Analyzing Financial Statements and Creating accumulated depreciation Projections 2. Long term Investments 2.1. Investment in associates Financial Plan 2.2. Investments in bond capital investment and source of funding in the 3. Intangible Assets operation of the business. 3.1. Goodwill Idetermine whether an entrepreneur ideas are 3.2. Patent, net amortization feasible to be able to create a successful one. 3.3. Trademark, It also helps know and compare the costs and 3.4. Copyright benefits over time 3.5. Leasehold rights 3.6. Computer software Projected Income Statement Liabilities current obligation of an enterprise coming from Baltazar (2015), the proponent of project must the past events. These include accounts payable, salaries, prepare projected financial statements for a taxes and bonds, notes and mortgage payables. period of three (3) or five (5) years. 2 Categories of Liabilities: It shows the revenues, cost of goods sold, cost of 1.Current Liabilities - economic obligations that are sale, operating expenses which is categorized into two payable within one year or normal operating cycle types: whichever is shorter. a.Marketing/ distribution expenses Examples of Current Liabilities: b. administrative/ office expenses 1. Trade accounts and notes payable Other income and expenses, financing costs, 2. Accrued expense payable such as accrued income taxes and the bottom line figure, the net profit after salaries. These are expense already incurred but tax or the net loss. not yet paid. 3. Unearned Income or Revenue (income already Projected Balance Sheet shows the financial situation of received in advance but no yet earned) the enterprise as of the given period of time. It presents the 4. Income tax payable total assets together with total liabilities 5. Withholding tax payable 6. SSS premium payable Assets include cash, receivables, inventory, equipment, 7. Pag- IBIG premium payable property, investments 8. Phil Health premium payable 2 Categories: a.Current Assets: the shorter one which provides 2. Non- current liabilities. Economic obligations that is economic benefits for a period of one year or the normal payable within one year. operating cycle. Examples: Liquidity is the ability of asset to be easily converted into 1. Long- term Bank loan payable cash and pay to its short – term obligations on time. 2. Bonds payable Examples: 1. Cash and cash equivalents 3 Significant Parts of the Statement of Cash flow: 2. Marketable securities, net allowance for bad 1. Operating Activities debts 1.1. Sources of Cash 3. Short- term Notes/ receivable 1.1.1. Cash sales / cash service revenues 4. Other non- trade receivables such as advances to 1.1.2. Collection from trade accounts and note receivable employees 1.2. Uses of Cash 5. Accounts receivables, net allowance for bad debts 1.2.1. Cash payment for operating expenses 6. Inventories 1.2.2. Cash payment for purchases of merchandise or raw 7. Prepaid expenses materials b. Non- current assets 1.2.3. Cash payment for trade accounts and notes payable Examples: 1. Property, plant and equipment 2.Financing Activities: 1.1. Land 2.1. Source of Cash 1.2. Building, net of accumulated 2.1.1. Cash investment by the owner depreciation 2.1.2. Proceeds from the issuance of shares 1.3. Land improvements, net of 2.1.3. Proceeds from bank loans accumulated depreciation 2.2. Uses of Cash 1.4. Office equipment, net accumulated 2.2.1. Cash withdrawal by the owner depreciation 2.2.2. Payment of cash dividends 1.5. Office furniture and fixtures, net 2.2.3. Purchase of treasury shares for cash accumulated depreciation 1.6. Store equipment, net accumulated depreciation where the enterprise will not earn a profit nor incur a net loss. important for an 3. Investing Activities enterprise to have a knowledge on this so 3.1. Sources of cash that he/ she can decide whether to introduce 3.1.1. proceeds from the sale of property, plant and new product, change sales prices on equipment established products or enter a new market 3.1.2. Proceeds from the sale investment areas. It is important to determine the two costs for this. Financial Analysis 1.Variable cost: cost that change in total relative to computation of ratio, break-even analysis the movement with the level of production which capital recover analysis, net present value may include direct materials, direct labor, cost of computation and sensitivity analysis. goods sold, sales commission, freight- out for a merchandiser and gasoline. These are expenses that Liquidity Ratio: measures the ability of the change every month. Examples: cost of goods sold, enterprise to pay short- term obligations cost of labor, marketing and customer service. They Categories of Liquidity Ratio are directly related to the sales of products 1.Current ratio:short- term debt paying ability 2. Fixed Cost: cost that are constant in relation to the 2. Acid- test ratio: - immediate short- term debt movement of the level of production. Examples: paying ability depreciation of buildings and equipment, rent, 3. Net working capital: amount to meet current insurance, property taxes and salaries. Expenses that debts and carry sufficient inventories remain the same every month. Example: rent of buildings, internet, insurance Profitability Ratio:- measures the health of financial conditions and effective management. Capital Recovery: number of years investment may Categories of Profitability Ratio: be recovered. The shorter the number of years the 1.Gross Profit: margin between selling price and better for the firm. cost of sales Sensitivity Analysis: identify the effect of adverse 2. Profit Margin: Net income generated by each changes in critical variables such as volume and sales peso sales price of the product, the interest rate on borrowing 3. Return on Total Assets: measures the profitability related to capital assets, capital costs and even of the assets operating expenses. 4. Return of Equity: profitability of the owner/ Financial Statements: Money is the most important shareholders’ investment resources of any business organization. It is needed to 5. Assets Turnover: measures how efficiently assets sustain activities of business. are used to generate sales GOOD FINANCIAL MANAGEMENT CAN: 3.Solvency Ratio: ability of the enterprise to pay its 1.Financing priorities are established in accordance long- term obligations as they are due. It includes: with organizational objectives. 1.Debt to total assets: percentage of total assets 2. Spending is planned and controlled in the line with provided by creditors established priorities. 2. Debt to equity: level of borrowing relative to 3. Adequate funding is available when it is needed, funds used to finance the enterprise now and in the future. 3. Times Interest Earned: ability to meet interest 4. Funds are obtained and used efficiently. payments as they become due Developing Financial Plan: 4.Activity Ratio: measures the liquidity ratio of the Three Steps Involved in Financial Planning: enterprise. 1.Establishing Objectives: Financial Planning 1.Accounts Receivable Turnover: the liquidity of should be clear and specific to determine the cost receivables and budget of the business. Objectives should be 2. Average Collection Period: liquidity of realistic. Available resources are human, material, and receivables and collection success financial plans. 3. Inventory Turnover: liquidity of inventory 2.Budgeting: estimated or projected program of 4. Average Days of Inventory: liquidity of expenses and incomes over a specified future inventory and inventory management. period. Incomes come from estimated sales while expenses are based on both fixed and variable costs Breakeven Analysis: of operations of the business like salaries, rentals, materials, taxed payments of water, electricity and packaging, wrapper of chips, boxes and others. others. 3. Identifying sources of funds: four primary types f. Notes receivables are open accounts supported by of financing business enterprise formal written to promises to pay. a.income from sales b. owner’s money and sale of shares of stock 1.2. Investments: tangible and intangible assets c. borrowing from friends, relatives and financial which are purchased which future benefits is/are institutions and issuing bonds expected. Examples include purchase of machineries d. sales of some property of the enterprise as a last and merchandise. resort. 1.3. Fixed Assets assets which are permanent in nature and are used in the company’s business Basic Accounting Equation operations and are not intended for sale. Examples Double – entry accounting requires a credit are land, buildings, machineries. entry to offset every debit entry for all bookkeeping 1.4. Intangible Assets: long- lived assets with no or accounting transactions. form of physical characteristics whose values could Balance Sheet be traced in the form of rights, privileges or The balance sheet is composed of three basic “competitive advantages” they give to the company. parts: assets, liabilities and capital. Examples: patents, lease holdings Assets = Liabilities + Capital 1.5. Other assets- of which the most common are: a. Organizational costs which are expenses incurred It is an accounting report of the assets, in the forming , organizing or establishment of a liabilities and capital of the company. It is a formal business. It can be in this form: statement of financial conditions of a company. Legal (registration) fees Promotional or underwriting fees 1.Assets: Incorporation fees 1.1. Current Assets:items that can easily be used in Cost of printing of certificates of ownership cash or sold during a normal operating cycle. (stocks) and other printed requirements of a.Cash may be on hand and/or in bank. It may be the company local or foreign currency immediately available for Cost of service rendered that helped in the use in the company’ operation. formation of organization or establishment b. Marketable securities also known as “temporary of the business. investments” b. Deferred charges are the costs that are neither c. Accounts Receivable these are open accounts inventories prepaid expenses, plant and equipment supported by promissory notes. It is also termed as nor intangible which represent benefits for some customer’s account, trade debtors and trade account future periods and are amortized over their periods receivables. benefitted. d. Notes Receivables: open accounts supported by Examples: formal written promises to pay. Plant management cost e. Inventories in manufacturing concerns. stocks of Deferred pension costs raw materials, stocks in- process or finished products Research and development costs which have been altered or converted into “other Organization costs forms” before being made available for sale. Finished goods, which are complete 2.Liabilites products which are ready for sale 2.1. Current Liabilities obligations incurred by the Goods (work) in- process which are partially company which are payable on a relative shortened completed products requiring further (not more than a year) or normal operating cycle and processing before being made available for whose payment requires the use of current assets or sale the creation of “other” current liabilities. Raw materials those that are yet to be Accounts payable refers to indebtedness processed in the company’s operational representing large accounts or result of a activities trade with sources/ suppliers Factory or Manufacturing supplies just like Notes payable are obligations evidenced by raw materials, these are not physically part a formal written promise to pay. of the manufacturer process. Example Dividend payable are the unpaid dividends declared by the company Accrued expenses are obligations for Market Share Protection Strategy expenses already made but not yet made. To attain high profit, company must have a Income tax payables are liabilities for definite product- market choice. In terms of product, income tax payments computed form the company can either offer basic but acceptable good current period. product or offer more features for those clients with Customers’ Accounts with credit balances superior needs. are obligations incurred as result of advance Low cost producers can price their products payments by customers for the company’s lower than competition, it is because of the products either in the form of undelivered economies of scale. It can ensure that no competition items, overpayments, returns, allowances can offer the same product at a cheaper price without and errors. being affected financially. 2.2.Long- term liabilities obligations which will In differentiation, company can charge mature from a minimum of one year or beyond reasonable premium price because of it distinct normal operating cycle. features that are of quality and valued by its Bonds payable are formal promises made to customers. pay a specified amount of money at a specified future date. Market Expansion: Premiums or bond payable is the unpaid costly strategy. Just like repositioning balances of bonds purchased in excess of strategy, company must have the financial resources their face values. to supply in demand, it can be from additional capital 2.3. Other long term Liabilities may be in the form borrowing or thru borrowing. As sales increase assets of pensions which retirement benefits are given to the like inventories and delivery logistics must also retired employees of the company. expand. 2.4. Deferred Revenues: income received by the company but which it did not yet earn. Examples: TWO ALTERNATIVE DIRECTION IN MARKET Long- term leasehold advances EXPANSION Fees received in advance for long term 1.Multinational Strategy: service Redefining market boundaries from domestic to worldwide. Example of this is Jollibee. Deferred gross profit on installment sales They embarked their business on a multinational 3.Stockholders’ Equity and Owners Capital strategy. They target at least half of total revenues to a.Stockholders Equity: residual interest of the venture business outside the Philippines. owners on the assets of the company measured by the excess of assets over liabilities Examples: b. Paid- In Capital: represents the investments a. Oishi is an known brand of snacks in China actually paid by the company’s stockholders. can be under the name Liwayway China Co. Ltd. retained earnings from stock dividends, gifts and And named later as Liwayway Marketing others. Corporation. c. Capital Stocks: portions of paid- in capital b. Bench started its clothing store in 1987 but representing the total stated value of the shares of expanded outside the Philippines. stocks issued by the company. 2.Product Full Line Strategy: d. Treasury Stocks: company’s own stocks Firms can also offer a complete line of e. Retained earnings: cumulative balance of periodic products targeting a broader market base. earnings, dividend distribution prior period Example: adjustments. 1.SM has expanded from a shoe store to a department store to one- stop shopping complex which offers STRATEGIES TO MAXIMIZE PROFITS everything middle class can afford. Volume Improvement Market Entrenchment he objective of this is to increase asset to maintain and improve the existing market turnover through this, considering that every standing. There is a strong likelihood of competitive incremental sake will contribute to the attainment of pressure if the firm is financially doing well or better returns. satisfactory. Firms can minimize competitive TWO BASIC MARKETING STRATEGIES: vulnerability by either adopting market share 1.Sales Stimulation Strategy protection strategy for short term or repositioning integrated promotions strategy of advertising sales strategy for long- term. promotions and selling, firms can improve volume. Example: 1.Payment for purchase of plant, equipment and property. a.Coca cola spent billions of pesos to increase 2. Proceeds from selling the above demand for soft drinks which includes the launch of 3. Payment for a new investment 4. Proceeds from selling an investment Coke Zero which targets those who want soda due to Cash Flow from Financing Activities sugar content. Financing Activities: are how business finances itself. 2.System Selling Distribution Example: -selling related and complementary products to the same 1. Extra money the owners provide into the customers. business. Example: 2. Money the business borrows. a.Fast Food chains like Jollibee or Mc Donald’s try to cross 3. Money others borrowed from the business they – sell related products like French fries to go with burgers pay back. to increase average checks. 4. Money the owners take out of the business. Business Expenses: Net Operating Cash Flow: amount of cash that a business Cost of goods has after paying all the bills, Cash flow forecast will help Commissions/ discounts the entrepreneur measure and monitor how the business is Variable and fixed expenses operating. Balance Sheet:- shows that financial status of the business Profit Earned from sales increases through the on a given day. It is normally completed at the end of the following situations: month of financial year. Profit and loss statement cash flow 1.The number of customers statement completes the Balance Sheet. 2. The volume of goods or services existing customers buy. Profit and loss statement-It is also called Income 3. The sales price Statement. summary of income and expenses for your To Increase sales, objectives include: business over a period of time.normally prepared at regular 1.To ensure that many potential customers know about intervals. business details and what have to offer. Cash Flow Statement- summary of money coming into 2. Ensure existing customers are happy with the product or and going out of the business for a set time period. service and want to buy more of it. Cash Flow from Operating Activities 3. Review sales price regularly to ensure covering all Operating Activities that are day- to – day results of buying related costs and still making a profit. and selling of goods and services. This includes: Cash Flow Statement- summary of money coming into 1. Receipts from income and going out of the business for a set time period. It is 2. Payment for expenses and employees prepared monthly at the end of the financial year. 3. Funding of debtors Cash Flow from Operating Activities: 4. Funding to and from suppliers Operating Activities: day- to day results of buying and 5. Stock movements selling of goods and services. This include: Cash Flow from Investing Activities 1. Receipt from income Investing Activities include investment in future business 2. Payments for expenses and employees activities. 3. Funding of debtors Examples: 4. Funding to and from suppliers 1. Payment for purchase of plant, equipment and 5. Stock movements property Cash Flow from Investing Activities 2. Proceeds from selling the above include investments in future business activities. 3. Payment for a new investment Examples of this are buying and selling fixed assets. This 4. Proceeds from selling an investment. includes: Example of Simple Balance Sheet Grant’s Coffee and Milk Tea Shop Trial Balance Account Debit (Php) Credit Cash 32, 800.00 Accounts Receivable 30,00.00 Inventory 39,800.00 Leasehold Improvements 50,000.00 Accounts payable 49,000.00 Long- term liabilities 99,500.00 Revenues 11,100.00 Cost of goods sold 15,000.00 Rent 5,000.00 Supplies expenses 6,000.00 Wages 6,000.00 Electricity, water, others 2,000.00 Total 159,600.00 159,600.00
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