Professional Documents
Culture Documents
Congratulations on your decision to start a youth rugby program in your community. Rugby for school-aged
athletes is one of the fastest growing sports in the USA! Rugby Virginia needs dedicated individuals such as you
who can give back to the game of rugby by build youth programs. The work is challenging but very rewarding.
You get to teach the game of rugby and watch your players come together as a team and grow in their love for
the sport. Rugby Virginia is committed to helping you start a program!
This guide is intended to help you become a rugby coach and start a new team. Additional information is
available on the Rugby Virginia website or by emailing info.rugbyva@gmail.com. In addition, USA Rugby’s
website has information on how to start a team.
Rugby's organizational structure is different from most other youth sports in that it is a top-down organization
(USA to local). All youth rugby players and officials are members of USA Rugby and then are connected locally
through a State Rugby Organization (SRO) that runs rugby tournaments and seasons on behalf of USA Rugby. So,
your club will be registered with USA Rugby but locally playing rugby as a part of Rugby Virginia, the SRO for
Virginia. All players, coaches and helpers must register with USA Rugby.
You don’t need to go through this process alone; we are here to help!
Starting a Club
1. Register with Rugby Virginia
Please contact Rugby Virginia (info.rugbyva@gmail.com) regarding your desire to start a club, indicating where
your club will be located and the age groups that you want to field. We can help get you started with next steps,
pointers, answering questions and reviewing the content in this document. Rugby Virginia clubs register their
intent to play upcoming seasons on an annual basis, with registrations due in late August in order to align with
USA Rugby’s program year that starts on September 1. Once your club is active, Rugby Virginia will contact you
to expedite this process.
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If enough teams express interest, there can also be a Fall High School Boys rugby 7s season.
In addition to the official seasons, clubs typically conduct informal offseason clinics and tournaments to recruit
players and keep teams together throughout the year.
After you register as a coach, you will need to create a new club. As explained below, your players will register
with USA Rugby and associate their membership with your club. Rosters are maintained on the USA Rugby
website and serve as your official roster so it is critical that players select your club for their USA Rugby
membership.
3. Recruit Volunteers
You can’t do it all! Running a team requires a lot of time and dedication. Your parents want their child’s
experience to be positive so they have incentive to assist in making the season run smoothly.
You might want to start with a small number of folks to help you launch but then consider a broader network of
parents to make everyone’s load light. Here are potential roles to fill:
Team officers
Team parent
Fundraising Coordinator
Events Coordinator
Concessions Coordinator
Spirit Wear Coordinator
Communication Coordinator
Webmaster/Social Media Coordinator
Field Manager
Culture Keeper
Meeting Objectives
Become acquainted with your team and their parents
Review league, practice, and game schedules
Review concussion signs and information
Understand team goals and rules
Understand league specific rules and structure
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Assign team parent roles
Address any concerns of the parents
Review parent, player, referee, and coach codes of conduct
Review Laws of the Game, the basics of rugby and its unique culture
Discuss registration and documentation required for players/parents
Meeting Considerations
Hold the meeting early in the season, preferably before the first team practice.
Do not hold this meeting at a bar. If you cannot hold it in a school, try a public library, private home, or
community center.
Prepare any handouts you would like to distribute, for example:
o Summary or outline of the meeting
o Schedule of practice and games
o Team roster
o Team goals/rules
o Parents make excellent assistant coaches! Make sure to recruit and retain help from the earliest
point possible.
o Player registration information
4. Recruit Players
Unfortunately, there is no single approach to recruiting and it can be a non-stop activity. Try a few different
approaches to see what works. Your best recruiting options will be dictated by the age group that you plan to
coach.
Rookie Rugby. To introduce rugby to athletes up through middle school, consider Rookie Rugby. Rookie
Rugby is a USA Rugby program designed to introduce the sport to children up to 15 years old. Rookie
Rugby clinics can be held in schools, after school programs, community organizations, and anywhere a
group of children gather for an organized activity. Rookie Rugby is an easy, safe, and inexpensive way to
teach basic game play and the rules of rugby. For more information, visit the Rookie Rugby website.
Local Youth Sports Organization. For all age groups, including high school, if you have a local youth
sports organization that coordinates other leagues such as soccer, basketball, etc. try connecting with
them to see if rugby can become a new sport in the organization. Being part of a local organization can
provide administrative support, a website presence, credibility to your program, access to playing fields,
and the ability to communicate with local families who are interested in youth sports. You can also
connect with Boy Scouts, church groups and community groups. In general, organizations will be much
more receptive to this idea if it is explained that rugby is not “competing” with them for members and
field space.
Other Youth Coaches. We recommend that you engage with coaches for sports in your offseason (e.g.,
football, soccer) and other youth rugby coaches to discuss recruiting techniques that they have found
effective. We can help you connect with other youth rugby coaches in Virginia.
School sponsored clubs. In many counties, a teacher or school official can sponsor a rugby club.
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Player clinics. Host open clinics where players can invite friends to learn the game.
School Posters and Fliers. Some school districts allow nonprofit sports organizations to display posters in
schools. USA Rugby offers material this is professional in appearance that can be found on the USA
Rugby website. Find out who is in charge of poster approval, and submit a poster along with a short
letter of introduction.
Registration Event & Meeting. Hold an informational meeting and registration event in your community.
Rugby Clinic. Hold a youth, non-contact rugby clinic in your area so kids can get an introduction to rugby.
Put players through some easy drills and play some mini-games. Emphasize that all players get to run
with the ball, can score and play defense.
Of course, after your first season or set of off-season clinics, your best recruiters are going to be your players
and parents. This is probably the most effective way to start a club and gain a critical mass of players. Have your
existing players invite friends to clinics and open practices.
Don’t get discouraged with low numbers of players at the beginning of your team. Once kids start to experience
rugby word will spread they will start bringing our friends and players. Stay the course and your team will grow.
In most cases, the initial group of athletes may have parents who either have played rugby or are at least
familiar with the sport. More likely, the parents will know nothing about rugby. Worse yet, they may harbor the
old “football without pads” perception. The most difficult part of the job as a youth rugby organizer will be to
dispel the myths about rugby, and convince parents that the game is safe for their children. Be ready to explain
the differences between American football and rugby.
Helpful Information
Coaching Courses
In addition to courses that are available through USA Rugby, from time-to-time local Rugby Virginia clubs will
host coaching courses. Rugby Virginia will help promote these courses with other coaches so you can take
advantage of their availability.
Coaching Resources
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Positive Coaching
As your program grows, you might want to invest in tackle and rucking pads, scrum machines, and other
equipment.
You can look to the community; high school sports boosters, local rugby clubs, and internal fundraising efforts
for support. In addition, you might be able to secure a grant from the US Rugby Foundation.
Club Finances
Coaches may approach a bank to open an account “doing business as” their club. * Beware that most banks will
require an individual’s SSN if not incorporated. The requirements and process for opening an account vary
depending on legislation. Contact the bank of your interest to request more information
Remember, coaches and teams are representing the entire sport of rugby to other organizations including other
youth sports. Field space is often a contested issue among youth sports so it is important to solidify field
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times/reservations and to keep a copy of the schedule on hand. It may also be helpful to introduce yourself to
the other youth coaches. As a group with a common goal—to provide youth with an opportunity to participate
in sports—you’ll be better able to come to an agreeable solution on field space.
Player Equipment
Rugby requires minimal equipment. To start, each player must have:
A mouth guard
Cleats (soccer cleats are permitted but cleats with a toe cleat are prohibited)
Rugby shorts
Long socks
As players advance and become more familiar with the game, they may want to invest in:
A scrum cap
Shoulder pads
Newspaper Article. Ask the local newspaper to publish an article on youth rugby, the growth of our sport
and the benefits of playing rugby, include a photo and information on your team. This is a great way to
get free newspaper coverage.
Web Site. A website is essential in marketing your team, the awareness of youth rugby is growing and
kids and parents looking for teams and they are searching the internet. A simple website can be set up
cheaply, and can be operated for less than $10.00 per month. This is a very powerful tool for marketing
a program. The site does not have to be elaborate. A site with basic contact information, a calendar of
events, directions and a photo or two will suffice. If it is decided to have a website created, then include
the web address on all printed material created for marketing the program.
Social Media. Develop a Facebook page for addition exposure to your team and for players to share.
Another avenue of recruitment is current collegiate rugby players. Collegiate rugby is the largest club
sport in the United States. This is a prime recruiting tool for assistant coaches and referees.
Medical Kits
Every coach should be prepared to handle emergency situations during practice or at games. It is essential that
coaches have at least one fully stocked first aid kit on hand whenever athletes are playing. The medical kit
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should be checked and restocked on a regular basis. The National Center for Sports Safety
(www.sportssafety.org) has compiled a list of items that should be included in every coach’s first aid kit:
Trainer/EMT
TBD
Referees
TBD
Thanks to…
Rugby Montana, Rugby Pennsylvania and Rugby Texas for sharing their guides for starting a new team!