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Retail Sales Analytics for Effective Inventory Management

1. Executive Summary

This project aims to analyze retail sales data to enhance inventory management decisions at 'XYZ Retail Store.' The

motivation is to identify sales trends, optimize stock levels, and improve customer satisfaction.

2. Why (Objectives/Business Case/Goal)

Objective: To use data-driven insights to refine inventory management, resulting in cost savings and improved customer

experience. Outcome: Development of a predictive model for inventory demand, and actionable strategies for stock

optimization.

3. Who (Persona Documents)

Persona: Jane, a mid-level manager in XYZ Retail Store, responsible for inventory decisions. She is data-savvy but

needs clear and actionable insights.

4. What (Dataset)

Dataset: Sales data from XYZ Retail Store for the past three years, including product details, sales volume, customer

demographics, and stock levels.

5. How (Presentation of Findings)

Presentation: Interactive dashboards on Tableau, highlighting key sales trends, product performance, and inventory

recommendations.

6. Challenges

Challenges include ensuring data accuracy, dealing with seasonal variations, and presenting complex data in an

accessible manner for managerial decision-making.

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