THE INTERNET

AND NEW MEDIA

Lesson 8
 LESSON OBEJECTIVES

Identify the impact of the Internet on society,

communication, and information dissemination.

Practice effective online communication and

collaboration within a digital context

Develop a proactive and adaptive mindset towards emerging

technologies and trends in New Media.
Pantomiming
2 groups/ 2 representative each group
• The teacher will divide the class into 2 groups
• Each group must choose 2 representative
• The representatives will act out the WORDS
provided by the teacher without verbalizing
them to their group, while the other members
attempt to guess the words.
Photography/
Videography

SMARTPHONES
Banking

Calling/Texting

Entertainment
 THE DECLINE OF
TRADITIONAL MEDIA

The rise of mobile technology is probably

the fastest and most understated paradigm
shift our culture has ever seen.
“Mobile” has enhanced the ways we
connect with each other, redefined what
commands our attention, and given birth
to new industries.
SMARTPHONES REPLACING
TRADITIONAL MEDIA

A mobile device is your music collection and movie

library. It’s also a bookshelf, a gaming console, a
social network, a notepad, sketchbook, calender,
camera, address book, and alarm clock, that
conveniently fits in your pocket.
Why are all of the traditional outlets
going downhill?

It all comes down to where advertisers

are spending their money. Informed
marketers spend where the people are.
THE BIRTH OF
INTERNET

What’s an Internet?

The internet is a global network of interconnected

computer networks that communicate using a
standardized set of protocols. It is a vast
infrastructure that allows the exchange and sharing
of information, data, and resources across the
world.
 Advanced Research Projects Agency Network (ARPANET)

ARPANET initially connected four independent network nodes

situated at University of California, Los Angeles
(UCLA), Stanford Research Institute (SRI), the University of
California-Santa Barbara (UCSB) and the University of Utah.
Who Created the Internet?
THE SHIFT TO DIGITAL
The shift to digital transitioned the
production and consumption of various
types of content online.
 Blogging engines are software or platforms that
BLOGGING ENGINES enable individuals or organizations to create,
manage, and publish content on a blog.

Various Services
CONTENT Content Management Systems are software
applications or platforms that allow users to create,
MANAGEMENT SYSTEM modify, and organize digital content.

Streaming platforms refer to services that deliver

STREAMING PLATFORM digital content, such as video, audio, or games, in
real-time over the internet.

DIGITAL Digital photography/video involves the capture,

storage, and manipulation of images/videos using
PHOTOGRAPHY/VIDEO electronic devices.
 1. ONLINE/INTERNET ARTICLES
Typically Informative text content found online on different reputable
websites of print publications. Articles found on these websites are
generally factual and backed by research.
TIME MAGAZINE POPULAR MECHANICS NATIONAL GEOGRAPHIC
2. SOCIAL MEDIA POSTS
Made by regular users unaffiliated with brands or celebrities and are
typically opinionated and personal. Brands, Companies, Institutions and
news websites are also using this platform to establish their online
presence and contents.
FACEBOOK TWITTER/ “X”
ISSUES AND TRENDS
Verifying the Credibility of Content

Content Monitizaton/ Clickbaits title are on the rise.

Misleading title and the spread of misinformation

Content Overload
3. STREAMING

• Streaming services like Netflix and Amazon allow users to

access pre-recorded videos and movies online. This is known as
Video on Demand or VoD.

• Offers library of shows and films through monthly subscriptions

and content are generally ad-free.
3. STREAMING

• Streaming can also be done live through channels such as

Twitch, facebook Live, or Youtube Live.

• Offers streamer and viewers interaction through the live chatbox

4. VLOGGING

• Involves creating video content that is pre-recorded and uploaded

• No live interactions with the audience, but they can leave

comments or message the vlogger privately through email or
social media accounts.
ISSUES AND TRENDS
Because vlogging is flexible, there are numerous types of vlogs,
eaach catering to a specific audience by performing specific
purposes:
• Product Reviews, Unboxing and Reaction Videos
• Comedy
• Food - “Mukbang”
• Travel
• DIY
• Beauty and Fasion
Famous Vloggers / Streamers
 2-3 paragraph reflection
After watching a short animation called “Welcome to the
Internet,” create a 1-paragraph reflection on a 1/2 sheet
of crosswise paper answering the question:

"What are the benefits and drawbacks of the internet for

me?"