Professional Documents
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SPLIT ONE - (International Political Economy Series) Anna Karhu, Eini Haaja - Global Trade and Trade
SPLIT ONE - (International Political Economy Series) Anna Karhu, Eini Haaja - Global Trade and Trade
Editors
Global Trade
and Trade Governance
During
De-Globalization
Transforming Trade Policy for Not-So-United
World
Contents
ix
x CONTENTS
Index 203
Abbreviations
xvii
xviii ABBREVIATIONS
xix
List of Tables
xxi
PART I
Introduction
Global challenges, from the climate crisis to digitalisation and the multi-
plicity of global powers, are faced by businesses as well as national
governments, but also by international organisations such as the WTO,
UNCTAD, the World Bank and the OECD. The increasing severity of
weather conditions and natural catastrophes, the outbreak of the COVID-
19 pandemic and Russia’s invasion of Ukraine are examples of events that
have shaken the prevailing governance structures of global trade. In addi-
tion to these trends, the global trade landscape has changed dramatically
from the time when these organisations were established. For instance,
the world trade volume in 2020 was approximately 40 times higher than
the records in the 1950s, the early years of GATT. In the same time
period, the world trade value has grown to 300 times that of the 1950s.
In comparison with the levels at the time of the establishment of the WTO
in 1995, world trade volume and value have grown by 4 and 5%, respec-
tively, as of 2020 (WTO, 2022). Given the gradually evolving megatrends
as well as the trade evolvement, the global economy has transformed
from what it was when these trade organisations were created, and it
is a valid question whether these institutions are still capable—let alone
optimal—of pursuing their original goals.
The global economy has seen two waves of globalisation, the first
starting in the nineteenth century and ending at the beginning of the First
World War, and the ongoing wave beginning after the Second World War
and continuing since. Stemming from comparative advantages and the
resulting national specialisation, international trade transactions include
goods and services with increasingly complex global value chains. Inter-
national business, meaning cross-border flows of trade and investment,
has been widely welcomed by policymakers due to its contribution to any
country’s economic growth and the creation of innovation and jobs; yet
the cons may involve competitive challenges and displacements of activi-
ties to other, more optimal countries (Ortiz-Ospina & Beltekian, 2018).
To optimise this balance, trade policy concerns the regulations and rules
of international trade—who trades what with whom and who makes what
kind of rules for these transactions. The conceptualisation of the term
‘trade policy’ has varied in different disciplines and at different times,
evolving together with theoretical as well as world economy develop-
ments. Trade policy as a phenomenon does not fall clearly into any single
academic discipline; as a result, it has been studied by multiple disciplines
from economics and international relations to law, development studies,
policy and international business (Velut, 2015).
Today, trade policy is gaining increasing attention from various disci-
plines. Responding to global megatrends and to the changing inter-
national trade dynamics requires large-scale co-operation and common
goals between multiple levels of decision-making agencies as well as
between different actors from policy and business to society at large.
It is crucial that the governing mechanisms of global trade are able to
transform themselves as global trade itself and the driving values in our
societies evolve. Prosperity and peace are built together, not in isolation.
However, the recent international crises have also shown the down-side
of interconnectedness, such as the difficulty in finding ways to decrease
environmentally harmful emissions that do not obey man-made national
borders, diseases that benefit from our ability to travel across continents
quickly and the fragility of international relations and their influence on
1 LESSONS FROM TRADE POLICY RESEARCH 5
Conclusions
When policymakers look at the continuously changing international envi-
ronment, their interests lie in the performance of countries or regions
from a public or societal perspective. Internationally operating businesses,
in turn, view the same changes with a strong focus on the performance
of the firm from a private perspective. In the same vein, international
business research has generated wide expertise in explaining how the
international environment affects the behaviour and strategies of firms.
The research on international trade in IB studies has developed from
explaining international trade as a phenomenon to gaining understanding
of the interrelationship of trade growth, free trade and multinational
enterprises, thereby establishing a wider interest in understanding the
interconnection of business and policy as a newly established focus area
of international business policy.
As our review shows, the evolving reality of international trade and
business has been naturally reflected in the international business research
12 A. KARHU AND E. HAAJA
Free trade
Why nations engage in
international trade
Western world familiarised itself with increasingly open and free trade, the
continuing decline in FDI in relation to GDP (The World Bank, 2022)
and protectionist actions, for example, suddenly make it considerably
more meaningful where a firm operates. This relatively rapid evolvement
requires farsighted and open-minded scholarly exploration and even the
questioning of some of our assumptions in international business research.
However, wide expertise in explaining how the international environment
affects the behaviour and strategies of firms should allow us to transform
our explanations to reflect even considerable changes in the international
environment. In fact, the inevitably changing international environment
now calls upon international business research to deliver new managerial
insight for the benefit of businesses. The need to step up to the next level
in this research is urgent.
Based on the lessons from trade policy research in the field of inter-
national business covered above, we find it important to highlight two
avenues that scholars need to proceed down in exploring the changing
dynamics of the international environment: the recognition of temporal
underpinnings and the recognition of impact underpinnings. Regarding
the first, businesses often find it hard to engage in truly future-oriented
thinking about what the surrounding institutions might become; yet this
visioning is the way in which they can themselves determine their course
of action instead of adapting to change. Historical path dependence
limits imagination, and the recognition of this is important for busi-
ness managers in managing their way amidst breaking value chains and
suddenly appearing political risks. Thus, amidst rapid and wide changes, it
is important to study how foresight is employed in different international
business areas and operations. Besides a perspective to be studied, we want
to highlight that considering the employment of foresight is relevant also
to business scholars themselves—considering and challenging our own
stances in this respect can allow the disengagement from prior assump-
tions that were generated at the time of ever-increasing globalisation. We
should not let the past limit our research.
When it comes to the second dimension, impact underpinnings, busi-
nesses too often take the trade policy institutions and the related business
environment as given, as something to adapt to. Our message is that inter-
national business research should increasingly support business managers
in recognising their role—possibly small, yet existent—in the current
transformation of old trade policy institutions and in the emergence of
14 A. KARHU AND E. HAAJA
new ones. Firms of various sizes are not only influenced by existing insti-
tutions; through their reactions to the changing trade policy environment
and complex chains of events they can also contribute to what those
become in the future. In particular, worth investigation is the collec-
tive agency of firms in this evolutionary change. Moreover, in relation
to the first dimension, the possibility to impact ongoing changes also
concerns the researchers themselves. While following trade developments
and trying to get a hold of them, international business studies some-
times suffer from focusing on retrospective reporting of what happened
and how. While this understanding is still obviously of value and impor-
tance, we want to highlight the increasingly active role that international
business scholars might take in the development of business in different
fields and the related institutions. Engaging in increasing action research
and dialogue with not only economic actors but also policy representa-
tives that shape the international business arena at different levels might
be eye-opening for today’s international business scholars as well as
politicians.
Indeed, while international business research is now in increasing
demand to explain the impacts of the changing international environ-
ment via managerial recommendations, it should also take (or regain) an
active role in generating future-oriented policy implications and delivering
them further to the respective stakeholders. This is of particular impor-
tance given the fact that the changes in the business environment stem
for a large part from policy-level changes. Recently, the strong business
emphasis has hindered international business scholars from pursuing the
policy implications of their research findings (Van Assche, 2018), whereas
the complexity of the evolving environment calls for research with increas-
ingly open approaches and aims for wider impact. Trade policy research is
at the intersection of policy and business research and is a field requiring
innovative and future-oriented insight from both sides to provide useful
insight to support the transformation of trade-related international insti-
tutions as well as the strategies and operations of internationally operating
businesses.
This chapter has shown the agility of international business research
in explaining the evolving business world. In the same vein, it suggests
that international business scholarship can play a central role in the future
development of new knowledge that is relevant to trade policy research
and concrete policymaking. Nevertheless, to proceed in exploring the
dynamics that shape the future of the international business environment
1 LESSONS FROM TRADE POLICY RESEARCH 15
and trade policy, we must first similarly look into the development of
trade policy research. When we first understand the past trajectories of
both international business and trade policy development, it is possible
to recognise what kind of institutions, norms and practices we historically
take for granted in terms of trade policy, and what we no longer should,
requiring instead rapid transformation into something new. The following
chapters in this book provide valuable food for thought in this respect.
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CHAPTER 2
Juhana Aunesluoma
J. Aunesluoma (B)
University of Helsinki, Helsinki, Finland
e-mail: juhana.aunesluoma@helsinki.fi
the Great Depression of the 1930s. The effects of higher tariffs and other
protectionist measures were compounded with the adoption of further
restrictions to cross-border trade in the Second World War in 1939–1945.
The effects of the turn to protectionism were long lasting, and it
took several decades after the Second World War to construct a relatively
open global trade regime. Liberalization started first in the industrially
advanced Western economies in the late 1940s and 1950s, from where
it spread to the global south and Asian economies in the 1980s and
1990s. The creation of a more open international trade regime lead to a
rapid expansion of world trade and its share of the global GDP. Even so,
according to Findlay and O’Rourke (2007: 499–501), at the turn of the
millennium, 44% of the world’s population still lived in countries, where
the overall level of tariffs for foreign trade were higher than in 1913. This
group included countries such as the United Kingdom, China and India.
Crises that have the capacity to effect long-term changes in trade policy
regimes come in many forms. Economic crises stem, for example, from
systemic failures in the global financial sector, as happened in the finan-
cial crisis of 2008. Alternatively, they may be the result of other types
of weaknesses in economic structures in individual economies, or disrup-
tions in cross-border flows of goods and capital. International economic
interdependence itself can increase the fragility of economies and their
susceptibility to external shocks. In most cases, however, these shocks
are themselves endogenous to economic activity, such as international
conflicts and wars, social and political upheavals, revolutions, civil wars,
natural disasters and their international consequences. Large crises or
conflicts can bring about—and often are connected to—shifts in power
relations in the international system and in its institutional arrangements.
Trade is impacted in crises in a number of ways. First, crises have an
immediate effect on the functioning of economies. Any disruption of
economic activity in a country that is engaged in cross-border trade has
repercussions to its trading partners. The larger and the more open these
economies are, the more severe the consequences are.
Second, crises play a role in the reorganization of the institutions and
practices that govern international trade. These, in turn, reflect the way
in which power is distributed among the actors in the system. A trade
policy regime is formed usually in negotiations between the actors that
make up the system. The actors’ capacity to realize their policy preferences
depends on several factors, such as the relative weight of their economies,
the composition of trade, their negotiation capacity or their ability to use
2 GLOBAL TRADE POLICY REGIMES AND PREVIOUS CRISES 21
that the course of globalization that had begun in the previous century
would have taken this turn without the wars, revolutions, the dissolution
of empires, economic crises and social and political upheavals of the first
half of the century.
Absent these shocks, the course of globalization and global trade
regimes would have looked very different. In an alternative historical
scenario, governments might have adopted some protective measures to
tackle social issues arising from accelerating globalization, such as rising
inequalities and other effects of the economic dislocation resulting from
the growing significance of foreign trade and nations’ exposure to the
international economy. This is what they did after the Second World War.
Regarding the first half of the twentieth century, however, it may be
assumed that these measures would have created at most a moderately
protectionist trade policy regime. They would have been exceptions to
the overall liberal orientation of the world economic system, and they
would not have challenged the basic course of globalization in the way
the crises of the first half of the twentieth century eventually did.
administered the aid, the member states were committed to remove obsta-
cles to trade they had erected in the war years and in the 1930s, most
importantly quantitative quotas.
Full convertibility of Western European currencies was restored by
the end of the 1950s, which improved the conditions for liberaliza-
tion of trade. In 1957, the liberalization programme that was begun
at the OEEC, was continued in the European Economic Community
(EEC). The Community achieved free trade in industrial goods among
its members in the course of the 1960s. Another experiment of free trade
integration, the European Free Trade Association (EFTA), did the same
among its members by the end of the decade.
With removal of tariffs and other trade restrictions between the EEC
and EFTA countries, the West European economies had by the mid-
1980s achieved a level of free trade comparable to pre-First World
War conditions, with the notable difference of agricultural goods that
in a glaring contrast to the pre-crises trade regime, remained heavily
protected.
US sponsorship and leadership was crucial to set the West European
regional trade liberalization in motion, and to maintain its momentum
in the subsequent decades. In currency policy, the fixed exchange rate-
system established at Bretton Woods in 1944 provided the necessary
stability until the turn of the 1970s.
The advent of the General Agreement on Tariffs and Trade (GATT)
under US leadership in 1947 heralded the beginning of liberalization on
a global level (Zeiler, 1999). At first, however, the lowering of tariffs
involved a limited group of commodities and compared to regional
integration efforts in Western Europe, progress remained modest. The
GATT-process gained speed in and after the so-called Kennedy round of
negotiations in the early 1960s, followed by further progress in the 1970s.
The GATT-process culminated in the Uruguay round in 1986–1994,
that saw a significant increase of participating countries, the deepening
of free trade between them and the broadening of liberalization to the
trade of services and other areas. In 1995 the agreements concluded
in GATT-negotiations were consolidated and codified in the World
Trade Organization (WTO), together with its newly established dispute
settlement system.
Seen from a Western perspective, a process to repair the damage done
in the crises of the early twentieth century was in many ways complete in
the 1980s. Nonetheless, it had taken much longer to create a liberalized
2 GLOBAL TRADE POLICY REGIMES AND PREVIOUS CRISES 27
trade regime than it had taken to do away with the nineteenth century
free trade system in the First World War and its long aftermath. This
bore witness to the long-lasting significance of major crises to global trade
policy regimes, and how important the dominant powers’ preferences and
actions were in their deconstruction and reconstruction.
Vietnam war, the collapse of the Bretton Woods system and the rise of the
economic significance of countries such as Japan and West Germany, all
contributed to the US’ relative decline. America’s own, internal turmoil
in the 1960s and 1970s contributed to the same direction. However, its
position as a global superpower with an ability to implement its policy
preferences regarding the institutional arrangements and organizing prin-
ciples of world trade, was not effectively challenged by other actors at the
time.
From the 1980s to the 2000s, the US still enjoyed an unusually
strong position in world affairs. This coincided not only with the global
economic expansion experienced at the time, but also with systemic
stability that lasted until the financial crisis of 2008. Despite a number
of shocks, such as the financial crises in South Asia and Russia in the
late 1990s or the September 11th terrorist attacks in 2001, the overall
systemic stability of the world economy and the basic features of the
global trade policy regime, were not seriously in doubt.
The financial crisis of 2008 appears in retrospect a real turning point.
This applies not only to the overall development of the world economy
but also to the relative positions of the main power centres to each other.
The US-led global trade policy regime and the relative economic and
military power of the US culminated in the first decade of the 2000s.
The 2010s saw the emergence of more diffuse and polycentric global
economic and political order. During the latter half of the decade, we
also saw the fracturing of the domestic consensus in the US regarding
its role as the guarantor of global free trade. The role and weight of the
European Union as a supplementary force favouring open markets could
not fully compensate the loss of American leadership.
US hegemony in the 1990s and early 2000s may have also hidden
structural problems in the global trade policy regime centred on the WTO
and the maintenance of its liberal, multilateral free trade orientation. The
success in expanding the WTO’s membership in the early 2000s masked
problems within the organization and in its governance and decision-
making system. Steps for further liberalization stalled in the first years
of the 2000s, and in the 2010s the one world approach popular in the
1990s had been replaced by network of regional or bilateral, in some
cases plurilateral free trade agreements and economic partnerships. At the
turn of the 2020s these numbered in the hundreds, creating a wide but
complex network of trade and investment agreements.
2 GLOBAL TRADE POLICY REGIMES AND PREVIOUS CRISES 29
The global trade regime of the 2010s and early 2020s is a good
example of a free trade system without a single hegemonic power that
would guarantee its stability. At the turn of the 2020s a deeper politi-
cization of trade, the prevalence of the use of economic sanctions as a
geopolitical tool, and a tendency to use trade policy as a vehicle to achieve
diverse non-trade goals, such as environmental goals, the strengthening
of human rights or other geopolitical objectives, have born witness to an
incremental regime change.
Conflicts and crises were central to the dissolution and formation of
global trade regimes in the twentieth century, and it appears that political
developments and the state of affairs between the most important power
centres in the world continue to play a similar role in the functioning of
global trade today.
What has not changed are the conditions that support a liberal, free
trade global trade regime. What it requires is an international order that
supports free trade and is backed by adequate political and materials
resources either by a hegemonic power or by a group of like-minded
nations. This needs to be supplemented with domestic policies and social
conditions that allow governments to pursue further globalization, if they
so wish.
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PART II
Sandra Polaski
Introduction
The World Trade Organization (WTO) came into existence in 1995,
replacing the 50-year-old trade regime known as the General Agreement
on Tariffs and Trade (GATT) that had governed trade among capitalist
countries in the geopolitical context of the Cold War. The new organiza-
tion grew out of what began as an eighth round of GATT negotiations in
Uruguay in 1986. The negotiations dragged on for almost eight years,
frequently stalling but eventually producing a greatly expanded body
of trade law covering a much broader range of issues than the GATT.
It also created a new, permanent organization (Marrakesh Agreement,
1994). The new regime was emblematic of a moment in time, when
global economic integration was gaining rapid momentum based on tech-
nological change; the socialist bloc and its separate trading system had
S. Polaski (B)
Global Economic Governance Initiative, Boston University, Boston, MA, USA
e-mail: sandrapolaski@gmail.com
collapsed; and China was still in the early stages of economic opening.
The new WTO offered a single global trade regime that gradually grew
to include 164 countries.
The rules of the WTO were different in many respects from the GATT,
which had focused on reducing tariffs and other border measures. The
WTO by contrast aimed to facilitate deep integration through disciplines
on domestic policies of member states. The new approach reflected a
shift in the prevailing economic consensus in the west and the priorities
of the US in particular, discussed in the next section. The new regime
did not command universal support from the member states, especially
developing countries who felt their needs were given inadequate consid-
eration, discussed in the third section of the chapter. A fourth section
addresses China’s accession to the WTO in 2001, its spectacular economic
and trade growth, and the changing relative economic weights in the
global economy. It explores the resulting distributional effects that eroded
support for open trade and the WTO, even among the organization’s
original proponents. A fifth section addresses the organization’s new chal-
lenges in an era marked by increasing strategic rivalry between the US
and China, the global economic and trade disruption caused by the coro-
navirus pandemic, and the emergence of climate change and the digital
economy as pressing new issues. A final section explores possible future
paths for the WTO and the implications of each.
1 The twenty-three countries that negotiated and signed the original GATT in 1947
were Australia, Belgium, Brazil, Burma (Myanmar), Canada, Ceylon (Sri Lanka), Chile,
China, Cuba, Czechoslovakia (Czech Republic and Slovakia), France, India, Lebanon,
Luxembourg, Netherlands, New Zealand, Norway, Pakistan, South Africa, Southern
Rhodesia (Zimbabwe), Syria, United Kingdom, and United States.
3 WTO IN A CHANGING GEOPOLITICAL ENVIRONMENT 35
oversee trade among the parties. However the ITO was never launched
(Toye, 2012).2 Instead the GATT went forward without a formal insti-
tutional structure. Over the course of the next five decades and seven
negotiating rounds the GATT membership expanded to 102 countries
and tariffs were further reduced.
By the 1980s the momentum of trade accelerated, enabled by break-
throughs in transport and information technology along with changing
economic policies in many countries that facilitated greater global
economic integration. The GATT was widely considered to lack the archi-
tecture needed to deal with the rapid increase in trade and the scope to
deal with the increasing complexity of the issues involved (Jackson, 1997).
The Uruguay Round of negotiations was a response to many govern-
ments’ desire to expand the rule book for transnational commerce and to
create a supranational institution to set and enforce the rules.
While the Uruguay Round negotiations were underway, the socialist
bloc of countries began to disintegrate and in 1991 the Soviet Union
collapsed. With the end of the Cold War—and with China’s spectacular
growth still years away—the US emerged as the sole superpower (Lüthi,
2020; Nijman, 1992). This shift in the geopolitical environment had a
profound effect on the ongoing negotiations. The western and particu-
larly US model of capitalism was considered the sole surviving economic
system and the victors were the ones to write the rules for the emerging
global economy.
Over the same period there had been a shift in the prevailing economic
consensus in the west. In the early post-war decades, most western
governments favored a Keynesian macroeconomic policy approach in
which they assumed the responsibility for ensuring sufficient incomes and
consumption demand when markets failed to provide them. By the 1980s,
particularly in the US and UK, the consensus had shifted to a neoliberal
2 The International Trade Organization (ITO) was conceived as part of the multilateral
governance architecture created after World War II to set rules for the international
economy. The ITO was intended to foster economic recovery after the war and to rein
in the type of punitive economic actions that contributed to the war. It was meant
to complement the United Nations, the International Monetary Fund (IMF), and the
World Bank (formally the International Bank for Reconstruction and Development, IBRD)
as part of a system of international economic governance. However changing domestic
political alignments and the advent of the Cold War led the US, one of the original
architects of the ITO, to withdraw its support and the organization never came into
being.
36 S. POLASKI
view that markets were the most efficient way to allocate resources and
that government intervention should be avoided (Irwin & Ward, 2021;
Williamson, 2004). While this shift provoked significant dissent in many
countries, the new ideology was widely embraced by the mainstream of
governments, academia, opinion makers, and the media. With strong US
influence, the WTO rules were written in the spirit of this new consensus,
expanding the rights of private firms and investors while reining in
numerous aspects of government intervention. For example, the Agree-
ment on Trade Related Aspects of Investment Measures (TRIMs) restricts
governments from requiring investors to use local content in production,
an approach that a number of countries had used to encourage backward
and forward linkages in their economies (Chang, 2002).
Uruguay Round and early years of the WTO. Once they found common
ground, they were in a strong position to achieve their key goals because
of their economic and political heft. When they could not agree because
of their internal conflicts of interest, they could and did block progress
(United States Senate, 2000).3 Developing countries felt the need to be
members of the WTO, since it set the rules for access to the largest and
most lucrative markets. However many felt that the overall balance of
rules in the WTO was not favorable to their own development interests,
notably in textiles and agriculture. Perhaps the most widespread criticism
by the developing countries related to the rules on agricultural trade,
which they believed favored commercial agriculture in high-income coun-
tries that benefited from subsidies, export support, and other measures.
Given that many developing countries depended heavily on agriculture
both for exports and for domestic subsistence, they sought reform of
the sector and formed their own negotiating alliances (Polaski, 2005;
World Trade Organization, 2021b).4 The tension between the devel-
oped and developing blocs contributed to the breakdown of the attempt
to launch a new round of WTO negotiations in Seattle, Washington in
1999. The new round was finally launched in Doha in 2001 by winning
the support of the developing countries (the majority of WTO members)
with a commitment to address their concerns (World Trade Organization,
2021c). Those negotiations stumbled repeatedly and eventually failed,
due both to disagreement between developed and developing countries
and within the bloc of developed countries.
From the earliest days the WTO was also challenged from the outside
by civil society. For example, the 1999 attempt to launch the new round
3 An example of the Quad’s blocking behavior can be found in the testimony of the
U.S. Trade Representative at a March 2000 hearing of the Senate Finance Subcommittee
on International Trade, in which she stated that some “base line understanding” among
the Quad countries would have to be the “first step” toward reconvening negotiations
after the WTO ministerial meeting ended in failure in Seattle in 1999. A number of
differences between the United States and the EU had not been overcome there and she
stated, “If the major trading partners cannot sort out their differences there will not be
another round.”.
4 For example, the G33, also known as the “Friends of Special Products” in agriculture,
is a coalition of developing countries pressing for flexibility for developing countries to
undertake limited market opening in agriculture to protect their small-scale farmers, while
the G20 coalition of developing countries (not to be confused with the G-20 summit
grouping formed in 2008) presses for ambitious reforms of agriculture in developed
countries with some flexibility for developing countries.
38 S. POLASKI
5 As part of its economic reform and opening up process, China had requested to
resume its pre-revolution status as a contracting party to the GATT and a working party
on its status was established in 1987. That ongoing work was overtaken by the creation
of the WTO in 1995 and China’s request to accede to it. The GATT working party was
converted to a WTO working party.
3 WTO IN A CHANGING GEOPOLITICAL ENVIRONMENT 39
2021). Because of its size, the growth in employment and incomes led to
a reduction of inequality at the global level (Lakner & Milanovic, 2013).
China’s domestic success had a less favorable impact on employment
and equity in some of its direct competitors, however. The rapid increase
in manufacturing in China drew investors, manufacturers, and jobs away
from some other countries, both developed and developing. In the US,
the rapid scaling up of Chinese production in many competitive industries
was described as the “China shock,” as many US firms shut produc-
tion facilities in the US and relocated to China (Autor et al., 2016).
Studies showed that regions and localities most exposed to the compe-
tition suffered declining employment and wages, with negative spillover
effects to housing prices, local government revenues, public services, and
health (Autor et al., 2016; Dean & Kimmel, 2019; Feler & Senses, 2016).
Mexico, a developing country competitor to China in many industries,
also experienced manufacturing losses (Hernández, 2012; Trachtenberg,
2019). It is telling that Mexico was the last country to agree to China’s
WTO accession (World Trade Organization, 2001b).6
The impact of China’s accession on countries in the European Union
was significantly different, due to a number of factors. First, the largest
share of exports and imports of goods take place within the bloc, due
to lack of tariffs, favorable border measures, and geographical prox-
imity. Second, a relatively more important “shock” occurred in Europe
around the time of China’s accession to the WTO, with the accession of
Eastern European countries to the EU after the collapse of their socialist
economies and opening to private foreign investment (Dauth et al.,
2014). Many EU manufacturers, particularly those based in Germany and
Austria, shifted production to the east, where wages were considerably
lower (Marin, 2010).7 In this sense, the collapse of the socialist trading
bloc and accession of those countries to the EU was Europe’s own shock
from the geopolitical shifts discussed at the beginning of this chapter.
Third, the relative concentration of many European firms in high tech-
nology or luxury products meant that the Chinese market represented
important new demand and thus at least some offsetting job creation at
home (Aubourg, 2017; Marin, 2017).
Chinese policies shifted over the years following its WTO accession,
including through a strong and steady increase in minimum and manu-
facturing wages after 2003 that gradually lifted its labor costs to exceed
those of Mexico and approach those of some Eastern European coun-
tries (International Labour Organization, 2020). Sixty percent of Chinese
workers were in the broadly-defined middle class by 2015 (Cuntao,
2016). This contributed both to increased domestic demand in China
and to imports, which was reinforced by the policy shift to a “dual circu-
lation strategy” in recent years (Sheng, 2021). China’s labor force stopped
growing in 2017 and is now declining (World Bank, 2021). Chinese
export growth slowed after 2007 and the “China shock” is considered
to have plateaued in 2010 (Autor et al., 2021; Brandt & Kim, 2020).
However, the sharp losses experienced by affected communities in the
US proved to be long-lasting, persisting a decade or more after the initial
shock (Autor et al., 2021). The experience gradually hardened into a
narrative of unfair competition and anti-Chinese sentiment (Huang et al.,
2021; Tan, 2011). In 2016 that narrative was weaponized in the presiden-
tial campaign of candidate Donald Trump, contributing to his electoral
victory (Cerrato et al., 2016; Corasaniti et al., 2016).
In historical perspective, the strong “China shock” to employment
and welfare in the US and elsewhere represented a transitory period,
much as the unipolar moment after the end of the Cold War proved
fleeting. However in both cases the impacts of transitory phenomenon
have endured in political and policy processes and have been consolidated
in laws and legally binding trade agreements. The shift in US sentiment
toward China became increasingly negative and much of the US discourse
about the WTO is now framed as an effort to strengthen the institution
in ways that constrain behavior of non-market economies in general and
China in particular, discussed below.
8 Member states are required to notify the WTO about various trade practices but
the reports are often late. A group of countries seeks to strengthen these requirements
and impose administrative and representational penalties on countries failing to meet
notification requirements.
42 S. POLASKI
destabilize the WTO. The Biden administration has been pressing allies
to align with it against China’s state-led economic practices, including
through plurilateral agreements that could amount to a de facto division
into economic blocs even if it occurs within the shell of the WTO. On
the other hand, the pandemic experience led to widespread adoption by
many governments, including the US, of subsidies, state aid, government
equity stakes in private businesses, and other industrial policy measures
that could blunt the momentum for tightening rules on such policies. The
recent discourse in Europe of building national champion firms and the
announcement by many governments of efforts to build national capacity
in semiconductors, electric vehicles, clean energy, and other sectors could
lead to second thoughts on tightening rules on non-market practices.
A third possible pathway for the WTO may be the least likely on
the current geopolitics but arguably would be best for future global
economic stability. This would involve an updating of the trade regime to
allow greater flexibility for countries with different economic models and
systems to trade with each other without sacrificing the other legitimate
interests of their citizens and polities. The goal would be to continue a
fundamentally open global economy while allowing governments greater
scope for border actions and countermeasures to defend their own coun-
tries’ economic and social preferences (Shaffer, 2021; US-China Trade
Policy Working Group Joint Statement, 20199 ). A durable reform of
the global trading system will require greater space for domestic policies
such as local procurement, carbon border taxes, or industrial strategies
that aim at distributional justice, sustainability, or economic development.
A pessimistic view would consider that the current geopolitical realities
could make new negotiations even more difficult than the failed Doha
round. A more optimistic view would see the active government economic
9 A group of 37 eminent U.S. and Chinese economists, including five winners of the
Nobel Memorial Prize in Economic Sciences, formed a US-China Trade Policy Working
Group in 2019 and issued a Joint Statement calling for an approach that: “(i) allows
countries considerable latitude at home to design a wide variety of industrial policies,
technological systems, and social standards, (ii) allows countries to use well-calibrated
policies (including tariff and non-tariff trade policies) to protect their industrial, technolog-
ical, and social policy choices domestically without imposing unnecessary and asymmetric
burdens on foreign actors, and (iii) maintains a set of trade rules that prevent countries
from deploying what economists call ‘beggar-thy-neighbor’ policies – policies that produce
benefits to the home country only through the harm they impose on other countries.”.
44 S. POLASKI
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50 S. POLASKI
Vladimir Zuev
V. Zuev (B)
Higher School of Economics, Moscow, Russia
e-mail: vzuev@hse.ru
world, not alone in purely trade policy matters, but in many other trade
related issues.
(29), Singapore (25), Mexico (22), Turkey (22), Peru (19), South Korea
(18), Ukraine (18), and Japan (17) (WTO | Regional Trade Agree-
ments, 2021a, 2021b). Numerous trade agreements between states from
different continents have formed an interconnected global network of
RTAs that are contributing to the creation of the new ‘global region-
alism’ (Zuev, 2020). This trend outlines the importance of participation
by any country in the process of the formation of FTAs networks.
Goals and forms and methods of regional interactions of states differ
to a great extent. Free trade area is the most widespread type of RTAs.
About 80% of all agreements are concluded in the form of an FTA. Most
frequently FTAs are covering trade in goods. However, since the start of
this century agreements on services are also on a fast rise. This tendency
reflects the growing role of services in international trade. It is not only
the number of the RTAs that is constantly growing. The share of trade
within and between RTAs is impressive and continues to be on an upward
trend.
The share of inner trade within the major regional organizations is not
necessarily high. In most cases, it is not even higher than trade with third
countries. Actually, only within the EU, inner trade is by far larger than
trade with third countries. We could suggest that the deeper the level
of integration within the organization, the higher the share of the inner
trade between members of this entity should be. A well-integrated unions
like the EU or the United States-Mexico-Canada Agreement (USMCA)
do have higher levels of inner trade. While a lower profile ROs, like
Common Market of the South, Mercado Común del Sur (MERCOSUR)
and the Eurasian Economic Union (EAEU) do have much lower shares
of inner trade. The Association of Southeast Asian Nations (ASEAN) is
placed in between, with a relatively low share of inner trade. The national
sovereignty remains much treasured for members of this RO. Hence,
the level of economic integration remains relatively low. There seems to
be a correlation between the degree of integration within the regional
organization (the highest, clearly, is in the EU) and the share of trade
within it (again, the largest share of inner trade is also within the EU).
But this first-glance correlation should be further proven. The counter-
argument to this statement could be the level of complementarity of the
economies of countries within the RO. Less complementary economies
in the ASEAN or within MERCOSUR do continue to rely more on the
extra-regional trade links.
4 REGIONAL TRADE AGREEMENTS … 57
2020 2012
Fig. 4.1 Leading regional organizations by the share of inner trade in total
trade, 2012–2020 (Sources done by the author on the basis of calculations
from statistics on all five regional organizations. Obtained from: WITS [2021],
UN Comtrade Database [2021], EAEU [2021], Eurostat [2020], Leitner et al.
[2016])
with Asia, Asia with America. Multiple RTAs between countries from
different continents around the globe create an interconnected global
RTA network and could be considered as a basis for the new Global
regionalism.
also provide for not alone elimination of different barriers to trade, but
for creation of common mechanisms of interaction. The nature of the
modern RTAs has become more extensive, embracing new areas and
disciplines, not fully covered by the WTO. This trend manifests the
growing role of the regional trade policy as a tool to meet the current
economic challenges. The examples are numerous: it could be setting up
a common legal framework for the protection of the Intellectual Prop-
erty Rights (IPR), or for the protection of investors rights; introducing
common technical and quality regulations, or labor and environment
standards; adhering to the competition laws; building up common dispute
settlement bodies or procedures. They also take care of e-trade, human
rights, small enterprises, cybersecurity, they respond to the energy tran-
sition, they take into account climate agenda (Haas, 2016). Intra and
extra-regional RTAs have become the strong driving power of modern
regionalism not just because they continue to abolish barriers to economic
interaction. Though it continues to be an important function of the
RTAs, as barriers that were not sufficiently treated previously, like the
Non-Tariff Barriers (NTB), started to be actively incorporated into the
newly formed RTAs. A notable change in the RTAs function is that they
turned out to be the drivers of the integration by building up common
mechanisms, policies, spaces, etc. in a positive stream of integration
activities.
Analyzing the contents of the recent RTAs, we see that most frequently
their chapters are devoted to such items as: services (in 64% of agreements
signed since 2001), e-commerce and digitalization (33%), movement of
people (50%), export restrictions (51%), environment (59%), competition
(71%; including rules on monopolies), intellectual property rights (72%),
transparency (80%), sanitary and phytosanitary measures (SPS—82%),
technical barriers to trade (82%), and investments (85%). The coverage of
trade related issues in the current RTAs is becoming more comprehensive,
embracing many new chapters and provisions.
Another change in the substance of the current RTAs is that they
are becoming SDG-focused. Almost all recent RTAs include at least
one reference to maintaining Sustainable Development Goals (SDGs).
RTAs frequently refer to the multilateral environmental agreements;
clean energy and waste management; policies which harm forests, water
resources and downgrade biodiversity; aim sustainable management and
rule-making procedures (WTO & UN Environment, 2018). Some trade
blocks do more to advance the Sustainable Development (SD) agenda.
60 V. ZUEV
economies. Trade policy reviews on individual countries and ROs are also
done. But in case of restrictions revealed, there are no sanctions.
The hope for the global trade regulation breakthrough lies and
depends more than ever both on the expansion of the RTAs and espe-
cially on the changes occurring in the coverage of areas of cooperation.
Modern RTAs are different from what they were only a decade ago. As we
have showed, they deal not only with lowering down tariffs and quantita-
tive restrictions on trade, but they go beyond that. This is what is called
‘WTO plus and WTO extra’ topics, which comprise non-tariff barriers,
intellectual property rights protection, public procurement, investment
regimes, ecology and environment protection and many others. These
issues are not dealt with to the same extent at a multilateral WTO level,
as it is difficult to reach a consensus between many members. However,
the absence of solutions at a multilateral level looks less a tragedy for
the global trade regulation as the number and the role of the RTAs is
constantly growing and the quality of the regulation advanced within
them is on a continuous upward trend. If we take digital trade, we find
that the RTAs number dealing with digital trade is moving to a hundred.
New international regulative frame originated and pushed forward by the
RTAs could be considered as a compensation for the absence of a compro-
mise at a multilateral level. The nature does not tolerate an empty space.
There is always something to fill it in. This is exactly the case for the
global and intra-regional trade regulation.
Having said this, does not mean there is no need for a progress in
trade regulation at the multilateral level. Even the global regionalism is
not sufficiently global to fully substitute the WTO multilateral framework.
Thus, countries will have to find a compromise for the reform of the
WTO (already in progress) to restore its authority to the benefit of the
re-shaken global trade regulation. According to OECD experts, services,
investment, transparency, and e-commerce are the areas that show the
most significant degree of similarity across different RTAs. Hence, these
particular areas are the first ones to create a common ground for speeding
up negotiations at the WTO level. A link RTA—WTO should operate this
way too.
Regionalism is working both ways. Regionalism and globalism could be
both opposing and complementary, counterbalancing or complementing
each other (Hettne, 2005). On the one hand, regionalism fills in the gaps
of the multilateral system, becoming more comprehensive and global.
Regions ‘are increasingly fundamental to the functioning of all aspects
64 V. ZUEV
of world affairs from trade to conflict management, and can even be said
to now constitute world order’ (Fawn, 2009). On the other hand, global
multilateral system is becoming fragmented in certain areas of governance
into more robust regional coalitions to deal with the current challenges
in a more effective way. ‘.. regions and regionalism are taking a quasi-
autonomous role in shaping global policies and in addressing issues..
previously tackled in the framework of global multilateral institutions’
(Barbieri, 2019). International trade is definitely the case illustrating such
a dual impact of regionalism by the fast spread of the RTAs.
Mega-Regional Trade Agreements (MRTAs) represent a new level of
RTAs’ development in terms both of the scope and the substance. They
are done between large and important trading partners, or between the
regional organizations (EU—MERCOSUR), or between a regional orga-
nization and a big economy (EU—Canada, EU—Japan). Mega-RTAs
follow the RTAs path by regulating a wider and more complex range
of issues. As R. Baldwin puts it, twentieth century RTAs were helping
to ‘sell things’ by reducing barriers for goods to cross borders, twenty-
first century RTAs (including mega-RTAs) are there to help ‘make things’
by enabling factories … to insert themselves into global value chains …
(Baldwin, 2014). Mega-RTAs represent another step forward in creating a
large base for common regulatory standards for investment and business
activities. They generate incentives for other states to become partners
with actors in a MRTA. Economies of scale working. Third countries
try to achieve compatibility with mega-RTAs rules, simplifying the access
to the large markets. The trend to create MRTAs has all the chances
to further intensify the process of multiplication of the standard RTAs.
Hence, the most likely scenario in the coming years is a follow up trend
of the new RTAs multiplication.
Does the trend of the RTAs multiplication lead to a fragmentation
in the international trading system? To a certain extent—yes. As benefits
of the newly created RTAs are only available to members. The focus of
scholars and the WTO was traditionally made upon the level of liberal-
ization of trade. If no extra-barriers to trade were created by the newly
formed RTA and some barriers were phased out within an RTA, that was
considered in accordance with the WTO rules. The logic was understand-
able: the overall level of liberalization of international trade was due to be
higher as a result of intensified liberalization within the regional parts of
the trading system. However, taking into account the focus of the current
RTAs—not so much on dismantling the barriers to trade but on building
4 REGIONAL TRADE AGREEMENTS … 65
Acknowledgements for the assistance of the Faculty of the World Economy and
International Relations of the Higher School of Economics.
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68 V. ZUEV
Introduction
Global value chains (GVC) have taken the policy world by storm (Gereffi,
2019). In the past decade, virtually all leading international organiza-
tions including the International Labor Organization, the Organization
of Economic Cooperation and Development, the United Nations Confer-
ence on Trade and Development, the World Bank, and the World Trade
Organization (WTO) have dedicated at least one flagship publication to
GVCs. The WTO has gone a step further by launching the “Made in the
World” initiative ten years ago to deepen the understanding of the role of
GVCs in international trade and their implications for the world economy.
Yet, despite the huge enthusiasm about the topic of GVCs in policy
circles, there remains substantial ambiguity how the adoption of GVC
thinking alters trade policy recommendations. Is it old wine in new bottles
as some scholars have argued? Or does the reality of GVCs really lead to
new policy thoughts?
The goal of this chapter is to study these questions. In Sect. “Trifecta
of Tasks, Linkages, and Firms”, we discuss which new elements the GVC
framework brings to thinking about international trade by emphasizing
the role of the trifecta of tasks, linkages, and firms. In Sect. “The Trifecta’s
Influence on Trade Policy Narratives”, we then analyze how the enlarged
focus on this trifecta has influenced policy thinking in four leading trade
narratives in which GVCs play a central role. We use Sect. “Discussion
and Concluding Comments” to make some concluding comments about
the influence of GVCs on trade policy.
Tasks
The first novelty of the GVC framework is its shift of attention from
industries to tasks (or value chains stages). Traditionally, trade economists
and practitioners treated comparative advantage as a phenomenon that
drives countries to specialize in industries. This is because much of trade
theory is built on the “national production paradigm” whereby final
goods are considered tradable in world markets but production inputs are
non-tradable (Van Assche, 2017). The emergence of GVCs has shattered
5 HOW DO GLOBAL VALUE CHAINS CHALLENGE … 71
Linkages
A second novelty that the GVC framework uncovers is the importance of
international production and knowledge linkages for a country’s perfor-
mance. In traditional trade thinking, international linkages were generally
ignored since companies were believed to concentrate their entire produc-
tion process within the same country (national production paradigm). For
firms that participate in GVCs, however, international linkages become
critical for performance. Collaborating with strong suppliers that can
produce components cheaper at a higher quality can boost domestic firms’
productivity while working with weaker foreign value chain partners can
stifle performance (Grossman & Rossi-Hansberg, 2008). Furthermore,
international linkages to foreign partners can act as a powerful conduit
for accessing foreign knowledge that can be leveraged to improve tech-
nological and operational capabilities (Ambos et al., 2021; Turkina & Van
Assche, 2018). Countries therefore seek to develop an optimal policy mix
that allows them to strengthen the benefits that international linkages
provide without making them too vulnerable to foreign shocks through
international linkages.
Firms
A third novelty of the GVC framework is that it highlights the impor-
tance of firms. GVC scholarship recognizes that the power in GVCs is
unequally distributed in the favor of lead firms which can determine the
terms and conditions of GVC participation for other firms (Dallas et al.,
2019). Lead firms have the power to impose the product, social or envi-
ronmental standards that GVC partners need to meet and can use various
types of carrots (e.g., knowledge transfer) and sticks (e.g., supplier exclu-
sion) to ensure that partners are in lockstep. An influential literature has
built on these ideas to discuss the importance of GVC governance for
economic and social upgrading (Barrientos et al., 2011; Gereffi et al.,
2005). Other studies have built on this power asymmetry argument to
call for lead firms to step up the plate and develop private governance to
upgrade local suppliers, ensure fair treatment of workers, adopt environ-
mentally sustainable business practices, and build resiliency (Van Assche &
Brandl, 2021).
5 HOW DO GLOBAL VALUE CHAINS CHALLENGE … 73
and regional value chains, thus offering firms and workers in LDCs the
needed additional support to participate in global trade.
For instance, consider the case of mangos exported by LDCs.
Currently, such products are offered duty and quota-free in certain
preferential schemes for LDCs (e.g., the EU’s Everything but Arms
program). But if the LDC mango is embedded in the destination coun-
try’s processed-food export (e.g., yogurt or ice cream) which faces a 15%
most-favored-nation tariff, the LDC mangos are also indirectly subject
to this tariff. Under the “GVCs for LDCs” initiative, the domestic value
added of the LDC mango will be deducted from the dutiable value of
the processed food items, leading to a boost to LDCs exports of mangos
along the supply chain. A similar positive trade effect would arise for non-
agricultural products (e.g., copper, aluminum, cotton) and manufacturing
products (e.g., apparel and textiles).
Antimiani and Cernat (2021) estimate that the “GVCs for LDCs”
initiative will increase the value-added embodied in LDC exports by
more than US$5 billion on an annual basis, with textiles, metal prod-
ucts, and other primary goods showing the biggest gains. On average,
LDCs would see their domestic value-added content in exports increase
by two percent and move away from excessive specialization in agri-food
production toward the supply of intermediate manufacturing inputs.
Sustainability Narrative
The sustainability narrative similarly promotes policies that are more
interventionist and focus on leveraging the power of lead firms. A
central argument in the sustainability narrative is that GVC participa-
tion, resiliency building, and economic upgrading do not automatically
foster social and environmental upgrading along the GVC. Even if
they create significant economic progress, the benefits often leave many
behind (Lund-Thomsen & Lindgreen, 2014) and lead to environmental
degradation (De Marchi et al., 2019). Barrientos et al. (2011) show
that economic upgrading can, but does not necessarily, lead to social
upgrading which implies accessing better work and enhancing working
conditions, protection, and rights. Similarly, there could be tensions
between economic and environmental upgrading, defined as any change
in the value chain resulting in the reduction of firms’ ecological footprint,
such as in their impact on greenhouse gas emissions, on biodiversity losses
and on natural resources overexploitation (De Marchi et al., 2019).
At the same time, there is a growing acknowledgment that lead firms—
if properly harnessed—can be a powerful vector to promote social and
environmental upgrading. As we have seen, lead firms have the corpo-
rate power to define the terms and conditions of GVC membership and
can use their authority to promote social standards and environmental
stewardship among their suppliers (Van Assche & Brandl, 2021). This
compliance can cascade down to lower tier suppliers if GVC participa-
tion is made conditional on promoting sustainability standards further
down the chain (Narula, 2019). Distelhorst and Locke (2018) find that
firms reward suppliers for complying with social standards, supporting the
notion that lead firms can play a key role in promoting social upgrading.
The ability of lead firms to dictate the terms under which lower-level
actors operate in a GVC has led to a vibrant academic debate about
the role of private governance in filling gaps in global regulation. Many
MNEs have implemented corporate social responsibility initiatives in their
supply chains as a way of independently regulating labor issues, including
the establishment of codes of conduct and the implementation of third-
party monitoring of working and environmental conditions. While several
scholars have pointed out the positive role that private governance can
play in addressing market failures that public governance has difficulties
80 A. VAN ASSCHE
tackling (Scherer & Palazzo, 2011), others have warned that it is rela-
tively ineffective (Locke et al., 2009) and may weaken state regulation
and create parallel regulatory systems (Rossi, 2019).
For this reason, proponents of the GVC sustainability narrative have
called for policies targeting lead firms that can more effectively incen-
tivize them to promote sustainability along GVCs. One instrument that
can be used in this regard is the use of social and environmental standards
in public procurement practices. The 2014 EU Procurement Directives,
for example, includes several far-reaching regulatory features that facili-
tate the monitoring of the respect for human rights and labor standards
of contractors and subcontractors across borders. Another is the develop-
ment of guidelines to which multinational firms need to abide in specific
industries. The OECD Due Diligence Guidance, for example, provides
detailed recommendations to help companies respect human rights and
avoid contributing to conflict through their mineral purchasing decisions
and practices.
and the amount of knowledge that lead firms transfer to these firms.
Proponents of the GVC resilience narrative point toward the importance
of diversified supply bases to ensure the resilience of GVCs in essential
goods industries and call for international cooperation to achieve this.
Firms matter because GVC lead firms have the power to set the terms
and conditions of supplier participation in GVCs. Proponents of the GVC
resilience narrative build on this argument to call for governments to
mandate due diligence principles related to resilience so that lead firms
can use their power to make their supply bases more resilient. Propo-
nents of the GVC sustainability narrative make similar arguments to push
governments to mandate due diligence principles that can promote social
standards and environmental stewardship along GVCs.
Taken together, these insights show that GVCs have created a new
global trade reality that require a systemic redesign of trade policies. At
the same time, the differential and sometimes opposing policy recommen-
dations across the various narratives also highlights the need to develop
a more integrative way of thinking about the complex phenomenon of
GVCs and its interaction with public policy.
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