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Senior High School Department 1

SURVEY QUESTIONER
Dear Respondents:
We are (state your surnames), from St. Matthew Academy of Cavite taking up (state your
strand), respectfully requests your participation by filling out this survey. The study is
entitled EFFECT OF USING TIKTOK AS ONLINE SELLING PLATFORM
TOWARDS LIVE MARKETING STRATEGY. This questionnaire is vital in gathering
the data. The researchers hope that you will answer the questionnaire seriously and honestly.
Hence, the researchers assure you that this information will be kept confidential.

How many hours spent on tiktok live?(please check the box of your designated answer
below)
1-2hrs
3-5hrs
6-8hrs
others _______

Monthly Income (please check the box of your designated answer below)
₱0 - 10,000
₱10,000 – 30,000
₱30,000 – 50,000
₱50,000 – 100,000
₱100,000 – 500,000
Others ______

PART 2: The positive effect of using TikTok towards live marketing strategy. (please
check the box of your designated answers below)

Descriptive Index
1 strongly disagree
2 disagree
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3 neutral
4 agree
5 strongly agree

STATEMENTS 1 2 3 4 5
1. Online sellers using perceived online marketing
advertisements gives individual entrepreneurs and small
companies a platform to market and sell their goods to a
worldwide audience.

2. Online sellers using perceived online marketing


advertisements is the social proof and authencity it adds
to the selling process.

3. Online sellers using perceived online marketing


advertisements increase brand awareness. Similarly,
TikTok offers opportunities for increased brand
awareness.

4. TikTok has a massive user base, particularly among


younger demographics. By leveraging TikTok for live
marketing, you can reach a large and diverse audience
that may not be easily accessible through traditional
marketing channels.

5. TikTok provides analytics tools that allow you to track


the performance of your live marketing campaigns. This
data can help you understand audience demographics,
engagement levels, and other key metrics, enabling you
to refine and optimize your strategy for future
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campaigns.

6. Online sellers using perceived online marketing


advertisements gives individual entrepreneurs and small
companies a platform to market and sell their goods to a
worldwide audience.

7. Online sellers using perceived online marketing


advertisements is the social proof and authencity it adds
to the selling process.

8. Online sellers using perceived online marketing


advertisements increase brand awareness. Similarly,
TikTok offers opportunities for increased brand
awareness.

9. TikTok has a massive user base, particularly among


younger demographics. By leveraging TikTok for live
marketing, you can reach a large and diverse audience
that may not be easily accessible through traditional
marketing channels.

10. TikTok provides analytics tools that allow you to track


the performance of your live marketing campaigns. This
data can help you understand audience demographics,
engagement levels, and other key metrics, enabling you
to refine and optimize your strategy for future
campaigns.
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