers
HR Professionals
OD specialists

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Upcoming Courses
27 Feb - 03 Mar2023 Antalya

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01 - 05 May2023 Milan
12 - 16 Jun2023 Dubai
02 - 06 Oct2023 Dubai
11 - 15 Dec2023 Dubai

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EMPLOYMENT LAW IN PRACTICE
Introduction
This course covers the legal issues and requirements associated with the full employment cycle
from recruitment and employment contracts through to termination of employment.
This intensive and highly comprehensive course covers a wide range of topics including:
Employment contracts and employee status - 'workers', 'employees' and part-timers, fixed term
contracts, zero hours, employee-shareholder
The right to request flexible working (changes in 2014)
Maternity, paternity, adoption and parental leave
Data protection issues
Employer responsibilities and liability with regard to health and safety
Dealing with stress, personal injury claims and disability discrimination
The Equality Act 2010 and avoiding discrimination
Equal pay and case law
Dealing with poor performance, poor conduct and capability
ACAS Code of Practice: Disciplinary and Grievance Procedures
Reasons for dismissal: wrongful, unfair and constructive
Redundancy – selection criteria and consultation
Retirement
Employment Tribunals
Whatever your current level of experience, if you're an HR practitioner or manager with responsibility for
employment law issues, this course is for you.
Objectives
Assess your organisation’s employment policies and procedures from a legal perspective
Apply the law effectively to your organisation’s employment practices and procedures
Provide clear guidance and support on resolving the legal issues that arise at work, in accordance with
best practice
Who Should Attend?

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HR practitioners
HR managers

EMPLOYMENT LAW IN PRACTICE
Upcoming Courses
07 - 11 Aug2023 Dubai
09 - 13 Oct2023 Milan

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13 - 17 Nov2023 Dubai

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Introduction
This course will address how firms can manage human resources (HR) as a source of competitive
business contexts.
managing HR
building HR budgets,
selecting the right metrics and meaningful KPIs to create value and positively impact corporate
performance
strategic planning for manpower and training
montitoring and evaluation
Having a deeper understanding of the financial side of business, HR managers can gain valuable insight
into company strategy and transform the HR function to assume a more strategically central role in the
organisation.
Objectives
At the end of this course, delegates will have the knowledge and confidence to:
Describe how a business operates and define key financial terms and concepts
Determine how to build an HR budget
Describe the link between financial measures and shareholder value
Define key components of the income statement and balance sheet
Identify ways to positively impact corporate performance
Who Should Attend?
This course is suitable for:
HR professionals
HR managers

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HR directors
HR business partners

Upcoming Courses
17 - 21 Apr2023 Paris
08 - 12 May2023 Paris

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HANDLING DIFFICULT SITUATIONS AND
CONFRONTATIONS
Introduction
Handling difficult or challenging situations and confrontations is something we all have to face from time
to time, whether in our professional or personal lives. When poorly managed such situations can
consume a lot of unproductive time and energy and lead to failed relationships or loss of business.
This course references the latest psychological research and provides several concise easy-to-use
formulas that delegates can use to deal with challenging situations effectively.
The course is packed with exercises, relevant case studies and role plays enabling delegates to
understand the methods better by putting new models into practice immediately.
In this highly practical course delegates will cover a wide variety of topics including:
Why self-examination is important and how best to do it

How to deal with conflicts, physically and emotionally
The four responding styles, when to use them and when to avoid them
How to avoid unpredictable reactions by observing and analysing the other person
How to listen actively, respond emphatically and connect when needed
How to engage in a conversation and show that you understand and care
The optimum process for conflict resolution
The 5-Step Guide to Confrontations
How to prevent a challenging conversation by choosing the right words
Toxic statements and attitudes, how to avoid using them and how to respond when they are used
against you
Who Should Attend?
Anyone.

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HANDLING DIFFICULT SITUATIONS AND CONFRONTATIONS
Upcoming Courses

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HR ADMINISTRATION ESSENTIALS
Introduction
This foundational course provides newly appointed HR administrators with a solid grounding in the
practice and delivery of HR administrative activities.
During the course delegates will learn about:
The role scope and purpose of the HR function

The role of the HR Administrator
Keeping Records
Legal issues of security, confidentiality and data protection
Assertiveness and handling difficult situations
Employment Law
EOD (Equal Opportunities and Diversity) and overview of The Equality Act 2010
Recruiting, screening, interviewing and placing workers
Employee Relations
Payroll and benefits
Learning and Development
Participants will develop the knowledge and skills required to contribute effectively to HR in their
organisation.
Objectives
Identify the principal activities of the HR function and its aims, objectives and contribution to the
organisations strategy
Recognise the main aspects of employment legislation
Contribute towards the effectiveness of your HR function
Build strong relationships with internal customers

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HR ADMINISTRATION ESSENTIALS
Upcoming Courses
06 - 10 Mar2023 Milan
17 - 21 Apr2023 New York

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08 - 12 May2023 Paris
05 - 09 Jun2023 Dubai
18 - 22 Sep2023 Dubai

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HR ESSENTIALS
Introduction
This pratical programme provides participants with an introduction to the fundamentals of Human
Resources (HR).
From recruitment right through to ending the employment relationship and everything in between, this
course will equip delegates with the knowledge and skills needed to succeed in the field of Human
Resources.
Areas covered include:
HR strategy
Recruitment and Selection
Training and Development
Performance Management
Compensation and benefits
Employee engagement and retention
Employee Relations and Employment Law
Discipline and Grievance Handling
Objectives
Describe the purpose of HR and it's role in your business

Explain the key principles and practices involved in:
HR strategy
Compensation and benefits
Employee engagement and retention
Employee Relations and Employment Law
Discipline and Grievance Handling
Develop the skills needed to succeed in HR

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Who Should Attend?

HR Managers
HR Generalists
Established HR Professionals wishing to refresh their ideas
Newly appointed HR practitioners

HR ESSENTIALS
Upcoming Courses
06 - 10 Mar2023 Paris
27 - 31 Mar2023 Dubai

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HUMAN RESOURCE MANAGEMENT (HRM)
Introduction
Human resource management is the strategic approach to the effective management of the most
important resource in your organisation, your people.
Areas covered during this comprehensive course include:
HR as part of the business

Induction, training and development
Employee Relations and employment law
Disciplinary and Grievance policy and procedures
Pay and Reward
Developing an HR Strategy
HR as a Business Partner
Impact of Technology
Current HR challenges
Counselling
Coaching
Handling and managing conflict
Human Capital Management.
New trends in the measurement and evaluation of HR
Internal and external reporting frameworks
By the end of the course delegates will have gained insights into how to manage the Human Resources
function to help your business gain a competitive advantage and achieve success through your people.
Objectives
Describe the role or purpose of the HR function and the contribution it makes to the achievement of
organisational goals
Explain the key principles and practices involved
Becoming an "Employer of Choice".

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Describe the contribution required of HR professionals and the skills needed to perform effectively.
Plan to develop personal effectiveness.
Who Should Attend?

Professionals acquiring responsibility for the HR Function
HR Generalists
Specialists returning to, or moving to, a Generalist Role
Established HR Professionals wishing to obtain new ideas
Newly appointed HR managers
Professionals, supervisors or team leaders wishing to improve their knowledge of professional HR

HUMAN RESOURCE MANAGEMENT (HRM)
Upcoming Courses
12 - 16 Dec2022 Tbilisi

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27 - 31 Mar2023 Cairo
17 - 21 Apr2023 Milan
08 - 12 May2023 New York
19 - 23 Jun2023 Paris
10 - 14 Jul2023 Paris
31 Jul - 04 Aug2023 Zurich

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25 - 29 Sep2023 Dubai
11 - 15 Dec2023 Dubai

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HUMAN RESOURCES (HR) MINI MBA
Introduction
Human Resources roles are evolving and new skills and capabilities are needed in order to be successful.
This mini MBA provides participants with a good overview of an effective HR system and also supports
them in developing the skills needed to succeed in Human Resources.
During the course delegates will learn about the key elements of the HR function including:
Strategic Human Resource Management and the HR Scorecard

Recruitment and placement
Job Analysis
Employee Testing & Selection
Interviewing Candidates
Performance Management and Appraisal
Managing Careers
Pay, Benefits and Incentives
Employee Relations
Employee Health and Safety
Managing Global Human Resources
Objectives
Understand the business and HR strategy models

Talk authoratatively about the recruitment, selection and interview processes
Prepare training and development plans
Effectively manage the performance of your team and support other managers in the performance
management process
Understanding financial terminology and a variety of pay plans
Identify the key elements essential to employee welfare and well being

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Who Should Attend?

HR Professionals
HR Managers
HR Business Partners
OD Managers
Consultants

HUMAN RESOURCES (HR) MINI MBA
Upcoming Courses
06 - 10 Feb2023 Dubai

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08 - 12 May2023 Cairo
19 - 23 Jun2023 New York
10 - 14 Jul2023 New York
24 - 28 Jul2023 Dubai
31 Jul - 04 Aug2023 New York
21 - 25 Aug2023 Paris
11 - 15 Sep2023 Paris
02 - 06 Oct2023 Singapore

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13 - 17 Nov2023 Vienna

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MANAGING TRAINING AND DEVELOPMENT
Introduction
Strategically investing in your employees' training and development and building their skill sets can help
your organisation achieve its desired results, enhance your company culture and assist your leaders in
better managing talent.
This course explores the critical areas of effective management of staff training:
Aligning L&D strategy with business goals

Assessing and prioritizing learning needs
Designing and planning staff development initiatives
Getting trainee and manager buy-in
Managing these programmes
Measuring results
Determining ROI of the training programme
Objectives
Develop an effective learning strategy aligned with business objectives

Anticipate the changing training needs in your organisation
Practice how to gain management's commitment to training and development
Work successfully with line managers and employees
Learn how to contract for results, not just training activities
Identify ways to market your training function
Identify methods to cost justify training and monitor a training budget
Use post training analysis to evaluate the effectiveness and value of training
Identify specific techniques to involve managers in transferring learning
Develop an action plan to get results
Who Should Attend?

L&D managers
Training managers
HR professionals responsible for training/L&D

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Senior trainers
Performance consultants

Upcoming Courses
06 - 10 Feb2023 Milan
27 Feb - 03 Mar2023 New York
06 - 10 Mar2023 Dubai

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20 - 24 Mar2023 Paris
01 - 05 May2023 Stockholm

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MENTORING AT WORK
Introduction
Mentoring often happens adhoc when more senior or experienced staff freely share their knowledge and
skills with newer or less experienced staff. A more strategic and deliberate mentoring programme can
add immense value to your learning and development initiatives and ensure that valuable knowledge and
skills are not lost when employees leave your organisation.
This practical and skills-based course focuses on the latest skills and techniques required to be an
inspirational mentor. Delegates will cover all the essential steps to build a mentoring culture including:
Identifying key mentoring skills for your organisation

Key elements of an effective mentoring programme
Matching mentor/mentee
Avoiding the pitfalls
Creating positive mentoring relationships
Structuring the meeting
Conflicts and challenges
Creating a mentoring strategy
Gaining buy-in
Continuous development for mentors
Delegates will develop their mentoring skills through role plays and case studies and will leave with a
personal action plan for implementing their mentoring programme on their return to work.
Objectives
Understand the role mentoring plays in your organisation

Recognise the key skills of an effective mentor
Design an effective mentoring programme
Deliver effective mentoring to benefit individuals and the organisation
Who Should Attend?
This course will benefit those:

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Setting up or enhancing an existing mentoring scheme

Considering becoming a mentor
Managers who wish to create effective teams

MENTORING AT WORK
Upcoming Courses
20 - 24 Mar2023 Milan

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11 - 15 Dec2023 Dubai

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ORGANISATIONAL DEVELOPMENT (ODV) IN PRACTICE
Introduction
Organisational development is a strategic, planned and systematic approach to enabling sustained

organisational performance by involving its people. It involves many different activities undertaken to
improve the overall performance of an organisation and it is vital in ensuring its future success in
responding to current and future demands.
In the course you will gain insights into how you can plan and manage ODV in your sphere of influence,
to achieve organisational success through your people.
Areas covered in this course include:
The difference between organisational design (OD) and organisational development (ODV)
The key purposes of organisation development (ODV) and its relationship to the HR and L&D
functions.
Levels of ODV intervention – individual, team, organisation, etc.
Data collection and analysis, and choice of intervention
ODV models and how they can be used at different levels in the organisation
Tools and techniques that may be used with these models to support achievement of objectives
Evaluating ODV interventions
Planning for the future
Objectives
By the end of the programme participants will be able to:
Describe the role and purpose of organisational development and the contribution it makes to
organisational success
Explain the key principles and practices involved in relation to their function and the organisation’s
Discuss the levels of ODV that may be implemented and the phases of ODV
Analyse the range of models that may be used and the appropriate tools to be used with them to
achieve objectives
Plan future ODV interventions in context

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Upcoming Courses
28 Aug - 01 Sep2023 London
09 - 13 Oct2023 Dubai

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RECRUITMENT AND SELECTION ESSENTIALS
Introduction
Employee selection is the most important issue in business. Making the wrong hiring decision
means throwing away a substantial investment of time and money on recruitment, training and benefits.
Study after study has shown that poor employee selection is a costly mistake.
This course will take you step-by-step through the employee selection process, from drafting job
descriptions and advertising the post, through to selection and hiring.
Learn how to attract the best talent. See how effective screening and interview techniques can help you
identify the ideal candidate quickly and efficiently. Under the careful monitoring of your course leader
you will practice until you gain the confidence and skills needed to attract and recruit the
candidates most likely to meet your organisation's requirements.
Objectives
Understand current complexities and challenges in recruitment

Analyse jobs and develop job specifications and descriptions
Attract talent through innovative employee recruitment sources
Screen more effectively to filter out the wrong applicants
Refine and develop your skills as an interviewer
Ask the right questions to uncover the information you need
Feel confident that you understand the purpose and importance of each stage of the recruitment and
selection process
Who Should Attend?

HR assistants and executives
HR managers
Newly appointed recruitment consultants

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Recruiting managers

RECRUITMENT AND SELECTION ESSENTIALS
Upcoming Courses
25 - 29 Dec2023 Milan

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STRATEGIC HUMAN RESOURCES MANAGEMENT
Introduction
This course addresses how firms can manage human resources (HR) as a source of competitive
business contexts.
creating competitive HR strategies

translating strategy to operational plans that produce results and add value
strategic planning for manpower and L&D
creating value added mechanisms
developing meaningful KPIs (Key Performance Indicators)
using Balanced Scorecard to monitor and review HR performance
By the end of the course HR managers will have gained valuable insights into company strategy enabling
them to transform the HR function to assume a more strategically central role in the organisation.
Objectives
Understand how strategic planning can improve the effectiveness of your HR function
Align your HR strategy to the objectives and goals of your organisation
Determine the strategic HR responsibilities
Translate HR strategy into operational plans that add value for the organisation
Maximise ROI on your training investment
Develop meaningful KPIs
Use Balanced Scorecard to monitor and review HR performance
Who Should Attend?

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HR managers
Training managers
Organisational development practitioners
HR development managers

STRATEGIC HUMAN RESOURCES MANAGEMENT
Upcoming Courses

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19 - 23 Jun2023 Dubai
06 - 10 Nov2023 Dubai

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STRATEGIC LEARNING AND DEVELOPMENT
MANAGEMENT
Introduction
This course provides delegates with an in-depth understanding of the learning and development function
and its strategic contributions to organisational effectiveness.
Designed to be highly interactive and experiential, it is grounded in both theory and its practical
applications. Areas covered during the course include:
The learning organisation

Aligning L&D strategy to business vision and goals
Skills and knowledge audit
Designing the L&D Programme
Succession Planning
Talent Management
Designing effective training events
Meauring the Return on Investment in training
Objectives
Performance Management (especially when we have given people lots of training

and support but they are still not performing)
Succession Planning -planning for the orderly replacement of skilled people when
they move on
Talent Management -nurturing and developing the people whom we have identified
as being potential leaders of the future
Effective training events shown by Return on investment in training (course
evaluation)
Making the design of courses effective
Influencing skills (as we discussed on the course as a Training Manager a lot of your
success depends on influencing other managers
Negotiation Skills -negotiating for resources and time is again a key success factor
Who Should Attend?

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HR Managers
Mangers
L&D

STRATEGIC LEARNING AND DEVELOPMENT MANAGEMENT
Upcoming Courses
23 - 27 Jan2023 Frankfurt
13 - 17 Feb2023 Paris

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06 - 10 Mar2023 Paris
25 - 29 Sep2023 Dubai

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STRATEGIC RECRUITMENT AND SELECTION
Introduction
Successful organisations all have one thing in common. They are all able to attract and retain the best
people.
If you are responsible for recruitment and selection, your company depends on you to find, attract and
successfully employ the best candidates for each job in a timely and efficient way.
The course covers everything needed to attract the right candidates from assessing company needs and
formulating strategy through to selection and hiring including:
Forecasting the demand/supply of Human Resources for your organisation

Setting your recruitment strategy
The recruitment horizon: Looking at the options
Building competency models
The ABC's of job descriptions and specifications
Job advertisements that promote you as an employer of choice and attract the right candidates
Using recruitment consultants and agencies and other recruitment sources
Assessing job applications
Interviews
Testing: what works
Documentation and records
Evaluation of shortlisted candidates
Reference checking
Making the offer
By the end of the course delegates will have gained the knowledge and skills needed to implement
effective recruitment and selection processes that contribute to the company's long term growth and
success.
Objectives
Ensure your recruitment and selection strategy supports your organisation's goals and needs
Design a clear and efficient recruitment and selection process
Support your team at each stage of your recruitment and selection process
Methodically analyse specific jobs and develop job descriptions and specifications quickly and easily.

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Apply and use a plan for selection short listing that will dramatically save time.
Understand what kinds of assessment and testing work best for different jobs and different
organisational cultures
Ensure that your recruitment and selection process is fair and meets all legal requirement
Who Should Attend?

HR Strategists
Heads of HR
HR Directors
Recruitment consultants
Senior HR managers responsible for recruitment and selection

STRATEGIC RECRUITMENT AND SELECTION
Upcoming Courses
16 - 20 Jan2023 Malaga
06 - 10 Feb2023 Marrakesh

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20 - 22 Mar2023 Online
10 - 14 Apr2023 Paris
01 - 05 May2023 Paris
03 - 07 Jul2023 Stockholm
07 - 11 Aug2023 Dubai
14 - 18 Aug2023 Zurich

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STRATEGY AND PLANNING FOR HIGH IMPACT
TRAINING
Introduction
Global Competition, technology, business and employee expectations have all changed – providing a
greater need for training than ever before. Is your training delivering what you need now and in the
future to stay ahead of the competition? Does it provide value for money?
This training programme considers what’s required from a strategic and management point of view
to ensure training is up to date and aligned to both current and future business objectives in a way that
adds value to your organisation.
Key areas covered during the course include:
Understanding the role of training in the organisation

Prioritizing for organisational effectiveness
Interpreting corporate culture requirements
Strategic training framework
Making career development and succession planning effective
10-step model to design, deliver, evaluate and report on training
Planning and managing budgets and resources
The effectiveness of goal-oriented coaching
How to specify and manage e-learning contracts
By the end of the course, delegates will have gained the necessary knowledge and skills to align training
strategy with corporate strategy and so ensure a high return on investment.
Objectives
Align your training strategy with corporate strategy and so ensure your training delivers a high return
on investment
Understand the vital role training has to play in corporate culture
Implement a system to improve the effectiveness of training
Evaluate training activities and measure their organisational value using the four evaluation levels
Calculate training costs and returns
Improve succession and development programs
Identify and take action on the major opportunities and challenges facing training in 2020 and beyond

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Understand the impact of e-learning on the future of training

Prepare a comprehensive training plan
Who Should Attend?

Learning and Development managers
Training managers
Organisation Development managers
HR managers
Training consultants

STRATEGY AND PLANNING FOR HIGH IMPACT TRAINING
Upcoming Courses

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12 - 16 Jun2023 Cairo
14 - 18 Aug2023 Dubai
25 - 29 Sep2023 Paris
16 - 20 Oct2023 Paris
06 - 10 Nov2023 Paris
27 Nov - 01 Dec2023 Stockholm

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STRESS MANAGEMENT
Introduction
Long hours, heavy workloads, job insecurity and conflicts with co-workers or bosses are all causes of
stress in the workplace. The cost to businesses can be high given that stress leads to poorer
performance, absenteeism and in many cases employees leaving the organisation.
This course focusses on the skills required to manage responses to stress and pressure in the workplace.
Throughout this course, delegates will explore personal needs and differences, learn how to maximize
personal strengths, discover strategies to cope with stress, enhance their people skills and ability to
prioritise effectively. Areas covered include:
Understanding yourself and others

Signs of stress and the stress cycle
Ways to manage stress
Thriving under pressure
The power of attitude
Managing your time
Benefits of prioritising
Review and evaluation of priorities
By the end of the course, delegates will be better able to deal with pressure and stress, allowing them to
adopt a calmer approach which focuses on key priorities and frees them to perform at their best.
Objectives
Understand the source of your feelings and emotions

Employ techniques to rise above your destructive emotions
Understand the body-mind-spirit connection that can help you
Develop your skills and strategies for coping with stress
Reinterpret events thatl normally cause you to overreact
Understand basic principles, theories, and relaxation techniques to help manage personal stress
Set priorities in terms of importance
Recognize the benefits of prioritising to manage your workloads

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Who Should Attend?

Team leaders
Managers
Supervisors
Anyone working in a stressful environment

STRESS MANAGEMENT
Upcoming Courses
17 - 21 Jul2023 Milan

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28 - 30 Aug2023 Online
04 - 08 Sep2023 Dubai
18 - 20 Sep2023 Online
09 - 13 Oct2023 Paris

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WORKPLACE
Introduction

Objectives

Who Should Attend?

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Upcoming Courses
04 - 08 Dec2023 Dubai

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SUCCESSION PLANNING
Introduction
The loss of valuable knowledge, skills and experience can cripple a company. Business succession
planning is essentially preparing successors to take on vital leadership roles when the need arises. It is
essential to the long-term survival of a company.
Whether it is preparing someone to take over a position of leadership in a corporation, or the sole
proprietor of a small business this course will teach you the difference between succession planning and
mere replacement planning. How you prepare people to take on the responsibilities of leadership so that
the company thrives in the transition is just as important as picking the right person for the job.
Areas covered during this course include:
Succession planning and its role in your company

Developing a succession plan
The importance of mentorship
Talent and talent management
Employee engagement
Assessments and training programs
Employee retention
Objectives
Define business succession planning and its role in your company

Lay the groundwork to develop a succession plan
Recognise the importance of mentorship
Define and use a SWOT analysis to set goals
Create a plan, assign roles, and execute the plan
Communicate to develop support and manage change
Anticipate obstacles, and evaluate and adapt goals and plans
Characterize success
Define talent and talent management
Understand the benefits of talent management
Recognize performance management and ways to review talent
Identify employee engagement
Create assessments and training programs

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Learn how to improve employee retention
Who Should Attend?

HR managers
HR professionals
Senior managers
OD professionals

SUCCESSION PLANNING
Upcoming Courses
12 - 16 Dec2022 Dubai

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TALENT MANAGEMENT
Introduction
Effective talent management allows organisations to build a high performance workplace where
continuous learning is encouraged. This course considers what is needed to develop a strategic
approach to attracting and retaining staff who can compete at regional, national and international
levels. In addition, managers need to analyse key employment markets and gain an understanding of
their dynamics in order to compete more effectively, both now and in the future.
This course looks at the changing roles of HR professionals when it comes to talent management. Areas
covered during the course include:
the business case for talent management

identification and evaluation of talent
key features that attract talent
becoming an employer of choice
career development
internal talent pools
succession planning
using talent management analytics to measure results and impact
Objectives
Analyse and evaluate key features of national and international employment markets
Develop resourcing and talent management strategies, diversity management and flexible working
initiatives
Undertake and evaluate long and short-term talent and succession planning exercises
Gather, analyse and use information on employee turnover as the basis for developing robust staff
retention strategies
Identify strategies and implementation plans for managing high and poor performance
Succession and contingency planning – manage retirement, redundancy and dismissal practices fairly
and in line with best practice
Who Should Attend?

HR professionals

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HR managers
Line managers
OD specialists

TALENT MANAGEMENT
Upcoming Courses
21 - 25 Aug2023 Dubai

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THE ART OF COACHING
Introduction
Effective coaching can unlock potential in others and is an essential quality of a good manager or leader.
By building up coaching skills delegates can achieve higher motivation, improve results, promote growth
and save time.
During the course, delegates will learn about the role of coaching in business and practice a variety of
techniques and approaches. Areas covered include:
The business case for introducing coaching

Different types of coaching
Identifying performance gaps
Creating a learning environment
Managing the coaching dynamic
Proactive and reactive coaching techniques
Closing the loop and reviewing success
By the end of this interactive training programme, delegates will be able to apply coaching techniques to
unlock employee potential and maximize performance.
Objectives
Apply coaching techniques to unlock employee potential and maximize performance

Use coaching to forge collaborative relationships
Structure a framework for mutually effective learning and development
Develop coaching skills, attitudes and behaviours which foster success at all levels
Recognise and adapt to individual and situational differences
Create a positive, supportive environment that generates commitment and enthusiasm
Establish your coaching baseline
Analyse your coaching mindset
Who Should Attend?

New coaches
Managers

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Team leaders
HR professionals
Trainers
Consultants

THE ART OF COACHING
Upcoming Courses
12 - 16 Dec2022 Dubai

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20 - 24 Feb2023 Dubai
03 - 07 Jul2023 Dubai

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THE ART OF HUMAN RESOURCE MANAGEMENT
Introduction
This unique programme has been designed to give busy and experienced HR professionals the chance to
contribute to the strategic success of the organisation by equipping them with the knowledge and skills
that make a real difference.
HR as part of the business

The Component parts of the HR Function
Developing an HR Strategy
Key personal and interpersonal skills in HR management
The future for HR
By the end of the course, delegates will have a deeper understanding of the HR function and their role in
ensuring their organisation is an 'employer of choice'.
Objectives
Describe the role or purpose of the HR function and the contribution. The HR function makes to the
achievement of organizational goals
Explain the key principles and practices involved in
Becoming an "Employer of Choice".
Describe the contribution required of HR professionals and the skills needed to perform effectively.
Plan to develop personal effectiveness.
Who Should Attend?

Professionals or Supervisors acquiring responsibility for the HR or Personnel Function.
HR or Personnel Generalists.
Specialists returning to, or moving to, a Generalist Role.
Established HR Professionals wishing to obtain new ideas.
Newly appointed HR professionals.
Professionals or Supervisors or Team Leaders who wish to improve their knowledge of

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professional HR.

THE ART OF HUMAN RESOURCE MANAGEMENT
Upcoming Courses

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26 - 30 Jun2023 Dubai
03 - 07 Jul2023 Cairo
06 - 10 Nov2023 Paris
27 Nov - 01 Dec2023 Paris
18 - 22 Dec2023 Paris

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THE TRAINING ANALYST MINI MBA
Introduction
This intensive 5 day programme starts with topics commonly found on most MBAs such as People
Management, Leading Teams, Strategic Planning, Negotiating and Operational Excellence. The rest of
the programme focuses on training analysis principles and techniques.
Business costs are constantly under pressure and the Training Department needs to be able to
demonstrate a positive impact on the bottom line. The success and cost-effectiveness of any training
and development initiative depends on the correct and timely analysis of training needs. Training then
needs to be evaluated to show the impact on the business and the return on the investment.
By the end of the course, delegates will be able to conduct a variety of training needs analyses and post
training evaluations as well as leveraging best practices in their management of the training function.
Objectives
Understand and leverage management best practices

Understand the need for analysis within the context of the training cycle
Learn different models for conducting training needs analysis
Apply training analysis models to your own role and work context
Improve your ability to conduct a variety of skills analyses including critical incident, environmental
scanning and hierarchical task analysis
Understand the difference between competences and competencies
Understand the importance of evaluation to a training function
Conduct training evaluations at a variety of levels
Create a Plan of Action for implementation in your organisation
Who Should Attend?

Newly appointed Training Analysts
Training Managers wishing to learn more about this important element
Current Training Analysts who wish to learn new techniques or refresh their current knowledge
Anyone interested in gaining knowledge within this area

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Upcoming Courses
05 - 09 Dec2022 Paris
12 - 16 Dec2022 Dubai
11 - 15 Sep2023 Dubai

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TRAIN THE TRAINER
Introduction
This practical and highly participative module builds on ‘Train the Trainer Essentials’, taking you through
the cycle of design and delivery of a short training session. It also introduces you to the process of
evaluation.
Structure and sequence a training programme

Understand different learning styles
Create learning objectives as a foundation for delivery and evaluation
Design a short, impactful training programme
Use a range of techniques to deliver a memorable session
Objectives

Who Should Attend?
This course is ideal for people who regularly train as part of their roles and who want to develop and
enhance their capability in design and delivery of training. It is also suitable for:
Professionals trainers
Team Leaders
Line managers with training responsibility

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TRAIN THE TRAINER
Upcoming Courses
06 - 10 Feb2023 Cairo
02 - 06 Oct2023 Dubai

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TRAIN THE TRAINER ESSENTIALS
Introduction
This practical programme introduces the new or aspiring trainer to the essentials of successful training
delivery, using pre-prepared materials.
During the course, delegates will cover the following areas:
Your Role as Trainer

Body language and voice
Learning styles
Training methods
Using visual aids
Managing group activities
Questioning techniques
Handling difficult trainees
Handling nerves
Putting it into practice (10 minute training deliver with feedback)
By the end of this interactive training programme, delegates will understand and have begun to develop
the key skills and behaviours needed for effective training delivery.
Objectives
Recognise the key skills and behaviours needed for training delivery
Understand the training process and the benefits of training
Identify different learning styles and know how to adapt to them
Overcome barriers to effective learning
Select and use visual aids to support learning
Use techniques to overcome difficult situations during training
Who Should Attend?
This course is ideal for those who deliver introductory in-house workshops such as induction training. It
is also suited to:

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New or aspiring L&D professionals

Training administrators who want to understand the basics of training delivery
Team leaders
Line managers with training responsibilities

Upcoming Courses
27 - 31 Mar2023 Dubai

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TRAINING ADMINISTRATION ESSENTIALS
Introduction
This course will provide a best practice foundation to ensure delegates are equipped to coordinate
Training/L&D activities and provide knowledgeable support in the planning and preparation of learning
events and activities.
Delegates will cover a wide range of topics including:
The role and purpose of the L&D function

Identifying learning needs of individuals, teams and organisations
Structuring training plans
Setting up & managing training events
Marketing training events
Sourcing potential training solutions and venues
Registration
Training materials
Trainer support
Creating joining instructions
Maintaining records systematically
Post training evaluation
Objectives
Identify the principal activities, objectives and contribution of the training/L&D function
Define the role, skills and behaviours which lead to success
Explain the learning cycle and identify learning styles
Keep up to date with initiatives
Identify training needs and the development of training plans
Who Should Attend?

Aspiring L&D/training professionals
newly recruited L&D/training administrators or co-ordinators

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TRAINING ADMINISTRATION ESSENTIALS
Upcoming Courses
12 - 16 Dec2022 Milan
02 - 06 Jan2023 Stockholm
07 - 11 Aug2023 Dubai

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TRAINING ANALYSIS AND PLANNING ESSENTIALS
Introduction
Identification and Analysis of Training Needs and Preparing Training Plans is a critical area in today’s
world-class training functions. This course covers all the main areas of analysis including:
Why training analysis is critical

Analysis for determining training function efficiency
Business expectations compared with training results
Analysis methods for training materials
Analysis methods for training delivery
Analysis methods for trainees
Evaluation and being able to apply it
Trend analysis
Techniques and steps to preparing effective training plans
Succession planning and its effectiveness
Case studies
By the end of the course, delegates will have a complete set of analysis tools and many new models
which can easily be applied in the work place.
Objectives
Apply analysis techniques to critical areas which contribute to effective training

Measure the effectiveness of different types of training
Set up metrics and effectively measure all elements of delivered training
Demonstrate how trend changes can benefit the organisation
Assess competency levels in your department or company
Use the latest evaluation and analysis models
Prepare effective training plans
Who Should Attend?

HR professionals
Training specialists

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Training co-coordinators
Line managerswho want to see analytical results from training
Budget holders for training

TRAINING ANALYSIS AND PLANNING ESSENTIALS
Upcoming Courses
16 - 20 Jan2023 Milan
05 - 09 Jun2023 Dubai

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TRAINING AND DEVELOPMENT ESSENTIALS
Introduction
The aim of training and development is to maximise business performance by identifying training needs
in the organisation and then deliver training to meet those needs.
This course will provide you with a comprehensive overview of the training/L&D function. You will learn
from case studies and practical exercises how to identify training needs, plan the training process,
develop and deliver training programmes, communicate with participants and evaluate the impact of the
training.
Areas covered include:
The training cycle

The four dimensional TNA (Training Needs Analysis) model
Training design
The training plan
Training materials
Trainer’s preparation
Dealing with problem learners
Measuring the effectiveness of training
Coaching and mentoring
Costs and budgets
Objectives
Identify the principal activities of the training/L&D function

Understand the training process
Different types of training
Practice training needs analysis techniques to select and train the right staff
Prepare an effective training plan
Understand the factors influencing training program design

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Improve the delivery of training

Ensure training materials are clear, engaging and deliver on the learning objectives
Develop interactive, communicative and motivational training programs
Assess the results of training
Apply on-the job training coaching to optimise learning
Understand training costs and the value it can deliver
Who Should Attend?
Everybody associated with training:
Trainers
Training/L&D consultants
Training designers and writers
Training administrators
HR professionals with Training/L&D responsibilities

TRAINING AND DEVELOPMENT ESSENTIALS
Upcoming Courses
12 - 16 Dec2022 Dubai

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23 - 27 Oct2023 Milan

COURSES
INFORMATION TECHNOLOGY
AND IT MANAGEMENT (ITIM)
1. Advanced Techniques of SEO 2. Automation of Government Business
3. Business Systems: Analysis and Design 4. Electronic Document Management

System (EDMS) Techniques
5. Enterprise Resource Planning (ERP) 6. IT Business Management
7. Managing SharePoint and Power BI 8. Microsoft Project: Managing Multiple

Projects
9. Project Management for Software 10. Statistical Analysis by Using SPSS

Development

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Information Technology and IT Management (ITIM)

ADVANCED TECHNIQUES OF SEO
Introduction
SEO professionals are passionate about progressing their skillset to adapt to the rapidly changing
Google environment. They also understand how an organisation works across its various functions.
This course is specifically focused on advanced SEO techniques and what to consider when optimising
for maximum search visibility. From key phrase research and query audits, to content strategy, page
mark-up, site architecture and red flag techniques, the course will cover all the essential areas of SEO.
Delegates will be provided with a structured process to improve SEO performance and consequently
increase their value to the organization.
Objectives
Diagnose the common issues

Access diagnostic tools and appropriate Data variables
Employ keyword research
Understand SEO and PPC
Use query type analysis
Apply Query-Type Learnings to Copywriting
Employ Advanced Techniques in SEO
Improve your Content Strategy
Understand and employ Red Flag Techniques
Who Should Attend?
All those involved with SEO, marketing, digital marketing. The course will also be suitable to Marketing
managers who want to gain a better understanding of the topic.

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ADVANCED TECHNIQUES OF SEO
Upcoming Courses
20 - 24 Nov2023 Paris

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AUTOMATION OF GOVERNMENT BUSINESS
Introduction
The following course has been designed to familiarize participants with the concept of E-Government.
The material covered will enable the participants to link the concept of E-Government processes in order
to improve organizational performance, TQM, re-engineering and systems operations. Providing
participants with the knowledge and the foundations of government needs in developing E-Government.
Identify obstacles and problems associated with the process of E-Government ways to manage the
process of resistance to change. This course covers 20 CPD hours.
Objectives
The concept of E-Government.

Dealing with E-Government technologies.
Methods and mechanisms for the establishment of E-Government.
The requirements of E-Government.
E-Government elements, characteristics, and change management.
Strategic planning for E-Government in general.
The experiences of some countries in the E-Government and how to use them.
Information security and methods of protection in E-Government.
The role of human resource management in leading institutional change towards-government
resolving disputes arising from the Internet.
Who Should Attend?
Workers in the government sector and the private sector, including private companies, banks, hospitals
and those interested in the application of modern methods in the development of the concept of E-
Government

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AUTOMATION OF GOVERNMENT BUSINESS
Upcoming Courses

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10 - 14 Jul2023 Milan
31 Jul - 04 Aug2023 Paris
25 - 29 Sep2023 Dubai

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BUSINESS SYSTEMS: ANALYSIS AND DESIGN
Introduction
Introduction
Business analysis is a critical process that drives the project life cycle. The business analyst, acting as an
intermediary between the business and technical communities, analyzes competing business needs and
develops plans to implement the projects that support stakeholder objectives. In this course, you gain
foundational knowledge of the role and function of the business analyst. You also learn to apply a clearly
defined business analysis framework.
Objectives
Perform key functions of the business analyst.

Apply a solid business analysis framework.
Evaluate and prioritize the feasibility of various business initiatives.
Quantify appropriate benefits and costs to support a business case.
Plan a detailed requirements development process using best practices.
Deliver the requirements package and support downstream development.
System analysis fundamentals.
Information requirement analysis.
The analysis process (models and methods).
Design process.
Implementation and testing process.
Who Should Attend?
Anyone interested in a broad overview of key tasks conducted by a business analyst or needing to know
how to effectively analyze business options and outcomes.

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Upcoming Courses

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21 - 25 Aug2023 Milan
21 - 25 Aug2023 Dubai

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ELECTRONIC DOCUMENT MANAGEMENT SYSTEM
(EDMS) TECHNIQUES
Introduction
Be familiar with the key concepts of document management systems.

Recognize the importance of document management systems.
Understand document and records management life-cycle.
Use the concepts of document and records management to deliver business effectively.
Determine the requirements and rules of archiving and indexing technology.
Apply the archiving and indexing technology in the organizations and offices effectively .
Follow unified archiving and indexing procedures properly.
Maintain a well- controlled computerized document management system.
Create a document and records management plan of action to implement in their organization and
learn from best practice implementations and case studies.
Objectives
Be familiar with the key concepts of document management systems.

Recognize the importance of document management systems.
Understand document and records management lifecycle.
Use the concepts of document and records management to deliver business effectively.
Determine the requirements and rules of archiving and indexing technology.
Apply the archiving and indexing technology in the organizations and offices effectively.
Follow unified archiving and indexing procedures properly.
Maintain a well- controlled computerized document management system.
Create a document and records management plan of action to implement in their organization and
learn from best practice implementations and case studies. Covering: Needs Analysis, Implementation
Strategies, Technical Specifications & Procedures, Security and Compliance with Good & Best
Management Practices
Who Should Attend?

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Professionals who are looking to improve their own Archiving and Indexing awareness.
Document and records supervisors and controllers.
All personnel aiming at excellence and creativity in their workplace.
It will particularly of benefit to anyone responsible for:
Developing and simplifying strategies.

Initiating and managing change.
Improving operational performance.
Creating and leading high performance teams.

ELECTRONIC DOCUMENT MANAGEMENT SYSTEM (EDMS)
TECHNIQUES
Upcoming Courses

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10 - 14 Apr2023 Miami
01 - 05 May2023 Milan

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ENTERPRISE RESOURCE PLANNING (ERP)
Introduction
Learning Objectives
Deepen their understanding of the course topic.

Integrate the information across functions, and provides a set of tools for planning and monitoring the
various functions and processes.
Ensure progress in their organizations towards a common purpose.
Communicate the knowledge of ERP to their colleagues in their organization.
Objectives

Who Should Attend?
This course is targeted at managers, supervisors and specialists in sales, finance, human resources,
production, logistics and quality departments.

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Upcoming Courses
13 - 17 Feb2023 Milan

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25 - 29 Dec2023 Dubai

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IT BUSINESS MANAGEMENT
Introduction
This course develops key business management skills to enable IT professionals to deliver ever higher
levels of value and performance. The course uses proven and practical business models with an emphasis
on the people management and leadership skills needed to apply them in practice.
Objectives
No Data
Who Should Attend?
All IT professionals, including:
IT managers and directors

IT service managers
Senior project managers
Senior business analysts
IT team leaders, including senior programmers and developers

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IT BUSINESS MANAGEMENT
Upcoming Courses
23 - 27 Jan2023 Prague
13 - 17 Feb2023 Prague
12 - 16 Jun2023 Dubai

20

20

MANAGING SHAREPOINT AND POWER BI
Introduction
The demand for visual analytics in business processes, for quick and informed decision-making, is ever
increasing. Microsoft Power Business Intelligence (Power BI), is one of the solution platforms for a robust
dashboard development. The high-end features from Microsoft Power BI and DAX functions, which are
“similar” to those offered in Microsoft Excel, have made the process of building dashboards easier. Visual
Analytics is the science of analytical reasoning supported by interactive visual interfaces. Today, data is
produced at an incredible rate and the ability to collect and store the data is increasing at a faster rate
than the ability to analyse it. Visual Analytics can be seen as an integral approach combining
visualization, human factors, and data analysis
Objectives
After completing this course, you will be able to:

• Understand Sharepoint and it’s operative nature
• Manage to collaborate data and successfully analyse file hosting
• Understand business intelligence in modern world
• Perform Power BI desktop data transformation and to describe Power BI
desktop modelling.
• Understand to create a Power BI desktop, visualisation and Power BI
embedding
• Create BI embedded solutions to implement the Power BI service.
• Describe the nature of connect to Excel data.
• Connect directly to data stores.
• Understand Mobile networking and connection with BI
Who Should Attend?
The course will likely be attended by SQL Server report creators who are interested in alternative
methods of presenting data.

20

MANAGING SHAREPOINT AND POWER BI
Upcoming Courses

20

MICROSOFT PROJECT: MANAGING MULTIPLE PROJECTS
Introduction
Project managers are often tasked with maintaining complex or multiple projects and require the ability
to share resources and performance data. When the scope or volume of projects does not sustain the
investment in Project Server, managers can leverage Microsoft Project Professional as a standalone
solution.
This course provides the skills to manage multiple or complex projects with Project Professional. You
learn to create cross-project links, develop shared resources, and track and report status across multiple
projects.
Objectives
Leverage Microsoft Project Professional tools and techniques in a multi-project environment

Reorganize large or complex projects into master and subprojects
Optimize resource assignments across projects and resolve over allocations
Track schedule, completeness and budget on complex projects and for distributed teams
Connect project managers, teams and data across the organization
Integrate third-party applications to facilitate data sharing and accessibility
Who Should Attend?
This course is useful for project managers working in a multiproject environment. Participants should be
able to enter and link tasks, create and assign resources, save a baseline and track progress for single
projects.

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Upcoming Courses
25 - 29 Sep2023 Milan

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PROJECT MANAGEMENT FOR SOFTWARE
DEVELOPMENT
Introduction
It is an established fact that IT projects are more prone to failure than any other type of project. In fact
using the traditional yardstick of Time, Cost and Quality virtually no IT projects can be considered
totally successful. The main reason for this is that IT projects are inherently more difficult than non-IT
projects. It is therefore particularly important for IT projects that they are correctly Initiated, Planned and
Managed. This is the responsibility of Project Management. Throughout the course practical applications
of the theory will be illustrated by examples and case studies from the presenter’s considerable
experience of managing large, complex IT projects. The format of the seminar is very interactive with
delegates encouraged to share their experiences.
Objectives
Deliver successful software projects that support your organization's strategic goals
Match organizational needs to the most effective software development model
Plan and manage projects at each stage of the software development life cycle (SDLC)
Create project plans that address real-world management challenges
Develop the skills for tracking and controlling software deliverables
Build an effective and committed team and keep them motivated day to day
Who Should Attend?
Project managers, team leaders, business analysts, those new to running a software development
project, or anyone looking to refresh their knowledge of software project management techniques.

20

PROJECT MANAGEMENT FOR SOFTWARE DEVELOPMENT
Upcoming Courses
02 - 06 Oct2023 Dubai

20

STATISTICAL ANALYSIS BY USING SPSS
Introduction
SPSS is one of the most popular statistical packages which can perform highly complex data
manipulation and analysis with simple instructions. It is designed for both interactive and non-interactive
(batch) uses. SPSS is a widely used program for statistical analysis in social science. It is also used by
market researchers, health researchers, survey companies, government, education researchers,
marketing organizations, data miners, and others.
Objectives
To be familiar with some statistical terms and concepts

To be familiar with SPSS use and importance.
To know how to use measurements and data correctly.
To choose suitable statistical tests.
To analyze statistical data correctly.
To use computer in all steps effectively
Who Should Attend?

All employees of financial and accounting and statistics, studies and research and who require to
improve their work on the statistical analysis using SPSS.
Financial managers.
Financial analysts and advisers.

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STATISTICAL ANALYSIS BY USING SPSS
Upcoming Courses
17 - 21 Apr2023 Paris

20

COURSES
KEY ACCOUNTS AND

CUSTOMER SERVICE
1. Customer Experience Excellence 2. Customer Service and Revenue

Generation
3. Customer Service Coaching 4. Customer Service Essentials
5. Manage your Customer Service 6. Resolving Problems and Complaints
7. Service skills for Cabin Crew

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Key Accounts and Customer Service

CUSTOMER EXPERIENCE EXCELLENCE
Introduction
How your customers experience your company is critical to your brand. Poor customer experiences can
have catastrophic effects on brand in a very short space of time. Positive ones, on the other hand,
reinforce and strengthen your brand. Delivering a valuable and differentiated experience for customers
is essential to any organisation's strategy for growth and business survival.
This highly interactive course provides delegates with a methodology for designing and delivering a
customer experience which positively reflects their brand and increases business from both new and
existing customers. From strategy through to implementation and evalutation, delegates will learn how
to create a deliberate and consistent customer experience which increases retention, generates positive
word of mouth and builds customer loyalty.
Delegates will leave the course with clear action plans for creating an internal service culture focussed
on delivering seamless customer experiences which support the brand and generate positive business
outcomes.
Objectives
Identify the elements of an effective customer experience strategy

Strengthen customer loyalty through differentiated experiences
Select effective techniques for bringing the voice of the customer into your organisation
Map your customer journeys
Encourage a service culture
Develop an action plan to create seamless customer experiences
Who Should Attend?

Heads of Customer Experience
Marketing Directors
Brand Managers
Customer Service Managers

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CUSTOMER EXPERIENCE EXCELLENCE
Upcoming Courses
13 - 17 Feb2023 Dubai

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08 - 12 May2023 Dubai
08 - 12 May2023 Milan
29 May - 02 Jun2023 New York
21 - 25 Aug2023 Dubai

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CUSTOMER SERVICE AND REVENUE GENERATION
Introduction
Customer service is a key differentiator in a context where companies are offering comparable products
and services within increasingly tight budgets and limited resources. Terms like ‘more for less’, efficiency
savings and cuts are now everyday language.
This course will help frontline customer service staff and managers understand the value of good service
and the cost of poor service. Delegates will apply the service-profit chain and customer lifetime value
models to their own contexts to identify opportunities for revenue generation within the service
experience.
They will learn about the impact of making postive first impressions and building solid customer
relationships. By adapting their behaviour to suit different customer personality types, delegates will
increase their chances of achieving postive outcomes more often, even when things don't go to plan.
Through roleplays and other interactive exercises, delegates will develop their ability to delight
customers and when needed to transform negative experiences into positive ones.
Every delegate will leave the course with a challenging but realistic development plan to dramatically
improve customer service delivery in their area.
Objectives
Realize why giving good service is important.

Describe the practices of world-class customer service providers and model your performance on
those practices.
Assess the current value of your organization's “customer experience”.
Explain how to turn complaints into opportunities.
Identify revenue generation options and allocate resources in accordance with your organisation’s
objectives and limited resources
Generate greater flow of revenue in your organisation
Who Should Attend?

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retail assistants
customer service assistants/executives
contact centre agents
customer service managers

CUSTOMER SERVICE AND REVENUE GENERATION
Upcoming Courses
27 - 31 Mar2023 Dubai
05 - 09 Jun2023 Dubai

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19 - 23 Jun2023 Milan
10 - 14 Jul2023 Paris
21 - 25 Aug2023 Paris
06 - 10 Nov2023 Dubai

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CUSTOMER SERVICE COACHING
Introduction
Good customer service is a cornerstone of every successful business. Are your employees already
providing excellent customer service or, are there areas where they need a little polishing?
Regardless of your exact circumstances, there are always opportunities for improvement. Giving your
workforce the tools, resources and inspiration to deliver exceptional customer service will ensure your
team keeps your clients happy and loyal.
This course is designed to develop the coaching skills of customer service managers, supervisors and
team leaders, as well as showing them how to create and maintain a customer-focused climate.
By the end of the course, delegates will have a clear idea of their role as coach and be equipped with the
tools they need to deliver powerful coaching sessions whether one-on-one or to larger groups. They will
also have a draft coaching plan which they can immediately put into action on return to their workplaces.
Objectives
1. Define your role as a coach

2. Conduct more powerful feedback sessions
3. Learn to develop a customer-friendly atmosphere in your team
4. Teach, train, and guide the team to excel
5. Overcome communication obstructions among customers and team members
6. Motivate, manage and lead the team to attain improved and high-end customer services
Who Should Attend?

Customer Service supervisors
Team leaders
Customer Service Managers
Contact Centre managers

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CUSTOMER SERVICE COACHING
Upcoming Courses
20 - 24 Feb2023 Dubai
20 - 24 Mar2023 Milan

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12 - 16 Jun2023 Dubai

20

CUSTOMER SERVICE ESSENTIALS
Introduction
Customer Service is an important part of developing and maintaining client relationships, key to
continuing revenue. For this reason, many companies have worked hard to increase their customer
satisfaction levels. It is primarily customer facing staff that will form customers' perceptions of the
company as a whole.
A positive interaction with a trained customer service representative can mean the difference between
losing or retaining a customer. This course will equip frontline customer service staff with the skills they
need to create positive experiences every time, ensuring your customers come back time after time.
The course provides plenty of opportunity to put learning into practice through role plays and other
activities. By the end of the course, delegates will have improved their communication skills and
confidence in dealing effectively with a wide range of different customer types and situations including
the challenging area of complaint resolution.
Objectives
Understand the basics of customer service

Communicate effectively with existing and prospective customers
Create a positive customer experience
Improve and maintain high standards of Customer Service
Deliver effective and efficient customer service
Identify and resolve customer complaints
Who Should Attend?

Customer Service Assistants
Customer Service Executives
Customer Service Officers
Retail assistants/executives
Tele Sales Executives
Tele Marketing professionals

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Contact Centre agents

CUSTOMER SERVICE ESSENTIALS
Upcoming Courses
06 - 10 Mar2023 Milan
17 - 21 Apr2023 Paris

20

20

MANAGE YOUR CUSTOMER SERVICE
Introduction
This course is designed to develop the skills of customer service managers, supervisors and team leaders
in creating, managing and maintaining a customer-focused climate which delivers customer services at
the highest level.
Delegates will start by identifying their own customer service vision and standards and then use these to
create a customer-centric culture in their teams. They will learn how to motivate, manage and lead their
teams to achieve the best possible customer service.
The course will also introduce coaching techniques and templates which delegates can use to improve
individual and team performance, as well as dashboards and other tools they can use to monitor and
evaluate performance.
Objectives
Learn to develop a customer-friendly atmosphere in your team

Know the role and responsibilities as a customer service supervisor or manager
Motivate, manage and lead the team to attain improved and high-end customer services
Identify priorities to achieve better customer services
Recognise ‘when’ and ‘how’ to coach the team members in order to meet targets and achieve business
goals
Who Should Attend?

Newly appointed Customer Service managers
Senior Customer Service executives
Customer Service team leaders
Customer Service supervisors

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MANAGE YOUR CUSTOMER SERVICE
Upcoming Courses
06 - 10 Feb2023 Dubai
26 - 30 Jun2023 Dubai

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25 - 29 Sep2023 Dubai

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RESOLVING PROBLEMS AND COMPLAINTS
Introduction
Customer complaints are not always a sign that something is wrong. They can often provide insight into
opportunities for improvement. When handled professionally, negative experiences can be salvaged and
turned into positive ones. Being able to assess and address customer complaints is key to making this
happen.
Research suggests customers will continue doing business with you even after a slip-up, provided you
are able to resolve their problem. In fact, in many cases customer satisfaction is higher after a problem
has been effectively resolved than if the problem hadn’t occurred at all.
This course equips participants with the skills to handle challenging or difficult situations in a way which
will increase customer loyalty, creating advocates for your brand.
Objectives
Cultivate a positive mental attitude

Manage internal and external stress
Develop abilities to listen actively and empathise
Build rapport with customers in person and over the phone
Understand the diverse challenges posed by customers
Recognise how complaints can help improve your business
Gain new complaint handling skills.
Discover key communication techniques.
Reduce conflict with your customers.
Who Should Attend?

Customer Service Staff
Customer Service Agents
Reception Staff
Administrators
Call Handlers
Telemarketers

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Supervisors
Team Leaders
Managers

RESOLVING PROBLEMS AND COMPLAINTS
Upcoming Courses

20

SERVICE SKILLS FOR CABIN CREW
Introduction
This course will equip cabin crew with all the knowledge and skills they need to ensure that all their passengers have a
safe, comfortable and enjoyable flight.
The course will cover:
Boarding - Creating a great first impression

Welcoming and making passengers comfortable
Calming anxious fliers
Fundamentals of communication
Understanding customers and their needs
Service recovery
Dealing with complaints and difficult situations
The course is highly interactive with plenty of practical exercises designed to build confidence and skill when dealing
with all types of passengers in a wide variety of situations.

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Upcoming Courses
27 Nov - 01 Dec2022 Abu Dhabi

COURSES
LEADERSHIP AND
MANAGEMENT
1. Women Empowerment Program 2. Building High Performing and Creative

Teams
3. Business Development and Team 4. Certified Leadership and Management

Leadership Skills Excellence
5. Change Management 6. Commercial Awareness
7. Crisis Management and Effective 8. Crisis Management and Emergency

Decision Making Response in Humanitarian Organisation
9. Developing and Streamlining Work 10. Developing career resilience

Processes
11. Development of Leadership and 12. Digital Transformation Leadership

Supervisory skills and Enhancing Quality
and Excellence in the Work Environment
13. Digital Transformation Planning 14. Employee Engagement and Motivation
15. Essential Supervisory Skills 16. Executive Leadership, Strategic Planning

and Goal Achievement
17. From Strategy to Successful 18. Handling Difficult Situations and

Implementation Confrontations
19. High Impact Leadership 20. High Performance Leadership 2 Weeks
21. Knowledge Management Essentials 22. Leadership and Organisational Culture
23. Leadership Challenges in Turbulent Times 24. Leadership Essentials
25. Leading High Performing and Creative 26. LTFE Dynamic Leadership Programme
Teams
27. Managing Change: Solving Problems and 28. Managing efficiency and productivity in
Designing Solutions flexible workers
29. Maximising Your Leadership 30. Mentoring at Work

Effectiveness and Decision Making
31. Mini MBA (Business Management) 32. Motivational Leadership
33. Negotiation Mastery 34. Office Management
35. Operational Excellence 36. Organisational Development (ODV) in

Practice
37. People Management and Team 38. People Management Skills for New
COURSE OUTLINE / LONDONTFE.COM
Leadership (Fast Track) Supervisors and Team Leaders
631
39. Planning and Decision Making Essentials 40. Risk and Change Management
41. Risk and Crisis Management 42. Root Cause Analysis
43. Smart Working Time Management, 44. Sponsorship Management Programme

Priorities and Goals
45. Strategic Logistics Management: 46. Stress management in a post pandemic

Effectively using logistics management workplace
to gain competitive advantage
47. The International Buyer Mini MBA 48. The International Manager

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Leadership and Management

WOMEN EMPOWERMENT PROGRAM
Introduction
Despite women's impressive gains in education and the workplace over the past 50 years, men greatly
outnumber women in leadership, especially in top positions. Men are simply much more likely than
women to be leaders.
This course explores how organisations can develop women leaders, the benefits of women in
organisations, as well as advancements for the future of women. You will learn how women in the
workplace cannot only benefit the women themselves, but your organisation as well.
During the course delegates will consider key issues for creating lasting change, focusing on four
questions:
1. What is the gender leadership gap?

2. What explains it?
3. What strategies have already helped narrow the leadership gap?
4. What can we do about it now?
Objectives
Discuss the leadership gap between men and women

Take inspiration from women in various powerful positions
Discuss different traits associated with women in management
Understand the different barriers facing women in leadership positions
Enhance your communication skills
Identify the benefits of having women in the workforce
Who Should Attend?

Mangers.
Leaders.
Open to all.

20

WOMEN EMPOWERMENT PROGRAM
Upcoming Courses

20

BUILDING HIGH PERFORMING AND CREATIVE TEAMS
Introduction
Successful organisations create opportunities for all employees to help them achieve the desired levels
of excellence and creativity. There have been hundreds of studies demonstrating that human beings
function better and learn better in groups. If you want to develop your team leadership skills and unleash
the talent of your individual team members, this course provides a practical look at current leadership
practices that really work.
This course tackles the fundamentals of high-performance teams, effective leadership and development
of excellence and creativity.
Objectives
Identify the work practices of high performing teams

Decide your team's purpose
Identify the ideal characteristics of your team
Adapt your leadership style to suit different situations
Identify your team's customer requirements and how these guide team performance
Clarify team member roles and responsibilities and ensure greater accountability
Set up systems for measuring performance, setting goals, and tracking progress
Ensure that your staff have the skills and competencies for creativity and excellence
Who Should Attend?

Managers
Supervisors
Team Leaders
Directors

20

Upcoming Courses
15 - 19 May2023 Dubai
04 - 08 Sep2023 Dubai
23 - 27 Oct2023 Amman

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11 - 15 Dec2023 Dubai

20

BUSINESS DEVELOPMENT AND TEAM LEADERSHIP
SKILLS
Introduction
This course explores best practices in Business Development for facilitating solutions that provide value
to the business and satisfy the needs of clients.
Delegates will learn to take on the role of the trusted advisor who can align the needs of the business
with client expectations. They will explore a range of models and business development planning tools
which they can use to analyse their key accounts and manage the teams that serve them. After looking
at how teams are formed, delegates will be able to build and manage their teams so they perform at a
higher level.
The course also covers business development action planning, review and measurement, negotiating and
proposal writing. In other words, everything that's needed to ensure business success and growth.
Objectives
Describe the functions of Business Development

Lead and manage your Key Account Team more effectively
Understand customer requirements and how Business Development can impact this
Use KPI’s to measure performance
Who Should Attend?

Marketing and Sales professionals
Key account executives and sales managers
Anyone who would like to improve their business development skills

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BUSINESS DEVELOPMENT AND TEAM LEADERSHIP SKILLS
Upcoming Courses
16 - 20 Jan2023 Miami
06 - 10 Feb2023 Vienna
10 - 14 Jul2023 Dubai

20

20

CERTIFIED LEADERSHIP AND MANAGEMENT
EXCELLENCE
Introduction
Our Certified Leadership and Management Excellence course is crafted to create extraordinary leaders.
The modules are designed to activate the latent talents in the participants, enabling them to become the
next business leaders with fresh ideas and outstanding management excellence.
This course is highly motivational and effective for managers, senior executives, as well as aspiring
leaders ready to take their career to the next level.
Objectives
Step away from day to day management to better focus on strategic decision making
Create a trusting and empowering climate to elicit self-directed performance from your team
Build trust and robust relationships across the organisation
Empower others to manage themselves and their teams
Design development strategies for your line managers
Who Should Attend?
This course is ideal for middle managers who need to think strategically whilst still getting directly
involved in the day-to-day activities within their organisation. By attending this workshop, you will gain
the skills required to manage this balancing act without feeling overwhelmed.

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CERTIFIED LEADERSHIP AND MANAGEMENT EXCELLENCE
Upcoming Courses
12 - 16 Dec2022 Dubai
13 - 17 Mar2023 Dubai

20
10 - 14 Apr2023 Milan
01 - 05 May2023 Paris
22 - 26 May2023 Paris
12 - 16 Jun2023 Paris
26 - 30 Jun2023 Dubai
03 - 07 Jul2023 Paris
24 - 28 Jul2023 Prague

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18 - 22 Sep2023 Dubai

20

CHANGE MANAGEMENT
Introduction

Measuring progress
Objectives

20
Who Should Attend?

Business owners
Managers
Supervisors
Team leaders
Project managers
Programme managers
HR professionals

CHANGE MANAGEMENT
Upcoming Courses
13 - 17 Feb2023 Dubai

20
05 - 09 Jun2023 Dubai
20 - 24 Sep2023 Milan
25 - 29 Sep2023 Dubai

20

20

Introduction
their business.
Objectives
Who Should Attend?

20

Upcoming Courses

20
22 - 26 May2023 Milan
12 - 16 Jun2023 Dubai
12 - 16 Jun2023 Milan
24 - 28 Jul2023 Paris
14 - 18 Aug2023 Paris
20 - 24 Nov2023 Dubai

20

MAKING
Introduction
crisis.
them.
Objectives

20

crisis.
Who Should Attend?

Upcoming Courses
20 - 24 Mar2023 Dubai

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03 - 07 Jul2023 Cairo
14 - 18 Aug2023 Dubai

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Introduction
This course focused on improving your ability to organise and co-

ordinate effective responses to a humanitarian crisis. Whether the
crisis is a natural disaster or man-made the effect on communities
can be severe and often it often only the skills of people working in
the Humanitarian sector which stand between survival and
annihilation.
Both natural and manmade disasters require complex solutions to an
often very difficult set of circumstances and this course provides the
opportunity for Humanitarian Organization staff to consider their
own knowledge and skill level enabling them to be better prepared
to cope with these demanding, complex and challenging situation
making life easier for them and the communities struck by a crisis.
Objectives
By the end of this interactive training programme you will be to:
Recognise the impact of humanitarian crisis on people and communities

Understand the life cycle of a crisis
Describe the factors which lead to the Build Stage of a crisis
Outline the impact stage of a crisis
Discuss the actions that need to take at this stage.
Detail the need for a robust supply chain
Recognise when a crisis evolves to the chronic stage
State the different actions needed during the chronic stage
Review how Crisis situations are resolved.
Undertake how we can learn lessons from each crisis intervention
Who Should Attend?
Staff charged with organising and co-ordinating response to a humanitarian crisis

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Upcoming Courses
06 - 10 Feb2023 Dubai
26 - 30 Jun2023 Dubai
16 - 20 Oct2023 Dubai

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DEVELOPING AND STREAMLINING WORK PROCESSES
Introduction
Complex work processes slow productivity and increase the potential for mistakes. By simplifying the
procedures in your company, you make more efficient use of time, which in turn saves the company
money. While specific work processes vary, the process of streamlining how work gets done is adaptable
to various industries and situations.
During the course delegates will consider the nature of work management at individual, team and
leadership levels. They will practice mapping and analysing work processes and then redesigning them
to make them more efficient. Many other critical areas will be covered including:
Securing the resources to build the new processes

Communication within the project team
Performance indicators and feedback mechanisms
Piloting and testing new processes
Rolling out new processes
Identifying and addressing any problems
Continuous process improvement
This course will help delegates achieve measurable improvements in productivity and efficiency through
steamlined processes.
Objectives
Achieve measurable improvement in efficiency

Simplify work effectively
Measure and assess performance
Empower others to perform at a higher level
Develop streamlined work processes and get them implemented
Develop a personal action plan to improve effectiveness
Who Should Attend?

Managers
Team leaders

20
Heads of Department
Section Heads
OD Specialists

Upcoming Courses
13 - 17 Feb2023 Milan
06 - 10 Mar2023 Paris
27 - 31 Mar2023 Singapore

20
15 - 19 May2023 Dubai
02 - 06 Oct2023 Dubai

20

Introduction
Objectives

Who Should Attend?

20

Upcoming Courses

20

DEVELOPMENT OF LEADERSHIP AND SUPERVISORY
SKILLS AND ENHANCING QUALITY AND EXCELLENCE
IN THE WORK ENVIRONMENT
Introduction
This is an exciting and interactive programme designed to help experienced and new supervisors review
their roles, develop their leadership & management skills, extend their knowledge of the concepts of
management and examine the approaches needed to perform effectively in the modern organization. In
this programme you will:
Objectives
Extend your understanding of leadership and management skills in the processes of managing up,
down and across the organization.
Develop a strategy for enhancing the effectiveness of your team.
Develop a strategy to support and develop the performance of each member of your staff.
Review your personal working practices and managerial style.
Who Should Attend?

Second-level supervisors who are responsible for the work of first-level supervisors
Experienced supervisors who are being prepared for promotion
New Supervisors who need to quickly gain the skills necessary to succeed in their position

20

DEVELOPMENT OF LEADERSHIP AND SUPERVISORY SKILLS
AND ENHANCING QUALITY AND EXCELLENCE IN THE WORK
ENVIRONMENT
Upcoming Courses
27 Feb - 03 Mar2023 Prague

20
17 - 21 Apr2023 Dubai
04 - 08 Sep2023 Dubai

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DIGITAL TRANSFORMATION LEADERSHIP
Introduction
Transformational leaders are highly visible and spend a lot of time communicating. They expand
leadership’s focus towards the growth of the followers’ through their capability to empower and
delegate responsibility amongst their team. They create an enlightening vision of the future and get
maximum buy in to the vision. This can only be done through inspiring and involving those they manage
and using their capacity to “influence” not “command.”
Technology is constantly changing the way we live our lives, from interpersonal communication to omni-
channel engagement with brands; and most corporate leaders are sitting up and paying attention.
At the end of this course, You'll come away from this programme with:
A deeper understanding of how to create a sustainable digital ecosystem within and beyond your
organisation
An appreciation for how data science and analytics can support your business strategy
The know-how to galvanise digital champions throughout your organisation and drive a "digital-first"
culture Insight to influence disruptions that challenge current business models and catalyse innovative
change
The ability to engage employees, clients and stakeholders towards accelerated growth and greater
business outcomes
Know the differences between Transactional and Transformational Leadership
Learn the characteristics of Transformational Leaders
Understand the four core strengths of Transformational Leaders
Know the behaviours of Transformational Leadership
What Will Be Covered
Transformational Leadership
Transactional vs. Transformational Leadership
Transformational 4 I's (Idealised Influence, Inspirational Motivation, Intellectual Simulation &
Individualised Attention)
Creating the Vision
Characteristics of an effective vision
Your vision as a leadership tool Communicating your vision

20
Create Holding environment

Handling destructive behaviourism
Motivating and Empowering Teams
Motivate and Empower team for maximum performance
Identify what motivates team members & use the information to empower in meeting set goals
Give feedback and reward them
Positioning team for cross-functional collaboration
Developing Others
Defining Employee Development
Leadership Styles
Developing your employees using 70:20:10 Development Approach
Change Management
Leaders behaviour in facilitating change
Change as Transition
Types of Change
3 Rs to Change
Identify and address issues relating to human side of change
Strategies to take in helping teams become change-ready
Innovation and Creativity
Nurturing Creativity in the team
What does Innovation mean to you and the team?
Why should we be concerned?
How we are being influenced by others?
What Is In It For Me Story?
The Process – Divergence & Convergence
Leaders Reflections and Commitments
Sharing of key learnings
Who Should Attend?

Leaders overseeing digital adoption and capabilities in their daily responsibilities
Leaders strategizing and implementing the digital transformation
Leaders shaping, leading and sustaining the culture for digitisation

DIGITAL TRANSFORMATION LEADERSHIP
Upcoming Courses

20

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DIGITAL TRANSFORMATION PLANNING
Introduction
Digital Transformation is necessary for your business as digitalisation is everywhere. It will help you to
enhance the successful results and improves customer experience and workplace environment. Digital
transformation is the integration of digital technology into all areas of a business.
The pace of digital disruption in today’s environment is such that digital transformation is needed to
enable technology advancements, together with physical and digital assets, to improve customer
experience and thereby create a competitive advantage for organisations. The process of Digital
Technology Planning helps to identify gaps and build bridges between people, process, technology and
increasingly, information. This enables organisations, if not the opportunity to be disruptors, the ability
to withstand any disruptions that come their way.
This course examines an organisation and how it can embrace digital in the pursuit of value creation. It
introduces tools for internal and external analysis to help identify digital opportunities. An architectural
approach is then taken to create a transformation plan
Objectives
At the end of the course, participants will be able to:
Understand the organisational model

Describe the customer value proposition
Analyse the internal and external factors impacting the organisation
Identify and prioritize digital opportunities
Create a digital transformation plan
Who Should Attend?

Designed for leaders and senior executives seeking the full perspective needed to lead in a digital
world by developing their strategic understanding, organisational wisdom and innovation-based
capabilities.
Senior managers looking to develop personalised, actionable plans will also benefit.

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DIGITAL TRANSFORMATION PLANNING
Upcoming Courses
12 - 16 Dec2022 Dubai
06 - 10 Feb2023 Dubai
26 - 30 Apr2023 Paris
17 - 21 May2023 Paris

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26 - 30 Jun2023 Dubai
14 - 18 Aug2023 Dubai

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Introduction
Employees who have good quality jobs and are managed well, will not only be happier and more
fulfilled, but are also likely to perform better. Motivation and effective leadership lie at the heart of
employee engagement.
This course examines the nature of employee engagement and explains how to build a motivated,
engaged workforce by understanding the principles behind employee engagement. Delegates will cover
a wide range of topics including:
Effective channels for employee voice

Gaining the support of senior leaders and line managers
Reinforcing purpose and vision
Leadership behaviours which engage and motivate
Empowering employees to shape their jobs
Inspiring changes in behaviour
Supporting team development
Measuring and reporting employee engagement
Delegates will leave the course with clear action plans that they can immediately implement to engage
and motivate their teams to achieve their full potential.
Objectives
Understand leadership models and styles, and their impact on engagement and motivation
Understand the importance of motivation and commitment
Apply different motivational techniques to increase engagement
Who Should Attend?

Managers
Team leaders
Project Managers
HR Professionals
OD specialists

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Upcoming Courses
27 Feb - 03 Mar2023 Antalya

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01 - 05 May2023 Milan
12 - 16 Jun2023 Dubai
02 - 06 Oct2023 Dubai
11 - 15 Dec2023 Dubai

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ESSENTIAL SUPERVISORY SKILLS
Introduction
The role of a supervisor has many levels of responsibility. As well as having responsibility for the
development and activities of staff members, they also have to answer to the company’s management. A
competent supervisor understands the daily challenges faced by a business and is able to keep
employees focused on job activities and maintain a level playing field for all staff.
This course focuses on the skills needed to ensure that the work group operates at maximum
efficiency by understanding the skill levels of each employee and properly applying those skills.
Objectives
By the end of the programme, you will be able to:
Understand the skills and behaviours needed to supervise effectively

Recognise different approaches to management, including leadership styles
Understand how to performance manage teams and individuals
Understand how to manage and develop teams
Use time management and prioritization techniques to improve efficiency
Plan your own continuous professional development
Who Should Attend?
New and aspiring supervisors and team leaders

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ESSENTIAL SUPERVISORY SKILLS
Upcoming Courses
06 - 10 Feb2023 Dubai

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19 - 23 Jun2023 Dubai
14 - 18 Aug2023 Dubai

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EXECUTIVE LEADERSHIP, STRATEGIC PLANNING AND
GOAL ACHIEVEMENT
Introduction
This programme opens by exploring and reviewing the qualities and approaches of great leaders from
the past. It goes on to look at how strategic planning and effective leadership can inspire the
enthusiasm and commitment required to achieve goals.
Delegates are then provided with a comprehensive range of approaches to focus, inspire, motivate
and enable their followers and staff to perform as outstanding individuals.
Finally, the program focuses on empowering participants with a range of powerful personal leadership
and facilitation tools. This advanced leadership program aims to ensure that all attendees return to their
organisations immeasurably strengthened in their leadership capabilities.
Objectives
Recognize different leadership styles and change your leadership paradigms

Adapt your leadership style to match individual situations
Understand your personal strengths as a leader as well as areas for development
Lead by example and gain commitment from your team to a shared vision
Generate ownership and responsibility for change.
Lead difficult staff and colleagues through change
Develop vision, stretch goals and creative strategy for your project(s)
Innovate and improve current processes and systems
Empower others to succeed
Create impact and influence others
Develop a personal action plan to improve leadership effectiveness
Who Should Attend?
This course will particularly benefit leaders and managers responsible for:
Developing and implementing strategies

Initiating and managing change

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Improving operational performance

Creating and leading high performance teams

EXECUTIVE LEADERSHIP, STRATEGIC PLANNING AND GOAL
ACHIEVEMENT
Upcoming Courses
16 - 20 Jan2023 Miami
06 - 10 Feb2023 Milan
27 Feb - 03 Mar2023 Stockholm

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18 - 22 Sep2023 Dubai

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FROM STRATEGY TO SUCCESSFUL IMPLEMENTATION
Introduction
The development of organisational strategy is a complex and demanding process. If strategy is to be

more than an expression of hopes and aspirations for the future, the practical implications for
organisational operations and activities must be thought through and put into practice. Strategy
implementation requires organisations to put initiatives in place which are focussed and realisable.
The implementation or execution of strategy, however, is often neglected and its results are frequently
unpredictable. Translating strategy aims into actionable processes in an ordered fashion is, however, not
easy. The setting of priorities and the development of plans may present organisations with formidable
management challenges.
This course presents a step by step approach starting with the strategy and its alignment with the
organisation's mission and vision, working through all the areas critical to successful implementation
including leadership, budgets, manpower, resources, structures and processes, communication and
review and adjustments.
Who Should Attend?
Senior managers, department heads, directors and anyone involved in planning and/or implementing
strategies for business units and organisations.

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Upcoming Courses

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HANDLING DIFFICULT SITUATIONS AND
CONFRONTATIONS
Introduction
Handling difficult or challenging situations and confrontations is something we all have to face from time
to time, whether in our professional or personal lives. When poorly managed such situations can
consume a lot of unproductive time and energy and lead to failed relationships or loss of business.
This course references the latest psychological research and provides several concise easy-to-use
formulas that delegates can use to deal with challenging situations effectively.
The course is packed with exercises, relevant case studies and role plays enabling delegates to
understand the methods better by putting new models into practice immediately.
In this highly practical course delegates will cover a wide variety of topics including:
Why self-examination is important and how best to do it

How to deal with conflicts, physically and emotionally
The four responding styles, when to use them and when to avoid them
How to avoid unpredictable reactions by observing and analysing the other person
How to listen actively, respond emphatically and connect when needed
How to engage in a conversation and show that you understand and care
The optimum process for conflict resolution
The 5-Step Guide to Confrontations
How to prevent a challenging conversation by choosing the right words
Toxic statements and attitudes, how to avoid using them and how to respond when they are used
against you
Who Should Attend?
Anyone.

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HANDLING DIFFICULT SITUATIONS AND CONFRONTATIONS
Upcoming Courses

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HIGH IMPACT LEADERSHIP
Introduction
The High Impact Leadership Programme provides managers with the tools and processes needed to
meet their organisation’s leadership challenges.
This course is for people who want to become an effective leader. Leadership is different from managing.
You lead people, but you manage things. Leadership is about Inspiration, motivation and vision.
Managing is about optimisation of resources, scheduling, project management and so on. You may lead
and manage at the same time, however, this course focuses on your leadership role.
As a leader in the 21st century, you need to be prepared for dynamic, complex and competitive
environments with a flexible approach. With a mission and a strategy you can look forward with
confidence and certainty that will be picked up by your team.
Objectives
Identify their preferred leadership style and explore the consequences of adopting different
behaviours
Review case studies of current day and historical leaders in industry and public life who have had a
‘High Impact’ on the people they lead
Describe the concept of team roles and analyse the dynamics of their own teams
Who Should Attend?

Organisational leaders, departmental mangers, project leads, and human resource professionals who
have the responsibility for impacting positively on other people in their organisation
Individuals who are involved with designing and implementing organisational development strategies
Individuals who are serious about their personal development and want to be exposed to cutting edge
new thinking

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HIGH IMPACT LEADERSHIP
Upcoming Courses
30 Jan - 03 Feb2023 Amsterdam
20 - 24 Feb2023 Dubai

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17 - 21 Jul2023 Paris
07 - 11 Aug2023 Paris
21 - 25 Aug2023 Dubai
28 Aug - 01 Sep2023 Prague
18 - 22 Sep2023 Singapore

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30 Oct - 03 Nov2023 Singapore
04 - 08 Dec2023 Dubai

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HIGH PERFORMANCE LEADERSHIP 2 WEEKS
Introduction
The High-Performance Leadership course enhances the ability to navigate within an uncertain and
complex business environment. This program is designed deliberately to scale the leadership qualities of
the participants throughout their career. The expert coaches minutely judge the strengths and
weaknesses of the participants throughout the course and within this short time, they help them
improving the weaknesses. Professional coaches craft the relevant modules smartly. The participants so
far attended the course have been rewarded for their outstanding high-performance leadership
throughout their career.
Objectives
Identify their preferred leadership style and explore the consequences of adopting different
behaviours
Review case studies of current day and historical leaders in industry and public life who have had a
‘High Impact’ on the people they lead
Describe the concept of team roles and analyse the dynamics of their own teams
Who Should Attend?

Organisational leaders, departmental mangers, project leads, and human resource professionals who
have the responsibility for impacting positively on other people in their organisation
Individuals who are involved with designing and implementing organisational development strategies
Individuals who are serious about their personal development and want to be exposed to cutting edge
new thinking

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HIGH PERFORMANCE LEADERSHIP 2 WEEKS
Upcoming Courses
24 Apr - 05 May2023 Istanbul
09 - 20 Oct2023 Paris
30 Oct - 10 Nov2023 Zurich

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KNOWLEDGE MANAGEMENT ESSENTIALS
Introduction
All organisations need to share company knowledge beyond departmental silos. Knowledge enables
power and confidence. This courses will help you to identify the knowledge critical to your success and
manage it in line with your company’s business strategies. By making sure your people have the
knowledge they need, you can improve both their performance and the organisation's success. Our
robust training and development tool kit is equipped with advanced critical knowledge, effective
learning, performance solutions, and expertise in real time.
Knowledge management (KM) therefore implies a strong tie to organizational goals and strategy, and it
involves the management of knowledge that is useful for some purpose and which creates value for the
organization.
Objectives
Understand the fundamentals of knowledge management

Develop a management strategy
Interpret the knowledge management lifecycle
Learn about various knowledge management models
Ensure you and your team have the knowledge needed to succeed
Develop a KM implementation in a company
Who Should Attend?

New Managers
Managers
Senior Managers & Directors
Organizational Development Executives

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Upcoming Courses
20 - 24 Feb2023 Dubai
10 - 14 Apr2023 Cairo
01 - 05 May2023 Milan
22 - 26 May2023 Paris

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16 - 20 Oct2023 Dubai

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LEADERSHIP AND ORGANISATIONAL CULTURE
Introduction
This course examines the nature of the relationship between leadership style and organisational culture.
Both leadership and culture are linked to organisational performance. The training explores the effects of
organisational culture and leadership styles on employee satisfaction, commitment and performance.
An organization's culture is made up of many different factors including leadership, organisational

mission, vision and values, work environment, employee satisfaction and performance, and reward and
recognition. Leaders' values, actions, and the development of their teams need to visibly reinforce
the culture of the organization. Through the example they set, leaders shape the culture in their words
and actions every day. These actions can then be shared throughout the organisation through structures
and policies to shape how employees operate.
Objectives
Develop as an effective leader

Understand how to cultivate key leadership styles
Recognise the key success factors in organisational culture
Make better informed decisions
Foster creative problem solving in your teams
Enjoy better working relationships
Promote a healthy and effective organisational culture
Who Should Attend?
This course is suitable for a wide range of professionals but will greatly benefit:
Managers
Assistant managers
Emerging leaders
Supervisors
Team Leaders

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LEADERSHIP AND ORGANISATIONAL CULTURE
Upcoming Courses
17 - 21 Jul2023 Cairo
07 - 11 Aug2023 Milan
28 Aug - 01 Sep2023 New York

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25 - 29 Dec2023 Dubai

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Introduction
Challenges that come with a leadership role can be difficult to face in the most stable of periods. When
trying to operate during tough and ever-changing times, whether it be economic crises, social unrest or a
new global pandemic the difficulty can be incredibly more complex. This course will improve participants
abilities to face and overcome challenges using a flexible but holistic approach, maintaining a view of
both the imminent business and wider global threats to stability. It will also allow participants to observe
and acknowledge when changes are occurring in time to adapt their leadership styles accordingly to
achieve lasting business success.
Objectives
Understand different leadership styles and be flexible in when to apply them

Maintain morale and sense of consistency amongst team being lead
Lead a team during turbulent times whilst avoiding being overwhelmed
Who Should Attend?
This course is suitable for leaders and managers wanting to be prepared for turbulent times or those
currently experiencing work challenges. It is also suitable for individuals looking to become leaders in
the future who want to be prepared in advance.

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Upcoming Courses
12 - 16 Dec2022 Dubai
06 - 10 Mar2023 Milan

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03 - 07 Jul2023 Dubai
23 - 27 Oct2023 Dubai

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LEADERSHIP ESSENTIALS
Introduction
This is an exciting and interactive program designed to help both experienced and new leaders review
their roles, develop their leadership skills, extend their knowledge and examine the approaches needed
to perform to their full potential.
Delegates will explore different leadership styles and theories. Through practical exercises they will
develop the skills needed to become effective and influential leaders. Areas covered on this
comprehensive course include:
Roles and responsibilities of the leader

Group dynamics and team formation
Influencing skills
Assertiveness
Delegation
Coaching and developing staff
Motivation
Constructive criticism – giving & receiving
Planning & priority setting
Creative thinking
Finding solutions
Agreeing targets and goals
Appraisal
Dealing with poor performance
Creativity and implementing change
By the end of this course, delegates will have a better understanding of their role as leaders in managing
up, down and across the organisation.
Objectives
Better understand the role of leadership skills in the processes of managing up, down and across the
organisation.
Develop a strategy for enhancing the effectiveness of your team.
Develop a strategy to support and develop the performance of each member of your staff.
Review your personal working practices and managerial style.

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Who Should Attend?
Leaders who are responsible for leading and supervising others.
Experienced supervisors and leaders ready for promotion.

New leaders who need to quickly gain the skills necessary to succeed in their new roles.

LEADERSHIP ESSENTIALS
Upcoming Courses
12 - 16 Dec2022 Dubai
08 - 12 May2023 Dubai

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21 - 25 Aug2023 Milan
02 - 06 Oct2023 Paris
04 - 08 Dec2023 Dubai

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LEADING HIGH PERFORMING AND CREATIVE TEAMS
Introduction
This course tackles the fundamentals of high-performance teams, effective meetings and maintaining a
customer focus
Objectives

Ensure that your staff have the skills and competencies for creativityand excellence
Who Should Attend?

Managers
Supervisors
Team Leaders
Directors

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LEADING HIGH PERFORMING AND CREATIVE TEAMS
Upcoming Courses
15 - 19 May2023 Dubai
07 - 11 Aug2023 Dubai

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14 - 18 Aug2023 Malaga
27 Nov - 01 Dec2023 Singapore

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LTFE DYNAMIC LEADERSHIP PROGRAMME
Introduction
The London Training for Excellence Dynamic Leadership Programme is a comprehensive five-day course
that will help your leadership skills make a quantum leap to the next level of performance, productivity,
and effectiveness. It will give you the tools to master leadership skills to accelerate your career.
The course is practical, interactive and well planned with plenty of ‘stretch’ to make the course suit the
needs of the individual..
Objectives
The course will enable you to:
Develop your personal awareness in order to have greater impact

Meet existing and future business challenges with capability, credibility and confidence
Develop the skills, knowledge and competencies that maximise your management and leadership
potential
Motivate change by inspiring people to action
Understand the communication processes necessary to develop an effective team
Identify own levels of resilience and how to become more resilient
Build team resilience, think and lead in a more positive and resilient way
Understand own preferred communication styles and those of your team
Be skilled in and able to use more varied coaching techniques
Lead with greater flexibility for more effective outcomes
Identify what it takes to become a future leader
Understand own Values and how to inspire teams
Build team vision and strategy
Determine your Authentic Leadership Style
Have fun!
Who Should Attend?
The course is aimed at middle to senior managers

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LTFE DYNAMIC LEADERSHIP PROGRAMME
Upcoming Courses
16 - 20 Jan2023 Milan
06 - 10 Feb2023 New York

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18 - 22 Sep2023 Dubai

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MANAGING CHANGE: SOLVING PROBLEMS AND
DESIGNING SOLUTIONS
Introduction
Businesses constantly need to change as we are almost constantly faced with new problems. We make
progress by constantly searching for better solutions. Each of us is different and, therefore, thinks in
different ways. By better understanding how we, and others, prefer to think, we can make better
decisions and find solutions which work for the organisation as a whole.
In this course delegates will develop the skills to distinguish between relevant and irrelevant
information. They will practice solving problems in groups using a variety of established techniques.
Using a variety of brainstorming techniques and adapting their thinking style to that of others will
produce creative and highly effective solutions.
Delegates will also learn how to design a people focused change management plan which will build
organisational readiness for change and ensure optimum solutions are embedded.
By the end of the course delegates will not only understand how to solve problems creatively but they
will be ready to lead others in successfully embracing the changes needed to implement the solutions.

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MANAGING CHANGE: SOLVING PROBLEMS AND DESIGNING
SOLUTIONS
Upcoming Courses
30 Jan - 03 Feb2023 Copenhagen
20 - 24 Feb2023 Doha

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MANAGING EFFICIENCY AND PRODUCTIVITY IN
FLEXIBLE WORKERS
Introduction
During this period of pandemic many people have become adept to working from home. Balancing home
and family time with a professional workload has made flexibility the everyday norm for many
employees. Whilst this new way of working has become a preference for a large number of employees it
has also meant happier and healthier staff and the additional space in the workplace has been beneficial
for employers.
Becoming more open to the growing global demand for flexible working can be greatly beneficial with
staff more likely to work harder, to stay loyal to the company and have a healthier wellbeing and mental
health. Effective management of this work has the capacity to create a provide an efficient and highly
productive workforce.
Objectives
Understand the value of employees working flexibly

Develop a flexible working schedule throughout the team
Know which technology is most efficient for different scenarios
Understand how to manage work from afar
Who Should Attend?
This course is designed for managers and team leaders who are interested in developing a flexible
working team. It is also suitable for employees interested in developing a flexible working schedule or
looking to balance work and home life better.

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MANAGING EFFICIENCY AND PRODUCTIVITY IN FLEXIBLE
WORKERS
Upcoming Courses
04 - 08 Sep2023 Dubai

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18 - 22 Dec2023 Milan

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MAXIMISING YOUR LEADERSHIP EFFECTIVENESS AND
DECISION MAKING
Introduction
Middle managers are often required to communicate the vision from senior management to their people
and gain their commitment and buy-in to achieve it. By attending this course, you will gain the skills that
will ensure your teams are performing to the best of their ability, whilst empowering the people working
for you.
Move beyond the day-to-day management of teams and become a leader who can motivate and inspire
teams through managerial excellence.
Objectives
Recognise different leadership styles and change your leadership paradigms

Understand the Decision-making process
Observe examples of problems that have occurred within their business and understand how they
could have been handled differently
Implement preventative techniques to stop problems from occurring
Who Should Attend?
Leaders and senior management

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Creating and leading high-performance teams

MAXIMISING YOUR LEADERSHIP EFFECTIVENESS AND
DECISION MAKING
Upcoming Courses
15 - 19 May2023 Dubai

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09 - 13 Oct2023 Dubai

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MENTORING AT WORK
Introduction

Gaining buy-in
Objectives

Who Should Attend?

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MENTORING AT WORK
Upcoming Courses
20 - 24 Mar2023 Milan

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11 - 15 Dec2023 Dubai

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MINI MBA (BUSINESS MANAGEMENT)
Introduction
The Mini-MBA program is a dynamic and intense course that provides a carefully crafted, extensive
business management curriculum. From sound management and leadership principles, to finance for
non-financial managers, to marketing, communications and legal aspects of business, attendees will
receive a solid grounding in business management and administration in a condensed workshop setting.
This potent learning experience will boost every attendee’s career. Participants from diverse
backgrounds and experiences (HR, operations, engineering, general administration, accountancy...) have
all enjoyed and benefited from the broad range of subjects and timely topics addressed in this program.
Objectives
This course is designed to sharpen the skills of all managers and to give them a critical understanding
within three fundamental areas:
Strategic Planning and Market Driven business strategy

Strategic Finance
Leadership and People Management
Who Should Attend?

Experienced Managers
New managers
Technical Professionals
Executive or Business graduates
Anyone who wants to learn basic concepts and management techniques, but does not have the time to
acquire an MBA
Any fast track individual with management potential
Anyone with interdepartmental interaction

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MINI MBA (BUSINESS MANAGEMENT)
Upcoming Courses

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19 - 23 Jun2023 Dubai
16 - 20 Oct2023 Dubai
18 - 22 Dec2023 Dubai

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MOTIVATIONAL LEADERSHIP
Introduction
Attaining the skills of leadership that enable us to truly motivate and inspire our people is a challenging
process. There are many, many managers but there are few effective leaders. In this programme you will
develop your personal leadership skills, master the art of motivation and sharpen your ability to
communicate so that others want to follow you.
Objectives
By the end of this interactive training program, you will be able to:
Recognise the difference between old and new styles of leadership

Appreciate the differences between management and leadership
Analyse and improve your leadership skills
Consider methods for improved staff motivation
Recognise the key elements of effective team building
Understand the art of leading change management efforts
Recognise the power of effective coaching and delegation
Analyse the communication process and your own personal effectiveness
Who Should Attend?

Supervisors who aspire to become Leaders
Managers who desire to enhance their leadership skills
Experienced managers who want to consider the most modern leadership concepts

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MOTIVATIONAL LEADERSHIP
Upcoming Courses
19 - 23 Dec2022 Dubai
02 - 06 Oct2023 Dubai

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20

NEGOTIATION MASTERY
Introduction

Objectives


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Who Should Attend?

NEGOTIATION MASTERY
Upcoming Courses

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OFFICE MANAGEMENT
Introduction
Traditionally, managers make up the largest managerial layer in an organization. The Manager is
responsible to those above them and those below them. They head a variety of departments and
projects. In order for a company to operate smoothly, it is essential that those in management be
committed to the goals of the organization and understands how to effectively execute these goals.
It is crucial for businesses to focus on these essential managers and provide them with the opportunities
to succeed. No matter the organisation's structure or size, it will benefit from employing well-trained
managers. Having a manager understand their role in the organization is very important. They are in
communication with a very large percentage of the company, and will have a large impact throughout
the organisation.
Objectives
Define management.
Understand ethics in the workplace.
Manage information and make decisions.
Be familiar with the control process.
Use organizational strategies to facilitate change.
Create structures and processes to manage teams.
Manage as a leader.
Realise the importance of defining and understanding your crucial role as an office manager.
Be able to plan, organize and prioritise effectively.
Better utilisation of time management.
Who Should Attend?

responsibilities.

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OFFICE MANAGEMENT
Upcoming Courses
10 - 14 Jul2023 Dubai

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06 - 10 Nov2023 Milan

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OPERATIONAL EXCELLENCE
Introduction
Operations management is concerned with the ways of achieving the most effective and efficient use of
an organization’s resources, such as its financial and human resources, its capital resources and its raw
materials.
Although operations management is often a specialist business function, many of the ideas and
techniques of operations management presented on this course are likely to be of value to any manager
in any business.
This course will provide you with the skills and tools needed to manage your operation efficiently and
effectively. Many case studies will be discussed during this practical course that will bring the theory to
life.
Objectives
Develop a strategy for your operation

Manage quality effectively
Design and manage processes
Manage inventories effectively
Plan material requirement efficiently
Apply useful new tools and models to improve planning and decision making
Who Should Attend?

Operations Managers
Production Mangers
General Managers
Production Engineers
Quality Engineers
Maintenance Engineers

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Upcoming Courses
12 - 16 Dec2022 Milan
23 - 27 Jan2023 New York
13 - 17 Feb2023 Paris
06 - 10 Mar2023 Paris

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17 - 21 Jul2023 Dubai

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Introduction
Organisational development is a strategic, planned and systematic approach to enabling sustained

organisational performance by involving its people. It involves many different activities undertaken to
improve the overall performance of an organisation and it is vital in ensuring its future success in
responding to current and future demands.
In the course you will gain insights into how you can plan and manage ODV in your sphere of influence,
to achieve organisational success through your people.
The difference between organisational design (OD) and organisational development (ODV)
The key purposes of organisation development (ODV) and its relationship to the HR and L&D
functions.
Levels of ODV intervention – individual, team, organisation, etc.
Data collection and analysis, and choice of intervention
ODV models and how they can be used at different levels in the organisation
Tools and techniques that may be used with these models to support achievement of objectives
Evaluating ODV interventions
Planning for the future
Objectives
By the end of the programme participants will be able to:
Describe the role and purpose of organisational development and the contribution it makes to
organisational success
Explain the key principles and practices involved in relation to their function and the organisation’s
Discuss the levels of ODV that may be implemented and the phases of ODV
Analyse the range of models that may be used and the appropriate tools to be used with them to
achieve objectives
Plan future ODV interventions in context

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Upcoming Courses
09 - 13 Oct2023 Dubai

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PEOPLE MANAGEMENT AND TEAM LEADERSHIP (FAST
TRACK)
Introduction
This course provides all the tools and techniques to help new managers cope with the ever-changing
demands of management through excellent leadership. The program is designed by experts and based
on their experiences as professionals in their fields. Our trainers are all set to motivate new managers,
supervisors and team leaders looking to take their leadership skills to the next level.
Objectives
Balance your role as a manager and a leader

Motivate your team to excel and meet their objectives
Set clear and realistic goals to improve team performance
Make timely and effective decisions
Strategically plan to overcome potential challenges or difficulties
Deal with negative behaviours by providing effective feedback
Communicate effectively at all levels to make a long-lasting impact on team members and senior
management
Who Should Attend?

New managers
supervisors
team leaders
new entrepreneurs

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PEOPLE MANAGEMENT AND TEAM LEADERSHIP (FAST
TRACK)
Upcoming Courses
07 - 11 Aug2023 Dubai

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PEOPLE MANAGEMENT SKILLS FOR NEW SUPERVISORS
AND TEAM LEADERS
Introduction
The course on People Management Skills for New Supervisors and Team Leaders is crafted to improve
the supervisory skills of the participants. Mostly, this course is attended by the new leaders and
supervisors with no previous experience in this domain. The trainers are equipped with all the latest tools
to sharpen the skills of the new supervisors. Delegates attended the course so far have achieved success
in their extended career by incorporating the ideas they have collected from the program. The modules
are designed smartly to help the trainees to get a grasp of the latest technique applied at the
supervisory level to boost teams as well as achieve the target confidently.
Objectives
By completing the course the participants will be able to:
Improve understanding of people management skills and ensure a successful supervisory leadership
Overcome communication barriers and be the people’s person
Target achievement by enhancing team performance
Focus on the objectives and the motivate team spirit
Improve time management skills
Meet target and deliver with effective results
Listen and solve the crises or issues within the team and also to the production
Work as a team and effectively supervise staffs
Be more confident than ever and efficiently meet the delegates
Manage difficult situations
Who Should Attend?
The course of People Management Skills for New Supervisors and Team Leaders is ideal for team leaders,
supervisors and section leaders chiefly new in their job without any prior training on people
management.

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PEOPLE MANAGEMENT SKILLS FOR NEW SUPERVISORS AND
TEAM LEADERS
Upcoming Courses
11 - 15 Sep2023 Dubai

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PLANNING AND DECISION MAKING ESSENTIALS
Introduction
Planning and Decision Making is designed to help participants understand and apply a range
of management processes and concepts required for making decisions in any organisation. On this
course you will be given the tools to analyze the relationship between decision-making and
leadership. You will learn how to plan rationally and finalize decisions which will help your company
improve. Outstanding leaders make decisions by smartly balancing their intuition and rationality. Our
course covers both theoretical and practical modules to scale and boost leadership among participants.
Objectives
Enhance decision making both alone and in collaboration with others

Use the toolkit to solve issues at the earliest and make effective decisions
Plan quickly and strategise for excellent outcomes
Avoid psychological pitfalls during decision making
Balance intuition and rationality by improving your self-awareness
Improve client satisfaction through better planning and decision making
Build up interpersonal techniques in boosting team spirit and relationships
Minimise risks
Who Should Attend?

Managers
Team leaders
Executives
Project leads
Aspiring to leaders

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PLANNING AND DECISION MAKING ESSENTIALS
Upcoming Courses

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29 May - 02 Jun2023 Stockholm
12 - 16 Jun2023 Dubai

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RISK AND CHANGE MANAGEMENT
Introduction
This course will provide an overview of Risk and Crisis Management and how to manage change within
the organisation. There are many external and internal factors that can pose a risk to business and
understanding how to mitigate those risks and when to implement changes can ensure success.
Objectives
Decide whether your business needs a dedicated team to handle emergency situations
Who Should Attend?

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Upcoming Courses
06 - 10 Mar2023 Cairo

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01 - 05 May2023 Dubai
08 - 12 May2023 Paris
29 May - 02 Jun2023 Prague
19 - 23 Jun2023 Stockholm
23 - 27 Oct2023 Dubai

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Introduction
Objectives

Objectives

Who Should Attend?

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Upcoming Courses
12 - 16 Dec2022 Dubai
13 - 17 Feb2023 Cairo
27 - 31 Mar2023 Paris

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11 - 15 Sep2023 Dubai

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ROOT CAUSE ANALYSIS
Introduction
Root Cause Analysis is a set of methodologies within the field of quality management and quality
control. Over the years, with the increasing complexity of systems, processes and manufacturing there
has come a need for staff to be able to efficiently analyse problems and find key faults in a given system.
Root Cause Analysis or RCA provides a set of tools that facilitate this process.
This course is centred around a set of useful tools within RCA that can help a variety of fault finding
applications. The best way to learn these techniques is by example and plenty of examples are provided
in the course. Delegates then get to practice these techniques by going through a number of exercises.
The main aim of an RCA analysis is to find root causes for a given problem so it can be addressed. It is
ultimately about prevention and focusing on what matters the most. RCA is often iterative and the tools
need to be used in succession and conjunction with each other in order to derive accurate and
meaningful results.
This course is ideal for delegates interested in problem solving, decision making, impact analysis, fault
finding, reliability and process control. The RCA tools help identify symptoms, impact, consequences and
effects. It helps identifying areas that their improvement can lead to significant gains.
In this highly practical course participants will learn:
RCA Process
What is Root Cause Analysis (RCA)?

What are the steps involved in an RCA process?
What methodologies are used within RCA?
What are various types of causes?
What are best practice guidelines when performing an RCA?
What are pitfalls of RCA that you need to be aware of?
5 Whys
What is the 5 Whys technique?

How can you use it for RCA?
Questioning Skills
How can you use a structured approach to make sure you ask the right questions?
How to use this structured approach to make sure you ask a diverse set of questions about all areas?

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Evaluating Impact of Change and Decisions
How to look forward to evaluate the impact of a change or a new decision on the current state?
How to use this forward looking approach systematically and correctly to get meaningful results?
Cause and Effect Diagrams
What is a cause and effect diagram?

What is a fishbone diagram?
How can you use this technique to search for root causes?
Pareto Analysis
What is Pareto principle?

How can you use the Pareto Principle to prioritise your RCA approach systematically?
Impact Analysis
What is impact analysis?

How can you use a powerful matrix to focus on high-risk areas first?
What are the 5 steps involved in an impact analysis?
Who Should Attend?
Anyone.

ROOT CAUSE ANALYSIS
Upcoming Courses

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12 - 16 Dec2022 Milan
08 - 12 May2023 Dubai
04 - 08 Dec2023 Dubai

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SMART WORKING TIME MANAGEMENT, PRIORITIES AND
GOALS
Introduction
Time management is the process of planning and controlling the amount of time spent on specific
activities in order to increase effectiveness, productivity and efficiency. It involves balancing the varying
demands of work, family, hobbies and social life. Using time effectively will give you more choice in
terms of how you spend your time.
Initially, time management referred to just business or work activities, but eventually the term broadened
to include personal activities as well. A time management system is a combination of processes, tools,
techniques, and methods.
This course covers the key areas of:
Creating an environment conducive to effectiveness

Personal time preferences/styles
Setting of priorities
Planning and goal setting
Scheduling
Reducing stress
A time management system that is created by you is more likely to be adopted and used than one which
is forced upon you. During the course you will see many examples and guidelines about such systems.
Objectives
By the end of this interactive program, you will be able to:
Integrate proven time management techniques into your daily processes

Explore the impact of both theoretical and experiential learning on stress management.
Adopt strategies and techniques to handle procrastination and interruptions
Make informed decisions about what you do and when
Prioritise in terms of importance.
Develop a personal action plan to reap the most benefit from your efforts
Develop skills to set SMART goals
Generate clear goals aligned with vision
Realize the power of setting stretch goals which generate innovative and creative thinking.

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Who Should Attend?

Leaders looking to make the best use of their time
Anyone wanting to gain effective tools and strategies to improve goal achievement

SMART WORKING TIME MANAGEMENT, PRIORITIES AND
GOALS
Upcoming Courses
22 - 26 May2023 Dubai

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24 - 28 Jul2023 New York
18 - 22 Sep2023 Dubai

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SPONSORSHIP MANAGEMENT PROGRAMME
Introduction
The development of major projects depends, now more than ever, on people and institutions willing to
support this kind of work. This training programme help you to identify sponsorship requirements and
organise activities according to sponsorship and financial parameters. Facilitate acquisition of
sponsorship opportunities and timely execution of sponsorship agreements.
Objectives
Understand the concept of sponsorship management.

Suggest sponsorship management strategies for an event.
Generate a list of potential sponsors for an event.
Identify types of sponsorship that may be acquired from potential sponsors.
Develop strategies for a sponsorship programme.
Develop a sponsorship proposal.
Who Should Attend?
Event, Project, Event Operations Manager/Assistant Manager, Supervisor, Team Lead in organising
events

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SPONSORSHIP MANAGEMENT PROGRAMME
Upcoming Courses

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STRATEGIC LOGISTICS MANAGEMENT: EFFECTIVELY
USING LOGISTICS MANAGEMENT TO GAIN
COMPETITIVE ADVANTAGE
Introduction
Logistics management is the part of the supply chain process that plans, implements, and controls the
efficient, effective flow and storage of goods, services, and related information from the point of origin
to the point of consumption to meet customer requirement. When done right, supply chain and logistics
management can be a harmonious symphony of vendors, truck and warehouses. All parts work together
to ensure the product is delivered undamaged, on time and to the customer. On the other hand, an
incoherent, poorly planned, and ineffective supply chain can potentially deal a fatal blow to the average
small and medium-size company. Products lost in transit, sent to the wrong location and unexplained
charges on customer receipts can all cause anguish that's strong enough to push customers to the
competitor.
The principal purpose of logistics is to get merchandise from one location to another. However, beyond
this basic goal, you must determine what your overarching business strategy and defined your logistics
goals accordingly. Do you intend to offer the best delivery times in the market? Would you want to be
the one that charges the least? Whatever your target, there'll be a price to pay. The key is striking the
right balance. For example, if you want faster delivery times, you'll likely need to spend above average
on transportation. If you want to be the low-cost provider, you'll have to identify non-core expenses to
cut back on, even if this comes at the price of longer lead times.
Objectives
This course provides participants with an in-depth:
Understanding of the historical development of Logistics Management as a core Business Strategy and
its integration into Supply Chain management.
Review of the critical success factors of Logistics Management within the Supply Chain Strategy from
the Value Chain concept, through to establishing effective process and informational flows, and
concludes with improving logistics and supply chain resilience in the face of global change and threats
both current and future.
Explore in detail the Total Cost Management of Logistics and why it has been neglected over years. It
will further review the significant savings that can arise from the effective control of cost within the
logistics pipeline.

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Identify and review the key elements within successful logistics and supply chain management
including: forward demand planning techniques and approaches, effectively enhancing efficiency,
managing bottleneck situations and concludes with the development and enhancement of effective
risk management within the logistics and supply chain environment.
Understanding of global logistics management, from the impacts upon supply chain efficiency, through
to the use of hub strategies, and fleet management whether in house or via a 3PL or 4PL outsource
arrangement.
The course will wrap with a summary of the key learning points, followed by an action planning exercise
with a view to apply the acquired knowledge and skills immediately upon your return to work. Post-
course support is also available in relation to the implementation of your action plan, up to six (6)
months following course completion.
Who Should Attend?

Senior Managements & CEO
Logistics Managements
Those intersted in logistics processes

STRATEGIC LOGISTICS MANAGEMENT: EFFECTIVELY USING
LOGISTICS MANAGEMENT TO GAIN COMPETITIVE
ADVANTAGE
Upcoming Courses
28 Nov - 02 Dec2022 Antalya

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13 - 17 Feb2023 Dubai
03 - 07 Apr2023 Cairo

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24 - 28 Jul2023 Dubai
28 Aug - 01 Sep2023 Malaga
09 - 13 Oct2023 Marrakesh
30 Oct - 03 Nov2023 Marrakesh
20 - 24 Nov2023 Marrakesh
11 - 15 Dec2023 Milan

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WORKPLACE
Introduction

Objectives

Who Should Attend?

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Upcoming Courses
04 - 08 Dec2023 Dubai

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THE INTERNATIONAL BUYER MINI MBA
Introduction
International procurement is a complex process, which has the potential to provide many benefits to the
organization in the form of lower prices, higher quality and improved supplier performance. In this
programme you will learn how to:
Locate, evaluate and manage international sources

Implement best practices in international procurement
Effectively draft an international procurement contract
Manage the international movement of materials
This intensive 5 day programme starts with topics related to Management such as People Management;
Leading Teams; Strategic Planning, Negotiating and Operational Excellence, topics commonly found on
most MBAs. The second part of the week will be devoted entirely to international buying techniques and
best practice.
Objectives
Participants attending this program will:
Examine how to locate and evaluate new sources internationally

Consider the impact of the Internet on purchasing operations
Review best practices in international purchasing
Analyse ways of managing suppliers more effectively
Study new concepts in inventory management
Enhance their negotiating skills
Understand the proper drafting of international contracts
Plan for effective international transportation management
Who Should Attend?

Experienced buyers and purchasing agents
Purchasing managers and purchasing directors
Materials management personnel responsible for international supply chain management operations
Anyone interested in enhancing their management and buying skills

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Upcoming Courses
13 - 17 Feb2023 Cairo

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17 - 21 Apr2023 Milan

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THE INTERNATIONAL MANAGER
Introduction
In the international market place, it is critical that managers are able to communicate effectively across
cultures and borders. Successful international managers constantly adapt their leadership and
management styles to recognise cultural diversity. This course will provide you with the knowledge and
skills to get the best from your geographically dispersed teams by fostering a climate of trust, inspiration
and collaboration.
Objectives
By the end this interactive programme, you will be able to:
Work more effectively with international colleagues.

Adapt your communication, leadership and management styles to recognise cultural diversity.
Improve the effectiveness of your international communications.
Develop flexibility in your management style to address cultural differences.
Communicate and manage effectively in an international environment.
Identify how to manage a virtual/remote team.
Who Should Attend?

International managers
Managers who travel extensively
Managers of geographically dispersed teams
Managers of diverse teams
Regional Managers and Directors

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THE INTERNATIONAL MANAGER
Upcoming Courses

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04 - 08 Sep2023 Dubai

COURSES
LEARNING AND
DEVELOPMENT
1. Change Management 2. Communicate to Negotiate, Influence and

Persuade
3. Developing the Skills of Training and 4. Emotional Intelligence: The Key to Great
Development Specialists Leadership
5. Excellence in Educational Institutions 6. Knowledge Management Essentials
7. Managing Training and Development 8. Mentoring at Work
9. Performance Development and its Role in 10. Strategic Learning and Development
Achieving Excellence Management
11. Stress Management 12. The Art of Coaching
13. The Training Analyst Mini MBA 14. The Training Plan, its Preparation,
Application and Evaluation
15. Train the Trainer 16. Train the Trainer Essentials

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CHANGE MANAGEMENT
Introduction

Measuring progress
Objectives

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Who Should Attend?

Business owners
Managers
Supervisors
Team leaders
Project managers
Programme managers
HR professionals

CHANGE MANAGEMENT
Upcoming Courses
13 - 17 Feb2023 Dubai

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05 - 09 Jun2023 Dubai
20 - 24 Sep2023 Milan
25 - 29 Sep2023 Dubai

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COMMUNICATE TO NEGOTIATE, INFLUENCE AND
PERSUADE
Introduction
We interact with others on daily basis and our communications can influence different aspects of our
lives. Knowing how to communicate well can have a significant impact on an individual’s success and so
it pays to develop your skills and improve your performance.
This course focusses on three key areas where effective communication can make the difference
between failure and success; negotiating, influencing and persuading.
During the course delegates will have plenty of opportunity to practice various models and techniques
which will help them effectively plan and structure their communication for a wide range of different
situations including managing conflict, negotiating with suppliers, giving corporate presentations and
influencing others to help them achieve their objectives. Immediate feedback will identify delegates'
strengths and build their skills and confidence so they can achieve great results every time.
Objectives
Define the Negotiation Environment.

Access a range of negotiation styles and practices.
Differentiate win/win from win/lose.
Defining the wise agreement.
Use motivation and commitment to your advantage
Prepare your message with an eye to psychology, appeal to emotions to get maximum results
Deliver and try to match the greatest speeches ever given in history!
Understand how to structure your communication
Develop different communication styles
Who Should Attend?
All those who want to improve their influencing and persuasion skills.

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COMMUNICATE TO NEGOTIATE, INFLUENCE AND PERSUADE
Upcoming Courses

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DEVELOPING THE SKILLS OF TRAINING AND
DEVELOPMENT SPECIALISTS
Objectives
Be familiar with the training basics.

Plan the training process.
Implement on-the-job training methods.
Assess the results of training.
Practice training needs analysis techniques to nominate and trainthe right staff.
Apply on-the job training techniques.
Improve the delivery of training to staff.
Develop interactive, communicative and motivational trainingprograms.
Be able to select the best training method and technique effectively.
Be familiar with the characteristics of the effective training plan and how to apply them.
Recognize how to review, modify and up-date training information.
Recognize the factors influencing the training program design.
Specify how Training & Development can contribute to the success of the organization.
Who Should Attend?
Everybody associated with training:
Trainers.
Designers.
Training administrators.
Supervisors.

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DEVELOPING THE SKILLS OF TRAINING AND DEVELOPMENT
SPECIALISTS
Upcoming Courses
07 - 11 Aug2023 Dubai

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13 - 17 Nov2023 Dubai

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LEADERSHIP
Introduction
Emotional intelligence or EQ is the ability to understand and manage your own emotions, and those of
the people around you. Emotional intelligence is essential for leaders who want to promote harmonious
relationships between colleagues, enhance workplace performance and communication, and motivate
both themselves and their teams to deliver their best.
This course will improve delagates' leadership skills by showing them how to:
understand how EQ influences the way they respond to others and themselves
effectively apply emotions as a source of motivation, information and influence
assertively handle conflicts
use Emotional Resilience to manage the performance of their team
Influence and persuade others to handle stress the high EQ way
Understanding and developing your Emotional Intelligence is essential to your success and leadership
potential.
Objectives
Sense, understand and effectively apply emotions as a source of motivation, information and influence
Understand how EQ influences the way you respond to others and yourself
Apply EQ in the workplace to enhance leadership and teamwork
Understand why and how individuals get into conflicts and what can be done to prevent and resolve
conflicts effectively
Apply people skills in the workplace to enhance performance
Who Should Attend?

Managers
Team Leaders
Heads of Department

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Supervisors
Directors

LEADERSHIP
Upcoming Courses
24 - 28 Jul2023 Dubai

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EXCELLENCE IN EDUCATIONAL INSTITUTIONS
Introduction
In order to maximise the benefits of quality excellence in an organisation’s development and to provide
the necessary skills and competencies to managing, administrating and teaching staff of education
institutions. This requires senior management quality commitment and leadership, a focus on customer
needs, both internal and external, and an emphasis on measuring the cost of quality, employee
engagement in continuous improvement activities. This course will help to able to develop and maintain
your own quality management system.
Objectives
Identify and eliminate waste and non-value-added steps in existing work flows
Link process improvement efforts to stakeholder satisfaction.
Learn and apply key improvement tools to measure, strengthen and enhance performance
Identify the main processes of the organisation and develop a process map
Design the organisation quality management processes
Implement a quality management system
Monitor and evaluate processes
Who Should Attend?

Directors
Headmasters
Teachers
Trainers
Quality inspectors

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EXCELLENCE IN EDUCATIONAL INSTITUTIONS
Upcoming Courses
13 - 17 Feb2023 Milan
11 - 15 Sep2023 Dubai

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Introduction
All organisations need to share company knowledge beyond departmental silos. Knowledge enables
power and confidence. This courses will help you to identify the knowledge critical to your success and
manage it in line with your company’s business strategies. By making sure your people have the
knowledge they need, you can improve both their performance and the organisation's success. Our
robust training and development tool kit is equipped with advanced critical knowledge, effective
learning, performance solutions, and expertise in real time.
Knowledge management (KM) therefore implies a strong tie to organizational goals and strategy, and it
involves the management of knowledge that is useful for some purpose and which creates value for the
organization.
Objectives
Understand the fundamentals of knowledge management

Develop a management strategy
Interpret the knowledge management lifecycle
Learn about various knowledge management models
Ensure you and your team have the knowledge needed to succeed
Develop a KM implementation in a company
Who Should Attend?

New Managers
Managers
Senior Managers & Directors
Organizational Development Executives

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Upcoming Courses
20 - 24 Feb2023 Dubai
10 - 14 Apr2023 Cairo
01 - 05 May2023 Milan
22 - 26 May2023 Paris

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16 - 20 Oct2023 Dubai

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Introduction
Strategically investing in your employees' training and development and building their skill sets can help
your organisation achieve its desired results, enhance your company culture and assist your leaders in
better managing talent.
This course explores the critical areas of effective management of staff training:
Aligning L&D strategy with business goals

Assessing and prioritizing learning needs
Designing and planning staff development initiatives
Getting trainee and manager buy-in
Managing these programmes
Measuring results
Determining ROI of the training programme
Objectives
Develop an effective learning strategy aligned with business objectives

Anticipate the changing training needs in your organisation
Practice how to gain management's commitment to training and development
Work successfully with line managers and employees
Learn how to contract for results, not just training activities
Identify ways to market your training function
Identify methods to cost justify training and monitor a training budget
Use post training analysis to evaluate the effectiveness and value of training
Identify specific techniques to involve managers in transferring learning
Develop an action plan to get results
Who Should Attend?

L&D managers
Training managers
HR professionals responsible for training/L&D

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Senior trainers
Performance consultants

Upcoming Courses
06 - 10 Feb2023 Milan
06 - 10 Mar2023 Dubai

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20 - 24 Mar2023 Paris
01 - 05 May2023 Stockholm

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MENTORING AT WORK
Introduction

Gaining buy-in
Objectives

Who Should Attend?

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MENTORING AT WORK
Upcoming Courses
20 - 24 Mar2023 Milan

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11 - 15 Dec2023 Dubai

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PERFORMANCE DEVELOPMENT AND ITS ROLE IN
ACHIEVING EXCELLENCE
Introduction
Learning Objectives
To familiarize participants with the concept and importance of performance development and its role
in achieving excellence.
Identify the requirements of performance development: concepts and requirements, elements and
ingredients.
Understand the dimensions of the process of measuring and developing the formulation of action
plans for improving performance in organizations.
Identify the criteria used in the formulation of work strategic plans for the development of
performance.
Enable participants to use the different methods and tools of performance development.
Develop the skills of using the quantitative methods and realize their role in achieving excellence.
Enable participants to formulate strategies to enhance the performance to improve productivity and
achieve excellence.
Identify the ways of developing the individual and institutional performance.
Develop the skills of using performance indicators and measures.
Enable participants to use computer information systems in developing action plans to improve
performance productivity.
Provide the participants with the skills of designing surveys to measure and improve productivity.
Enable participants to implement and design measurement and evaluation plans to improve
productivity and performance.
Identify the factors and constraints of performance development and how to deal with preventively
and remedially.
Objectives
To familiarize participants with the concept and importance of performance development and its role
in achieving excellence.
Identify the requirements of performance development: concepts and requirements, elements and
ingredients.

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Understand the dimensions of the process of measuring and developing the formulation of action
plans for improving performance in organizations.
Identify the criteria used in the formulation of work strategic plans for the development of
performance.
Enable participants to use the different methods and tools of performance development.
Develop the skills of using the quantitative methods and realize their role in achieving excellence.
Enable participants to formulate strategies to enhance the performance to improve productivity and
achieve excellence.
Identify the ways of developing the individual and institutional performance.
Develop the skills of using performance indicators and measures.
Enable participants to use computer information systems in developing action plans to improve
performance productivity.
Provide the participants with the skills of designing surveys to measure and improve productivity.
Enable participants to implement and design measurement and evaluation plans to improve
productivity and performance.
Identify the factors and constraints of performance development and how to deal with preventively
and remedially.
Who Should Attend?
All staff in the field of organizational development, performance development, productivity, service and
public relations.

PERFORMANCE DEVELOPMENT AND ITS ROLE IN
ACHIEVING EXCELLENCE
Upcoming Courses

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05 - 09 Jun2023 Dubai
14 - 18 Aug2023 Dubai
28 Aug - 01 Sep2023 Madrid

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STRATEGIC LEARNING AND DEVELOPMENT
MANAGEMENT
Introduction
This course provides delegates with an in-depth understanding of the learning and development function
and its strategic contributions to organisational effectiveness.
Designed to be highly interactive and experiential, it is grounded in both theory and its practical
applications. Areas covered during the course include:
The learning organisation

Aligning L&D strategy to business vision and goals
Skills and knowledge audit
Designing the L&D Programme
Succession Planning
Talent Management
Designing effective training events
Meauring the Return on Investment in training
Objectives
Performance Management (especially when we have given people lots of training

and support but they are still not performing)
Succession Planning -planning for the orderly replacement of skilled people when
they move on
Talent Management -nurturing and developing the people whom we have identified
as being potential leaders of the future
Effective training events shown by Return on investment in training (course
evaluation)
Making the design of courses effective
Influencing skills (as we discussed on the course as a Training Manager a lot of your
success depends on influencing other managers
Negotiation Skills -negotiating for resources and time is again a key success factor
Who Should Attend?

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HR Managers
Mangers
L&D

STRATEGIC LEARNING AND DEVELOPMENT MANAGEMENT
Upcoming Courses
13 - 17 Feb2023 Paris

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06 - 10 Mar2023 Paris
25 - 29 Sep2023 Dubai

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STRESS MANAGEMENT
Introduction
Long hours, heavy workloads, job insecurity and conflicts with co-workers or bosses are all causes of
stress in the workplace. The cost to businesses can be high given that stress leads to poorer
performance, absenteeism and in many cases employees leaving the organisation.
This course focusses on the skills required to manage responses to stress and pressure in the workplace.
Throughout this course, delegates will explore personal needs and differences, learn how to maximize
personal strengths, discover strategies to cope with stress, enhance their people skills and ability to
prioritise effectively. Areas covered include:
Understanding yourself and others

Signs of stress and the stress cycle
Ways to manage stress
Thriving under pressure
The power of attitude
Managing your time
Benefits of prioritising
Review and evaluation of priorities
By the end of the course, delegates will be better able to deal with pressure and stress, allowing them to
adopt a calmer approach which focuses on key priorities and frees them to perform at their best.
Objectives
Understand the source of your feelings and emotions

Employ techniques to rise above your destructive emotions
Understand the body-mind-spirit connection that can help you
Develop your skills and strategies for coping with stress
Reinterpret events thatl normally cause you to overreact
Understand basic principles, theories, and relaxation techniques to help manage personal stress
Set priorities in terms of importance
Recognize the benefits of prioritising to manage your workloads

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Who Should Attend?

Team leaders
Managers
Supervisors
Anyone working in a stressful environment

STRESS MANAGEMENT
Upcoming Courses
17 - 21 Jul2023 Milan

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04 - 08 Sep2023 Dubai
09 - 13 Oct2023 Paris

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THE ART OF COACHING
Introduction
Effective coaching can unlock potential in others and is an essential quality of a good manager or leader.
By building up coaching skills delegates can achieve higher motivation, improve results, promote growth
and save time.
During the course, delegates will learn about the role of coaching in business and practice a variety of
techniques and approaches. Areas covered include:
The business case for introducing coaching

Different types of coaching
Identifying performance gaps
Creating a learning environment
Managing the coaching dynamic
Proactive and reactive coaching techniques
Closing the loop and reviewing success
By the end of this interactive training programme, delegates will be able to apply coaching techniques to
unlock employee potential and maximize performance.
Objectives
Apply coaching techniques to unlock employee potential and maximize performance

Use coaching to forge collaborative relationships
Structure a framework for mutually effective learning and development
Develop coaching skills, attitudes and behaviours which foster success at all levels
Recognise and adapt to individual and situational differences
Create a positive, supportive environment that generates commitment and enthusiasm
Establish your coaching baseline
Analyse your coaching mindset
Who Should Attend?

New coaches
Managers

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Team leaders
HR professionals
Trainers
Consultants

THE ART OF COACHING
Upcoming Courses
12 - 16 Dec2022 Dubai

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20 - 24 Feb2023 Dubai
03 - 07 Jul2023 Dubai

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Introduction
This intensive 5 day programme starts with topics commonly found on most MBAs such as People
Management, Leading Teams, Strategic Planning, Negotiating and Operational Excellence. The rest of
the programme focuses on training analysis principles and techniques.
Business costs are constantly under pressure and the Training Department needs to be able to
demonstrate a positive impact on the bottom line. The success and cost-effectiveness of any training
and development initiative depends on the correct and timely analysis of training needs. Training then
needs to be evaluated to show the impact on the business and the return on the investment.
By the end of the course, delegates will be able to conduct a variety of training needs analyses and post
training evaluations as well as leveraging best practices in their management of the training function.
Objectives
Understand and leverage management best practices

Understand the need for analysis within the context of the training cycle
Learn different models for conducting training needs analysis
Apply training analysis models to your own role and work context
Improve your ability to conduct a variety of skills analyses including critical incident, environmental
scanning and hierarchical task analysis
Understand the difference between competences and competencies
Understand the importance of evaluation to a training function
Conduct training evaluations at a variety of levels
Create a Plan of Action for implementation in your organisation
Who Should Attend?

Newly appointed Training Analysts
Training Managers wishing to learn more about this important element
Current Training Analysts who wish to learn new techniques or refresh their current knowledge
Anyone interested in gaining knowledge within this area

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Upcoming Courses
05 - 09 Dec2022 Paris
12 - 16 Dec2022 Dubai
11 - 15 Sep2023 Dubai

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THE TRAINING PLAN, ITS PREPARATION, APPLICATION
AND EVALUATION
Introduction
After the training, participants will be able to identify the ways to implement, evaluate, and review a trai
ning plan, use related tools, such as the strategy planning map, that can help develop a strategic plan,
set goals and use these entire learning to meet objectives and make positive changes in your company
Introduction about HRD management, training and administrative development.

Specifying the training needs and aids.
Identifying the objectives of the organization.
Designing training forms and questionnaires to prepare the plans.
Preparing training materials and the trainer's guide.
Training based on TBT technology.
The process of choosing trainers and training locations.
Administrating and coordinating training programs and sessions.
Linking career development to training development (concept, significance, stages ).
Specifying the training programs related to career development to acquire the skills needed
to achieve work.
Systematic pattern career administrative levels, job description, and job advancement and
their relation to training plans and career.
Analyzing, describing and assessing jobs and training.
Techniques of analyzing job opportunities in organizations.
Real case studies and practice.
Objectives
Enabling the participants to contribute in the development of the training system

Providing the participants with how to prepare annual training plans.
Providing them with how to analyse training needs.
Providing them with how to implement and evaluate annual plans in a scientific method.
Providing participants with the skills of measuring the return from training in organizations.
Specifying the training programs related to career and training.
Providing them with how to specify the budget suggested for implementing the training
plans.
Providing them with the skills of analyzing, designing, and evaluating careers.

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THE TRAINING PLAN, ITS PREPARATION, APPLICATION AND
EVALUATION
Upcoming Courses
11 - 15 Dec2023 Dubai

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TRAIN THE TRAINER
Introduction
This practical and highly participative module builds on ‘Train the Trainer Essentials’, taking you through
the cycle of design and delivery of a short training session. It also introduces you to the process of
evaluation.

Understand different learning styles
Objectives

Who Should Attend?
This course is ideal for people who regularly train as part of their roles and who want to develop and
enhance their capability in design and delivery of training. It is also suitable for:
Professionals trainers
Team Leaders
Line managers with training responsibility

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TRAIN THE TRAINER
Upcoming Courses
06 - 10 Feb2023 Cairo
02 - 06 Oct2023 Dubai

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Introduction
This practical programme introduces the new or aspiring trainer to the essentials of successful training
delivery, using pre-prepared materials.
During the course, delegates will cover the following areas:
Your Role as Trainer

Body language and voice
Learning styles
Training methods
Using visual aids
Managing group activities
Questioning techniques
Handling difficult trainees
Handling nerves
Putting it into practice (10 minute training deliver with feedback)
By the end of this interactive training programme, delegates will understand and have begun to develop
the key skills and behaviours needed for effective training delivery.
Objectives
Recognise the key skills and behaviours needed for training delivery
Understand the training process and the benefits of training
Identify different learning styles and know how to adapt to them
Overcome barriers to effective learning
Select and use visual aids to support learning
Use techniques to overcome difficult situations during training
Who Should Attend?
This course is ideal for those who deliver introductory in-house workshops such as induction training. It
is also suited to:

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New or aspiring L&D professionals

Training administrators who want to understand the basics of training delivery
Team leaders
Line managers with training responsibilities

Upcoming Courses
27 - 31 Mar2023 Dubai

COURSES
LEGAL
1. Challenging Judicial Decisions 2. Contract Law for Business
3. Insurance Law (Theory and Applications) 4. Modern Trends in Legal Interpretation

and Writing Legal Briefs
5. Procedures Litigation and Defence 6. Public Private Partnerships (PPP)
7. Telecommunications Law and Regulation

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Legal
CHALLENGING JUDICIAL DECISIONS
Introduction
Many decisions by court are in principle subject to possible judicial review by the courts. Sometimes
statute dictates what this right of challenge is limited to, but generally all such court reviews are referred
to as judicial reviews.
This is the course cover step-by-step through every aspect of challenging court decisions. You can draw
on expert guidance from textbook writers and barristers with decades of combined experience.
Objectives
Spotting appealable issues

Telling an error of law from a “mere disagreement”
Responses, replies and cross-appeals
Understand the role of The Human Rights Act
Who Should Attend?
The course is open to all, legal employees, solicitors, employed lawyers and academics.

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Legal
CHALLENGING JUDICIAL DECISIONS
Upcoming Courses
12 - 16 Dec2022 Milan
20 - 24 Mar2023 Dubai

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17 - 21 Apr2023 Paris
17 - 21 Jul2023 Dubai
04 - 08 Dec2023 Dubai

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Legal
CONTRACT LAW FOR BUSINESS
Introduction
Understanding contract law is vital in business and will help you safeguard your business interests and
protect your company’s rights at all times. Learn how and when a contract is formed, appreciate the
different terms in a contract, find out the various vitiating factors that can rescind a contract and ways to
discharge a contract, and remedies available to an innocent party in the event of a breach of contract?
Real life examples and case scenarios will give you an opportunity to apply these knowledge to actual
situations.
Objectives
Understand principles and practices of contract law

What is a contract and how is it different from an agreement?
Understand when a contract is formed.
Reduce the chances of contract pitfalls
Improve awareness of their own actions
Negotiate from a position of strength
Who Should Attend?

Contract managers/officers
Legal Personal
Commercial managers/officers
Marketing managers
Financial directors
Managing directors

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Legal
CONTRACT LAW FOR BUSINESS
Upcoming Courses
20 - 24 Mar2023 Cairo

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12 - 16 Jun2023 Milan
03 - 07 Jul2023 Milan
24 - 28 Jul2023 Paris
24 - 28 Jul2023 Dubai
06 - 10 Nov2023 Dubai

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Legal
INSURANCE LAW (THEORY AND APPLICATIONS)
Introduction
This course is designed to introduce participants to the general principles of insurance law, this will
include an overview of a range of topics which comprise the subject of insurance law, including insurable
interest, the principle of utmost good faith, the law of misrepresentation, breach of warranty, non-
disclosure of material facts, the indemnity and proximate cause principles, subrogation, the duties and
liabilities of insurance intermediaries, brokers and agents.
This course is aimed at those who have studied insurance law previously in their home jurisdiction.
However, given that students taking the course will come from different legal systems and will have
different legal experiences, the course will be taught at an intermediate level. It is recognized that the
discussions in class concerning insurance law generally are enlivened by the experience of lawyers from
many jurisdictions.
Who Should Attend?

All business professionals and educators interested in the field of insurance law
Insurance fraud investigators.
Bank examiners.
Attorneys.
Private investigators.
Internal auditors.

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Legal
INSURANCE LAW (THEORY AND APPLICATIONS)
Upcoming Courses
12 - 16 Dec2022 Dubai
09 - 13 Oct2023 Dubai

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Legal
MODERN TRENDS IN LEGAL INTERPRETATION AND
WRITING LEGAL BRIEFS
Introduction
Familiarize participants with the basic skills needed to write memos and legal regulations.
Identify the legal interpretation and it’s types , methods and implications.
Realize the importance of interpretation and analysis of legal texts properly.
Improve their efficiency in following legal procedures.
Developing capacity and legal knowledge needed to analyze legal texts and follow the legal
procedures.
Provide participants with the skills , knowledge and tools necessary to analyze the legal text efficiently
and effectively.
Be able to write notes and drafts of legal regulations.
Enable participants to reach a precise and effective legal memorandum.
Objectives
By the end of the program, participants will:
Familiarize participants with the basic skills needed to write memos and legal regulations.
Identify the legal interpretation and it’s types , methods and implications.
Realize the importance of interpretation and analysis of legal texts properly.
Improve their efficiency in following legal procedures.
Developing capacity and legal knowledge needed to analyze legal texts and follow the legal
procedures.
Provide participants with the skills , knowledge and tools necessary to analyze the legal text
efficiently and effectively.
Be abled to write notes and drafts of legal regulations.
Enable participants to reach a precise and effective legal memoranda.
Who Should Attend?

Managers working in the legal and administrative departments.
lawyers and advisers who are involved with the interpretation and analysis of the legal text and follow
the legal procedures.

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professionals who want to develop their skills in this area.
Legal
MODERN TRENDS IN LEGAL INTERPRETATION AND WRITING
LEGAL BRIEFS
Upcoming Courses

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17 - 21 Apr2023 Milan

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Legal
PROCEDURES LITIGATION AND DEFENCE
Introduction
Litigation is still the main method in the world by which parties seek to resolve civil disputes. Civil
litigation is governed by the Civil Procedure Rules (CPR) and involves each party trying to prove their
case on a balance of probabilities, usually before a judge. Parties to the litigation must comply with the
CPR, although the rules vary depending on the type of case and the value of the claim.
Objectives
To provide participants with the art of litigation, from filing to adjudication

As well as acquiring the skills necessary to write the defence in cases and how to plead and prepare
the defence s produced.
Familiarize participants with the rules of literature and taste of the courts
Identify participants how to make objections when needed
Identify participants how to respond to all objections to clear issues based on available evidence
Skills of questioning the hardest witnesses
Making valid and appropriate legal decisions in urgent situations during the trial
Who Should Attend?
Consultants, lawyers and legal directors working in the private sector-public-oil-cooperative, joint sector
and independent government bodies, lawyers, directors and members of legal and representative
departments as well as those interested in practical practice in the fields of legal work and judicial.

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Legal
PROCEDURES LITIGATION AND DEFENCE
Upcoming Courses
19 - 23 Dec2022 Cairo
30 Jan - 03 Feb2023 Cairo

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Legal
PUBLIC PRIVATE PARTNERSHIPS (PPP)
Introduction
This Public Private Partnerships for Development training course is for those involved with, or planning
to develop partnerships or collaboration among governments, INGOs and the private sector. This course
will help you understand different forms of partnerships created to promote positive change in
education, health and global supply chains.
The course offers the opportunity to work with professionals in the development sector, to share
experience and develop your practical skills.
Objectives
You learn how to scope and build partnerships through to managing and evaluating progress as well as
impact. This interactive course provides you with an understanding of the critical issues in the formation
and management of partnerships. You apply your learning through case studies, exercises and roleplays
which help to build your practical skills.
Who Should Attend?
Contract managers, project managers, and contract administrators, finance executives and also anyone
who negotiates or deals with PPP projects.

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Legal
PUBLIC PRIVATE PARTNERSHIPS (PPP)
Upcoming Courses
25 - 29 Dec2023 Dubai

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Legal
TELECOMMUNICATIONS LAW AND REGULATION
Introduction
Being able to draft and negotiate international telecoms contracts is both complicated and rewarding.
The contracts need to be solid and undebateable whilst being understandable and effective. Their
complexity and interdependance on other company contracts makes them particularly difficult to
negotiate. This course will explore in depth Telecommunictions Law and Regulation to open this
daughting field to a wider audience, ranging in complexity from business managers to practicing
lawyers.
Objectives
Describe the fundamentals of the regulatory framework and the economics of telecoms regulations
Understand key regulatory issues within the context of current telecoms market challenges
Understand how to identify and evaluate risk within telecoms agreements
Navigate and negotiate a variety of telecoms agreements across a number of regulatory regimes
Who Should Attend?

In-house counsel
Heads of legal departments
Commercial and contract managers
Purchasing and procurement managers
Legal advisors
Licensing counsel

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Legal
TELECOMMUNICATIONS LAW AND REGULATION
Upcoming Courses
12 - 16 Dec2022 Dubai
22 - 26 May2023 Dubai
18 - 22 Sep2023 Dubai
13 - 17 Nov2023 Cairo

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04 - 08 Dec2023 Milan

COURSES
LEISURE AND TOURISM
1. Service skills for Cabin Crew

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Leisure and Tourism

Introduction
This course will equip cabin crew with all the knowledge and skills they need to ensure that all their passengers have a
safe, comfortable and enjoyable flight.
The course will cover:
Boarding - Creating a great first impression

Welcoming and making passengers comfortable
Calming anxious fliers
Fundamentals of communication
Understanding customers and their needs
Service recovery
Dealing with complaints and difficult situations
The course is highly interactive with plenty of practical exercises designed to build confidence and skill when dealing
with all types of passengers in a wide variety of situations.

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Leisure and Tourism

Upcoming Courses
27 Nov - 01 Dec2022 Abu Dhabi

COURSES
MECHANICAL ENGINEERING
1. Advanced Turbo Expander Compressor 2. CENTRIFUGAL PUMPS USED ON STEAM

Technology in Ethylene Plants TURBINE
3. Design for Manufacturing and Assembly 4. Design, Operation and Control of

Crystallization Equipment
5. Energy Efficiency in The Building Sector: 6. Functional Description and Settings of

Design, Control and Retrofit the Turbine Governor
7. Furnaces: Safe Operation and 8. Heat Exchangers (Design, Operation,

Optimization Maintenance and Inspection)
9. Heat Transfer Fundamentals 10. Large Steam Turbine Operations and

Components
11. Machinery Diagnosis and Analytical Skills 12. Maintenance Management- Best Practices
13. Managing Efficient Shutdowns- 14. Measurement and Sensor Technology

Turnarounds- Outages ( Including
Commissioning & Start-Up)
15. Mechanical and Dry Seal Troubleshooting 16. Polymer Extrusion
17. Predictive Maintenance & 18. Preliminary Design through Process

Troubleshooting of Pumps and Simulation
Compressors
19. Pressure Vessel Systems 20. Principles Of Reliability Engineering
21. Principles, Design and Operation of 22. Process Engineering

Distillation Techniques
23. Pumps Operation, Troubleshooting and 24. Report Writing for Engineers
Maintenance
25. Root Cause Analysis and Root Cause 26. Rotating Equipment for Operators
Failure Analysis
27. Shutdown and Turnaround Coordination 28. Steam Turbine Control System

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Mechanical Engineering
Introduction
Objectives:

Objectives

Who Should Attend?

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IN ETHYLENE PLANTS
Upcoming Courses

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CENTRIFUGAL PUMPS USED ON STEAM TURBINE
Introduction
It can be claimed that all advances in modern technology have been dependent upon a rapid developing
pump technology. Next to the electric motor, pumps are the most widely used machines in the world.
There is hardly a single piece of major equipment that does not in some way depend upon pumps for its
successful operation. Three classes of pumps find use today: centrifugal, rotary and reciprocating. These
terms apply only to the mechanics of moving the liquid, not to the service for which the pump is
designed. This course will cover the fundamentals of centrifugal. Moreover, their operation,
troubleshooting ,maintenance , performance and fields of applications are thoroughly covered.
Objectives
Upon successful completion of this course the participants shall be able to:
understand the principles and operation of centrifugal..

learn about the design, installation , operation , troubleshooting and accessories of these machines.
learn about performance of these pumps and compressors
learn about selection, control and arrangement of these machines
learn about construction, operation and maintenance and trouble shooting of these machines.
Who Should Attend?
This course is suitable for those involved in fluid handling, system design, equipment selection and
maintenance and for technical personnel requiring familiarization in this area. Personnel involved in
design operation and maintenance of power plants; petroleum industry; oil and gas industry; refinery;
chemical industries; paper, textile, and rubber ; food processing and handling; water supply ; heating and
A/C ; irrigation; mining ; marine services; iron, steal and other industries, should also benefit from the
course.

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CENTRIFUGAL PUMPS USED ON STEAM TURBINE
Upcoming Courses
17 - 21 Apr2023 Milan

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DESIGN FOR MANUFACTURING AND ASSEMBLY
Introduction
Every organization must design its production system. This process starts with the design of the product
or service to be produced.
It is important to remember that the way a product or service is designed affects its appeal to the
customers it also affects how easy or expensive operations will be. Design has become a critical aspect
of product development for many companies.
However some product design are difficult to execute properly, when the ski manufacture VOLANT
began manufacturing an unconventional type of skis from steel, skiers began snapping them up,
delighted with their flexibility and grip of the snow, however producing the skis turned out to be a
nightmare and many parts had to be scrapped or reworked, expenses mounted. Volant hired a design
engineer ex-Boeing he made a small design change which allowed for more tolerances, the design
change had a big effect with the company going into the black in the first year. To prevent such
problems in the first place a growing number of businesses are using Design for Manufacturability and
Assembly (DEMA)
This course will highlight the distinct benefits of applying such techniques.
Objectives
The course is designed to help and advice on developing design skills for the design engineers. Not so
much on how to use the many software programs and hardware but more on how the design engineers
can develop expertise and knowledge and understanding required to identify and research the important
issues to develop a specification.
Who Should Attend?
Design engineers, Manufacturing Engineers, Process Engineers, Planning Engineers.

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Upcoming Courses

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DESIGN, OPERATION AND CONTROL OF
CRYSTALLIZATION EQUIPMENT
Introduction
Crystallization is a separation process used in many industrial applications, such as pharmaceuticals and
food industry (sugar and salt). Modelling this process involves the resolution of many equations’ systems
related to mass, energy and population balance. Consequently, crystallization process operation and
equipment design is particularly critical and needs a deep understanding of thermodynamics and
transport phenomena.
Objectives
Understand the basics of crystallization kinetics

Identify parameters involved in crystallization process
Understand how to optimize crystal quality
Read about different industrial crystallizers
Learn about the choice and design of crystallizers
Learn how to develop mass, energy and population balance
Learn about control methodologies used in crystallization
Who Should Attend?
This course is intended for professionals involved in design, control and operation of crystallization
processes. These are in particular process engineers, chemical engineers, material engineers, product
development engineers, research engineers, process operators, control engineers, process specialists,
research scientist and process technologists.

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DESIGN, OPERATION AND CONTROL OF CRYSTALLIZATION
EQUIPMENT
Upcoming Courses
26 - 30 Dec2022 Milan

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ENERGY EFFICIENCY IN THE BUILDING SECTOR:
DESIGN, CONTROL AND RETROFIT
Introduction
Energy consumption in the building sector accounts for 20-50% of the total energy consumption in
developed countries. Its minimization is of the highest priority in order to assure sustainable
development and financial savings. Methodologies, regulations and international agreements have
targeted at the goal of achieving ‘zero energy consumption buildings’ all over the world.
Objectives
A clear understanding of Energy Efficiency requirements

Acquired knowledge on designing, controlling and retrofitting energy efficient systems in the building
sector
Understanding of energy consumption and energy generation pathways
Understanding of heat pumps and solar panels working principles
Understanding of energy consumption building classification
Understanding of interactions between various energy consuming / generating equipment
Understanding of additional benefits of energy efficient systems
Who Should Attend?

Engineers, workers, operators of energy saving systems
Scientists and personnel involved in the energy efficiency for the building sector
Energy saving systems designers
Investors in the energy efficiency of building sector

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ENERGY EFFICIENCY IN THE BUILDING SECTOR: DESIGN,
CONTROL AND RETROFIT
Upcoming Courses
06 - 10 Feb2023 Milan
18 - 22 Dec2023 Dubai

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FUNCTIONAL DESCRIPTION AND SETTINGS OF THE
TURBINE GOVERNOR
Introduction

action.
personnel.
auxiliary systems.
Objectives

action.
personnel.
auxiliary systems.
Who Should Attend?

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This course is ideal for engineers, technicians, supervisors, operations and maintenance personnel.
FUNCTIONAL DESCRIPTION AND SETTINGS OF THE TURBINE
GOVERNOR
Upcoming Courses
22 - 26 May2023 Dubai
03 - 07 Jul2023 Cairo
14 - 18 Aug2023 Milan

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04 - 08 Sep2023 Milan

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Introduction
Objectives:
corrective steps.
furnace operation.
Objectives
combustion.
steps.
operation.
Who Should Attend?

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Upcoming Courses
20 - 24 Nov2023 Milan
11 - 15 Dec2023 Milan

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Introduction
Objectives
Who Should Attend?

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AND INSPECTION)
Upcoming Courses

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Introduction
Heat transfer is the major topic in each industrial application. Each chemical, mechanical and industrial
topic is designed and operated according to the heat transfer phenomena involved. The properties of
materials, the financial outcome of processes, the safety of operations all rely on optimized heat transfer.
Heat transfer together with mass transfer dominate all known processes and their understanding is of the
greatest important to the engineer / scientist involved in any stage of such a process. This course covers
all mechanisms of heat transfer and includes various examples, case studies and exercises.
Objectives
To understand the mechanisms of heat transfer

To learn all principles and equations of heat transfer
To learn how to optimize energy consumption
To learn how to minimize losses
To familiarize with real life industrial cases of heat transfer
To understand the effect of heat transfer on efficiency of a process
To understand the effect of heat transfer on sustainability
Who Should Attend?
understand heat transfer

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Upcoming Courses
16 - 20 Jan2023 Milan
06 - 10 Feb2023 Zurich
27 Feb - 03 Mar2023 Zurich
20 - 24 Mar2023 Zurich

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LARGE STEAM TURBINE OPERATIONS AND
COMPONENTS
Introduction
Steam turbines of several types, which have widely varying configurations and applications. The course
is devoted to operation characteristics and will as such cover the operating principles. With the help of
extensive graphics and animation which provides a virtual exposure on Large Steam Turbines and
Governors and other Control Systems.
Objectives
On completion of this course participants will have gained a thorough understanding of the various
steam turbine configurations. Most important participants will acquire knowledge of operation activities.
This program will focus on Steam Turbine Animation which of course is of immense help in clearly
understanding the steam turbine and it’s working parts.
Who Should Attend?
Operators especially, supervisors, superintendents, senior technicians.

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LARGE STEAM TURBINE OPERATIONS AND COMPONENTS
Upcoming Courses

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20 - 24 Nov2023 Milan
11 - 15 Dec2023 Paris

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MACHINERY DIAGNOSIS AND ANALYTICAL SKILLS
Introduction
The objective of this course is to present an analytical approach to fault diagnosis and failure prevention
in a broad range of machinery used in the process, manufacturing and power generation industries.
The key routes to predictive maintenance are demonstrated through both overview and study of
examples in:
Metallurgical failure analysis

Vibration analysis
A sequential approach to machinery troubleshooting and problem solving.
Objectives
The objective of this course is to present an analytical approach to fault diagnosis and failure prevention
in a broad range of machinery used in the process, manufacturing and power generation industries.
The key routes to predictive maintenance are demonstrated through both overview and study of
examples in:
Metallurgical failure analysis

Vibration analysis
A sequential approach to machinery troubleshooting and problem solving.
Who Should Attend?
Supervisors, engineers and technical supervisors

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MACHINERY DIAGNOSIS AND ANALYTICAL SKILLS
Upcoming Courses
10 - 14 Jul2023 Milan
18 - 22 Dec2023 Dubai

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Introduction
Learning Effective Reliability and Maintenance Management Best Practices are critical for every
successful individual and company. This course delivers many practical and new Maintenance and
Reliability Best Practices concepts and tools. You will discuss these concepts and practice using
practical tools in case studies and discussion groups.
The costs associated with equipment downtime and reduced production can be significant. Learning
how to effectively manage all aspects of your industrial facility is a must.
Objectives
• Overview of planned maintenance techniques

• Learn how you better manage and utilize your assents
• Apply Life Cycle cost and risk planning to your facility assets.
• Target Maintainability and/or Reliability in the development of your facility maintenance plans.
• Learn the plan, do, review cycle of continuous improvement.
• Identify better maintenance’s key performance indicators
• different ways
• Apply the theory of this session using practical case studies.
Who Should Attend?
• Maintenance Supervisors and Managers

• Operations Supervisors
• Planners
• Engineers
• Reliability Engineers

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Upcoming Courses
05 - 09 Dec2022 Dubai

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MANAGING EFFICIENT SHUTDOWNS-TURNAROUNDS-
OUTAGES ( INCLUDING COMMISSIONING & START-UP)
Introduction
Maintenance shutdowns and outages are one of the most challenging periods in the industry covering
technical challenge, legislation, financial and logistical issues on a large scale, and this before the
consideration of managing people with large teams, motivating and bringing them together. Shutdowns
are the mostly costly and time consuming of maintenance projects as these lead to loss of production
and expenses involved in reality.
This 5 days Intensive Masterclass on “ Shutdowns – Turnarounds – Outages Management” is a practical

how to guide in effectively managing Shutdown and Outages operations.
Delegate/s will master the foundation for implementing, measuring results and successfully applying
today’s best practices for Shutdowns and Outages. In addition, delegate/s will be introduced to the
proven Shutdown Master Checklist that Dr James Watterson has developed over the years and how to
effectively utilize it for their shutdown planning and scheduling. This will serve as a fool proof plan for a
successful Shutdown project.
Objectives
Top learning Objectives
Learn the latest best practices and strategies for dissecting the anatomy of a shutdown.
Avoid pitfalls in decision making and understand the legal side of shutdown planning.
Identify and overcome bottlenecks through critical path analysis and PERT analysis.
Learn how to perform thorough cost and asset analysis.
Evaluate the effectiveness of your current shutdown and measure your shutdown efficiency by
benchmarking with world class shutdown strategies.
Acquire better understanding of the equipment from both an operation and maintenance aspects.
Utilize tools and technology that can smoothen the process and create a backbone for effective plant
maintenance and reliability.
Reduce unnecessary cost incurred by properly planning, executing and closing your shutdown.
Apply better control systems for contractors on site during the shutdown operations.

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Efficiently coordinate contractors and in-house staff to obtain an effective workflow.

Master the latest best practices in planning, scheduling and the CPM/CPA methods.
Who Should Attend?
Who Should Attend this Masterclass?
Operations, Maintenance, Engineers, Supervisors responsible for:
Shutdown & Turnaround

Scheduling
Maintenance
Operations
Planning
Production
Health & Safety.
From Industries but not limited to:
Oil& Gas Refineries
Petrochemical Refineries
Power Plant
Fertilizer Refineries
Mining
MANAGING EFFICIENT SHUTDOWNS-TURNAROUNDS-
OUTAGES ( INCLUDING COMMISSIONING & START-UP)
Upcoming Courses

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13 - 17 Feb2023 Milan

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Introduction
Measurement of different properties is the key in any chemical, physical, thermal, electronic, optical or
mechanical process. Accurate and quick measurement allow for identification of errors, explaining of
phenomena and prediction of efficiency of different systems. Measurement has been of great importance
since the beginning of civilization. Nowadays, we have progressed to digital measurement through
sensors and detectors in various fields. This comprehensive course deals with measurement technology,
sensors and detectors in different fields of industrial interest. Due to the vast range of all scientific fields,
each course will comprise about 1/3 of the written contents for a duration of 5 days. Each course will
contain detailed info on the fields of interest.
Objectives
To understand the principles measurements via sensors and detectors

To familiarize with different sensor schemes
To learn the working principles of various detectors
To learn how to choose sensors and detectors
To understand the physical, chemical, electronic and other properties used by sensors and detectors
to acquire accurate measurements
To understand the differences between digital, analogue and smart detectors
To stay updated with current advances in the field
Who Should Attend?
Chemists, Chemical Engineers, Industrial Engineers, physicists, electronics engineers, biochemists, and
others that aim at understanding measurements and sensor technology

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Upcoming Courses

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MECHANICAL AND DRY SEAL TROUBLESHOOTING
Introduction
This course has been designed to give participants the skills and knowledge to:
Understand basic functions of mechanical seals including their functions, selection and basis of
maintenance.
Type of mechanical seals and other type of seals available, their characteristics and specification
requirements.
Balancing requirements in relation to mechanical seal requirements.
By use of presentations of theory and interactivity to discuss and give the participants the basic
knowledge and ability, and to be confident in the described equipments in their day to day working
environment.
There is extensive images and graphics information to assist and develop students understanding, a
detailed students manual for practical applications in their workplace is also available.
Objectives
This course has been designed to give participants the skills and knowledge to:
Understand basic functions of mechanical seals including their functions, selection and basis of
maintenance.
Type of mechanical seals and other type of seals available, their characteristics and specification
requirements.
Balancing requirements in relation to mechanical seal requirements.
Who Should Attend?
This course is designed for engineers and technicians who are responsible for Mechanical seals and
Balancing requirements.

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MECHANICAL AND DRY SEAL TROUBLESHOOTING
Upcoming Courses

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POLYMER EXTRUSION
Introduction
Polymer Extrusion in one of the most important processes in the plastics/ polymers industry. Continuous
improvements of the extrusion technologies allow for more efficient production of plastics and novel
applications. Extrusion requires deep understanding of materials properties, hardware operation and
process analysis. This course covers those fields along with other extrusion attributes such as control and
troubleshooting.
Objectives
To understand extrusion fundamentals

To learn about extrusion machinery and devices
To understand the extrusion process and its sub processes
To learn about extrusion process design, operation and control
Who Should Attend?
Chemists, chemical engineers, industrial engineers, process engineers working or interested to work in
extrusion processes
Academics, university students that aim to understand extrusion processes, machinery, fundamentals
and operation

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POLYMER EXTRUSION
Upcoming Courses

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21 - 25 Aug2023 Milan

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Introduction
Pumps and compressors are generally critical machines in any production process, and hence it is vital
that maintenance is most effective for these units. This programme aims to provide delegates with a
comprehensive understanding of how to use a combined predictive and preventive maintenance
approach to achieve maximum reliability and greatest understanding of any deterioration that may
occur.
Objectives
The programme assumes familiarity with the design and construction of pumps and compressors. From
this starting point it adopts an analytical approach to understanding the failure of all types of pumps and
compressors.
From a component-by-component perspective, the programme investigates the root causes of failure,
and relates these to operating conditions and process parameters. Design, installation, lubrication and
wear related failure mechanisms are identified and a detailed understanding of the troubleshooting and
diagnostic methods needed to detect and identify these is developed.
The programme provides participants with the knowledge needed to be effective in the inspection,
monitoring and diagnostics of pumps and compressors, with emphasis placed upon the importance of a
combined condition monitoring and strip-down inspection approach to maintenance.
Who Should Attend?
Engineers, supervisory and technical staff involved in the monitoring, predictive maintenance and
troubleshooting of pumps and compressors.

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Upcoming Courses

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Introduction
Process simulation is a versatile tool used by process engineers to investigate about the feasibility of a
process and to carry out preliminary design of chemical plants. This course will give you the knowledge
necessary to use process simulation software with confidence and efficacy in order to save up money
and time associated with the engineering activities.
Objectives
Identify the field of application of process simulation

Learn to dig out and to use information related to a chemical process
Learn to create a mathematical model of a chemical process
Learn to use the graphical user interface of a process simulation software
Learn to produce and interpret the results of a process simulation
Understand optimization and de-bottlenecking philosophy
Learn to overcome different issues
Use a process simulation software in a guided practical session
Who Should Attend?

Professionals involved in all the engineering stages of a process design (i.e.: Preliminary
Design, Operations, De-bottlenecking, etc.).
These will include chemical engineers, petroleum engineers, production engineers, trainee
process engineers and operator trainers. Case studies and examples will cover a range of levels,
making the course suitable for both experienced and unexperienced professionals.

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Upcoming Courses

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Introduction

be considered.
Objectives
repairs.
Who Should Attend?

Process Engineers

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Upcoming Courses

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PRINCIPLES OF RELIABILITY ENGINEERING
Introduction
The course will look at the managing the breadth, depth and scope of integrated maintenance
management strategies for operational excellence, including an overview of the BS EN 15341
Maintenance Key Performance Indicators and the new ISO Code 55001 Asset Management Code,
delegates will receive a copy of this important standard, coupled with this delegates will receive a copy
of an Maintenance Performances Indices exercise in a power point presentation (MPI) this was carried
out at one of largest refineries in the Middle-East.
This course also establishes a sound base for those engineers wishing to obtain the CRE Certificate from
the American Society for Quality (ASQ)
Objectives
By attending this informative event and gain practical insights into:
Improving and protecting the values of your plant’s machinery with advanced maintenance planning
and scheduling best practices.
Combining reliability centred maintenance with maintenance planning and scheduling to reduce
maintenance cost and maximise machinery uptime.
Ensure assets are well maintained and fully maximised throughout the entire life cycle.
Identifying key effective conditioning strategies to estimate replacement and equipment cost
reductions for the maintenance plan.
To give sound advice to those wishing to achieve the world recognised certificate for a Certified
Reliability Engineer (CRE) 3 course are held per year by the ASQ (American Society for Quality).
Who Should Attend?
Because this course covers a wide range of industries many engineers would benefit, the most likely
would RCM Engineers, Maintenance Engineers, Instrumentation Engineers, supervisory in these
categories.

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PRINCIPLES OF RELIABILITY ENGINEERING
Upcoming Courses

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PRINCIPLES, DESIGN AND OPERATION OF
DISTILLATION TECHNIQUES
Introduction
Distillation is a technique widely used in refineries, petrochemical plants, chemical plants,

chemistry laboratories and in many other fields. To deepen professional knowledge about distillation
techniques is extremely valuable, because a good distillation design, maintenance and operation
positively increases the profitability and the safety of the process.
Objectives
Learn the basic principles of distillation theory

Understand the advantages and disadvantages of each typology of distillation technique
Learn how to choose and size the equipment used for distillation
Develop and understand distillation process design
Learn how to identify and avoid undesirable distillation operation regimes
Learn how to control distillation processes
Perform a basic economic analysis of a distillation process
Become aware of the safety and environmental risks associated with distillation process
Who Should Attend?
This course in intended of all the professionals working in the chemical, petrochemical, oil and process
These will include petroleum engineers, production engineers, trainee process engineers, R&D
chemists, plant chemists, plant operators and economists. If requested, the programme can be adjusted
to the specific requests of the participants, in particular:
The theory and practice can include more complex case studies and also an introduction to distillation
process simulation, making the course more attractive for more experienced engineers.
Further explanations about chemical engineering principles can be provided during the course, making
the course also suitable for non-technical staff. industries with a need to understand, prevent and
overcome issues related to the distillation process.

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PRINCIPLES, DESIGN AND OPERATION OF DISTILLATION
TECHNIQUES
Upcoming Courses
06 - 10 Mar2023 Milan

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PROCESS ENGINEERING
Introduction
Process engineering is the most vital part of chemical engineering. It involves understanding, setting up
and controlling physical and chemical processes, troubleshooting and optimizing their outcomes and
estimating all costs included in doing so. Process engineering has evolved to a modern field that include
the traditional fields of chemical engineering with the addition of simulation tools [computational
chemistry, CFD and process simulation]. This course includes all the important elements of process
engineering and the most important modern approaches for optimization of processes.
Objectives
Develop both fundamental and practical understanding of central issues in processes used in oil, gas,
petrochemical, chemical, and allied facilities.
Understand the fundamentals of process engineering thereby developing perspective and focus from a
company viewpoint.
Who Should Attend?

maximizing their knowledge on the subject.
Academic that aim at learning about process engineering.
Chemists, chemical engineers, industrial engineers, process engineers that are looking for an
understanding of how novel tools are used in process engineering.

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PROCESS ENGINEERING
Upcoming Courses

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PUMPS OPERATION, TROUBLESHOOTING AND
MAINTENANCE
Introduction
It can be claimed that all advances in modern technology have been dependent upon a rapid developing
pump technology. Next to the electric motor, pumps are the most widely used machines in the world.
There is hardly a single piece of major equipment that does not in some way depend upon pumps for its
successful operation. Three classes of pumps find use today: centrifugal, rotary and reciprocating. These
terms apply only to the mechanics of moving the liquid, not to the service for which the pump is
designed.
This course will cover the fundamentals of centrifugal ,reciprocating and rotary pumps and compressors.
Moreover, their operation, troubleshooting ,maintenance , performance and fields of applications are
thoroughly covered.
Objectives
Upon successful completion of this course the participants shall be able to:
understand the principles and operation of centrifugal, reciprocating and rotary pumps.
learn about the design, installation , operation , troubleshooting and accessories of these machines.
learn about performance of these pumps and compressors
learn about selection, control and arrangement of these machines
learn about construction, operation and maintenance and trouble shooting of these machines.
Who Should Attend?
This course is suitable for those involved in fluid handling, system design, equipment selection and
maintenance and for technical personnel requiring familiarization in this area. Personnel involved in
design operation and maintenance of power plants; petroleum industry; oil and gas industry; refinery;
chemical industries; paper, textile, and rubber ; food processing and handling; water supply ; heating and
A/C ; irrigation; mining ; marine services; iron, steal and other industries, should also benefit from the
course.

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PUMPS OPERATION, TROUBLESHOOTING AND
MAINTENANCE
Upcoming Courses

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14 - 18 Aug2023 Milan
04 - 08 Sep2023 Milan
25 - 29 Sep2023 Milan
16 - 20 Oct2023 Paris

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Introduction
Conducting research, designing and operating processes, troubleshooting equipment is only a part of
the engineer’s job. The following part to convey all information to other parties. This information is
delivered through technical, scientific or academic reports that every engineer should be able to write.
This course presents the methodologies for writing such reports and all important aspects to be
considered.
Objectives
To understand the important information that must be included in reports

To learn the structure of technical, academic and other types of reports
To understand numerical methods and approaches
To understand the importance of correlations and comparisons between different approaches
To be able to write technical reports as an engineer
Who Should Attend?

Any engineer [or other scientist] that aims at improving their report writing skills
Any management member that aims at understanding report writing philosophy, targets, importance
and structure

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Upcoming Courses

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ROOT CAUSE ANALYSIS AND ROOT CAUSE FAILURE
ANALYSIS
Introduction
There is never a single cause for an accident and is usually a series of events. This seminar is designed to
give the participants an insight in the complexity of accidents and incidents and the methods for
prevention and reducing both accidents and the resulting costs. This requires a detailed investigation
into why circumstances have cause machinery to break down and even to have caused a physical
inquiry. The course uses highly interactive discussions and case study, participants are also encourage to
bring real time problems to be discussed as a problem solving exercise.
Objectives
The course will describe failure and investigations principles utilising the tools and 5 whys when applying
their root causes. The course also provides an insight into Risk Assessment is included as the basis of
prevention. Methods of fact finding the processes and procedures and interviewing as well as the final
report of conclusion will be discussed.
Who Should Attend?
All those involved with failure analysis and prevention.

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ROOT CAUSE ANALYSIS AND ROOT CAUSE FAILURE
ANALYSIS
Upcoming Courses

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04 - 08 Dec2023 Marrakesh
25 - 27 Dec2023 Online

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ROTATING EQUIPMENT FOR OPERATORS
Introduction
This course aims to provide a comprehensive understanding of the fundamentals and techniques
underlying the assessment of rotating machinery reliability detection and diagnosis of faults, and best
practices for cost effective reliability improvement.
Objectives
To provide a comprehensive understanding of the fundamentals and techniques underlying the

assessment of rotating machinery reliability detection and diagnosis of faults, and best practices for cost
effective reliability improvement.
Who Should Attend?
Design, maintenance, supervisors and technicians as well as operations personnel.

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ROTATING EQUIPMENT FOR OPERATORS
Upcoming Courses

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19 - 23 Jun2023 Malaga
10 - 14 Jul2023 Marrakesh
21 - 25 Aug2023 Paris

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Introduction
Objectives

Who Should Attend?

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Upcoming Courses
12 - 16 Dec2022 Dubai
12 - 16 Dec2022 Milan

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STEAM TURBINE CONTROL SYSTEM
Introduction
Steam Turbine control systems, supported by a 3D Animated Program, there will be many power point
presentations. With the help of extensive graphics and animation which will provide a virtual exposure
on Large Steam Turbines and Governors and other control systems.
Objectives
On completion of this course will have gained a thorough understanding of the various turbine control
systems, i.e. Governors, the functions of Speed Tronic steam control system. Most important participants
will acquire knowledge of operation activities. This program will focus on Steam Turbine Animation
which of course is of immense help in clearly understanding steam turbine control systems. Other control
systems will also be looked at i.e. Speed Tronic Steam Turbine Control System.
Who Should Attend?
Operators especially, Maintenance Engineers, supervisors, superintendents.

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STEAM TURBINE CONTROL SYSTEM
Upcoming Courses

COURSES
MEDIA AND JOURNALISM
1. Professional Media Training Course

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Media and Journalism

PROFESSIONAL MEDIA TRAINING COURSE
Introduction
This unique, practical programme has been specifically designed to give busy professionals the chance
to learn how to manage media interviews, using broadcast interviews to build reputation and presence.
For many individuals as well as organisations, strong media skills are fast becoming an important way to
engage, expand brand or organisational awareness and generate strategic successes.
Objectives
Understanding a print and broadcast media environment

What is a media strategy for? How should it be used?
Developing a media strategy and key media messages
Writing and sending press releases
Effective communication and delivery of messages – amplifying your brand or your voice
Building broadcast media confidence and presence
Dealing with hostile media situations
Using broadcast media to your advantage; making those three minutes of airtime work for you
Who Should Attend?
Professionals who need to engage print or broadcast media to develop and advance key messaging,
build reputation and brand awareness. Professionals who have to deal with hostile media situations or
engage in damage limitation media work.

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Media and Journalism

PROFESSIONAL MEDIA TRAINING COURSE
Upcoming Courses
08 - 12 May2023 Dubai
23 - 27 Oct2023 Dubai

COURSES
OIL AND GAS
1. Advanced Turbo Expander Compressor 2. Ageing Oil and Gas Assets

Technology in Ethylene Plants
3. Agility Process Management and 4. Applied Petroleum Geology and

Controlling Programme Reservoir Petrophysics
5. Corrosion Control for the Oil and Gas 6. Emergency Response Planning
industry
7. Energy Efficiency and Sustainability in 8. Furnaces: Safe Operation and

Chemical and Power Plants Optimization
9. Heat Exchangers (Design, Operation, 10. Introduction to Computational Fluid

Maintenance and Inspection) Dynamics
11. Lubricants – Materials and Application 12. Materials and Corrosion Engineering
Fundamentals
13. Metallurgy for Non-Metallurgists 14. Oil and Gas Mini MBA, Management and
Including Metal Processes Business Administration
15. Practical Problem Solving in Chemical 16. Pressure Vessel Systems

Analysis
17. Principles, Maintenance and Operations 18. Process Safety

of Turbo Compressors and Centrifugal
Gas Compressors
19. Process Safety for Petroleum Production 20. Refinery Costing (Crude Oil Refining)
21. Shutdown and Turnaround Coordination

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Oil and Gas

Introduction
Objectives:

Objectives

Who Should Attend?

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Oil and Gas

IN ETHYLENE PLANTS
Upcoming Courses

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Oil and Gas

AGEING OIL AND GAS ASSETS
Introduction
The ever-increasing numbers of oil and gas assets globally, whether in the onshore or offshore
environment pose problems in terms of their enduring structural integrity particularly those ageing
assets – time dependent, independent and other mechanisms provide the input to structural
deterioration over time.
Asset failure may result in serious safety, environmental and business consequences once loss of
containment has occurred; where catastrophic failures occurs, the consequences of failure have a far and
wide reaching impact as has been evidenced in recent incidents.
Integrity Management is an applied process using risk management methods and processes through
which the risk of asset failure are minimised and subsequently controlled and managed using industry
proven mitigation measures. Devising and implementing Integrity Management programmes provides a
dynamic and optimised approach to ensuring that asset integrity is achieved and maintained over the
life of the asset.
Further, the combination of health and safety management systems, integrity management programmes
and risk and reliability tools and techniques is an optimum combination of systems and programmes able
to provide safe and reliable operating assets – the right choice to preserve and maintain Operator
reputation.
Understanding the condition of critical operational oil and gas assets is the key to improve the planning
of asset inspection and maintenance activities by identifying key activities in advance to allow the
appropriate budgets to be implemented and reduce the amount of spending associated with unplanned
activities. Through consistent monitoring, the likelihood of an unplanned failure / shutdown can be
prevented.
In addition, many Operators are now demanding extensions to asset life in order to promote additional
hydrocarbon production and transport. Undertaking life extension studies requires a wide range of
knowledge from structural design, materials and materials rates of degradation, corrosion mechanisms,
structural fatigue, environmental loadings, installation and operational requirements and demands,
inspection, maintenance and repair methodologies etc.
Similarly, Operators will require to implement decommissioning and abandonment programmes based
on both technical and commercial asset appraisals.
Objectives

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This course offers delegates an invaluable insight into ageing assets, the relevant mechanisms of
structural deterioration, addressing ageing assets practically – asset life extension, regulatory
inspections programmes, what do we need to know about ageing assets? In addition, the requirements
for the submission to regulatory bodies for the programming and planning of decommissioning and
abandonment of oil and gas assets is also presented as well as the guiding codes and standards.
Who Should Attend?

Facilities engineers and managers
Operations engineers and managers
Pipeline engineers
Project and Engineering Managers
Plant / Facility Superintendents
HSE engineers and managers
Fire and Safety / Risk specialists
Oil and Gas

AGEING OIL AND GAS ASSETS
Upcoming Courses

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Oil and Gas

AGILITY PROCESS MANAGEMENT AND CONTROLLING
PROGRAMME
Introduction
This programme focuses on Process Management and Controlling, aims to address the needs of those
working in a project-focused environment. And In today’s fast-paced business world, budgets are
constrained, and project requirements change quickly, all while turnaround expectations have increased.
Organisations and their people need a methodology that is more fluid and adaptive to these evolving
demands. Adopting those Process Management can lead to tangible business improvements quickly.
Objectives
By the end of this course, you will be able to understand:
The background to participating in the project

The roles and responsibilities of a typical project team
The various tools available to the teams to facilitate the project
How can teams cooperate and collaborate to deliver business value
The important interpersonal skills in the environments encourage and foster
How discipline and standards contribute to agility
Understand the Estimation, Planning, Monitoring and Control methods
Managements of the Projects
Who Should Attend?

Team members
Project managers
Managers of teams involved in the development

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Oil and Gas

PROGRAMME
Upcoming Courses

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Oil and Gas

APPLIED PETROLEUM GEOLOGY AND RESERVOIR
PETROPHYSICS
Introduction
This course is intended for professionals involved in petroleum industry that need to acquire theoretical
and practical knowledge related to evaluation and investigation of oil and gas reserves. The program
includes the description of natural structures where the petroleum originated, petroleum formation
process and methods used to quantify the economic advantage associated with well drilling.
Objectives
Learn to identify and characterize different rocks and minerals

Understand in detail how the petroleum has origin
Learn about fluid flow, pumps and compressors, and mixing
Discuss and interpret well logs
Identify structures where petroleum is accumulating
Apply quantitative methods used to estimate petroleum reserves
Who Should Attend?
This course is intended for professional that are working or will work within Oil & Gas sector, in particular
in upstream operations. These will include geologists, geoscientists, petrophysicists, petroleum
engineers, reservoir engineers, trainee engineers, managers and economists. Case studies and examples
will cover a range of levels, making the course also suitable for non-technical staff, however a basic
knowledge about Oil and Gas industry is preferable.

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Oil and Gas

APPLIED PETROLEUM GEOLOGY AND RESERVOIR
PETROPHYSICS
Upcoming Courses
10 - 14 Jul2023 Milan

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Oil and Gas

CORROSION CONTROL FOR THE OIL AND GAS
INDUSTRY
Introduction
Corrosion is an insidious attack on operational oil and gas assets; with its associated cost to the industry
which runs into several billions of dollars each year.
The aggressive and harsh conditions in which operational assets are required to perform whether within
an onshore, offshore or subsea environment demands the need for correct and robust materials selection
design and selection in addition to understanding the corrosion types and mechanisms which influence
both the internal and external asset condition, and thus their operational performance. In this way, by
controlling and managing such factors the risk of asset functional failure can be minimised and thus the
impact against human life, the environment and business reputation.
Objectives
This course will explain and illustrate in detail those corrosion fundamentals within oil and gas
operations, together with the tools and techniques employed to control and manage corrosion through
correct materials and corrosion strategies and management, corrosion monitoring systems, use of
chemical treatment and management, cathodic protection and coatings.
Who Should Attend?

Materials Engineers
Corrosion Engineers
Pipeline and Structural Engineers
CP & Coatings Engineers
Inspection Engineers &Technicians
Integrity engineers

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Oil and Gas

CORROSION CONTROL FOR THE OIL AND GAS INDUSTRY
Upcoming Courses

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Oil and Gas

Introduction
Many activities taking place at hydrocarbon facilities are of a hazardous nature which may impact human
life, assets and the environment in the event of upset conditions occurring. Consequently, the facility and
other parties must be prepared for any emergency situation arising at any of its facilities and thereby
restrict the consequential losses that can be incurred.
Emergency Response (ER) Management is identified as a core Health and Safety (HSE) process, within
the HSE Management System. The ER programme shall inter-relate with other core HSE processes, such
as Hazard and Effects Management Process (HEMP) and Incident Investigation and Reporting (IIR)
Process Framework.
It is of prime importance that these Emergency Response Procedures are understood by all those
concerned, so that each individual involved will fulfil his role effectively and efficiently.
Objectives
This course will describe in detail the levels of emergencies, emergency preparedness and responses,
organisational structures, crisis management, ER preparation and planning, incident investigation and
reporting.
This comprehensive course is aimed at personnel who are expected to respond to any incident involving
a pipeline. The course will cover the Company Representative responsible for liaison with the
emergency and other services at the scene as well as those responsible for co-ordinating the Company
response at both Tactical and Strategic levels.
Who Should Attend?

Project engineers and managers
Process Engineers
HSE Engineers and Managers
3rd Parties – Fire, Civil Defence

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Communications Personnel
Oil and Gas

Upcoming Courses
06 - 10 Nov2023 Dubai

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Oil and Gas

ENERGY EFFICIENCY AND SUSTAINABILITY IN
CHEMICAL AND POWER PLANTS
Introduction
Sustainability and energy efficiency are key concepts extensively adopted by chemical and power
industry that are fundamental to optimize production process and to guarantee on the other hand the
ability of future generations to use resources in order to meet their needs. Through accurate
management activity, it is possible to accomplish these goals obtaining at the same time higher
economic results and awareness about regulatory and environmental issues.
Objectives
Understand how sustainability and energy efficiency are achieved in industry

Learn about strategies and approaches useful for energy managers
Learn about sustainable and efficient ways to produce and convert energy
Identify the critical steps needed for realizing a sustainability plan
Who Should Attend?
This course is intended for professionals involved in sustainable energy management. These are in
particular sustainability managers, plant managers, plant supervisors, plant engineers, process engineers,
utility engineers and process technologists.

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Oil and Gas

ENERGY EFFICIENCY AND SUSTAINABILITY IN CHEMICAL
AND POWER PLANTS
Upcoming Courses
06 - 10 Mar2023 Dubai
15 - 19 May2023 Milan

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Oil and Gas

Introduction
Objectives:
corrective steps.
furnace operation.
Objectives
combustion.
steps.
operation.
Who Should Attend?

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Oil and Gas

Upcoming Courses
20 - 24 Nov2023 Milan
11 - 15 Dec2023 Milan

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Oil and Gas

Introduction
Objectives
Who Should Attend?

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Oil and Gas

AND INSPECTION)
Upcoming Courses

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Oil and Gas

Introduction
Computational Fluid Dynamics (CFD) is a powerful tool used by experts to predict the behaviour of
any type of fluid (i.e.: liquids, gases, particulate solids, multiphase flow, etc.). Due to the rapid
development of the computer capabilities, nowadays CFD is accessible to everyone that has the
necessary knowledge, making this discipline very attractive and valuable.
Objectives
Learn the basic principles of fluid dynamics

Learn about the mathematical models that describe the fluid flow
Learn about the discretization techniques
Understand the principles of meshing
Understand how to choose between different physical models
Use CFD software performing some simple CFD simulations
Learn how to summarize and present CFD simulation results
Who Should Attend?
The contents of this course are suitable for most engineers and other professional involved with design,
in particular: CFD modellers, design engineers, aerospace engineers, chemical engineers, thermal
engineers, hydraulic engineers, fire engineers, environmental engineers, specialists and other roles
related to the design of systems that involves the transport of fluids and energy (e.g.: aircrafts, turbines,
cooling systems, chemical equipment, engines, piping, pollutants release models, etc.).

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Oil and Gas

Upcoming Courses
20 - 24 Nov2023 Dubai

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Oil and Gas

FUNDAMENTALS
Introduction
Irrespective of the industry concerned; automotive, aerospace, petrochemical, process, production and
manufacturing, the use of lubricants are a critical and ‘invisible’ component responsible for the smooth
running of either simple or complex machinery, equipment, systems and so forth. Importantly, as
advanced technologies become more and more prevalent the efficiency of lubricants and thus
equipment also becomes critical.
The essential function of any lubricant creates a physical interface between moving parts to provide a
frictionless or more practically a reduction in friction between moving parts of the equipment in
question. A typical example being of automotive valves.
In addition to provide a reduction in friction, lubricants also act in a number of other ways, namely: to
prevent or mitigate wear of moving parts, wear prevention and/or wear, as a cooling medium and to
minimise the effects of internal corrosion and cyclic fatigue.
Objectives
This course presents to delegates the fundamentals of lubricants, wear studies, its production and
manufacture, properties of and lubricant materials characterisations, technical and commercial
considerations for lubricants markets and the effect of lubricants with respect to environmental
considerations.
Who Should Attend?

Plant Engineers & Managers
Operations & Maintenance Engineers, Technicians & Managers
Reliability Engineers
Lubrication Technicians
Condition Monitoring Specialists

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Oil and Gas

FUNDAMENTALS
Upcoming Courses

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Oil and Gas

MATERIALS AND CORROSION ENGINEERING
Introduction
Materials employed for the onshore, offshore and subsea environment must be carefully designed and
selected with respect to their inherent properties and characteristics so that optimum performance is
obtained, whether in terms of anti-corrosion properties, weldability, durability, toughness and so on. It is
therefore of fundamental importance that all materials are designed and selected for not only optimum
performance but also over the durations of the component life-cycle.
Typically, the predominance of carbon steels in use within the offshore and subsea environment are
susceptible to corrosion which is an insidious form of attack – and may in some cases cause catastrophic
failure of operational oil and gas assets leading to a significant impact on human life, environmental
upsets, substantive financial losses, as well as Operator reputation within the oil and gas and global
community.
A wide range of corrosion types and mechanisms have been well examined and highlighted to date
within the industry such as stress corrosion cracking, hydrogen induced cracking, microbial influenced
corrosion, pitting corrosion, etc., within operational oil and gas assets such as pipelines, wellheads,
structures, completion systems, piping, process vessels etc.
Understanding the interaction and relationship of corrosion mechanisms and types with respect to
materials selection and design, fabrication, installation and operations can be considered a key and
effective methodology by which the control, prevention and mitigation of corrosion can be best
addressed.
It is widely recognised within the oil and gas industry that effective and robust management of corrosion
makes a positive contribution towards the instigation and maintenance of asset integrity which achieves
some of the following benefits:
Increased uptime and asset availability

Reduction / improvement in inspection maintenance and repair time and costs
Minimising loss of containment – improving safety and environmental hazard
Compliance with statutory, regulatory and corporate HSE requirements
Objectives

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This course will explain and illustrates the importance of correct materials design and selection for
operational oil and gas assets whether employed in the onshore or offshore environment. In addition,
this course is intended to deliver a basic to intermediate level of the understanding of corrosion
principles, its engineering and management and practical applications and in specific relation to
maintaining asset integrity within the oil and gas industry.
Who Should Attend?

Materials Engineers
Corrosion Engineers
Process Engineers
Piping Engineers
Pipeline Engineers
Construction & installation engineers / managers
Integrity engineers
Oil and Gas

MATERIALS AND CORROSION ENGINEERING
Upcoming Courses

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05 - 09 Jun2023 Dubai

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Oil and Gas

METALLURGY FOR NON-METALLURGISTS INCLUDING
METAL PROCESSES
Introduction
This training is designed for engineers and operations personnel of process plants, refineries, it is a basic
course for personnel who have a limited or no knowledge of the basics of Metallurgy and who also want
to learn the basic techniques of various processes as mention above.
Objectives
The objective of this training program of 5 days duration is to impart Training on Basics of Metallurgy
coupled with trouble shooting Metallurgical problems and the various metal processes.
The training covers the basic elements of:
Elements
Atoms/Molecules/Molecular structure
Molecular structure of common metals
Properties of metals
Theory of crystals/crystallography
Chemical equilibrium
Elements of extractive metallurgy
Solid solutions
Metal solidification and properties
Heat treatment of metals
Heat treat of steel
Metal treatment methods and their objectives
Metal failure and measures to avert failures
Metal forming
Metal testing and inspection methods.
Pressings
Mouldings
Castings & Surface Treatment
Extrusions

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Who Should Attend?
Engineers, Operations Personnel of Process plants and refineries.
Oil and Gas

METALLURGY FOR NON-METALLURGISTS INCLUDING METAL
PROCESSES
Upcoming Courses
11 - 15 Dec2023 Milan

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Oil and Gas

OIL AND GAS MINI MBA, MANAGEMENT AND BUSINESS
ADMINISTRATION
Introduction
This 5-day programme provides a unique opportunity for managers and executives in the petroleum
sector and those who are eager to learn about the petroleum management business. The aim of this mini
MBA programme is to provide delegates with the skills and knowledge to become successful leaders in
today’s competitive oil and gas business environment.
This in depth programme develops delegates’ strategic thinking and management practices, with a focus
on providing valuable skills in the business decision-making process.
Objectives
Understand the key characteristics and strategic drivers of the oil and gas industry.
Make better informed decisions regarding capital investment
Identify current energy policies and challenges
Improve your ability to lead change and manage others
Who Should Attend?
This Mini MBA course has been specifically designed for oil and gas professionals who:
Require training in management

Aim to develop their career in the industry
Recently promoted from a specialised to a management role
Those who aim for a management role in the oil and gas industry

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Oil and Gas

OIL AND GAS MINI MBA, MANAGEMENT AND BUSINESS
ADMINISTRATION
Upcoming Courses
04 - 08 Sep2023 Dubai

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Oil and Gas

PRACTICAL PROBLEM SOLVING IN CHEMICAL
ANALYSIS
Introduction
Almost all analytical courses are technique oriented. Each tends to be reviewed in depth, but in isolation
and without reference to other methods. What distinguishes this course is that it takes an integrated
look at analytical techniques, with emphasis on the strengths and limitations of each in a problem solving
context.
The course is designed to give a practical approach to the solution of method problems and technical
problems that may require multiple technologies. It will cover proper sampling procedures, most of the
various analytical and physical measurement tools available for the problem solving, including separation
methods and classical and instrumental techniques. Additionally, the course will cover the important
computer procedures that can be used in the analysis of the data.
Through the three workshops offered, the instructors and the participants will practice examples of
problems provided by participants themselves.
Objectives
Upon completion of the course, participants will have learned an approach to solving problems in a cost
effective & timely manner; Participants will have acquired an integrated overview of many techniques
and procedures used in modern analytical and physical measurement laboratories for pharmaceuticals,
polymers petrochemical, industrial chemicals and related materials.
Participants will understand the values and limitations of each technique. Then, he/she will be prepared
to make practical choices to apply in the solution of difficult problems. Participants will also have a feel
for the importantly, participant will have an opportunity to get help with his/her own problems in one of
the two scheduled courses.
Who Should Attend?
The course is intended for experienced technicians, chemists, engineers & managers who have
responsibilities or interest in chemical analysis and problem solving. Anyone involved with characterizing
of unknowns and handling difficult analytical problems in research, quality control, plant support,
regulatory compliance or customer support should find this course very useful.

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Oil and Gas

PRACTICAL PROBLEM SOLVING IN CHEMICAL ANALYSIS
Upcoming Courses
04 - 08 Dec2023 Dubai

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Oil and Gas

Introduction

be considered.
Objectives
repairs.
Who Should Attend?

Process Engineers

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Oil and Gas

Upcoming Courses

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Oil and Gas

PRINCIPLES, MAINTENANCE AND OPERATIONS OF
TURBO COMPRESSORS AND CENTRIFUGAL GAS
COMPRESSORS
Introduction
This seminar presents the scientific principles, operation practices and maintenance guidelines for turbo
compressors and gas compressors. These devices are found in most industrial applications and their
reliability and availability is of the highest importance; both depend on the understanding of operation,
maintenance approaches and skills of the personnel involved. This seminar presents and discusses all
aspects of operation and maintenance of these compressors, together with a detailed scientific
principles explanation.
Our courses are aimed at both intermediate and experienced staff – it is expected that all participants
will have a good grasp of Excel prior to attending our courses.
Objectives
Knowledge on working principles of turbo and centrifugal gas compressors

Knowledge of underlying thermodynamics
Knowledge of operation and maintenance principles
Knowledge of case studies
Knowledge of parameterization
Who Should Attend?

Mechanical engineers, Chemists, Chemical Engineers, Industrial Engineers
Industrial personnel, laboratory personnel
Operations supervisors/ managers

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Oil and Gas

PRINCIPLES, MAINTENANCE AND OPERATIONS OF TURBO
COMPRESSORS AND CENTRIFUGAL GAS COMPRESSORS
Upcoming Courses
31 Jul - 04 Aug2023 Manchester

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21 - 25 Aug2023 Milan

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Oil and Gas

PROCESS SAFETY
Introduction
specific industry.
Objectives

Who Should Attend?


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Oil and Gas

PROCESS SAFETY
Upcoming Courses

20
Oil and Gas

Introduction
of such accidents.
Objectives
production.
Who Should Attend?


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Oil and Gas

Upcoming Courses

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Oil and Gas

Introduction
Objectives

Cost management
Who Should Attend?

Financial Analysts

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Oil and Gas

Upcoming Courses
13 - 17 Feb2023 Milan

20
Oil and Gas

Introduction
Objectives

Who Should Attend?

20
Oil and Gas

Upcoming Courses
12 - 16 Dec2022 Dubai
12 - 16 Dec2022 Milan

20

COURSES
PLANNING AND STRATEGY

MANAGEMENT
1. Advanced Techniques: Strategic Thinking 2. Analytical Tools and Techniques

and Business Planning
3. Business Analysis, Decision Making and 4. Business Process Management

Developing a Strategy
5. Commercial Awareness 6. Creating a Successful Business Plan
7. Developing and Streamlining Work 8. Enterprise Resource Planning (ERP)

Processes
9. Executive Leadership, Strategic Planning 10. Feasibility Studies Preparation, Analysis

and Goal Achievement & Evaluation
11. From Strategy to Successful 12. Operational Excellence

Implementation
13. Risk and Change Management 14. Strategic Operational Planning

20
Planning and Strategy Management

ADVANCED TECHNIQUES: STRATEGIC THINKING AND
BUSINESS PLANNING
Introduction
Analyse your current business strategy and recommend changes and improvements.
Review your business and understand its strengths and weaknesses.
Understand the external business environment in which your business operates.
Review your corporate mission, objectives, strategy and tactics.
Know where strategic planning stops and tactical operations begin.
Apply formal and semi-formal techniques to your business throughout the workshop.
Objectives
Analyze your current business strategy and recommend changes and improvements.
Review your business and understand its strengths and weaknesses.
Understand the external business environment in which your business operates.
Review your corporate mission, objectives, strategy and tactics.
Know where strategic planning stops and tactical operations begin.
Apply formal and semi-formal techniques to your business throughout the workshop.
Who Should Attend?
All managerial staff who are involved in influencing, formulating or supporting long term planning and
strategy of their department and/or organization.

20

ADVANCED TECHNIQUES: STRATEGIC THINKING AND
BUSINESS PLANNING
Upcoming Courses
19 - 23 Dec2022 Miami
09 - 13 Jan2023 Amman
30 Jan - 03 Feb2023 Amsterdam
20 - 24 Feb2023 Cairo

20
18 - 22 Sep2023 Dubai

20

ANALYTICAL TOOLS AND TECHNIQUES
Introduction
This five-day course describes several analytical tools that you would use for strategic business analysis,
customer analysis, and data analysis. Some of the tools discussed in the course include SWOT (Strengths
Weaknesses Opportunities Threats), Porter’s Five Forces, Kano Model for Customer Requirements,
Segmentation Analysis, Buyer Utility Maps, Data Profiling, and Correlation Analysis.
Objectives
The objective of this course is to give the learner a wide range of tools that can be used in different
analytical situations. This would include industry analysis, strategic analysis, external business
environment analysis, customer requirements analysis, and data analysis. The course describes in detail
specific analytical models that anyone can use for a better understanding of the organization and its
external operating environment.
Who Should Attend?

Managers, supervisors and data analytic personnel who will use this in their day-to-day role.
Anyone who wishes to have a greater understanding of analytics and analysis.

20

ANALYTICAL TOOLS AND TECHNIQUES
Upcoming Courses
02 - 06 Jan2023 Amman
23 - 27 Jan2023 Amman

20
08 - 12 May2023 Cairo
12 - 16 Jun2023 Dubai

20

BUSINESS ANALYSIS, DECISION MAKING AND
DEVELOPING A STRATEGY
Introduction
Effective strategic analysis, strategic decision-making and translating those decisions into a strategy that
can be communicated and planned is essential to the future success of any organization. In this
• Focus on core tools for strategic analysis and how to use them effectively to make strategic decisions
• Develop a strategy that can guide your firm into the future.
• Examine best practice models from other industries and also apply the techniques learned in their own
industries
Objectives
Understand and apply a range of tools available for strategic analysis

Analyze the competitive environment and your firm’s position in it
Understand the resources and competences involved in different bases of competitive advantage
Analyze the core competences and basis of competitive advantage of your firm
Understand and apply the tools available for developing strategic options
Understand the characteristics of good strategic decision making
Understand common traps involved in strategic decision making that lead to failure
Bring strategic analysis and decision making together into a strategy for your firm
Broaden strategic analysis and decision making skills through considering a range of case examples
outside your industry and applying the concepts in your own firm
Who Should Attend?
Designed for employees in all industries who are involved with the strategic planning process for their
unit or the whole organization, who want to improve their strategic analysis and decision making skills.

20

BUSINESS ANALYSIS, DECISION MAKING AND DEVELOPING
A STRATEGY
Upcoming Courses
12 - 16 Dec2022 Paris
20 - 24 Feb2023 Dubai
06 - 10 Mar2023 Milan
27 - 31 Mar2023 Paris

20
22 - 26 May2023 Dubai
06 - 10 Nov2023 Dubai

20

BUSINESS PROCESS MANAGEMENT
Introduction
A business process is any sequence of events or tasks that must be performed for a business to operate.
For example, a customer’s purchase resulting in delivery is a key business process that exists in many
organisations. Business Process Management focusses on repetitive and ongoing processes that follow a
predictable pattern, or process management. If left unmanaged, chaotic processes can damage business
and lead to wasted time, errors, demotivated workforce or even business failure.
By applying good business process management organizations can improve their processes and keep all
aspects of operations running optimally.
Objectives
Recognise the fundamentals of Business Process Management

Understand BPM implementation strategies
Understand Process Modelling, Analysis & Design
Be aware of governance and business strategy affecting BPM
Identify ways of improving fault handling and exception management
Create effective business rules
Plan your first BPM project
Who Should Attend?

Business Consultants
Business Analysts
Business Process Engineers
System Analysts
Anyone Involved in Analysing and Planning Business Processes

20

Upcoming Courses
12 - 16 Dec2022 Singapore
13 - 17 Feb2023 Milan
06 - 10 Mar2023 Vienna
11 - 15 Sep2023 Dubai

20

Introduction
their business.
Objectives
Who Should Attend?

20

Upcoming Courses

20
22 - 26 May2023 Milan
12 - 16 Jun2023 Dubai
12 - 16 Jun2023 Milan
24 - 28 Jul2023 Paris
14 - 18 Aug2023 Paris
20 - 24 Nov2023 Dubai

20

CREATING A SUCCESSFUL BUSINESS PLAN
Introduction
A business plan precisely defines your business, identifies your goals, and serves as your firm’s resume.
The basic components include a current and pro forma balance sheet, an income statement, and a cash
flow analysis.
Objectives
No Data
Who Should Attend?
This course is suitable for anyone who wishes to learn and develop skills in this area.

20

CREATING A SUCCESSFUL BUSINESS PLAN
Upcoming Courses
01 - 05 May2023 Dubai
07 - 11 Aug2023 Dubai

20
23 - 27 Oct2023 Milan

20

Introduction
Complex work processes slow productivity and increase the potential for mistakes. By simplifying the
procedures in your company, you make more efficient use of time, which in turn saves the company
money. While specific work processes vary, the process of streamlining how work gets done is adaptable
to various industries and situations.
During the course delegates will consider the nature of work management at individual, team and
leadership levels. They will practice mapping and analysing work processes and then redesigning them
to make them more efficient. Many other critical areas will be covered including:
Securing the resources to build the new processes

Communication within the project team
Performance indicators and feedback mechanisms
Piloting and testing new processes
Rolling out new processes
Identifying and addressing any problems
Continuous process improvement
This course will help delegates achieve measurable improvements in productivity and efficiency through
steamlined processes.
Objectives
Achieve measurable improvement in efficiency

Simplify work effectively
Measure and assess performance
Empower others to perform at a higher level
Develop streamlined work processes and get them implemented
Develop a personal action plan to improve effectiveness
Who Should Attend?

Managers
Team leaders

20
Heads of Department
Section Heads
OD Specialists

Upcoming Courses
13 - 17 Feb2023 Milan
06 - 10 Mar2023 Paris
27 - 31 Mar2023 Singapore

20
15 - 19 May2023 Dubai
02 - 06 Oct2023 Dubai

20

Introduction
Learning Objectives

Objectives

Who Should Attend?
This course is targeted at managers, supervisors and specialists in sales, finance, human resources,
production, logistics and quality departments.

20

Upcoming Courses
13 - 17 Feb2023 Milan

20
25 - 29 Dec2023 Dubai

20

EXECUTIVE LEADERSHIP, STRATEGIC PLANNING AND
GOAL ACHIEVEMENT
Introduction
This programme opens by exploring and reviewing the qualities and approaches of great leaders from
the past. It goes on to look at how strategic planning and effective leadership can inspire the
enthusiasm and commitment required to achieve goals.
Delegates are then provided with a comprehensive range of approaches to focus, inspire, motivate
and enable their followers and staff to perform as outstanding individuals.
Finally, the program focuses on empowering participants with a range of powerful personal leadership
and facilitation tools. This advanced leadership program aims to ensure that all attendees return to their
organisations immeasurably strengthened in their leadership capabilities.
Objectives
Recognize different leadership styles and change your leadership paradigms

Adapt your leadership style to match individual situations
Understand your personal strengths as a leader as well as areas for development
Lead difficult staff and colleagues through change
Develop a personal action plan to improve leadership effectiveness
Who Should Attend?


20

Creating and leading high performance teams

EXECUTIVE LEADERSHIP, STRATEGIC PLANNING AND GOAL
ACHIEVEMENT
Upcoming Courses
16 - 20 Jan2023 Miami
06 - 10 Feb2023 Milan
27 Feb - 03 Mar2023 Stockholm

20
18 - 22 Sep2023 Dubai

20

EVALUATION
Introduction
Objectives

Who Should Attend?


20

EVALUATION
Upcoming Courses
12 - 16 Dec2022 Milan
13 - 17 Feb2023 Milan
10 - 14 Jul2023 Dubai

20

20

Introduction
The development of organisational strategy is a complex and demanding process. If strategy is to be

more than an expression of hopes and aspirations for the future, the practical implications for
organisational operations and activities must be thought through and put into practice. Strategy
implementation requires organisations to put initiatives in place which are focussed and realisable.
The implementation or execution of strategy, however, is often neglected and its results are frequently
unpredictable. Translating strategy aims into actionable processes in an ordered fashion is, however, not
easy. The setting of priorities and the development of plans may present organisations with formidable
management challenges.
This course presents a step by step approach starting with the strategy and its alignment with the
organisation's mission and vision, working through all the areas critical to successful implementation
including leadership, budgets, manpower, resources, structures and processes, communication and
review and adjustments.
Who Should Attend?
Senior managers, department heads, directors and anyone involved in planning and/or implementing
strategies for business units and organisations.

20

Upcoming Courses

20

Introduction
Operations management is concerned with the ways of achieving the most effective and efficient use of
an organization’s resources, such as its financial and human resources, its capital resources and its raw
materials.
Although operations management is often a specialist business function, many of the ideas and
techniques of operations management presented on this course are likely to be of value to any manager
in any business.
This course will provide you with the skills and tools needed to manage your operation efficiently and
effectively. Many case studies will be discussed during this practical course that will bring the theory to
life.
Objectives
Develop a strategy for your operation

Manage quality effectively
Design and manage processes
Manage inventories effectively
Plan material requirement efficiently
Apply useful new tools and models to improve planning and decision making
Who Should Attend?

Operations Managers
Production Mangers
General Managers
Production Engineers
Quality Engineers
Maintenance Engineers

20

Upcoming Courses
12 - 16 Dec2022 Milan
13 - 17 Feb2023 Paris
06 - 10 Mar2023 Paris

20
17 - 21 Jul2023 Dubai

20

Introduction
This course will provide an overview of Risk and Crisis Management and how to manage change within
the organisation. There are many external and internal factors that can pose a risk to business and
understanding how to mitigate those risks and when to implement changes can ensure success.
Objectives
Decide whether your business needs a dedicated team to handle emergency situations
Who Should Attend?

20

Upcoming Courses
06 - 10 Mar2023 Cairo

20
01 - 05 May2023 Dubai
08 - 12 May2023 Paris
23 - 27 Oct2023 Dubai

20

STRATEGIC OPERATIONAL PLANNING
Introduction
Effective strategic planning is essential to ensure the achievement of an organisation’s operational goals.
This course will give you the tools and techniques required to participate in strategic operational
planning within an organisation. It will use a variety of practical and theoretical teaching methods,
including case studies, to ensure the most effective learning for participants.
Objectives
By completing this course participants will be able to:
Understand existing difficulties with strategic planning

Develop a strategic planning procedure in an organisation and be able to ‘sell’ it to the organisation
Create a sustainable mission, value, and vision and for an organisation
Make evaluations and reports of an organisation’s structure and performance
Make evaluations and reports of an organisation’s position with clients and competitors and identify
where advancements can be made
Conduct a VRIO analysis
Conduct a SWOT analysis and make decisions for the organisation
Undertake scenario planning
Create an Executive Summary
Translate an organisation’s goal into workable and staged actions
Who Should Attend?
This course is suitable for executive and non-executive managers and leaders responsible for creating
and implementing organisational plans

20

STRATEGIC OPERATIONAL PLANNING
Upcoming Courses
27 Feb - 03 Mar2023 Cairo
20 - 24 Mar2023 Cairo

20
03 - 07 Jul2023 Marrakesh
24 - 28 Jul2023 Milan
16 - 20 Oct2023 Dubai

20
16 - 20 Oct2023 Paris
27 Nov - 01 Dec2023 Vienna

0
COURSES
PRODUCTION AND
MANUFACTURING
1. Advanced Polystyrene Chemistry 2. Design for Manufacturing and Assembly
3. Fundamentals of Process Control 4. Machine Failure Analysis

Instrumentation and Measurements
5. Polymers Production and Processing 6. Principles of Product Development
7. Production Planning and Control (PPC) 8. Production Planning, Scheduling and

Control
9. Risk Assessment for Production

Operations

1
20
Production and Manufacturing

Introduction
Polystyrene is one of the top selling polymers worldwide. Its extended use comes with known issues
such as its non biodegradation. However, ease of manufacture, number of applications and abundance of
raw materials have led to polystyrene becoming one of the most important chemicals of our time. Only a
few are aware of the special chemistry and the real market for new uses of Polystyrene. This course,
besides discussing Polystyrene applications and properties also sheds light into less known applications
and chemistry of Polystyrene.
Objectives
Understand the manufacturing approaches of PS

Explain the chemistry of PS
Identify the current and potential applications of PS
Identify potential future trends for PS
Understand how the degradation issue is being handled
Provide details about different structures, formulations and products
Who Should Attend?
Chemists, Chemical Engineers, Industrial Engineers, mechanical engineers that aim to understand
potential of Polystyrene
Academics, university students, those looking for research opportunities
Investors, management members looking for market chances

2
20

Upcoming Courses

3
20

Introduction
Every organization must design its production system. This process starts with the design of the product
or service to be produced.
It is important to remember that the way a product or service is designed affects its appeal to the
customers it also affects how easy or expensive operations will be. Design has become a critical aspect
of product development for many companies.
However some product design are difficult to execute properly, when the ski manufacture VOLANT
began manufacturing an unconventional type of skis from steel, skiers began snapping them up,
delighted with their flexibility and grip of the snow, however producing the skis turned out to be a
nightmare and many parts had to be scrapped or reworked, expenses mounted. Volant hired a design
engineer ex-Boeing he made a small design change which allowed for more tolerances, the design
change had a big effect with the company going into the black in the first year. To prevent such
problems in the first place a growing number of businesses are using Design for Manufacturability and
Assembly (DEMA)
This course will highlight the distinct benefits of applying such techniques.
Objectives
The course is designed to help and advice on developing design skills for the design engineers. Not so
much on how to use the many software programs and hardware but more on how the design engineers
can develop expertise and knowledge and understanding required to identify and research the important
issues to develop a specification.
Who Should Attend?
Design engineers, Manufacturing Engineers, Process Engineers, Planning Engineers.

4
20

Upcoming Courses

5
20

FUNDAMENTALS OF PROCESS CONTROL
INSTRUMENTATION AND MEASUREMENTS
Introduction
Process control practices are essential for maximizing performance and safety during all the stages of a
process plant, in particular: startup, operation and shutdown. Nowadays control systems are becoming
more sophisticated, so professionals working in control areas have to be trained continuously expanding
and updating their knowledge in order to respond quickly to the latest technology advancement.
Objectives
Have a panoramic of technologies used in process control

Understand different approaches used to control an industrial process
Learn about the components used in a control system
Identify important parameters used to design and compare control instrumentation
Learn about measurement devices and methodologies
Understand how a control system is working
Learn the fundamentals of process control modelling
Understand how to configure each component of a control system
Who Should Attend?
This course is intended for professionals working in process industry within areas related to process
control, instrumentation and measurements.

6
20

FUNDAMENTALS OF PROCESS CONTROL
INSTRUMENTATION AND MEASUREMENTS
Upcoming Courses

7
20

MACHINE FAILURE ANALYSIS
Introduction
This program gives a thorough overview for experienced engineers, new engineers and technicians to
familiarize them quickly in the rotating equipment field. It also gives basic principles of failure causes
and diagnosis to develop their skills of problem solving and failure reporting.
Objectives
This program gives a thorough overview for experienced engineers, new engineers and technicians to
familiarize them quickly in the rotating equipment field. It also gives basic principles of failure causes
and diagnosis to develop their skills of problem solving and failure reporting.
Who Should Attend?
Maintenance, design, operations engineers as well as technicians working in industrial plants, refineries,
petrochemical plant and power stations and other industries.

8
20

MACHINE FAILURE ANALYSIS
Upcoming Courses

9
20

Introduction
Polymeric materials are nowadays employed in a multitude of applications, due to their wide spectrum
of chemical, physical and mechanical properties. For this reason, polymeric materials play an important
role on the chemical industry and more in general on the global economy. This programme provides a
bird’s eye vision about the methods to produce different typologies of polymers and about the
processing techniques used to obtain valuable finished products.
Objectives
Understand the importance of the polymers economics

Learn to infer the properties of the polymeric materials from their chemical structure
Learn the methodologies used to produce polymers from raw materials
Learn the techniques used to produce reinforced resins
Listen about the applications of the most common polymeric materials
Learn the techniques used to form the finished products
Apply the most important equations governing the chemical and mechanical behaviour of polymers
Who Should Attend?
Trainee process engineers, specialists, polymer engineers, material engineers, chemical engineers,
process engineers, chemists, operators, managers and other professionals working within the Polymer
industry that need to build, broaden or update their knowledge about polymer science and
technology. The level of the examples and exercises can be adjusted in order to meet the experience and
requirements of the participants.

0
20

Upcoming Courses

20
03 - 07 Jul2023 Milan

20

PRINCIPLES OF PRODUCT DEVELOPMENT
Introduction
This course is designed to assess the underpinning knowledge of delegates for understanding the
principles of product development. Developing and launching successful new products is a key
marketing value driver. Successful innovation ensures that your products stay competitive and that
growth opportunities are not missed. However extensive research indicates that failure rates in this area
high.
Objectives
Develop your complete skill-set to confidently manage new product and innovation projects.
Reduce your product development cycle and quickly gain profitable entry new markets.
Create winning product concepts using advanced idea generation and screening tools.
Objectives
Develop your complete skill-set to confidently manage new product and innovation projects
Reduce your product development cycle and quickly gain profitable entry into new markets
Create winning product concepts using advanced idea generation and screening tools
Who Should Attend?
Managers and executives, irrespective of function, who are or expect to become involved in the
development of new products and the innovation process within their organization.

20

PRINCIPLES OF PRODUCT DEVELOPMENT
Upcoming Courses
12 - 16 Dec2022 Cairo
27 - 31 Mar2023 Milan

20
13 - 17 Nov2023 Dubai

20

PRODUCTION PLANNING AND CONTROL (PPC)
Introduction
This course is designed to teach skills in the planning & control of production for improved sectional &
organisational effectiveness. Production planning is the planning of production and manufacturing
modules in a company or industry. It utilizes the resource allocation of activities of employees, materials
and production capacity, in order to serve different customers. This course will enable you to explore
the basics and all the aspects you need to know about Production Planning and Control (PPC) to push
your production line to newer and greater heights.
Objectives
On completion of this course, participants should be able to:
Improve production planning techniques.

Improve process schedule.
Improve job planning & control.
Improve productivity & problem solving techniques.
Who Should Attend?

Production managers.
Supervisors.
Foremen.
Line managers.

20

PRODUCTION PLANNING AND CONTROL (PPC)
Upcoming Courses
31 Jul - 04 Aug2023 Cairo

20
11 - 15 Dec2023 Dubai

20

PRODUCTION PLANNING, SCHEDULING AND CONTROL
Introduction
Material requirements planning (MRP) is a system used to avoid situations where parts are missing. It
establishes a schedule (priority plan) showing the components required at each level of the assembly
and, based on lead times, calculates the time when these components will be needed.
This course will address the principles of production planning and inventory control using the best
practices in modern manufacturing theories and practices. Participants will gain greater appreciation to
the benefits of positioning their operations and optimise the value from the supply chain. Participants
will gain appreciation and develop their own creative solutions in areas such as implementation of
company-wide measurement and control systems, addressing inventory reduction challenge without
compromising customer satisfaction.
Objectives
This course is designed to teach skills in the planning & control of production for improved sectional &
organizational effectiveness. Experiential learning cycles will be used to ensure maximum benefit to
participants.
On completion of this course, participants should be able to:
Improve production planning techniques

Improve process schedule
Improve job planning & control
Improve productivity & problem solving techniques
Who Should Attend?
Plant Managers, Senior Production, Maintenance and Operations Managers, Line Production Supervisors
and Production Engineers, inventory planners, master planners, master schedulers, production and
maintenance first line supervisors. In addition accounting and financial personnel, Purchasing Agents and
those involved with implementing Just-In-Time and Manufacturing Resource Planning initiatives will
benefit greatly.

20

PRODUCTION PLANNING, SCHEDULING AND CONTROL
Upcoming Courses

0
20

RISK ASSESSMENT FOR PRODUCTION OPERATIONS
Introduction
Health, Safety and Environmental Management Systems are based on a proactive process for incidents
prevention. Risk assessment is required to be applied to all activities that impacts on health & Safety,
production, asset, environment and the Company reputation. In this program you will learn how to:
Improve your practical skills in applying risk assessment techniques relevant to your activities.
Effectively balance risk against cost in order to optimize risk reduction measures.
Motivate your people for improved safety culture.
Appreciate the role of Quantified Risk Assessment and major hazards.
Objectives
Recognise the difference between hazard, risk and risk assessment.

Develop the skills of applying advanced risk assessment techniques.
Plan and conduct successful appraisal interviews with their team.
Who Should Attend?


20

RISK ASSESSMENT FOR PRODUCTION OPERATIONS
Upcoming Courses

2
COURSES
PROJECT MANAGEMENT
1. Advanced Skills of the Bid and Tender 2. Agility Process Management and
Management Process Controlling Programme
3. Building and Sustaining an Effective 4. Contract Administration, Claims

Project Management Office (PMO): A Management and Negotiating Win-Win
Journey for Success Settlements
5. Facility Management FM 6. Financial Management for Project

Development
7. Mastering Tenders and Contract 8. Microsoft Project: Managing Multiple

Management Projects
9. Negotiation Mastery 10. Project Management
11. Project Management and Implementation 12. Project Management for Managers
13. Project Management for Software 14. Project Management for Supply Chain
Development Professionals

3
20
Project Management
ADVANCED SKILLS OF THE BID AND TENDER
MANAGEMENT PROCESS
Introduction
This course has been designed to assist procurement specialists in the development of realistic and
measurable evaluation criteria, thus allowing them to evaluate and differentiate between bids while
ensuring the process is complete and fair.
Objectives
Identifies the various policies and directive applicable to bid evaluation

Enables the participant to understand the essential elements of a Statement of Work (SOW)
Provides a list of the roles, responsibilities and accountabilities of individuals in the various phases of
evaluation
Explains the difference between mandatory and weighted evaluation criteria
Introduces the minimum elements of an evaluation plan/strategy
Identifies the various contractor selection methodologies
Describes points of concern when debriefing bidders
Who Should Attend?
Every member of the project and contract delivery team including:
Project managers
Compliance managers
Contract administrator
Commercial officer
Sales manager
Contracts managers
Commercial managers

4
20
Project Management
ADVANCED SKILLS OF THE BID AND TENDER MANAGEMENT
PROCESS
Upcoming Courses
12 - 16 Dec2022 Brussels
12 - 16 Dec2022 Dubai
06 - 10 Mar2023 Cairo
13 - 17 Mar2023 Dubai

5
20
03 - 07 Jul2023 Dubai
10 - 14 Jul2023 Miami

6
20
20 - 24 Nov2023 Dubai

7
20
Project Management
PROGRAMME
Introduction
This programme focuses on Process Management and Controlling, aims to address the needs of those
working in a project-focused environment. And In today’s fast-paced business world, budgets are
constrained, and project requirements change quickly, all while turnaround expectations have increased.
Organisations and their people need a methodology that is more fluid and adaptive to these evolving
demands. Adopting those Process Management can lead to tangible business improvements quickly.
Objectives
By the end of this course, you will be able to understand:
The background to participating in the project

The roles and responsibilities of a typical project team
The various tools available to the teams to facilitate the project
How can teams cooperate and collaborate to deliver business value
The important interpersonal skills in the environments encourage and foster
How discipline and standards contribute to agility
Understand the Estimation, Planning, Monitoring and Control methods
Managements of the Projects
Who Should Attend?

Team members
Project managers
Managers of teams involved in the development

8
20
Project Management
PROGRAMME
Upcoming Courses

9
20
Project Management
BUILDING AND SUSTAINING AN EFFECTIVE PROJECT
MANAGEMENT OFFICE (PMO): A JOURNEY FOR
SUCCESS
Introduction
Creating a Project Management Office (PMO) is one of the most powerful steps any organization can
take to integrate the processes and tools that enable organizational mastery of project management. In
addition to the tactical benefits a PMO can provide, it can also offer a compelling strategic advantage by
helping teams collaborate, create, learn, and harvest the expertise from their projects so that it may be
re-used by others.
There are specific actions that can be taken to assure a comprehensive, realistic, appropriate project
management support function that adds value, not overhead. This course outlines three steps that
address how to define, implement, and manage a PMO as a strategic function within the organization
that adds immense value.
Objectives
The course provides participant with an in-depth:
Understanding on the approach to defining the appropriate PMO for an organization.

Guidance to help prevent critical omissions in conceptualizing a PMO.
Awareness of the multiple inputs from a wide variety of people in the organization to ensure the PMO
is well defined in alignment with the organization’s needs and wants.
Ability to Create, Document and Validate a PMO Charter
Ability to develop an implementation plan that addresses the PMO in terms of the organization,
infrastructure and institution.
Knowledge on the way to manage a PMO taking into account the ability to create and sustain
customer responsiveness and delight, process efficiencies appropriate to the organization, a focus on
the future trends and employee retention.
The course will provide a PMO working journal where key learning points, and action plan can be
captured, so the participants can apply the acquired knowledge and skills immediately upon return to
work. Post course support is also available in relation to the implementation of the action plan, up to six
(6) months following the course completion.

0
20
Who Should Attend?
Anyone works in the Projects Enviroments
Project Management
MANAGEMENT OFFICE (PMO): A JOURNEY FOR SUCCESS
Upcoming Courses
27 - 31 Mar2023 Dubai

20
23 - 27 Oct2023 Dubai

2
20
Project Management
CONTRACT ADMINISTRATION, CLAIMS MANAGEMENT
AND NEGOTIATING WIN-WIN SETTLEMENTS
Introduction
This program provides a comprehensive practical briefing on the issues and details of effective contract
administration, claims management and negotiating settlements . Through proper understanding on contract
document and contract administration during design, tender and construction stages, the parties to the
contract can avoid unnecessary cost overruns and disputes. Cost control is important for any project.
Therefore it is necessary to have good knowledge on contract, claims and dispute resolution when you involve
in a construction project.
Objectives
By program end the participant should be able to:
Introduction to contract administration

Learn the Contract administration process during design stage, tender stage and construction stage.
Gain knowledge on handling contract claims.
Understand the Dispute resolution methods in construction contracts
Learn how to cost control better with proper contract administration
Know the Mistakes to avoid in contract administration process
Understand the essentials for proper contract administration
Know how to effectively negotiate for successful contract administration
Who Should Attend?

All those involved in any aspect of implementing, managing or administering contracts; also those
involved in any step of contract preparation and award for them to realize the importance of a well-
prepared contract.
Contracts managers and specialists
Personnel responsible for managing contracts to ensure their company achieves maximum benefit
from the contract terms

3
20
Project Management
CONTRACT ADMINISTRATION, CLAIMS MANAGEMENT AND
NEGOTIATING WIN-WIN SETTLEMENTS
Upcoming Courses

4
20
Project Management
FACILITY MANAGEMENT FM
Introduction
Facilities Management course aims to provide the knowledge of integrated facilities management to the
learners. Learners will know the importance of efficient facilities management for an organisation to be
productive and cost effective. Learners will be knowledgeable in the coordination amongst departments
for integrated facility management.
Facilities management is the integration of processes within an organisation to maintain and develop the
agreed services which support and improve the effectiveness of its primary activities.
Facility Management’ or ‘FM’ includes all services required for the management of buildings and real
estate to maintain and increase their value.
This includes integration of multi-disciplinary activities within the built environment to provide
maintenance support, project management and user management during the building life cycle. Facility
Management has an impact both upon people and the workplace.
Objectives
Describe the safety lapses and control hazards in the workplace.

Describe a risk assessment and able to identify control measures.
Explain the methods used when reporting and recording accidents and incidents.
List the range of different businesses and their ownership.
Describe how businesses are organised to achieve their purposes.
Relate the impact of the economic environment on businesses.
Explain how political, legal and social factors impact on business.
List the key features of physical resources.
Explain the role of the resources manager.
Know how to monitor the quality and effectiveness of physical resources.
List the roles and responsibilities of a facilities supervisor or manager’s role.
List the organisation structure and service level expectation
Explain the resources required and cash flow in facilities management
Explain a plan for maintenance and sustainable scheme of work for a residential/commercial/
industrial building.
Classify a project scope and scheme of work.
Outline the implementation for the scheme of work.
Illustrate and explain the group project.

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Who Should Attend?
Professionals who are responsibilities for providing, maintaining and developing facilities.
Administrative and contract management staff.
Project Management
FACILITY MANAGEMENT FM
Upcoming Courses
12 - 16 Dec2022 Dubai

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7
20
Project Management
FINANCIAL MANAGEMENT FOR PROJECT
DEVELOPMENT
Introduction
This course will provide you with a systematic understanding of financial approaches to Project
development and the role of finance and financial institutions. Students will be able to evaluate the
merits of the various mechanisms of financing development and to understand the bases for financial
policy. During the course you will develop the skills required for the analysis of Project development, and
to understand and develop expertise on Planning and Budgeting, Project Management Basics, Annual
reports writing and related economic matters. Additionally, students have the opportunity to study a
range of options covering project and programme management, Monitoring, Auditing and Internal
Control and development policy.
Objectives
Develop forecasts and monitor and control costs on projects

Appreciate cash-flow and profit and how they are managed
Differentiate between types of costs and costing methods
State the principles of Value Management and Through Life Costing
Assess the economic viability and commercial profitability of projects through investment appraisal
Assess financial stability, profitability by preparing and analysing profit and loss accounts and
balance sheets
Who Should Attend?

Managers
Financial and Accountants officers
Auditors
Anyone interested and wanted to develop his performance in financial management in
project development

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Project Management
FINANCIAL MANAGEMENT FOR PROJECT DEVELOPMENT
Upcoming Courses
05 - 09 Dec2022 Paris
16 - 20 Jan2023 Paris
25 - 29 Dec2023 Dubai

9
20
Project Management
Introduction

Objectives

Who Should Attend?

Procurement Managers
Purchasing Managers
Logistics Managers
Project Managers
Sourcing Managers
Staff wishing to move to the above positions
Corporate Sales Managers
Corporate Sales persons

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20
Project Management
Upcoming Courses
16 - 20 Jan2023 Milan
06 - 10 Feb2023 Paris
20 - 24 Mar2023 Dubai
24 - 28 Jul2023 Dubai

20
Project Management
Introduction
Project managers are often tasked with maintaining complex or multiple projects and require the ability
to share resources and performance data. When the scope or volume of projects does not sustain the
investment in Project Server, managers can leverage Microsoft Project Professional as a standalone
solution.
This course provides the skills to manage multiple or complex projects with Project Professional. You
learn to create cross-project links, develop shared resources, and track and report status across multiple
projects.
Objectives
Leverage Microsoft Project Professional tools and techniques in a multi-project environment

Reorganize large or complex projects into master and subprojects
Optimize resource assignments across projects and resolve over allocations
Track schedule, completeness and budget on complex projects and for distributed teams
Connect project managers, teams and data across the organization
Integrate third-party applications to facilitate data sharing and accessibility
Who Should Attend?
This course is useful for project managers working in a multiproject environment. Participants should be
able to enter and link tasks, create and assign resources, save a baseline and track progress for single
projects.

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Project Management
Upcoming Courses
25 - 29 Sep2023 Milan

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Project Management
NEGOTIATION MASTERY
Introduction

Objectives


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Who Should Attend?
Project Management
NEGOTIATION MASTERY
Upcoming Courses

5
20
Project Management
PROJECT MANAGEMENT
Introduction
Many companies are realizing that the traditional project management principles are no longer
applicable in today’s extremely dynamic and demanding environment. A fixed approach of planning is no
longer a good method since it is very difficult to anticipate everything in advance and respond to it in
the plan. Instead, more agile planning methods are required to accommodate for changing markets,
technology and resources over the course of a typical project.
As a result, new project managers must be systematically thought on best practices and established
management techniques. In this course, you will understand the role of project manager as a broker of
information. The emphasis here is on the day-to-day running of a project as opposed to leading a team
using emotional skills (See Technical Team Leading Course).
You will learn how to manage time, resources, cost, risk and quality using a variety of practical hands-on
exercises. This course includes the following topics:
Mission
Differences between a project and your daily tasks?

Project Management versus Team Leading
Setting up project objectives and constraints
Identifying scope and ultimate goals
Stakeholders and clients roles in project objectives
Project Planning
Project life cycles & planning models

Introduction to planning tools
Work breakdown structures
Deliverables
Estimating time and cost
Resource allocation and management
Setting up Gantt charts
Precedence networks
Risk management
Creating contingency plans
Effective documentation system
Project Progress Monitoring

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How to monitor performance and measure progress against objectives

How to keep track of new issues as they are discovered and eliminating them
Effective decision making
Handling Clients and Stakeholders
Effective communications
Influencing key people
Keep your clients updated
Manage requests for change
Handling Team Members
How to give effective feedback

How to have productive meetings
How to maintain rapport with team members
How to motivate the team and keep them committed to the project’s mission
How to boost creativity
Meaningful Meetings
How to manage a meeting to get everyone’s input

How to capture what is discussed
Effective brainstorming
Meeting frequency
Project Close
Stakeholder Acceptance
Final documentation before closing down
Marketing
Who Should Attend?
Anyonenew to project management who wants an effective introduction to its basic principles.
Project Management
PROJECT MANAGEMENT
Upcoming Courses

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12 - 16 Dec2022 Lisbon
20 - 24 Feb2023 Dubai
27 - 31 Mar2023 Paris
17 - 21 Apr2023 Paris
08 - 12 May2023 Paris

8
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18 - 22 Dec2023 Dubai

9
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Project Management
PROJECT MANAGEMENT AND IMPLEMENTATION
Introduction
This advance course takes participants through all aspects of project management and provides
extended tools and techniques in managing projects. This course looks at the practical tasks, tools,
techniques and skills that need to be undertaken or applied to ensure a project happens as planned,
results are achieved and the project
is completed to specification, on time and on budget.
Objectives
Learning project management fundamentals

Learning new techniques by facing and dealing with issues presented in a series of exercises
Understanding of the key skills needed to ensure success
Understanding roles during implementation
Assessing status and implications in implementing projects
Who Should Attend?

Managers
Executives
Supervisors
Anyone planning to become more effective in managing and implementing projects

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Project Management
PROJECT MANAGEMENT AND IMPLEMENTATION
Upcoming Courses
12 - 16 Dec2022 Dubai
15 - 19 May2023 Dubai

20
18 - 22 Sep2023 Dubai

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20
Project Management
PROJECT MANAGEMENT FOR MANAGERS
Introduction
This course takes the mystery out of how to organise and plan projects, meet deadlines, and keep the
budget under control. Delegates will benefit by saving time and money through improved plans,
schedules, and communications. This fast-paced, hands-on course is specially designed to meet the
“instant” project manager’s needs. It provides basic project management (PM) principles and terms,
reinforced with a selfcheck quiz and an easy-to-use set of tools to help new managers plan and
implement their projects. This course provides the opportunity for delegates to create tangible PM work
products which are immediately usable to support their projects.
Objectives
By the end of the training program, participants will be able to:
Define basic project management terms.

Distinguish projects from ongoing operations and programs.
Explain the benefits of organising project activities into phases.
Describe the Generic Project Life Cycle.
Develop, plan, schedule, and chart project information.
Work with calendars and implement scheduling methods such as the Critical Path Method to keep
projects on track.
Create task dependencies and work with flexible and inflexible task constraints.
Work with multiple, consolidated projects and multiple critical paths.
Use Gantt charts to visualize project progress.
Create PEST charts to understand the relationships between tasks.
Compare actual progress against planned baseline projections.
Estimate durations for activities and resources required.
Estimate durations for activities and resources required.
Develop a project schedule.
Estimate costs.
Build a budget and spending plan.
Describe elements of a good project communications plan.
Organise to acquire staff.
Identify risks and plan to respond.

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Who Should Attend?
Business owners, managers, supervisors, project managers (or leaders) who want to improve their
project management skills.
Project Management
PROJECT MANAGEMENT FOR MANAGERS
Upcoming Courses
12 - 16 Dec2022 Dubai
12 - 16 Dec2022 Dubai
13 - 17 Mar2023 Dubai

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29 May - 02 Jun2023 Cairo
19 - 23 Jun2023 Cairo
24 - 28 Jul2023 Dubai
11 - 15 Sep2023 Paris
02 - 06 Oct2023 Paris
23 - 27 Oct2023 Paris

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Project Management
PROJECT MANAGEMENT FOR SOFTWARE
DEVELOPMENT
Introduction
It is an established fact that IT projects are more prone to failure than any other type of project. In fact
using the traditional yardstick of Time, Cost and Quality virtually no IT projects can be considered
totally successful. The main reason for this is that IT projects are inherently more difficult than non-IT
projects. It is therefore particularly important for IT projects that they are correctly Initiated, Planned and
Managed. This is the responsibility of Project Management. Throughout the course practical applications
of the theory will be illustrated by examples and case studies from the presenter’s considerable
experience of managing large, complex IT projects. The format of the seminar is very interactive with
delegates encouraged to share their experiences.
Objectives
Deliver successful software projects that support your organization's strategic goals
Match organizational needs to the most effective software development model
Plan and manage projects at each stage of the software development life cycle (SDLC)
Create project plans that address real-world management challenges
Develop the skills for tracking and controlling software deliverables
Build an effective and committed team and keep them motivated day to day
Who Should Attend?
Project managers, team leaders, business analysts, those new to running a software development
project, or anyone looking to refresh their knowledge of software project management techniques.

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Project Management
PROJECT MANAGEMENT FOR SOFTWARE DEVELOPMENT
Upcoming Courses
02 - 06 Oct2023 Dubai

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Project Management
PROJECT MANAGEMENT FOR SUPPLY CHAIN
PROFESSIONALS
Introduction
Supply Management is the process of managing relationships, information, and materials flows
across organisational boundaries to deliver enhanced customer service and economic value. Supply
manager’s aim towards synchronizing and amalgamating these flows through the implementation of a
specific ordering of
work activities across time and place, with a beginning, an end, clearly identified inputs and outputs, as
well as a structure for action.
Project Management is also a structured process of managing workflow in a specific order across time
and place. The close similarities between these two processes provide a firm foundation to expand the
supply manager’s world view to adopt project management principles and techniques. This course
focuses on
integrating project management principles into the supply management process. In this course, you
will learn how project management concepts could be applied to enhance supply management. You will
also gain an understanding of the tools and techniques used to initiate, execute, manage and control a
project.
Possible initiatives for the improvement of supply management through the application of
project management concepts will be emphasised.
Objectives
Organize, plan, launch, track, and close a project

Create a clear project objective and work breakdown structure
Master project planning, execution and control skills
Identify the skills necessary to lead or serve on a project team
Utilize project management related techniques
Create an accurate project timeline
Incorporate uncertainties in project time and cost plans
Use various project scheduling techniques
Plan a project balancing the constraints of scope, time, cost and quality
Complete project cost estimation and financial evaluations
Build and maintain effective and efficient project procedures and processes
Identify improvement opportunities to better manage supply chains
Demonstrate proficiency in developing project plans and making sound decisions
List the objectives of inventory management and its impact on cost and customer service.

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Perform proper classification of inventory and use best practices for item specification/cataloguing.
Use forecasting techniques to predict demand and better manage lead times.
Identify the optimum ordering quantity and determine safety stocks and reorder points.
Conduct cycle counts, improve inventory record accuracy, and find ways to reduce inventories.
List various techniques to reduce inventory, including JIT (Just-In-Time).
Apply Key Performance Indicators (KPIs) to measure and improve inventory performance.
Case Studies
Who Should Attend?

This course is designed for professionals who are interested in supply management, including
leaders, managers, supervisors, and persons responsible for evaluating and improving their company’s
supply
management programs and activities. The course is also tailored for the needs of those seeking ways
to improve, enhance and maximize the value they add to their organisations through better management
of
their supply systems.
Project Management
PROFESSIONALS
Upcoming Courses

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06 - 10 Feb2023 Cairo
06 - 10 Feb2023 Dubai

COURSES
PUBLIC RELATION (PR)
1. Business Etiquette and Professional 2. Crisis Communications and Damage

Conduct Control
3. Effective Communication for Improved 4. Effective Planning of Media Campaigns

Public Relations
5. Event Management Skills 6. Personal Branding And Public Relations
7. Planning and Hosting VIP Visits 8. PR Strategy and Management
9. Public Relations Essentials 10. Strategic Brand and Public Relations

Management

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Public Relation (PR)

Introduction
Good etiquette is crucial in today's workplace as it can promote productivity, harmony and peace in the
working environment. This course provides the knowledge and skills to keep you calm, confident and
courteous in any business or social setting.
During the course delegates will learn how to make a great first impression paying attention to
appearance, communication and behaviour. Delegates will learn many useful techniques, for example
how to remember people's names or how to ensure conversations flow smoothly and by practising these
techniques in different scenarios such as team meetings or client presentations they will build their skills
and confidence.
The course also covers written and online ettiquette (netiquette), cross cultural considerations when
doing business internationally, dealing with ethical dilemmas and other challenging situations.
Objectives
In this course participants will:
Understand why business etiquette matters and how to improve business etiquette culture
Understand the three components of business etiquette - appearance, communication, and behaviour
Know how to make a great first impression and how to dress appropriately
Understand how to read body language
Understand the intricacies of introducing people in business contexts and how to remember
people’s names
Understand the art of conversation both in person and on the phone
Understand how your personal style influences how you communicate
Know the right way to behave online in a business context
Explore the do's and don'ts of email etiquette
Explore the business etiquette of different cultures and countries
Know how to behave in business social contexts
Understand the etiquette of how to deal with ethical dilemmas, personal issues, and difficult people
Understand how to conduct a successful meeting
Who Should Attend?
Entrepreneurs, HR managers, Executive Assistants, Image Consultants, Sales and Marketing Executives

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and Special Event Planners

Upcoming Courses
06 - 10 Mar2023 Dubai

4
20
31 Jul - 04 Aug2023 Kuala Lumpur

5
20
02 - 06 Oct2023 Dubai
13 - 17 Nov2023 Milan
04 - 08 Dec2023 Milan
25 - 29 Dec2023 Paris

6
20

CRISIS COMMUNICATIONS AND DAMAGE CONTROL
Introduction
Crisis communication is a sub-speciality of Public Relations whose purpose is to positively reflect and
protect the reputation of the organisation. Without skillful management, crises can damage brand image
and in extreme cases the very survival of the business.
This highly practical and interactive course will develop delegates' knowledge and skills in anticipating,
preparing for and handling crises. During the course they will learn which communication strategy works
best in which context, how to quickly assemble and train a crisis team, who needs to know what and
when, how best to craft their messages and which media channels to choose.
Towards the end of the course delegates put their new knowledge and skills into practice by developing
a crisis communications strategy and action plan based on a scenario relevant to them.
Objectives
Understand what constitutes a crisis and how to manage communications during a crisis
Select the most appropriate strategy and approach to different situations
Prepare a crisis communications plan
Be clear about what needs to be done before, during and after a crisis in terms of communication
Protect the organisation’s reputation by confidently managing all stakeholders involved as well as
dealing with the press and social media
Who Should Attend?

Public Relations managers and directors
Internal Communications managers
External Communications managers
Corporate Affairs managers
Marketing managers

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CRISIS COMMUNICATIONS AND DAMAGE CONTROL
Upcoming Courses
06 - 10 Mar2023 Paris

8
20
19 - 23 Jun2023 Dubai
25 - 29 Sep2023 Dubai

9
20

EFFECTIVE COMMUNICATION FOR IMPROVED PUBLIC
RELATIONS
Introduction
Effective communication is essential for every area of business, and is especially critical in public
relations. This course focuses on the communication skills needed to build and enhance your
organisation's brand and reputation through outstanding public relations.
During the course delegates will consider the role of PR in building and sustaining brand and reputation
and how their communications choices can impact this. They will learn about the 4 communication
styles and how to adjust their own style to suit different contexts.
Using practical case studies and scenarios relevant to them, delegates will practice planning their
communications by setting clear goals, identifying their audiences and how to reach them with clear and
compelling messages.
The course will also address how to overcome various barriers to communication and how to manage
crisis communications and other challenging scenarios with respect and sensitivity.
Objectives
Confidently practice the key communication skills and techniques essential for performing
your duties.
Understand how to communicate effectively with the internal and external publics of the
organisation.
Play an active role in supporting the image and reputation of the organisation.
Achieve positive results in your communications with others.
Build collaborative relationships that emphasize trust and respect.
Communicate effectively using simple, concise and direct language.
Eliminate the roadblocks that undermine your ability to communicate effectively.
Who Should Attend?

Public Relations executives and managers
Marketing executives and managers
Those whose work involves contact with internal/ external audiences

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EFFECTIVE COMMUNICATION FOR IMPROVED PUBLIC
RELATIONS
Upcoming Courses
13 - 17 Mar2023 Dubai
12 - 16 Jun2023 Kuala Lumpur

20
24 - 28 Jul2023 Milan
14 - 18 Aug2023 Milan
21 - 25 Aug2023 Dubai
04 - 08 Sep2023 Paris
20 - 24 Nov2023 Dubai

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EFFECTIVE PLANNING OF MEDIA CAMPAIGNS
Introduction
Sustained media campaigns can help drive strategic organizational change, build public perceptions and
drive reputation with key stakeholders. Well planned and executed campaigns are a cost-effective
means of changing perceptions and increasing stakeholder value for an organisation.
This powerful program takes a problem solving approach to the design of media campaigns. By closely
fitting the campaign to core business priorities as well as project objectives, campaign design reinforces
key messages and organizational strategy. Participants will develop the skills to design, plan, cost,
deliver and evaluate campaigns using the full range of media and channels. Case study examples in print
and video will be used throughout.
Action planning for the workplace to put ideas into action is a strong feature of the program.
Objectives
To examine the range of media campaigns and the purposes that they can achieve.
To develop a problem-solving approach to match media campaign strategy to business objectives.
To plan media campaigns to meet need setting clear objectives with behavioral outcomes and
measurable results.
To examine a wide range of successful campaigns to judge the differing strategies and use of channels
and media.
To learn how to evaluate media campaigns to demonstrate success to the business and to develop
campaign methodology.
The program emphasizes the following competencies:
Problem solving methodology to match media campaigns to business objectives/priorities.

Planning to cost, schedule, deliver and monitor campaign activities.
Persuasive techniques to win support of top tier management for campaigns and convince other
managers and staff to participate.
Use of a wide range of channels and media to reach audiences in a way that will influence their
behavior. This includes e-media.
Effective evaluation techniques to measure the impact on audiences and to monitor changes in their
behavior.
Summarizing and reporting impact to the business to demonstrate contribution to achieving
organizational objectives.

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Who Should Attend?
This program has been designed for media practitioners/professionals and for senior professionals
elsewhere in the organisation who want to use PR/communications tools to best effect in meeting
business objectives. Communicating effectively with key stakeholders is vital to the delivery of business
goals. This program demonstrates how media can be a key element of business strategy through
coherent and focused campaigns.

EFFECTIVE PLANNING OF MEDIA CAMPAIGNS
Upcoming Courses
20 - 24 Feb2023 Dubai

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20
29 May - 02 Jun2023 Kuala Lumpur
19 - 23 Jun2023 Milan
10 - 14 Jul2023 Milan
17 - 21 Jul2023 Dubai

5
20

EVENT MANAGEMENT SKILLS
Introduction
A successful event generates positive messaging and publicity about an organisation and enhances the
public's perception of their brand. This course covers the key skills and knowledge needed to
effectively plan, budget, market and stage successful events as well as how to follow up after the event
to leverage PR benefits.
Delegates will learn from best practice case studies as well hands-on practical exercises including
developing event plans and budgets using event planning templates, crafting PR messages to publicise
the event and preparing risk assessments which will guide their decisions regarding facilities, services
and staffing.
By the end of the course delegates will have all the knowledge and skills they need to plan and deliver
outstanding events.
Objectives
Recognize the new concept of PR and its importance in the organisation

Identify the various tasks involved in the planning and management of a variety of events
Determine how to organise physical and human resources for staging an event, so that all needs are
covered
Develop an event plan
Develop a budget plan for an event
Prepare a risk assessment to minimize the impact of financial, legal, marketing, crowd control, food
services, and other problems
Describe how facilities and services are managed during the actual delivery of an event
Review an event after its delivery
Who Should Attend?

PR managers
Events managers
Events co-ordinators
Supervisors and professionals involved in the planning or management of events and conferences.

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EVENT MANAGEMENT SKILLS
Upcoming Courses
12 - 16 Dec2022 Dubai
17 - 21 Apr2023 Milan

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20
08 - 12 May2023 Paris
15 - 19 May2023 Dubai
21 - 25 Aug2023 Dubai
18 - 22 Dec2023 Dubai

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PERSONAL BRANDING AND PUBLIC RELATIONS
Introduction
In this course, delegates will learn how to effectively manage their image and personal brand and raise
their profile across solid networks through strategically planned communications.
Effective networking is essential for day-to-day business or for those times when you are actively
pursuing business or job opportunities. This workshop is designed to provide practical, hands-on tools
that will provide delegates with a skillset to deal effectively with colleagues, the public and the media.
Covering the key areas of image control, networking, interpersonal communications and media
relationship management, by the end of the course delegates will have a clear idea of the personal brand
they wish to project as well as the skills and know-how to establish themselves in their specialist areas.
Objectives
Network for success

Manage “Meet and Great” opportunities
Dress for success
Write effectively
Set goals
Manage media relations
Plan issue and crisis communication
Use social media to foster postive public relations
Deliver effective employee communication
Who Should Attend?

This program is designed for Media, PR managers, supervisors and professionals involved in the
planning or management of events and conferences.

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20

PERSONAL BRANDING AND PUBLIC RELATIONS
Upcoming Courses

0
20

PLANNING AND HOSTING VIP VISITS
Introduction
All customers are important to your business, but influential VIPs are even more important. Whether
they are public figures, journalists, celebrities or current/potential key accounts, if you want them to be
strong advocates for your company, then it is critical that you provide them with a truly 'wow'
experience. This course will prepare you to do just that.
During the course delegates will work through the VIP visit planning process from start to finish covering
everything from creating VIP profiles and background notes for briefing their teams through to logistics
(travel, accomodation, venues) and communications including PR.
By the end of the course delegates will be confident in their ability to deliver a 'red carpet' experience
whenever they are asked to host VIP visits.
Objectives
Understand the VIP event planning process

Prepare your team to deliver an outstanding VIP experience
Recognise the importance of protocol
Design and deliver 'red carpet' VIP experiences
Leverage VIP visits and events to gain positive publicity for your company
Who Should Attend?

PR managers
Marketing managers
Meeting and Special Event Planners

20

PLANNING AND HOSTING VIP VISITS
Upcoming Courses

2
20

PR STRATEGY AND MANAGEMENT
Introduction
With the right strategies in place, effective Public Relations activity can support organisational strategy
and favourably shape external perceptions of your company's brand and performance. This course is
ideal for PR professionals looking to update their knowledge and skills and so ensure that their strategies
and activity are fit to meet the challenges presented in today's fast moving and ever changing business
environment.
During the course delegates will assess their current situation and current perceptions of their
organisation. They will then identify their PR goals and look at how best to achieve them through clear
messaging which reaches the right people at the right time and in the right places.
Delegates will leave the course with a comprehensive action plan for implementing their new PR
strategies or improving existing ones on their return to work.
Objectives
Understand the elements of effective PR strategies

Support corporate strategy and through your PR activity
Craft clear and engaging key messages
Make effective use of the media.
Understand how social media has impacted modern public relations management
Understand the development of strategy/plans/tactics and co-ordinate these to achieve successful PR
campaigns
Who Should Attend?

PR executives
PR managers
Product/service managers
Marketing execs/managers

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20

PR STRATEGY AND MANAGEMENT
Upcoming Courses
12 - 16 Dec2022 Dubai
01 - 05 May2023 Dubai

4
20
21 - 25 Aug2023 Dubai

5
20

PUBLIC RELATIONS ESSENTIALS
Introduction
A well-designed public relations programme can improve your organisation’s image, reputation and
business success. This course will equip you with the skills needed to promote your company's successes
and mitigate any issues or problems, ensuring positive internal and external perceptions of your
company's brand and performance.
This comprehensive course provides delegates with a solid understanding of the role of PR in supporting
their business and covers all the key areas including evaluation and selection of appropriate media
channels, crafting clear and engaging messages, handling and building good relations with the press and
media, adapting messages for different audiences and measuring the success of PR activity.
Objectives
At the end of this interactive training programme, you will be able to:
Understand the ways in which media has an important role in the publicity and image of the business
Know how ineffective public relations can lead to bad publicity and a negative public image of the
business
Understand how effective communication with the media can benefit the business
Write a press release and be able to launch an effective PR campaign
Know how to talk to different people in different ways depending on what is needed from who
Position Your Organization in the Marketplace.
Say Exactly What Editors Want to Hear to Maximize Media "Pickups".
Use PR to Support Planning.
Use Public Relations as a "Crisis-Solver".
Measure the Success of Your PR Efforts.
Target Prospects and Adapt Your Message.
Build a Network of Valuable Media Contacts.
Integrate Low-Cost PR Strategies into Your Efforts.
Who Should Attend?

Newly appointed PR managers
PR executives
Marketing executives

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20
Marketing managers with responsibility for PR

PUBLIC RELATIONS ESSENTIALS
Upcoming Courses
12 - 16 Dec2022 Berlin

7
20
22 - 26 May2023 Dubai
07 - 11 Aug2023 Dubai

8
20

STRATEGIC BRAND AND PUBLIC RELATIONS
MANAGEMENT
Introduction
This training course covers essential branding and PR strategies, enabling delegates to obtain
the highest return on investment (ROI) from their Strategic Marketing.
On this course delegates will learn how to plan, implement and align their Branding and PR efforts so
that they support business goals. Delegates will be asked to assess their brand positioning making use of
consumer and market research tools so as to ensure their brand is perceived as a leader in its target
market.
During the course delegates will learn what it takes to create effective PR strategies and campaigns
learning from best practice. They will also explore the wide range of channels available both on and
offline, to ensure their messages are seen by the right people.
By the end of the course delegates will have a much clearer picture of where they want to take their
brand and how to support and protect it through effective Public Relations.
Objectives
Understand the elements of effective Brand strategies

Ensure your brand strategy and PR activity support your business goals
Clarify your brand positioning and evaluate how it performs against your competition
Make effective use of the media
Understand the development of strategy/plans/tactics and co-ordinate these to support your brand
through effective PR campaigns
Who Should Attend?

Directors of Marketing
Marketing Managers

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Brand Directors
Brand Managers
Directors of Public Relations
Public Relations Managers
Company Directors
Senior Managers

STRATEGIC BRAND AND PUBLIC RELATIONS MANAGEMENT
Upcoming Courses
12 - 16 Dec2022 Paris
06 - 10 Mar2023 Milan

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20
03 - 07 Apr2023 Dubai
25 - 29 Dec2023 Dubai

COURSES
QUALITY AND PRODUCTIVITY
1. Building High Performing and Creative 2. Business Process Management

Teams
3. Business Systems: Analysis and Design 4. Change Management and Organisational

Development
5. Modern Techniques of Quality and 6. Skills of Improving Working Methods

Productivity Management
7. Total Quality Management (TQM)

Training Program

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Quality and Productivity

Introduction
This course tackles the fundamentals of high-performance teams, effective leadership and development
of excellence and creativity.
Objectives

Ensure that your staff have the skills and competencies for creativity and excellence
Who Should Attend?

Managers
Supervisors
Team Leaders
Directors

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Upcoming Courses
15 - 19 May2023 Dubai
04 - 08 Sep2023 Dubai
23 - 27 Oct2023 Amman

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11 - 15 Dec2023 Dubai

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Introduction
A business process is any sequence of events or tasks that must be performed for a business to operate.
For example, a customer’s purchase resulting in delivery is a key business process that exists in many
organisations. Business Process Management focusses on repetitive and ongoing processes that follow a
predictable pattern, or process management. If left unmanaged, chaotic processes can damage business
and lead to wasted time, errors, demotivated workforce or even business failure.
By applying good business process management organizations can improve their processes and keep all
aspects of operations running optimally.
Objectives
Recognise the fundamentals of Business Process Management

Understand BPM implementation strategies
Understand Process Modelling, Analysis & Design
Be aware of governance and business strategy affecting BPM
Identify ways of improving fault handling and exception management
Create effective business rules
Plan your first BPM project
Who Should Attend?

Business Consultants
Business Analysts
Business Process Engineers
System Analysts
Anyone Involved in Analysing and Planning Business Processes

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Upcoming Courses
12 - 16 Dec2022 Singapore
13 - 17 Feb2023 Milan
06 - 10 Mar2023 Vienna
11 - 15 Sep2023 Dubai

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Introduction
Introduction
Business analysis is a critical process that drives the project life cycle. The business analyst, acting as an
intermediary between the business and technical communities, analyzes competing business needs and
develops plans to implement the projects that support stakeholder objectives. In this course, you gain
foundational knowledge of the role and function of the business analyst. You also learn to apply a clearly
defined business analysis framework.
Objectives
Perform key functions of the business analyst.

Apply a solid business analysis framework.
Evaluate and prioritize the feasibility of various business initiatives.
Quantify appropriate benefits and costs to support a business case.
Plan a detailed requirements development process using best practices.
Deliver the requirements package and support downstream development.
System analysis fundamentals.
Information requirement analysis.
The analysis process (models and methods).
Design process.
Implementation and testing process.
Who Should Attend?
Anyone interested in a broad overview of key tasks conducted by a business analyst or needing to know
how to effectively analyze business options and outcomes.

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Upcoming Courses

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21 - 25 Aug2023 Milan
21 - 25 Aug2023 Dubai

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DEVELOPMENT
Objectives
Awaken the role of the modern commander in the management process.

Enhance the skills for the implementation of the objectives of the foundation.
Develop the awareness of the most important challenges facing the leader in this rapidly changing
world particularly in the area of information technologies and means of modern communication.
Enable participants to carry out any new burdens assigned to them, recognize how to fill leadership
positions in the new future.
Outline the most important elements that must be in available in outstanding leader for change called
for in his institution.
Who Should Attend?

Managers working in leadership positions or who are expected to occupy such sites in the future.
All officials in general who are responsible for the planning, organization and follow-up activities of
the units that oversee and evaluate the work of the staff and the continued development of their
performance.

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DEVELOPMENT
Upcoming Courses
11 - 15 Dec2023 Dubai
18 - 22 Dec2023 Paris

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MODERN TECHNIQUES OF QUALITY AND
PRODUCTIVITY MANAGEMENT
Introduction
Learning Objectives
To gain an understanding of the concept of TQM soft skills for managing, controlling and improving
quality in organizations.
To evaluate the skills and resources needed to implement TQM processes, with particular emphasis on
soft skills for achieving world class standards.
To develop their skills in using quality tools for data analysis.
To improve their Knowledge of alternative quality measures.
To improve their ability to use quality measurement and control tools and to identify quality
improvement opportunities.
To improve their ability to develop an integrated plan to improve quality and create the required
awareness for its success.
Objectives
To gain an understanding of the concept of TQM soft skills for managing, controlling and improving
quality in organizations.
To evaluate the skills and resources needed to implement TQM processes, with particular emphasis on
soft skills for achieving world class standards.
To develop their skills in using quality tools for data analysis.
To improve their Knowledge of alternative quality measures.
To improve their ability to use quality measurement and control tools and to identify quality
improvement opportunities.
To improve their ability to develop an integrated plan to improve quality and create the required
awareness for its success.
Who Should Attend?

Senior managers in manufacturing & service organizations, private, institutional or government, who
wish to implement improved total quality and performance within their areas of responsibility.
Quality Assurance practitioners who wish to evaluate the quality performance of their organizations in

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comparison with international quality certification standards.

MODERN TECHNIQUES OF QUALITY AND PRODUCTIVITY
MANAGEMENT
Upcoming Courses
26 - 30 Jun2023 Dubai

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20 - 24 Nov2023 Dubai
20 - 24 Nov2023 Milan

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SKILLS OF IMPROVING WORKING METHODS
Introduction
This 5-day program will provide a clear vision for you to significantly enhance your simplification
and development skills. You will gain a comprehensive range of very practical and highly effective tools
and approaches that can be immediately implemented upon your return to work.
Objectives
Achieve measurable improvement in work performance.

Develop a personal action plan to improve effectiveness.
Develop the ability to simplify work effectively.
Measure and observe performance of others.
Learn to empower others to perform at a higher level.
Lead difficult staff and colleagues through feedback processes.
Adapt your behavioral style to communicate with anyone in any culture.
Explore why work development and simplification are vital to your organization's success.
Discover how to take a systematic approach to work development and simplification.
Learn how to integrate your work development based on real business needs and potential benefits.
Be able to become a key supporter of work development and succession planning initiatives in your
organization.
Learn how to evaluate options to ensure the effectiveness of your initiatives.
Gain the respect of your people and your senior management team.
Set practical goals for your work—goals you can achieve regardless of hitches.
Set realistic schedules that you can meet.
Develop work plan—and get that plan implemented.
Stay on top of schedules, workloads and people problems.
Save time and energy by building in flexibility rather than merely putting out fires.
Build your credibility with top management.
Who Should Attend?

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The program will particularly benefit anyone responsible for:
Developing and simplifying strategies.

Initiating and managing change.
Improving operational performance.
Creating and leading high performance teams and demonstrating empowering leadership.
Transitioning from managing to leading.

SKILLS OF IMPROVING WORKING METHODS
Upcoming Courses

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18 - 22 Dec2023 Dubai

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TOTAL QUALITY MANAGEMENT (TQM) TRAINING
PROGRAM
Introduction
The training program on Total Quality Management (TQM) is crafted intricately with the aim to provide
the delegates with profound understanding on the subject matter. We have an experienced team of
trainers, equipped with high-end proficiency and tools to meet with any query of the participants. In fact,
we focus on endowing the trainees with proper resources so that they can implement the acquired skill
in their businesses/organizations and achieve commercial success with sheer confidence.
Today is one of the most depended approaches that has been accepted and applied by many reputed
companies such as Ford Motor Company, SGL Carbon, Motorola, Phillips Semiconductor, Toyota Motor
Company, and more.
After the completion of the course, the participants will achieve expertise in-
Integrate the method to improve the quality of the products

They will attain the skill of strategizing the whole process and apply accordingly
The trainees will be a pro-taskmaster to test the product before launching it to market
Build a team of TQM experts to leverage their commercial growth
Reduce the company loses by withdrawing wasteful practices.
Increase commitment to senior management and the employees involves with the production.
Help in saving time and money in producing quality product
Will win recognition for excellent customer satisfaction
Can boost teams in enhancing the overall productivity
Will develop communication skills with the teams and senior management to discuss issues.
Contents
General Idea on Total Quality Management or TQM
To summarize, Total Quality Management (TQM) is an advanced management process that is

implemented to improve the productivity as well as the quality in businesses or any organization. This
complex method is a combination of management tools and quality assessment, aiming to elevate the
business productivity to the next level.
Basics of Total Quality Management or TQM
Training, Leadership, Ethics, Teamwork, Integrity, Trust, Communication, and Recognition are the eight
significant basics or fundamental elements of TQM. Our training modules are designed with the further
elaborations for the trainees.
In-depth study of the 4 Elements of TQM

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From the eight fundamental elements of TQM, it is further categorized in top four elements powered
with the features to surpass the fierce market competitors.
The module contains the detailed discussion of the top 4 elements of TQM-
Foundation - This head includes trust, integrity, and ethics- the cornerstones of Total Quality
Management.
Building Bricks - Training, Teamwork and Leadership include the Brick parameter.
Binding Mortar - The overall communications come within the Binding Mortar section. In the modules,
we provide the detailed description of the same.
Roof - Ultimately the Roof is covered by the recognition that is achieved by the trainees by attending
the TQM training program.
How to strategize the TQM plan
Our expert trainers will guide the participants to code the strategies of their TQM plans by incorporating
the elements as well as the management tools of the Total Quality Management Tools.
During this module, the trainees will also be catered with many slideshows and presentations that will
guide them in strategizing and integrating their own skills as well as the guided knowledge to create a
high –end strategy plan.
Objectives
The 5-day training program on Total Quality Management (TQM) is crafted intricately with
the aim to provide the delegates with profound understanding on the subject matter. We
have an experienced team of trainers, equipped with high-end proficiency and tools to
meet with any query of the participants. In fact, we focus on endowing the trainees with
proper resources so that they can implement the acquired skill in their
businesses/organizations and achieve commercial success with sheer confidence.
Today is one of the most depended approaches that has been accepted and applied by
many reputed companies such as Ford Motor Company, SGL Carbon, Motorola, Phillips
Semiconductor, Toyota Motor Company, and more.
After the completion of the course, the participants will achieve expertise in-
• Integrate the method to improve the quality of the products
• They will attain the skill of strategizing the whole process and apply accordingly
• The trainees will be a pro-taskmaster to test the product before launching it to market
• Build a team of TQM experts to leverage their commercial growth
• Reduce the company loses by withdrawing wasteful practices.
• Increase commitment to senior management and the employees involves with the
production.

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• Help in saving time and money in producing quality product

• Will win recognition for excellent customer satisfaction
• Can boost teams in enhancing the overall productivity
• Will develop communication skills with the teams and senior management to discuss
issues.
Who Should Attend?
Managers and senior management professionals are the most suited candidates to participate in this
program. Apart from the private business owners and managers, the senior officers and management
teams from the governmental organizations can also partake in our exclusive TQM Training Program.

TOTAL QUALITY MANAGEMENT (TQM) TRAINING PROGRAM
Upcoming Courses
10 - 14 Jul2023 Dubai

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COURSES
RETAIL AND E- COMMERCE
1. Commercial Awareness 2. E-Commerce Essentials
3. Increase Profits Through Cross Selling 4. Mastering Retail Marketing

and Up Selling
5. Merchandising and Promotion 6. Retail Math Made Simple

Management
7. The International Buyer Mini MBA 8. Visual Merchandising: Increasing

Profitability

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Retail and E- Commerce

Introduction
their business.
Objectives
Who Should Attend?

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Upcoming Courses

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22 - 26 May2023 Milan
12 - 16 Jun2023 Dubai
12 - 16 Jun2023 Milan
24 - 28 Jul2023 Paris
14 - 18 Aug2023 Paris
20 - 24 Nov2023 Dubai

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E-COMMERCE ESSENTIALS
Introduction
E-commerce, also known as electronic commerce or internet commerce, refers to the buying and selling
of goods or services using the internet, and the electronic transfer of money and data to execute these
transactions. E-commerce has changed the way in which we buy and sell goods and services and is big
business. Global retail e-commerce sales are expected to reach $5.55 trillion by the end of 2022.
The course covers everything from e-commerce definitions and concepts through to technical aspects
like security of online financial transactions, building your e-commerce website and communicating with
customers and potential customers online. By the end of the course delegates will have all the
knowledge and skills needed to succeed in this fast growing market place.
Objectives
Identify the benefits of e-commerce

Recognise the challenges of doing business online
Ensure your customers' data is safe and secure
Design an online experience which is positive for both staff and customers
Understand which channels and platforms will work best for you
Improve your connection with customers by selecting appropriate tools and technologies
Who Should Attend?

Marketing Managers
Sales Managers
Digital specialists
User experience/customer experience managers and designers

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E-COMMERCE ESSENTIALS
Upcoming Courses
16 - 20 Oct2023 Dubai

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INCREASE PROFITS THROUGH CROSS SELLING AND UP
SELLING
Introduction
The higher the value of products or services a customer buys from a company, the more likely they are
to stay with that company. If you want to add value for your customers and build loyalty while improving
sales, this is the course for you.
During the course delegates will learn how to quickly identify customer needs, gain commitment by
focussing on benefits the customer values and how to deal effectively with objections. They will learn
how to identify opportunities for cross-selling and upselling and how to add value for the customer while
increasing sales for your company.
Delegates will leave the training with a new attitude towards selling and the skills to be successful in
cross selling, upselling and overcoming resistance. The best part is that your customers will feel well
served and not 'sold'.
Objectives
Identify customer needs, both stated and unstated

Gain customer commitment by focussing on benefits which the customer values
Add value for both the customer and your organisation
Deal effectively with cutomer resistance
Who Should Attend?

Sales representatives
Sales managers
Retail sales and customer service staff
Marketing agents

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SELLING
Upcoming Courses
12 - 16 Dec2022 Dubai
01 - 05 May2023 Dubai
02 - 06 Oct2023 Dubai

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MASTERING RETAIL MARKETING
Introduction
This course is for retail businesses looking to increase sales by promoting awareness and interest in their
goods and/or services. It covers all aspects of retail marketing including; identifying target markets,
range planning, visual merchandising, instore and out of store promotions, stock control, stock turn and
margins, product life cycles, pricing and cash flow considerations.
During the course delegates will have the chance to evaluate their current marketing performance and
prepare draft action plans so they can return to their businesses ready to implement their new ideas and
improve the performance of their stores.
Objectives
Assess the strengths and weaknesses of your business and prepare a development plan
Identify target market sectors and know how to exploit them
Gather and utilise sales and stock control data to guide decisions on when and how to order basic
stocks
Plan and manage a financial budget, allowing for cash flow constraints
Build a merchandise range plan and “model” stocks before making commitments with customers
Understand legal and commercial relationships between suppliers, retailers and customers, to
avoid common errors and risks
Set realistic objectives for negotiations with suppliers
Who Should Attend?

Retail Marketing Execs
Retail Marketing Managers
Senior retail staff
Retail buyers

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Upcoming Courses
08 - 12 May2023 Dubai
07 - 11 Aug2023 Dubai

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23 - 27 Oct2023 Milan
13 - 17 Nov2023 Paris

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MERCHANDISING AND PROMOTION MANAGEMENT
Introduction
Merchandising and promotions are key to the success of any retail business. To achieve maximum
success in retailing, merchandising and promotional plans must be highly integrated.
Visual merchandising concerns the design of the exterior of the store and the layout of its interior,
including displays and window dressings, colors, lighting, textures, flooring, props, signage, store layout
and floor plans. Customers' perceptions of ambience and merchandise derive, in significant part, from
their judgments concerning the exterior and interior designs.
This course equips delegates with the knowledge and skills needed to successfully merchandise and
promote products which meet your customers' needs.
Objectives
At the end of this interactive training programme, you will be able to:
Understand the principles of merchandising and promotion

Identify current trends in merchandising & promotions
Prepare merchandising and promotion plans
Apply the costing and pricing processes of merchandising & promotions
Use merchandising and promotional campaigns to introduce new products into the market
Understand how merchandising and promotions can help sell stock at different points in the product
life cycle
Who Should Attend?

Merchandising managers
Promotions managers
Store/branch managers
Supervisors
Display managers

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MERCHANDISING AND PROMOTION MANAGEMENT
Upcoming Courses
18 - 22 Sep2023 Dubai
30 Oct - 03 Nov2023 Antalya

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11 - 15 Dec2023 Milan

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RETAIL MATH MADE SIMPLE
Introduction
For many people the phrase ‘retail maths’ conjures up horrific memories from their school days. Even
so, they realise that retail maths is a very important part of operating a retail business. There are many
numbers that need to be analysed regularly to help in managing the day to day business and to aid in
decision making on just about everything from identifying best sellers through to range planning and
budgeting.
By the end of the course delegates will understand the fundamentals of retail maths and understand the
terminology associated with it. They will be able to apply common formulas and mathematical models
to help them budget, plan product ranges and review sales performance.
Objectives
Understand the fundamentals of business math and statistics

Calculate trends, percent change and margins
Estimate weeks of supply
Understand the terminology associated with retail math
Identify KPI’s and their importance
Assess sell through rates and weeks cover
Who Should Attend?

Store/branch managers
Area sales managers
Finance Analysts
Sales directors
Head office sales/finance staff

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RETAIL MATH MADE SIMPLE
Upcoming Courses
20 - 24 Mar2023 Dubai
14 - 18 Aug2023 Dubai

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Introduction

best practice.
Objectives

Who Should Attend?


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Upcoming Courses
13 - 17 Feb2023 Cairo

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17 - 21 Apr2023 Milan

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VISUAL MERCHANDISING: INCREASING PROFITABILITY
Introduction
Maximising profitability is important to all retailers. To do this, you need to know how to best
present your products. Effective visual merchandising can help promote the image, products and
services of retail businesses. Eye-catching product displays and store layouts attract customers and
encourage them to buy.
This course is designed to provide you with an understanding of how to use visual merchandising to
attract customers, get the most from your floor space and promote your products more effectively
to maximise your profitability.
Objectives
Attract more customers and increase sales through more effective visual merchandising.
Create an environment that stimulates sales by understanding the way your customers are motivated
to buy.
Maximise return on your display space by matching the location of your products to the needs of the
customer.
Create impact and store identity through effective window presentations and display areas.
Reinforce the features and benefits of your products by using effective ticketing and signage
techniques.
Increase traffic flow and interest by coordinating effective promotional campaigns.
Present problem stock effectively to ensure it continues to sell and achieve a stock turn.
Set high Visual Merchandising standards and manage the team to maintain these standards.
Who Should Attend?

Retail store/branch managers
Store owners
Visual merchandising coordinators
Display team managers
Sales promotion managers

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VISUAL MERCHANDISING: INCREASING PROFITABILITY
Upcoming Courses
12 - 16 Dec2022 Milan
23 - 27 Jan2023 Cairo
06 - 10 Mar2023 Malaga

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17 - 21 Apr2023 Milan

COURSES
SALES AND MARKETING
1. Advanced Business Development 2. Brand Strategy and Management

Professional
3. Business Development and Team 4. Business to Business Sales Management

Leadership Skills
5. Competitor Analysis Essentials 6. Consultative Selling: 7 Steps to Success
7. Content Marketing Essentials 8. Developing marketing in a post-

pandemic world
9. Digital Marketing Essentials 10. E-Marketing
11. Increase Profits Through Cross Selling 12. Key Account Management: Profitable
and Up Selling Customer Relationships
13. Leading High Performing Sales Teams 14. Marketing Analysis and Strategy
15. Marketing Communications Management 16. Marketing Essentials
17. Marketing in the 21st Century 18. Marketing Management and Advanced
Strategy
19. Mastering Retail Marketing 20. Psychology in Selling and Sales

Counselling
21. Sales Communication 22. Sales Forecasting Success
23. Sales Management Essentials 24. Sales Negotiation Essentials
25. Sales Presentation Essentials 26. Strategic Brand and Public Relations
Management
27. Strategic Distribution and Channel

Management

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Sales and Marketing

ADVANCED BUSINESS DEVELOPMENT PROFESSIONAL
Introduction
On this course delegates review best practices in Business Development and learn how to apply them to
their own companies so that they can propose solutions that provide value to the business and satisfy
the needs of stakeholders.
Areas covered include; the role of the trusted advisor, using KPIs to measure performance, leading and
managing the Key Accounts Team and understanding customer requirements and how Business
Development can satisfy them.
Objectives

How to lead and manage your Key Account Team
Who Should Attend?

Anyone who would like to improve their business development skills.

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Sales and Marketing

ADVANCED BUSINESS DEVELOPMENT PROFESSIONAL
Upcoming Courses
08 - 12 May2023 Dubai
07 - 11 Aug2023 Dubai

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06 - 10 Nov2023 Dubai
04 - 08 Dec2023 Miami
25 - 29 Dec2023 Milan

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Sales and Marketing

BRAND STRATEGY AND MANAGEMENT
Introduction
Brand isn't just about creating a name, symbol or design that identifies and differentiates a product or
company. Strong brands like Apple, Nike or MacDonalds have been intentionally built from the
foundation of a solid brand strategy. Strong brands know their customers and design everything from
their visual identity through to service and after sales experience to satisfy the needs and expectations
of their target markets. An effective brand strategy will give you a major edge in increasingly
competitive markets.
On this course delegates will start by analysing their own brands and how they are perceived in the
market. They will learn how to use consumer insights to shape brand strategy and position themselves in
the market more effectively. Delegates will learn to apply the Brand Equity concept to their own brands
so that they can make better informed decisions regarding future marketing investments and efforts and
ensure a high return on investment for the company.
Objectives
Explain what Brand means in relation to your business

Describe the attributes of a strong brand
Understand and apply effective brand management
Understand and apply the Brand Equity concept
Describe the Strategic Brand management process
Use the Brand management Framework to further develop and maintain your brand
Who Should Attend?

Brand Managers
Heads of Brand
Marketing Managers
Marketing Directors
Product Managers

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Sales and Marketing

BRAND STRATEGY AND MANAGEMENT
Upcoming Courses
23 - 27 Jan2023 Cairo
27 - 31 Mar2023 Milan

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14 - 18 Aug2023 Dubai

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Sales and Marketing

BUSINESS DEVELOPMENT AND TEAM LEADERSHIP
SKILLS
Introduction
This course explores best practices in Business Development for facilitating solutions that provide value
to the business and satisfy the needs of clients.
Delegates will learn to take on the role of the trusted advisor who can align the needs of the business
with client expectations. They will explore a range of models and business development planning tools
which they can use to analyse their key accounts and manage the teams that serve them. After looking
at how teams are formed, delegates will be able to build and manage their teams so they perform at a
higher level.
The course also covers business development action planning, review and measurement, negotiating and
proposal writing. In other words, everything that's needed to ensure business success and growth.
Objectives

Lead and manage your Key Account Team more effectively
Who Should Attend?

Anyone who would like to improve their business development skills

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Sales and Marketing

BUSINESS DEVELOPMENT AND TEAM LEADERSHIP SKILLS
Upcoming Courses
16 - 20 Jan2023 Miami
06 - 10 Feb2023 Vienna
10 - 14 Jul2023 Dubai

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Sales and Marketing

BUSINESS TO BUSINESS SALES MANAGEMENT
Introduction
Selling products and services to other businesses offers many challenges, for example when approval is
needed from Department Heads or others in authority. Running a B2B Sales team also has many
challenges requiring strong organizational, management, leadership and coaching skills and without such
skills leading B2B teams can be frustrating and unproductive.
This course equips B2B Sales Managers with the skills they need to improve their sales team's
performance and reach ambitious targets. Delegates will look at the five stages of the sales process and
identify the knowledge, skills and attributes their teams will need at each stage to succeed. Having
identified any skills gaps, delegates will then practice using the GROW coaching model so they can
develop their teams and improve their performance.
Objectives
by the end of this interactive training programme you will be to:
Understand what Business to Business sales are

State the skills and abilities that a successful B2B sales person needs
Apply the skills matrix to the members of your team and identifying potential training and coaching
needs.
Identify the steps involved in the sales process of selling to businesses
Understand the 5 Step Sales Process
Know how to provide feedback that helps improve performance.
Understand the difference between training and coaching
Describe the ‘GROW’ coaching model.
Practise a coaching intervention.
Who Should Attend?

Business to Business Account Team Managers
Business to Business Account Managers looking for promotion to Team Leaders/Managers
Anyone involved in the management of people selling products and services to other businesses

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Sales and Marketing

BUSINESS TO BUSINESS SALES MANAGEMENT
Upcoming Courses
18 - 22 Dec2023 Dubai

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Sales and Marketing

COMPETITOR ANALYSIS ESSENTIALS
Introduction
This course introduces delegates to practical, effective techniques for competitor analysis that will help
them understand every aspect of their competitors' activities, such as market share, pricing, marketing,
differentiators, strengths, weaknesses, geography, culture and customer reviews.
During the course delegates will identify their real competitors as well as what they need to find out
about them. They will then look at how they can access the information they need, report on it and turn
it into Business Intelligence to inform their action plans and marketplace strategy.
Objectives
Determine who your real competitors are

Identify and assess their current and potential marketplace strategies
Develop successful corporate and business-level strategies
Use a variety of competitor analysis techniques effectively
Produce superior competitor analyses
Describe direct competitors in terms of markets served, strengths and weaknesses, positioning,
product, price, promotion, distribution and financial performance
Turn competitor analysis data into Business Intelligence
Who Should Attend?

Marketing executives
Marketing managers
Sales managers
Product managers
Business analysts

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Sales and Marketing

COMPETITOR ANALYSIS ESSENTIALS
Upcoming Courses
12 - 16 Dec2022 Dubai
20 - 24 Feb2023 Dubai
07 - 11 Aug2023 Dubai

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Sales and Marketing

CONSULTATIVE SELLING: 7 STEPS TO SUCCESS
Introduction
Consultative selling, or solution selling, is a needs-based selling approach that focuses on building
relationships with prospects and customers and identifying solutions to their challenges through
strategic questioning and active listening.
In today’s fiercely competitive marketplace buyers have endless options available. Having a good
product is no longer enough. Succeeding in this competitive environment means understanding the
changing world of your buyers and adjusting your sales approach accordingly to drive meaningful value.
Successful sales people build strong relationships with their prospects and customers and demonstrate a
deep understanding of their needs and problems. On this course delegates will learn how to act
as trusted advisors who can help solve those problems and identify new business opportunities using a
consultative sales approach.
This course provides a simple seven step approach to consultative selling which builds value for both
you and your customers.
Objectives
Understand and apply the consultative selling approach.

Develop more and better business opportunities.
Build trust with your prospects and customers
Understand the decision-making process and adapt appropriate selling strategies for each phase of
the process.
Recognize and win over key influencers in the complex sales structure of large organisations.
Become a problem solver for clients rather than a product promoter.
Propose tailor-made solutions that win business
Who Should Attend?

Sales Executives
Sales Supervisors
Sales Managers

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Account Managers
Sales and Marketing

CONSULTATIVE SELLING: 7 STEPS TO SUCCESS
Upcoming Courses

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27 Nov - 01 Dec2023 Manchester
25 - 29 Dec2023 Dubai

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Sales and Marketing

CONTENT MARKETING ESSENTIALS
Introduction
For your digital marketing to be effective you need to provide content your customers will want to read,
and know where, when and how to reach them in order to engage with them and build customer
communities.
All of this requires careful analysis and planning. This course begins by looking at how content
marketing has shifted in recent times from a selling focus to an educational one. Delegates will consider
the business objectives of their content marketing and also learn how to identify different customer
personas, behaviours and user journeys. This information will allow them to identify key messages and
the best platforms to reach their target customers. They will also learn how on and off page search
engine optimisation can help them build customer communities and engagement ensuring their content
delivers successfully across web, mobile and social media platforms.
Objectives
Develop a content strategy which meets the needs of your users and your business
Plan for a wide range of digital channels and content types (websites, blogs, vlogs, mobile apps, social
media)
Develop techniques to engage potential customers and attract them to your website
Develop a workflow that ensures your content will be on time, on budget and that it meets your
requirements
Use metrics that provide actionable insights
Who Should Attend?

Content writers/editors
Marketing executives and managers
Web managers
Social Media managers
Digital managers

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Sales and Marketing

CONTENT MARKETING ESSENTIALS
Upcoming Courses

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10 - 14 Jul2023 Milan
14 - 18 Aug2023 Dubai

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Sales and Marketing

DEVELOPING MARKETING IN A POST-PANDEMIC
WORLD
Introduction
The covid-19 pandemic has caused global economic chaos with empty offices, growing unemployment
rates and retail shutdowns companies around the world have felt direct or indirect impacts of the virus
on their finances.
Marketing teams have also been affected with spending on ads in the US alone dropping by double
digits. However, the proven correlation between good marketing and increased customers means
organisations looking to reopen are exploring new methods of marketing.
These new methods need to be well researched to target a new and particularly risk averse audience.
This course will help delegates understand the new client/customer mindset, generate bounce-back
plans and target their marketing efforts to maximise return and build/rebuild brand loyalty.
Objectives
By the end of this training course, participants should be able to:
Understand the new client/customers buying mindset

Understand how branding and advertising has the power to bring customers
Know how to generate a bounce-back plan following reduced marketing period
Maximise targeting value and reduce wastage
Build brand loyalty with customers
Who Should Attend?
This course is suitable for marketing employees/managers wishing to develop their work to thrive in a
post-pandemic world. It is also suitable for employees in other departments wanting to learn more about
how implementing marketing can benefit them.

20
Sales and Marketing

DEVELOPING MARKETING IN A POST-PANDEMIC WORLD
Upcoming Courses
18 - 22 Sep2023 Milan
09 - 13 Oct2023 Paris

20
Sales and Marketing

DIGITAL MARKETING ESSENTIALS
Introduction
Digital Marketing is fast becoming a critical area for successful companies. Having a prominent online presence is key
to success. So how is this achieved? How do brands and companies appear at the top in Google, appear in your
Facebook feed and follow you around the internet? This course answers these questions and shows you how you and
your company can benefit from digital marketing.
Delegates will learn how digital has changed buyer behaviour and develop their digital strategy during the course. They
will learn how to leverage social media to attract new customers and also how content marketing can raise brand
profile. The course will also enable delegates to understand tracking codes so that they can gain valuable insights from
a range of analytical tools.
Objectives
Recognise how digital has changed buyer behaviour

Develop a digital strategy
Target the right audience for your digital marketing
Leverage social media communications to attract potential customers to your product/service
Understand how content marketing can raise you company's profile
Use tools and techniques to ensure your digital marketing campaigns increase ROI
Implement tracking codes and gain valuable insights from Analytics
Who Should Attend?

Marketing Execs
Marketing Managers
PR Managers
Web Managers

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Sales and Marketing

DIGITAL MARKETING ESSENTIALS
Upcoming Courses
06 - 10 Mar2023 Dubai
19 - 23 Jun2023 Dubai

20
26 - 30 Jun2023 Cairo
17 - 21 Jul2023 Paris
07 - 11 Aug2023 Paris
28 Aug - 01 Sep2023 Prague
09 - 13 Oct2023 Dubai

20
Sales and Marketing

E-MARKETING
Introduction
E-marketing concerns marketing efforts that use the web and other digital media to capture sales leads
or drive direct sales via electronic commerce.
This course will help you develop a thorough understanding of the principles and practices of using the
internet and other technologies such as social media and mobile phones to market goods and services. It
examines the various business models employed in e-marketing, and provides delegates with a range of
techniques and methodologies for conducting e-market research and gaining competitive intelligence.
In addition, the course details processes for planning and implementing a comprehensive e-marketing
strategy as well as providing the tools and models delegates will need to monitor and evaluate
performance.
Objectives
Make informed decisions about your e-marketing strategy

Assess your current e-marketing offers
Make plans to improve performance by reaching your target customers with the right offers
Track and monitor performance across products/services/segments through effective use of CRM
(Customer Relationship Management)
Who Should Attend?

Marketing/sales directors and executives
E-commerce specialists
Digital marketeers

20
Sales and Marketing

E-MARKETING
Upcoming Courses

20
Sales and Marketing

SELLING
Introduction
The higher the value of products or services a customer buys from a company, the more likely they are
to stay with that company. If you want to add value for your customers and build loyalty while improving
sales, this is the course for you.
During the course delegates will learn how to quickly identify customer needs, gain commitment by
focussing on benefits the customer values and how to deal effectively with objections. They will learn
how to identify opportunities for cross-selling and upselling and how to add value for the customer while
increasing sales for your company.
Delegates will leave the training with a new attitude towards selling and the skills to be successful in
cross selling, upselling and overcoming resistance. The best part is that your customers will feel well
served and not 'sold'.
Objectives
Identify customer needs, both stated and unstated

Gain customer commitment by focussing on benefits which the customer values
Add value for both the customer and your organisation
Deal effectively with cutomer resistance
Who Should Attend?

Sales managers
Retail sales and customer service staff
Marketing agents

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Sales and Marketing

SELLING
Upcoming Courses
12 - 16 Dec2022 Dubai
01 - 05 May2023 Dubai
02 - 06 Oct2023 Dubai

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Sales and Marketing

KEY ACCOUNT MANAGEMENT: PROFITABLE CUSTOMER
RELATIONSHIPS
Introduction
Building quality key account strategies is at the heart of successful business marketing programs. The
role of the sales force in establishing and nurturing these relationships is vital in a rapidly changing
environment.
This course will enable delegates to develop sales plans for every catergory of account so as to
maximise customer value while satisfying client needs. Delegates will learn to identify, evaluate and
prioritise opportunities to develop relationships and business.
The course will also cover CRM tools and other account management technology, customer lifetime
value measurement and resource allocation by account type ensuring that their sales effort is
proportionately targetted to achieve maximum profit.
Objectives
Improve margins and retain more profit.

Develop a sales plan for each strategic account to satisfy client needs and maximise customer value.
Improve sales process.
Identify, evaluate, and prioritise opportunities for business and relationship development
Align your sales efforts with specific customer needs and requirements.
Who Should Attend?

Sales Associates ready for promotion
Sales Managers
Area Sales Managers
Product Managers
Key Account Managers

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Sales and Marketing

KEY ACCOUNT MANAGEMENT: PROFITABLE CUSTOMER
RELATIONSHIPS
Upcoming Courses
13 - 17 Feb2023 Paris
11 - 15 Sep2023 Dubai

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Sales and Marketing

LEADING HIGH PERFORMING SALES TEAMS
Introduction
Getting the most out of your sales team is an essential part of ensuring your business achieves its full
potential.
Salespeople operate in a stressful environment where they are frequently exposed to rejection and
frustration. Along with ensuring your sales staff have the right skills and attitudes, you need to support
them and keep them motivated to ensure success.
Objectives
Define the key functions of a sales manager.

Manage your sales team more effectively.
Adapt your leadership style to suit the situation or individual.
Set meaningful objectives for individuals and the team as a whole.
Design incentive programs that produce the desired results.
Use sales meetings to increase team enthusiasm and boost performance.
Manage under performance effectively.
Keep top performers motivated.
Develop your team’s skills through coaching.
Recruit the right people for the team.
Plan sales team activity to ensure the sales plan is achieved.
Who Should Attend?

Sales executives ready to step into leadership roles
Sales team leaders
Sales managers
Sales directors

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Sales and Marketing

LEADING HIGH PERFORMING SALES TEAMS
Upcoming Courses

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10 - 14 Jul2023 Dubai
11 - 15 Dec2023 Dubai

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Sales and Marketing

MARKETING ANALYSIS AND STRATEGY
Introduction
In today's competitive environment marketing has become a key differentiator between those
organisations that succeed and those that don't.
Market analysis studies the attractiveness and dynamics of specific markets within specific industries.
Through this analysis, the strengths, weaknesses, opportunities and threats of a company can be
identified, allowing you to select the target market which most closely meets your business needs.
This course covers the fundamental concepts of marketing and explores a range of models and concepts
which will help you decide on a winning marketing strategy.
Objectives
Define the concept and scope of strategic marketing

Understand the process of strategic planning
Select motivated target markets
Identify the specific product, service, and relationship achievements necessary to beat the competition
Who Should Attend?
These management issues are critical to executives responsible for leading or coordinating the activities
of marketing and sales department.

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Sales and Marketing

MARKETING ANALYSIS AND STRATEGY
Upcoming Courses

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21 - 25 Aug2023 Dubai
28 Aug - 01 Sep2023 Athens

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Sales and Marketing

MARKETING COMMUNICATIONS MANAGEMENT
Introduction
Marketing Communications (MarComs) is a fundamental part of a company’s marketing efforts. It can be

defined as all the messages and media you deploy to communicate with the market and includes
advertising, direct marketing, branding, packaging, your online presence, printed materials, PR activities,
sales presentations, sponsorships, trade show appearances and more.
This course highlights the importance of market and consumer research and developing a customer
centric strategy. Through a deep understanding of consumers’ mindsets, you will be able to effectively
build, manage and strategically position your marketing efforts.
The course also covers essential marketing strategies, enabling delegates to obtain the highest return on
investment (ROI) from their Marketing.
Objectives
Describe how marketing can support your business objectives

Use the marketing communications mix to enhance your brand and drive sales
Ensure your marketing messages appeal to your customers
Prepare effective marketing plans and reports
Maximise ROI through strategic use of the Marcoms Mix elements
Who Should Attend?

Marketing executives and co-ordinators
Marketing managers
Product managers

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Sales and Marketing

MARKETING COMMUNICATIONS MANAGEMENT
Upcoming Courses
24 - 28 Apr2023 Dubai

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09 - 13 Oct2023 Milan
04 - 08 Dec2023 Dubai

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Sales and Marketing

MARKETING ESSENTIALS
Introduction
This marketing training course is ideally suited to individuals starting out in sales and marketing in either
the B2B or B2C sectors. Whether you are a sole proprietor, work for an SME or a multi-national, this
course will give you a solid foundation in marketing theory along with tools, techniques and strategies
that can be used to add value to your business.
During the course delegates will apply different concepts and models to their own product/service with
the aim of leaving the course with an action plan which will ensure their marketing efforts deliver for
both their company and their customers.
Objectives
Understand the 7 Ps of Marketing and put effective strategies in place for each one.
Plan your marketing efforts to ensure increased ROI
Segment, profile and effectively reach your target customers.
Maximise the effectiveness of promotion, advertising, direct marketing and other campaigns.
Establish competitive advantage by clearly communicating the unique selling points of your product
or service.
Monitor your marketing activity and respond quickly to changes in market needs/expectations
Who Should Attend?

Recently appointed marketing executives
New marketing managers
Aspiring marketing professionals

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Sales and Marketing

MARKETING ESSENTIALS
Upcoming Courses
01 - 05 May2023 Dubai

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02 - 06 Oct2023 Dubai
06 - 10 Nov2023 Cairo
27 Nov - 01 Dec2023 Cairo

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Sales and Marketing

MARKETING IN THE 21ST CENTURY
Introduction
From birth, almost every person in the world has experienced some form of marketing. Whether it’s TV
adverts, billboards or word of mouth our consumer purchases are constantly influenced by marketing
teams around the world. Marketing has been prioritized to the top of many successful companies'
strategies.
This course looks at traditional trends in marketing reflecting on challenges the new business climate
presents. It particularly explores the rise in digital marketing in the 21st century and will help delegates
understand how different forms of marketing can be blended to achieve the greatest impact.
Delegates will leave the course with a clearer idea of their brand and where it sits in the current market.
They will also have completed a draft marketing action plan which can deliver their objectives in a
contemporary and effective way.
Objectives
After attending this course, participants should be able to
Understand how marketing styles have changed over time

Be flexible with different marketing styles and use the most appropriate for a situation
Develop an effective and contemporary brand strategy
Think creatively and analytically about appropriate marketing strategies
Who Should Attend?
This course is aimed at marketing professionals who are interested in developing their knowledge to
keep up to date with contemporary marketing techniques. It is also aimed at managers or employees
with an interest in developing a business marketing team or strategy to understand the changes in
marketing styles over time.

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Sales and Marketing

MARKETING IN THE 21ST CENTURY
Upcoming Courses
13 - 17 Feb2023 Dubai

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12 - 16 Jun2023 Kuala Lumpur
04 - 08 Sep2023 Malaga

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18 - 22 Dec2023 Milan

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Sales and Marketing

MARKETING MANAGEMENT AND ADVANCED
STRATEGY
Introduction
As the business environment gets ever faster, more complex and more competitive, marketing
professionals need to constantly update their knowledge and skills to stay ahead of the game.
This course will deepen delegates' understanding of the marketing process and enable them to devise
strategies to market their products or services in both established and new markets.
From the grass roots of competitor, market and customer research and analysis through to advanced
brand, sales and pricing strategies this course gives delegates the tools they need to promote and sell
their products/services profitably and sustainably.
Objectives
Define the concept and scope of strategic marketing.

Understand the process of strategic planning
Select motivated target markets
Reduce the time it takes to get your product or service to your target market
Identify the specific product, service, and relationship achievements necessary to beat the competition
Who Should Attend?
These management issues are critical to executives responsible for leading or coordinating the activities
of marketing and sales department.

20
Sales and Marketing

MARKETING MANAGEMENT AND ADVANCED STRATEGY
Upcoming Courses
13 - 17 Mar2023 Dubai
05 - 09 Jun2023 Paris
17 - 21 Jul2023 Dubai

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20
Sales and Marketing

Introduction
This course is for retail businesses looking to increase sales by promoting awareness and interest in their
goods and/or services. It covers all aspects of retail marketing including; identifying target markets,
range planning, visual merchandising, instore and out of store promotions, stock control, stock turn and
margins, product life cycles, pricing and cash flow considerations.
During the course delegates will have the chance to evaluate their current marketing performance and
prepare draft action plans so they can return to their businesses ready to implement their new ideas and
improve the performance of their stores.
Objectives
Assess the strengths and weaknesses of your business and prepare a development plan
Identify target market sectors and know how to exploit them
Gather and utilise sales and stock control data to guide decisions on when and how to order basic
stocks
Plan and manage a financial budget, allowing for cash flow constraints
Build a merchandise range plan and “model” stocks before making commitments with customers
Understand legal and commercial relationships between suppliers, retailers and customers, to
avoid common errors and risks
Set realistic objectives for negotiations with suppliers
Who Should Attend?

Retail Marketing Execs
Retail Marketing Managers
Senior retail staff
Retail buyers

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Sales and Marketing

Upcoming Courses
08 - 12 May2023 Dubai
07 - 11 Aug2023 Dubai

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23 - 27 Oct2023 Milan
13 - 17 Nov2023 Paris

20
Sales and Marketing

PSYCHOLOGY IN SELLING AND SALES COUNSELLING
Introduction
This course is designed for high-performing sales people looking to further develop their soft skills and
create a one-of-a-kind competitive advantage based on buying psychology.
Most purchasing decisions are emotional rather than logical. This course introduces the latest techniques
and theories, providing a fresh approach to increasing sales by focussing on customers' buying
behaviour at a deeper level.
Delegates will learn to use NLP (Neuro-Linguistic Programming) techniques to appeal to the emotions of
target audiences and so achieve sales excellence.
Objectives
Understand the product you are selling from your customers' point of view
Identify the needs of your target audience
Close major deals by stimulating emotions through NLP and other techniques
Think out-of-the-box to reach the customers and break all barriers of conservative sales theories
Improve communication and body language to engage customers
Deal with crises and discrepancies
Manage emotions while dealing with the sales process
Create a smooth path to reach customers for repeat sales
Build an excellent client relationship
Get rewarded for outstanding sales outcomes
Who Should Attend?

Sales Executives
Sales Managers
Account Managers

20
Sales and Marketing

PSYCHOLOGY IN SELLING AND SALES COUNSELLING
Upcoming Courses
09 - 13 Oct2023 Dubai

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Sales and Marketing

SALES COMMUNICATION
Introduction
Selling products is dependent on persuasive and believable information exchange. It’s not just about
good communication but how it is conveyed. Effective selection of information and appropriate body
language can drive relationships and sales.
This course provides delegates with an comprehensive understanding of Sales Communication. Our
expert trainers will equip the participants with the necessary skill sets required to carry out effective
sales communication operations. Covering everything from listening and questioning skills through to
handling objections and closing sales, the training will include roleplays and activities to allow delegates
to gain confidence in using their new skills.
By the end of the course delegates be able to quickly identify what’s not working or missing for a
customer and present features and benefits which meet that need and win the sale.
Objectives
• Explain the importance of effective, two-way communication in selling,

• Explain the various kinds of questioning and probing techniques to know one’s customer better,
• Identify the importance of Active listening in selling,
• Describe the various forms of non-verbal communication,
• Discuss the importance of graphical representation over plain texts.
Who Should Attend?
The Sales Communication is designed for sales personnel in any line of work but specifically the ones
who are in direct contact with customers such as sales executives and sales officers. The course helps
them to get a clear understanding of the importance of effective communication during the sales
process.

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Sales and Marketing

SALES COMMUNICATION
Upcoming Courses
02 - 06 Oct2023 Dubai

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Sales and Marketing

SALES FORECASTING SUCCESS
Introduction
Accurate sales forecasts enable companies to make informed business decisions and predict short-term
and long-term performance. The role of sales forecasts is often misunderstood and consequently
undervalued. Sales forecasts when well prepared can be a highly motivating tool, which will focus your
team on the products or services most likely to deliver a solid return on your marketing investment.
This course introduces delegates to a range of forecasting techniques including selling process variables,
qualitative and quantative data collection, statistical analysis, trend identification, reporting and
interpretation of results.
By the end of the course delegates will have all the tools they need to set approriate targets and
improve sales performance.
Objectives
By the end of the training program, you will be able to:
Understand the role of sales forecasting in the marketing planning cycle

Understand and apply a range of forecasting techniques
Identify selling process variables
Be aware of data collection, qualitative and quantitative techniques
Use statistical techniques to determine possible future trends
Interpret sales forecasts alongside business plans and recommend appropriate targets
Who Should Attend?

Sales and Marketing Executives ready for promotion
Sales Managers
Marketing Managers

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Sales and Marketing

SALES FORECASTING SUCCESS
Upcoming Courses
20 - 24 Mar2023 Paris

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Sales and Marketing

SALES MANAGEMENT ESSENTIALS
Introduction
Sales management is a fundamental aspect of any successful business. Better sales performance means
more new business for the company and better account management will help retain customers and
grow business with them.
This course will provide you with the sales management skills and techniques needed to ensure your
team performs at its best and exceeds the targets that are on your shoulders. It also introduces the
principles and skills associated with effective account management.
Objectives
Understand the role and responsibilities of a sales manager.

Set effective sales objectives.
Prepare realistic sales forecasts and set targets
Monitor and develop your own and your team’s sales performance.
Understand how effective account management can retain and develop your clients.
Assess and report on sales performance
Who Should Attend?

Sales Professionals and Executives
Sales Team Leaders and Supervisors
Newly appointed Sales and Account Managers
Area Sales Managers
Product Managers

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Sales and Marketing

SALES MANAGEMENT ESSENTIALS
Upcoming Courses
20 - 24 Mar2023 Milan
10 - 14 Apr2023 Paris

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21 - 25 Aug2023 Dubai
11 - 15 Dec2023 Dubai

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Sales and Marketing

SALES NEGOTIATION ESSENTIALS
Introduction
In today’s competitive environment, sales people have to work harder than ever to reach the final stage
of negotiation in closing a sale. In their rush to win business, many sellers concede to pricing pressure,
rather than explore the customer’s underlying needs to protect the value of the sale.
Negotiation is a key work and life skill. Being better at negotiating means getting better results in terms
of timelines, price or quality - which all contribute to bottom line profitability. During the course
delegates will learn how open a sales negotiation on a positive note, to uncover underlying issues or
concerns, to sell the value of their solution and reduce price pushback, to achieve win-win solutions, to
avoid critical mistakes and to close effectively.
On completion of the course delegates will be able to get the best results using a persuasive, but
collaborative, negotiation style.
Objectives
Plan effectively to get the best results

Understand your requirements and those of the other party to assess potential value
Open a negotiation effectively to set the right tone
Sell the value of your solutions and reduce price pushback
Lead masterful sales negotiations that lead to win-win solutions for you and your customers
Respond to objections in a way that moves the buyer closer to the close
Avoid critical mistakes in the negotiation process that kill credibility and the sale
Close a negotiation effectively
Who Should Attend?

Sales managers
Sales trainees
Sales trainers

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Sales and Marketing

SALES NEGOTIATION ESSENTIALS
Upcoming Courses
15 - 19 May2023 Dubai

0
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16 - 20 Oct2023 Cairo

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Sales and Marketing

SALES PRESENTATION ESSENTIALS
Introduction
An effective sales presentation engages prospective customers in the products or services offered and
influences their purchasing decision. Your presentation is your pitch. The skills learnt on this course are
suited to those who are expected to deliver face-to-face presentations as part of their sales role.
Delivering a business-winning presentation isn't just about having the best product, it's also about
creating a convincing, informative and confident pitch. This course will show delegates how to establish
their credibility with customers and to use all aspects of verbal and non-verbal communication to deliver
powerful messages that engage their audiences from start to finish. It will also give them valuable
methods for handling concerns and objections.
Delegates will get plenty of practice using different styles of presentation with immediate feedback to
help them leverage their strengths and overcome any weaknesses as presenters so that they can deliver
consistently winning presentations.
Objectives
Understand the importance of presentation in sales

Understand the various types of sales presentation
Structure your presentation to suit different customers/clients
Establish credibility with customers
Utilise all aspects of verbal and non-verbal communication to embed key messages
Deliver powerful presentations that engage your audience from start to finish
Be confident handling questions and interruptions
Increase revenue through the successful delivery of consistently impactful presentations
Who Should Attend?

Sales managers
Sales trainees
Sales trainers

2
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Sales and Marketing

SALES PRESENTATION ESSENTIALS
Upcoming Courses
06 - 10 Mar2023 Milan

3
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17 - 21 Apr2023 Paris
05 - 09 Jun2023 Dubai

4
20
Sales and Marketing

STRATEGIC BRAND AND PUBLIC RELATIONS
MANAGEMENT
Introduction
This training course covers essential branding and PR strategies, enabling delegates to obtain
the highest return on investment (ROI) from their Strategic Marketing.
On this course delegates will learn how to plan, implement and align their Branding and PR efforts so
that they support business goals. Delegates will be asked to assess their brand positioning making use of
consumer and market research tools so as to ensure their brand is perceived as a leader in its target
market.
During the course delegates will learn what it takes to create effective PR strategies and campaigns
learning from best practice. They will also explore the wide range of channels available both on and
offline, to ensure their messages are seen by the right people.
By the end of the course delegates will have a much clearer picture of where they want to take their
brand and how to support and protect it through effective Public Relations.
Objectives
Understand the elements of effective Brand strategies

Ensure your brand strategy and PR activity support your business goals
Clarify your brand positioning and evaluate how it performs against your competition
Make effective use of the media
Understand the development of strategy/plans/tactics and co-ordinate these to support your brand
through effective PR campaigns
Who Should Attend?

Directors of Marketing
Marketing Managers

5
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Brand Directors
Brand Managers
Directors of Public Relations
Public Relations Managers
Company Directors
Senior Managers
Sales and Marketing

STRATEGIC BRAND AND PUBLIC RELATIONS MANAGEMENT
Upcoming Courses
12 - 16 Dec2022 Paris
06 - 10 Mar2023 Milan

6
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03 - 07 Apr2023 Dubai
25 - 29 Dec2023 Dubai

7
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Sales and Marketing

STRATEGIC DISTRIBUTION AND CHANNEL
MANAGEMENT
Introduction
The practice of distribution has changed dramatically in recent years, especially since the advent of e-
commerce and online buying. Strategic distribution and channel management is about getting the
product to the end user in the most effective way. Depending on the nature of the product and the
market, numerous intermediaries may be involved. It can include wholesalers, agents,
retailers, distributors, and the internet.
Ensuring your product or service reaches your end customer in the most convenient, speedy, 'on brand'
and cost efficient way will give your company a competitive advantage. This course takes delegates
through the whole distribution cycle step by step from analysing current performance through to
identifying and establishing new distribution models and channels that will meet both current and future
market needs.
Objectives
Assess the cost and effectiveness of your current distribution strategies and programs
Develop channel management strategies that are more competitive and cost effective
Access new distribution tools and processes
Design a distribution strategy to fit current and future competitive market scenarios
Choose the right channel partner for your market needs
Effectively negotiate inventory commitments with your channel partners
Define and implement a new partner “start-up” action plan
Determine how many channels/tiers of distribution you really need
Determine your channel partners’ Value Pyramid
Clarify roles and responsibilities of channel partners
Create targeted reward and recognition programs based on channel partner performance
Use key training and motivation techniques to increase market position and enhance profitability
Set clear policies and procedures for effective channel partner management
Who Should Attend?

Vice presidents and directors of sales and marketing

8
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Sales managers (national, regional, district and area)

Product managers
Anyone with channel management responsibilities
Sales and Marketing

STRATEGIC DISTRIBUTION AND CHANNEL MANAGEMENT
Upcoming Courses
10 - 14 Apr2023 Dubai
09 - 13 Oct2023 Dubai

9
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COURSES
SUPPLY CHAIN, PURCHASING

AND LOGISTICS
MANAGEMENT
1. Advanced Warehouse Management and 2. Building and Sustaining an Effective

Inventory Control Project Management Office (PMO): A
Journey for Success
3. Creativity and Management of 4. Effective Store Management and Stock

Warehouses and Materials Control
5. Fleet Planning and Management 6. Fundamentals of Fleet planning and

logistics
7. Fundamentals of Purchasing for New 8. Humanitarian Logistics

Buyers
9. Introduction to Manufacturing processes 10. Logistics Management
11. Project Management for Supply Chain 12. Purchasing and Suppliers Management
Professionals
13. Purchasing Techniques, Negotiation and 14. Strategic Logistics Management:

Cost Reduction Effectively using logistics management
to gain competitive advantage
15. The International Buyer Mini MBA

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Supply Chain, Purchasing and Logistics Management

ADVANCED WAREHOUSE MANAGEMENT AND
INVENTORY CONTROL
Introduction
This program has a clear focus on warehousing operations. It is sector neutral and suggests solutions
based on product behaviours like pick frequency, weight, etc. The program will lend itself to major
Warehouse Management Systems and will allow the participants to derive maximum advantage from
such software tools. The program has been designed for the new age decision makers. The warehouse
operations are presented by viewing the warehouse as an entity in the supply chain rather than an end in
itself.
In addition, this will familiarize the participants with the demand forecasting and inventory management
techniques and strategies. They would also come to appreciate the pros and cons of the newly emerging
approaches, and what it takes to implement them.
The course would also enable the participants to appreciate the important role the demand forecasting
and inventory management functions play in effective supply-chain management of their companies.
Objectives
Through an analysis of these two critical links in the supply chain, the course provides participants with
an advanced understanding of:
The warehouse and its place in the supply chain

The operations associated with warehouses
Inventory management within the supply chain
The people aspect of warehouse management & resource planning
The course will thus better equip candidates to balance the core interrelated issues of customer
satisfaction, inventory levels and costs.
Who Should Attend?
Mid level and senior decision makers from Operations, warehousing and logistics departments,

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warehouse managers, warehouse owners. Inventory, Materials Management and Purchasing executives in
the electronics, semiconductor, or any discrete-part manufacturing company.

ADVANCED WAREHOUSE MANAGEMENT AND INVENTORY
CONTROL
Upcoming Courses
05 - 09 Dec2022 Dubai
05 - 09 Jun2023 Dubai

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18 - 22 Sep2023 Milan
09 - 13 Oct2023 Dubai
09 - 13 Oct2023 Paris

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MANAGEMENT OFFICE (PMO): A JOURNEY FOR
SUCCESS
Introduction
Creating a Project Management Office (PMO) is one of the most powerful steps any organization can
take to integrate the processes and tools that enable organizational mastery of project management. In
addition to the tactical benefits a PMO can provide, it can also offer a compelling strategic advantage by
helping teams collaborate, create, learn, and harvest the expertise from their projects so that it may be
re-used by others.
There are specific actions that can be taken to assure a comprehensive, realistic, appropriate project
management support function that adds value, not overhead. This course outlines three steps that
address how to define, implement, and manage a PMO as a strategic function within the organization
that adds immense value.
Objectives
The course provides participant with an in-depth:
Understanding on the approach to defining the appropriate PMO for an organization.

Guidance to help prevent critical omissions in conceptualizing a PMO.
Awareness of the multiple inputs from a wide variety of people in the organization to ensure the PMO
is well defined in alignment with the organization’s needs and wants.
Ability to Create, Document and Validate a PMO Charter
Ability to develop an implementation plan that addresses the PMO in terms of the organization,
infrastructure and institution.
Knowledge on the way to manage a PMO taking into account the ability to create and sustain
customer responsiveness and delight, process efficiencies appropriate to the organization, a focus on
the future trends and employee retention.
The course will provide a PMO working journal where key learning points, and action plan can be
captured, so the participants can apply the acquired knowledge and skills immediately upon return to
work. Post course support is also available in relation to the implementation of the action plan, up to six
(6) months following the course completion.

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Who Should Attend?
Anyone works in the Projects Enviroments

MANAGEMENT OFFICE (PMO): A JOURNEY FOR SUCCESS
Upcoming Courses
27 - 31 Mar2023 Dubai

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23 - 27 Oct2023 Dubai

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CREATIVITY AND MANAGEMENT OF WAREHOUSES
AND MATERIALS
Introduction
The main objective of the Materials Management discipline is to optimise customer service, inventory
investment, manufacturing and purchasing and distribution operations. Materials Managers make
decisions that affect all the strategic goals of their companies. How a company manages inventory can
have a significant impact on its profitability and world-class competitiveness. Improving both delivery
performance and cash flow at the same time requires professional and enlightened personnel backed by
quality systems.
Objectives
To provide attendees with technical knowledge and practical training.

To reduce costs and introduce more effective operations to the organisation.
To use Computer Applications in Warehouse Management and Materials.
Be familiar with Materials Management Systems.
To discuss the concepts in the context of their own company operations and to see how the
techniques can be interpreted in the operating systems of their own company.
To identify how their effectiveness can be enhanced.
Who Should Attend?

Those responsible for production planning.
Those responsible for warehouse and material management and handling.
Production engineers.

20

CREATIVITY AND MANAGEMENT OF WAREHOUSES AND
MATERIALS
Upcoming Courses
10 - 14 Apr2023 Dubai

20
19 - 23 Jun2023 Milan
03 - 07 Jul2023 Dubai
09 - 13 Oct2023 Dubai

0
20

EFFECTIVE STORE MANAGEMENT AND STOCK
CONTROL
Introduction
Productive management of the stores and stock control function is essential to the dynamic support of
an organization’s operations.
In this programme you will learn how to:
Effectively manage warehouse operations.

Achieve maximum performance in stores management.
Apply advanced principles of supply chain management.
Objectives
Learn to improve performance in the stores function.

Consider how to utilize the most modern stock techniques.
Discover the importance of dynamic supply chain management.
Develop their skills in managing stores and stock personnel.
Master techniques for dealing with operational challenges.
Plan for operations improvement in their area of responsibility.
Who Should Attend?

Warehouse management personnel.
Stock control staff.
Staff responsible for supply chain performance.

20

EFFECTIVE STORE MANAGEMENT AND STOCK CONTROL
Upcoming Courses
27 - 31 Mar2023 Dubai

2
20

3
20

FLEET PLANNING AND MANAGEMENT
Introduction
Find the right balance between “too much” (high costs) and “too little” (high risks) maintenance for
your fleet.
Identify and select the right fleet planning and management strategies for your business.
Utilize modern fleet management techniques
Improve control over fleet operations
Explore the key benefits of implementing a Fleet Preventative
Management programme designed to meet your business needs.
Use software solutions to assist you in fleet planning, maintenance and management tasks.
Understand the people issues that fleet professionals are currently, or are likely to be facing.
Explore issues that will allow you to minimize fleet downtime while minimizing costs and risks.
Objectives
Find the right balance between "too much" (high costs) and "too little" (high risks) maintenance for
your fleet.
Identify and select the right fleet planning and management strategies for your business.
Utilize modern fleet management techniques
Improve control over fleet operations
Explore the key benefits of implementing a Fleet Preventative
Management programme designed to meet your business needs.
Use software solutions to assist you in fleet planning, maintenance and management tasks.
Understand the people issues that fleet professionals are currently, or are likely to be facing.
Explore issues that will allow you to minimize fleet downtime while minimizing costs and risks.
Who Should Attend?
The program has been specifically designed for Middle to Senior Executives in the Fleet
Management sectors, including: Fleet Managers, Fleet Planners, Superintendents Fleet Operations, Senior
Officers Engineering, Transport Professionals, Road Network Operations Managers, Warehousing
Managers, Contracts and Logistics Managers, Heads of Shipping and Transport Staff, Motor Transport

4
20
Supervisors, Operations Supervisors, Transport Managers, Logistics Managers, Maintenance Managers,

Inventory Employees, Purchase Import Managers, Warehouse and Distribution Transport employees and
Senior Stores personnel.

FLEET PLANNING AND MANAGEMENT
Upcoming Courses
26 - 30 Jun2023 Dubai

5
20
16 - 20 Oct2023 Dubai

6
20

FUNDAMENTALS OF FLEET PLANNING AND LOGISTICS
Introduction
The quality of operations in the logistics function has a direct impact on the operating performance of an
organization. This programme is focused on the most modern techniques for the improved management
of the flow of materials into and through the organization. Also it is designed to build competency in
maintenance planning and scheduling. The techniques that participants will learn in this course will allow
for effective planning and scheduling of maintenance resources.
Objectives
Learn new trends in fleet management

Gain greater insight into the negotiation process
Study the use of negotiation techniques
Develop a strategy to better manage logistics
Examine cost reduction techniques
Explore new methods and technologies in warehousing
Analyse the function of transportation management
Who Should Attend?

All business professionals who work in fleet and logistics

7
20

FUNDAMENTALS OF FLEET PLANNING AND LOGISTICS
Upcoming Courses
14 - 18 Aug2023 Dubai
06 - 10 Nov2023 Cairo

8
20
27 Nov - 01 Dec2023 Kuala Lumpur
18 - 22 Dec2023 Milan

9
20

FUNDAMENTALS OF PURCHASING FOR NEW BUYERS
Introduction
Be familiar with the fundamentals of Purchasing.

Recognize the new roles of Purchasing and buyers.
Become a more efficient and productive buyer through applying the techniques of purchasing
management.
Improve the services provided by your suppliers through more effective negotiations and planning.
Understand the ethical/legal aspects of purchasing and its possible liabilities.
Attain a better negotiating position through cost analysis.
Identify hidden costs and make better buying decisions.
Increase your company’s savings through better purchasing management – and increase your chances
for success.
Find out how to select and qualify suppliers.
Objectives
Be familiar with the fundamentals of Purchasing.

Recognize the new roles of Purchasing and buyers.
Become a more efficient and productive buyer through applying the techniques of purchasing
management.
Improve the services provided by your suppliers through more effective negotiations and planning.
Understand the ethical/legal aspects of purchasing and its possible liabilities.
Attain a better negotiating position through cost analysis.
Identify hidden costs and make better buying decisions.
Increase your company’s savings through better purchasing management - and increase your chances
for success.
Find out how to select and qualify suppliers.
Who Should Attend?

Purchasing officials in public and private sectors.
Personnel responsible for buying who wish to improve their performance .
Employees in other roles who wish to understand purchasing and buying processes and improve the
interaction with their function.

0
20

FUNDAMENTALS OF PURCHASING FOR NEW BUYERS
Upcoming Courses
23 - 27 Oct2023 Dubai
13 - 17 Nov2023 Paris
04 - 08 Dec2023 Paris

20

HUMANITARIAN LOGISTICS
Introduction
This program will provide an understanding of the sector of humanitarian logistics. It will ensure
participants are aware of best practice for training in humanitarian logistics and management of the
supply chain. The training will improve effectiveness of emergency response to vulnerable populations
by improving the skills of logisticians in the field. It will review the key ideas of logistics and supply chain
operations in the humanitarian context to ensure the best outcome for beneficiaries.
Objectives
To utilize modern logistics management techniques within the humanitarian sphere

To understand humanitarian logistics and its challenges
To be able to manage common logistics constraints and challenges frequently arising in emergency
response
To improve organisational capacity to respond to emergencies
To be able to manage a procurement process
To manage transport and fleet management in crises
To understand when to use suitable Cash Transfer Programming (CTP)
Who Should Attend?
This course is designed for those working in the humanitarian sector who need a better scope of logistics
management.

2
20

HUMANITARIAN LOGISTICS
Upcoming Courses
04 - 08 Sep2023 Dubai

3
20

Introduction
Manufacturing processes offer us all commercial products used daily in our lives. Traditional
manufacturing processes have sharply changed during the last twenty years and are expected to
continue changing due to a number of factors that include subtractive manufacturing, environmental
regulations, quantum computers and others. This course offers an overview of traditional and new
manufacturing processes in a detailed way.
Objectives
To understand the principles of traditional manufacturing approaches

To understand the principles of new manufacturing approaches
To understand the requirements of future manufacturing approaches
To understand the classes of materials and the importance of new materials
To familiarize with successful examples
Who Should Attend?
Chemists, Chemical Engineers, Industrial Engineers, mechanical engineers that aim to increase their
Academics, university students, investors, management members that aim to increase their

4
20

Upcoming Courses

5
20
04 - 08 Dec2023 Milan
25 - 29 Dec2023 Paris

6
20

LOGISTICS MANAGEMENT
Introduction
This program will provide an understanding of the logistics concept, Component and activities required
to meet the highest degree of satisfaction.
Objectives
Utilize modern logistics management techniques

Examine the most effective logistics management practices
Learn new trends in logistics management
Explore new methods and technologies in logistics management
Objectives
Utilize modern logistics management techniques

Examine the most effective logistics management practices
Learn new trends in logistics management
Explore new methods and technologies in logistics management
Who Should Attend?

Distribution Management and Material Management Professionals
Transportation Management Officers.
Supply Chain Management and Logistics Staff.

7
20

LOGISTICS MANAGEMENT
Upcoming Courses
19 - 23 Jun2023 Dubai
04 - 08 Sep2023 Milan

8
20

9
20

PROFESSIONALS
Introduction
Supply Management is the process of managing relationships, information, and materials flows
across organisational boundaries to deliver enhanced customer service and economic value. Supply
manager’s aim towards synchronizing and amalgamating these flows through the implementation of a
specific ordering of
work activities across time and place, with a beginning, an end, clearly identified inputs and outputs, as
well as a structure for action.
Project Management is also a structured process of managing workflow in a specific order across time
and place. The close similarities between these two processes provide a firm foundation to expand the
supply manager’s world view to adopt project management principles and techniques. This course
focuses on
integrating project management principles into the supply management process. In this course, you
will learn how project management concepts could be applied to enhance supply management. You will
also gain an understanding of the tools and techniques used to initiate, execute, manage and control a
project.
Possible initiatives for the improvement of supply management through the application of
project management concepts will be emphasised.
Objectives
Organize, plan, launch, track, and close a project

Create a clear project objective and work breakdown structure
Master project planning, execution and control skills
Identify the skills necessary to lead or serve on a project team
Utilize project management related techniques
Create an accurate project timeline
Incorporate uncertainties in project time and cost plans
Use various project scheduling techniques
Plan a project balancing the constraints of scope, time, cost and quality
Complete project cost estimation and financial evaluations
Build and maintain effective and efficient project procedures and processes
Identify improvement opportunities to better manage supply chains
Demonstrate proficiency in developing project plans and making sound decisions
List the objectives of inventory management and its impact on cost and customer service.

0
20
Perform proper classification of inventory and use best practices for item specification/cataloguing.
Use forecasting techniques to predict demand and better manage lead times.
Identify the optimum ordering quantity and determine safety stocks and reorder points.
Conduct cycle counts, improve inventory record accuracy, and find ways to reduce inventories.
List various techniques to reduce inventory, including JIT (Just-In-Time).
Apply Key Performance Indicators (KPIs) to measure and improve inventory performance.
Case Studies
Who Should Attend?

This course is designed for professionals who are interested in supply management, including
leaders, managers, supervisors, and persons responsible for evaluating and improving their company’s
supply
management programs and activities. The course is also tailored for the needs of those seeking ways
to improve, enhance and maximize the value they add to their organisations through better management
of
their supply systems.

PROFESSIONALS
Upcoming Courses

20
06 - 10 Feb2023 Cairo
06 - 10 Feb2023 Dubai

2
20

Introduction
A five day intensive program aimed at developing / strengthening the understanding of the crucial role-
played by the supplier in delivering customer satisfaction through an effective supply chain. Participants
will learn how to evaluate the performance of both potential and current suppliers. Asses the factors that
comprise and effective tender and conduct effective negotiations that bring long term value to the
organization.
The key highlights of the seminar are:
Planning.
Tendering.
Negotiation.
Supplier Management.
Measuring Performance.
Communication.
Objectives
Identify and reduce procurement risk through development of a plan of action.

Enable improved performance from your existing suppliers through evaluation and performance
measurement.
Understand and strengthen your supply chain.
Improve operating relationships within your organization.
Award contracts on the basis of measured performance / criteria.
Provide a working understanding of the Negotiation process.
Who Should Attend?

Purchasing professionals.
Those involved in defining the specification and evaluating supplier performance.
Those involved in preparing and analyzing bids.
Those with an involvement in supplier relationships.

3
20
Those whose role involves negotiation with outside agencies.

Upcoming Courses
10 - 14 Jul2023 Dubai

4
20
20 - 24 Nov2023 Dubai

5
20

REDUCTION
Introduction
In the world today it is not unusual for more than 50% of an organization’s revenue to be spent on
goods and services; everything from raw materials to overnight mail. So, when the goal is to increase
earnings by lowering costs, World-class organizations look closely at their purchasing strategies.
Success in purchasing is
dependent not only on an awareness of the potential opportunities, but more importantly, and the focus
of this seminar, the knowledgeable implementation of the, methods, processes, and techniques that
should be utilized in order to become a leader in obtaining real supply management savings.
Objectives
Learn to win in negotiations.

Taught by a consultant with years of actual experience in negotiations with suppliers and buyers as
well as an expert in the implementation of cost reduction programs.
A Fast paced course with group and individual exercises to provide experience with the techniques
presented.
Receive a cost reduction reporting procedure and a template for a purchased material/service
strategic plan.
Who Should Attend?

Contracts, Purchasing, and Procurement personnel,
Engineering, Operational, Project, and Maintenance personnel,
All others who are involved in the planning, evaluation, preparation and management of purchasing,
tenders, and contracts that cover the acquisition of materials, equipment, and services, and who are in
organizations whose leadership want high levels of competency in those involved in these activities.

6
20

REDUCTION
Upcoming Courses
19 - 23 Jun2023 Dubai
04 - 08 Sep2023 Dubai

7
20
20 - 24 Nov2023 Paris
11 - 15 Dec2023 Paris

8
20

STRATEGIC LOGISTICS MANAGEMENT: EFFECTIVELY
USING LOGISTICS MANAGEMENT TO GAIN
COMPETITIVE ADVANTAGE
Introduction
Logistics management is the part of the supply chain process that plans, implements, and controls the
efficient, effective flow and storage of goods, services, and related information from the point of origin
to the point of consumption to meet customer requirement. When done right, supply chain and logistics
management can be a harmonious symphony of vendors, truck and warehouses. All parts work together
to ensure the product is delivered undamaged, on time and to the customer. On the other hand, an
incoherent, poorly planned, and ineffective supply chain can potentially deal a fatal blow to the average
small and medium-size company. Products lost in transit, sent to the wrong location and unexplained
charges on customer receipts can all cause anguish that's strong enough to push customers to the
competitor.
The principal purpose of logistics is to get merchandise from one location to another. However, beyond
this basic goal, you must determine what your overarching business strategy and defined your logistics
goals accordingly. Do you intend to offer the best delivery times in the market? Would you want to be
the one that charges the least? Whatever your target, there'll be a price to pay. The key is striking the
right balance. For example, if you want faster delivery times, you'll likely need to spend above average
on transportation. If you want to be the low-cost provider, you'll have to identify non-core expenses to
cut back on, even if this comes at the price of longer lead times.
Objectives
This course provides participants with an in-depth:
Understanding of the historical development of Logistics Management as a core Business Strategy and
its integration into Supply Chain management.
Review of the critical success factors of Logistics Management within the Supply Chain Strategy from
the Value Chain concept, through to establishing effective process and informational flows, and
concludes with improving logistics and supply chain resilience in the face of global change and threats
both current and future.
Explore in detail the Total Cost Management of Logistics and why it has been neglected over years. It
will further review the significant savings that can arise from the effective control of cost within the
logistics pipeline.

9
20
Identify and review the key elements within successful logistics and supply chain management
including: forward demand planning techniques and approaches, effectively enhancing efficiency,
managing bottleneck situations and concludes with the development and enhancement of effective
risk management within the logistics and supply chain environment.
Understanding of global logistics management, from the impacts upon supply chain efficiency, through
to the use of hub strategies, and fleet management whether in house or via a 3PL or 4PL outsource
arrangement.
The course will wrap with a summary of the key learning points, followed by an action planning exercise
with a view to apply the acquired knowledge and skills immediately upon your return to work. Post-
course support is also available in relation to the implementation of your action plan, up to six (6)
months following course completion.
Who Should Attend?

Senior Managements & CEO
Logistics Managements
Those intersted in logistics processes

STRATEGIC LOGISTICS MANAGEMENT: EFFECTIVELY USING
LOGISTICS MANAGEMENT TO GAIN COMPETITIVE
ADVANTAGE
Upcoming Courses

0
20
13 - 17 Feb2023 Dubai
03 - 07 Apr2023 Cairo

20
24 - 28 Jul2023 Dubai
28 Aug - 01 Sep2023 Malaga
30 Oct - 03 Nov2023 Marrakesh
11 - 15 Dec2023 Milan

2
20

Introduction

best practice.
Objectives

Who Should Attend?


3
20

Upcoming Courses
13 - 17 Feb2023 Cairo

4
20
17 - 21 Apr2023 Milan

5
COURSES
SUSTAINABILITY AND CSR
1. Corporate Governance and Business 2. Corporate Governance and Conflict

Management Management
3. Corporate Responsibility and Governance 4. Corporate Social Responsibility (CSR)
5. Government and Community Relations: 6. Strategic Community Relations:

Building Key Stakeholder Relations Developing Successful Community
Partnerships

6
20
Sustainability and csr

CORPORATE GOVERNANCE AND BUSINESS
MANAGEMENT
Introduction
This Corporate Governance training course helps delegates to plan, formulate and implement modern
international corporate governance principles. The topics covered by this programme are blended with
case studies drawn from recent international precedents. Workshop projects that simulate real-life
experiences will help to reinforce key principles of corporate governance.
stakeholder relationship management. The course will also discuss the challenges of implementing best
practice corporate governance in emerging markets and will include the specific requirements of banks
and financial institutions.
Who Should Attend?
This Corporate Governance training course is addressed to finance professionals such as:
• Directors & Board Members
• Audit Committee members
• Company secretaries and governance professionals
• Corporate counsel
• Senior company management
• Investors and fund managers
• Analysts
• Regulators
• Securities exchange officials
• Lawyers & legislators

7
20

CORPORATE GOVERNANCE AND BUSINESS MANAGEMENT
Upcoming Courses
06 - 10 Mar2023 Dubai
22 - 26 May2023 Dubai

8
20
26 - 30 Jun2023 Dubai
31 Jul - 04 Aug2023 Barcelona
04 - 08 Sep2023 Dubai
11 - 15 Sep2023 Miami
23 - 27 Oct2023 Paris

9
20

CORPORATE GOVERNANCE AND CONFLICT
MANAGEMENT
Introduction
This Corporate Governance and Conflict Management training course helps delegates to plan, formulate
and implement modern international corporate governance principles. The topics covered by this
programme are blended with case studies drawn from recent international precedents. Workshop
projects that simulate real-life experiences will help to reinforce key principles of corporate governance.
stakeholder relationship management.
This course also explores board conflicts and disagreements, the positive and productive aspects of
conflicts and explains how we can benefit from situations which are often perceived as negative and
destructive.
You will be introduced to a variety of psychological tactics sometimes used by others as a way to create
a conflict. Understanding such tactics and mind games enables you to prepare and respond effectively in
order to prevent a conflict. You will also explore emotional skills critical in dealing with other people and
learn how to control your emotions as well as those of others and guide the debate towards a win/win
outcome.

0
20

CORPORATE GOVERNANCE AND CONFLICT MANAGEMENT
Upcoming Courses
12 - 16 Dec2022 Dubai
06 - 10 Feb2023 Dubai

20
31 Jul - 04 Aug2023 Madrid
11 - 15 Sep2023 Milan

2
20
23 - 27 Oct2023 Paris
11 - 15 Dec2023 Dubai

3
20

CORPORATE RESPONSIBILITY AND GOVERNANCE
Introduction
The course on Corporate Responsibility and Governance are designed competently to guide the
participants to run the business effectively. The strategically created modules and practice sets are
deliberately conceptualized to assist delegates to manage the complex sets of relationships between the
business and the management, board of directors, shareholders and the stakeholders. Over the years, the
course has helped many senior managers, board members, bankers from multinational companies,
financial organizations, law firms etc with the fundamentals of corporate governance from diverse
angles.
Objectives
By completing the course the participants will be able to:
Focus more on improving the business relationship among stakeholders, boards

members etc.
Take up the suitable mechanism for successful governance
Focus more on the rights and responsibilities by valuing the shareholders
Create and stick to strong principles for managing and directing the businessEvaluate strategies
before implementing
Value the importance of the audit commission, their responsibilities and composition
Incorporate the finest, fresh and effective corporate management
Focus more on planning, leading and improvement
Who Should Attend?
The Corporate Responsibility and Governance is ideal for senior management, managers, executives,
board members, business developer professionals, stakeholders and shareholders from multinational
corporations, law firms, brokerage houses, banks, supervisory agencies, and government sectors.

4
20

CORPORATE RESPONSIBILITY AND GOVERNANCE
Upcoming Courses
13 - 17 Mar2023 Dubai
05 - 09 Jun2023 Dubai

5
20
11 - 15 Sep2023 Dubai
30 Oct - 03 Nov2023 Madrid
11 - 15 Dec2023 Milan
18 - 22 Dec2023 Dubai

6
20

CORPORATE SOCIAL RESPONSIBILITY (CSR)
Introduction
The course uses the frameworks of corporate social responsibility (CSR) and good corporate governance
to enhance the role of the privates sector in sustainable development and poverty alleviation
alongside government and civil society. The course encourages broader acceptance of CSR as a vital
component of corporate strategy.
Objectives
The course convenes companies, governments, and civil society in coalition-building for successful
design and implementation of integrated CSR programs. Courses and activities are geared toward
development of action plans for institutional change in the field of corporate social responsibility and
sustainable competitiveness.
At the country level, the focus is on the design and implementation of appropriate policy measures
and initiatives aimed at creating an environment that supports sound corporate social responsibility
practices. Responsibility, transparency and accountability are emphasized as essential elements to
produce a sound investment climate and more equitable development.
With the private sector, the course facilitates development and implementation of sound CSR and
corporate governance practices as a sustainable competitive advantage. CSR offers a systematic
method for addressing the needs of key stakeholders, including the communities in which companies
operate. Particular emphasis is placed on the role of business in successfully reaching the Millennium
Development Goals.
Who Should Attend?

For business, government and civil society leaders aimed at designing and implementing action
plans at the company/organizational level.
Work Units: The target beneficiaries are: CEOs, Managing Directors, Corporate Affairs managers, NGO
directors, International organizations, government officials, investors, shareholders, consumers,
customers, media, business partners, and employees.

7
20

CORPORATE SOCIAL RESPONSIBILITY (CSR)
Upcoming Courses
13 - 17 Feb2023 Dubai
03 - 07 Apr2023 Dubai

8
20
28 Jun - 02 Jul2023 Barcelona
20 - 24 Sep2023 Paris
13 - 17 Nov2023 Dubai

9
20

GOVERNMENT AND COMMUNITY RELATIONS: BUILDING
KEY STAKEHOLDER RELATIONS
Introduction
Introduction
In today’s business, successful leaders and managers must interface with various key groups of people
and or individuals. The ability to build and manage strong relationships, with nurturing capabilities with
key stakeholders has become a significant skillset for executives, managers, and leaders. Every
organization, Government bodies, public sector agencies, communities, and private corporations either
nationally or internationally, must appreciate to develop and improve their core ability to communicate,
collaborate and engage with multiple stakeholders, across all communication channels and across
different cultures.
In order, to achieve these capabilities our course is designed to cover policy, data collection and
analysis, leadership, communication, and successful advocacy. In addition, our exciting training course
enables and help every participant in skills of negotiation, influencing without authority, communicating,
and persuading both internal and external stakeholders, sharing information and fostering a mutually
beneficial relationships within a strategic stakeholder engagement framework.
The course will cover the following areas:
The interactions and dynamics of various agencies and government departments with communities
and corporations.
Collecting vital data on stakeholders, analysing and mapping stakeholders
Effective contact and communication with internal and external stakeholders
Successful and meaningful engagement with individuals and teams of stakeholders
Developing a strategic approach to stakeholder relationships
Effective communication and emotional intelligence for stakeholder engagement
Techniques for creating win-win outcomes through better negotiation
Ability to appreciate and manage conflict situation
Collaborative and coordination skills, covering Convincing, Persuading and Influencing techniques
Objectives

0
20
At the end of this course, participants will be able to:
Enhance and improve cross-functional relationship and build rapport, as well as manage stakeholders’
expectations and gain their buying in
Negotiate, influence, conciliate, convince, compromise, concede and persuade the internal and
external stakeholders with divergent interests – especially between government and communities.
Identify, plan and execute good, best and right communication strategy to the internal and external
stakeholders
Navigate the organisational politics to manage and resolve conflicts due to competing priorities, needs
and demands
Track and manage stakeholders’ expectations achievement through effective status monitoring,
control, reporting and meaningful progress meetings
Who Should Attend?

Strategy Development Professionals
Public Relations Practitioners
Marketing Managers
Senior Executives
Service and customer relations staff
Corporate Social Responsibility (CSR) Practitioners
All Personnel involved in communications, business strategy, community relations, governmental
affairs

GOVERNMENT AND COMMUNITY RELATIONS: BUILDING KEY
STAKEHOLDER RELATIONS
Upcoming Courses

20
11 - 15 Sep2023 Dubai

2
20

STRATEGIC COMMUNITY RELATIONS: DEVELOPING
SUCCESSFUL COMMUNITY PARTNERSHIPS
Introduction
The necessity to build active community partnership projects is growing across various nations. The
stakeholders within your strategic community of the Government, Communities and the Corporations
can either be your greatest advocates or your greatest risks. We must learn how to engage positively
with the stakeholders and build long-term strategic relationship.
The stakeholders in the community partnership projects will have a keen interest in the outcome. Some
are more important to the life of the community projects which impacts social and economic
development, while others impact businesses. Successful projects rely on effective stakeholder
engagement. We must understand various stakeholder types, perspectives, and attitudes to ensure they
are fully engaged and willing to work with us. It is critical to build rapport and trust, while avoiding
conflict and misunderstanding. While there are many tools and techniques we can use to plan, analyse
and monitor stakeholder engagement, we must also analyse the mindset of our stakeholders – a deeper
level of analysis – to understand how they might view various situations, and how we can best respond
to them.
This course is designed to be practical, interactive session that explores tools and techniques that enable
greater understanding and connection with your stakeholders including the Strategic Stakeholder
Engagement Framework”. This framework examines your stakeholders’ needs and mindset in depth to
enable better planning and monitoring of the engagement process. In addition, we will present key
principles of effective stakeholder engagement that allow a more insightful level of stakeholder analysis,
along with how we can be more mindful working with them.
The Learning Objectives:
Understand the stakeholder engagement process and how to plan for successful stakeholder
engagement in community partnership projects.
Identify different stakeholder types and segments.
Learn various techniques to categorise and analyse stakeholders.
Understand the importance of remaining mindful when working with stakeholders.
Use the ‘Strategic Stakeholder Engagement Framework’ to perform stakeholder analysis and map level
of interest and power of influence to design communication strategy.
Understand communication styles and how to communicate more effectively.
Apply methods to increase connection and build rapport with stakeholders.

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20
Objectives
The Learning Outcomes:
Identifying & Analysing Stakeholders
How to map out stakeholders

Analysing and understanding different relationships
Building & Maintaining Relationships
Creating a stakeholder management plan

Communicating and engaging with your stakeholders
Zippered organisational relationships
Working Together
A partnership approach
Generating and maintaining buy-in
Working collaboratively and building consensus
Who Should Attend?

Strategy Development Professionals
Public Relations Practitioners
Marketing Managers
Senior Executives
Service and customer relations staff
Corporate Social Responsibility (CSR) Practitioners
All Personnel involved in communications, business strategy, community relations, governmental
affairs

STRATEGIC COMMUNITY RELATIONS: DEVELOPING

4
20
SUCCESSFUL COMMUNITY PARTNERSHIPS
Upcoming Courses
17 - 21 Jul2023 Dubai

5

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GLOBAL LEARNING

3. Administration Secretarial 4. Auditing and Governance, Risk and

5. Business Resilience 6. Chemical Engineering

7. Communication and Writing Skills 8. Contracts Management

9. Credit Control and Finance 10. Health, Safety and Environment

11. Human Resources and Training 12. Information Technology and IT

15. Learning and Development 16. Legal

17. Leisure and Tourism 18. Mechanical Engineering

19. Media and Journalism 20. Oil and Gas

21. Planning and Strategy Management 22. Production and Manufacturing

23. Project Management 24. Public Relation (PR)

25. Quality and Productivity 26. Retail and E- Commerce

27. Sales and Marketing 28. Supply Chain, Purchasing and

29. Sustainability and csr

SETTING A NEW STANDARD IN EXCELLENCE

1. A-Z of Credit Control 2. Accounting and Financial Analysis for

3. Accounting Treatment of Financial 4. Advanced Compensation and Benefits

5. Advanced Strategies: Accounting, 6. Advanced Strategies: Developing

7. Advanced Strategies: Financial Control 8. Budgeting, Forecasting and Planning

9. Company Financial Valuation 10. Essentials of Business Finance

19. Modern Techniques of Financial 20. Modern Techniques of Technical Analysis

SETTING A NEW STANDARD IN EXCELLENCE

By the end of the course, you will be able to:

Understand the importance of effective credit management.

Who Should Attend?

SETTING A NEW STANDARD IN EXCELLENCE

28 Aug - 01 Sep2023 Istanbul

28 Aug - 01 Sep2023 Amsterdam

SETTING A NEW STANDARD IN EXCELLENCE

30 Oct - 03 Nov2023 Athens

SETTING A NEW STANDARD IN EXCELLENCE

By the end of this program, you will be able to:

Evaluate your firm's financial performance.

Who Should Attend?

SETTING A NEW STANDARD IN EXCELLENCE

28 Nov - 02 Dec2022 Dubai

SETTING A NEW STANDARD IN EXCELLENCE

16 - 20 Oct2023 Kuala Lumpur

27 Nov - 01 Dec2023 Milan

SETTING A NEW STANDARD IN EXCELLENCE

Who Should Attend?

SETTING A NEW STANDARD IN EXCELLENCE

27 Feb - 03 Mar2023 Frankfurt

20 - 24 Mar2023 Kuala Lumpur

SETTING A NEW STANDARD IN EXCELLENCE

SETTING A NEW STANDARD IN EXCELLENCE

Who Should Attend?

SETTING A NEW STANDARD IN EXCELLENCE

SETTING A NEW STANDARD IN EXCELLENCE

SETTING A NEW STANDARD IN EXCELLENCE

Participants attending the program will:

SETTING A NEW STANDARD IN EXCELLENCE

Who Should Attend?

28 Nov - 02 Dec2022 London

SETTING A NEW STANDARD IN EXCELLENCE

SETTING A NEW STANDARD IN EXCELLENCE

SETTING A NEW STANDARD IN EXCELLENCE

Who Should Attend?

SETTING A NEW STANDARD IN EXCELLENCE

Participants attending the program will:

SETTING A NEW STANDARD IN EXCELLENCE

Who Should Attend?

SETTING A NEW STANDARD IN EXCELLENCE

27 Feb - 03 Mar2023 Frankfurt