Search Engine Optimization

Portfolio
Angelina J. De Yong
ANGELINA J. DE YONG

Hi, I am Elin

I am an ESTJ who enjoys working with plans, using my

analytical mind, and playing with technical things. I love
to explore digital marketing tools, especially about SEO.
I believe that working is not only to gain experience and
make money but also to create a good impact on other
people's lives.
ANGELINA J. DE YONG

Professional Experience

Warta Himahi Inner Freedom Collective Change.org Indonesia

July 2020 - Present July 2020 - Present Sept 2021 - Present

Marketing & Event Digital Marketer Social Media &

Manager Content Intern
Advanced SEO
Certification

RevoU
ANGELINA J. DE YONG

Skills and Abilities

SEO Tools Website Management
ANGELINA J. DE YONG

SEO Strategy
ABOUT

A safe space for you who are looking for

the true self-liberation.

We talk about life, we debunk the

society myths, and we help you fly free.

ragadanjiwa.com
OBJECTIVES (IN A YEAR)

Business Objective Marketing Objective SEO Objective

Get 100 persons join the Get 700 followers on IG Increase website traffic by
Telegram group Get 500 followers on TikTok 100-200 visitors/month
Get 200 email subscribers Get 300 followers on Twitter

As a very small personal project, these are the most rational numbers that we can get in a year.
AUDIENCE JOURNEY
Scenario 1

1. Social Media 2. Website 3. Email and/or Group

Scenario 2

1. Website 2. Social Media 3. Email and/or Group

SEO ACTION PLAN
raga & jiwa
Off-Page
On-Page
Keyword
Research
3
2
1

"SEO is like the process of liberating yourself, it takes a lifetime."

HEAD-TO-HEAD
COMPETITOR
RESEARCH

satupersen.net
KEYWORDS INSIGHT
At position 1-10, their keywords are mainly about:

Psychology test no-ATM

tes love language
tes kesehatan mental
tes mbti
tes stress

General knowledge (... adalah) ATM

toxic relationship adalah
anxiety disorder adalah
nihilistik adalah
PTSD adalah

How to (cara) ATM

cara move on dari gebetan
cara menghilangkan sakit hati
cara mengatasi toxic relationship
raga & jiwa
KEYWORDS
RESEARCH

Content-mapping & Seed keywords

CONTENT-MAPPING
SEED KEYWORDS
PROJECTIONS &
PRIORITIES
P0: Menjadi lebih baik
P1: Kesehatan mental
P2: Takut menikah
P3: Tidak ada yang sempurna
P4: Berdamai dengan diri sendiri
P5: Menghargai orang lain
ON-PAGE CONTENT INSIGHTS
satupersen.net/blog
OPENING
PARAGRAPH

It's important to have opening paragraph(s) to

bridge the content, but don't make it too long
and wordy. satupersen's are still too long.
USE A DIFFERENT
COLOR FOR SUBHEADING

More eye-catching and easier to read.

GIVE THE REASONINGS
OR CHARACTERISTICS
BEFORE THE TIPS

Important for the audience to realize wether

they need the tips or not.
ATTACH VIDEO

This is good for practical tips.

REFERENCES

To avoid plagiarism.
raga & jiwa
ON-PAGE CONTENT Don't be too lengthy and wordy.
Use more relevant pictures.
NOTES TO GO Create quote pictures.
Give more practical tips. People love it.
BETTER
ON-PAGE TECHNICAL INSIGHTS
satupersen.net/blog
SITE AUDIT

With ScreamingFrog
This is the list to remind us to do better.
PAGE SPEED

With PageSpeed Insights

So many things could be improved.
raga & jiwa
ON-PAGE
TECHNICAL

Site Audit & PageSpeed

SITE AUDIT &
PRIORITIES

With ScreamingFrog
PAGE SPEED

With PageSpeed Insights

Overall, it's good.
OFF-PAGE INSIGHTS
satupersen.net
BACKLINK
Most of the backlinks are from media,
blogs, and guest-blogger's blogs.

SUMMARY There are blackhats.

BACKLINKS TO BE ATM-ED
raga & jiwa
OFF-PAGE

Blogger Collaboration &

Partnership Program
BLOGGER COLLABORATION
PARTNERSHIP PROGRAM
(LONG TERM GOALS)

Collaborate with other platforms including competitors to create

specific events.
Collaborate with Change.org Indonesia to campaign petitions to
influence decision-makers in the areas of mental health, women,
education, and sex education.
Conducting surveys with survey institutions such as Katadata.id.
ANGELINA J. DE YONG

Website
Management
ANGELINA J. DE YONG

Website
Management
Inner Freedom
Collective
ineznatalia.com

Design and manage

with WordPress
ANGELINA J. DE YONG

Website

Warta Himahi
wartahimahi.com

Design and manage with

Google Sites
ANGELINA J. DE YONG

Landing Page

Inner Freedom
Collective
Design with WordPress
Analysis
Optimization
ANGELINA J. DE YONG

Mobile
+62 838 3097 9966

Get in touch Email

with me elindeyong@gmail.com

LinkedIn
Angelina J. De Yong