DATA

the MIDDLE EAST café market IN NUMBERS

MARKET SIZE AND GROWTH FORECAST OUTLETS 2027 TOP 5 LARGEST CHAINS BY OUTLETS
Estimated total branded coffee shop outlets

SED
CU
O
54
F
D-

10.5% 5.9%
2,1
FOO

8,874 11,840
OUTLETS
CAGR

OUTLETS
D
SE

OVER LAST
1,038 788 431 348 335
20

6,7
CU

12 MONTHS
F O
E-
FE
COF
CONSUMER DATA
(Saudi Arabia, UAE)

LARGEST MARKETS

D-
FO
CUS
ED

ED
5-8PM
MOST POPULAR
76%
ORDERED FROM AN
74%
INDICATE THEIR COFFEE
59%
OPTED TO PURCHASE A
552
CUS
O

FO
D- CUS
ED
VISIT TIME INDEPENDENT COFFEE SHOP EXPERIENCE HAS BEVERAGE TO DRINK IN
FO

18.5%
FO
D-
47
O

SHOP AT LEAST ONCE OVER IMPROVED OVER THE ON LAST VISIT

FO

86

O
FO
3

3,556
4
THE PREVIOUS 12 MONTHS LAST 12 MONTHS
1,394 3.9% 1,308 0.4%
OUTLETS OUTLETS
OUTLETS

D
7 822 OC
ED

SE
1,0 4
US

U
4
ED

C -F

3,0 0
O EE
E-F CO FF
US

E
C COFF
-FO
EE
COFF
INDUSTRY DATA
SAUDI ARABIA UAE ISRAEL Sample: 200 surveys

TOP 3 INDUSTRY TRENDS

AVERAGE 12OZ CAPPUCCINO PRICE

(Kuwait, UAE, Qatar, Israel, Saudi Arabia, Egypt)
FASTEST OUTLET GROWTH (LAST 12 MONTHS)
1 SPECIALTY
COFFEE GROWTH
80% 72% 10%
2 PRICE
CONSCIOUSNESS
INDICATE CURRENT
TRADING CONDITIONS
BELIEVE CONSUMERS
ARE MORE PRICE
ANTICIPATE TRADING
CONDITIONS WILL

3
ARE POSITIVE CONSCIOUS THAN 12 DETERIORATE IN THE
MOROCCO 20.8% DRIVE-THRU MONTHS AGO YEAR AHEAD
GROWTH

$3.86 SAUDI ARABIA 18.5%

IRAQ 16.7% Project Café Middle East 2023 is a strategic analysis of the Middle East and North Africa (MENA)
branded coffee shop market. It features market sizing and growth projections for 20 markets,
including in-depth profiles of major operators in Egypt, Israel, Kuwait, Qatar, Saudi Arabia and the
UAE, data from 2,000 UAE and Saudi consumers and 200 industry leader surveys.

To purchase the report or to make an enquiry, contact Ruth Thompson, Commercial Executive
– rthompson@allegra.co.uk – +44(0)20 7691 8800 – worldcoffeeportal.com

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