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Unit 6 Principles of Management

Exam Structure *UPDATED FOR


2024*

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Unit 6 report and presentation structure:

At the top of your report in the header first make sure that the “Different first page” box is ticked so that the header is
only shown on the first page. Then in the header insert a title for the report that outlines its main contents, what
business it is for and who it has been compiled by.

Example:

Formal report on the current management challenges faced by (Name of the business)
and the suggested management proposals and recommendations.
This report has been prepared by (Insert your name) and is intended for the management
of (Name of the business):

Date:

1. Introduction

1.1 The purpose of this report is to:

(i) Give the business background


(ii) Purpose of the report (look at the Task 1 instructions found in Part A and Part B extract)

2. Proposed key strategic objectives

List the strategic objectives/goals of the business and explain each one, these are often listed in the Part
A extract and there are typically 3 of them. (Below are some examples)

2.1 - Increase Net profit


2.2 - Decrease Staff turnover
2.3 - Achieve higher levels of innovation and creativity

3. Current management challenges faced by (insert company name) (minimum of 4 challenges):

- Using the case study identify 4 challenges faced by the business that is negatively impacting their strategic
objectives, below are some examples: (the challenges will depend on your case study)

3.1 Unsuitable management style

3.1.1 Using the case study, identify the current management style(s) used in the business giving
a justification. Mention the advantages of the business using the leadership/management
style and list the disadvantages, showing the negative impact on the business strategic
objectives.

3.2 Lack of motivation

3.2.1 The case study may mention that staff have a lack of motivation due to a recent change or
conflicts with other staff. Explain the importance of a motivated workforce and identify
what motivational theory is currently used to motivate employees i.e. Taylorism and
whether all levels in Maslow’s Hierarchy of Needs are met.

3.3 Net profit is decreasing (analysis of tables in the case study)

3.3.1 Use the tables in the case study to analyse the financial performance of the business,
there are often issues with net profit. Link relevant trends or negative performance to the
strategic objectives.

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3.4 Staff turnover is increasing (analysis of tables in the case study)

3.4.1 Analyse the tables, identifying the challenge and linking it to the strategic objectives.

4. Proposals to address the current management issues

- The proposals directly correspond to the challenges you identified in the previous section. Create one
proposal for each challenge that you have identified.

(What actions could be taken by the company - your proposals should be practical and realistic and follow
the order of the challenges mentioned above)

*You must justify each proposal and give logical reasons to how the proposal will solve the current
challenge and allow the business to achieve its objectives

4.1 Proposal for the first challenge you identified


4.2 Proposal for the second challenge you identified
4.3 Proposal for the third challenge you identified
4.4 Proposal for the fourth challenge you identified

5. Recommendations

- Recommendations are how the business can implement the proposals to solve the challenges that you have
identified.
- For example if your proposal is a change of management style, then a recommendation could be to ensure
“transparent and two way communication between management and staff” accompanied by a justification for
the recommendation.
- Who is responsible for carrying out your recommendations? i.e. HR, senior management, owners or specific
managers

5.1 Recommendation for your first proposal


5.2 Recommendation for your second proposal
5.3 Recommendation for your third proposal
5.4 Recommendation for your fourth proposal

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TASK 2 - Check the Part B extract to see if there is a specific focus for the presentation.
This is conducted on a separate set of slides to the report and is a maximum of 6 slides.

On the slide In the speaker's notes

Slide 1 Company name - bullet point each item you will talk Introduce the presentation
about
(use the headings that you used in the report) Rationale and purpose of the presentation - to address
current company issues and suggest proposals and
recommendations to resolve them

Introduction to what is the main concern covered in more


detail within the presentation

Slide 2 List the key strategic objectives Summarise the key strategic objectives/goals that the
business want to achieve

Slide 3 Current Management challenges Give brief details of the current management challenges
and anything they’re doing well? Remember to relate the
case study to any theoretical knowledge you can bring in. .
Challenge Impact
Link the challenges to the strategic objectives of the
business.

Insert the challenges that you have used in the report.

Slide 4 Business performance - make a graph based on the Explain the graph in detail
financial data i.e. net profits or staff turnover - What the graph shows
- Explain any trends/problems, linking the impact to
the strategic objectives

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Slide 5 Proposals - a table of your suggested actions the Summarise each proposal and explain the rationale behind
business should take and their rationale (list proposals in them.
1st column and rationale in the 2nd column.)
How does the proposal positively impact the businesses
strategic objectives and how does it solve the current
Proposal Rationale challenges faced by the business?

Slide 6 Recommendations - Briefly summarise each recommendation, define it, justify


it, and who is responsible for it.
What? Why? Who? Each recommendation must be linked to the strategic
objectives of the business.

The final slide also includes an outro to the whole


presentation;

“Today I have spoken about (list the items again from the
first slide)
What to include in the table:
Are there any questions that the audience would like to put
What? = Recommendation that you identified in your forward?
report
Why? = Justify why the recommendation is needed to (after answering the questions) Thank you for your time
ensure the successful implementation of the proposal and attention.”
Who? = Who is responsible for the recommendation
(owners, managers, HR)

Tips for the presentation slides:


- Do not include too much information on the slide, keep it simple and only include the key points
- The purpose of the speaker notes is to explain in summary, the information on the slide
- The speaker notes should be written as a guide for a speaker who is presenting the slides to the
management of the business and can be in first person
- Include an outro to the presentation
- Practice making tables and graphs prior to the exam so that you can make them quickly

Additional Notes:
- The report must use formal language and must be in third person
- Make sure to read the Part B extract in the exam as it will tell you the main focus for the report and
presentation (the Part B extract is given in the exam)

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