ICT Project for Social Change Prepared by Mark Jhon OxilloPlanning a Social Campaign: * Before starting a project or campaign, you should be able to do the necessary paperwork better known as a Concept Paper. This allows experts to see if your project is doable over the time frame that was given and if it is significant enough to be made into reality.Concept Paper ¢ It is a document used to convince a panel of potential funders to help a product, program, or service become a realityFive Elements of a Concept Paper: 1.Introduction 2.Purpose 3.Description 4.Support 5.Contact InformationIntroduction This includes your mission and vision and a brief introduction of your project / campaign.Purpose This includes the reason why the project / campaign Is worth your sponsor's time, effort and money.Description This includes all the necessary information about the project. It involves the website/s or page you are going to produce and the purpose of each and how they work in unison.Support This contains the budget needed for the project, though some concept papers do not specify any amount requested from the sponsor.Contact Information This includes information on how the group can be contacted.Your project/campaign must met the SMART criteria: S — Specific M — Measurable A — Attainable R — Realistic T — Time-boundedSample Concept Paper « Project Name : Education on Wheels * Introduction: Education On Wheels is a project with the motto to literate out of school children also children attending the government schools but dwelling in slums. We bring teachers to the door steps of these educationally deprived children.Sample Concept Paper ¢ Introduction: = Our main aim is to literate the children who are deprived of education living below poverty line in slum areas. = To confer the education at the doorstep of deprived children. = To raise the literacy ratio of an areaSample Concept Paper « Introduction: = To introduce modern & informal education to deprived children = To introduce modern study aids, materials to the children going corporation schools. = To confer values & morels among slum children.Sample Concept Paper ¢ Purpose : The main motive of this project is to literate the children who are deprive of education, dwelling in slum areas.Sample Concept Paper *Purpose : The project is worth sponsoring for it will enable out-of-school youth develop their skills and intellect. This will also help less fortunate families to have children participate in the free lectures, seminars and trainings to be conducted by the proponents and invited speakers.Sample Concept Paper * Description : The project will gather children (out of school youth) & conduct the class inside the bus. The project will be happening in 5 different barangays in Panabo City every Saturdays of March 2018 from 8:00 am to 12:00 noon.Sample Concept Paper * Description : Attendees will be given free snacks. Leaflets / books will also be available during the discussion proper.Sample Concept Paper * Description : Topics to be included on the seminar will be: - English, Math, Science - Media and Information Literacy - Computer Literacy - Cyberspace and Digital Security - OthersSample Concept Paper * Description : The project will also launch a website (educationonwheels.org) and a Facebook page at educationonwheelsSample Concept Paper «Support : The estimated budget needed for the project is ranging from 75,000 to 100,000. This includes the fare, snacks, papers and other related fees.Sample Concept Paper *Contact Information : The proponents can be contacted on the following: - Phone : 0909-123-4987 - Email : edonwheels@gmail.com - FB : @educationonwheelsGROUP ACTIVITYActivity: « Form a group with at least 5 members. « Your group must create a concept paper. * Topics of the Concept Paper will be given. « Your teacher will act as the panel (the ones to be convinced).Activity: «On a manila paper, write the five elements of your concept paper. ¢ You are only given 20 minutes to do the given task. « At the end of the given time, select 2 representatives to present your output.Activity: You will be rated with the following criteria: - Persuasiveness — 20 - Content ofthe Project - 20 - Over-all Presentation - 10 50Topics for the Concept Paper: SB NOOAWNHS Animal Cruelty Energy Insufficiency Human Rights Violation Pre-Marital Sex and Early Pregnancy Drug Addiction Population Explosion Extrajudicial Killing (Criminal Injustice) Women EmpowermentICT Project ProcessICT Project Process 1. Planning 2. Development 3. Release and Promotion 4. MaintenancePlanning This involves the following tasks: * Conceptualizing your project * Researching on available data about your topic Setting deadlines and meetings « Assigning people to various tasks * Finding a web or blog host * Creating a site map for your website * Listing down all applications that you need including web apps + Funding (if applicable)Development ¢ It involves the actual creation of the website(s) / page, this involves the production of images, infographics and etc.Release and Promotion * It involves that actual release of the website / page for public view and promotion. Promotion typically starts before the actual release.Maintenance * It involves responding to feedback of your website / page visitors and continuing to improve the website/page.« AS you manage your page, you will encounter different behaviors of people in Social Media. According to Rebecca Dye, a social media manager at First Direct, there are 72 Different Behaviors in Social Media.12 Different Behaviors in Social Media 1. The Ultras — check feeds dozens of times a day. Happily, admit their obsession. (14% of Facebook users spend at least 2 hours a day on the network)12 Different Behaviors in Social Media 2. The Deniers — social media do not control their lives, but gets anxious when unable to access networks. (20% of Facebook users would feel anxious or isolated if they had to deactivate their accounts.12 Different Behaviors in Social Media 3. The Virgins — taking first tentative steps in social media (19% of British people don’t use any social networks)12 Different Behaviors in Social Media 4. The Peacocks — popularity contest, high numbers of followers, fans, likes and retweets. (1 out of 10 Twitter users want more followers than friends.)12 Different Behaviors in Social Media 5. The Lurkers — hiding in the shadows of cyberspace. Watches what others are saying, but rarely (if ever) participate themselves. (45% of Facebook users described themselves as “observers”)12 Different Behaviors in Social Media 6. The Ranters — mock and mid in face-to-face conversations. Highly opinionated online.12 Different Behaviors in Social Media 7. The Changelings — adopt completely new personality online so no one knows their real identities.12 Different Behaviors in Social Media 8. The Ghosts — create anonymous profiles, for fear of giving out personal information to strangers.12 Different Behaviors in Social Media 9. The Informers — seek admiration by being the first to share the latest trends with audiences.12 Different Behaviors in Social Media 10. The Approval Seekers — constantly check feeds and timelines after posting. Worry until people respond.12 Different Behaviors in Social Media 11. The Quizzers — asking questions allow them to start conversations.12 Different Behaviors in Social Media 12. The Dippers — access their pages infrequently, often going days, of even weeks without posting.“Most people using social media will display a combination of those personality types and they may be even behave differently on Facebook, for example, how they behave on Twitter.” - Dr. David GilesAssignment: After creating your group’s concept paper, what you’re going to do now is you need to create a Facebook Page for your Social Campaign out of that concept paper.Assignment: You can also add images or infographics to your page. Share your page to your friends for them to like it and submit your Facebook page’s link to your teacher for grading purposes.END