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Entry mode 3: M & A

International Business

Topics

Reasons for M&A

Examples of M&A

Importance of economies of scale in M&A

Definitions
● Merger: Two companies joining to become one
– Often by exchanging shares
● Acquisition: One company buying another
– Paying with cash, shares, or a combination

Megamerger: A merger between giants
– Example: Exxon and Mobile
Activity Unstated reasons:
Higher top-line growth
● Create list of reasons to merge two firms Hide declining sales
Take adv of high stock price

Consider both stated and unstated reasons Bragging rights
Market trend

Famous M&A

Facebook bought Instagram, WhatsApp

Amazon bought Wholefoods

AT&T bought Time Warner

Disney bought Pixar

Exxon merged with Mobile

Kraft Foods merged with Heinz.

Belief
● Maybe believe that industries are consolidating
– Data shows they are not
● Many believe that bigger firms have more profit
– This can be true but is not guaranteed

Many believe that bigger is always better.
Industries Low economics of scale
● Name 3 industries with high economies of scale Art/Education/Healthcare,...

Name 3 industries with low economies of scale

Activity HIdden cost:



Identify the costs associated with M&A Added complexity (take time for decision);
Added conflict

Some of these might be hidden costs. Culture shock/clash

Benefits of exploring M&A (1)



Forces managers to think about industry future
– How will things develop from here?

Compare concentration, average margins, etc
– If industry concentrates, or not

Consider alternatives to consolidation
– New entrants, breakups, alliances, etc.
– This gets complicated as number of alternatives
multiply.
Benefits of exploring M&A (2)
● Go through analysis several times

What will it cost you to correct (if you are wrong)

How can you increase flexibility
– And how much will that cost you ?

Can you influence probabilities with your choices
– If you acquire a firm, will this change the chance
others will also?

Alternatives to M&A (1)



Pickup the scraps
– M&A causes firms to sell some pieces (buy cheap)

Stay home
– Dominate one market (big fish, small pond)

Keep your eye on the ball
– While others distracted with M&A, you attack market.

Alternatives to M&A (2)



Make friends
– Alliances might be better solution

Appeal to referee (tell mom)
– Pressure regulators to investigate legality of deals

Stalk your target
– Let first mover do the heavy (expensive) work

Sell out
– Maybe better for shareholders to sell your firm.
Activity
Summarize what you learned today.

Was this session worth your time?

What helped you learn the most?

What did you learn about how you learn?

Review
Key Points:

Not all M&A creates value

There are alternatives to M&A

M&A really makes sense when economies of
scale are high.

References

Ghemawat & Ghadar (2000) The Dubious Logic of Global Megamergers,
https://hbr.org/2000/07/the-dubious-logic-of-global-megamergers

Datta & Puia (1995) Cross-border acquisitions: An examination of the
influence of relatedness and cultural fit on shareholder value creation in US
acquiring firms,
https://www.researchgate.net/publication/264790190_Cross-
border_acquisitions_An_examination_of_the_influence_of_relatedness_an
d_cultural_fit_on_shareholder_value_creation_in_US_acquiring_firms

Meckl & Rohrle (2016) Do M&A deals create or destroy value? A meta-
analysis,
https://www.researchgate.net/publication/322217484_Do_MA_deals_creat
e_or_destroy_value_A_meta-analysis

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